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118-516: Devolver Digital, Inc. is an American video game publisher based in Austin, Texas , specializing in the publishing of indie games . The company was founded in June 2009 by Nigel Lowrie, Harry Miller, Graeme Struthers, Rick Stults, and Mike Wilson , five executives who had been involved with Gathering of Developers and Gamecock Media Group , which published games on developer-friendly terms, but due to

236-566: A compilation album , titled Devolver Digital Cinematic Universe: Phase 1 (Original Soundtrack) , was released through label Materia Collective in June 2019. A second "Devolver Direct" was held on July 12, 2020. Alongside several game announcements (Both real and fake), Mock interviews with game characters and prominent industry figures, the Direct had frequent cutaways to the ongoing storyline established in past Devolver Directs: As characters try to save Nina who has been enslaved and transformed into

354-481: A retro style of the 8-bit and 16-bit generations , with simpler graphics atop the more complex mechanics. Indie games may fall into classic game genres, but new gameplay innovations have been seen. However, being "indie" does not imply that the game focuses on innovation. In fact, many games with the "indie" label can be of poor quality and may not be made for profit. Jesper Juul , an associate professor at The Royal Danish Academy of Fine Arts that has studied

472-509: A "Trans-interlocal Broadcast Conduit" from which she hosts the Directs against her will. The show culminates with the announcement of Devolverland Expo Simulator, a first person "Marketing Simulator" designed to replace the then cancelled E3 expo of that year. During the E3 2021 Digital expo, Devolver held another Livestream. Stepping back from the ongoing storyline, this stream instead focused on

590-802: A 3.58% minority stake in Devolver Digital for the purpose of expanding their operations in the PC and console market. Devolver launched a new publishing branch, Big Fan Games, in October 2024. Big Fan aimed to cater to indie developers that were working with licensed intellectual properties to develop their games. The branch includes members from Good Shepherd Entertainment which has already published such games like John Wick Hex and Hellboy Web of Wyrd , while several partnerships have been established with large IP holders including Disney, HBO, and Dark Horse Comics. Devolver Digital presents Fork Parker,

708-445: A commercial entity could. The industry had started to coalesce around video game publishers that could pay larger developers to make games and handle all the marketing and publication costs as well as opportunities to franchise game series. Publishers tended to be risk averse due to high costs of production, and they would reject all small-size and too innovative concepts of small game developers. The market also became fractured due to

826-407: A direct-to-consumer "Devolver Direct" video (its name and format being a parody of Nintendo Direct ). The show contained several announcements for actual games, including Devolver Bootleg , a collection of games parodying other games published by Devolver Digital. The game was released alongside the announcement, at a 1% discount. The music for the three conferences was composed by John Robert Matz;

944-496: A fictional character, as their chief financial officer . The character first appeared in a promotional video for Serious Sam HD: The First Encounter in August 2009. A Twitter account is operated under Fork Parker's name, which, as of September 2015, has 10,000 followers. He is also credited on Devolver Digital's blog posts and press releases. Fork Parker is intentionally presented as satirical and inappropriate. A game featuring

1062-519: A further boost by the use of crowdfunding as a means for indie developers to raise funds to produce a game and to determine the desire for a game, rather than risk time and investment into a game that does not sell well. While video games had used crowdfunding prior to 2012, several large indie game-related projects successfully raised millions of dollars through Kickstarter , and since then, several other similar crowdfunding options for game developers have become available. Crowdfunding eliminated some of

1180-525: A game as indie is from its innovation, creativity, and artistic experimentation, factors enabled by small teams free of financial and creative oversight. This definition is reflective of an "indie spirit" that is diametrically opposite of the corporate culture of AAA development, and makes a game "indie", where the factors of financial and creative independence make a game "independent". Developers with limited ability to create graphics can rely on gameplay innovation. This often leads to indie games having

1298-472: A game developed by two people. Microsoft continued to follow up on this promotion in the following years, bringing in more games onto XBLA such as Super Meat Boy , Limbo , and Fez . Sony and Nintendo followed suit, encouraging indie developers to bring games onto their platforms. By 2013, all three console manufacturers had established programs that allowed indie developers to apply for low-cost development toolkits and licenses to publish directly onto

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1416-433: A gaming platform. At the time, shareware was generally associated with hobbyist programmers, but the releases of Wolfenstein 3D in 1992 and Doom in 1993 showed the shareware route to be a viable platform for titles from mainstream developers. The current, common understanding of indie games on personal computer took shape in the early 2000s from several factors. Key was the availability of online distribution over

1534-604: A group, they have had mixed performance. At present, Electronic Arts is the only third-party publisher present in the S&;P 500 diversified list of large U.S. corporations; in April 2010, it entered the Fortune 500 for the first time. Hype over video game publisher stocks has been breathless at two points: Indie game Indie game development bore out from the same concepts of amateur and hobbyist programming that grew with

1652-481: A hobbyist programming magazine that users could share their programs with. Over time, ASCII saw the opportunity to publish game development kits, and by 1992, released the first commercial version of the RPG Maker software. While the software cost money to obtain, users could release completed games with it as freeware or commercial products, which established the potential for a commercial independent games market by

1770-630: A lack of capacities. One of the games they signed was Hotline Miami by the two-man studio Dennaton Games . The game, released in 2012, became Devolver Digital's breakout hit; it received critical praise, appeared on multiple "Best of 2012" lists, and sold over 1,700,000 copies by February 2013. In March 2013, at the SXSW Film Festival , Devolver Digital announced Devolver Digital Films, a film distribution subsidiary. The partnership would be led by Devolver Digital's Wilson, alongside Andie Grace, who became vice-president of acquisitions. In

1888-425: A message related to these factors, something that could not be done in mainstream titles. In comparing indie games to independent film and the state of their respective industries, the indie game's rise was occurring approximately at the same relative time as its market was starting to grow exponentially and be seen as a supporting offshoot of the mainstream works. Indie games saw a large boost in visibility within

2006-437: A new microtransaction method where the customer could throw money at the screen to purchase items, and that of "Earliest Access", a parody on early access in which players could pre-order games that had yet to enter production. The video was directed by Don Thacker, the head of film production company Imagos Films. Another Big Fancy Press Conference was held at E3 2018 , with Zook reprising her role. This show introduced on

2124-492: A new item called the "Lootboxcoin", a parody of both cryptocurrency and loot boxes , which was a plastic coin that had no actual value, but was made available for purchase from Devolver Digital's online store for a fluctuating price. The presentation explicitly stated that the coin was not a cryptocurrency, should not be considered currency and warned viewers that they could not buy anything with it. Devolver Digital held another Big Fancy Press Conference at E3 2019 , revealing

2242-635: A non-profit organization for mental health in the gaming community. Devolver Digital announced in May 2017 that they were to hold a press conference at the E3 2017 exhibition event. The conference deviated from common practice, as it was a pre-recorded satirical video, entitled the Big Fancy Press Conference , of a supposed live show, hosted by Devolver Digital's supposed chief synergy officer Nina Struthers, played by actress Mahria Zook. It included several mock announcements, such as that of

2360-705: A number of dedicated investor-based indie game funds have been established such as the Indie Fund . Indie developers can submit applications requesting grants from these funds. The money is typically provided as a seed investment to be repaid through game royalties. Several national governments, through their public arts agencies, also have made similar grants available to indie developers. Prior to digital distribution, hobbyist programmers typically relied on mail order to distribute their product. They would place ads in local papers or hobbyist computer magazines such as Creative Computing and Byte and, once payment

2478-429: A publisher. Indie games are distinct from open source games . The latter are games which are developed with the intent to release the source code and other assets under an open source license . While many of the same principles used to develop open source games are the same as for indie games, open source games are not developed for commercial gain and instead as a hobbyist pursuit. However, commercial sales are not

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2596-406: A requirement for an indie game and such games can be offered as freeware , most notably with Spelunky on its original release and Dwarf Fortress , with the exception of its enhanced visual front-end version while its base version remains free. The onset of indie game development is difficult to track due to the broadness of what defines an indie game, and the term was not really in use until

2714-443: A service that included some indie games, though these drew little attention in the first few years. In 2008, Microsoft ran its "XBLA Summer of Arcade" promotion, which included the releases of indie games Braid , Castle Crashers , and Geometry Wars: Retro Evolved 2 alongside two AAA games. While all three indie games had a high number of downloads, Braid received critical acclaim and drew mainstream media recognition for being

2832-542: A single person, though often with support of artists and musicians for those assets. More common are small teams of developers, from two to a few dozen, with additional support from external artists. While it is possible for development teams to be larger, with this comes a higher cost overhead of running the studio, which may be risky if the game does not perform well. Indie teams can arise from many different directions. One common path recently includes student projects, developed as prototypes as part of their coursework, which

2950-429: A wider consumer pool and have access to distribute to a big network. Although they have creative constraints within game development and marketing, they often focus and follow market trends. They have a higher demand to attain commercial success. Examples of AAA video game publishers are Electronic Arts , Ubisoft , and Activision . Indie game publishers are companies that work with independent developers. Their focus

3068-576: Is associated with high risk : AAA game publishers produce and create games that are high budget and groundbreaking. They are advanced in technology and forward the boundaries of technology and creativity in the video game world. AAA game publishers often produce popular and blockbuster games. These publishers have the financial resource and means to fund large game development projects. These publishers implement and fund marketing and distribution to guarantee reach and exposure for their games. With their funds to market they are able to advertise and reach

3186-543: Is based on similar terms like independent film and independent music , where the concept is often related to self-publishing and independence from major studios or distributors. However, as with both indie films and music, there is no exact, widely accepted definition of what constitutes an "indie game" besides falling well outside the bounds of triple-A video game development by large publishers and development studios. One simple definition, described by Laura Parker for GameSpot , says "independent video game development

3304-611: Is on developing games that promotes creativity and originality. Developers have creative control over their games. These publishers implement intimate collaborations between the publishers and the developers. Often stand out in the video game market due to the more unique genres. Indie game publishers have restrict marketing budgets and have small audience reach and visibility. Examples of Indie video game publishers are Devolver Digital , Annapurna Interactive and Raw Fury . Mobile game publishers produce and specialize in video games on smartphones and tablet devices. They take advantage of

3422-461: Is only by happenstance, according to Wilson. Wilson withdrew from active involvement in Devolver Digital in 2017. Throughout 2020, he sold much of his stock back to the publisher and to NetEase . Wilson went on to found another publisher, DeepWell Digital Therapeutics, alongside Nextern founder Ryan Douglas in March 2022. In August 2020, Devolver Digital published Mediatonic 's Fall Guys . The game

3540-530: Is primarily referred to as an "indie game" because of its success in the Western market. It is one of the most influential indie games, also contributing to the resurgence of the Metroidvania genre. Doujin games also got a strong interest in Western markets after some English-speaking groups translated various titles with permission for English release, most notably with Recettear: An Item Shop's Tale ,

3658-554: Is simply those with little to no experience in the games industry, although they may have computer-programming skills and experience, and they may come in with ideas and fresh perspectives for games, with ideas that are generally more personable and close to their hearts. These developers are usually self-taught and thus may not have certain disciplines of typical programmers, thereby allowing for more creative freedom and new ideas. However, some may see amateur work less favorably than those that have had experience, whether from school or from

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3776-443: Is some debate as to whether independent game development started prior to the 1977 home computer revolution with games developed for mainframe computers at universities and other large institutions. 1962's Spacewar! was not commercially financed and was made by a small team, but there was no commercial sector of the video game industry at that time to distinguish from independent works. Joyce Weisbecker , who considers herself

3894-424: Is the business of making games without the support of publishers", but this does not cover all situations. Dan Pearce of IGN stated that the only consensus for what constitutes an indie game is a " I know it when I see it "-type assessment, since no single definition can capture what games are broadly considered indie. Indie games generally share certain common characteristics. One method to define an indie game

4012-744: Is the nature of independence, which can either be: Another means to evaluate a game as indie is to examine its development team, with indie games being developed by individuals, small teams, or small independent companies that are often specifically formed for the development of one specific game. Typically, indie games are smaller than mainstream titles. Indie game developers are generally not financially backed by video game publishers , who are risk-averse and prefer "big-budget games". Instead, indie game developers usually have smaller budgets, usually sourcing from personal funds or via crowdfunding . Being independent, developers do not have controlling interests or creative limitations, and do not require

4130-679: The Atari Program Exchange in 1981 to publish user-written software, including games, for Atari 8-bit computers . Print magazines such as SoftSide , Compute! , and Antic solicited games from hobbyists, written in BASIC or assembly language , to publish as type-in listings . In the United Kingdom, early microcomputers such as the ZX Spectrum were popular, launching a range of "bedroom coders" which initiated

4248-882: The ID@Xbox program or the iOS SDK . While most indie games lack a publisher with the developer serving in that role, a number of publishers geared towards indie games have been established since 2010, also known as boutique game publishers; these include Raw Fury , Devolver Digital , Annapurna Interactive , Finji, and Adult Swim Games . There also have been a number of indie developers that have grown large enough on their own to also support publishing for smaller developers, such as Chucklefish , Coffee Stain Studios , and Team17 . These boutique publishers, having experience in making indie games themselves, typically will provide necessary financial support and marketing but have little to no creative control on developers' product as to maintain

4366-783: The Internet , allowing game developers to sell directly to players and bypassing limitations of retail distribution and the need for a publisher. Software technologies used to drive the growth of the World Wide Web , like Adobe Flash , were available at low cost to developers, and provided another means for indie games to grow. The new interest in indie games led to middleware and game engine developers to offer their products at low or no cost for indie development, in addition to open source libraries and engines. Dedicated software like GameMaker Studio and tools for unified game engines like Unity and Unreal Engine removed much of

4484-413: The seventh generation of consoles in 2005, each platform provided online services for players–namely Xbox Live , PlayStation Network , and Nintendo Wi-Fi Connection –which included digital game distribution. Following the increased popularity of indie games on computers, these services started publishing them alongside larger releases. The Xbox 360 had launched in 2005 with Xbox Live Arcade (XBLA),

4602-639: The ticker symbol DEVO on the Alternative Investment Market (AIM), a submarket of the London Stock Exchange , initially valued at £694.6 million ( $ 950 million ). At the time, that made Devolver Digital the largest American company to trade on the London Stock Exchange, and the second-largest company in value on AIM. Sony Interactive Entertainment acquired a 5% stake in Devolver Digital in

4720-426: The "Devolver Digital Marketing Countdown to Marketing", hosted by "MechaSuda" (A Max Headroom style video of Goichi Suda played on a screen inside a mechanical robot suit). The stream begins with almost a full minute of Suda just slowly counting down in seconds, until he is interrupted by Nina. Five game trailers are then shown in total, while the characters panic about an impending "Video Game Singularity": Caused by

4838-674: The "indie" nature of the game. In some cases, the publisher may be more selective of the type of games it supports; Annapurna Interactive sought games that were "personal, emotional and original". The lack of a publisher requires an indie developer to find means to fund the game themselves. Existing studios may be able to rely on past funds and incoming revenue, but new studios may need to use their own personal funds ("bootstrapping"), personal or bank loans, or investments to cover development costs, or building community support while in development. More recently, crowd-funding campaigns, both reward-based and equity-based, have been used to obtain

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4956-430: The 1978 rerelease of the book BASIC Computer Games by David H. Ahl that included the source code for over one hundred games, eventually surpassed over one million copies. The availability of BASIC inspired a number of people to start writing their own games. Many personal computer games written by individuals or two person teams were self-distributed in stores or sold through mail order . Atari, Inc. launched

5074-424: The 2001 game Serious Sam: The First Encounter , both developed by Croteam . The original Serious Sam games were published by Gathering of Developers, and Croteam had continued working with Wilson and his partners while at Gamecock Media Group. Since Croteam's deal with Gathering of Developers allowed Croteam to retain the rights to the series, they were able to work with Devolver Digital on further titles beyond

5192-529: The Gungeon ) in July 2021. Furthermore, the company hired Daniel Widdicombe as chief financial officer in May 2021 and in the same year promoted Douglas Morin, who had joined the company as chief of staff in 2020, to chief executive officer . After indicating around May 2021 that it was looking to have an initial public offering , Devolver became a public company on November 4, 2021, trading its stock under

5310-612: The UK's video game industry. During this period, the idea that indie games could provide experimental gameplay concepts or demonstrate niche arthouse appeal had been established. Many games from the bedroom coders of the United Kingdom, such as Manic Miner (1983), incorporated the quirkiness of British humour and made them highly experimental games. Other games like Alien Garden (1982) showed highly-experimental gameplay. Infocom itself advertised its text-based interactive fiction games by emphasizing their lack of graphics in lieu of

5428-399: The Western regions, bringing more interest to doujin games as legitimate titles. The Tokyo Game Show first offered a special area for doujin games in 2013 with support from Sony Interactive Entertainment who had been a promoter of Western indie games in prior years, and has expanded that since. The distinction between Japanese-developed doujin games and indie games is ambiguous - the use of

5546-473: The Year . Several other indie games were released during this period to critical and/or commercial success. Minecraft (2011), the best-selling video game of all time as of 2024, was originally released as an indie game before its developer Mojang Studios was acquired by Microsoft in 2014 and brought into Xbox Game Studios . Another indie game, Terraria , was released that same year and has become

5664-433: The antithesis of mainstream games and which highlighted the independence of how these games were made compared to the collective of mainstream titles. Many of them took a retro-style approach to their design, art, or other factors in development, such as Cave Story in 2004, which proved popular with players. Social and political changes also led to the use of indie games not only for entertainment purposes but to also tell

5782-449: The approval of a publisher, as mainstream game developers usually do. Design decisions are thus also not limited by an allocated budget. Furthermore, smaller team sizes increase individual involvement. However, this view is not all-encompassing, as there are numerous cases of games where development is not independent of a major publisher but still considered indie. Some notable instances of games include: Yet another angle to evaluate

5900-447: The business manager for Apple Inc. 's App Store . Devolver Digital operates a film distribution arm, Devolver Digital Films, which was established in 2013. The company also owns another publisher, Good Shepherd Entertainment . A close collaborator to Devolver Digital is Special Reserve Games, a limited-run distributor of physical versions of games. Special Reserve Games was founded in 2016 by CEO Jeff Smith, after he had pitched Wilson

6018-570: The character, Fork Parker's Holiday Profit Hike was released for free on Windows and OS X in 2014; it was developed by Dodge Roll as their debut game, two years before the release of Enter the Gungeon . Another game, Fork Parker's Crunch Out was developed by Mega Cat Studios for the Super Nintendo Entertainment System and released by Devolver Digital in February 2019, with all profits going to Take This,

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6136-443: The console manufacturers as well as mobile device operating system providers released special software-based SDKs to build and test games first on personal computers and then on these consoles or mobile devices. These SDKs were still offered at commercial rates to larger developers, but reduced pricing was provided to those who would generally self-publish via digital distribution on the console or mobile device's storefront, such as with

6254-482: The console's respective storefronts following approval processes. A number of "boutique" indie game publishers were founded in this period to support funding, technical support, and publishing of indie games across various digital and retail platforms. In 2012, Journey became the first Indie game to win the Game Developers Choice Award for Game of the Year and D.I.C.E. Award for Game of

6372-484: The cost risk associated with indie game development, and created more opportunities for indie developers to take chances on new titles. With more indie titles emerging during this period, larger publishers and the industry as a whole started taking notice of indie games as a significant movement within the field. One of the first examples of this was World of Goo (2008), whose developers 2D Boy had tried but failed to gain any publisher support prior to release. On release,

6490-624: The developer could focus on developing the game itself. This included offering deals wherein the developers could keep all rights to their games. However, at the time of these companies' existences, the primary distribution channel for games was retail , which was very costly. As a result, both companies saw themselves acquired by larger companies at some point, and were dissolved shortly thereafter. Devolver Digital thus aimed at not producing games in physical forms, and instead focusing publishing efforts for digital distribution platforms, such as Steam . Devolver Digital started with six people, including

6608-523: The doujin soft community has generally been treated as a hobbyist activity up through the 2010s. Computers and bedroom coding had taken off similarly in the late 1970s and early 1980s, but the computer market was quickly overwhelmed by consoles. Still, hobbyist programmers continued to develop games. One area that Japan had focused on were game development kits , specialized software that would allow users to create their own games. A key line of these were produced by ASCII Corporation , which published ASCII ,

6726-451: The early 1990s, notably with the releases of Wolfenstein 3D and ZZT , "indie" games from fledgling developers id Software and Tim Sweeney (later founder of Epic Games ), respectively. Game magazines started to include shareware games on pack-in demo discs with each issue, and as with mail-order, companies arose that provided shareware sampler discs and served to help with shareware payment and redemption processing. Shareware remained

6844-479: The early 2000s, aligning with the popularity of indie games in the West. Like other Japanese fan-created works in other media, doujin games were often built from existing assets and did not receive much respect or interest from consumers, and instead were generally made to be played and shared with other interested players and at conventions. Around 2013, market forces began to shift with the popularity of indie games in

6962-469: The early 2000s. Until the 2000s, other terms like amateur, enthusiast, and hobbyist software or games were used to describe such software. Today, terms like amateur and hobbyist development are more reflective of those that create mods for existing games, or work with specific technologies or game parts rather than the development of full games. Such hobbyists usually produce non-commercial products and may range from novices to industry veterans. There

7080-487: The eighth best selling video game of all time, as well the highest rated game on Steam as of 2022. Other successful indie games released during this time include Hotline Miami (2012), Shovel Knight (2014), and Five Nights at Freddy's (2014). Hotline Miami inspired many to begin developing games and contributed to the rise in indie game released during this time period, while Shovel Knight and Five Nights at Freddy's spawned successful media franchises, with

7198-434: The employees of Devolver themselves as they announced the satirical "Devolver MaxPass+" Subscription service. A free "Monetization as a Service" that gave consumers access to purchase their games. Designed to poke fun at the rise of subscription services such as Xbox Game Pass that year, the service did not provide any tangible benefit to users and couldn't actually be purchased. For the 2022 Summer Game Fest , Devolver hosted

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7316-520: The entire market unprofitable. Although the market did not collapse, discoverability remains an issue for most indie developers, with many games not being financially profitable. Examples of successful indie games include Cave Story , Braid , Super Meat Boy , Terraria , Minecraft , Fez , Hotline Miami , Shovel Knight , the Five Nights at Freddy's series, Undertale , Cuphead , and Among Us . The term "indie game" itself

7434-722: The films business, Wilson had previously produced the film Austin High , while Grace had held oversight roles for film projects created at the Burning Man Festival . Devolver Digital cited the lack of support for independent filmmakers at the point of distribution and financial support in production as primary reason for the opening. Devolver continued to expand its publishing catalog from 2013, publishing roughly ten games per year. They have typically focused on smaller indie developers, and while they are often associated with weird and bizarre games, such as Genital Jousting , this

7552-411: The final game. This can provide funding midway though development, but like with crowd-funding, consumers expect a game that is near completion, so significant development and costs will likely need to have been invested already. Minecraft was considered an indie game during its original development, and was one of the first titles to successfully demonstrate this approach to funding. More recently,

7670-567: The first being their breakout title, Hotline Miami . The company also operated Devolver Digital Films for film distribution , and majority-owns publisher Good Shepherd Entertainment . As of January 2020, Devolver Digital employs 20 people. The company went public on the Alternative Investment Market in November 2021. The company is primarily owned by Miller, Struthers and Lowrie themselves, with minority stakes by NetEase , Sony Interactive Entertainment and Kwalee . Devolver Digital

7788-559: The first indie designer, created several games for the RCA Studio II home console in 1976 as an independent contractor for RCA . When the first personal computers were released in 1977, they each included a pre-installed version of the BASIC computer language along with example programs, including games, to show what users could do with these systems. The availability of BASIC led to people trying to make their own programs. Sales of

7906-493: The first such doujin to be published on Steam in 2010. Mikhail Fiadotau, a lecturer in video game studies at Tallinn University , identified three primary distinctions between the established doujin culture and the Western idea of indie games. From a conceptual view, indie games generally promote independence and novelty in thought, while doujin games tend to be ideas shared by a common group of people and tend to not veer from established concepts (such as strong favoritism towards

8024-404: The full game from the vendor after trying it. As such demos were generally free to distribute, shareware demo compilations would frequently be included in gaming magazines at that time, providing an easy means for amateur and hobbyist developers to be recognized. The ability to produce numerous copies of games, even if just shareware/demo versions, at a low cost helped to propel the idea as the PC as

8142-432: The funds from interested consumers before development begins in earnest. While using crowd-funding for video games took off in 2012, its practice has significantly waned as consumers became wary of campaigns that failed to deliver on promised goods. A successful crowd-funded campaign now typically requires significant development work and costs associated with this before the campaign is launched, in order to demonstrate that

8260-516: The game was recognized at various award events including the Independent Games Festival , leading to publishers that had previously rejected World of Goo to offer to publish it. The success of indie video games on crowdfunding platforms also inspired a wave of indie tabletop role-playing game developers to follow the same business model. Console manufacturers also helped increase recognition of indie games in this period. By

8378-400: The game will likely be completed in a timely manner and draw in funds. Another mechanism offered through digital distribution is the early access model, in which interested players can buy playable beta versions of the game to provide software testing and gameplay feedback. Those consumers become entitled to the full game for free on release, while others may have to pay a higher price for

8496-520: The games anywhere, with the storefront otherwise handling the distribution and sales factors. While Steam itself initially began heavy curation, it eventually allowed for indie publishing with its Steam Greenlight and Steam Direct programs, vastly increasing the number of games available. Further indie game growth in this period came from the departure of large publishers like Electronic Arts and Activision from their smaller, one-off titles to focus on their larger, more successful properties, leaving

8614-607: The games they publish. Other functions usually performed by the publisher include deciding on and paying for any licenses that are used by the game; paying for localization ; layout, printing, and possibly the writing of the user manual; and the creation of graphic design elements such as the box design. Some large publishers with vertical structure also own publishing subsidiaries (labels). Large publishers also attempt to boost efficiency across all internal and external development teams by providing services such as sound design and code packages for commonly needed functionality. Because

8732-457: The ground. There are also low-cost and open-source development tools available for smaller teams across all gaming platforms, boutique indie game publishers that leave creative freedom to the developers, and industry recognition of indie games alongside mainstream ones at major game award events. Around 2015, the increasing number of indie games being published led to fears of an "indiepocalypse", referring to an oversupply of games that would make

8850-520: The high cost associated with releasing retail games saw themselves acquired and dissolved by larger companies. To avoid this, Devolver Digital instead turned to digital distribution channels. Devolver Digital started by publishing high-definition remakes of games in the Serious Sam series. After success with these remakes and spin-off games based on the series, Devolver Digital began publishing games from other, smaller independent studios, one of

8968-427: The idea of creating a physical release of the PC version of Shadow Warrior 2 . Since then, Special Reserve Games has released further physical game releases, limited to only Devolver Digital games, though it is considering to partner with different companies in the future. Video game publisher A video game publisher is a company that publishes video games that have been developed either internally by

9086-504: The indie game field since 2015, there are concerns that the market is far too large for many developers to get noticed. Very few selected indie titles get wide coverage in the media, and are typically referred to as "indie darlings". In some cases, indie darlings are identified through consumer reactions that praise the game rather than direct industry influence, leading to further coverage; examples of such games include Celeste and Untitled Goose Game . However, there are also times where

9204-579: The indie game scene resulted from a combination of numerous factors in the early 2000s, including technical, economic, and social concepts that made indie games less expensive to make and distribute but more visible to larger audiences and offered non-traditional gameplay from the current mainstream games. A number of indie games at that time became success stories that drove more interest in the area. New industry opportunities have arisen since then, including new digital storefronts, crowdfunding, and other indie funding mechanisms to help new teams get their games off

9322-599: The indie game space to provide shorter and more experimental titles as alternatives. Costs of developing AAA games had risen greatly, to an average cost of tens of millions of dollars in 2007–2008 per title, and there was little room for risks in gameplay experimentation. Another driver came from discussions related to whether video games could be seen as an art form ; movie critic Roger Ebert postulated in open debates that video games could not be art in 2005 and 2006, leading to developers creating indie games to specifically challenge that notion. Indie video game development saw

9440-664: The industry, relying on game development toolkits rather than programming languages, and they may associate such titles as amateur or hobbyist. Some such amateur-developed games have found great success. Examples of these include Braid , Super Meat Boy , Dwarf Fortress , and Undertale . Typically, a starting indie-game studio will be primarily programmers and developers. Art assets including artwork and music may be outsourced to work-for-hire artists and composers. For development of personal computer games, indie games typically rely on existing game engines , middleware and game development kits to build their titles, lacking

9558-688: The introduction of the personal computer and the simple BASIC computer language in the 1970s and 1980s. So-called bedroom coders, particularly in the United Kingdom and other parts of Europe, made their own games and used mail order to distribute their products, although they later shifted to other software distribution methods with the onset of the Internet in the 1990s, such as shareware and other file sharing distribution methods. However, by this time, interest in hobbyist programming had waned due to rising costs of development and competition from video game publishers and home consoles. The modern take on

9676-417: The labeling of a game as "indie" still can be highly subjective and no single rule helps delineate indie games from non-indie ones. Games that are not as large as most triple-A games, but are developed by larger independent studios with or without publisher backing and that can apply triple-A design principles and polish due to the experience of the team, have sometimes been called "triple-I" games, reflecting

9794-422: The largest fan convention in the world, have allowed independent developers to sell and promote their physical products since its inauguration in 1975, allowing game series like Touhou Project and Fate to spread in popularity and dominate the convention for years. As the media shifted to higher-capacity formats and with the ability for users to make their own copies of programs, the simple mail order method

9912-447: The late 2010s. Several indie developers have found it critical to have a good public relations campaign across social media and to interact with the press to make sure a game is noticed early on in its development cycle to get interest and maintain that interest through release, which adds to costs of development. Several games during this time have still seen success, including games that were referred to as "indie darlings." Some of

10030-568: The latter becoming a cultural phenomenon. Mobile games also became popular with indie developers, with inexpensive development tools and low-barrier storefronts with the App Store and Google Play opening in the late 2000s. In 2012, a documentary, Indie Game: The Movie , was created that covers several successful games from this period. Leading into 2015, there was concern that the rise of easy-to-use tools to create and distribute video games could lead to an oversupply of video games, which

10148-502: The market in indie games is more competitive than ever but continues to appear healthy with no signs of faltering. Gamasutra said that by the end of 2016, while there had not be any type of catastrophic collapse of the indie game market, there were signs that the growth of the market had significantly slowed and that it has entered a "post-indiepocalypse" phase as business models related to indie games adjust to these new market conditions. While there has not been any type of collapse of

10266-406: The meantime. In April 2023, Devolver acquired Oregon -based indie studio Doinksoft. In November of the same year, Devolver acquired Washington -based indie studio System Era Softworks, known for Astroneer , whom Devolver had attempted to acquire the publishing rights to years ago but failed. Morin stepped down as CEO in February 2024 and was replaced by Miller. In July 2024, Kwalee acquired

10384-471: The middle ground between these extremes. Ninja Theory 's Hellblade: Senua's Sacrifice is considered a prime example of a triple-I game. A further distinction from indie games are those considered double-A ("AA"), tending to be from mid to large-size studios ranging from 50 to 100 team members and larger than typically associated with indie games, that often work under similar practices as triple-A studios but still retain creative control of their titles from

10502-400: The most played games of 2023. More commercially successful games from this time include Stardew Valley , Hollow Knight , and Cuphead . Indie games are generally associated with Western regions, specifically with North American, European, and Oceanic areas. However, other countries have had similar expansions of indie games that have intersected with the global industry. In Japan,

10620-486: The most popular indie games from this time were primarily popularized over social media and spawned cultural phenomena, such as Undertale (2015) and Among Us (2018), with the later being one of the most popular games during the COVID-19 pandemic in 2020 and 2021 with half a billion players. A similar example is Lethal Company , which released in 2023 and was popularized through internet culture, becoming one of

10738-455: The ownership of Gathering of Developers' assets. The partnership proved fruitful, and Croteam and Devolver Digital continued to co-operate for a high-definition remake of the second Serious Sam game, Serious Sam: The Second Encounter . To avoid having to bring in investors or otherwise raise funding, Devolver Digital at first avoided signing titles other than Serious Sam . The company then opted to work with smaller independent studios, such as

10856-470: The players' imagination, at a time that graphics-heavy action games were commonplace. By the mid-1990s, the recognition of the personal computer as a viable gaming option, and advances in technology that led to 3D gaming created many commercial opportunities for video games. During the last part of the 1990s, visibility of games from these single or small team studios scene waned, since a small team could not readily compete in costs, speed and distribution as

10974-435: The prevalence of video game consoles, which required expensive or difficult-to-acquire game development kits typically reserved for larger developers and publishers. There were still significant developments from smaller teams that laid the basis of indie games going forward. Shareware games became a popular means to distribute demos or partially complete games in the 1980s and into the 1990s, where players could purchase

11092-409: The programming barriers needed for a prospective indie developer to create these games. The commercial possibilities for indie games at this point helped to distinguish these games from any prior amateur game. There were other shifts in the commercial environment that were seen as drivers for the rise of indie games in the 2000s. Many of the games to be indie games of this period were considered to be

11210-471: The publisher often finances development, they usually try to manage development risk along with a staff of producers or project managers to monitor the developer's progress, critique ongoing development, and assist as necessary. Most video games created by an external video game developer are paid for with periodic advances on royalties. These advances are paid when the developer reaches certain stages of development, called milestones . Video game publishing

11328-453: The publisher or externally by a video game developer . They often finance the development, sometimes by paying a video game developer (the publisher calls this external development ) and sometimes by paying an internal staff of developers called a studio . The large video game publishers also distribute the games they publish, while some smaller publishers instead hire distribution companies (or larger video game publishers) to distribute

11446-466: The repeated mergers of various large-scale videogame companies over the course of the last year. The stream ends with MechaSuda making a wish on a Lootboxcoin, rewinding time back to the start of the conference, then self destructing. At the 2023 Summer Game Fest, Devolver Digital presented a showcase titled "Devolver Direct: The Return of Volvy," with creative direction by Joe Pelling, renowned for his creation of " Don't Hug Me I'm Scared ." Pelling took on

11564-701: The resources to build custom engines. Common game engines include Unreal Engine and Unity , but there are numerous others as well. Small studios that do not anticipate large sales are generally afforded reduced prices for mainstream game engines and middleware. These products may be offered free, or be offered at a substantial royalty discount that only increases if their sales exceed certain numbers. Indie developers may also use open source software (such as Godot ) or by taking advantage of homebrew libraries, which are freely available but may lack technically-advanced features compared to equivalent commercial engines. Prior to 2010, development of indie games on consoles

11682-652: The roles of writer and director for this 20-minute event, which was produced by Blink Ink. The showcase distinguished itself by combining mockumentary-style footage with the narrative of a live event, ultimately culminating in an unexpected turn of events where the presentation spiraled into chaos. This creative twist highlighted the announcement of Devolver's latest game trailers, featuring the resurgence of 'Volvy,' Devolver's nostalgic nod to classic 90s game mascots, akin to Sonic and Mario , through game sequences from developers such as Nomada, No Brakes Games , Massive Monster Studios, and Dead Toast Entertainment. The presentation

11800-579: The same basic concepts behind video game development for mainstream titles also apply to indie game development, particularly around the software development aspects. Key differences lie in how the development of the game ties in with the publisher or lack thereof. There is no definitive size for how big an independent game development studio might be. Several successful indie games, such as the Touhou Project series, Axiom Verge , Cave Story , Papers, Please , and Spelunky , were developed by

11918-454: The school demanded rights to the game. Another route for indie development teams comes from experienced developers in the industry who either voluntarily leave to pursue indie projects, typically due to creative burnout from the corporate process, or resulting from termination from the company. Examples of games from such groups include FTL: Faster Than Light , Papers, Please , Darkest Dungeon , and Gone Home . Yet another route

12036-429: The students then take into a commercial opportunity after graduating from school. Examples of such games are And Yet It Moves , Octodad: Dadliest Catch , Risk of Rain , and Outer Wilds . In some cases, students may drop out of school to pursue the commercial opportunity or for other reasons; Vlambeer 's founders, for example, had started to develop a commercial game while still in school and dropped out when

12154-422: The term usually refers to if their popularity formed in Western or Eastern markets before the mid-2010s, and if they are made with the aim of selling large copies or just as a passion project; the long-running bullet hell Touhou Project series , developed entirely by one-man independent developer ZUN since 1995, has been called both indie and doujinshi. Meanwhile, despite being Japanese-developed, Cave Story

12272-423: The three founders, as well as founding partners Nigel Lowrie and Graeme Struthers, business partners from Gamecock. The company's establishment was announced on June 25, 2009. As the company did not occupy any office, its mailing address was that of a bird feed shop owned by Stults until 2018. Their first game, announced alongside their formation, was Serious Sam HD: The First Encounter , a high-definition remake of

12390-496: The two-man team Vlambeer , to produces indie games based on Serious Sam . Between 2011 and 2012, these partnership produced four spin-off games based on Serious Sam , known as the Serious Sam Indie Series . Following their success with the Serious Sam Indie Series , Devolver Digital became more open to other independent studios. The company signed a few new games, but also had to reject many offers due to

12508-469: The video game industry and the rest of the world starting around 2005. A key driver was the transition into new digital distribution methods with storefronts like Steam that offered indie games alongside traditional AAA titles, as well as specialized storefronts for indie games. While direct online distribution helped indie games to reach players, these storefronts allowed developers to publish, update, and advertise their games directly, and players to download

12626-574: The video game market, wrote in his book Handmade Pixels that the definition of an indie game is vague, and depends on different subjective considerations. Juul classified three ways games can be considered indie: those that are financially independent of large publishers, those that are aesthetically independent of and significantly different from the mainstream art and visual styles used in AAA games, and those that present cultural ideas that are independent from mainstream games. Juul however wrote that ultimately

12744-904: The video game media may see a future title as a success and position it as an indie darling before its release, only to have the game fail to make a strong impression on players, such as in the case of No Man's Sky and Where the Water Tastes Like Wine . Discoverability has become an issue for indie developers as well. With the Steam distribution service allowing any developer to offer their game with minimal cost to them, there are thousands of games being added each year, and developers have come to rely heavily on Steam's discovery tools – methods to tailor catalog pages to customers based on past purchases – to help sell their titles. Mobile app stores have had similar problems with large volumes of offers but poor means for discovery by consumers in

12862-436: The well-established RPG genre). From a genealogical standpoint, the nature of doujin dates back as far as the 19th century, while the indie phenomena is relatively new. Finally, only until recently, doujin games tended to only be talked about in the same circles as other doujin culture (fan artwork and writing) and rarely mixed with commercial productions, whereas indie games have shared the same stage with AAA games. Many of

12980-704: The widespread appeal and rise of mobile gaming. These publishers enhance games for touch based interfaces and devices. They are proficient in designing monetization tactics for mobile platforms. Mobile game publishers have a comprehensive understanding of the mobile gaming market. They have proficiency in strategies for engagement and user acquisition for mobile sites. For mobile gaming there is access through app stores for distribution channels. There are obstacles with monetization due to lack of in-app purchase and free-to-play(F2P) models . Examples of Mobile game publishers are Supercell , King , and Zynga . Numerous video game publishers are traded publicly on stock markets . As

13098-591: Was Croteam in October 2020. At the time, the company comprised several legal entities, which were consolidated into one entity in February 2021. Devolver Digital then acquired publisher Good Shepherd Entertainment , which had previously been majority-owned by Devolver Digital's executives, in January 2021. Subsequently, the company bought developer Nerial (the developer of the Reigns series) in April, Firefly Studios ( Stronghold series) in June, and Dodge Roll ( Enter

13216-458: Was commercially successful, generating $ 150.5 million by the end of 2020. In March 2021, Epic Games acquired Mediatonic, as part of which Devolver Digital sold all its publishing rights of certain Mediatonic games, including Fall Guys . Devolver Digital used the proceeds from the game and the rights sale for expansion, including mergers and acquisitions . The first such acquisition

13334-405: Was founded in Austin, Texas , by Harry Miller, Rick Stults, and Mike Wilson . The three had previously co-founded publishing companies Gathering of Developers in 1998, and Gamecock Media Group in 2007. With both Gathering of Developers and Gamecock Media Group, the co-founders had envisioned a publishing model wherein the publisher would handle all logistical aspects of releasing a game, so that

13452-528: Was highly restrictive due to costly access to software development kits (SDKs), typically a version of the console with added debugging features that would cost several thousands of dollars and come with numerous restrictions on its use to prevent trade secrets related to the console from being leaked. Console manufacturers may have also restricted sales of SDKs to only certain developers that met specific criteria, leaving potential indie developers unable to acquire them. When indie games became more popular by 2010,

13570-465: Was received, fulfill orders by hand, making copies of their game to cassette tape, floppy disc, or CD-ROM along with documentation. Others would provide copies to their local computer store to sell. In the United Kingdom, where personal computer game development took off in the early 1980s, a market developed for game distributors that handled the copying and distribution of games for these hobbyist programmers. In Japan, doujinshi conventions like Comiket ,

13688-456: Was recognized by Vimeo, which awarded it as one of the "Best Branded Staff Picks of 2023." As of January 2020, the company employs 20 people, all of whom work remotely. These included event planning team and staff focused on bringing the company's games to China, though this was later shut down. One key hire was vice-president of mobile publishing Mark Hickey in December 2018, who had been

13806-476: Was termed the "indiepocalypse". This perception of an indiepocalypse is not unanimous; Jeff Vogel stated in a talk at GDC 2016 that any downturn was just part of the standard business cycle . The size of the indie game market was estimated in March 2016 to be at least $ 1 billion per year for just those games offered through Steam . Mike Wilson, Graeme Struthers and Harry Miller, the co-founders of indie publisher Devolver Digital , stated in April 2016 that

13924-405: Was threatened since one person could buy the game and then make copies for their friends. The shareware model of distribution emerged in the 1980s accepting that users would likely make copies freely and share these around. The shareware version of the software would be limited, and require payment to the developer to unlock the remaining features. This approach became popular with hobbyist games in

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