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54-775: The Coca-Cola Company owns the Inca Kola trademark everywhere but in Peru. In Peru, the Inca Kola trademark is owned by Corporación Inca Kola Perú S.A. , which since 1999 is a joint venture between The Coca-Cola Company and the Lindley family, former sole owners of Corporación Inca Kola Perú S.A. and Corporación Lindley S.A. Inca Kola is available in parts of South America, North America and Europe, and while it has not enjoyed major success outside Peru, it can be found in Latin American specialty shops worldwide. Inca Kola

108-508: A class action racial discrimination lawsuit and promised to change the way it manages, promotes, and treats minority employees in the US. In 2003, protesters at Coca-Cola's annual meeting claimed that black people remained underrepresented in top management at the company, were paid less than white employees, and fired more often. In 2004, Luke Visconti, a co-founder of DiversityInc, which rates companies on their diversity efforts, said: "Because of

162-498: A "healthy tonic". Pemberton had been severely wounded in the American Civil War , and had become addicted to the pain medication morphine . At the time, cocaine was being promoted as a "cure" for opioid addiction, so he developed the beverage as a patent medicine in an effort to control his addiction. In 1889, the formula and brand were sold for $ 2,300 (roughly $ 71,000 in 2022) to Asa Griggs Candler , who incorporated

216-574: A 40% stake in Chi Ltd on January 30, 2016. The Coca-Cola Company acquired the remaining 60% stake in Chi Ltd on January 30, 2019. In 2017, the Coca-Cola Company acquired Mexican sparkling water brand Topo Chico . On August 31, 2018, it agreed to acquire Costa Coffee from Whitbread for £3.9bn. The acquisition closed on January 3, 2019. During August 2018, the Coca-Cola Company acquired Moxie for an undisclosed amount. On August 14, 2018,

270-417: A Peruvian fast-food chain, switched from serving Coca-Cola to Inca Kola in 1995. Due to popular demand, McDonald's also began to serve Inca Kola at its locations in Peru in 1995, before Coca-Cola owned the Inca Kola brand (at the time, the only place in the world where Coca-Cola agreed to such an arrangement). Lindley underwent corporate restructuring in 1997. The expansion resulted in a debt load that took

324-417: A can size. The magazine Forbes has labeled Coca-Cola as the world's most polluting brand. The company's global chief executive stated that "Coca-Cola has no plans to reduce its use of plastic bottles" and opposes bottle bill legislation, as consumers prefer the plastic bottles that "reseal and are lightweight". They also contribute to plastic waste producing up to three million tons of plastic packaging

378-521: A heavy toll, and Lindley lost almost $ 5 million in 1999. The company, looking for outside help, turned to the Coca-Cola Co., which acquired half of Inca Kola Perú and one-fifth of Corporación José R. Lindley S.A. for an undisclosed sum believed to have been about $ 200 million. Johnny Lindley Taboada, a grandson of the founder and chairman of Corporación José R. Lindley S.A., became chairman of the joint venture between Coke and Inca Kola. Coca-Cola became

432-579: A history museum, with locations in Las Vegas, Nevada , and Lake Buena Vista, Florida . The Coca-Cola Company also produces a number of other soft drinks including Fanta (introduced circa 1941), Sprite and Lilt , which was discontinued after 50 years and renamed Fanta Pineapple & Grapefruit. Fanta's origins date back to World War II during a trade embargo against Germany on cola syrup, making it impossible to sell Coca-Cola in Germany. Max Keith ,

486-450: A lemon-lime soft drink, another of the company's bestsellers and its response to 7 Up . Tab was Coca-Cola's first attempt to develop a diet soft drink, using saccharin as a sugar substitute . Introduced in 1963, the product was sold until fall 2020, although its sales had dwindled since the introduction of Diet Coke . Coca-Cola South Africa also released Valpre Bottled "still" and "sparkling" water. Peru Cola Perú Cola

540-647: A long-term strategic partnership that includes marketing and distribution alliance, and product line swap. In 2015, the company took a minority stake ownership in the cold pressed juice manufacturer, Suja Life LLC. In December 2016, it bought many of the former SABMiller 's Coca-Cola operations. The Coca-Cola Company owns a 68.3% stake in Coca-Cola Bottlers Africa. Coca-Cola Bottlers Africa's headquarters located in Port Elizabeth South Africa. The Coca-Cola Company acquired

594-557: A publicly traded company. Its stock is listed on the New York Stock Exchange under the ticker symbol "KO". One share of stock purchased in 1919 for $ 40, with all dividends reinvested, would have been worth $ 9.8 million in 2012, a 10.7% annual increase adjusted for inflation. A predecessor bank of SunTrust received $ 100,000 for underwriting Coca-Cola's 1919 public offering; the bank sold that stock for over $ 2 billion in 2012. In 1987, Coca-Cola once again became one of

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648-754: A result of the refranchising and bottler consolidations, multi-national/large-scale bottlers and three U.S.-based bottlers now dominate the manufacturing and distribution of the company's products except the territories managed by BIG bottlers. Multi-national/large-scale bottlers Bottlers headquartered and operated in the U.S. Company-owned bottling operation is now managed under BIG, which covers operations in Bangladesh, Cambodia, India, Malaysia, Myanmar, Nepal, Oman, Philippines, Singapore, and Sri Lanka as well as eastern African operation by Coca-Cola Beverages Africa in Port Elizabeth, South Africa. In 2021,

702-635: A result, in early 2005 Corporación José R. Lindley S.A. purchased two-thirds of Embotelladora Latinoamericana for $ 215 million. Corporación José R. Lindley S.A. now bottles Inca Kola as well as all the Coca-Cola products using these bottling facilities, with a combined market share of around 60%. The Coca-Cola Company The Coca-Cola Company is an American multinational corporation founded in 1892. It manufactures, sells and markets soft drinks including Coca-Cola , other non-alcoholic beverage concentrates and syrups, and alcoholic beverages. Its stock

756-610: A stake in the company. Coca-Cola sold Columbia to Sony for $ 3 billion in 1989. In 1986, Coke sold off two assets, namely Presto Products and Winker-Flexible Products to an investment group led by E.O. Gaylord for $ 38 million. The company acquired the Indian cola brand Thums Up in 1993, and the American soda company Barq's in 1995. In 1999, Coca-Cola purchased 50% of the shares of Inca Kola for $ 200 million, subsequently taking control of overseas marketing and production for

810-498: A year including over 110 billion plastic bottles. In 2018, Coca-Cola pledged to use 50% recycled materials in its packaging and to recycle the equivalent of 100% of its packaging by 2030. That same year, the company started to sell reusable bottles in Brazil, which customers could return to the point of sale for a discount of subsequent purchases. The initiative was expanded to several other South American countries by 2022. In 2019,

864-565: Is a Peruvian range of soft drinks . Perú Cola is a brand of the Embotelladora Don Jorge S.A.C. company, a former bottler of Coca-Cola and later Inca Kola products. Perú Cola was introduced in Peru in 2002 after the take-over of Inca Kola by the Coca-Cola Company . Perú Cola is sold in glass bottles of 500 ml and PET bottles of 500 ml , 1.5 liter, 2.2 liter and 3.3 liter. In May 2018, Ajegroup (Añaños family) bought

918-460: Is an alliteration. John Pemberton had taken a break and left Robinson to make, promote, and sell Coca-Cola on his own. Robinson promoted the drink with the limited budget that he had, and succeeded. American businessman Asa Griggs Candler purchased the Coca-Cola formula and brand, forming the Coca-Cola Company in Atlanta in 1892. By 1895, Coca-Cola was being sold nationwide. In 1919, the company

972-546: Is listed on the New York Stock Exchange and is a component of the DJIA and the S&;P 500 and S&P 100 indexes. Coca-Cola was developed in 1886 by pharmacist John Stith Pemberton . At the time it was introduced, the product contained cocaine from coca leaves and caffeine from kola nuts which together acted as a stimulant . The coca and the kola are the source of the product name, and led to Coca-Cola's promotion as

1026-453: Is sold in bottles and cans and has an Inca motif. In 1910, in Rímac , one of Lima 's oldest and most traditional neighborhoods, an immigrant English family began a small bottling company under their family name, Lindley. In 1928, the company was formally chartered in Peru as Corporación José R. Lindley S.A. , whereupon Joseph R. Lindley became its first General Manager. By the early 1930s,

1080-495: Is the main source of energy for producing high fructose corn syrup. The environmental impact of corn production can be attributed to three primary effects of field emissions, irrigation and grain decay. Coca-Cola has also been under fire for depleting water sources through their high water usages. Local villagers have testified that Coca-Cola's entry in Kaladera Rajasthan intensified lower water sources. Documents from

1134-663: The 30 stocks which makes up the Dow Jones Industrial Average , which is commonly referenced as a proxy for stock market performance; it had previously been a Dow stock from 1932 to 1935. Coca-Cola has paid a dividend since 1920 and, as of 2019, had increased it each year for 57 years straight. The 10 largest shareholder of Coca-Cola in July 2024 were: The following are key management as of March 2023 (excluding VP positions and regional leaders): The following are all directors as of March 2023: In general,

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1188-528: The Coca-Cola Company and its subsidiaries only produce syrup concentrate, as well as sourcing beverage base including coffee beans, tea leaf, juices, etc., which is then sold to various bottlers throughout the world who hold a local Coca-Cola franchise . Coca-Cola bottlers, who hold territorially exclusive contracts with the company, produce the finished product in packages from the concentrate and beverage base, in combination with filtered water and sweeteners. The bottlers then sell, distribute, and merchandise

1242-611: The Coca-Cola Company announced a minority interest in Body Armor. On September 19, 2018, the Coca-Cola Company acquired Organic & Raw Trading Co. Pty Ltd the manufacturer of MOJO Kombucha in Willunga, Australia. According to the Coca-Cola Company's 2005 annual report , it had sold beverage products in more than 200 countries that year. The 2005 report further states that of the approximately 50 billion beverage servings of all types consumed worldwide, daily, beverages bearing

1296-472: The Coca-Cola Company in Atlanta , Georgia in 1892. The company has operated a franchised distribution system since 1889. The company largely produces syrup concentrate, which is then sold to various bottlers throughout the world who hold exclusive territories. In July 1886, pharmacist John Stith Pemberton from Columbus, Georgia invented the original Coca-Cola drink, which was advertised as helpful in

1350-479: The Coca-Cola Company offers more than 500 brands in over 200 countries. In September 2020, the company announced that it would cut more than half of its brands, as a result of the economic effects caused by the COVID-19 pandemic . Coca-Cola bought Columbia Pictures in 1982, owing to the low monetary value of the studio. The film company was the first and only studio ever owned by Coca-Cola. During its ownership of

1404-675: The Coca-Cola Company's market share decreased to 21.8% due to new competitors. Coca-Cola acquired Minute Maid in 1960 for an undisclosed amount. In 1982, it acquired the movie studio Columbia Pictures for $ 692 million. Coca-Cola then launched a series of entertainment takeovers, namely Merv Griffin Enterprises and Embassy Communications in the mid-1980s, forming the Entertainment Business Sector, which would later merge with Tri-Star Pictures to start out Columbia Pictures Entertainment, with CPE holding

1458-503: The Coca-Cola Company.' Within two hours of the end of that meeting, every ticket to the dinner was sold. Throughout 2012, Coca-Cola contributed $ 1,700,500 to a $ 46 million political campaign known as "The Coalition Against The Costly Food Labeling Proposition, sponsored by Farmers and Food Producers". This organization was set up to oppose a citizen's initiative, known as Proposition 37, demanding mandatory labeling of foods containing genetically modified ingredients. In 2012, Coca-Cola

1512-730: The Coca-Cola product to retail stores , vending machines, restaurants, and food service distributors. Outside the United States, these bottlers also control the fountain business. Since the 1980s, the company has actively encouraged the consolidation of bottlers, with the company often owning a share of these "anchor bottlers." In January 2006, the company formed the Bottling Investments Group (BIG), by bringing company-owned bottling operations together to strategically invest in select bottling operations, temporarily taking them under Coca-Cola ownership, and utilizing

1566-588: The Grupo Perú Cola which owns the Perú Cola brand. In September 2010, Embotelladora Don Jorge S.A.C. announced its promotion of the popular América Televisión show Al Fondo Hay Sitio on labels of Perú Cola and Isaac Kola . The labels of Perú Cola featured caricatures of 14 different characters from the television series on the front of the 500 ml and 1.5 liter PET bottles. The larger sizes (2.2 liters and 3.3 liters) had groups of characters on

1620-444: The United States, Inca Kola is manufactured by the Coca-Cola company and sold in supermarkets in 2-liter (68 U.S. fl oz) bottles, cans, and individual bottles. It also sells a diet version. In 1995, Coca-Cola had 32% of the market share of soda sales in Peru while Inca Kola had 32.9%. Since that year, however, the market share for Inca Kola has increased due to some fast food chains including it in their menus. Bembos ,

1674-471: The brand. In 2001, it acquired the Odwalla brand of fruit juices, smoothies, and bars for $ 181 million. It announced Odwalla's discontinuation in 2020. In 2007, it acquired Fuze Beverage from founder Lance Collins and Castanea Partners for an estimated $ 250 million. The company's 2009 bid to buy Chinese juice maker Huiyuan Juice Group ended when China rejected its $ 2.4 billion bid, on

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1728-468: The chairman and CEO of Coca-Cola, and Mayor Ivan Allen summoned key Atlanta business leaders to the Commerce Club's eighteenth-floor dining room, where Austin told them flatly, 'It is embarrassing for Coca-Cola to be located in a city that refuses to honor its Nobel Prize winner. We are an international business. The Coca-Cola Company does not need Atlanta. You all need to decide whether Atlanta needs

1782-587: The company announced its intention to list Coca-Cola Beverages Africa as a publicly traded company. However, in June 2022 it announced that it was delaying this plan, pending an evaluation of macroeconomic conditions. After Martin Luther King Jr. won the 1964 Nobel Peace Prize , plans for an interracial celebratory dinner in still- segregated Atlanta were not initially well supported by the city's business elite until Coca-Cola intervened. J. Paul Austin ,

1836-585: The company had a line of ten flavors of soda including Orange Squash, Lemon Squash, Champagne Kola, and Cola Rosada. In 1935, on the occasion of the 400th anniversary of Lima's founding, Lindley introduced what was to become its most noted product, Inca Kola, whose flavor was based on Lemon Verbena ( Spanish : Verbena de Indias , Hierbaluisa or Cedrón ). He had experimented with various mixtures, other ingredients and levels of carbonation, until finally he came up with this combination of thirteen special plant-derived flavors. The company launched "Inca Kola" under

1890-560: The company's Swedish branch marked the first to fully transition to recyclable bottles by 2020. Coca-Cola using high fructose corn syrup has a lower sustainability compared to producing sugary drinks with sugar cane. High fructose corn syrup is carbon intensive due to the substantial amounts of fossil fuels required to power heavy machinery. Turning corn into high fructose corn syrup is an energy intensive process requiring large amounts of carbon to be expended especially during corn growth. Burning fossil fuels releases CO 2 and CH 4 which

1944-417: The course equated with being less "arrogant" and "oppressive." Coca-Cola advertising has "been among the most prolific in marketing history," with a notable and major impact on popular culture and society. The company in recent years has spent approximately an annual $ 4 billion globally to promote its drinks to the public; and spent approximately $ 4.24 billion on advertising in fiscal year 2019, most of which

1998-531: The government's water ministry reveal water levels remained stable from 1995 until 2000, when the Coca-Cola was first operational. Water levels then dropped by almost ten meters during the next five years. Other communities in India that are located around Coca-Cola's bottling plants are experiencing water shortages as well as environmental damage taking heavy tolls on harvests as well as drying up wells. In November 2000, Coca-Cola agreed to pay $ 192.5 million to settle

2052-616: The grounds the resulting company would be a virtual monopoly. Nationalism was also thought to be a reason for aborting the deal. In 2011, it acquired the remaining stake in Honest Tea , having bought a 40% stake in 2008 for $ 43 million. In 2013, it finalized its purchase of ZICO , a coconut water company. In August 2014, it acquired a 16.7% (currently 19.36% due to stock buy backs) stake in Monster Beverage for $ 2.15 billion with an option to increase it to 25%, as part of

2106-664: The head of Coca-Cola's German office during the war, decided to create a new product for the German market, made only from products available in Germany at the time, which they named Fanta. The drink proved to be a hit, and when Coke took over again after the war, it adopted the Fanta brand as well. Fanta was originally an orange-flavored soft drink that can come in plastic bottles or cans. It has become available in many different flavors now such as grape, peach, grapefruit, apple, pineapple, and strawberry. In 1961, Coca-Cola introduced Sprite,

2160-548: The labels and stickers were available on store shelves after that time. In January 2011, Embotelladora Don Jorge S.A.C. introduced a second promotion for the television show Al Fondo Hay Sitio . It featured a second set of sticker-tattoos (decals, unlike the larger format square stickers from the first series) with new artwork with various caricatures of characters from the television series on 500 ml PET bottles of Perú Cola and Isaac Kola. This promotion did not include different collectable labels with different characters as in

2214-462: The larger size labels. In addition to the labels, there were prizes consisting of 50 different collectable stickers featuring 16 different characters from the show (with similar caricatures printed on the labels) available on the inside of the peel-off labels—one each on the 500 ml and 1.5 liter bottles. The 2.2 liter bottles came with two stickers, and the 3.3 liter bottles had three stickers. The promotion officially ended 15 November 2010, but

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2268-481: The leadership and resources of the company. Also, the company has accelerated refranchising both company-owned bottlers and independent bottling partners to consolidate their operations and move away from the capital-intensive and low-margin business of bottling, with maintaining minor share ownership of these consolidated bottlers and secure the right to nominate directors and/or executives through shareholders agreement and/or capital and business alliance agreement. As

2322-462: The relief of headache, to be placed on sale primarily in drugstores as a medicinal beverage. Pemberton had made many mixing experiments and reached his goal during the month of May, but the new product was as yet unnamed and uncarbonated. Pemberton's bookkeeper, Frank Mason Robinson , is credited with naming the product and creating its logo. Robinson chose the name Coca-Cola because of its two main ingredients (coca leaves and kola nuts) and because it

2376-403: The settlement decree, Coca-Cola was forced to put in management practices that have put the company in the top 10 for diversity." In March 2012, 16 workers of color sued Coca-Cola, claiming they had to work in a "cesspool of racial discrimination." In February 2021, recordings of an employee training course were leaked on social media. The course instructed employees to "be less white", which

2430-554: The slogan "There is only one Inca Kola and it's like no other" ( Inca Kola sólo hay una y no se parece a ninguna ). By the mid-1940s, Inca Kola was a market leader in Lima due to an aggressive advertising campaign. Appealing to the Peruvian nationalism that was prevalent among the population, the company positioned Inca Kola as a traditional Peruvian drink, using national and indigenous iconography and images. This advertising campaign

2484-659: The sole owner of the Inca Kola trademark everywhere outside Peru whereas inside Peru a joint-venture agreement was forged. To date, Ecuador and the United States (mostly New York and the rest of the Northeast) are two of the countries where Inca Kola is bottled by the Coca-Cola Company. During the time that the two giants were negotiating, various smaller companies began to emerge in Peru, selling drinks that competed both with Coca-Cola ( Peru Cola , Cola Nacional , Inti Cola , Kola Real , etc.) and Inca Kola ( Isaac Kola , Triple Kola , Concordia , Oro etc.). Their main selling point

2538-506: The studio, Columbia released many popular films including Ghostbusters , Stripes , The Karate Kid , and some others. However, two years after the critical and commercial failure of the 1987 film Ishtar , Columbia was spun-off and then sold to Tokyo -based Sony in 1989. Coca-Cola operates a soft drink themed tourist attraction in Atlanta, Georgia; the World of Coca-Cola is a multi-storied exhibition. It features flavor sampling and

2592-497: The trademarks owned by or licensed to Coca-Cola account for more than 1.3 billion. Of these, beverages bearing the trademark "Coca-Cola" or "Coke" accounted for approximately 55% of the company's total gallon sales. In 2010, it was announced that Coca-Cola had become the first brand to top £1 billion in annual UK grocery sales. In 2017, Coca-Cola sales were down 11% from the year before due to consumer tastes shifting away from sugary drinks. Since 1919, Coca-Cola has been

2646-421: The world" pumping out 200,000 plastic bottles a minute. Problems also arose in places such as Samoa where Coca-Cola switched away from reusable glass bottles to one time use plastic bottles. Residents of Samoa have seen an increase in plastic pollution since this switch has been made. Alternatives to plastic such as aluminum have also been overlooked with Coca-Cola releasing a new plastic bottle slightly bigger than

2700-892: Was listed as a partner of the (RED) campaign, together with other brands such as Nike , Girl , American Express , and Converse . The campaign's mission is to prevent the transmission of the HIV virus from mother to child by 2015 (the campaign's byline is "Fighting for an AIDS Free Generation"). Since the early 2000s, the criticisms over the use of Coca-Cola products as well as the company itself, escalated with concerns over health effects, environmental issues, animal testing , economic business practices and employee issues. The Coca-Cola Company has been faced with multiple lawsuits concerning these various criticisms. The Coca-Cola Company produces over 3 million tonnes of plastic packaging each year including 110 billion plastic bottles . The company has been referenced as "the worst plastic polluter in

2754-506: Was sold to Ernest Woodruff 's Trust Company of Georgia, after which it was soon reincorporated under the Delaware General Corporation Law that same year. Coca-Cola's first ad read "Coca Cola. Delicious! Refreshing! Exhilarating! Invigorating!" Candler was one of the first businessmen to use merchandising in his advertising strategy. As of 1948, Coca-Cola had claimed about 60% of its market share. By 1984,

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2808-578: Was spent to advertise Coca-Cola. Coca-Cola advertises through direct marketing, web-based media, social media, text messaging, and sales promotions. The company also markets via mobile marketing in text messages, e.g. viral marketing campaigns. Fan engagement spans 86 million globally across social media channels: online interaction, and social, cultural, or sporting events. In the retail setting, direct store beverage delivery trucks (mobile advertising) as well as point of sale coolers and vending machines have bright red logo blazoned branding. As of 2020,

2862-497: Was that Inca Kola was no longer a Peruvian company, having sold out to a foreign company, and therefore not deserving of their money. During 2004, Corporación José R. Lindley S.A. started talks to buy out Embotelladora Latinoamericana S.A. , a bottling business that had been bottling Inca Kola since 1973. They complained that the price of Inca Kola concentrate had increased sixfold since the merger with Coca-Cola. Consequently, they cancelled their contract to bottle Inca Kola in 2000. As

2916-589: Was very successful, and bottling volume expanded greatly. Inca Kola reached levels of 38% market penetration by 1970, eclipsing all other carbonated drinks in Peru and firmly establishing itself as "Peru's Drink" ( La Bebida del Perú ). A common logo in the late 1970s and early 1980s featured the slogan "Made of National Flavor!" ( ¡De Sabor Nacional! ), later changed to "The taste of Peru" ( El Sabor del Perú ). On January 22, 2009, Inca Kola partnered with D'Onofrio , an iconic Peruvian ice cream brand owned by Nestlé , to launch an Inca Kola flavored ice pop. In

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