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35-636: The original idea for the foundation came from Eliot Lumbard in the early 1970s, who presented the idea to the police commissioner and received his support. It was established by the Association for a Better New York , a consortium of business interests headed by real-estate magnate Lewis Rudin , in 1971 during the Knapp Commission . The NYCPF was the first major police foundation in the United States and has been frequently described as

70-513: A commonly recognized symbol. Glaser's original concept sketch and presentation boards were donated by Doyle to the permanent collection of the Museum of Modern Art , New York. The image became especially prominent following the September 11 attacks on the city, which created a sense of unity among the populace. Many visitors to the city following the attacks purchased and wore the shirts bearing

105-405: A couple months and did the work pro bono . The innovative pop-style icon became a major success and has continued to be sold for years. In the popular mind (though this was not the original intention), the logo has become closely associated with New York City, and the placement of the logo on plain white T-shirts readily sold in the city has widely circulated the appearance of the image, making it

140-547: A court concluded in 1980 that the producers of Saturday Night Live did not infringe on the copyrights of the "I Love New York" campaign with its "I Love Sodom " skit, ruling instead that it was a parody. In March 2023, as part of a revitalisation campaign after the COVID-19 pandemic, the Partnership for New York City introduced "We ❤️ NYC", a "modern twist" on the logo designed by a team led by Graham Clifford, which

175-683: A literal reading of the logo (e.g., the 2004 independent film I Heart Huckabees and the audio conglomerate iHeartMedia ). NYS Licensed pin-back buttons with a red version of the Apple logo replacing the heart (I  NY) were distributed at the 2001 Macworld Expo in New York. New York state government has repeatedly attempted to uphold its trademark; by 2005, the state had filed nearly 3,000 objections against imitators, and 100 "trademark objections and cease-and-desist letters" were filed in 2012 alone. Some objections have been ruled void, such as when

210-556: A network of private security in Midtown tied into the New York City Police Department 's radio system who patrolled the local streets. Between 1960 and 1975, the municipal spending on welfare programs had increased. As it outpaced economic growth and tax revenue, Mayor John Lindsay implemented austerity budgets in 1968. Lindsay attempted to reform the police department and provide greater oversight but

245-602: A week to resell it to their sponsors at $ 10,000 to write testimonials on companies who stayed in the city. In 1972, shortly after the founding of the association, a New York Magazine piece described it as "basically a grouping of Manhattan's biggest landlords", identifying Marshall as its "dominant influence". A report by members of the Social Services Employees Union found that the Rudin Management Corporation received

280-597: The Rockefeller Center Alton Marshall , and president of the Real Estate Board of New York Rexford Thompkins . The ABNY represented over 300 CEOs in finance, real estate, and hospitality and was funded by the individual donations of its members. Its two goals were to promote the city as business-friendly in the media and gain a greater influence for business interests in government decision making. Mayor John Lindsay supported

315-592: The ABNY played a large role in revitalizing Times Square . In 1972, the ABNY began a program supported by police and municipal officials wherein policing in Midtown was supplemented by private security: it expanded the domain of private guards to the streets surrounding their buildings and paid for training for building staff in reporting crimes and suspicious behaviors to the police. Next year, ABNY announced it would extend its network of guards, some armed, from 50 to over 300 and expand its patrols to more streets and renamed

350-538: The ABNY. Rudin convinced New York's top advertising and PR agencies to aid the city at a reduced rate and give NY its first coordinated year-round marketing campaign and Big Apple brand logo, leading to a proliferation of 'Big Apple' iconography on apparel, items, and media. ABNY members held frequent Big Apple Media PR events covered by local and national news to address "grime and crime". To address grime, events included enlisting corporate employees in Midtown to sweep

385-686: The I Love New York Campaign; the ABNY provided additional financial support and worked with the top public relationships experts in the city Bobby Zarem and Howard J. Rubenstein . The campaign became noted as the most influential in the nation and has led to worldwide parodies. ABNY officials helped form the Business/Labor Working Group in 1979, later renamed to the New York City Partnership (NYCP), an organization chaired by David Rockefeller and made up of major financial executives who would advocate for

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420-572: The I Love New York logo as a sign of their support. Glaser created a modified version to commemorate the attacks, reading "I Love NY More Than Ever", with a little black spot on the heart symbolizing the World Trade Center site . The black spot approximates the site's location on lower Manhattan Island. The poster was printed in the New York Daily News and was a fundraiser for New York charities supporting those affected by

455-602: The NYPD's surveillance and technological infrastructure and supported their counterterrorism initiatives. The foundation finances the travel, lodging, and other expenses of the NYPD's international liaison officers. From 2002 to 2010, the foundation paid for Police Commissioner Raymond Kelly 's membership at the Harvard Club of New York as well as a political consultant when he considered running for mayor. Bill Bratton reportedly got NYPD consulting jobs for his friends through

490-404: The NYPD. Between 1987 and 2005, the foundation published an annual print journal that generated revenue by selling advertising space to various transnational corporations. The NYCPF significantly funded the NYPD's initial development of COMPSTAT ; they also acquired and gifted the department the first COMPSTAT system. Since its inception, it has helped establish other police foundations, though it

525-449: The agency's "I Love New York" slogan was conceived in a taxi. It comprised the letter S and L heart shape, followed by SL, all on the same line. As the idea developed, he decided to stack the I and the heart shape on a line above the NY characters, later stating that he may have been "subliminally" influenced by Robert Indiana's LOVE pop art image. Glaser expected the campaign to last only

560-419: The attacks. Added text at the bottom encouraged people to "Be generous. Your city needs you. This poster is not for sale." "I Love New York" was written and composed by Steve Karmen in 1977 as part of the advertising campaign. In 1980, Governor Hugh Carey declared it as New York's state anthem, although not officially enacted into law. In a move that was remarkable for Karmen, who is well known for retaining

595-419: The business and real estate sectors. The NYCP's use of VIP breakfasts was influenced by ABNY but the organization focused on discrete lobbying. During his mayoralty beginning in 1993, Giuliani coordinated with the ABNY and NYCP to pressure the city council into reducing the hotel tax, making the city more competitive with lucrative conventions in other parts of the country. Having become relatively dormant for

630-430: The country. Between 1969 and 1972, only 3 firms moved into NYC as 94 left, frequently citing worries about crime. Economist Wolfgang Quante wrote about the "bad publicity" NYC was receiving and the negative effects it was having on the city's finances. The Association for a Better New York (ABNY) was formed in late 1970 by Lewis Rudin , heir to a real-estate empire, and led by him, ABNY vice president and president of

665-612: The first police foundation despite being preceded by two smaller ones. As a private entity, the foundation is not required to provide information on the amounts donated or where the funds were directed. In its early years, the foundation granted scholarships to officers, gifted the NYPD their first bulletproof vests, and donated horses to the NYPD Mounted Unit . In the mid 1980s it took over the Crime Stoppers Program and became increasingly involved in helping

700-630: The foundation to secure contracts with the police department. The foundation hosts an annual gala which is considered a premiere social event. The foundation's board is mostly white and composed of billionaires CEOs and real estate developers. Association for a Better New York The Association for a Better New York ( ABNY ) is a real-estate advocacy group in New York City founded in late 1970 by Lewis Rudin and other prominent CEOs to market New York as business-friendly amid concerns about crime and lobbied for policies friendly to members. It

735-527: The foundation. A 2014 report by ProPublica revealed several companies both donate and vend to the foundation, some also have large contracts with the police department, and the foundation had distributed over $ 120 million in grants since its creation without any government oversight. In 2015, the City Council announced plans to hold public hearings on the foundation though they didn't. A 2017 Politico investigation suggested donors could leverage donations with

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770-451: The growth of police foundations. According to the foundation's website, in July 2001 Police Commissioner Bernie Kerik granted them the right to license and use the NYPD's trademarks and logos to raise funds. The foundation licenses the NYPD logo through NYC & Company , with a portion of the profits going directly to the foundation. After the September 11th attacks supported upgrades to

805-432: The integration, referred to by Miriam Greenberg in 2008 as the first public-private partnership in the United States. The ABNY began to host "power breakfasts", where prominent business and political leaders were paid thousands to give speeches to ABNY members; this allowed members to speak with the leaders privately afterward and avoided crossing campaign finance laws. From 1971-1972, the ABNY spent approximately $ 20,000

840-491: The marketing firm Wells, Rich, and Greene under the directorship of Mary Wells Lawrence used since 1977 to promote tourism in the state of New York . The service marked logo, owned by the New York State Department of Economic Development , appears in souvenir shops and brochures throughout the state, some licensed, many not. "I Love New York" is the official state slogan of New York. The logo

875-484: The most real estate tax reductions between 1970 and 1975 and concluded there was "a connection between the Rudins' political contributions, connections, and influence and the many reductions in assessments which the politically appointed tax commissioners have granted them". In the early 1970s, the ABNY launched the "Big Apple" campaign, a collaboration between the city government and marketing and public relations CEOs in

910-495: The past two decades, following the September 11th Attacks the ABNY along with other organizations "re-branded" the World Trade Center site: some marketed the site as a space for pilgrimages while others minimized the tragedy to focus on New York's spirit. I Love New York I Love New York (stylized I ❤ NY ) is a slogan , a logo , and a song that are the basis of an advertising campaign developed by

945-582: The private security of over 300 buildings. The ABNY would also fund the Urban Park Rangers Program to privately supplement the City Park Department and provide "a highly visible presence" in high-profile parks for "tourists and visitors" such as Central Park , Prospect Park , and Flushing Meadow . In 1977 New York increased its tourism budget from $ 400,000 to $ 4,300,000 and hired Wells, Rich, Greene to advertise

980-559: The program "Operation Interlock" as it included a radio network connecting the guards to the police. In 1973 the ABNY funded the city's first CCTV system in Times Square. The Association also installed an antenna on the Exxon Building to link the guards in Midtown with private guards across the city to spread the network, however it remained in Midtown. By the early 1980s Operation Interlock operated non-stop and connected

1015-750: The publishing rights to his songs, he gave the rights to the song to the state for free. Karmen wrote a new verse for the song in 2020, during the height of the COVID-19 pandemic in New York City to emphasize the city's resilience. However, it was never commercially recorded nor used. The logo has become a pop-culture icon, inspiring imitations in every corner of the globe. Merchandise proclaiming "I ❤ ..." can be found wherever tourists gather. Parodies, such as "I ♠ [ spayed ] My Pets" or "I ♣ [ club ] Seals ", have also appeared. Facetious expressions beginning "I heart...", are based on

1050-515: The rounded slab serif typeface American Typewriter . In 1976, William S. Doyle, Deputy Commissioner of the New York State Department of Commerce hired advertising agency Wells Rich Greene to develop a marketing campaign for the State of New York. Doyle also recruited Milton Glaser , a productive graphic designer to work on the campaign and create a design based on Wells Rich Greene's advertising campaign. Glaser's initial sketch to accompany

1085-539: The streets outside their buildings and ABNY CEOs handwashing the backs of taxis at the Taxi and Limousine Commission 's headquarters. In 1972, ABNY sponsored an advertising campaign celebrating public safety agencies, donated bulletproof vests to the NYPD, and partnered with City Hall to create the New York City Police Foundation to privately fund police initiatives. Over the next few years,

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1120-494: Was designed by graphic designer Milton Glaser in 1976 in the back of a taxi and was drawn with red crayon on scrap paper. The original drawing is held in the Museum of Modern Art in Manhattan. The song was written by Steve Karmen and its copyright was donated by him to the state. The logo consists of the capital letter I , followed by a red heart symbol ( ❤ ), below which are the capital letters N and Y , set in

1155-485: Was met by the resignation of the police commissioner and senior officers in 1966. Many communities, particularly those of color, felt growing distrust of the police force and its ability to handle rising crime. In the late 1960s, the value of NYC's bonds, credit rating, and real estate was decreasing - a trend that was worsened by increasingly negative representations of the city in mainstream media. Large firms began to move from NYC to surrounding suburbs and other parts of

1190-544: Was not until the late 1990s that cities became increasingly interested in them and began to copy the foundations model. In 2004, they published the Starting a Police Foundation Guidebook detailing how to form one and began distributing them freely on request. In 2013, Pamela Delaney , the foundation's president between 1983 and 2009, started the National Police Foundation Network to further

1225-506: Was possibly the first public-private partnership in the United States and hosts notable "power breakfasts" where ABNY members get to speak to prominent figures in business and politics who are paid to give speeches. During the 1970s, the ABNY helped create the Big Apple and I Love New York campaigns. The group also helped create the New York City Police Foundation to privately fund police initiatives and created "Operation Interlock",

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