Misplaced Pages

#812187

84-707: Rainbow Brite made her animated debut in the syndicated prime-time television special, "Peril in the Pits," which was first aired on June 27, 1984. Later, a pair of two-part specials were produced: "The Mighty Monstromurk Menace" and "The Beginning of Rainbowland." A theatrical feature-length film, Rainbow Brite and the Star Stealer , was released by Warner Bros. in 1985. The specials became part of DIC's weekly syndicated Kideo TV block of programming starting in April 1986, which were followed up with eight more episodes for

168-510: A Region 1 DVD in English featuring a single episode of the original cartoon. Some Toy Play products were sold in Canada with English-French packaging. Toy Play's 18 inch talking Rainbow Brite doll notoriously omitted the color green when 'speaking' all of the colors of the rainbow. Toy Play indicated that the missing color would be added for future production runs, but this never happened because

252-750: A "good" figure; doctors who valued maternity over all other female roles; and companies who saw a profit in persuading girls and their parents that adolescent breasts needed support. In some social circles, a girl's ability to fill a bra became central to her status and sense of self. During the 1950s, doctors in the United States wrote that teen girls needed to wear a bra to prevent sagging breasts, poor circulation, and stretched blood vessels. In magazines like Seventeen and Compact , adolescent girls were encouraged to purchase undergarments like "Bobbie" bras, Formfit girdles, and "Adagio" by Maidenform that were "teen-proportioned". It became common in

336-513: A 16" Rainbow Brite doll, a series of hard cover story books, women's clothing, and an expansion of the Itty Bittys line. In the fall of 2016, Hallmark released a Stormy doll with her own horse. For the first Rainbow Brite generation (1984–1987), Mattel produced the dolls and many of the toys along with a large line of school supplies only sold in Italy. Other Rainbow Brite licensed merchandise

420-475: A bra is recommended; if it falls to the ground, it is not. Oleg Cassini made a provocative "Room at the Top Bra" in nylon and Lycra spandex for Peter Pan . In the early 1960s, bra makers marketed to girls 13–19, and later in '60s they targeted pre-teen girls age 10–12. New labels like Teenform, Teencharm, and Heaventeen catered to their market. Some companies' advertisements showed girls waist up wearing only

504-544: A bra rather than their own feelings. As a result, young girls may be anxious to acquire their first training bra before their breasts actually need support, if only for social purposes. Girls are then faced with the challenge of keeping current and wearing the latest, fashionable bra. Some young girls avoid wearing a bra, fearing an end to their childhood freedoms, such as going topless . Girls who develop breasts earlier than their peers may be sensitive to comments and teasing. Because bras are built to manufacturers' standards, if

588-401: A bra, she may also be pressured to wear clothing that makes her appear older than she is. Girls may experience the opportunity to begin wearing a bra with mixed feelings. On one hand, they may feel "grown up", but with that status comes a host of expectations about keeping up with the latest styles or colors. Some girls hesitate to accept that some of their childhood freedoms, like going without

672-715: A bra. Because bras are mass-produced to fit industry standards, a young girl may not understand that an ill-fitting bra is not her fault and may blame herself, thinking something is wrong with her body. Training bras and the age at which girls first wear bras is sometimes controversial. Some people regard training bras as a way to sexualize young girls, and that training bras serve no functional purpose, that businesses benefit financially from, and even encourage, precocious sexuality in girls by exploiting their fears about self-image and social norms. Still, others recognize developing tissue in breasts as sensitive and, at times, needing cover to maintain comfort, even if only psychological, for

756-403: A bra. Mercy Dobell, editor of Corset and Underwear Review , wrote that "the bra has joined lipstick and 'heels' in becoming one of the beloved symbols of growing up." Mass media encourages teens and tweens to begin wearing lingerie at a younger age, before or as soon as their breasts begin to develop, as a way to advertise their sexuality. The DeBevoise Company in 1904 ran an advertisement for

840-446: A brush, while the small dolls included a single pot of Color-Glo Paint and a brush. The large doll was released in two different boxes, the first lacking a window so buyers could not see the doll inside. As the doll was sold with three different wardrobes, buying one was a gamble regarding which look she would have (unless one read the small code box on the bottom of the package indicating the doll's shoe color). The large doll later came in

924-500: A day", according to Warner Bros.' president of distribution Barry Reardon. Opening at seventh place with US$ 1.8 million, and running for just five weeks at a 1,090-venue maximum, the film grossed US$ 4,889,971 at the North American box-office, months before a 13-episode syndicated series appeared on DIC's Kideo TV block. A tie-in comic book to the film was issued by DC Comics . As an additional promotional tie in for

SECTION 10

#1732780776813

1008-419: A legendary animator at Toei Animation and former cohort of Hayao Miyazaki . The film's art director, Rich Rudish, had been a staff member of Hallmark since 1964. The music was composed by Haim Saban and Shuki Levy , who produced various music for cartoons (most notably Inspector Gadget ). Story co-writer Howard Cohen wrote the lyrics from the songs: "Brand New Day" and "Rainbow Brite and Me". The film

1092-577: A lightweight material. They are unlined and feature a soft, elastic bra band and soft bra cups. Some have begun wearing sports bras , which are similar in construction, as their first bra. Prior to the marketing of training bras in the 1960s, a preteen or young teen in Western countries usually wore a camisole . Receiving one's first bra may be seen as a long-awaited rite of passage in one's life, signifying one's coming of age . Bras for pre-teens and those entering puberty were first marketed during

1176-456: A lower priced line of toys sold loose with tags called the 'Emotions' line. The Emotions line included five dolls including a 15" Buddy Blue doll that was sold only in Canada. The extra sprite in the line happened to be Champ. Also included were five Sprites, Starlite the horse and Lurky. Oddly enough, the Emotions dolls were larger than the small dolls in the regular line, but the Emotions horse

1260-507: A more prominent role. After a falling out with her pal, Rainbow Brite, Stormy joined the forces of darkness and became a formidable frenemy . As the Dark Princess's manipulations became more transparent, Stormy started questioning where her true loyalties lay and returned to Rainbow Land as Rainbow Brite's friend. Gen 4B consisted solely of web content from Hallmark and only resulted in a minuscule amount of give-away merchandise. None of

1344-467: A movie; it's a marketing tool". She was referring to animated fare which, at the time, had just begun the practice of cashing in on pre-sold toy lines. Michael Blowen of The Boston Globe said: "[It] is so incompetently crafted that it makes the Saturday-morning cartoons seem like Disney classics ". As for Stuart Fisher, a contributor for Jerry Beck 's Animated Movie Guide : "Sorry, kids,

1428-616: A mysterious baby who turns out to be the key to her mission. With the help of her new friends, Wisp locates the legendary Color Belt and rescues the seven Color Kids, who had been trapped by the King of Shadows. Using the Color Belt, Wisp and the Sphere of Light defeat the King of Shadows, liberate the sprites, and bring color and beauty to the land, henceforth called Rainbow Land. Wisp is renamed Rainbow Brite in honor of her new role as leader of

1512-622: A planet-sized diamond through which all the light in the universe must pass. The film received mixed to negative reviews, and in later years carried a rare 0% rating on Rotten Tomatoes . It grossed almost $ 5 million at the United States box office, after opening with $ 1.8 million. When Rainbow Brite ( Bettina Bush ) and her magical horse, Starlite ( Andre Stojka ), go to Earth to start spring, they meet Stormy (Marissa Mendenhall), another magical girl who controls Winter with her horse, Skydancer ( Peter Cullen ). She, however, does not want to end her winter fun, so Rainbow battles her for control over

1596-518: A remastered "open matte" 1.33:1 transfer. Bonus features on the DVD included a sing-along version of the opening song, "Brand New Day", and a "Find the Missing Color Belt" game, as extras. All of these releases have since gone out of print. Reviews for Rainbow Brite and the Star Stealer were mixed to negative. Janet Maslin of The New York Times said in her short review that "[it] isn't

1680-426: A shirt or engaging in certain kinds of boyish activities, may be ending. Some girls are embarrassed about wearing a bra and resist parental pressure to take this step, turning the event into a potentially traumatic experience. If a girl is one of the first or one of the last among her peers to begin wearing a bra, she may be teased. Some welcome and others dislike the new attention they receive because they are wearing

1764-608: A total of thirteen, which is one season in American television, and were rerun until the end of March 1987, after which the show was replaced on the Kideo TV schedule by Lady Lovely Locks & the Pixietails . All were published on VHS videotapes in the United States and other countries, along with two live-action programs. One of these was a program intended for use at kids' birthday parties ( "It's Your Birthday Party" );

SECTION 20

#1732780776813

1848-535: A variety of colors and prints, including lace. As the breasts continue to develop, usually around Tanner stage III , regular bras are available in sizes 30AAA to 38B. The initial training bras offer little if any actual support. Some styles are padded to hide developing breast buds or to increase the perceived size of the breasts. Prior to the 1950s, girls in Western countries typically wore undershirts until their breasts were large enough to fit an adult bra. During

1932-419: A window box with a simplified single wardrobe. The small dolls came boxed at first and then blister carded on two different types of cards. They are noted for being the only Rainbow Brite dolls ever produced with Dutch text on the packaging. The Canadian importer was Irvine, a company which is currently still in business, and their product packaging was printed in both French and English texts. Ideal Toy Company

2016-454: A woman! However, some girls feel embarrassed, especially if they are among the first of their friends to need a bra. If the people around you make a bigger deal of your first bra than you would like, try to remember that they do not mean to embarrass you, they are just proud of how much you have grown. [original emphasis] The author points out that young girls are socialized to be more concerned about what other people think about their wearing

2100-401: A youthful appearance. The design of fashionable rather than solely functional bras has been influenced by changing fashions in outerwear and undergarments. The bra is sometimes viewed as an icon of popular culture that eroticizes girls' breasts as sexual objects. In 2006, Target stores began stocking Bratz bras and others for 3- to 4-year-olds, Saddle Club bras for 4- to 6-year-olds, and

2184-417: Is a lightweight brassiere designed for girls who have begun to develop breasts , at Tanner stage II and III. The training bra is intended to be worn during puberty when the breasts are not yet large enough to fit a standard-sized bra. Training bras often provide minimal or no support, and may serve aesthetic purposes to fulfill cultural norms and local beauty standards. Training bras are usually made of

2268-411: Is being made so that a selfish princess (Rhonda Aldrich), known only as the "Dark Princess", can steal Spectra, "the greatest diamond in all the universe," for herself, and tow it back to her world with her massive spaceship. The native Sprites of Spectra, enslaved by Glitterbots under the princess' control, are being forced to weave the net. Now Rainbow must stop the princess' plan before all life on Earth

2352-448: Is confused. Reassuring Brian that they will do what they can to return Spring, Rainbow and Starlite return to Rainbowland. Rainbow is paid a visit by On-X ( Pat Fraley ), a strange robotic horse with rockets for legs. On-X delivers a message that the leader of Spectra, Orin, has gone missing. Rainbow takes the mission to find Orin and later learns that Spectra is dimming as the result of a massive net being woven around its surface. The net

2436-534: Is determined to have Spectra for herself and traps them instead after she takes Rainbow's belt. They escape the dungeon when Starlite retrieves Rainbow's belt. However, the Dark Princess, now enraged, uses her powerful crystal to create a vortex to send Rainbow, Krys, Starlite and On-X to a prison planet. Sargeant Zombo (David Workman) captures Starlite, while Rainbow was attacked by humanoid lizard creatures whose takes Krys and On-X to Zombo’s castle. Rainbow meets Orin there who explains that Krys and Rainbow must destroy

2520-421: Is frozen solid by an endless Winter. Helping Rainbow and Starlite is Krys ( David Mendenhall ), a boy from Spectra who believes he can take on the princess and save his home world by himself without the help of a "dumb girl." When they meet Orin, he tries to make them work together to stop the princess. He tells them that they can only destroy her by combining their own powers against her. Getting in

2604-627: The "bosom supporter" and named it "brassiere" for the New York advertisement copy. The term brassiere is a Norman French word to describe a child's undershirt. Two weeks after the advertisement, the Norman French term "brassiere" became popular in the United States of America. The design of some training bras do not provide actual support of any kind, and may serve aesthetic purposes to fulfill cultural norms and local beauty standards. Young pubescent girls may have ambivalent feelings around

Rainbow Brite - Misplaced Pages Continue

2688-542: The 1940s and 1950s, Western media created a "mammary fixation" that shaped teen perceptions of breast size. Boys noticed girls who were more "busty," and particularly American girls were more aware of breast size and their weight. Popular American culture in the 1950s was notable for its focus on full-breasted women like Lana Turner and Jane Russell . The emphasis on the female figure came from several sources: girls wanted bras at an earlier age than ever before, while their mothers felt they should help their daughters develop

2772-429: The 1950s for pre-teen girls in the United States to begin wearing training bras even though their breasts were too small to actually require support. The American Academy of Pediatricians published Puberty: Information for Boys and Girls in 2002. In it, they advised girls: As your breasts develop, you may need a bra. Some girls feel that wearing a bra for the first time is exciting—it is the first step toward becoming

2856-475: The 25th anniversary of Rainbow Brite in 2009 with continuity returning the setting again to Rainbow Land, which looked nothing like the original version. This time, Rainbow Brite and her friends' mission was to bring hope and happiness to the far corners of the universe, making hearts lighter and worlds a little more colorful along the way. The story focuses on Rainbow Brite, Tickled Pink, and Moonglow, each representing one of Rainbow Land's Sky Powers, which determine

2940-593: The Color Kids, who are together in charge of all the colors in the universe. The Color Kids spread color across the universe from the Color Console inside the Color Castle. Each Color Kid is in charge of their respective color, has a personal sprite and manages a number of like-colored sprites that mine Color Crystals from the nearby Color Caves. These crystals are processed into Star Sprinkles which are

3024-655: The Dress Up Rainbow Brite doll that included a story cassette. This cassette was not sold separately but was produced by Europa, producer of the other 30 story cassettes. It is unknown if the cassettes were sent to the Asian factory that made the dolls or were put into the dolls' boxes in Germany. A line of five 3D erasers in the form of various Rainbow Brite characters was sold in Europe with Mattel branding, while

3108-850: The German name or sometimes nothing at all. Two Rainbow Brite dolls plus Twink and Starlite were also produced in Brazil by Estrella. These were not exported anywhere and came in their own unique white packaging with all writing less the Rainbow Brite name in the Brazilian version of Portuguese. Because of Rainbow Brite's extreme popularity soon after she was launched, a number of other companies not related to Mattel produced many unlicensed lookalike (fake or bootleg) items that were sold in North America and Europe. The Mattel line of toys and dolls

3192-637: The Itty Bittys with slightly revised designs in much greater numbers along with the first Rainbow Brite Itty Bittys boxed set featuring Red Butler, Romeo, Indigo and Hammy. These items were followed by an 8" Twink plush and 11" Starlite plush in September 2015, as well as a 16" Rainbow Brite doll that November. In 2016 Hallmark released another Itty Bitty boxed set featuring Patty O'Green, Buddy Blue, Lucky & Champ. A 24" Rainbow Brite Jumbo Itty Bitty arrived in December. A limited edition Shy Violet Itty Bitty

3276-538: The Princess' crystal—as that is the source of her powers. They find an unguarded entrance to the palace and find the Princess in her throne room. In the midst of a duel with the Princess, Murky and Lurky crash their ship into the throne room. This distracts the Princess long enough for Rainbow and Krys to destroy her power crystal. The defeated Princess runs to her spaceship with the intention of crashing into Spectra to destroy it, however Rainbow uses her rainbow to deflect

3360-409: The Rainbow Brite name but not the same characters or backstory. The master license was held by Up, Up and Away, a company which is no longer in business. Rainbow Brite no longer had anything do with making colors and was now in charge of diversity. Although this version did have rainbow-colored hair, the characters resembled real-world children more than their previous animated and doll counterparts. In

3444-475: The Sprites were also represented in various merchandise. Characters were produced in different sizes, from three to twenty-eight inches tall across the line which went from PVC plastic figurines to plush dolls. Toy Play produced both retro-style plush dolls with wiring in their limbs to make them poseable along with plastic dolls wearing soft clothing and having articulated arms and legs. Some dolls were sold with

Rainbow Brite - Misplaced Pages Continue

3528-518: The United States, Canada and the United Kingdom. The rest of Europe saw a smaller variety of merchandise, though this varied from country to country. Books, comic books, sticker albums and audio tapes were the best selling licensed items outside the United Kingdom, but other items did exist in different countries. In Germany alone there were no less than thirty-one story cassettes and forty-six comic books. Germany also had an exclusive version of

3612-605: The cycles of the days and seasons. Gen 4 continuity makes Rainbow Brite a girl originally from Earth (Return to Rainbow Land). Rainbow Brite's absence from the world is explained in a story that sees Rainbow return to her home on Earth for a brief visit with her family after many adventures spreading color throughout Rainbow Land and the universe. But when the Dark Princess erases Rainbow Land from Rainbow Brite's memory while on Earth, she never returns to her duties in Rainbow Land. Rainbow Brite eventually returns to Rainbow Land with

3696-506: The early 20th century, and sales spiked in the 1950s and 1960s. Training bras are usually a lightweight, soft-cup design, unlined, and may resemble a crop top . They are often made of a mixed cotton spandex or cotton Lycra fabric with thin straps and elastic under the growing breasts to hold the garment in place. Training bras may be sold in small, medium, and large sizes, and may be used to conceal nipples and breast buds under outerwear. Some are built into camisoles. They are made in

3780-695: The entire Mattel line, particularly Moonglow who was only sold in Germany. Although Stormy's doll was shown in the Mattel catalog and on the backs of the Dress Up doll boxes, she was never produced for retail even though the character did appear in some cartoon episodes and several German comic books. There was also a line of cataloged clothing for the Dress Up dolls, but like Stormy, it was never produced. The two horses, Starlight and Sunriser, were made from hard plastic rather than being stuffed. They were in fact from Mattel's line of 'Barbie' merchandise. The Dress Up line

3864-456: The essential components to brightening and coloring any object or place. The Star Sprinkles also power Rainbow Brite's Color Belt, which manifests a powerful multicolored energy force she uses to fight evil and help Starlight travel on. Rainbow Brite and the Color Kids' mission is often complicated by the likes of Murky Dismal, his sidekick Lurky, and other villains . Brian, a boy from Earth , sometimes assisted Rainbow Brite in her adventures. In

3948-411: The experience of buying and wearing their first bra. Some girls avoid wearing a bra because it means they must deal with teasing and other issues with the onset of puberty. Other girls welcome the experience of being able to show the appearance of a bra through their clothes. The young girl may feel pressured to wear a bra before she actually needs any support so she can "fit in". Once she begins to wear

4032-602: The film, Ralston-Purina (makers of Rainbow Brite cereal) offered a limited time mail-in offer for full size Star Stealer theatrical posters. The film was first released on VHS & Betamax video formats by Warner Home Video in the United States and Canada on March 17, 1986. Warner reissued the VHS cassette in 2002 and once more in November 2004, and also that same month released the movie on DVD in Region 1 territories with

4116-430: The girl's body does not conform to the shape and size of the bra, she may blame herself. Firm, upright breasts are typical of youth. As such, they may not physically require the support of a bra. A pencil test , developed by Ann Landers , has sometimes been promoted as a criterion to determine whether a girl should begin wearing a bra: a pencil is placed under the breast, and if it stays in place by itself, then wearing

4200-426: The help of Starlite and Puppy Brite. These dolls had a more mature fashion doll-like design, which was totally unlike all of the previous dolls in the series. The three girl dolls were wearing training bras and panties under their clothes. The line suffered a delay, which caused the toys to not be available until after the holiday season that year. It saw scarce distribution as retailers were not impressed with it and

4284-492: The items were available for purchase. Gen 5 began in 2015 with dolls and toys very similar to those of Gens 1 and 3. Hallmark worked on the design, storylines, distribution and sales which have, so far, been limited to Hallmark shops in the United States and Canada, and the Hallmark website. The line began with a limited production of Hallmark's Itty Bittys plush miniatures before expanding to larger Twink & Starlite plushes,

SECTION 50

#1732780776813

4368-430: The large doll in a box with Spanish-only text. Another 15" Rainbow Brite doll with a Color Glo Bear and paint set was prototyped, as was a black version, which was produced in very small numbers. But only the black version was ever produced and then in very limited numbers. There was a Gen 2B which had simplified packaging and outfits as an effort to keep the line going by cutting costs. The second generation had nowhere near

4452-530: The lead merchandiser with a unique Rainbow Brite doll not manufactured by Toy Play and many items of women's clothing, accessories and stationary. Without being an exact copy of the originals, this generation returned to the look and feel of the Mattel line even if the product line was much narrower than the first generation. Toy Play followed the first generation's character roll out, producing Rainbow Brite, Red Butler, Canary Yellow and Patty O'Green characters but no more Color Kids followed. Starlite, Puppy Brite and

4536-704: The line died out before a corrected version appeared. Toy Play was the first (and so far only) merchandiser to produce a Color Castle playset, the Light Up Musical Castle, which included small articulated figurines of Rainbow Brite, Red Butler, Twink and Puppy Brite. The playset's box showed pictures of forthcoming product (a Rainbow Brite and Friends Sprites' village playset, an in-scale Starlite with brushable mane, as well as figurine 2-packs to include Rainbow Brite and Twink, Red Butler and Romeo, Patty O'Green and Lucky, Canary Yellow and Spark, and Murky Dismal and Lurky) though these were never produced. There

4620-439: The movie, Rainbow Brite and the Star Stealer , the setting expands to include the diamond planet, Spectra. All the light in the universe must pass through Spectra before coming to Earth. However, Earth soon falls into a wintry darkness when the diamond-obsessed Dark Princess decides to steal Spectra for her own. Rainbow Brite and her horse, Starlite, must team with Spectra's boy warrior, Krys, and his robotic horse, On-X, to defeat

4704-486: The other was made on location at the San Diego Zoo ( "San Diego Zoo Adventure" ). In Gen 1 continuity, and most of the franchise 's backstory, a young girl named Wisp is brought to a gray, desolate land with the mission to bring color to this fictional world by locating the Sphere of Light. Along the way, she befriends a furry creature (called a sprite) named Twink and a magnificent horse named Starlite and finds

4788-473: The powers of darkness and save Spectra, Earth, and the universe. Gen 2 continuity took a radical departure from any other generation's story, focusing as much on ethnic diversity as the colors of the rainbow. Rainbow Brite had an entirely new and smaller group of friends called the Color Crew. Despite distribution and marketing in the United States, Canada, Europe, and Australia, the toy line never reached

4872-467: The same line was also sold in Australia under the name of Harveston Super Action figures with the addition of an additional character (Lurky) not sold in Europe. A number of Gen 1B (the second release of the first generation) dolls made for the American and Mexican markets ended up being sold in Germany because of strong demand there. These dolls had their English or Spanish names covered by a sticker with

4956-399: The season. She proves to be no match for Rainbow and Starlite, who outrun her and head off to Earth. When they arrive, they meet up with Brian ( Scott Menville ), the only boy on Earth who can "see" them. Once Rainbow tries to start spring, however, her power weakens and Winter remains. Brian becomes worried that Spring will never come and senses that all of humanity is losing hope. Even Rainbow

5040-444: The second generation's story, Rainbow Brite had four friends, called the Color Crew, which included Amber (Latina), Cerise (Asian), Ebony (African-American) and Indigo (Middle Eastern, the only character name borrowed from the original Color Kids). Rainbow Brite was produced as large and small dolls while the Color Crew was represented only in the small doll range. The large Rainbow Brite dolls came with three pots of Color-Glo Paint and

5124-516: The single items consists only of attached tags with the product name, Hallmark logo, copyright notice and barcode, while the boxed sets feature Rainbow Land displayable backgrounds. These toys are sold only in the United States and Canada. Additionally, Hallmark Keepsake Rainbow Brite holiday ornaments were sold in 2015 (a reissue of Hallmark's 2013 ornament) and 2016. A Rainbow Brite comic was published by Dynamite Entertainment for five issues from October 2018 to February 2019. On October 14, 2024, it

SECTION 60

#1732780776813

5208-488: The spacecraft away from the diamond planet, prompting it to explode. The enslaved Sprites are freed and immediately destroy the net so that Spectra radiates its magical light once again. On Earth, a warm spring finally arrives as life returns there and Rainbow returns to Rainbowland, finding her friends are back to normal. The film was the second feature film made by DIC Enterprises, who had earlier success with their first TV shows, Inspector Gadget and The Littles . DIC

5292-423: The star stealer was here", referring to the zero stars given to it in the book. The Family Guide to Movies on Video called it "not strong on imagination or substance[,] but lots of color and action designed to sell dolls to the toddler set". On Rotten Tomatoes , it holds a rare 0% rating based on reviews from 7 critics. Training bra A training bra (also trainer bra , starter bra , or first bra )

5376-452: The success of its predecessor and ended after little more than a year. Gen 3 was basically a relaunch of Gen 1 in 2003, with the same story, but a smaller range of characters produced. The dolls from Toy Play were similar to but not exact copies of the Gen 1 versions. There was also a sizable amount of Rainbow Brite merchandise from various other manufacturers just as in Gen 1. Gen 4A celebrated

5460-399: The success the first generation had at retail and was discontinued after less than two years on the market. The third Rainbow Brite generation (2003–2005) was also the 20th Anniversary Release. The master toy licensee was Toy Play, a defunct subsidiary of The Betesh Group. The parent company is still in business. Nick Jr. was the television network that advertised the line. Hot Topic was

5544-425: The third generation, some in the original Gen 1 style and some in the new Gen 4 style. This included mostly clothing and stationary, plus a small bicycle. The final products during the fourth generation came from Madame Alexander, and included a traditional Madame Alexander-style Gen 1 Rainbow Brite doll with Twink, as well as Gen 4-style plush dolls of Rainbow Brite and Tickled Pink. A three-part animated miniseries

5628-405: The way of their mission is the sinister Murky Dismal ( Peter Cullen ) and his bumbling assistant, Lurky (Pat Fraley), who, as usual, are lavishing in the new gloom created by the darkening of Spectra, as well as trying to steal Rainbow's magical color belt. After dodging Murky, Rainbow and Krys enter the princess' castle and try to convince her that what she is doing will destroy the universe, but she

5712-459: The wearer. Bra opponents believe that training bras are used to indoctrinate girls into thinking about their breasts as sexual objects. In their view, bras are not functional undergarments but simply exist to make the body more sexually appealing. They believe that training bras exploit young girls and encourage precocious sexuality. Within Western cultures that place great value upon youth, bras are marketed to emphasize their ability to preserve

5796-428: Was also a wide range of other merchandise, mostly clothing, that was available during Gen 3. The fourth Rainbow Brite generation (2009–2010) was the 25th anniversary release and was accompanied by a series of web-episodes produced by Animax Entertainment that were available to stream on www.RainbowBrite.com., which no longer exists. The master toy license belonged to Playmates Toys and their line of Rainbow Brite toys

5880-474: Was also produced. The line initially omitted the Color Kids altogether in favor of a more sky-power oriented storyline. The packaging art hinted at a possible Stormy doll to come, though yet again she never arrived. The Playmates line never caught on with its target audience. Most retailers refused to carry the line and those that did saw stock run out by July 2010. If any reorders were placed, they were not in quantities that justified continued production. The line

5964-543: Was announced a CGI-animated series and film are currently in the works. The film will be produced by Hallmark, Crayola Studios and Original Film , while the series will be produced by Cake Entertainment . Rainbow Brite and the Star Stealer Rainbow Brite and the Star Stealer is a 1985 American animated fantasy film directed by Bernard Deyriès and Kimio Yabuki . The film was produced by DIC Enterprises, Inc. and Hallmark Cards , and

6048-478: Was canceled after just seven months and before the first release was completed. Feeln 's (part of Hallmark) Gen 4B animated reboot retained most Gen 1 story elements and recognizable but not identical character designs. It introduced a few new story elements, one being the Sentinels of Light, which included Rainbow Brite as a guardian of light and color and Krys as the protector of light unseen. Stormy also played

6132-426: Was expected to be in stores in the fall of 2009. Production delays saw the line actually debut in stores on December 24 of that year, which of course missed the 2009 holiday shopping season . The line's initial product release only included three plastic fashion dolls (Rainbow Brite, Tickled Pink, and Moonglow) and three plastic horses with rooted manes (Starlite, Sunriser, and Shimmer). A larger 15" Rainbow Brite doll

6216-423: Was hired by Hallmark Cards to produce the first three syndicated specials centering on Rainbow Brite. Their success led to the production of a feature movie based on the toy. The project was directed by French animator Bernard Deyriès, well known at the time for DIC's science-fiction series Ulysses 31 and Mysterious Cities of Gold (both also animated by Japanese studios), and Japanese partner Kimio Yabuki ,

6300-719: Was launched on November 6, 2014 by Video On Demand site Feeln . The reboot showcased updated character designs for the cast, and starred Emily Osment as the voice of Rainbow Brite and Molly Ringwald as the voice of Dark Princess. The second episode was shown on November 13, 2014 and the series concluded on November 20, 2014. Hallmark introduced the fifth generation of Rainbow Brite toys, along with clothing and other merchandise in July 2015. A limited edition line of Rainbow Brite Itty Bittys featuring Rainbow Brite, Twink, Champ, O.J., Lucky and I.Q. arrived first, each produced in limited quantities of 500 units. The demand led to Hallmark reissuing

6384-730: Was only made for about one year. That makes the two horses and Moonglow very difficult to find today, especially MIB. The Tickled Pink and Rainbow Brite Dress Up dolls are somewhat difficult to find these days compared to the rest of the Gen 1 line. Televised commercials for Mattel's Rainbow Brite dolls frequently featured the song, " Over the Rainbow ," from The Wizard of Oz , often with altered lyrics or arrangements. Child actors Tracey Gold , Kellie Martin and Heather O'Rourke , famous for their roles in 1980s television and film, also appeared. The second Rainbow Brite generation (1996–1997) greatly differed from any generation before or since. It used

6468-611: Was only on the market for about seven months and was not available in all of the Contiguous United States . In the Fall of 2010 three Sprite dolls appeared at retail in Mexico. These included Twinkle (a renamed Twink) for Rainbow Brite, Nite Sprite for Moonglow and Twilite for Tickled Pink. These were already in production when US retailers dropped the line. The fourth generation saw a number of licensed products similar to

6552-433: Was produced by various companies. This included many story and activity books by Western Publishing ( Little Golden Books ), a number of puzzles, a line of costume jewelry, banks and suitcases by Kat's Meow, clothes, toys, games, doll and child furniture, radios, child cosmetics, linen, towels, personal care items, lamps, figurines, VHS videocassettes, audio cassettes, records, bicycles, bedding, curtains and much more sold in

6636-477: Was produced in only three months, at that time the quickest on record for an animated feature. While the U.S. unit contributed to the film's production, some Japanese companies took on animation outsourcing duties (as was often the case with DIC's productions of the time), among them Cockpit, Zaendou, Doga-Kobou , Tama, Crocus and Peacock. During Rainbow Brite and the Star Stealer 's initial release, screenings were exclusive to matinee engagements—"three shows

6720-517: Was quite large. There were three large dolls, five medium dolls (Emotions) 12 small dolls, nine animals, 50 sprites (including those that came with the small dolls), four large boxed toys, ten boxed wallhangings and doll carriers, and 27 small carded toys for a total of 111 different items and this does not include generational (some dolls were sold in two different boxes over time in some markets) and international packaging variations. These toys were expensive for their time and Mattel responded by producing

6804-421: Was released as a Hallmark online exclusive that Summer. In Fall of 2016 many new Rainbow Brite items were available at Hallmark stores and online, including several new story and activity books, a new range of greeting cards, and a 1,000 piece Rainbow Land puzzle. A Starlite Itty Bitty was released in November, as well as 11" Sunriser and Skydancer plushes, and for the first time ever a 16" Stormy doll. Packaging for

6888-420: Was released in the United States on November 15, 1985 by Warner Bros. It is the only film to feature the greeting card character Rainbow Brite ; she also appeared in a few television specials prior to its release, and later in a Kideo TV series. In the film, Rainbow Brite tries to bring spring to an Earth that is already facing a perpetual winter. She must stop a wicked princess who wants all of Spectra,

6972-426: Was smaller than the normal version. As such the Emotions dolls were neither in scale with the Emotions horse or the regular Mattel version. And of course the Emotions dolls were too big to sit on the Emotions horse or the normal one. Not all toys were sold in all markets, and the Emotions line was never sold outside the United States and Canada. Mattel's Dress Up line of dolls and horses is the most sought after part of

7056-405: Was the importer for most of Western Europe , though Euro Play imported the line for Germany. The large doll was also distributed in Italy by GiG with only Italian text on the box. There were no other toys or accessories for the second generation dolls other than additional pots of Color-Glo Paint, which were sold in the United States, Canada, Europe and Australia. There was also a version of at least

#812187