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77-468: Amul is an Indian dairy brand owned by the cooperative society , Gujarat Cooperative Milk Marketing Federation (GCMMF), based in Anand, Gujarat . GCMMF is controlled by 3.6 million milk producers. Tribhuvandas Kishibhai Patel founded the organisation in 1946 and served as its chairman until his retirement in the 1970s. He hired Verghese Kurien in 1949, initially as the general manager, where Kurien guided

154-465: A not-for-profit cooperative (non-share capital co-op), and they underwrite their housing through paying subscriptions or rent. Housing cooperatives come in three basic equity structures Members of a building cooperative (in Britain known as a self-build housing cooperative) pool resources to build housing, normally using a high proportion of their own labor. When the building is finished, each member

231-598: A catchy tune associated with it. It has over 39 lakh (3.9 million) views on YouTube. In February 2020, Amul posted a picture of the Amul girl treating Joaquin Phoenix with butter after his academy award win for his role in the 2019 film, Joker . Since Phoenix is a vegan, Amul faced criticism from vegans in India and PETA for the poor knowledge of his vegan activism and life. In July 2024, Amul featured Maya Neelakantan ,

308-455: A collective framework. They open up new horizons for people who have ambition but who lack the skills or confidence needed to set off entirely on their own – or who simply want to carry on an independent economic activity but within a supportive group context. A "purchasing cooperative" is a type of cooperative arrangement, often among businesses, to agree to aggregate demand to get lower prices from selected suppliers. Retailers' cooperatives are

385-664: A commercial success. Manthan won the National Film Award for Best Feature Film in Hindi during the 24th National Film Awards in 1977. Cooperative A cooperative (also known as co-operative , co-op , or coop ) is "an autonomous association of persons united voluntarily to meet their common economic, social and cultural needs and aspirations through a jointly owned and democratically-controlled enterprise ". Cooperatives are democratically controlled by their members, with each member having one vote in electing

462-634: A cooperative. If they did so, they would be able to directly supply their milk to the Bombay Milk Scheme instead of working for Polson. Sardar Patel sent Morarji Desai to organise the farmers. Following a meeting in Chaklasi , the farmers formed the cooperative and resolved not to provide Polson with any more milk. Milk collection was decentralised, as most producers were marginal farmers who could deliver, at most, 1–2 litres of milk per day. Cooperatives were formed for each village. By June 1948,

539-404: A form of purchasing cooperative. Major purchasing cooperatives include Best Western , ACE Hardware and CCA Global Partners . Agricultural service cooperatives provide various services to their individual farming members, and to agricultural production cooperatives , where production resources such as land or machinery are pooled and members farm jointly. Amul girl The Amul girl

616-588: A free atmosphere that fostered the development of the ads. Despite encountering political pressure on several occasions, daCunha's agency has made it a policy not to back down. Some of the more controversial Amul ads include one commenting on the Naxalite uprising in West Bengal, one on the Indian Airlines employees' strike, and one depicting the Amul girl wearing a Gandhi cap. In 2013, Amul tweeted

693-548: A fundamental challenge to the hegemony of global neoliberal capitalism . Many cooperatives follow the seven Rochdale Principles : Since 2002, ICA cooperatives and WOCCU credit unions could be distinguished by use of a .coop domain. In 2014, ICA introduced the Global Cooperative Marque for use by ICAs Cooperative members and by WOCCU's Credit Union members so they can be further identified by their coop ethical consumerism label. The marque

770-543: A member's investment into the cooperative. In the United States, many cooperatives were formed to provide rural electrical and telephone service as part of the New Deal . See Rural Utilities Service . In the case of electricity, cooperatives are generally either generation and transmission (G&T) co-ops that create and send power via the transmission grid or local distribution co-ops that gather electricity from

847-617: A newspaper, The Cooperator , to promote Owen's thinking, having already set up a cooperative store in Brighton. Also in 1810, Rev. Henry Duncan of the Ruthwell Presbyterian Church in Dumfriesshire, Scotland founded a friendly society to create a cooperative depository institution at which his poorest parishioners could hold savings accounts accruing interest for sickness and old-age , which

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924-674: A picture featuring the Amul Butter Girl , implying that "freedom of choice" died in 2013, in opposition to the Supreme Court of India overruling the judgment of the Delhi High Court and criminalising homosexuality again. On 17 October 2016, the Amul Butter Girl celebrated 50 years since she first appeared in the topical ad, titled "Thoroughbred". The ad showed a jockey holding a slice of bread during

1001-615: A proportion of trading profits back into their communities. As an example of this, in 2013, retail co-operatives in the UK invested 6.9% of their pre-tax profits in the communities in which they trade, compared to 2.4% for rival supermarkets. Since 2002, cooperatives have been distinguishable on the Internet through the use of a .coop domain. In 2014, the International Co-operative Alliance (ICA) introduced

1078-512: A public place every year. Despite the short duration of its existence, until 1851, it thus formed the basis of the cooperative movement in Slovakia. Slovak national thinker Ľudovít Štúr said about the association: " We would very much like such excellent constitutions to be established throughout our region. They would help to rescue people from evil and misery. A beautiful, great idea, a beautiful excellent constitution! " Other events such as

1155-575: A range of social characteristics. Membership is open, meaning that anyone who satisfies certain non-discriminatory conditions may join. Economic benefits are distributed proportionally to each member's level of participation in the cooperative, for instance, by a dividend on sales or purchases, rather than according to capital invested. Cooperatives may be classified as either worker , consumer , producer , purchasing or housing cooperatives. They are distinguished from other forms of incorporation in that profit-making or economic stability are balanced by

1232-470: A secure income. The innovation BECs introduce is that once the businesses are established, the entrepreneurs are not forced to leave and set up independently, but can stay and become full members of the cooperative. The micro-enterprises then combine to form one multi-activity enterprise whose members provide a mutually supportive environment for each other. BECs thus provide budding business people with an easy transition from inactivity to self-employment, but in

1309-426: A series of hoardings featuring topical ads related to day-to-day issues. It was popular and earned a Guinness World Record for the longest-running ad campaign in the world. In the 1980s, cartoon artist Kumar Morey and scriptwriter Bharat Dabholkar were involved in sketching the Amul ads; the latter rejected the trend of using celebrities in advertisement campaigns. Dabholkar credited chairman Verghese Kurien with creating

1386-922: A significant market share in Europe and Latin America, as well as a few countries in Sub-Saharan Africa. They also have a strong presence in Asia, Australia, and the United States. According to the World Council of Credit Unions (WOCCU), there were 68,882 financial cooperatives in 109 countries in 2016, serving more than 235 million members, with total assets exceeding 1.7 trillion dollars. The WOCCU's data do not include some major financial cooperative networks in Europe, such as Germany, Finland, France, Denmark, and Italy. In many high-income economies, financial cooperatives hold significant market shares of

1463-564: A ten-year-old Guitar prodigy who auditioned at the America's Got Talent season 19 in June 2024. The White Revolution inspired filmmaker Shyam Benegal to base his 1976 film Manthan on it. The film was financed by over five lakh (half a million) rural farmers in Gujarat, who contributed ₹2 each to its budget. Upon its release, these farmers went in truckloads to watch 'their' film, making it

1540-494: A thousand cooperative societies in the United Kingdom. "Spolok Gazdovský" ( The Association of Administrators or The Association of Farmers ) founded in 1845 by Samuel Jurkovič, was the first cooperative in Europe ( Credit union ). The cooperative provided a cheap loan from funds generated by regular savings for members of the cooperative. Members of cooperative had to commit to a moral life and had to plant two trees in

1617-555: A trust that owns the company. The impact of political ideology on practice constrains the development of cooperatives in different countries. In India, there is a form of workers' cooperative which insists on compulsory membership for all employees and compulsory employment for all members. That is the form of the Indian Coffee Houses . This system was advocated by the Indian communist leader A. K. Gopalan . In places like

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1694-554: A useful condition of artificial roads such as Viamala in 1472. Pre-industrial Europe is home to the first cooperatives from an industrial context. The roots of the cooperative movement can be traced to multiple influences and extend worldwide. In the English-speaking world , post- feudal forms of cooperation between workers and owners that are expressed today as " profit sharing " and "surplus sharing" arrangements existed as far back as 1795. The key ideological influence on

1771-446: A variety of sources and send it along to homes and businesses. In Tanzania, it has been proven that the cooperative method is helpful in water distribution. When the people are involved with their own water, they care more because the quality of their work has a direct effect on the quality of their water. Credit unions are cooperative financial institutions owned and controlled by their members. Credit unions provide to its members

1848-481: Is released in stages as the building is completed. The term may also refer to worker cooperatives in the building trade. A utility cooperative is a type of consumers' cooperative that is tasked with the delivery of a public utility such as electricity, water or telecommunications services to its members. Profits are either reinvested into infrastructure or distributed to members in the form of "patronage" or "capital credits", which are essentially dividends paid on

1925-410: Is the sole owner of a homestead, and the cooperative may be dissolved. This collective effort was at the origin of many of Britain's building societies , which however, developed into "permanent" mutual savings and loan organisations, a term which persisted in some of their names (such as the former Leeds Permanent ). Nowadays such self-building may be financed using a step-by-step mortgage which

2002-421: Is used today by thousands of cooperatives in more than a hundred countries. The .coop domain and Co-operative Marque were designed as a new symbol of the global cooperative movement and its collective identity in the digital age. The Co-operative Marque and domain is reserved just for co-operatives, credit unions and organisations that support co-operatives; is distinguished by its ethical badge that subscribes to

2079-460: The Emergency in India in 1976. In 1966, Amul decided to give their account to the advertising agency Advertising and Sales Promotion (ASP) to work on their advertising campaign. Da Cunha, the managing director of the agency, and Eustace Fernandez, an art director, decided to create something that would grab the attention of every housewife in the country. Verghese Kurien , then the chairman of

2156-736: The Gaeltacht in Ireland and the Highlands and Islands of Scotland. A worker cooperative or producer cooperative is a cooperative owned and democratically controlled by its "worker-owners". In a pure worker cooperative, only the workers own shares of the business on a one person, one vote basis, though hybrid forms exist in which consumers, community members or investors also own some shares (though these shares may or may not have voting power). In practice, control by worker-owners may be exercised through individual, collective or majority ownership by

2233-572: The New Lanark mill from Owen's father-in-law, David Dale , and proceeded to introduce better labour standards, including discounted retail shops where profits were passed on to his employees. Owen left New Lanark to pursue other forms of cooperative organization and develop coop ideas through writing and lecture. Cooperative communities were set up in Glasgow , Indiana and Hampshire , although ultimately unsuccessful. In 1828, William King set up

2310-439: The 'Urgenossen'. A community cooperative is owned and governed by members of a local geographical community. It is established to meet the community's needs by providing goods or services that are not available or affordable through traditional market channels. This is distinct from meeting individuals' needs as individuals. The aim of a community cooperative is often to create a more equitable and sustainable economy that serves

2387-483: The Amul girl. Hnamte had become a media sensation with a music video covering A. R. Rahman 's " Maa Tujhe Salaam ", which was posted on YouTube on 25 October 2020. The poster caricature shows Hnamte in a Mizo traditional attire waving the Indian tricolour , and bears the slogan: "Esthereal performance! Amul vandeful taste." Amul was seen to come up with an association with Cricket World Cup and Formula-One Racing. Amul

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2464-583: The Anglosphere branch of the cooperative movement, however, was a rejection of the charity principles that underpinned welfare reforms when the British government radically revised its Poor Laws in 1834. As both state and church institutions began to routinely distinguish between the 'deserving' and 'undeserving' poor, a movement of friendly societies grew throughout the British Empire based on

2541-534: The Cooperative Marque, meaning ICA cooperatives and WOCCU credit unions can also be identified through a coop ethical consumerism label. Cooperation dates back as far as human beings have been organizing for mutual benefits. Tribes were organized as cooperative structures, allocating jobs and resources among each other, only trading with the external communities. In alpine environments, trade could only be maintained in organized cooperatives to achieve

2618-524: The Gujarat Co-operative Milk Marketing Federation Ltd. (GCMMF), suggested a mischievous little girl as a mascot with two requirements. It had to be easy to draw and memorable, as most of the advertising would be outdoor media which required hand-painting in those days, and the hoardings had to be changed frequently. In January 2021, Esther Hnamte , a four-year-old child singer from Mizoram , appeared as

2695-644: The International Raiffeisen Union. In the United States, the National Cooperative Business Association (NCBA CLUSA; the abbreviation of the organization retains the initials of its former name, Cooperative League of the USA) serves as the sector 's oldest national membership association. It is dedicated to ensuring that cooperative businesses have the same opportunities as other businesses operating in

2772-509: The John Lewis Partnership, where profits are distributed to the workers, but at the discretion of a senior elected board. Business and employment cooperatives (BECs) are a subset of worker cooperatives that represent a new approach to providing support to the creation of new businesses. Like other business creation support schemes, BEC's enable budding entrepreneurs to experiment with their business idea while benefiting from

2849-617: The KDCMPUL had started pasteurising milk for the Bombay Milk Scheme. Then-Prime Minister Lal Bahadur Shastri visited Anand to inaugurate Amul's cattle feed factory. On 31 October 1964, he spoke to farmers about their cooperative. After returning to Delhi, he set in motion the creation of an organisation, the National Dairy Development Board (NDDB), to replicate the Kaira cooperative in other parts of India. Under

2926-643: The Netherlands, Rabobank holds 34% of deposits, and in France cooperative banks (Crédit Agricole, Crédit Mutuel and BPCE Group) possess more than 59% of domestic credit and 61% of domestic deposits. In Finland, OP financial group holds 35% and 38% of domestic credit and deposits, respectively, and in Canada, Desjardins holds around 42% of domestic deposits and 22% of domestic credit. There are many types of cooperative financial institutions with different names across

3003-537: The SKOK ( Spółdzielcze Kasy Oszczędnościowo-Kredytowe ) network grew to serve over 1 million members via 13,000 branches, and was larger than the country's largest conventional bank. In the Scandinavia , there is a clear distinction between mutual savings banks (Sparbank) and true credit unions (Andelsbank). The oldest cooperative banks in Europe, based on the ideas of Friedrich Raiffeisen, are joined in

3080-457: The UK, common ownership (indivisible collective ownership) was popular in the 1970s. Cooperative Societies only became legal in Britain after the passing of Slaney's Act in 1852. In 1865 there were 651 registered societies with a total membership of well over 200,000. There are now more than 400 worker cooperatives in the UK, Suma Wholefoods being the largest example with a turnover of £24 million. There also exist some pseudo-cooperatives, such as

3157-627: The United States, Italy, or France. A consumers' cooperative is a business owned by its customers. Members vote on major decisions and elect the board of directors from among their own number. The first of these was set up in 1844 in the North-West of England by 28 weavers who wanted to sell food at a lower price than the local shops. Retail cooperatives are retailers, such as grocery stores, owned by their customers. They should not be confused with retailers' cooperatives, whose members are retailers rather than consumers. In Singapore, Italy, and Finland

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3234-724: The advertisement was not removed, they would come and destroy Amul's office. In July 2011, an advertisement criticizing Suresh Kalmadi led to trouble in Pune , while an advertisement poking fun at Mamata Banerjee in December 2011 led to problems in Kolkata . Subsequently, another advertisement with Banerjee was released all over India except in Kolkata in March 2012. In 2011, when they came up with "Maine kyaa khaya" ("What did I eat?", where

3311-452: The approach sometimes described as the Anand pattern . In 1970, the cooperative spearheaded the " White Revolution " of India. To combine forces and expand the market while saving on advertising and avoiding competing against each other, the Gujarat Co-operative Milk Marketing Federation Ltd., an apex marketing body of these district cooperatives, was set up in 1973. The Kaira Union, which had

3388-651: The banking sector. According to the European Association of Cooperative Banks, the market share of cooperative banks in the Small and Medium Enterprises (SMEs) credit market by the end of 2016 was 37% in Finland, 45% in France, 33% in Germany, 43% in the Netherlands, and 22% in Canada. In Germany, Volksbanken-Raiffeisen banks have a market share of approximately 21% of domestic credit and domestic deposits. In

3465-628: The board of directors. They differ from collectives in that they are generally built from the bottom-up, rather than the top-down. Cooperatives may include: The Research published by the Worldwatch Institute found that in 2012 approximately one billion people in 96 countries had become members of at least one cooperative. The turnover of the largest three hundred cooperatives in the world reached $ 2.2 trillion . Worker cooperatives are typically more productive and economically resilient than many other forms of enterprise, with twice

3542-406: The brand name Amul with it since 1955, transferred it to GCMMF. Technological developments at Amul have subsequently spread to other parts of India. In 1999, it was awarded the "Best of All" Rajiv Gandhi National Quality Award . In 1966, Amul hired Sylvester daCunha, the managing director of an advertising agency, to design an ad campaign for Amul Butter. DaCunha created an operation consisting of

3619-433: The company with the largest market share in the grocery store sector is a consumer owned cooperative. In Switzerland both the largest and the second largest retailer are consumer owned cooperatives. A housing cooperative is a legal mechanism for ownership of housing where residents either own shares (share capital co-op) reflecting their equity in the cooperative's real estate or have membership and occupancy rights in

3696-433: The constraints of various systems of national law) is the principle that an enterprise or association should be owned and controlled by the people it serves, and share any surpluses on the basis of each member's cooperative contribution (as a producer, labourer or consumer) rather than their capacity to invest financial capital. The International Co-operative Alliance was the first international association formed (1895) by

3773-642: The cooperative movement. It includes the World Council of Credit Unions . The International Cooperative Alliance was founded in London, England on 19 August 1895 during the 1st Cooperative Congress. In attendance were delegates from cooperatives from Argentina, Australia, Belgium, England, Denmark, France, Germany, Holland, India, Italy, Switzerland, Serbia, and the US. A second organization formed later in Germany:

3850-702: The country and that consumers have access to cooperatives in the marketplace. In 1945 Artturi Ilmari Virtanen received the Nobel Prize in Chemistry for his invention of the AIV silage . This invention improved milk production and created a method of preserving butter, the AIV salt, which led to increased Finnish butter exports. He had started his career in chemistry in Valio , a cooperative of dairy farmers in which he headed

3927-410: The exploitation of small dairy farmers by traders and agents. At the time, milk prices were arbitrarily determined, giving Polson an effective monopoly in milk collection from Kaira and its subsequent supply to Mumbai . Frustrated with the trade practices (which they perceived as unfair), the farmers of Kaira, led by Tribhuvandas Patel , approached Sardar Vallabhbhai Patel , who advised them to form

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4004-850: The first in Europe. By 2004 a new association focused on worker co-ops was founded, the United States Federation of Worker Cooperatives . The cooperative movement has been fueled globally by ideas of economic democracy . Economic democracy is a socioeconomic philosophy that suggests an expansion of decision-making power from a small minority of corporate shareholders to a larger majority of public stakeholders. There are many different approaches to thinking about and building economic democracy. Anarchists are committed to libertarian socialism and have focused on local organization, including locally managed cooperatives, linked through confederations of unions, cooperatives and communities. Marxists, who as socialists have likewise held and worked for

4081-518: The form of the state . Though they regard the state as an unnecessarily oppressive institution, Marxists considered appropriating national and international-scale capitalist institutions and resources (such as the state) to be an important first pillar in creating conditions favorable to solidaristic economies. With the declining influence of the USSR after the 1960s, socialist strategies pluralized, though economic democratizers have not as yet established

4158-474: The founding of a friendly society by the Tolpuddle Martyrs in 1832 were key occasions in the creation of organized labor and consumer movements. Friendly Societies established forums through which one member, one vote was practiced in organisation decision-making. The principles challenged the idea that a person should be an owner of property before being granted a political voice. Throughout

4235-444: The goal of democratizing productive and reproductive relationships, often placed a greater strategic emphasis on confronting the larger scales of human organization. As they viewed the capitalist class to be politically, militarily and culturally mobilized for the purpose of maintaining an exploitable working class, they fought in the early 20th century to appropriate from the capitalist class the society's collective political capacity in

4312-405: The horse race season in 1966. The impish Amul girl had appeared for the first time even before that, with Eustace Fernandez showing her offering bedtime prayers with a wink and a lick of lips, saying "Give us this day our daily bread: with Amul butter". Their ad on Aagey Badhta Hai India had an excellent response from the audience. It spoke about how their milk is seen as a household product, with

4389-508: The interests of the community. There are specific forms of incorporation for cooperatives in some countries, e.g. Finland and Australia. Cooperatives may take the form of companies limited by shares or by guarantee, partnerships or unincorporated associations. In the UK they may also use the industrial and provident society structure. In the US, cooperatives are often organized as non-capital stock corporations under state-specific cooperative laws. Cooperatives often share their earnings with

4466-418: The leadership of Tribhuvandas Patel, in 1973, Amul celebrated its 25th anniversary with Morarji Desai, Maniben Patel , and Verghese Kurien . The cooperative was further developed through the efforts of Verghese Kurien and H. M. Dalaya . Dalaya's innovation of making skim milk powder from buffalo milk was a technological breakthrough that revolutionised India's organised dairy industry. With Kurien's help,

4543-427: The membership as dividends , which are divided among the members according to their participation in the enterprise, such as patronage, instead of according to the value of their capital shareholdings (as is done by a joint stock company ). The cooperative share capital or co-operative share capital (in short cooperative capital or co-operative capital ) is the form of capital that the cooperative accumulates from

4620-443: The needs of local residents, rather than generating profits for external shareholders. By working together and pooling resources, members can often achieve economies of scale, negotiate better prices, and develop services that better meet the needs of their community. Community cooperatives can also help to build social capital and foster a sense of community ownership and pride. They have been successful vehicles for rural development in

4697-504: The number of co-operatives (80%) surviving their first five years compared with other business ownership models (44%) according to data from United Kingdom. The largest worker owned cooperative in the world, the Mondragon Corporation (founded by Catholic priest José María Arizmendiarrieta ), has been in continuous operation since 1956. Cooperatives frequently have social goals, which they aim to accomplish by investing

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4774-451: The paid participation shares of its members. The total amount of participation shares the paid to the cooperative constitutes the cooperative capital. The co-operative share capital is usually non-withdrawable and indivisible to the cooperative members. The top 300 largest cooperatives were listed in 2007 by the International Co-operative Alliance . 80% were involved in either agriculture , finance , or retail and more than half were in

4851-546: The principle of mutuality, committed to self-help in the welfare of working people. In 1761, the Fenwick Weavers' Society was formed in Fenwick, East Ayrshire , Scotland to sell discounted oatmeal to local workers. Its services expanded to include assistance with savings and loans, emigration and education. In 1810, Welsh social reformer Robert Owen , from Newtown in mid- Wales , and his partners purchased

4928-468: The process was expanded on a commercial scale, which led to the first modern dairy cooperative at Anand. This cooperative would go on to compete against the established players in the market. The success of the trio (T. K. Patel, Kurien, and Dalaya) at the cooperative's dairy soon spread to Anand's neighbourhood in Gujarat. Within a short span, five unions in other districts— Mehsana , Banaskantha , Baroda , Sabarkantha , and Surat – were set up, following

5005-466: The research department for 50 years and where all his major inventions were first put to practice. Cooperative banks were first to adopt online banking. Stanford Federal Credit Union was the first financial institution to offer online internet banking services to all of its members in October 1994. In 1996 OP Financial Group , also a cooperative bank , became the second online bank in the world and

5082-526: The rise of trade unions and industrial factories. Weinbren reports that by the end of the 19th century, over 80% of British working age men and 90% of Australian working age men were members of one or more Friendly Society. From the mid-nineteenth century, mutual organisations embraced these ideas in economic enterprises, firstly among tradespeople, and later in cooperative stores, educational institutes, financial institutions and industrial enterprises. The common thread (enacted in different ways, and subject to

5159-457: The same services as banks but are considered not-for-profit organizations and adhere to cooperative principles . Credit unions originated in mid-19th-century Germany through the efforts of pioneers Franz Herman Schulze'Delitzsch and Friedrich Wilhelm Raiffeisen . The concept of financial cooperatives crossed the Atlantic at the turn of the 20th century, when the caisse populaire movement

5236-434: The second half of the nineteenth century (and then repeatedly every twenty years or so) there was a surge in the number of cooperative organisations, both in commercial practice and civil society, operating to advance democracy and universal suffrage as a political principle. Friendly Societies and consumer cooperatives became the dominant form of organization among working people in Anglosphere industrial societies prior to

5313-482: The seven ICA Cooperative Principles and Co-op Values. Co-ops can be identified on the Internet through the use of the .coop suffix of internet addresses . Organizations using .coop domain names must adhere to the basic co-op values. A cooperative is a legal entity owned and democratically controlled by its members. Members often have a close association with the enterprise as producers or consumers of its products or services, or as its employees. The legal entities have

5390-409: The technical and marketing efforts of the cooperative. Kurien briefly became the chairman of Amul following Patel's death in 1994, and is credited with the success of Amul's marketing. Amul spurred India's White Revolution , which made the country the world's largest producer of milk and milk products, and has since ventured into overseas markets. Amul was founded on 19 December 1946 as a response to

5467-609: The word "eat" bears the meaning of either directly accepting a bribe or indirectly profiting from an illegal act, in the Hindi language) for Suresh Kalmadi over the 2010 Commonwealth Games scam , they ran into trouble. "He was found guilty, he was in jail, his party had abandoned him. But party workers in Pune actually pulled down the hoarding", recalls a bewildered da Cunha. There was a laughable protest as well. When they wrote " Satyam Sharam Scandalum! " for Satyam Computer Services Ltd.'s disgraced chairman Ramalinga Raju , he says, "We got

5544-413: The workforce, or the retention of individual, collective or majority voting rights. A worker cooperative, therefore, has the characteristic that the majority of its workforce owns shares, and the majority of shares are owned by the workforce. Membership is not always compulsory for employees, but generally, only employees can become members either directly (as shareholders) or indirectly through membership of

5621-678: The world, including financial cooperatives ('cooperativa financiera' is the Spanish term used in Latin America), cooperative banks, credit unions, and savings and credit cooperatives ('cooperativa de ahorro y crédito' in Spanish or ' coopérative d'épargne et de credit ' in French-speaking countries). Cooperative banking networks, which were nationalized in Eastern Europe, continued as cooperative institutions. In Poland,

5698-539: Was created as a response to Amul's rival brand Polson's butter-girl. The idea was conceived in 1967 once ASP (Advertising, Sales and Promotion) clinched the brand portfolio from the previous agency FCB Ulka. It was executed by Sylvester da Cunha , the owner of the agency, and his art director, Eustace Fernandes, on hoardings , painted bus panels, and posters in Mumbai . The mascot, since then, has been mobilized to comment on many events of national and political importance like

5775-714: Was started by Alphonse Desjardins in Quebec, Canada. In 1900, from his home in Lévis , he opened North America's first credit union, marking the beginning of the Mouvement Desjardins . Eight years later, Desjardins provided guidance for the first credit union in the United States , where there are now about 7,950 active status federally insured credit unions, with almost 90 million members and more than $ 679 billion on deposit. Financial cooperatives hold

5852-639: Was the first established savings bank that would be merged into the Trustee Savings Bank between 1970 and 1985. The Rochdale Society of Equitable Pioneers , founded in 1844, is usually considered the first successful cooperative enterprise, used as a model for modern coops, following the ' Rochdale Principles '. A group of 28 weavers and other artisans in Rochdale , England set up the society to open their own store selling food items they could not otherwise afford. Within ten years there were over

5929-482: Was the official sponsor of the Indian team for dairy products for the 2012 Olympic Games . In 2001, Amul ran an advertising campaign criticizing the Indian Airlines strike; the latter threatened to stop offering Amul butter on their flights unless the ads were pulled. Another advertisement during Ganesh Chaturthi said "Ganpati Bappa More Ghya" ("Ganpati Bappa take more"). The Shiv Sena party said that if

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