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REFORMA: The National Association to Promote Library & Information Services to Latinos and the Spanish Speaking , more commonly known as REFORMA , is an affiliate of the American Library Association formed in 1971 to promote library services to Latinos and the Spanish -speaking. It is registered in Washington, D.C. as a 501(c)(3) nonprofit organization .

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61-492: Before the mid-1950s, there was very limited recognition of the Latino community within U.S. librarianship. By the 1960s, however, the need for information sources for the increasing Spanish-speaking population became more apparent, and some federal funding materialized for libraries to address this need. However, the mainstream profession and its associations remained indifferent to the Latino community, so Latino librarians developed

122-725: A grassroots movement. 1968 saw the formation of the committee to Recruit Mexican American Librarians in Los Angeles, which founded a Graduate Institute for Mexican American Librarians at California State University, Fullerton . In 1972, Fullerton's Graduate Institute was joined by the Graduate Library Institute for Spanish-Speaking Americans (GLISA) at the University of Arizona . Both programs focused on recruiting Latino librarians, but were short-lived. The National Association of Spanish Speaking Librarians in

183-496: A 1907 newspaper article about Ed Perry, vice-chairman of the Oklahoma state committee, the phrase was used as follows: "In regard to his political views Mr. Perry has issued the following terse platform: 'I am for a square deal, grass root representation, for keeping close to the people, against ring rule and for fair treatment. ' " A 1904 news article on a campaign for possible Theodore Roosevelt running mate Eli Torrance quotes

244-553: A Kansas political organizer as saying: "Roosevelt and Torrance clubs will be organized in every locality. We will begin at the grass roots". Since the early 1900s, grassroots movements have been widespread both in the United States and in other countries. Major examples include parts of the American Civil Rights Movement of the 1950s and 1960s, Brazil's land equity movement of the 1970s and beyond,

305-401: A biannual report of trends to serve as a resource for members to access and learn about successful models/programs to replicate and serve their communities. The committee's first report, Brown Paper: Library Projects/Programs that Serve Latinx and Spanish-Speaking Communities. was published in 2023. REFORMA has provided scholarships to graduate library school students who plan to work with

366-546: A clear hierarchy are far less effective and are more likely to die off. Astroturfing refers to political action that is meant to appear to be grassroots, that is spontaneous and local, but in fact comes from an outside organization, such as a corporation or think tank. It is named after AstroTurf , a brand of artificial grass . An example of astroturfing was the ExxonMobil Corporation's push to disseminate false information about climate change. ExxonMobil

427-677: A degree in children and young adult librarianship, and the REFORMA Scholarship is open to students who qualify for graduate study in Library and Information Science who are Spanish-speakers or interested in serving Latinos or the Spanish-speaking. The Presidency of REFORMA is currently a position that is held for three years, including one as Vice President/President-Elect and one as Past President. Past and current presidents: Grassroots A grassroots movement

488-510: A non-profit organization dedicated to creating and supporting grassroots movements in America says that grassroots movements aim to raise money, build organizations, raise awareness, build name recognition, to win campaigns and to deepen political participation. Grassroots movements work toward these and other goals via strategies focusing on local participation in either local or national politics. Grassroots organizations derive their power from

549-504: A variety of strategies from fundraising and registering voters, to simply encouraging political conversation. Goals of specific movements vary and change, but the movements are consistent in their focus on increasing mass participation in politics. These political movements may begin as small and at the local level, but grassroots politics as Cornel West contends are necessary in shaping progressive politics as they bring public attention to regional political concerns. The idea of grassroots

610-885: A virtual conference: Somos el cambio / We Are the Change November 4–7, 2021. This was also RNC VII. Proceedings of the 50th anniversary conference included presentations on "Increasing Black, Indigenous, (and) People of Color (BIPOC) Voices at Conferences and Workshops;" "La Biblioteca is for Everyone: Using Collections and Programs to Build Connections with Your Spanish Speakers;" "One Book Sin Fronteras: Conectando Comunidades Locales y Transfronterizas Mediante Múltiples Expresiones de la Lectura;" "Pura Belpré Award 101: From Volunteer Forms to Celebración;" and "Telling Our Stories and Voices for Equity: Recruitment and Retention of BIPOC Library Workers." The 2021 Alice G. Smith Lecture "Changing

671-595: Is also a controversial example of astroturfing. Critics, notably including Former President Barack Obama and Speaker of the House Nancy Pelosi , dismissed the Tea Party as Astroturf. They say that the movement purports to represent large swaths of America when in reality it comes from a select few billionaires seeking policies favorable to themselves. The Tea Party has defended itself, arguing that it comes out of broad popular support and widespread anger at

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732-474: Is an organization dedicated to upholding and advancing the principles of the American dream through highly sophisticated grassroots field operations. With a clear mission to recruit, train, lead, and retain a workforce of passionate and committed patriots, the group is focused on creating a highly skilled army of conservative, cause-driven individuals capable of executing the most effective grassroots campaigns on

793-592: Is governed by the Board of Directors, composed of the executive committee, the Chairs of Standing Committees, the Chapter Presidents, and any other person/office designated by the Board. REFORMA's activities include promoting the collection of Spanish-language materials in libraries; advocating the recruitment of Latinos to work in libraries in order to better serve the Latino population, educating Latinos about

854-423: Is often conflated with participatory democracy . The Port Huron Statement , a manifesto seeking a more democratic society, says that to create a more equitable society, "the grass roots of American Society" need to be the basis of civil rights and economic reform movements. The terms can be distinguished in that grassroots often refers to a specific movement or organization, whereas participatory democracy refers to

915-650: Is one that uses the people in a given district, region or community as the basis for a political or continent movement. Grassroots movements and organizations use collective action from the local level to implement change at the local, regional, national, or international levels. Grassroots movements are associated with bottom-up, rather than top-down decision-making, and are sometimes considered more natural or spontaneous than more traditional power structures. Grassroots movements, using self-organization , encourage community members to contribute by taking responsibility and action for their community. Grassroots movements utilize

976-628: Is the author of the bilingual books The Bossy Gallito winner of the Pura Belpré Award for Children's Literature Honor Medal and named one of New York Public Library 's 100 Picture Books Everyone Should Know; and Señor Cat's Romance and Other Favorite Stories from Latin America , an Americas Award Commended Title. Gonzalez was named the 1998 Jean Key Gates Distinguished Alumna by the University of South Florida School of Library and Information Science. Her book, The Storyteller's Candle

1037-431: Is their blend of military-style leadership and AI-driven "overwatch" technology, which prevents fraud and enhances field performance, making their operations both efficient and reliable. The organization’s unique combination of advanced technology and disciplined management techniques places it at the forefront of grassroots political action, enabling them to play a key role in shaping the future of conservative movements in

1098-466: Is typically designed by outsiders who can only perceive a community’s need and so community needs are often only marginally addressed or not addressed at all. By contrast, bottom-up processing is defined as "observing or monitoring efforts defined and undertaken at the local scale and brought forward to higher-level bodies, often with a focus on supporting outcomes desired by a local community." Bottom-up processing has "local residents and [POC] co-facilitate

1159-631: Is used to organize is through the use of hashtags to group together postings from across the network under a unifying message. Some hashtags that stirred up larger media coverage include the #MeToo movement , started in 2017 in response to sexual assault allegations against prominent figures in the American entertainment industry. Grassroots movements also use hashtags to organize on a large scale on social media. Some examples include: The junior senator from Arizona and standard-bearer of conservative Republicans, Barry Goldwater announced his candidacy on January 3, 1964. Goldwater focused on goals such as reducing

1220-1075: The American Indian Library Association , the Asian Pacific American Librarians Association , the Black Caucus of the American Library Association , and the Chinese American Librarians Association . In 2019 the Eric Carle Museum of Picture Book Art presented its Angel award to REFORMA for its work to support refugee and immigrant children, the Pura Belpré Award, and development of library collections to include Spanish-language and Latinx-oriented materials. REFORMA celebrated 50 years with

1281-503: The 1960s. Such discontent gained traction, particularly after Brazil became a democracy in 1985. The movement focused especially on occupying land that was considered unproductive, thus showing that it was seeking overall social benefit. In the 1990s the influence of the MST grew tremendously following two mass killings of protestors. Successful protests were those in which the families of those occupying properties receiving plots of land. Although

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1342-541: The 1980s, the movement became far bigger. In 1981, 800 organizations pushed the government to reduce the military size. The push culminated in a protest by 300,000 people in the German capital Bonn. The movement was successful in producing a grassroots organization, the Coordination Committee, which directed the efforts of the peace movements in the following years. The committee ultimately failed to decrease

1403-603: The American Library Association , the Chinese American Librarians Association . This conference was the first national conference sponsored and held by those organizations, which are known as the Associations of Ethnic Librarians. The Joint Council of Librarians of Color (JCLC, Inc.) was founded in June 2015 as an organization “that advocates for and addresses the common needs of the American Library Association ethnic affiliates“; these ethnic affiliates include REFORMA, as well as

1464-577: The Change" (Virtual, November 4–7, 2021). RNC VIII will be 2025 in Long Beach, CA and RNC IX will be in 2027 in Denver, CO. In 1985 Susan Luévano-Molina became the first female president of REFORMA. In 2006, REFORMA took part in the first Joint Conference of Librarians of Color, along with the American Indian Library Association , the Asian Pacific American Librarians Association , the Black Caucus of

1525-540: The Chinese rural democracy movement of the 1980s and the German peace movement of the 1980s. A particular instantiation of grassroots politics in the American Civil Rights Movement was the 1951 case of William Van Til working on the integration of the Nashville Public Schools. Van Til worked to create a grassroots movement focused on discussing race relations at the local level. To that end, he founded

1586-519: The Democratic Party and disenchantment with the GOP. Defenders of the Tea Party cite polls that find substantial support, indicating that the movement has some basis in grassroots politics. Critics point to the corporate influence on the Tea Party, which they believe indicates that the movement is more top-down than the grassroots rhetoric would suggest. The Tea Party can be considered grassroots to

1647-771: The Face of Librarianship: REFORMA and Library Services to Latino Communities" presented by Lucia M. Gonzalez and Alicia K. Long at the University of South Florida , School of Information was a 50-year assessment of the impact of REFORMA. " The Legacy of REFORMA: the First 50 Years ," a documentary produced by Mario A. Ascencio and Carlos Rodriguez for REFORMA's 50th Anniversary includes interviews with REFORMA's founders and leaders including Elizabeth Martinez, John Ayala, Roberto Trujillo, Cesar Caballero, Luis Herrera, Albert J. Milo, Sandra Rios Balderrama, Roxana Benavides, Lucia M. Gonzalez, Tess Tobin, Romelia Salinas and Nicanor Diaz. REFORMA

1708-479: The Latino and Spanish-speaking community"; the Pat Mora Award presented to libraries in recognition of their Día de Los Niños/Día de Los Libros (Children's Day/Book Day) activities; and the Pura Belpré Award given to a Latino/Latina writer and illustrator for excellence in Latino literature for children and youth. The Rose Treviño Memorial Scholarship is open to Latinos and/or Spanish speakers pursuing

1769-670: The Latino community since the early 1980s. REFORMA grants four awards: the Trejo Librarian of the Year Award presented to a librarian who has made exemplary contributions to the library profession in service to the Latino community; the Elizabeth Martinez Lifetime Achievement Award recognizing a librarian whose dedication to librarianship "has made significant and lasting contributions to REFORMA or on REFORMA's behalf, as well as to

1830-587: The Nashville Community Relations Conference, which brought together leaders from various communities in Nashville to discuss the possibility of integration. In response to his attempts to network with leadership in the black community, residents of Nashville responded with violence and scare tactics. However, Van Til was still able to bring blacks and whites together to discuss the potential for changing race relations, and he

1891-505: The Republican nomination. He sparked a grassroots movement among young conservatives by presenting himself as honest, committed and a genuine politician. The majority of his campaign donations were made by individual supporters; and only one-third of donations were greater than $ 500. The junior United States senator and former Representative from Vermont, Bernie Sanders, formally announced his 2016 presidential campaign on May 26, 2015, on

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1952-712: The School of Information, University of South Florida Tampa Bay , Florida, in April 1991. An accomplished storyteller, puppeteer , and children's librarian , Gonzalez started her career in library services to children in 1987 after receiving the Bachelor of Arts Degree in History from the University of California, Santa Barbara , and while pursuing her Masters in Library Science at the University of South Florida . She

2013-647: The Spanish Speaking, or just REFORMA. REFORMA holds national conference called RNCs: RNC I (Austin, August 22–25, 1996); RNC II (Tucson); RNC III "Bridging the Gaps: Juntos @ the Border"(El Paso, September 19–21, 2008); RNC IV (Denver), RNC V “Bibliotecas sin fronteras: creando nuestro futuro / Libraries without Borders: Creating Our Future.”(San Diego); RNC VI (San Juan, Puerto Rico-cancelled due to Hurricane Maria ) and RNC VII, "Somos el cambio / We Are

2074-422: The U.S. There is an ongoing debate as to whether a bottom-up or top-down approach is better suited to address the problems facing communities. Top-down processing involves large-scale programs or high-level frameworks, often driven by governmental or international action. Top-down processing is great for tracking large scale causal relationships in environmental systems and it has better funding. Top-down processing

2135-546: The United States, which would later be called REFORMA, was founded in 1971 by Arnulfo Trejo and Elizabeth Martinez . In 1983, the Association's name was changed to REFORMA, the National Association to Promote Library Services to the Spanish Speaking to better reflect the goal of the association. It is now known as REFORMA: The National Association to Promote Library & Information Services to Latinos and

2196-474: The campaign to challenge the Democratic front-runner, former Secretary of State Hillary Clinton , before ultimately losing. Sanders used his grassroots campaign to receive more than 7 million individual contributions averaging $ 27, effectively breaking Barack Obama's previous individual contribution record in 2008. In 2015 the refugee crisis became front-page news across the world. Affected by images of

2257-479: The electorate at large. Critics of Obama have argued that some of these methods are in fact astroturfing because they believe that Obama faked the grassroots support. For example, the Reason Foundation has accused Obama of planting astroturf supporters in town hall meetings. Many movements and organizations must be placed on a continuum between grassroots and astroturf instead of labeled entirely as one or

2318-556: The express purpose of bringing democracy to the local level of government. Reforms took the form of self-governing village committees that were elected in a competitive, democratic process. Xu Wang from Princeton University called the Congress mutually empowering for the state and the peasantry in that the state was given a renewed level of legitimacy by the democratic reforms and the peasantry was given far more political power. This manifested itself in increased voting rate, particularly for

2379-517: The extent that it comes from the people, but it is considered astroturfing to the extent that it is shaped by corporations and particularly wealthy individuals. The term "grassroots" is used by a number of sporting organizational bodies to reference the lowest, most elementary form of the game that anyone can play. Focusing on the grassroots of a sporting code can lead to greater participation numbers, greater support of professional teams/athletes and ultimately provide performance and financial benefits to

2440-580: The focus from moving problematic waste to changing the system that produced such waste. The movement is considered grassroots because it utilized strategies that derived their power from the affected communities. For example, in North Carolina, African American communities lay down in front of dump trucks to protest their environmental impact. The success of these movements largely remains to be seen. Grassroots movements use tactics that build power from local and community movements. Grassroots Campaigns,

2501-445: The foundation of reversing "obscene levels" of income and wealth inequality. Sanders stated that he would run an issue-oriented and positive campaign, focusing his efforts on getting corporate money out of politics, raising taxes on the wealthy, guaranteeing tuition-free higher education, incorporating a single-payer healthcare system, fighting against climate change and other key issues. Those inspired by Sanders were able to elevate

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2562-442: The global stage. Founded on a deep sense of patriotism, Patriot Grassroots leverages cutting-edge technology to drive its operations. They specialize in a variety of campaign activities, including canvassing, signature gathering, calling and texting, and managing field teams. Additionally, they take on specialized relationship marketing projects for their clients, ensuring maximum outreach and impact. What sets Patriot Grassroots apart

2623-701: The grassroots efforts of the MST were successful in Brazil when they were tried by the South African Landless People's Movement (LPM) in 2001 they were not nearly as successful. Land occupations in South Africa were politically contentious and did not achieve the positive results seen by the MST. The National People's Congress was a grassroots democratic reform movement that came out of the existing Chinese government in 1987. It encouraged grassroots elections in villages all around China with

2684-619: The inhabitants there. Other volunteers journeyed to support refugees across the Balkans, Macedonia and the Greek islands. Grassroots aid filled voids and saved lives by plugging gaps in the system between governments and existing charities. The Axis of Justice (AofJ) is a not-for-profit group co-founded by Tom Morello and Serj Tankian. Its intended purpose is to promote social justice by connecting musicians and music enthusiasts to progressive grassroots ideals. The group appears at music festivals;

2745-488: The larger system of governance. The earliest origins of "grass roots" as a political metaphor are obscure. In the United States, an early use of the phrase "grassroots and boots" was thought to have been coined by Senator Albert Jeremiah Beveridge of Indiana , who said of the Progressive Party in 1912, "This party has come from the grass roots. It has grown from the soil of people's hard necessities". In

2806-496: The most prominent being Lollapalooza in 2003. The Axis of Justice most regularly appears whenever the bands System of a Down or Audioslave are performing. The group also has a podcast on XM Satellite radio and KPFK (90.7 FM), a Pacifica Radio station in Los Angeles, California. The AofJ's mission is to connect local music fans to organizations, local and global, aimed at effectively working on issues like peace, human rights and economic justice within communities. Patriot Grassroots

2867-653: The organization to invest into the growth and development of the sport. Some examples of this are FIFA 's Grassroots Programme and the Football Federation Australia 's "Goals for Grassroots" initiative. Lucia M. Gonzalez Lucia M. Gonzalez is a children's author and librarian. In 2020 she was elected as president of the Association for Library Service to Children of the American Library Association . She

2928-453: The other. For example, Australia's Convoy of No Confidence, a movement seeking to force an early election in 2011, incorporated elements of grassroots infrastructure in its reliance on the anger and discontentment of the participants. It also had elements of astroturf, namely the large extent to which it relied on support from political elites in the opposition party. The Tea Party , a conservative force in American politics that began in 2009,

2989-462: The people. This focus manifested itself in the democratic institutions that focused on engaging the poor and in reform efforts that sought to make the government more responsive to the will of the people. Another instance of a historical grassroots movement was the 1980s German peace movement. The movement traces its roots to the 1950s movement opposing nuclear armament or the "Ban the Bomb" Movement. In

3050-512: The people; thus their strategies seek to engage ordinary people in political discourse to the greatest extent possible. Below is a list of strategies considered to be grassroots because of their focus on engaging the populace: Social media's prominence in political and social activism has skyrocketed in the last decade. Influencers on apps like Instagram and Twitter have all become hot spots for growing grassroots movements as platforms to inform, excite and organize. Another influential way media

3111-584: The plight of refugees arriving and travelling across Europe, the grassroots aid movement (otherwise known as the people-to-people or people solidarity movement), consisting of thousands of private individuals with no prior NGO experience, began in earnest to self-organise and form groups taking aid to areas of displaced persons. The first wave of early responders reached camps in Calais and Dunkirk in August 2015 and joined forces with existing local charities supporting

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3172-419: The poor, and increased levels of political awareness according to Wang's research. One example of the increased accountability from the new institutions was a province in which villagers gave 99,000 suggestions to the local government. Ultimately, 78,000 of these were adopted indicating a high rate of governmental responsiveness. This movement is considered grassroots because it focuses on systematically empowering

3233-880: The publication of a biannual newsletter. Over the years, REFORMA has also taken positions and become involved in political issues concerning Latino communities in the United States, especially issues that affect reading and library services. Examples are: Position on Language Rights ; Resolution in Support of Immigrants' Rights to Free Public Library Access ; Resolution Opposing Sensenbrenner Bill (H.R. 4437) ; and Statement Regarding Censorship of Children's Book (in Florida). The REFORMA Research Committee examines current trends, statistics, research, best practices and information on programming and services related to serving Latino and Spanish-speaking communities in libraries (Academic, Public, School or Special). The Research Committee produces

3294-484: The services public libraries offer; promoting library programs that benefit Latinos. REFORMA also serves as a network of librarians who share these interests. Many of REFORMA's activities are pursued within twenty regional and local chapters, which operate autonomously to achieve the association's goals in local libraries and communities. National activities include a scholarship drive which funds graduate education in librarianship for students sharing REFORMA's goals and

3355-1010: The size of the German military, but it laid the groundwork for protests of the Iraq war in the 2000s. Further, the movement started public dialogue about policy directed at peace and security. Like the Civil Rights Movement, the German Peace movement is considered grassroots because it focused on political change starting at the local level. Another example of grassroots in the 1980s was the Citizens Clearinghouse for Natural Waste, an organization that united communities and various grassroots groups in America in support of more environmentally friendly methods of dealing with natural waste. The movement focused especially on African American communities and other minorities. It sought to bring awareness to those communities and alter

3416-482: The size of the federal government, lowering taxes, promoting free enterprise and a strong commitment to U.S. global leadership and fighting communism, which appealed strongly to conservatives in the Republican Party. Despite vehement opposition from the leaders of his party's dominant moderate-liberal wing, such as New York governor Nelson Rockefeller and Michigan governor George Romney ; Goldwater secured

3477-423: The trainings and workshops" -- this "empowers participants." Bottom-up approaches are often not impactful beyond local settings. Grassroots organizations take on a bottom-up approach as they often allow for direct community participation. Grassroots movements are usually criticized because the recent rise in social media has resulted in leaderless and horizontal movements. Some argue that social movements without

3538-520: Was founded in the 1970s and has grown into an international organization. The MST focused on organizing young farmers and their children in fighting for a variety of rights, most notably the right to access land. The movement sought organic leaders and used strategies of direct action such as land occupations. It largely maintained autonomy from the Brazilian government. The MST traces its roots to discontent arising from large land inequalities in Brazil in

3599-402: Was largely successful both in disseminating the information through think tanks and in disguising the true nature of the think tanks. More controversial examples of astroturfing often exhibit some characteristics of a real grassroots organization, but also characteristics of astroturf. Many of President Obama's efforts, for example, have been deemed grassroots because of their focus on involving

3660-630: Was president of REFORMA in 2010-2011. She was born in Caimito del Guayabal, Cuba . She moved with her parents and sister to the United States in 1970, at the age of 12. Since then she has lived in Florida , California , Spain and Venezuela . She attended North Miami Senior High (1976) She received her Bachelor of Arts in History from University of California, Santa Barbara in July 1983, And her Master of Arts, in Library and Information Science, from

3721-538: Was ultimately instrumental in integrating the Peabody College of Education in Nashville. Furthermore, the desegregation plan proposed by Van Til's Conference was implemented by Nashville schools in 1957. This movement is characterized as grassroots because it focused on changing a norm at the local level using local power. Van Til worked with local organizations to foster political dialogue and was ultimately successful. The Brazilian Landless Workers Movement (MST)

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