Brasseries, Limonaderies et Malteries SARL ( Bralima ), established in 1923 as the Brasserie de Léopoldville , is a brewing company in the Democratic Republic of the Congo which operates six breweries . It has been owned by Heineken International since 1986. It is most notable for its flagship Primus beer but also produces various other alcoholic and non-alcoholic beverages.
55-530: Bralima produces a wide variety of beers and other beverages, including Primus beer, Mützig, Turbo King, Guinness , alcohol-free Maltina, and many soft drinks which are bottled under license of the Coca-Cola Company . After World War I, Belgian businessmen came to visit the present Democratic Republic of the Congo to evaluate opportunities to invest in the country. It was understood that the government
110-519: A scandal and criminal trial concerning the artificial inflation of the Guinness share price during the takeover bid engineered by the chairman, Ernest Saunders. A subsequent £5.2 million success fee paid to an American lawyer and Guinness director, Tom Ward, was the subject of the case Guinness plc v Saunders , in which the House of Lords declared that the payment had been invalid. In the 1980s, as
165-441: A brief period in 1997. In 2017, Diageo made their beer suitable for consumption by vegetarians and vegans by introducing a new filtration process that avoided the use of isinglass from fish bladders to filter out yeast particles. Guinness stout is made from water, barley , roast malt extract, hops , and brewer's yeast . A portion of the barley is roasted to give Guinness its dark colour and characteristic taste. It
220-499: A deal that pooled 8,450 pubs as the jointly owned Inntrepreneur Estates Company. Inntrepreneur had to have 4,350 tied pubs by the time the Beer Orders took effect, which led to many being sold and fewer being let on free-of-tie leases. In September 1993, 1,654 Chef & Brewer pubs were sold to Scottish & Newcastle (subsequently bought by Heineken). 1,750 pubs were sold in 1995 for £254M to Nomura as Phoenix Inns in one of
275-417: A minute, and then topped up with beer from a cask that had been pouring longer and had calmed down a bit. With the move to nitrogen gas dispensing in the 1960s, it was felt important to keep the two-stage pour ritual in order to bring better consumer acceptance of the change. As Guinness has not been cask-conditioned for decades, the two-stage pour has been labelled a marketing ploy that does not actually affect
330-588: A move as a rumor, but as speculation mounted in the wake of the Sunday Independent article, the company confirmed it was undertaking a "significant review of its operations". This review was part of the company's ongoing drive to reduce the environmental impact of brewing at the St. James's Gate plant. On 23 November 2007, an article appeared in the Evening Herald , a Dublin newspaper, stating that
385-891: A new black lager , in Northern Ireland and Malaysia . As of September 2010, Guinness Black Lager is no longer readily available in Malaysia. In October 2010, Guinness began selling Foreign Extra Stout in 4 packs of bottles in the United States. In 2014, Guinness released Guinness Blonde , a lager brewed in Latrobe, Pennsylvania using a combination of Guinness yeast and American ingredients. When Guinness opened their new brewery in Baltimore, Maryland in August 2018 they recreated "Blonde" to "Baltimore Blonde" by adjusting
440-599: A new larger brewery is opened near Dublin. The result will be a loss of roughly 250 jobs across the entire Diageo and Guinness workforce in Ireland. Two days later, the Sunday Independent again reported that Diageo chiefs had met with Tánaiste Mary Coughlan , the deputy leader of the Government of Ireland, about moving operations to Ireland from the UK to benefit from its lower corporation tax rates. Several UK firms have made
495-514: A sharp lactic acid flavour. Although Guinness's palate still features a characteristic "tang", the company has refused to confirm whether this type of blending still occurs. The draught beer 's thick, creamy head comes from mixing the beer with nitrogen and carbon dioxide . The company moved its headquarters to London at the beginning of the Anglo-Irish trade war in 1932. In 1997, Guinness plc merged with Grand Metropolitan to form
550-417: A system of delivery using a nitrogen and carbon dioxide gas mixture, all beer leaving the brewery was cask-conditioned . Casks newly delivered to many small pubs were often nearly unmanageably frothy, but cellar space and rapid turnover demanded that they be put into use before they could sit for long enough to settle down. As a result, a glass would be part filled with the fresh, frothy beer, allowed to stand
605-422: Is pasteurised and filtered . Until the late 1950s, Guinness was still racked into wooden casks. In the late 1950s and early 1960s, Guinness ceased brewing cask-conditioned beers and developed a keg brewing system with aluminium kegs replacing the wooden casks; these were nicknamed "iron lungs". Until 2016 the production of Guinness, as with many beers, involved the use of isinglass made from fish. Isinglass
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#1732780170188660-469: Is a tourist attraction at St. James's Gate Brewery in Dublin, Ireland. Since opening in 2000, it has received over 20 million visitors. Guinness's flavour derives from malted barley and roasted unmalted barley ; the unmalted barley is a relatively modern addition that became part of the grist in the mid-20th century. For many years, a portion of aged brew was blended with freshly brewed beer to give
715-581: Is available in a number of variants and strengths, which include: In October 2005, Guinness announced the Brewhouse Series, a limited-edition collection of draught stouts available for roughly six months each. There were three beers in the series. Despite an announcement in June 2007 that the fourth Brewhouse stout would be launched in October that year, no new beer appeared and, at the end of 2007,
770-611: Is brewed in Central Africa. It is brewed in Democratic Republic of the Congo , Republic of the Congo , Burundi and Rwanda . Guinness Guinness ( / ˈ ɡ ɪ n ɪ s / ) is a stout that originated in the brewery of Arthur Guinness at St. James's Gate , Dublin , Ireland, in the 18th century. It is now owned by the British-based multinational alcoholic beverage maker Diageo . It
825-470: Is now prohibited in Ireland. A 2003 study found that stouts such as Guinness could have a benefit of helping to reduce the deposit of harmful cholesterol on artery walls. This was attributed to the higher levels of antioxidants in stouts than in lagers, though the health benefits of antioxidants have been called into question, and Diageo, the company that now manufactures Guinness, said: "We never make any medical claims for our drinks." Guinness stout
880-414: Is one of the most successful alcohol brands worldwide, brewed in almost 50 countries, and available in over 120. Sales in 2011 amounted to 850,000,000 litres (190,000,000 imp gal; 220,000,000 U.S. gal). In spite of declining consumption since 2001, it is the best-selling alcoholic drink in Ireland where Guinness & Co. Brewery makes almost €2 billion worth of beer annually. The Guinness Storehouse
935-645: The IRA 's bombing campaign spread to London and the rest of Britain, Guinness considered scrapping the harp as its logo. The company merged with Grand Metropolitan in 1997 to form Diageo . Due to controversy over the merger, the company was maintained as a separate entity within Diageo and has retained the rights to the product and all associated trademarks of Guinness. The Guinness brewery in Park Royal , London, closed in 2005. The production of all Guinness sold in
990-547: The 1960s." Guinness thought they brewed their last porter in 1973. In the 1970s, following declining sales, the decision was taken to make Guinness Extra Stout more "drinkable". The gravity was subsequently reduced, and the brand was relaunched in 1981. Pale malt was used for the first time, and isomerised hop extract began to be used. In 2014, two new porters were introduced: West Indies Porter and Dublin Porter. Guinness acquired The Distillers Company in 1986. This led to
1045-402: The 21st century, it was popular to serve Guinness at cellar temperature (about 13 °C) and some drinkers preferred it at room temperature (about 20 °C). According to Esquire magazine, a pint of Guinness should be served in a slightly tulip-shaped pint glass , rather than the taller European tulip or 'Nonic' glass, which contains a ridge approx 3/4 of the way up the glass. To begin
1100-715: The 800 employees who fought, 103 did not return. During World War II , the demand for Guinness among the British was one of the main reasons why the UK lifted commerce restrictions imposed in 1941 to force Ireland into supporting the Allied Powers. Before 1939, if a Guinness brewer wished to marry a Catholic , his resignation was requested. According to Thomas Molloy, writing in the Irish Independent , "It had no qualms about selling drink to Catholics but it did everything it could to avoid employing them until
1155-851: The Brewhouse series appeared to have been quietly cancelled. From early 2006, Guinness marketed a "surger" unit in Britain. This surger device, marketed for use with cans consumed at home, was "said to activate the gases in the canned beer" by sending an "ultra-sonic pulse through the pint glass" sitting upon the device. Withdrawn Guinness variants include Guinness's Brite Lager, Guinness's Brite Ale, Guinness Light, Guinness XXX Extra Strong Stout, Guinness Cream Stout, Guinness Milk Stout, Guinness Irish Wheat, Guinness Gold, Guinness Pilsner, Guinness Breó (a slightly citrusy wheat beer ), Guinness Shandy, and Guinness Special Light. Breó (meaning 'glow' in Irish)
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#17327801701881210-679: The Company sold the Liggett Group to Bennett S. LeBow . It acquired Heublein wines and spirits from RJR Nabisco in 1987, which made it one of the largest producers of wines and spirits in the world, and gave the company ownership of the Smirnoff brand. Also in 1987 the Company withdrew from catering when it disposed of its catering division by way of a management buyout so creating Compass Group . In February 1988 386 pubs in London,
1265-577: The Dublin City Council, in the best interests of the city of Dublin, had put forward a motion to prevent planning permission ever being granted for the development of the site, thus making it very difficult for Diageo to sell off the site for residential development. On 9 May 2008, Diageo announced that the St. James's Gate brewery will remain open and undergo renovations, but that breweries in Kilkenny and Dundalk will be closed by 2013 when
1320-513: The European and Commonwealth rights to Smirnoff vodka . It changed its name to Grand Metropolitan in 1973. The business failed to acquire the Coral bookmakers from Joe Coral in 1980 to expand its betting and gaming operations, but did succeed in acquiring Liggett Group , a US tobacco and drinks business. In 1981 it bought Warner Holidays and Intercontinental Hotels Corporation. In 1986
1375-540: The Home Counties and East Anglia were sold to Brent Walker ; 210 pubs in the north and Midlands went to Heron International and 105 pubs in the South East went to Gibbs Mew (a Wiltshire brewer subsequently bought by Enterprise Inns). Intercontinental Hotels were sold to Japanese based Saison Group. These disposals funded the expansion of its core betting operations by buying William Hill . It also entered
1430-635: The Import Stout to the Extra Stout was due to a change in distribution through North American market. Consumer complaints influenced subsequent distribution and bottle changes. Guinness ran an advertising campaign in the 1920s which stemmed from market research – when people told the company that they felt good after their pint, the slogan, created by Dorothy L. Sayers –"Guinness is Good for You". Advertising for alcoholic drinks that implies improved physical performance or enhanced personal qualities
1485-422: The UK and Ireland was moved to St. James's Gate Brewery , Dublin. Guinness had a fleet of ships, barges and yachts. The Irish Sunday Independent newspaper reported on 17 June 2007 that Diageo intended to close the historic St. James's Gate plant in Dublin and move to a greenfield site on the outskirts of the city. This news caused some controversy when it was announced. Initially, Diageo dismissed talk of
1540-409: The beer's taste. The manufacturer recommends a "double pour" serve, which according to Diageo should take two minutes. Guinness has promoted this wait with advertising campaigns such as " good things come to those who wait ". The brewer recommends that draught Guinness should be served at 6-7 °C (42.8 °F), while Extra Cold Guinness should be served at 3.5 °C (38.6 °F). Before
1595-880: The combined business expanded rapidly under Joseph's leadership. It was first listed on the London Stock Exchange in 1961 and changed its name to Grand Metropolitan Hotels Ltd in 1962. It diversified into catering acquiring Bateman Catering in 1967 and then Midland Catering in 1968. It then bought Express Dairies in 1969, the Berni Inn chain, and the Mecca bingo halls in 1970. Next came its move into brewing, when in 1972 it bought Truman, Hanbury, Buxton & Co. and Watney Mann . The latter's subsidiary International Distillers & Vintners owned Justerini & Brooks , Baileys Irish Cream , Gilbey's gin, Piat wine and Croft sherry and port brands, as well as
1650-414: The dark beer porter in 1778. The first Guinness beers to use the term "stout" were Single Stout and Double Stout in the 1840s. Throughout the bulk of its history, Guinness produced only three variations of a single beer type: porter or single stout, double or extra and foreign stout for export. "Stout" originally referred to a beer's strength, but eventually shifted meaning toward body and colour. Porter
1705-416: The dissolved gas is required to enable very small bubbles to be formed by forcing the draught beer through fine holes in a plate in the tap, which causes the characteristic "surge" (the widget in cans and bottles achieves the same effect). This "widget" is a small plastic ball containing the nitrogen. The perceived smoothness of draught Guinness is due to its low level of carbon dioxide and the creaminess of
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1760-605: The fast food industry by buying the Pillsbury Company and with it the Burger King chain in 1988. It also bought the Wimpy chain that year and merged it with Burger King. It continued to sell non-core business, including in 1990 the brewers Samuel Webster's and in 1991 Ushers of Trowbridge . In March 1991 the remaining breweries were sold to Courage (subsequently sold by Foster's to Scottish & Newcastle) in
1815-570: The first securitisation deals, and in May 1996 a further 1,410 pubs were transferred to Spring Inns with a view to a similar sale. In the end Inntrepreneur and Spring were both sold to Nomura for £1.2bn in September 1997 to clear the way for the Guinness deal. This left Nomura with 4,400 pubs They created the Unique Pub Co for the 2,600 pubs that had signed the controversial SupplyLine agreement;
1870-471: The fundamental texture and flavour of the Guinness of the past as nitrogen bubbles are much smaller than CO 2 , giving a "creamier" and "smoother" consistency over a sharper and traditional CO 2 taste. This step was taken after Michael Ash —a mathematician turned brewer—discovered the mechanism to make this possible. Nitrogen is less soluble than carbon dioxide, which allows the beer to be put under high pressure without making it fizzy. High pressure of
1925-488: The grain mixture and adding Citra for a citrus flavour and removed the Mosaic hops. Guinness released a lager in 2015 called Hop House 13 . It was withdrawn from sale in the UK in May 2021, following poor sales, but remains on sale in Ireland. In 2020, Guinness announced the introduction of a zero alcohol canned stout, Guinness 0.0 . It was withdrawn from sale almost immediately after launch, due to contamination. It
1980-415: The head caused by the very fine bubbles that arise from the use of nitrogen and the dispensing method described above. Foreign Extra Stout contains more carbon dioxide, causing a more acidic taste. Although Guinness is black, and is referred to as "the black stuff" in Diageo marketing, it is also "officially" referred to as a very dark shade of ruby . The most recent change in alcohol content from
2035-415: The initial pour to settle, the server pushes the tap handle back and fills the remainder of the glass until the head forms a slight dome over the top of the glass (or "just proud of the rim"). In 2010, Guinness redesigned their pint glass for the first time in a decade. The new glass was taller and narrower than the previous one and featured a bevel design. The new glasses were planned to gradually replace
2090-451: The long-running, ongoing civil war. Because of fraught security situations in various parts of the country, Bralima employs a private security company, Top SIG, which is a subsidiary of Saracen International, to safeguard its operations. Bracongo is the competitor of Bralima in the DRC. Primus beer; Mützig ; Turbo King and Guinness under licence. Primus beer is a 5% abv lager that
2145-427: The move in order to pay Ireland's 12.5 per cent rate rather than the UK's 28 per cent rate. Diageo released a statement to the London Stock Exchange (LSE) denying the report. Despite the merger that created Diageo plc in 1997, Guinness has retained its right to the Guinness brand and associated trademarks and thus continues to trade under the traditional Guinness name despite trading under the corporate name Diageo for
2200-462: The multinational alcoholic-drinks producer Diageo plc , based in London. Arthur Guinness started brewing ales in 1759 at the St. James's Gate Brewery , Dublin. On 31 December 1759, he signed a 9,000 year lease at £45 per annum for the unused brewery. Ten years later, on 19 May 1769, Guinness first exported his ale: he shipped six-and-a-half barrels to Great Britain. Arthur Guinness started selling
2255-505: The old ones. Guinness recommends that, to avoid the bitter taste of the nitrogen foam head, gulps should be taken from the glass rather than sipping the drink. A practice known as "splitting the G" has been an entry on the Urban Dictionary website since 2018. This drinking game sees the drinker attempt to bring the liquid level of the Guinness to sit at a certain level in relation to the glass' Guinness branding. Variants of
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2310-406: The pour, the server holds the glass at a 45° angle below the tap and fills the glass 3/4 full. On the way out of the tap, the beer is forced at high speed through a five-hole disc restrictor plate at the end of the tap, creating friction and forcing the creation of small nitrogen bubbles which form a creamy head . The server brings the glass from 45° angle to a vertical position. After allowing
2365-412: The practice see the required liquid level as either: between the letter 'G', on the horizontal line of the 'G', or between the 'G' and the harp logo. When Guinness is poured, the gas bubbles appear to travel downwards in the glass. The effect is attributed to drag; bubbles that touch the walls of a glass are slowed in their travel upwards. Bubbles in the centre of the glass are, however, free to rise to
2420-454: The pseudonym "Student" for techniques developed for Guinness, particularly Student's t -distribution and the even more commonly known Student's t -test . By 1900 the brewery was operating unparalleled welfare schemes for its 5,000 employees. By 1907 the welfare schemes were costing the brewery £40,000 a year, which was one-fifth of the total wages bill. The improvements were suggested and supervised by Sir John Lumsden . By 1914, Guinness
2475-545: The remaining 1,100 Voyager pubs were free-of-tie, earmarked for disposal or were the 400 locked in legal disputes over SupplyLine. Disposals and the acquisition of Inn Partnership (1,241 tenanted pubs) from Greenall Whitley in 1998 and 988 smaller Bass pubs in 2001. The remains of the Grand Metropolitan pub estate became part of Enterprise Inns when an Enterprise-led consortium bought 3,219 tenanted Unique pubs and 940 leased and managed Voyager pubs from Nomura in
2530-517: The surface, and thus form a rising column of bubbles. The rising bubbles create a current by the entrainment of the surrounding fluid. As beer rises in the centre, the beer near the outside of the glass falls. This downward flow pushes the bubbles near the glass towards the bottom. Although the effect occurs in any liquid, it is particularly noticeable in any dark nitrogen stout, as the drink combines dark-coloured liquid and light-coloured bubbles. Grand Metropolitan Grand Metropolitan plc
2585-592: Was a leisure, manufacturing and property conglomerate headquartered in England. The company was listed on the London Stock Exchange and was a constituent of the FTSE 100 Index until it merged with Guinness plc to form Diageo in 1997. The business began in 1934 as a hotel business called MRMA Ltd (abbreviated from Mount Royal Metropolitan Association). Grand Hotels (Mayfair) Ltd, a business founded after World War II by Maxwell Joseph , merged with MRMA in 1957 and
2640-405: Was a wheat beer; it cost around IR£5 million to develop. A brewing byproduct of Guinness, Guinness Yeast Extract (GYE), was produced until the 1950s. In the UK, a HP Guinness Sauce was manufactured by Heinz and available as of 2013. Kraft also licenses the name for its barbecue sauce product, Bull's-Eye Barbecue Sauce . In March 2010, Guinness began test marketing Guinness Black Lager ,
2695-408: Was also referred to as "plain", as mentioned in the famous refrain of Flann O'Brien 's poem "The Workman's Friend": "A pint of plain is your only man." Already one of the top-three British and Irish brewers, Guinness's sales soared from 350,000 barrels in 1868 to 779,000 barrels in 1876. In October 1886, Guinness became a public company and was averaging sales of 1.138 million barrels a year. This
2750-450: Was despite the brewery's refusal to either advertise or offer its beer at a discount. Even though Guinness owned no public houses , the company was valued at £6 million and shares were 20 times oversubscribed, with share prices rising to a 60 per cent premium on the first day of trading. The breweries pioneered several quality control efforts. The brewery hired the statistician William Sealy Gosset in 1899, who achieved lasting fame under
2805-616: Was established for 4.000.000 Congolese francs. The first beer was produced on 27 December 1926. After 1945 the brewery expanded during an economic boom in the DRC. Stakeholders were more likely to invest, and Bralima decided to implement a decentralized structure. From 1950 to 1958 Bralima decided to retain five breweries in DR Congo: Kinshasa , Boma , Bukavu , Kisangani and Mbandaka . Majority owned by Heineken since 1986, Bralima has attracted scrutiny for alleged links with corrupt government figures, and with rebel leaders in
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#17327801701882860-474: Was interested in producing beer for the local population as the beer produced by the inhabitants themselves caused major health problems. A brewery, which could brew a high quality beer, would improve the current situation. The investors decided to set up a brewery with the support of the Société Congolaise de Banque . On 23 October 1923 the “Brasserie de Léopoldville” (Léopoldville is now Kinshasa )
2915-514: Was producing 2.652 million barrels of beer a year, which was more than double that of its nearest competitor Bass , and was supplying more than 10 per cent of the total UK beer market. When World War I broke out in 1914, employees at Guinness St. James Brewery were encouraged to join the British forces. Over 800 employees served in the war. This was made possible due to a number of measures put in place by Guinness: soldiers' families were paid half wages, and jobs were guaranteed upon their return. Of
2970-475: Was relaunched in 2021 starting with pubs in mid July with cans following in late August. In September 2021, Guinness Nitrosurge was released in pint sized cans which contain no widget. Similar to the Surger, nitrogen is activated using ultrasonic frequencies. Nitrosurge uses a special device attached to the top of the can which activates the nitrogen as it is being poured. Before the 1960s, when Guinness adopted
3025-576: Was used as a fining agent for settling out suspended matter in the vat. The isinglass was retained in the floor of the vat but it was possible that minute quantities might be carried over into the beer. Diageo announced in February 2018 that the use of isinglass in draught Guinness was to be discontinued and an alternative clarification agent would be used instead, making the drink acceptable to vegans and vegetarians. Arguably its biggest change to date, in 1959 Guinness began using nitrogen, which changed
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