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69-573: Livestreaming services encompass a wide variety of topics, including social media , video games , professional sports , and lifecasting . Platforms such as Facebook Live , Periscope , Kuaishou , Douyu , bilibili , YouTube , and 17 include the streaming of scheduled promotions and celebrity events as well as streaming between users, as in videotelephony . Livestreaming sites such as Twitch have become popular outlets for watching people play video games, such as in esports , Let's Play -style gaming, or speedrunning . Live coverage of sporting events

138-452: A Dota 2 tournament with the largest prize pool in eSport history, was primarily streamed through Twitch, having a peak of over five million concurrent viewers. Within recent years there has been a large influx in viewership and investment into sports live streaming. Digital streaming across Prime Video, NFL Digital, Fox Sports Digital, and Verizon Media Mobile properties in 2019 surpassed an average audience of over 1 million – up 43% versus

207-892: A dialogic transmission system (many sources to many receivers) while traditional media operate under a monologic transmission model (one source to many receivers). For instance, a newspaper is delivered to many subscribers, and a radio station broadcasts the same programs to a city. Social media has been criticized for a range of negative impacts on children and teenagers, including exposure to inappropriate content, exploitation by adults, sleep problems, attention problems, feelings of exclusion, and various mental health maladies. Social media has also received criticism as worsening political polarization and undermining democracy . Major news outlets often have strong controls in place to avoid and fix false claims, but social media's unique qualities bring viral content with little to no oversight. "Algorithms that track user engagement to prioritize what

276-422: A bomb threat and named streamer Ice Poseidon as the culprit, temporarily shutting down the airport. They may also be victim to stalking as with other celebrities; for example, a teenager showed up uninvited to a streamer's house and requested to live with him after having saved up for a one-way transcontinental flight. A Taiwan-based American streamer fell victim to a doxing and targeted harassment campaign by

345-517: A Taiwanese streamer, coordinated through a private Facebook group with 17,000 members "whose activities involved tracking [his] whereabouts," death threats and "the distribution of his parents’ U.S. phone number and address". Twitch responded by temporarily suspending the harassed streamer. Live content streaming has been the topic of numerous papers examining ways to cultivate online communities through live interaction and increase attendance numbers with engaging content. The livestreaming platform Twitch

414-485: A caption such as "Gamble Responsibly #Ad" onto unrelated media, often using content they did not make themselves. Moreover, these ads are likely to be in violation of Twitter's terms of service due to promoting a gambling website. This generated backlash among the Twitter community, and led to users putting fake ads mimicking Stake's onto their posts to mock them. In 2016, Ed Craven and Bijan Tehrani established Easygo,

483-724: A company that developed games for online casinos. The two co-created Stake, which was launched in 2017. In December 2021, Stake expanded to the United Kingdom through a partnership with TGP Europe . On 1 August 2022, Stake.us was launched to provide services to players in the United States. In June 2023, a federal judge in Manhattan dismissed a $ 580 million lawsuit against Stake due to jurisdictional issues. The plaintiff, Christopher Freeman, an early associate of Craven and Tehrani, claimed that he had been excluded from

552-644: A fraction of the cost of traditional marketing campaigns. Nonprofit organizations and activists may also attempt to spread content virally. Social media sites provide specific functionality to help users re-share content, such as X 's and Facebook 's "like" option. Bots are automated programs that operate on the internet . They automate many communication tasks. This has led to the creation of an industry of bot providers. Chatbots and social bots are programmed to mimic human interactions such as liking, commenting, and following. Bots have also been developed to facilitate social media marketing . Bots have led

621-472: A media studio for business users, after YouTube's Creator Studio. The discussion platform Reddit added an integrated image hoster replacing the external image sharing platform Imgur , and then an internal video hosting service, followed by image galleries (multiple images in a single post), known from Imgur. Imgur implemented video sharing. YouTube rolled out a Community feature, for sharing text-only posts and polls . According to Statista , it

690-739: A notable livestreamed event is Games Done Quick , a charity speedrunning marathon hosted on Twitch. Viewers are encouraged to donate for incentives during the stream such as naming characters in a run, having the runners attempt more difficult challenges, or winning prizes. Over $ 10 million has been raised across sixteen marathons. Professional streamers can generate livable revenue from viewer subscriptions and donations, as well as platform advertisements and sponsorships from eSports organizations, often earning much more from streaming than from tournament winnings. The audiences of professional gaming tournaments are primarily livestream viewers in addition to live audiences inside venues. The International 2017 ,

759-488: A positive relationship with social media, while emotional stability has a negative sloping relationship with social media. A 2015 study reported that people with a higher social comparison orientation appear to use social media more heavily than people with low social comparison orientation. Common Sense Media reported that children under age 13 in the United States use social networking services although many social media sites require users to be 13 or older. In 2017,

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828-440: A specific time. A human writes a post content and the bot posts it a specific time. In other cases, cyborgs spread fake news . Cyborgs may work as sock puppets , where one human pretends to be someone else, or operates multiple accounts, each pretending to be a person. A multitude of United States patents are related to social media, growing rapidly. As of 2020 , over 5000 social media patent applications had been published in

897-421: A specific website, they may find live media streams relevant to them. Live media can include coverage of various events such as concerts or live news coverage viewed using a web browser or apps such as Snapchat . James Harden and Trolli promoted an upcoming NBA All-Star Game through Snapchat. Many of LaBeouf, Rönkkö & Turner 's performance art were livestreamed, such as a stream of Shia LaBeouf in

966-516: A theater viewing all his movies. However, live stream commerce today enables sellers to showcase products through streamers, mimicking in-store sales tactics to encourage customer purchases. Merritt and Zhao mention that Chinese 'live stream-based retailing’ has supported the economic growth of China and projected that about GBP 98 billion were generated from e-commerce live streaming in China. The McKinsey report also demonstrates that live stream commerce

1035-706: A viewer may stay to watch a stream. The most common metric is the " average minute audience " (AMA), which is obtained by taking the total minutes watched by all viewers on the stream during the streamed event and for 24 hours afterwards, divided by the number of minutes that were broadcast. The AMA is comparable to the same metric that the Nielsen ratings for tracking viewership. This also makes it possible to combine standard broadcast and streaming routes for events that are simulcasted on both forms of delivery to estimate total audience size Major events with reported AMA include streamed National Football League games; for example,

1104-406: A wide array of topics including original comedy, drama, and news programming. Facebook Live allows Facebook users to include their own "reactions" when someone is broadcasting. One of the reasons that Facebook Watch is so successful is because the content is recommended to users based on algorithms that determine what the user would most like to watch. YouTube was purchased by Google in 2006, and

1173-814: Is a common application. Chat rooms are a key feature in livestreaming, allowing viewers to interact with the broadcaster and join ongoing conversations. These rooms often include emojis and emotes as additional communication tools. In the field of social media , the term live media refers to new media that use streaming technologies for creating networks of live multimedia shared among people, companies and organizations. Social media marketer Bryan Kramer describes livestreaming as an inexpensive "key marketing and communications tool that helps brands reach their online audience." Users can follow their friends' live video "shares" as well as "shares" related to specific content or items. Live media can be shared through any Internet website or application; thus, when people browse

1242-889: Is a common focus among researching trying to transfer its user engagement success to other applications such as improving student participation and learning in massive open online courses (MOOCs). Social media Social media are interactive technologies that facilitate the creation , sharing and aggregation of content (such as ideas, interests, and other forms of expression) amongst virtual communities and networks . Common features include: The term social in regard to media suggests platforms enable communal activity. Social media can enhance and extend human networks. Users access social media through web-based apps or custom apps on mobile devices. These interactive platforms allow individuals, communities, and organizations to share, co-create, discuss, participate in, and modify user-generated or self-curated content. Social media

1311-542: Is a live video streaming mobile app, which is based in Singapore and all operations are handled by China team in Beijing. On Bigo, users can go live via video stream and chat with the real-time audience. User can also watch live streaming videos of other broadcasters. The video chats can be one to one video calls or group chats between a maximum of 9 users. Bigo TV, launched in 2016 by Bigo TV Technology, has rapidly become

1380-422: Is a live video streaming service supported by online betting Stake.com along with streaming personality Trainwreckstv . Launched in 2022 as a Amazon -owned Twitch alternative, Kick emerged after Stake.com and other gambling sites were restricted on Twitch. Kick offers a 95% revenue share to streamers and 5% to the platform. Although Kick is not officially linked to Stake.com co-founders, records show they are

1449-522: Is a livestreaming video platform owned by Twitch Interactive, a subsidiary of Amazon . Introduced in June 2011 as a spin-off of the general-interest streaming platform, Justin.tv , the site primarily focuses on video game livestreaming , including broadcasts of eSports competitions, in addition to music broadcasts, creative content, and more recently, " in real life " streams. Content on the site can be viewed either live or via video on demand . Bigo Live

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1518-409: Is estimated that, in 2022, around 3.96 billion people were using social media globally. This number is up from 3.6 billion in 2020. The following is a list of the most popular social networking services based on the number of active users as of January 2024 per Statista . A 2009 study suggested that individual differences may help explain who uses social media: extraversion and openness have

1587-615: Is expanding in China, the sales from live stream commerce were expected to achieve $ 423 billion by 2022, and the US live streaming industry was also expected to reach $ 25 billion by 2023. Facebook introduced a video streaming service, Facebook Watch to select individuals in August 2017, and to the public in January 2018. Facebook watch is a video-on-demand service that allows users to share content live. It allows people to upload videos that cover

1656-471: Is often credited with bringing this concept to the mainstream. He founded Justin.tv , a website initially focused solely on broadcasting his own life 24/7. This lifecasting platform eventually evolved, serving as the foundation for a new style of online sharing and paving the way for more diverse content. In its early days, Justin.tv was an experimental space where Kan himself was the main focus, capturing everything from his workdays to social interactions. This

1725-610: Is shown tend to favor content that spurs negative emotions like anger and outrage. Overall, most online misinformation originates from a small minority of “superspreaders,” but social media amplifies their reach and influence." The PLATO system was launched in 1960 at the University of Illinois and subsequently commercially marketed by Control Data Corporation . It offered early forms of social media features with innovations such as Notes, PLATO's message-forum application; TERM-talk, its instant-messaging feature; Talkomatic , perhaps

1794-956: Is used to document memories, learn, and form friendships. They may be used to promote people, companies, products, and ideas. Social media can be used to consume, publish, or share news . Popular social media platforms with over 100 million registered users include Twitter , Facebook , WeChat , ShareChat , Instagram , Pinterest , QZone , Weibo , VK , Tumblr , Baidu Tieba , Threads and LinkedIn . Depending on interpretation, other popular platforms that are sometimes referred to as social media services include YouTube , Letterboxd , QQ , Quora , Telegram , WhatsApp , Signal , LINE , Snapchat , Viber , Reddit , Discord , and TikTok . Wikis are examples of collaborative content creation. Social media outlets differ from old media (e.g. newspapers , TV , and radio broadcasting ) in many ways, including quality, reach , frequency , usability, relevancy, and permanence. Social media outlets operate in

1863-665: The Christchurch mosque shootings was streamed on Facebook Live by the perpetrator for 17 minutes. Additionally, livestreaming to large audiences carries the risk that viewers may commit crimes both remotely and in person. Twitch co-founder Justin Kan had been a frequent target of swatting . An incident occurred in April 2017 at the Phoenix Sky Harbor International Airport when a viewer called in

1932-561: The Gennady Golovkin vs. Ryōta Murata boxing match. Stake is also sponsoring UFC Light Heavyweight champion Alex Pereira and Puerto Rican rapper Anuel AA . In January 2023, the Alfa Romeo F1 Team announced that Stake would be their title sponsor in a multi-year deal, with the team renamed to "Alfa Romeo F1 Team Stake". The sponsorship deal continued with Sauber after Alfa Romeo's departure from Formula One at

2001-493: The United States Department of Homeland Security use social media data as influencing factors during the visa process, and monitor individuals after they have entered the country. CPB officers have also been documented performing searches of electronics and social media behavior at the border, searching both citizens and non-citizens without first obtaining a warrant. As social media gained momentum among

2070-559: The marketing industry into an analytical crisis, as bots make it difficult to differentiate between human interactions and bot interactions. Some bots violate platforms' terms of use , which can result in bans and campaigns to eliminate bots categorically. Bots may even pose as real people to avoid prohibitions. ' Cyborgs '—either bot-assisted humans or human-assisted bots —are used for both legitimate and illegitimate purposes, from spreading fake news to creating marketing buzz . A common use claimed to be legitimate includes posting at

2139-454: The network etiquette (or " netiquette ") described in a 1982 handbook on computing at MIT 's Artificial Intelligence Laboratory . ARPANET evolved into the Internet in the 1990s. Usenet , conceived by Tom Truscott and Jim Ellis in 1979 at the University of North Carolina at Chapel Hill and Duke University , was the first open social media app, established in 1980. A precursor of

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2208-539: The 2021 Wild Card Playoff Game and beyond. These broadcasts featured Nickelodeon's signature cartoons and commentary from stars Gabrielle Green and Lex Lumpkin. Despite the growth of live streaming for sports, there are concerns about unauthorised live streaming and piracy of sports content. In January 2021 alone it was said that humans made 362.7 million visits to sports piracy websites. These concerns are exacerbated when studies show over 54% of millennials have watched pirate sports live streams. This has created issues over

2277-478: The United States. Only slightly over 100 patents had been issued. As an instance of technological convergence , various social media platforms adapted functionality beyond their original scope, increasingly overlapping with each other. Examples are the social hub site Facebook launching an integrated video platform in May 2007, and Instagram , whose original scope was low-resolution photo sharing, introducing

2346-435: The ability to share quarter-minute 640×640 pixel videos (later extended to a minute with increased resolution). Instagram later implemented stories (short videos self-destructing after 24 hours), a concept popularized by Snapchat , as well as IGTV , for seekable videos. Stories were then adopted by YouTube . X , whose original scope was text-based microblogging, later adopted photo sharing, then video sharing, then

2415-503: The advent of Web 2.0 . Social media started in the mid-1990s with the invention of platforms like GeoCities , Classmates.com , and SixDegrees.com . While instant messaging and chat clients existed at the time, SixDegrees was unique as it was the first online service designed for people to connect using their actual names instead of anonymously. It boasted features like profiles, friends lists, and school affiliations, making it "the very first social networking site". The platform's name

2484-483: The announcement, Mixer's parent company, Microsoft, announced a partnership with Facebook gaming, and directed current users to the new platform. Livestreaming playing of video games gained popularity during the 2010s. David M. Ewalt referred to Twitch as "the ESPN of video games". The website spawned from and grew to overshadow Justin.tv, and was purchased by Amazon.com at the end of 2014 for US$ 970 million. As one of

2553-680: The authorities, or to criticize the city, politics or religion. The content of these foreign influencers is controlled to make sure that nothing portrays Dubai in a negative light. Stake.com Stake is an Australian-Curaçaoan online casino operated by Medium Rare NV, a company incorporated in Curaçao that holds an online casino licence. Stake is a global company with offices in Serbia, Australia, Cyprus and staff globally. In 2024, Stake became infamous on X for buying ads from popular accounts. These accounts put Stake logos accompanied by

2622-632: The availability of smartphones. As of 2023 as many as 4.76 billion people used social media some 59% of the global population. A 2015 review identified four features unique to social media services: In 2019, Merriam-Webster defined social media as "forms of electronic communication (such as websites for social networking and microblogging) through which users create online communities to share information, ideas, personal messages, and other content (such as videos)." Social media encompasses an expanding suite of services: Some services offer more than one type of service. Mobile social media refers to

2691-473: The average AMA for NFL games in 2018 ranged from 240,000 to 500,000 across streaming services, with the following Super Bowl LIV having an AMA of 2.6 million. In comparison, the esports Overwatch League had an average of 313,000 average minute audience during regular season games in its 2019 season. Many instances of serious crimes such as rape and assault , along with suicides , have been streamed live, leaving little to no time for administrators to remove

2760-403: The brand Idealbet. Stake offers traditional casino games (such as slots , blackjack and roulette ) and sports betting . It offers video streams with live dealers . Users at Stake generally transact in cryptocurrencies rather than traditional currencies for their betting accounts. Account balances can be withdrawn in the equivalent value of cryptocurrency and then deposited back into

2829-538: The business and mislead using illegal tactics. On 4 September, 2023, over US$ 41 million was stolen from one of Stake's Ethereum wallets in a hacking incident. The Federal Bureau of Investigation attributed the attack to North Korea's Lazarus Group . In November 2024, Stake announced that they purchased the Italian company Baldo Line SRL in a strategic move to help Stake increase their influence in Italy trough

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2898-602: The coronavirus disease 2019 pandemic and pediatric critical care." However others in the medical community were concerned about social media addiction, as it became an increasingly important context and therefore "source of social validation and reinforcement" and were unsure whether increased social media use was harmful. Governments may use social media to (for example): Social media has been used extensively in civil and criminal investigations . It has also been used to search for missing persons. Police departments often make use of official social media accounts to engage with

2967-559: The electronic bulletin board system (BBS), known as Community Memory , appeared by 1973. Mainstream BBSs arrived with the Computer Bulletin Board System in Chicago, which launched on February 16, 1978. Before long, most major US cities had more than one BBS, running on TRS-80 , Apple II , Atari 8-bit computers , IBM PC , Commodore 64 , Sinclair , and others. CompuServe , Prodigy , and AOL were three of

3036-572: The end of the 2023 season. Sauber entered the 2024 and will enter 2025 seasons as "Stake F1 Team Kick Sauber" but goes as "Stake F1 Team" on a day-to-day basis. In late-2024, it was reported that Stake had partnered with a number of content aggregator accounts on X , which repost viral images and videos with an additional watermark advertising Stake, often putting ads on media they took from other creators. The UK Advertising Standards Authority stated in October 2024 that it had been made aware of

3105-403: The fastest-growing platform with over 400 million users across 150 countries. YY, Bigo TV’s parent company, invested $ 2.1 billion to acquire Bigo TV. In March 2015, Twitter launched a livestreaming app called Periscope . Normally, users would see a hyperlink attached to their broadcast, directing people to a new tab. Using Periscope, videos appear live on the timeline. If the user has allowed

3174-425: The firm conducted a survey of parents of children from birth to age 8 and reported that 4% of children at this age used social media sites such as Instagram , Snapchat , or (now-defunct) Musical.ly "often" or "sometimes". Their 2019 survey surveyed Americans ages 8–16 and reported that about 31% of children ages 8–12 use social media. In that survey, teens aged 16–18 were asked when they started using social media.

3243-403: The first online chat room ; News Report, a crowdsourced online newspaper, and blog and Access Lists, enabling the owner of a note file or other application to limit access to a certain set of users, for example, only friends, classmates, or co-workers. ARPANET , which came online in 1969, had by the late 1970s enabled exchange of non-government/business ideas and communication, as evidenced by

3312-427: The future sustainability and protection of legally broadcast streams. With livestreaming becoming a financially viable market, particularly for esports, streamers and organizations representing them have looked for metrics to quantify the viewership of streams as to be able to determine pricing for advertisers. Metrics like maximum number of concurrent viewers, or number of subscribers do not readily account for how long

3381-479: The general public to collect information regarding corona virus pandemics in various perspectives. During these days, people are forced to stay at home and the social media have connected and supported awareness and pandemic updates." Healthcare workers and systems became more aware of social media as a place people were getting health information: "During the COVID-19 pandemic, social media use has accelerated to

3450-693: The largest BBS companies and were the first to migrate to the Internet in the 1990s. Between the mid-1980s and the mid-1990s, BBSes numbered in the tens of thousands in North America alone. Message forums were the signature BBS phenomenon throughout the 1980s and early 1990s. In 1991, Tim Berners-Lee integrated HTML hypertext software with the Internet, creating the World Wide Web . This breakthrough led to an explosion of blogs , list servers , and email services. Message forums migrated to

3519-498: The leading livestreaming platforms, Twitch now has millions of broadcasters and has nearly two hundred million viewers. Other video-game oriented streaming websites include Smashcast.tv , which was formed after the merging of Azubu and Hitbox.tv , and the South Korea-based afreecaTV . In 2015, YouTube launched YouTube Gaming—a video gaming-oriented sub-site and app that is intended to compete with Twitch. An example of

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3588-469: The livestreaming scene when it acquired Beam, the Seattle-based company, in August 2016. About a year after acquiring the company, the service was renamed to Mixer in May 2017.  The platform was the first to bring multiple features to livestreaming such as interactive gameplay, where viewers could influence gameplay, and co-streaming, where viewers could watch multiple viewpoints of teammates in

3657-585: The main shareholders of the company owning the streaming site. Notable streamers like Hikaru Nakamura and Nickmercs , formerly popular on Twitch, joined Kick, contributing to its average of 235,000 live streams per day as of June 2023. Lifestreaming , also known as lifecasting, is the practice of continuously broadcasting various aspects of one's daily life to an online audience. This modern phenomenon allows people to share even mundane events in real-time, giving viewers an intimate look into someone's routine. Justin Kan , an entrepreneur and internet personality,

3726-669: The median age was 14, although 28% said they started to use it before reaching 13. Social media played a role in communication during the COVID-19 pandemic . In June 2020, a survey by Cartoon Network and the Cyberbullying Research Center surveyed Americans tweens (ages 9–12) and reported that the most popular application was YouTube (67%). (as age increased, tweens were more likely to have used social media apps and games.) Similarly, Common Sense Media's 2020 survey of Americans ages 13–18 reported that YouTube

3795-470: The offending content. Livestreamed crimes became a trend in the mid-2010s with widely reported incidents such as assaults and suicide streamed through Periscope in 2016 and the kidnapping of a man in Chicago streamed through Facebook Live in 2017. A mass shooting in Jacksonville, Florida , resulting in the deaths of two in addition to the shooter, occurred during a Madden NFL 19 tournament. Part of

3864-425: The pair subsequently announced their livestreaming app. Like Periscope , users can comment during the broadcast. Unlike Periscope, livestreams on YouTube can be saved and any user can access them through the app. YouTube head of product for consumers, Manuel Bronstein, stated that livestreaming gives creators the opportunity to "actually create a more intimate connection with their fans." Kick (also known as Kick.com)

3933-564: The point of becoming a ubiquitous part of modern healthcare systems." This also led to the spread of disinformation . On December 11, 2020, the CDC put out a "Call to Action: Managing the Infodemic ". Some healthcare organizations used hashtags as interventions and published articles on their Twitter data: "Promotion of the joint usage of #PedsICU and #COVID19 throughout the international pediatric critical care community in tweets relevant to

4002-491: The potential to spread virally , an analogy for the way viral infections spread contagiously from individual to individual. One user spreads a post across their network, which leads those users to follow suit. A post from a relatively unknown user can reach vast numbers of people within hours. Virality is not guaranteed; few posts make the transition. Viral marketing campaigns are particularly attractive to businesses because they can achieve widespread advertising coverage at

4071-742: The previous year (729,000). Additionally, research and forecasts have shown that consumer spending on traditional pay-TV services fell by 8% to $ 90.7 billion in 2021 and will decline further to $ 74.5 billion in 2023. It is expected that U.S. household subscription-based services spending will surpass pay TV for the first time in 2024. Large corporations such as Amazon have looked to expand into sports live streaming. In 2021, Amazon closed an 11-year, $ 113 billion deal to stream National Football League (NFL) games on their Amazon Prime Video Streaming Platform. Live streaming in sports targets younger viewers with its easy access and subscriptions. The NFL notably partnered with Nickelodeon for youth-focused livestreams of

4140-464: The public, publicize police activity, and burnish law enforcement's image; conversely, video footage of citizen-documented police brutality and other misconduct has sometimes been posted to social media. In the United States, U.S. Immigration and Customs Enforcement identifies and track individuals via social media, and has apprehended some people via social media-based sting operations. U.S. Customs and Border Protection (also known as CPB) and

4209-628: The same game. Like Twitch , viewers on Mixer could pay to subscribe to streamers on a monthly basis. Viewers could also buy "Embers", which was the e-currency used by the site, and could donate that to streamers as well. While Twitch remained the biggest company in the business, Mixer attempted to raise its stock by signing multiple big streamers to Mixer-exclusive deals. These signings included Tyler "Ninja" Blevins in August 2019, Michael "Shroud" Grzesiek in October 2019, and Cory "King Gothalion" Michael also in October 2019. Mixer announced it would be shutting down its streaming services on July 22, 2020. In

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4278-546: The site to share information, others can see where the user is streaming from. During the broadcast, users can comment, talk to the broadcaster, or ask questions. Kayvon Beykpour, CEO of Periscope, and Dick Costolo and Jack Dorsey , former CEOs of Twitter, all shared a common goal—to invent something that would merge both teams into one instead of as partners. It was discontinued in March 2021 due to declining usage, product realignment and high maintenance costs. Microsoft entered

4347-457: The use of social media on mobile devices such as smartphones and tablets . It is distinguished by its ubiquity, since users no longer have to be at a desk in order to participate on a computer . Mobile services can further make use of the user's immediate location to offer information, connections, or services relevant to that location. According to Andreas Kaplan , mobile social media activities fall among four types: Certain content has

4416-499: The user's personal cryptocurrency wallet. Users of Stake's UK site deal only in fiat currency. Stake has invested in sponsorship deals across several sports, including with UFC fighter Israel Adesanya , English football teams Gillingham , Watford , Everton , Indian football club Mumbai City , USA Cricket , Argentine footballer Sergio Agüero , Formula One reserve driver Pietro Fittipaldi and his brother, Formula 2 driver Enzo Fittipaldi , Canadian musician Drake , and

4485-448: The web, and evolved into Internet forums , supported by cheaper access as well as the ability to handle far more people simultaneously. These early text-based systems expanded to include images and video in the 21st century, aided by digital cameras and camera phones . The evolution of online services progressed from serving as channels for networked communication to becoming interactive platforms for networked social interaction with

4554-697: The younger generations, governments began using it to improve their image, especially among the youth. In January 2021, Egyptian authorities were reported to be using Instagram influencers as part of its media ambassadors program. The program was designed to revamp Egypt 's image and to counter the bad press Egypt had received because of the country's human rights record. Saudi Arabia and the United Arab Emirates participated in similar programs. Similarly, Dubai has extensively relied on social media and influencers to promote tourism. However, Dubai laws have kept these influencers within limits to not offend

4623-446: Was inspired by the " six degrees of separation " concept, which suggests that every person on the planet is just six connections away from everyone else. In the early 2000s, social media platforms gained widespread popularity with the likes of Friendster and Myspace , followed by Facebook , YouTube , and Twitter . Research from 2015 reported that globally, users spent 22% of their online time on social networks, likely fueled by

4692-476: Was not only a unique entertainment format but also a groundbreaking use of technology at the time. Kan's innovation in this area led to the popularization of lifestreaming, which has since evolved to include various forms of content and millions of users worldwide. Today, the influence of the original concept can be seen across multiple platforms and in different variations, extending beyond individual lifecasting to live broadcasts of events, gaming, and more. Twitch

4761-414: Was the most popular (used by 86% of 13- to 18-year-olds). As children aged, they increasingly utilized social media services and often used YouTube to consume content. While adults were using social media before the COVID-19 pandemic , more started using it to stay socially connected and to get pandemic updates. "Social media have become popularly use to seek for medical information and have fascinated

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