Design thinking refers to the set of cognitive , strategic and practical procedures used by designers in the process of designing , and to the body of knowledge that has been developed about how people reason when engaging with design problems.
98-642: Design thinking is also associated with prescriptions for the innovation of products and services within business and social contexts. Design thinking has a history extending from the 1950s and '60s, with roots in the study of design cognition and design methods . It has also been referred to as "designerly ways of knowing, thinking and acting" and as "designerly thinking". Many of the key concepts and aspects of design thinking have been identified through studies, across different design domains, of design cognition and design activity in both laboratory and natural contexts. The term design thinking has been used to refer to
196-480: A performance-measurement data and management system that allows city officials to maintain statistics on several areas from crime trends to the conditions of potholes . This system aided in better evaluation of policies and procedures with accountability and efficiency in terms of time and money. In its first year, CitiStat saved the city $ 13.2 million. Even mass transit systems have innovated with hybrid bus fleets to real-time tracking at bus stands. In addition,
294-598: A 5.89% stake, making him the company's largest individual shareholder. In 1998, Plattner founded the non-profit Hasso Plattner Institute (HPI). He is Chair of Enterprise Platform and Integration Concepts and Professor of Enterprise Systems at HPI. In 2005, Plattner set up his own venture capital fund , Hasso Plattner Ventures, with more than 25 million euros. By December 2009, HPV managed €150 million and had 17 companies in its portfolio, including online cruise portals Dreamlines. An affiliate fund, HPV Africa in Cape Town,
392-627: A General Theory of Planning" showing that many design and planning problems are wicked problems as opposed to "tame", single disciplinary, problems of science. L. Bruce Archer extends inquiry into designerly ways of knowing, claiming: "There exists a designerly way of thinking and communicating that is both different from scientific and scholarly ways of thinking and communicating, and as powerful as scientific and scholarly methods of inquiry when applied to its own kinds of problems." Donald Schön publishes The Reflective Practitioner in which he aims to establish "an epistemology of practice implicit in
490-457: A brief which includes constraints that gives the project team a framework from which to begin, benchmarks by which they can measure progress, and a set of objectives to be realized, such as price point , available technology, and market segment . In their book Creative Confidence , Tom and David Kelley note the importance of empathy with clients, users, and customers as a basis for innovative design. Designers approach user research with
588-404: A deeper or alternative understanding of the problematic context, which in turn triggers more solution ideas. Conventionally, designers communicate mostly in visual or object languages to translate abstract requirements into concrete objects. These 'languages' include traditional sketches and drawings but also extend to computer models and physical prototypes. The use of representations and models
686-541: A donation of US$ 35 million, Plattner founded the Hasso Plattner Institute of Design at Stanford University . Students of varying disciplines have been charged with the development of user-friendly innovations. Another of Plattner's pledges to promote science was of €10 million to redevelop the library at the University of Mannheim , Germany, given in 2003. On 21 January 2004, at a ceremony at
784-481: A firm, other types of innovation include: social innovation , religious innovation, sustainable innovation (or green innovation ), and responsible innovation . One type of innovation that has been the focus of recent literature is open innovation or " crowd sourcing ." Open innovation refers to the use of individuals outside of an organizational context who have no expertise in a given area to solve complex problems. Similar to open innovation, user innovation
882-466: A great deal of innovation is done by those actually implementing and using technologies and products as part of their normal activities. Sometimes user-innovators may become entrepreneurs , selling their product, they may choose to trade their innovation in exchange for other innovations, or they may be adopted by their suppliers. Nowadays, they may also choose to freely reveal their innovations, using methods like open source . In such networks of innovation
980-401: A method of creative action", and continuing with the shift from creative engineering to innovation management in the 2000s. Design thinking was adapted for business purposes by Faste's Stanford colleague David M. Kelley , who founded the design consultancy IDEO in 1991. Bryan Lawson's 1980 book How Designers Think , primarily addressing design in architecture, began a process of generalising
1078-402: A multidisciplinary definition and arrived at the following: "Innovation is the multi-stage process whereby organizations transform ideas into new/improved products, service or processes, in order to advance, compete and differentiate themselves successfully in their marketplace" In a study of how the software industry considers innovation, the following definition given by Crossan and Apaydin
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#17327720773921176-471: A new invention. Technical innovation often manifests itself via the engineering process when the problem being solved is of a technical or scientific nature. The opposite of innovation is exnovation . Surveys of the literature on innovation have found a variety of definitions. In 2009, Baregheh et al. found around 60 definitions in different scientific papers, while a 2014 survey found over 40. Based on their survey, Baragheh et al. attempted to formulate
1274-419: A novel need or solutions that satisfy an old need in an entirely new way, (2) higher performance levels of a solution, (3) lower production costs or (4) increased salability. Arnold recommended a balanced approach—product developers should seek opportunities in all four areas of design thinking: "It is rather interesting to look over the developmental history of any product or family of products and try to classify
1372-656: A panacea for innovation have been expressed by some critics (see § Criticisms ). Historically, designers tended to be involved only in the later parts of the process of new product development , focusing their attention on the aesthetics and functionality of products. Many businesses and other organisations now realise the utility of embedding design as a productive asset throughout organisational policies and practices, and design thinking has been used to help many different types of business and social organisations to be more constructive and innovative. Designers bring their methods into business either by taking part themselves from
1470-402: A participatory and informally argumentative "second generation" of design methods for the 1970s and beyond that would be more adequate for the complexity of wicked problems. Rather than accept the problem as given, designers explore the given problem and its context and may re-interpret or restructure the given problem in order to reach a particular framing of the problem that suggests a route to
1568-493: A political setting. Machiavelli portrays it as a strategy a Prince may employ in order to cope with a constantly changing world as well as the corruption within it. Here innovation is described as introducing change in government (new laws and institutions); Machiavelli's later book The Discourses (1528) characterises innovation as imitation, as a return to the original that has been corrupted by people and by time. Thus for Machiavelli innovation came with positive connotations. This
1666-464: A product or service based on the known needs of current customers (e.g. faster microprocessors, flat screen televisions). Disruptive innovation in contrast refers to a process by which a new product or service creates a new market (e.g. transistor radio, free crowdsourced encyclopedia, etc.), eventually displacing established competitors. According to Christensen, disruptive innovations are critical to long-term success in business. Disruptive innovation
1764-440: A public service institution, or a new venture started by a lone individual in the family kitchen. It is the means by which the entrepreneur either creates new wealth-producing resources or endows existing resources with enhanced potential for creating wealth. In general, innovation is distinguished from creativity by its emphasis on the implementation of creative ideas in an economic setting. Amabile and Pratt in 2016, drawing on
1862-433: A range of different agents, by chance, or as a result of a major system failure. According to Peter F. Drucker , the general sources of innovations are changes in industry structure, in market structure, in local and global demographics, in human perception, in the amount of available scientific knowledge, etc. In the simplest linear model of innovation the traditionally recognized source is manufacturer innovation . This
1960-410: A reform for all of higher education" misuse ideas from the fields that they purport to borrow from, and devalue discipline-specific expertise, giving students "'creative confidence' without actual capabilities". Natasha Iskander criticized a certain conception of design thinking for reaffirming "the privileged role of the designer" at the expense of the communities that the designer serves, and argued that
2058-441: A result, organizations may incorporate users in focus groups (user centered approach), work closely with so-called lead users (lead user approach), or users might adapt their products themselves. The lead user method focuses on idea generation based on leading users to develop breakthrough innovations. U-STIR, a project to innovate Europe 's surface transportation system, employs such workshops. Regarding this user innovation ,
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#17327720773922156-443: A sequence of orderly steps: inspiration , ideation, and implementation . Projects may loop back through inspiration, ideation, and implementation more than once as the team refines its ideas and explores new directions. Generally, the design innovation process starts with the inspiration phase: observing how things and people work in the real world and noticing problems or opportunities. These problem formulations can be documented in
2254-437: A solution. In empirical studies of three-dimensional problem solving, Bryan Lawson found architects employed solution-focused cognitive strategies, distinct from the problem-focused strategies of scientists. Nigel Cross suggests that "Designers tend to use solution conjectures as the means of developing their understanding of the problem". In the creation of new design proposals, designers have to infer possible solutions from
2352-662: A specific cognitive style (thinking like a designer), a general theory of design (a way of understanding how designers work), and a set of pedagogical resources (through which organisations or inexperienced designers can learn to approach complex problems in a designerly way). The different uses have given rise to some confusion in the use of the term. An iterative, non-linear process, design thinking includes activities such as context analysis , user testing , problem finding and framing , ideation and solution generating, creative thinking , sketching and drawing , prototyping , and evaluating . Core features of design thinking include
2450-734: A subject was introduced into secondary schools' educational curricula in the UK in the 1970s, gradually replacing and/or developing from some of the traditional art and craft subjects, and increasingly linked with technology studies. This development sparked related research studies in both education and design. In the K–12 education sector, design thinking is used to enhance learning and promote creative thinking, teamwork, and student responsibility for learning. A design-based approach to teaching and learning has been developed more widely throughout education. New courses in design thinking have also been introduced at
2548-646: Is a German businessman. As co-founder of SAP SE software company, he has been chairman of the supervisory board of SAP SE since May 2003. As of August 2020, Forbes reported that he possessed a net worth of US$ 17.9 billion. Plattner was born to German ophthalmologist Horst Plattner (1918–2001) and his wife shortly before the end of the Second World War , in Berlin . He grew up in Bavaria and completed his masters degree in communications engineering from
2646-489: Is changing with the increased use of technology and companies are becoming increasingly competitive. Companies will have to downsize or reengineer their operations to remain competitive. This will affect employment as businesses will be forced to reduce the number of people employed while accomplishing the same amount of work if not more. For instance, former Mayor Martin O'Malley pushed the City of Baltimore to use CitiStat ,
2744-402: Is characterized by the alternation of divergent and convergent thinking , typical of design thinking process. To achieve divergent thinking, it may be important to have a diverse group of people involved in the process. Design teams typically begin with a structured brainstorming process of " thinking outside the box ". Convergent thinking, on the other hand, aims for zooming and focusing on
2842-407: Is closely associated with features of design thinking such as the generation and exploration of tentative solution concepts, the identification of what needs to be known about the developing concept, and the recognition of emergent features and properties within the representations. A five-phase description of the design innovation process is offered by Plattner , Meinel, and Leifer as: (re)defining
2940-430: Is however an exception in the usage of the concept of innovation from the 16th century and onward. No innovator from the renaissance until the late 19th century ever thought of applying the word innovator upon themselves, it was a word used to attack enemies. From the 1400s through the 1600s, the concept of innovation was pejorative – the term was an early-modern synonym for "rebellion", "revolt" and " heresy ". In
3038-483: Is new to the firm, new to the market, new to the industry, or new to the world) and kind of innovation (i.e. whether it is process or product-service system innovation). Organizational researchers have also distinguished innovation separately from creativity, by providing an updated definition of these two related constructs: Workplace creativity concerns the cognitive and behavioral processes applied when attempting to generate novel ideas. Workplace innovation concerns
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3136-505: Is often enabled by disruptive technology. Marco Iansiti and Karim R. Lakhani define foundational technology as having the potential to create new foundations for global technology systems over the longer term. Foundational technology tends to transform business operating models as entirely new business models emerge over many years, with gradual and steady adoption of the innovation leading to waves of technological and institutional change that gain momentum more slowly. The advent of
3234-461: Is often used to help optimize the design of web sites and mobile apps . This is used by major sites such as amazon.com , Facebook , Google , and Netflix . Procter & Gamble uses computer-simulated products and online user panels to conduct larger numbers of experiments to guide the design, packaging, and shelf placement of consumer products. Capital One uses this technique to drive credit card marketing offers. Scholars have argued that
3332-469: Is sometimes used in pharmaceutical drug discovery . Thousands of chemical compounds are subjected to high-throughput screening to see if they have any activity against a target molecule which has been identified as biologically significant to a disease. Promising compounds can then be studied; modified to improve efficacy and reduce side effects, evaluated for cost of manufacture; and if successful turned into treatments. The related technique of A/B testing
3430-634: Is the key element in providing aggressive top-line growth, and for increasing bottom-line results". One survey across a large number of manufacturing and services organizations found that systematic programs of organizational innovation are most frequently driven by: improved quality , creation of new markets , extension of the product range, reduced labor costs , improved production processes , reduced materials cost, reduced environmental damage , replacement of products / services , reduced energy consumption, and conformance to regulations . Hasso Plattner Hasso Plattner (born 21 January 1944)
3528-464: Is the practical implementation of ideas that result in the introduction of new goods or services or improvement in offering goods or services. ISO TC 279 in the standard ISO 56000:2020 defines innovation as "a new or changed entity, realizing or redistributing value ". Others have different definitions; a common element in the definitions is a focus on newness, improvement, and spread of ideas or technologies. Innovation often takes place through
3626-740: Is when companies rely on users of their goods and services to come up with, help to develop, and even help to implement new ideas. Innovation must be understood in the historical setting in which its processes were and are taking place. The first full-length discussion about innovation was published by the Greek philosopher and historian Xenophon (430–355 BCE). He viewed the concept as multifaceted and connected it to political action. The word for innovation that he uses, kainotomia , had previously occurred in two plays by Aristophanes ( c. 446 – c. 386 BCE). Plato (died c. 348 BCE) discussed innovation in his Laws dialogue and
3724-644: Is where a person or business innovates in order to sell the innovation. Another source of innovation is end-user innovation . This is where a person or company develops an innovation for their own (personal or in-house) use because existing products do not meet their needs. MIT economist Eric von Hippel identified end-user innovation as the most important source in his classic book on the subject, "The Sources of Innovation" . The robotics engineer Joseph F. Engelberger asserts that innovations require only three things: The Kline chain-linked model of innovation places emphasis on potential market needs as drivers of
3822-543: The 46664 benefit concert , which took place at his Gary Player-designed golf course, The Links of Fancourt in George which is near Cape Town and which was broadcast globally on television. Proceeds went towards the Global Fund to Fight AIDS, Tuberculosis and Malaria , an organisation co-founded by former South African president Nelson Mandela . Plattner contributed more than €20 million which enabled reconstruction of
3920-731: The CordeValle Golf Club in San Martin, California. The Links of Fancourt staged the 2003 Presidents Cup matches between the US and an international team, captained by Gary Player. Plattner is also an investor in San Jose Sports & Entertainment Enterprises , which owns the San Jose Sharks , and other related properties as well as managing the city owned SAP Center at San Jose . In 2013, he bought out two of
4018-462: The Jevons paradox , that describes negative consequences of eco-efficiency as energy-reducing effects tend to trigger mechanisms leading to energy-increasing effects. Several frameworks have been proposed for defining types of innovation. One framework proposed by Clayton Christensen draws a distinction between sustaining and disruptive innovations . Sustaining innovation is the improvement of
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4116-713: The Munich -based management consultant Roland Berger named Hasso Plattner as one of the five Germans who have made the greatest impression on him. In the Welt am Sonntag article Berger pointed out how Plattner founded, built up and adapted SAP to a changing market was a "master achievement". Plattner received his honorary doctorate in 2002, and his honorary professorship in 2004 from the University of Potsdam . He had also received an honorary doctorate (1990) and an honorary professorship in Information Systems (1994) from
4214-662: The U.S. Department of Housing and Urban Development 's HOPE VI initiatives turned severely distressed public housing in urban areas into revitalized , mixed-income environments; the Harlem Children's Zone used a community-based approach to educate local area children; and the Environmental Protection Agency 's brownfield grants facilitates turning over brownfields for environmental protection , green spaces , community and commercial development . Innovation may occur due to effort from
4312-496: The University of Karlsruhe in 1968. In 1972 Plattner and four colleagues left IBM to launch SAP. He stepped down as co-chief executive in 2003 at age 60. He has since been serving as chairman of the company's supervisory board and played an influential role in the company's governance, orchestrating the hiring of co-CEOs Jennifer Morgan and Christian Klein in 2019. He has reduced his stake in SAP several times; as of 2020, he owned
4410-762: The packet-switched communication protocol TCP/IP —originally introduced in 1972 to support a single use case for United States Department of Defense electronic communication (email), and which gained widespread adoption only in the mid-1990s with the advent of the World Wide Web —is a foundational technology. Another framework was suggested by Henderson and Clark. They divide innovation into four types; While Henderson and Clark as well as Christensen talk about technical innovation there are other kinds of innovation as well, such as service innovation and organizational innovation. As distinct from business-centric views of innovation concentrating on generating profit for
4508-463: The 1800s people promoting capitalism saw socialism as an innovation and spent a lot of energy working against it. For instance, Goldwin Smith (1823-1910) saw the spread of social innovations as an attack on money and banks. These social innovations were socialism, communism, nationalization, cooperative associations. In the 20th century, the concept of innovation did not become popular until after
4606-466: The 1950s and design methods in the 1960s led to the idea of design thinking as a particular approach to creatively solving problems. Among the first authors to write about design thinking were John E. Arnold in "Creative Engineering" (1959) and L. Bruce Archer in "Systematic Method for Designers" (1963–64). In his book "Creative Engineering" (1959) Arnold distinguishes four areas of creative thinking: (1) novel functionality, i.e. solutions that satisfy
4704-654: The Hasso Plattner Institute celebrating the 60th birthday of its founder, German Chancellor Gerhard Schröder made the following comments on Plattner's achievements: "We need more Hasso Plattners and more SAPs in order to get Germany moving again economically." According to the Chancellor, Plattner created an international corporation proving "that German companies can be at the top of the technological hierarchy worldwide". In an interview in August 2004,
4802-474: The Second World War of 1939–1945. This is the point in time when people started to talk about technological product innovation and tie it to the idea of economic growth and competitive advantage. Joseph Schumpeter (1883–1950), who contributed greatly to the study of innovation economics , is seen as the one who made the term popular. Schumpeter argued that industries must incessantly revolutionize
4900-437: The abilities to: Designing deals with design problems that can be categorized on a spectrum of types of problems from well-defined problems to ill-defined ones to problems that are wickedly difficult . In the 2010s, the category of super wicked global problems emerged as well. Wicked problems have features such as no definitive formulation, no true/false solution, and a wide discrepancy between differing perspectives on
4998-520: The accessibility, cataloguing, and digitisation of primary sources. Plattner also helped in the establishment of the Museum Barberini , devoted to his holdings of modern and Impressionist art, as well as artists active in the former German Democratic Republic (GDR). In 2022, he opened Das Minsk , another private museum in Potsdam, which focuses on East German artists who were active after
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#17327720773925096-427: The artistic, intuitive processes that [design and other] practitioners bring to situations of uncertainty, instability, uniqueness and value conflict". IDEO design consultancy is formed by combining three industrial design companies. They are one of the first design companies to showcase their design process, based on design methods and design thinking. The design approach also becomes extended and adapted to tackle
5194-479: The available problem information, their experience, and the use of non-deductive modes of thinking such as the use of analogies. This has been interpreted as a form of Peirce 's abductive reasoning , called innovative abduction. In the process of designing, the designer's attention typically oscillates between their understanding of the problematic context and their ideas for a solution in a process of co-evolution of problem and solution. New solution ideas can lead to
5292-492: The beginning of the 20th century, which had huge impacts for the economic concepts of factor endowments and comparative advantage as new combinations of resources or production techniques constantly transform markets to satisfy consumer needs. Hence, innovative behaviour becomes relevant for economic success. An early model included only three phases of innovation. According to Utterback (1971), these phases were: 1) idea generation, 2) problem solving, and 3) implementation. By
5390-558: The changes into one of the four areas ... Your group, too, might have gotten into a rut and is inadvertently doing all of your design thinking in one area and is missing good bets in other areas." Although L. Bruce Archer 's "Systematic Method for Designers" (1963–64) was concerned primarily with a systematic process of designing, it also expressed a need to broaden the scope of conventional design: "Ways have had to be found to incorporate knowledge of ergonomics, cybernetics, marketing and management science into design thinking ". Archer
5488-411: The charity's activities span education, art and culture, and conservation. Since 2017, the foundation has been headquartered at Villa Wunderkind in Potsdam, the former home of German fashion designer Wolfgang Joop . Plattner has had strong connections with South Africa over the years and spends some of his time living there, while participating in charitable work. In the fight against AIDS, he supports
5586-430: The cognitive processes of innovation as well as training in subjects such as economics, computer science, business, communication, and the history of technology. Design thinking has been central to user-centered design and human-centered design —the dominant methods of designing human-computer interfaces—for over 40 years. Design thinking is also central to recent conceptions of software development in general. Some of
5684-423: The company of Nobel laureate William Shockley , co-inventor of the transistor , left to form an independent firm, Fairchild Semiconductor . After several years, Fairchild developed into a formidable presence in the sector. Eventually, these founders left to start their own companies based on their own unique ideas, and then leading employees started their own firms. Over the next 20 years this process resulted in
5782-510: The concept of "empathy" employed in some formulations of design thinking ignores critical reflection on the way identity and power shape empathetic identification. She claimed that promoting simplified versions of design thinking "makes it hard to solve challenges that are characterized by a high degree of uncertainty—like climate change—where doing things the way we always have done them is a sure recipe for disaster". Similarly, Rebecca Ackermann said that radical broadening of design thinking elevated
5880-407: The concept of design thinking. A 1982 article by Nigel Cross , "Designerly Ways of Knowing", established some of the intrinsic qualities and abilities of design thinking that also made it relevant in general education and thus for wider audiences. Peter G. Rowe 's 1987 book Design Thinking , which described methods and approaches used by architects and urban planners, was a significant early usage of
5978-408: The concepts of innovation and technology transfer revealed overlap. The more radical and revolutionary innovations tend to emerge from R&D, while more incremental innovations may emerge from practice – but there are many exceptions to each of these trends. Information technology and changing business processes and management style can produce a work climate favorable to innovation. For example,
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#17327720773926076-595: The design of services, marking the beginning of the service design movement. Stanford University 's d.school begins to teach design thinking as a generalisable approach to technical and social innovation. Criticisms appear of inflated claims for the role and importance of the business-oriented versions of design thinking and of its wider relevance. However, in the Harvard Business Review Jeanne Liedtka claims "design thinking works" in business. Innovation Innovation
6174-413: The design thinking innovation process is implementation, when the best ideas generated during ideation are turned into something concrete. At the core of the implementation process is prototyping: turning ideas into actual products and services that are then tested, evaluated, iterated , and refined. A prototype, or even a rough mock-up helps to gather feedback and improve the idea. Prototypes can speed up
6272-481: The designer into "a kind of spiritual medium" whose claimed empathy skills could be allowed to supersede context-specific expertise within professional domains, and suggested that "many big problems are rooted in centuries of dark history, too deeply entrenched to be obliterated with a touch of design thinking's magic wand". Drawing on psychological studies of creativity from the 1940s, such as Max Wertheimer's "Productive Thinking" (1945), new creativity techniques in
6370-451: The development of more-effective products , processes, services , technologies , art works or business models that innovators make available to markets , governments and society . Innovation is related to, but not the same as, invention : innovation is more apt to involve the practical implementation of an invention (i.e. new / improved ability) to make a meaningful impact in a market or society, and not all innovations require
6468-485: The different proposals to select the best choice, which permits continuation of the design thinking process to achieve the final goals. After collecting and sorting many ideas, a team goes through a process of pattern finding and synthesis in which it has to translate ideas into insights that can lead to solutions or opportunities for change. These might be either visions of new product offerings, or choices among various ways of creating new experiences. The third space of
6566-439: The diverse and popularized applications of design thinking, particularly in the business/innovation fields, have been criticized for promoting a very restricted interpretation of design skills and abilities. Lucy Kimbell accused business applications of design thinking of "de-politicizing managerial practice" through an "undertheorized" conception of design thinking. Lee Vinsel suggested that popular purveyors of design consulting "as
6664-446: The earliest stages of product and service development processes or by training others to use design methods and to build innovative thinking capabilities within organisations. All forms of professional design education can be assumed to be developing design thinking in students, even if only implicitly, but design thinking is also now explicitly taught in general as well as professional education, across all sectors of education. Design as
6762-723: The economic structure from within, that is: innovate with better or more effective processes and products, as well as with market distribution (such as the transition from the craft shop to factory). He famously asserted that " creative destruction is the essential fact about capitalism ". In business and in economics , innovation can provide a catalyst for growth when entrepreneurs continuously search for better ways to satisfy their consumer base with improved quality, durability, service and price - searches which may come to fruition in innovation with advanced technologies and organizational strategies. Schumpeter's findings coincided with rapid advances in transportation and communications in
6860-564: The establishment of new management systems. It is both a process and an outcome. American sociologist Everett Rogers , defined it as follows: "An idea, practice, or object that is perceived as new by an individual or other unit of adoption" According to Alan Altshuler and Robert D. Behn, innovation includes original invention and creative use. These writers define innovation as generation, admission and realization of new ideas, products, services and processes. Two main dimensions of innovation are degree of novelty (i.e. whether an innovation
6958-617: The fall of the Berlin wall. Since his retirement from SAP, Plattner has been particularly active as a benefactor in the field of technological research. Media reports have named him one of Germany's most important private sponsors of scientific research. In 1998, Plattner founded the Hasso Plattner Institute for software systems engineering based at the University of Potsdam, and in Palo Alto, California , its sole source of funding being
7056-418: The goal of understanding their wants and needs, what might make their life easier and more enjoyable and how technology can be useful for them. Empathic design transcends physical ergonomics to include understanding the psychological and emotional needs of people—the way they do things, why and how they think and feel about the world, and what is meaningful to them. Ideation is idea generation. The process
7154-429: The growing use of mobile data terminals in vehicles, that serve as communication hubs between vehicles and a control center, automatically send data on location, passenger counts, engine performance, mileage and other information. This tool helps to deliver and manage transportation systems. Still other innovative strategies include hospitals digitizing medical information in electronic medical records . For example,
7252-656: The historic exterior of the Stadtschloss in Potsdam , which had damaged during World War II and demolished in 1959. At the time, it was the largest donation ever gifted in Germany by a single individual. In 2016, Plattner joined forces with art dealer Guy Wildenstein to form the Wildenstein Plattner Institute, a foundation dedicated to advancing art historical scholarship by fostering
7350-920: The innovation process, and describes the complex and often iterative feedback loops between marketing, design, manufacturing, and R&D. In the 21st century the Islamic State (IS) movement, while decrying religious innovations , has innovated in military tactics, recruitment, ideology and geopolitical activity. Innovation by businesses is achieved in many ways, with much attention now given to formal research and development (R&D) for "breakthrough innovations". R&D help spur on patents and other scientific innovations that leads to productive growth in such areas as industry, medicine, engineering, and government. Yet, innovations can be developed by less formal on-the-job modifications of practice, through exchange and combination of professional experience and by many other routes. Investigation of relationship between
7448-528: The innovator. This concept meant "renewing" and was incorporated into the new Latin verb word innovo ("I renew" or "I restore") in the centuries that followed. The Vulgate version of the Bible (late 4th century CE) used the word in spiritual as well as political contexts. It also appeared in poetry, mainly with spiritual connotations, but was also connected to political, material and cultural aspects. Machiavelli 's The Prince (1513) discusses innovation in
7546-479: The literature, distinguish between creativity ("the production of novel and useful ideas by an individual or small group of individuals working together") and innovation ("the successful implementation of creative ideas within an organization"). In 1957 the economist Robert Solow was able to demonstrate that economic growth had two components. The first component could be attributed to growth in production including wage labour and capital . The second component
7644-399: The main purpose for innovation today is profit maximization and capital valorisation . Consequently, programs of organizational innovation are typically tightly linked to organizational goals and growth objectives, to the business plan , and to market competitive positioning . Davila et al. (2006) note, "Companies cannot grow through cost reduction and reengineering alone... Innovation
7742-669: The momentous startup-company explosion of information-technology firms. Silicon Valley began as 65 new enterprises born out of Shockley's eight former employees. All organizations can innovate, including for example hospitals, universities, and local governments. The organization requires a proper structure in order to retain competitive advantage. Organizations can also improve profits and performance by providing work groups opportunities and resources to innovate, in addition to employee's core job tasks. Executives and managers have been advised to break away from traditional ways of thinking and use change to their advantage. The world of work
7840-541: The non-profit Hasso Plattner Foundation for Software Systems Engineering. Plattner has pledged €50 million of his personal fortune over a period of 20 years. Since its foundation, Plattner's commitment to the HPI has quadrupled to over €200 million. He not only fully finances the HPI, but is also actively involved as a director and lecturer in Enterprise Platforms and Integration Concepts. In October 2005, with
7938-776: The partners in SJS&E, and began serving as the Sharks' representative on the National Hockey League 's board of governors. The absentee owner rarely has been seen in the San Jose area over the years, however, as general manager Mike Grier and his staff run the hockey operations. Plattner signed The Giving Pledge in February 2013. In 2015, he set up the Hasso Plattner Foundation and
8036-464: The political and societal context in which innovation is taking place. According to Shannon Walsh, "innovation today is best understood as innovation under capital" (p. 346). This means that the current hegemonic purpose for innovation is capital valorisation and profit maximization, exemplified by the appropriation of knowledge (e.g., through patenting ), the widespread practice of Planned obsolescence (incl. lack of repairability by design ), and
8134-409: The problem, needfinding and benchmarking, ideating, building, and testing . Plattner, Meinel, and Leifer state: "While the stages are simple enough, the adaptive expertise required to choose the right inflection points and appropriate next stage is a high order intellectual activity that requires practice and is learnable." The process may also be thought of as a system of overlapping spaces rather than
8232-418: The process of innovation because they allow quick identification of strengths and weaknesses of proposed solutions, and can prompt new ideas. In the 2000s and 2010s there was a significant growth of interest in applying design thinking across a range of diverse applications—for example as a catalyst for gaining competitive advantage within business or for improving education, but doubts around design thinking as
8330-436: The processes applied when attempting to implement new ideas. Specifically, innovation involves some combination of problem/opportunity identification, the introduction, adoption or modification of new ideas germane to organizational needs, the promotion of these ideas, and the practical implementation of these ideas. Peter Drucker wrote: Innovation is the specific function of entrepreneurship, whether in an existing business,
8428-681: The record for monohulls. She finished the race in 6 days, 16 hours, 4 minutes, and 11 seconds to win "the Barn Door" trophy, a slab of carved koa wood traditionally awarded to the monohull with the fastest elapsed time. In 2013, he won the German Dragon Championship as part of a three-man crew that included Hamish Pepper . Plattner is a keen golfer. He owns the Fancourt Hotel and Country Club , which has three Gary Player -designed championship courses, in addition to
8526-452: The situation. Horst Rittel introduced the term in the context of design and planning, and with Melvin Webber contrasted this problem type with well-defined or "tame" cases where the problem is clear and the solution available through applying rules or technical knowledge. Rittel contrasted a formal rationalistic "first generation" of design methods in the 1950s and 1960s against the need for
8624-434: The software tool company Atlassian conducts quarterly "ShipIt Days" in which employees may work on anything related to the company's products. Google employees work on self-directed projects for 20% of their time (known as Innovation Time Off ). Both companies cite these bottom-up processes as major sources for new products and features. An important innovation factor includes customers buying products or using services. As
8722-1086: The term in the design research literature. An international series of research symposia in design thinking began at Delft University of Technology in 1991. Richard Buchanan 's 1992 article "Wicked Problems in Design Thinking" expressed a broader view of design thinking as addressing intractable human concerns through design, reprising ideas that Rittel and Webber developed in the early 1970s. The 1962 Conference on Systematic and Intuitive Methods in Engineering, Industrial Design, Architecture and Communications, London, UK, catalyses interest in studying design processes and developing new design methods. Books on methods and theories of design in different fields are published by Morris Asimow (1962) ( engineering ), L. Bruce Archer (1963–64) ( industrial design ), Christopher Alexander (1964) ( architecture ), and John Chris Jones (1970) ( product and systems design ). Horst Rittel and Melvin Webber publish "Dilemmas in
8820-507: The time one completed phase 2, one had an invention, but until one got it to the point of having an economic impact, one did not have an innovation. Diffusion was not considered a phase of innovation. Focus at this point in time was on manufacturing. A prime example of innovation involved the boom of Silicon Valley start-ups out of the Stanford Industrial Park . In 1957, dissatisfied employees of Shockley Semiconductor ,
8918-524: The universities of KwaZulu Natal and Cape Town . Plattner's donation of €6 million for the Isombululo programme for the prevention and treatment of HIV/AIDS was announced at the Presidents Cup , one of the world's leading international golf tournaments in 2003 and it is suggested that this amount will have helped 360,000 people. In the spring of 2005, Plattner personally covered the costs of
9016-606: The university level, especially when linked with business and innovation studies. A notable early course of this type was introduced at Stanford University in 2003, the Hasso Plattner Institute of Design , known as the d.school. Design thinking can now be seen in International Baccalaureate schools across the world, and in Maker Education organizations. A hallmark of these programs is that they are interdisciplinary and offer courses that investigate
9114-517: The users or communities of users can further develop technologies and reinvent their social meaning. One technique for innovating a solution to an identified problem is to actually attempt an experiment with many possible solutions. This technique was famously used by Thomas Edison's laboratory to find a version of the incandescent light bulb economically viable for home use, which involved searching through thousands of possible filament designs before settling on carbonized bamboo. This technique
9212-446: Was also developing the relationship of design thinking with management: "The time is rapidly approaching when design decision making and management decision making techniques will have so much in common that the one will become no more than the extension of the other". Arnold initiated a long history of design thinking at Stanford University, extending through many others such as Robert McKim and Rolfe Faste, who taught "design thinking as
9310-470: Was considered to be the most complete. Crossan and Apaydin built on the definition given in the Organisation for Economic Co-operation and Development (OECD) Oslo Manual: Innovation is production or adoption, assimilation, and exploitation of a value-added novelty in economic and social spheres; renewal and enlargement of products, services, and markets; development of new methods of production; and
9408-652: Was found to be productivity . Ever since, economic historians have tried to explain the process of innovation itself, rather than assuming that technological inventions and technological progress result in productivity growth. The concept of innovation emerged after the Second World War, mostly thanks to the works of Joseph Schumpeter (1883–1950) who described the economic effects of innovation processes as Constructive destruction . Today, consistent neo-Schumpeterian scholars see innovation not as neutral or apolitical processes. Rather, innovation can be seen as socially constructed processes. Therefore, its conception depends on
9506-536: Was founded in 2008, with €29 million, and soon invested in five companies. Plattner provides the lion's share of this investment capital. In September 2010, HPV invested $ 6 million in Israeli software company Panaya in exchange for the company's stakes. In 2005, Plattner's maxZ86 maxi yacht set a record at the Transpacific Yacht Race and was the scratch boat when it led a five-boat assault on
9604-503: Was not very fond of the concept. He was skeptical to it both in culture (dancing and art) and in education (he did not believe in introducing new games and toys to the kids). Aristotle (384–322 BCE) did not like organizational innovations: he believed that all possible forms of organization had been discovered. Before the 4th century in Rome, the words novitas and res nova / nova res were used with either negative or positive judgment on
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