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Bowlero Corporation

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A bowling alley (also known as a bowling center , bowling lounge , bowling arena , or historically bowling club ) is a facility where the sport of bowling is played. It can be a dedicated facility or part of another, such as a clubhouse or dwelling house .

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56-472: Bowlero Corporation (formerly known as Bowlmor AMF ) is an American bowling center operator. It is the largest ten-pin bowling center operator in the world with over 325 centers, almost all of which are located in the United States. The centers have an average of 40 lanes compared to the U.S. bowling center average of 21 lanes. As of September 2019, Bowlero Corporation is also the parent company of

112-502: A Bloomberg TV interview in which CEO Tom Shannon said, "I don’t think anyone takes bowling seriously – why would you?" Concern grew when Bowlmor AMF significantly cut the operating hours at many centers as a financial measure, and in the process, displaced or eliminated some daytime bowling leagues. Shannon was said to have responded that, "We plan to increase the league bowling business, not shrink it," citing AMF's "large customer base" in league activity for declaring that its league bowling

168-624: A PBA Tour event and later (2005) the first to make a PBA Tour telecast. In conjunction with the USBC , the PBA would later inaugurate the PBA Women's Series in 2007. Following ESPN telecasts of the U.S. Women's Open , it brought back semi-regular women's bowling telecasts for the first time since the demise of the PWBA. The top two seeds out of a field of sixteen faced each other in one match, aired prior to

224-693: A cash prize ($ 100,000 for first place in 2024) and the Elias Cup trophy. It has been held at Bayside Bowl in Portland, Maine since 2015, except for the 2020 season when it was contested with no audience in Centreville, Virginia due to the COVID-19 pandemic . An open draft was held to fill all teams for the inaugural 2013 event. Following that event, team managers have been allowed to protect up to three players from their current roster each season, with

280-698: A few centers which it continues to operate under their existing business names. Examples include Revel & Roll in Michigan, and The Garage in Washington state. Bowling center By the late 1830s in New York City, the Knickerbocker Hotel's bowling alley had opened, with three lanes. Instead of wood, this indoor alley used clay for the bowling lane. By 1850, there were more than 400 bowling alleys in New York City, which earned it

336-493: A final broadcast on June 21, 1997. CBS and Fox Sports Net would carry PBA events until ESPN gained exclusive broadcast rights in 2001. Elias continued to be involved in the PBA until his death in 1998. The PBA was purchased in March 2000 by former Microsoft executives Chris Peters (chairman), Rob Glaser , and Mike Slade , and its corporate headquarters were moved to Seattle , Washington . Together with CEO Steve Miller ,

392-437: A former Nike executive, they are recognized for rescuing the PBA from the brink of extinction. In 2011, Geoff Reiss was appointed as the PBA's CEO and Tom Clark as PBA Commissioner. These two assumed the shared CEO/Commissioner post that was held by Fred Schreyer since he took over for Miller in 2005. The PBA was featured in the 2006 sports documentary , A League of Ordinary Gentlemen . The documentary, filmed during

448-507: A membership program for the sport's most enthusiastic fans, and PBA Jr., a club for elite youth bowlers under the age of 17." The PBA also oversees competition between professional bowlers via the following tours: Prior to the PBA's inception, bowling was broadcast on television sporadically beginning in the early 1950s. NBC began with an early 1950s special telecast entitled Championship Bowling . Later regular weekly bowling shows, including Jackpot Bowling began airing nationally. At

504-511: A perfect game on national television (increased to a $ 200,000 sum during its own True Value Open ). Prior to this, the PBA would award a televised 300 game with $ 10,000 and, in some seasons, a new Ford or Mercury automobile. In addition, in the early 1990s the Miller Brewing Company offered $ 1 million to any bowler who could win all three of its sponsored tournaments in a given season. As television exposure increased for

560-448: A plateau of 35 tournaments per year in the 1980s. The 1965 Firestone Tournament of Champions was the first to offer $ 100,000 in prize money (including a then-record $ 25,000 first prize); the 1982 event featured a $ 200,000 purse, and the 1987 U.S. Open , sponsored by Seagram distillery, offered a $ 500,000 prize fund as well as the first $ 100,000 first-place prize in PBA history. By the 1980s, True Value pledged $ 100,000 to any roller of

616-453: A presentation by Elias. After listening to his proposal, thirty-three of the men donated $ 50 each, totaling $ 1,650 to start the organization, which was incorporated in 1958, and headquartered in Akron. The investors then became charter members of the PBA, basically giving them lifetime membership. Bill Bunetta was slated to be the first commissioner of the PBA by Eddie Elias but Bill was still

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672-530: A principal feature of bowling alleys. The sport remained popular during the Great Depression and, by 1939, there were 4,600 bowling alleys across the United States. New technology was implemented in alleys, including the 1952 introduction of automatic pinsetters (or pinspotters), which replaced pin boys who manually placed bowling pins. Today, most bowling alley facilities are operated by Bowlero Corporation . In 2015, over 70 million people bowled in

728-431: A seating area and tables for dining and socializing. With a decades-long decline in league participation, modern bowling alleys usually offer other games (often billiard tables , darts and arcade games ) and may serve food or beverages, usually via vending machines or an integrated bar or restaurant . Pro shops and party rooms are common. The phenomenon of lane transition occurs when balls remove oil from

784-635: A very active bowler and turned down the position to continue his bowling and teaching career . Competition began in 1959 with three tournaments. Italian-born Lou Campi of Dumont, New Jersey won the first event (the Empire State Open ), and Dick Weber won the other two ( Paramus Eastern Open and the Dayton Open ) The PBA Tour slowly built an audience, expanding to seven tournaments in 1960 , then 13 tournaments in 1961 , before exploding with 30 tour stops in 1962 . Weber would become

840-923: Is influenced by the oil absorption characteristics and rev rates of the balls that were previously rolled, and carry down is mitigated by modern balls having substantial track flare. Lane materials with softer surfaces such as wood engage the ball with more friction and thus provide more hook potential, while harder surfaces like synthetic compositions provide less friction and thus provide less hook potential. Higher- viscosity lane oils (those with thicker consistency) engage balls with more friction and thus cause slower speeds and shorter length but provide more hook potential and reduced lane transition; conversely, lane oils of lower viscosity (thinner consistency) are more slippery and thus support greater speeds and length but offer less hook potential and allow faster lane transition. Various factors influence an oil's native viscosity, including temperature (with higher temperatures causing

896-633: The 2011–12 season , a total of 14 TV broadcasts were taped at the 2011 World Series of Bowling in Las Vegas to be aired on later dates. For the first time, the TV finals for the PBA World Championship did not air live. In fact, ESPN only aired the finals of the PBA's three remaining major tournaments ( USBC Masters , U.S. Open and Tournament of Champions) in a live 2012 broadcast. All other ESPN broadcasts for Winter 2012 were taped events from

952-655: The PBA World Championship ) into a single World Series of Bowling event, held that year in Allen Park, Michigan near Detroit . All fall TV finals except the PBA World Championship were taped and aired at a later date on ESPN , while all but one of the winter tour events continued to hold live TV finals. In 2010 , the World Series of Bowling was moved to Las Vegas , Nevada , and consisted of five tournaments with taped TV finals and qualifying for

1008-518: The Professional Bowlers Association (PBA). The company's main bowling center brands in the United States include the namesake Bowlero brand, the upscale Bowlmor Lanes , and the legacy AMF Bowling brand. The company's U.S. centers represent 7% of the country's 4,200 commercial bowling centers. From the 1960s through the early 1980s, league bowling (a weekly group event where several teams bowl against each other over

1064-402: The Professional Bowlers Association (PBA). While retaining current PBA Commissioner Tom Clark, Bowlero also appointed its Chief Customer Office (CCO), Colie Edison, to the new role of CEO for the PBA. In an interview with Lucas Wiseman, senior editor for the PBA's FloBowling channel, Edison noted that Bowlero had been in talks with the PBA leadership for a number of years, before finally deciding

1120-582: The United States . Bowling alleys contain long and narrow synthetic or wooden lanes. The number of lanes inside a bowling alley is variable. The Inazawa Grand Bowl in Japan is the largest bowling alley in the world, with 116 lanes. Human pinsetters were used at bowling alleys to set up the pins, but modern ten-pin bowling alleys have automatic mechanical pinsetters. Each lane has an overhead monitor/television screen to display bowling scores and

1176-469: The 2002–2003 season, enjoyed a limited release in theaters before being released in a DVD format in March 2006. The PBA was also featured and acknowledged in the 2007 film 7-10 Split . In 2003, the PWBA (Professional Women's Bowling Association) folded, and the PBA began allowing female members in 2004. Missy Bellinder (Parkin) became the first female PBA member, while Liz Johnson became the first to cash in

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1232-460: The 2024 season, the league was renamed PBA Elite League and ran season-long qualifying events to determine seeding for the final rounds in September. The teams bowled round-robin matches concurrently with the PBA's first 14 tour stops, each team facing the other teams twice. The lowest two teams in win-loss record were eliminated, with six teams advancing to the final rounds. The PBA Hall of Fame

1288-577: The Hall of Fame was originally determined by annual elections. From 2000 to 2008, those in the Performance category had to have ten PBA titles (or two major championships) on their resume, as well as be retired from the tour for five years. Another revision took effect in 2008. Bowlers can now qualify for the Hall of Fame based on five PBA titles on their resume, as long as two of those titles were major championships. Other active bowlers can now qualify for

1344-574: The PBA League, consisting of eight teams of five professional bowlers each, held its first event. On the eve of the PBA Tour's 60th season (2018), the PBA provided some statistics on the history of the Tour and its bowlers: On September 10, 2019, Bowlero Corporation , the world's largest operator of bowling centers, announced it had purchased the PBA. Bowlero's Chief Customer Officer, Colie Edison,

1400-741: The PBA National Invitational, from Paramus, New Jersey . This would prompt ABC Sports into having a separate series, called the Professional Bowlers Tour , which ABC aired from 1962 to 1997. The program became a staple of Saturday afternoon television, as a lead-in to Wide World of Sports . Coupled with the continued support of its charter members, as well as sponsorships by the Ford Motor Company , Coca-Cola (which sponsored 11 tournaments in 1963 alone), True Value Hardware and Firestone Tire ,

1456-516: The PBA Tour Finals, as it has since the event's inception in 2017. The top winner on the PBA Tour is Walter Ray Williams, Jr. with 47 career titles. A list of the top PBA Tour titlists can be found in the separate PBA Tour story. The PBA League, which debuted in 2013, is an annual non-title tournament featuring eight teams of six touring PBA players (increased to ten teams in 2020, then reduced back to eight teams in 2024). Teams vie for

1512-421: The PBA World Championship. The overall schedule that season was reduced to just 12 title events, with portions of three winter season events being taped and aired after the fact. Kelly Kulick won the 2010 Tournament of Champions , where she was the first-ever female competitor in the field. This also made her the first woman to win any Professional Bowlers Association Tour event that was also open to men. For

1568-416: The PBA entered into an entitlement partnership agreement that made the company an official partner of the PBA. In July 2014, the company announced that it had agreed to acquire all 85 centers of Brunswick Bowling & Billiards in a transaction to be financed by the sale and leaseback of 58 of the centers to iStar Financial, as well as a term loan. The acquisition was completed in September 2014. Shannon

1624-420: The PBA experienced growth in its tournament schedules and prize funds. Annual incomes for professional bowlers became, at the time, very competitive with other professional sports. A Sports Illustrated article from 1963 noted that top bowler Harry Smith stood to make as much money in 1963 as Major League Baseball 's NL MVP Sandy Koufax and NFL Football MVP Y. A. Tittle combined . Schedules reached

1680-502: The PBA's membership consists of over 3,000 members worldwide. Members include "pro shop" owners and workers, teaching professionals and bowlers who compete in the various events put on by the Association. As published on PBA.com: "The Professional Bowlers Association (PBA) is the world's preeminent organization dedicated to the sport of bowling and its professional competition, with thousands of members and millions of fans throughout

1736-563: The PBA, it spun off a PBA Senior Tour in 1981, with Bill Beach winning the first seniors' championship that year. Having been renamed the PBA50 Tour in 2013, the senior bowling tour continues to the present day. From 1984 to 1991, NBC Sports aired the PBA fall tour events. In 1986, a group of professional bowlers who were dissatisfied with PBA management formed the Touring Pro Bowlers (TPB) group. After meeting resistance,

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1792-467: The TPB took on the PBA in an antitrust suit. Though settled out of court, the lawsuit did serious financial damage to the PBA. By the late 1990s, television audiences for the PBA Tour had waned in the wake of cable television's explosion and the variety of sports viewing choices now offered, particularly college football on Saturday afternoons. The Professional Bowlers Tour ended its 36-year run on ABC with

1848-431: The World Series, while four additional non-major title tournaments were available live via the PBA's "Xtra Frame" webcast service. Along with reduced stops, prize funds for some standard tournaments were reduced, starting in 2010, with as little as $ 15,000 going to the winner. The 2011 Tournament of Champions, however, did offer a PBA-record $ 1 million prize fund and an unprecedented $ 250,000 top prize. In January 2013,

1904-504: The center. When Bowlmor Lanes purchased its first center in 1997 to renovate and upscale it, league bowling was eliminated "to ease out regulars who did not cotton to the fancy trappings or the higher prices." That strategy proved so successful that league bowling was not offered at the five other centers the company added, and by 2012 Bowlmor was one of the highest grossing bowling facility operators in North America. Bowlmor AMF

1960-673: The claims. In May 2024, the EEOC concluded a nine-year investigation into Bowlero regarding age discrimination and retaliation complaints, with the EEOC, declining to sue the company but not clearing it of wrongdoing, thereby allowing more than 70 individual claimants to pursue private lawsuits against the company. In May 2024, Bowlero would purchase Raging Waves Waterpark in Yorkville, Illinois for $ 49 million dollars. Bowlero Corporation operates bowling centers under several banners: Bowlero Corporation acquired from private owners in 2018 and 2019

2016-476: The course of a season) amounted to 75% to 80% of every bowling center's business in the United States. By 2012, that percentage had dropped to 21%. Lifestyle changes in the last few decades had made league bowling less attractive. Additionally, many bowling center owners had shifted their focus to casual bowlers, who bowled at non-discounted prices and spent more on food and beverage, and to special events, which produce substantial revenue and introduce new customers to

2072-399: The first "face" of the PBA in the early years, as he won 10 of the first 23 events held, including seven in 1961 alone. While PBA bowlers regularly appeared on Jackpot Bowling , Elias led an effort to give the PBA a permanent home on television. It first did so with the interstitial Make That Spare on ABC Sports , which ran from 1960 to 1964. In 1961, ABC's Wide World of Sports aired

2128-663: The lane as they pass, and deposit some of that oil on originally dry parts of the lane. The process of oil removal, commonly called breakdown, forms dry paths that subsequently cause balls to experience increased friction and to hook sooner. Conversely, the process of oil deposition, commonly called carry down, occurs when balls form oil tracks in formerly dry areas, tracks that subsequently cause balls to experience less friction and delayed hook. Balls tend to "roll out" (hook sooner but hook less) in response to breakdown, and, conversely, tend to skid longer (and hook later) in response to carry down—both resulting in light hits. Breakdown

2184-456: The men's championship match. The Women's Series expanded from four events in 2007 to eight events in the 2008–09 and 2009–10 seasons, before being canceled. In 2009 , financial difficulties and the general state of the U.S. economy caused the tour to reduce the number of tour stops and overall events, while also reducing the number of live TV finals broadcasts. The PBA combined its fall schedule of six standard PBA tournaments (plus qualifying for

2240-770: The merged company operated 272 bowling centers and had 7,500 employees and a combined annual revenue of approximately $ 450 million. In the AMF Bowling reorganization, AMF's second lien lenders converted their debt into equity in Bowlmor AMF. Credit Suisse provided a $ 230 million term loan facility and a $ 30 million revolving loan facility, and the largest holders of AMF's existing second lien debt provided $ 50 million of backstop financing to provide working capital for Bowlmor AMF and to pay cash distributions in varying amounts to AMF's other creditors. AMF's first lien lenders received payment in full, in cash, of principal, interest at

2296-422: The non-default rate, and their fees. Bowlmor CEO Tom Shannon became Chairman, Chief Executive Officer, and President of the combined company, and Bowlmor's Chief Financial Officer and former president, Brett Parker, became Vice Chairman, Chief Financial Officer, and Executive Vice President. Shannon and Parker collectively retained 22% of Bowlmor AMF and were set to receive bonuses based on their ability to increase

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2352-573: The oil to be thinner) and humidity (variations of which can cause crowning and cupping of the lane surface). Also, high humidity increases friction that reduces skid distance so the ball tends to hook sooner. Professional Bowlers Association The Professional Bowlers Association ( PBA ) is the major sanctioning body for the sport of professional ten-pin bowling in the United States . Headquartered in Mechanicsville, Virginia , and currently owned by Bowlero Corporation since 2019,

2408-518: The profitability and worth of Bowlmor AMF. As part of the AMF Bowling reorganization, Bowlmor AMF assumed control of AMF Bowling's 50% interest in QubicaAMF Worldwide , one of the largest manufacturers of bowling products in the world. When Bowlmor and AMF Bowling combined in 2013, league bowlers at AMF's existing 262 traditional bowling centers worried that the new owner would eliminate league bowling at their centers, too. Some cited

2464-472: The remaining spots being filled via the draft. Teams compete in Baker-style matches, with five players per side. The player bowling in frame one also bowls frame six, the player bowling the second frame also bowls the seventh frame, and so on. Each team currently has a sixth player that they can substitute for one player at any time during a match, or swap out for a player at the start of a new match. In

2520-663: The same time, there was a desire to start a professional bowling division in the United States ; an effort led by Eddie Elias , a sports agent based in Akron, Ohio . During the 1958 ABC ( American Bowling Congress ) tournament in Syracuse , New York , sixty men, including Don Carter , Patrick Gentempo (VP A.M.F.), Frank Esposito , Buzz Fazio , Matt Lebhar , Carmen Salvino , Billy Welu , Glenn Allison , Steve Nagy , Harry Smith , Ray Bluth , Dick Hoover , Bill Bunetta, Robert "Bobby" Bellew, Vito Quercia, and Junie McMahon , attended

2576-615: The time was right for the acquisition. By January 2020, all remaining Brunswick locations were rebranded with either the Bowlero or AMF names. On October 9, 2020, Bowlero Corporation was featured on the American TV Series Undercover Boss , with Edison in the role of the disguised boss. In April 2021, Bowlero partnered with sports betting company, BettorView, in order to display sports data and wagering at multiple locations. As of June 23, 2021, Bowlero

2632-471: The title "bowling capital of North America". Because early versions of bowling were difficult and there were concerns about gambling , the sport faltered. Several cities in the United States regulated bowling due to its association with gambling. In the late 19th century, bowling was revived in many U.S. cities. Alleys were often located in saloon basements and provided a place for working-class men to meet, socialize, and drink alcohol. Bars were and still are

2688-409: The world. The PBA plays host to bowling's biggest tournaments, including the PBA Tour, PBA Regional Tour and PBA50 Tour. The PBA has launched ... The PBA League Bowler Certification program. This program provides league bowlers access to statistics, digital awards, rules and regulations, and new tournaments, including The PBA LBC National Championships. Other PBA membership programs include PBA Pinsiders,

2744-506: Was "very safe." He said his company has "protected and defended 99% of (its) nighttime leagues" and sees its acquisition of the Brunswick centers as "furthering (its) commitment to league play." A company spokeswoman further stated that the company also aims to "introduce a new generation to league bowling" and wants to support professional bowling, including possible sponsorships of the Professional Bowlers Association (PBA). In October 2014

2800-508: Was appointed CEO of the PBA. Bowlero announced that current PBA Commissioner Tom Clark will continue in that role. In January 2022, Colie Edison stepped down as CEO to become Chief Growth Officer for the WNBA . Beginning with the 2019 PBA Tour season, television coverage moved from ESPN to Fox Sports , with 26 broadcasts being held on Fox Sports 1 and four broadcasts on terrestrial Fox stations. CBS Sports Network continues to broadcast

2856-402: Was completed on September 18, 2023. From 2021 to 2023, the company’s annual revenue increased, from a few hundred million dollars, to more than one billion. By 2023, its revenues represented about one quarter of the industry’s total revenue. In May 2023, CNBC reported that the EEOC was investigating numerous claims of age discrimination and retaliation, and was seeking $ 60 million to settle

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2912-541: Was facing more than 50 discrimination complaints filed with the federal Equal Employment Opportunity Commission (EEOC), from employees who claimed to have been terminated for their age or appearance. In June 2017, private equity firm Atairos Group paid in excess of $ 1 billion to acquire Bowlmor AMF from its previous investors, with Shannon continuing to hold his "significant investment." Bowlmor AMF changed its name to Bowlero Corporation on January 4, 2018. On September 10, 2019, Bowlero Corporation announced it had purchased

2968-501: Was formed in July 2013 when AMF Bowling Worldwide , which had filed for Chapter 11 bankruptcy in May 2012, reorganized and combined with Strike Holdings LLC, which operated the upscale Bowlmor Lanes . The new company was jointly owned by Bowlmor, certain of AMF Bowling's second lien lenders including an affiliate of Cerberus Capital Management , and Credit Suisse . At the time of the merger,

3024-691: Was founded in 1975 with eight initial inductees: six for Performance (Ray Bluth, Don Carter , Carmen Salvino , Harry Smith , Dick Weber and Billy Welu ) and two for Meritorious Service (Frank Esposito and Chuck Pezzano). Since its inception, it was located at the International Bowling Museum and Hall of Fame in St. Louis , Missouri . It is now part of the new USBC headquarters in Arlington, Texas . Through 2021, there are 113 PBA Hall of Fame Members in three categories: Membership in

3080-543: Was in merger talks with Isos Acquisition Corporation, a special-purpose acquisition company (SPAC) led by former WWE executives, to go public through a merger. On July 1, 2021, Isos Acquisition Corporation announced it had officially merged with Bowlero, with the intent to take Bowlero public and list it on the New York Stock Exchange . In May 2023, Bowlero announced they had bought all 14 locations of Lucky Strike Lanes , across 9 states. The acquisition

3136-564: Was named Bowling Proprietor of the Year in 2014 by Bowlers Journal International Magazine in recognition of his "vision and bold initiatives" to "divide the AMF bowling empire into three distinct brands." In December 2014 the Qubica founders and partners purchased Bowlmor AMF's 50% interest in Qubica. Between 2013 and 2015, the company fired 287 managers from its 351 bowling centers. By April 2017, it

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