Salina Turda is a salt mine in the Durgău-Valea Sărată area of Turda , the second largest city in Cluj County , northwest Transylvania . Opened for tourists in 1992, the Salina Turda mine was visited by about 618,000 Romanian and foreign tourists in 2017.
52-563: Salina Turda was ranked in 2013 by Business Insider as among the "25 hidden gems around the world that are worth the trek". Salt was first extracted here during the antiquity . The mine continuously produced table salt from the Middle Ages , the mine being first mentioned in 1271, to the early–20th century (1932). The first document that speaks explicitly about the existence of a salt mine in Turda dates from 1 May 1271, being issued by
104-462: A confidentiality agreement that included a nondisparagement clause requiring them not to criticize the site during or after their employment. Early in 2020, CEO Henry Blodget convened a meeting in which he announced plans for the website to acquire 1 million subscribers, 1 billion unique visitors per month, and over 1,000 newsroom employees. The parent companies of Business Insider and eMarketer merged in 2020 in connection with
156-689: A commonly preferred alternative to all caps text is the use of small caps to emphasise key names or acronyms (for example, Text in Small Caps ), or the use of italics or (more rarely) bold . In addition, if all caps must be used it is customary to slightly widen the spacing between the letters, by around 10 per cent of the point height. This practice is known as tracking or letterspacing. Some digital fonts contain alternative spacing metrics for this purpose. Messages completely in capital letters are often equated on social media to shouting and other impolite or argumentative behaviors. This became
208-483: A computer program shouting at its user. Information technology journalist Lee Hutchinson described Microsoft's using the practice as "LITERALLY TERRIBLE ... [it] doesn't so much violate OS X's design conventions as it does take them out behind the shed, pour gasoline on them, and set them on fire." In programming, writing in all caps (possibly with underscores replacing spaces ) is an identifier naming convention in many programming languages that symbolizes that
260-495: A delicate scanning of characters (from a damaged image that needs further contextual text correction). Depending on the typeface , these similarities accidentally create various duplicates (even quite briefly and without realizing it when reading). E.g. H/A, F/E or I/T by adding a bar; P/R, O/Q, even C/G from similar errors; V/U, D/O, even B/S while rounding the shape; and more deformations implying mixings. Adding digits in all caps styled texts may multiply these confusions, which
312-503: A liberal policy on the use of anonymous sources . It has also published native advertising and granted sponsors editorial control of its content. The outlet has been nominated for several awards, but has also been criticized for using factually incorrect clickbait headlines to attract viewership. In 2015, Axel Springer SE acquired 88 percent of the stake in Insider Inc. for $ 343 million (€306 million), implying
364-399: A mainstream interpretation with the advent of networked computers, from the 1980s onward. However, a similar interpretation was already evidenced by written sources that predated the computing era, in some cases by at least a century, and the textual display of shouting or emphasis was still not a settled matter by 1984. The following sources may be relevant to the history of all caps: Before
416-530: A powerful echo, leading to it being called the "Echoes Room". The octagonal room hosts a winch called "crivac" or "gepel", rudimentary machinery used to lift salt rocks on the surface. It dates from 1881. This machine replaced another, smaller in size, that was installed in 1864. It is the only machine of its kind, in all the salt mines in Romania and probably in Europe, that remains in its original location. This
468-532: A series of comics that told the story of one woman's experience escaping China's persecution of Uyghurs , was created by illustrator Fahmida Azim alongside art director Anthony Del Col , writer Josh Adams , and editor Walt Hickey. Business Insider first reported a profit in the fourth quarter of 2010. As of 2011 , it had 45 full-time employees. Its target audience at the time was limited to "investors and financial professionals". In June 2012, it had 5.4 million unique visitors. As of 2013 , Jeff Bezos
520-532: A slowed speed is possible – but in principle too many factors of low legibility are involved." Other critics are of the opinion that all caps letters in text are often "too tightly packed against each other". Besides the aforementioned speed of reading, all caps is can be prone to character -based ambiguities. Namely, the upper-case letters are globally simpler than their lower-case counterpart. For example, they lack ascenders and descenders . Since they are built from fewer positional and building elements (e.g.
572-416: A smaller grid pertaining to minimalist digital fonts), they are more fragile to small changes. These variations, generally involuntary but sometimes induced on purpose, are caused by a misinterpretation (the information is transferred) or by a deterioration (the data is lost, in the analysis wording). They can occur horizontally and/or vertically, while misreading (without this extra effort or time), or during
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#1732798773534624-468: A source is not identified. According to the World Association of Newspapers and News Publishers , Business Insider gave SAP "limited editorial control" over the content of its "Future of Business" section as of 2013 . The website publishes a mix of original reporting and aggregation of other outlets' content. Business Insider has also published native advertising . In January 2009,
676-663: A term is conspicuous, we look at more than formatting. A term that appears in capitals can still be inconspicuous if it is hidden on the back of a contract in small type. Terms that are in capitals but also appear in hard-to-read type may flunk the conspicuousness test. A sentence in capitals, buried deep within a long paragraph in capitals will probably not be deemed conspicuous...it is entirely possible for text to be conspicuous without being in capitals. Certain musicians—such as Marina , Finneas , who are both known mononymously, and MF DOOM —as well as some bands such as Haim and Kiss —have their names stylised in all caps. Additionally, it
728-489: A total valuation of $ 442 million. From February 2021 to November 2023, the brand was named simply Insider while it published general news and lifestyle content, before its name was reverted. Business Insider was launched in 2007 and is based in Manhattan . Founded by DoubleClick 's former CEO Kevin P. Ryan , Dwight Merriman , and Henry Blodget , the site began as a consolidation of industry vertical blogs,
780-424: Is Insider Inc. After Axel Springer SE purchased Business Insider in 2015, a substantial portion of its staff left the company. According to a CNN report, some staff who exited complained that " traffic took precedence over enterprise reporting ". In 2017, Business Insider launched BI Prime subscription, the service which placed some of its articles behind paywall. In 2018, staff members were asked to sign
832-577: Is a New York City –based multinational financial and business news website founded in 2007. Since 2015, a majority stake in Business Insider ' s parent company Insider Inc. has been owned by the international publishing house Axel Springer . It operates several international editions, including one in the United Kingdom. Insider publishes original reporting and aggregates material from other outlets. As of 2011, it maintained
884-430: Is a conical mine (bell mine). Salt mining in this type of room left behind underground halls of impressive dimensions: 90 metres (300 ft) height and 87 metres (285 ft) diameter. The depth from the mouth of the shafts to the base of the mine is 112 metres (367 ft). A "cascade of salt", an underground lake, stalactites, and salt efflorescences complete the inert equilibrium of the giant bell. The underground lake
936-403: Is an "apparent consensus" that lower-case text is more legible, but that some editors continue to use all caps in text regardless. In his studies of all caps in headlines , he states that, "Editors who favor capitals claim that they give greater emphasis. Those who prefer lower case claim their preferences gives greater legibility." Wheildon, who informs us that "When a person reads a line of type,
988-413: Is between 0.5 and 8 metres (1.6 and 26.2 ft) deep and occupies about 80 percent of the operating room hearth area. In the center of the lake there is an island formed from residual low-grade salt deposited here after 1880, the year when salt mining ended in this room. 42 metres (138 ft) deep, 50 metres (160 ft) wide, and 80 metres (260 ft) long, Rudolf mine is the last place where salt
1040-615: Is common for bands with vowelless names (a process colourfully known as " disemvoweling ") to use all caps, with prominent examples including STRFKR , MSTRKRFT , PWR BTTM , SBTRKT , JPNSGRLS (now known as Hotel Mira), BLK JKS , MNDR , and DWNTWN . Miles Tinker , renowned for his landmark work, Legibility of Print , performed scientific studies on the legibility and readability of all-capital print. His findings were as follows: All-capital print greatly retards speed of reading in comparison with lower-case type. Also, most readers judge all capitals to be less legible. Faster reading of
1092-435: Is less legible and readable than lower-case text. In addition, switching to all caps may make text appear hectoring and obnoxious for cultural reasons, since all-capitals is often used in transcribed speech to indicate that the speaker is shouting. All-caps text is common in comic books, as well as on older teleprinter and radio transmission systems, which often do not indicate letter case at all. In professional documents,
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#17327987735341144-566: The ASCII table , so can display both alphabets, but all caps only. Mikrosha is switchable to KOI-7N1, in this mode, it can display both caps and lower-case, but in Cyrillic only. Other Soviet computers, such as BK0010 , MK 85 , Corvette and Agat-9 , use 8-bit encoding called KOI-8R, they can display both Cyrillic and Latin in caps and lower-case. Many, but not all NES games use all caps because of tile graphics, where charset and tiles share
1196-685: The Clusterstock section appeared in Time ' s list of 25 best financial blogs, and the Silicon Alley Insider section was listed in PC Magazine ' s list of its "favorite blogs of 2009". 2009 also saw Business Insider ' s selection as an official Webby honoree for Best Business Blog. In 2012, Business Insider was named to the Inc. 500 . In 2013, the publication
1248-546: The Pulitzer Prize for Illustrated Reporting and Commentary for its reporting on the persecution of Uyghurs in China . All caps In typography , text or font in all caps (short for " all capitals ") contains capital letters without any lowercase letters. For example: THE QUICK BROWN FOX JUMPS OVER THE LAZY DOG. All-caps text can be seen in legal documents, advertisements , newspaper headlines , and
1300-573: The 1990s, more than three-quarters of newspapers in the western world used lower-case letters in headline text. Discussion regarding the use of all caps for headlines centers on the greater emphasis offered by all caps versus the greater legibility offered by lower-case letters. Colin Wheildon conducted a scientific study with 224 readers who analyzed various headline styles and concluded that "Headlines set in capital letters are significantly less legible than those set in lower case." All caps typography
1352-452: The 5 and 10-minute time limits, and 13.9 percent for the whole 20-minute period". Tinker concluded that, "Obviously, all-capital printing slows reading to a marked degree in comparison with Roman lower case." Tinker provides the following explanations for why all capital printing is more difficult to read: Text in all capitals covers about 35 percent more printing surface than the same material set in lower case. This would tend to increase
1404-627: The Hungarian chancellery. Documents preserved from the 13th and 14th centuries that refer to the Turda salt mines mention that salines were arranged in the Băile Sărate microdepression and on the southeastern slope of the Valea Sărată. Operating rooms were placed at the sites of current salt lakes from the areas mentioned above. In the 17th century the first salt mining works began on the north-western slope of Valea Valea Sărată, as evidenced by shafts in
1456-461: The complex retail industry and make the best purchasing decisions. In October 2016, Business Insider started Markets Insider as a joint venture with Finanzen.net, another Axel Springer company. Glenn Greenwald has critiqued the reliability of Business Insider , along with that of publications including The Wall Street Journal , Yahoo! News , and Slate . In 2010, Business Insider falsely reported that New York Governor David Paterson
1508-462: The development of lower-case letters in the 8th century, texts in the Latin alphabet were written in a single case, which is now considered to be capital letters. Text in all caps is not widely used in body copy . The main exception to this is the so-called fine print in legal documents. Capital letters have been widely used in printed headlines from the early days of newspapers until the 1950s. In
1560-522: The dome of the Terezia room. Shortly after, the Sfântul Anton mine was opened, where mining activity continued until it was closed in 1932. During World War II , it was used as a shelter and was afterwards temporarily used as a cheese storage center. In 1992, Salina Turda reopened as a halotherapy center and a popular tourist attraction. In 2008, the salt mine was modernized and improved under
1612-534: The evidence that all-capital printing retards speed of reading to a striking degree in comparison with lower case and is not liked by readers, it would seem wise to eliminate such printing whenever rapid reading and consumer (reader) views are of importance. Examples of this would include any continuous reading material, posters, bus cards, billboards, magazine advertising copy, headings in books, business forms and records, titles of articles, books and book chapters, and newspaper headlines. Colin Wheildon stated that there
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1664-486: The extraction pit determined the deposits of efflorescences and formation of stalactites, and in the lake that partially covers the hearth of the room are salt crystals. The room has received the tourist name of Crystal Hall . 46°35′16″N 23°47′15″E / 46.5877084°N 23.7873963°E / 46.5877084; 23.7873963 Business Insider Business Insider (stylized in all caps : BUSINESS INSIDER ; known from 2021 to 2023 as INSIDER )
1716-538: The eye recognizes letters by the shapes of their upper halves", asserts that recognizing words in all caps "becomes a task instead of a natural process". His conclusions, based on scientific testing in 1982–1990, are: "Headlines set in capital letters are significantly less legible than those set in lower case." John Ryder , in the Case for Legibility , stated that "Printing with capital letters can be done sufficiently well to arouse interest and, with short lines, reading at
1768-616: The first of them being Silicon Alley Insider (launched May 16, 2007) and Clusterstock (launched March 20, 2008). Gordon Crovitz , former publisher of the Wall Street Journal , was an early investor. In addition to providing and analyzing business news, the site aggregates news stories on various subjects. It started a UK edition in November 2014, and a Singapore bureau in September 2020. BI ' s parent company
1820-569: The given identifier represents a constant . A practice exists (most commonly in Francophone countries) of distinguishing the surname from the rest of a personal name by stylizing the surname only in all caps. This practice is also common among Japanese, when names are spelled using Roman letters. In April 2013, the U.S. Navy moved away from an all caps-based messaging system, which was begun with 1850s-era teleprinters that had only uppercase letters. The switch to mixed-case communications
1872-567: The lower-case print is due to the characteristic word forms furnished by this type. This permits reading by word units, while all capitals tend to be read letter by letter. Furthermore, since all-capital printing takes at least one-third more space than lower case, more fixation pauses are required for reading the same amount of material. The use of all capitals should be dispensed with in every printing situation. According to Tinker, "As early as 1914, Starch reported that material set in Roman lower case
1924-522: The northeastern extremity of the salt mine are similar to those of the Rudolf mine but much smaller because the salt exploration stopped shortly after the opening of this mine. Currently this mine serves as a spa treatment room with natural aerosols. The underground gallery of this mine constitutes a geological reserve, with no access allowed to tourists. It is 15 metres (49 ft) above the transport gallery ( Franz Josef gallery). Infiltrations of water in
1976-523: The opportunity to add marginal notes emphasising key points. Legal writing expert Bryan A. Garner has described the practice as "ghastly". A 2020 study found that all-caps in legal texts is ineffective and is, in fact, harmful to older readers. In 2002, a US court spoke out against the practice, ruling that simply making text all-capitals has no bearing on whether it is clear and easily readable: Lawyers who think their caps lock keys are instant "make conspicuous" buttons are deluded. In determining whether
2028-568: The program PHARE 2005 ESC large regional/local infrastructure, worth €5,888,000. It was reopened for tourism in January 2010. The Iosif Mine can be visited through the balconies carved in salt. It is next to the Franz Josef Gallery. This mine is a conical chamber 112 metres (367 ft) deep and 67 metres (220 ft) wide at the base. Because of its shape and lack of communication with the other major mining points, this mine has
2080-463: The proposed purchase of Axel Springer by KKR , an American private equity firm. In October 2020, BI ' s parent company purchased a majority position in Morning Brew , a newsletter. In 2022, Insider won the Pulitzer Prize for Illustrated Reporting and Commentary , its first ever Pulitzer Prize, for its illustrated report "How I escaped a Chinese internment camp". The piece, composed as
2132-489: The reading time. When this is combined with the difficulty in reading words in all-capital letters as units, the hindrance to rapid reading becomes marked. In the eye-movement study by Tinker and Patterson, the principal difference in oculomotor patterns between lower case and all capitals was the very large increase in number of fixation pauses for reading the all-capital print. All caps text should be eliminated from most forms of composition, according to Tinker: Considering
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2184-572: The same ROM. Game designers often choose to have less characters in favor of more tiles. With the advent of the bulletin board system , or BBS, and later the Internet, typing messages in all caps commonly became closely identified with "shouting" or attention-seeking behavior, and may be considered rude. Its equivalence to shouting traces back to at least 1984 and before the Internet, back to printed typography usage of all capitals to mean shouting. For this reason, etiquette generally discourages
2236-421: The technology website Tech Insider , with a staff of 40 people working primarily from the company's existing New York headquarters, but originally separated from the main Business Insider newsroom. However, Tech Insider was eventually folded into the Business Insider website. Also in 2015, Business Insider launched Insider Picks , the precursor to what is now Insider Reviews , to help shoppers navigate
2288-425: The titles on book covers. Short strings of words in capital letters appear bolder and "louder" than mixed case, and this is sometimes referred to as "screaming" or "shouting". All caps can also be used to indicate that a given word is an acronym . Studies have been conducted on the readability and legibility of all caps text. Scientific testing from the 20th century onward has generally indicated that all caps text
2340-581: The use of all caps when posting messages online. While all caps can be used as an alternative to rich-text "bolding" for a single word or phrase, to express emphasis, repeated use of all caps can be considered "shouting" or irritating. Some aspects of Microsoft's Metro design language involve the use of all caps headings and titles. This has received particular attention when menu and ribbon titles appeared in all caps in Visual Studio 2012 and Office 2013 , respectively. Critics have compared this to
2392-466: Was a Business Insider investor; his investment company Bezos Expeditions held approximately 3 percent of the company as of its acquisition in 2015. In 2015, Axel Springer SE acquired 88 percent of the stake in Insider Inc. for $ 343 million (€306 million), implying a total valuation of $ 442 million. Business Insider operates a paid division titled BI Intelligence , established in 2013. In July 2015, Business Insider began
2444-643: Was common on teletype machines, such as those used by police departments, news, and the United States' then-called Weather Bureau , as well as early computers, such as certain early Apple II models and the ZX81 , which had a limited support for lower-case text. This changed as full support of ASCII became standard, allowing lower-case characters. Some Soviet computers , such as Radio-86RK , Vector-06C , Agat-7 , use 7-bit encoding called KOI-7N2, where capital Cyrillic letters replace lower-case Latin letters in
2496-496: Was estimated to save the Navy $ 20 million a year and is compliant with current Internet protocol. An antiquated practice that still remains in use, especially by older American lawyers who grew up before the arrival of computers, is to use all caps text for text that is legally required to be emphasised and clearly readable. The practice dates to the period of typewriters, which generally did not offer bold text, small capitals, or
2548-411: Was mined in Turda. Through the compartment of access, 172 steps lead to the mine hearth. On the walls of each of the 13 "floors" is marked the year when the respective level was opened. Formed over the years on the northwestern ceiling are salt stalactites , some even 3 metres (10 ft) long. The panoramic elevator offers tourists an overview of the whole mine. The Gizela mine and technical rooms in
2600-894: Was once again nominated in the Blog-Business category at the Webby Awards. In January 2014, The New York Times reported that Business Insider 's web traffic was comparable to that of The Wall Street Journal . In 2017, Digiday included imprint Insider as a candidate in two separate categories—"Best New Vertical" and "Best Use of Instagram"—at their annual Publishing Awards. The website has faced criticism for what critics consider its clickbait -style headlines. A 2013 profile of Blodget and Business Insider in The New Yorker suggested that Business Insider , because it republishes material from other outlets, may not always be accurate. In 2022, Insider won
2652-427: Was read somewhat faster than similar material printed in all capitals." Another study in 1928 showed that "all-capital text was read 11.8 percent slower than lower case, or approximately 38 words per minute slower", and that "nine-tenths of adult readers consider lower case more legible than all capitals". A 1955 study by Miles Tinker showed that "all-capital text retarded speed of reading from 9.5 to 19.0 percent for
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#17327987735342704-423: Was slated to resign; BI had earlier reported a false story alleging that Steve Jobs experienced a heart attack. In April 2011, Blodget sent out a notice inviting publicists to "contribute directly" to Business Insider. As of September 2011 , Business Insider allowed the use of anonymous sources "at any time for any reason", a practice which many media outlets prefer to avoid or at least indicate why
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