A publicist is a person whose job is to generate and manage publicity for a company, a brand , or public figure – especially a celebrity – or for work or a project such as a book , film , or album . Publicists are public relations specialists who maintain and represent the images of individuals, rather than representing an entire corporation or business. Publicists are also hired by public figures who want to maintain or protect their image. Publicists brand their clients by getting magazine, TV, newspaper, and website coverage. Most top-level publicists work in private practice, handling multiple clients.
50-465: The Council of Fashion Designers of America, Inc. ( CFDA ), founded in 1962 by publicist Eleanor Lambert , and headquartered in Manhattan , is a not-for-profit trade association comprising a membership of over 450 American fashion and accessory designers. The organization promotes American designers' participation in the global economy. In addition to hosting the annual CFDA Fashion Awards,
100-760: A charitable initiative of the CFDA/CFDA Foundation, seeks to raise public awareness and funds for the breast cancer cause. The Fashion Targets Breast Cancer name and symbol were created by Ralph Lauren and subsequently entrusted to the CFDA Foundation. FTBC was first presented in the U.S. in the spring of 1994 during New York Fashion Week , and was formally launched in September 1994 at a special White House reception hosted by then-First Lady Hillary Clinton . During this initial campaign, 400,000 FTBC shirts were sold, raising $ 2 million to benefit
150-434: A client's image, publicists will often ask journalists what questions will be asked during interviews to prevent any surprises and discussion of any unwanted topics. Publicists determine how to manage a person's or brand's image by what is being said about them in the media. This pertains to websites and social media. More recently, publicists have the need to network with bloggers and scope out their websites to make sure
200-451: A friend of Eric Clapton , Princess Diana , Whitney Houston , Naomi Campbell , Kate Moss , Madonna , Elton John , Tupac Shakur , Joan Collins and many other celebrities, he was one of the first designers to link fashion to the music world. He and his partner Antonio D'Amico were regulars on the international party scene. The place where he was born and raised, Reggio di Calabria , greatly influenced his career. On 15 July 1997, he
250-474: A group of over 1,500 CFDA members including fashion editors, retailers, and stylists. Award winners are determined by vote and announced at an annual black tie event held in Manhattan . Award winners receive a trophy made by the New York firm Society Awards . For the 2022 and 2023 editions, Amazon Fashion sponsored the event. The CFDA Awards have been given out since 1981. The 1981 awards were given out at
300-407: A local publicist – whereas an author seeking nationwide visibility would want to search for a national publicist. One of the publicist's main functions is to generate press coverage on behalf of their clients and serve as the bridge between clients, their public, and media outlets . A publicist manages campaigns and performs other public relations functions. It usually takes many years to develop
350-434: A term that traces back to Gene Flack, who was a well-known movie publicist in the 1930s. In the world of celebrities, unlike agents or managers , publicists typically take a monthly fee for serving a client (whereas agents and managers tend to take a percentage of their client's gross income ). Publicists can be on a local, regional, or national level. For example, a small restaurant seeking only local publicity would want
400-560: Is an investment fund to help revitalize New York City's garment industry. The program offers matching financial grants to New York City's fashion manufacturing production facilities. In March 2018, the CFDA and NYCA announced that the following seven production facilities would receive a combined total of $ 480,000 in the fifth round of FMI grants: Atelier Amelia, Sunrise Studio, In Style USA, Mudo Fashion, New York Embroidery Studio, Season Wash, and Werkstatt. Fashion Targets Breast Cancer® (FTBC),
450-502: Is helpful that aspiring publicists intern at a public relations firm while at college to gain experience. Schools that offer communication and public relations degrees consist of Ashford University , Colorado Technical University , Seton Hall University , American University , and the University of Florida . Hollywood publicists create and manage relationships between film stars and the array of other media channels through which
500-410: Is quoted as saying, "I don't believe in good taste", which was reflected in his "brazen defiance of the rules of fashion". A saying referencing Versace's rivalry with Giorgio Armani was: "Armani dresses the wife, Versace dresses the mistress." From 1978, Versace built the company with the support of his family, employing his sister Donatella as vice president and his brother Santo as president of
550-598: Is to get good press coverage for their clients. One way that publicists can do this is by sending press releases to journalists. A press release is written like a news story; including a headline, and attention grabbing quotes. However, because of the high traffic of e-mails, today, many press releases sent by publicists are lost within the other e-mails that journalists receive. Publicists tend to have good working relationships with journalists, TV news producers, and producers. In order to have these relationships, publicists usually network with these media professionals. To protect
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#1732791505218600-1579: The "Award for Fashion Influence" to Kate Moss . In 2002, the CFDA Fashion Awards also began a 17-year partnership with Swarovski that ended in 2019. In 2003, the awards for new designer talent, formerly known as the " Perry Ellis Awards," were renamed "Swarovski’s Perry Ellis Awards" and included a monetary prize for the first time to reflect the sponsorship. ( [REDACTED] France ) ( [REDACTED] France ) for Balenciaga ( [REDACTED] France ) for Dior Homme ( [REDACTED] Great Britain ) ( [REDACTED] Italy ) ( [REDACTED] Israel ) for Lanvin for Calvin Klein ( [REDACTED] Belgium ) for Rochas ( [REDACTED] France ) ( [REDACTED] Belgium ) ( [REDACTED] United States ) for Louis Vuitton ( [REDACTED] Great Britain ) for Burberry ( [REDACTED] Great Britain ) for Céline ( [REDACTED] Japan ) for Comme des Garçons ( [REDACTED] Italy ) for Givenchy ( [REDACTED] Belgium ) for Dior ( [REDACTED] Italy ) for Valentino ( [REDACTED] Italy ) for Gucci ( [REDACTED] Georgia ) for Vetements and Balenciaga ( [REDACTED] Italy ) ( [REDACTED] Great Britain ) for Alexander McQueen 2023 Return to Old Format Established in 2024,
650-506: The CEO since 2006. As of January 2023, Thom Browne is the group's chairman; he follows Tom Ford, who served as chairman for three years. Additionally, Diane von Furstenberg served as chairman for 13 years from 2006 until 2019. These people founded the CFDA in 1962: The CFDA Fashion Awards were founded in 1980 with the first awards given in 1981. They honor and showcase excellence in fashion design . The CFDA Fashion Awards were created by
700-704: The CFDA partners with Tiffany & Co. for the stated purpose of recognizing and uplifting outstanding American jewelry designers who are committed to driving inclusivity with the design industry. Awarded recipients are selected by a committee of industry experts. 2020s Finalists The 4.0 class (2016–2018) of the {FASHION INCUBATOR} includes Alexandra Alvarez of Alix, Aurora James of Brother Vellies, Charles Youssef, Daniel DuGoff of Ddugoff, Tim Joo and Dan Joo of Haerfest , Jason Alkire and Julie Alkire of Haus Alkire , Ji Oh, Katie deGuzman and Michael Miller of K/ller Collection, Thaddeus O’Neil, and Molly Yestadt of Yestadt Millinery. The Fashion Manufacturing Initiative (FMI)
750-691: The Council of Fashion Designers of America. They have been sometimes referred to as " the Oscars of fashion". Prior to the establishment of the CFDA Awards, the Coty Awards fulfilled a similar role until they ended in 1985, with the final Coty Awards bestowed in September 1984. In 1997, the CFDA Fashion Awards began including emerging designers. Nominations are submitted by the Fashion Guild,
800-612: The Nina Hyde Center for Breast Health at the Lombardi Cancer Center at Georgetown University Medical Center . Since 2011, the council has led an annual campaign to promote the initiative and partners with well known fashion icons. In 2017, Fabletics partnered with Fashion Targets Breast Cancer to produce an activewear collection. A portion of all sales for the collection would be donated to target breast cancer screening and treatment. The CFDA has published
850-504: The age of 26 to work in fashion design. In 1973, he became the designer of "Byblos", a successful Genny 's youthful line, and in 1977, he designed Complice, another, more experimental, line for Genny. A few years later, encouraged by his success, Versace presented his first signature collection for women at the Palazzo Della Permanente Art Museum of Milan. His first fashion show followed in September of
900-476: The art of Roy Lichtenstein and Andy Warhol . In 1982, Versace expanded the business into jewelry and housewares, designing luxury furnishings, china and textiles for the home. He was unusual in retaining complete creative control over all aspects of his company. In 1984 and '85, he contributed a specially appointed Gianni Versace Edition to the Mark VII line of American luxury automaker Lincoln . In 1989,
950-471: The award and said, "The industry needs a major award for its merit, not its emotion.” Under the new CFDA president Perry Ellis , the 1984 CFDA awards in January 1985 had a broadened set of awards that included awards for MTV , Nike billboards, and Details magazine . According to Donna Karan , who headed the awards committee, "We wanted these awards to go beyond designers. It`s all about creativity and
1000-412: The beginning of a five-year partnership with General Motors . ( [REDACTED] Great Britain ) for Dior ( [REDACTED] Japan ) Other awards: The CFDA's first "Fashion Icon Award" was given to American socialite C.Z. Guest in 2002. The award was given to Nicole Kidman in 2003 and to Sarah Jessica Parker in 2004. The CFDA decided to forgo the award in 2005, and instead gave
1050-455: The clientele they cater to. Gianni Versace Giovanni Maria " Gianni " Versace ( Italian: [dʒoˈvanni maˈriːa ˈdʒanni verˈsaːtʃe] ; 2 December 1946 – 15 July 1997) was an Italian fashion designer, socialite and businessman. He was the founder of Versace , an international luxury-fashion house that produces accessories, fragrances, make-up, home furnishings and clothes. He also designed costumes for theatre and films. As
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#17327915052181100-518: The company. Donatella's purview extended to creative oversight, where she acted as a key consultant to Versace. Gianni would also come to employ Donatella's husband, Paul Beck, as menswear director. Among Versace's most famous innovations was his 1982 invention of a type of super-light chainmail called 'Oroton', which became a signature material in his outfits. His suits were inspired more by his experience in female tailoring, departing from masculine Savile Row models by crafting suits that accentuated
1150-588: The content on their client is appropriate. Celebrity publicists usually schedule their client's press tours, which includes everything from making the travel arrangements and locations. A typical day for a publicist consists of being on the phone, networking through e-mails, and can make themselves available at all times of the day for when conflict arises. Out of the office, publicists go to gatherings to network with media professionals. Publicists are usually skilled writers, as well as motivated to promote individuals. Furthermore, publicists need to be able to handle
1200-512: The costumes for the San Francisco Opera 's production of Capriccio . Versace designed Michael Jackson and Paul McCartney on their 1983 " Say Say Say " video and Elton John 's costumes for his The One Tour . Versace met his partner Antonio D'Amico , a model, in 1982. Their relationship lasted until Versace's murder. During this time, Versace was diagnosed with ear cancer . He was declared cancer free six months before he
1250-448: The firm expanded into haute couture with the launch of Atelier Versace. Versace became known for employing celebrities in his marketing campaigns and seating them in the front rows of his fashion shows, the first to do so. He is also credited with inventing the supermodel vogue of the 1990s, by discovering and featuring major supermodels such as Naomi Campbell , Christy Turlington and Linda Evangelista , all of whom he featured both on
1300-580: The first "Eugenia Sheppard award" in 1986. The CFDA Awards were staged at the New York Public Library until they moved to the Metropolitan Museum of Art for the 1986 awards in January 1987. The CFDA's first "Perry Ellis Award" for new fashion talent was given to David Cameron in 1986, the award was named after the former council president who died that year. Other awards: Reportedly the CFDA's first "International Award"
1350-537: The first annual CFDA awards ceremony on January 14, 1982 at a dinner in the New York Public Library . The winners had been announced two months before the ceremony which was originally scheduled for a television extravaganza in the fall of 1981. CFDA president Bill Blass had set off controversy when he announced that all of the nominees will be named winners to avoid televising designers as they lose awards. In response, nominee Geoffrey Beene rejected
1400-574: The first time, the CFDA did not release all of the award winners before the awards ceremony. The nominees of the "Perry Ellis Awards" were announced at a press conference in November 1997 but the winners were not named until the February 1998 awards ceremony. In 1999, the date of the event was changed from January to June when the awards were televised for the first time, as the 18th Annual American Fashion Awards on E! Entertainment Television , marking
1450-408: The following books, listed in order by publish date: 40°43′35″N 73°59′42″W / 40.726267°N 73.995138°W / 40.726267; -73.995138 Publicist The term publicist was coined by the legal scholar Francis Lieber to describe the engagement of internationalists with the public during the late nineteenth century. Publicists are sometimes called flacks ,
1500-535: The identities of stars are circulated. Stars have a dual relationship with publicity, for they publicize films but also, and importantly in the freelance market, have an interest in self publicity. It is for the latter reason that while many stars continue to regard managers as an optional luxury, today the majority of stars in Hollywood hire publicists to manage their media visibility. In other words, celebrities hire publicists who will be able to get their name out to
1550-540: The male form and "insisted on men as sex objects". Versace was very proud of his southern Italian heritage and infused his designs with motifs inspired by historical fashion and art movements, especially Graeco-Roman art. This is evident in the company's logo, the Medusa Head, and recurring motifs such as the Greek key . He also allowed his love for contemporary art to inspire his work, creating graphic prints based on
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1600-455: The media contacts, experience, and relationships necessary to be an effective publicist. Some publicists specialize in representing ordinary members of the public to procure the maximum possible fee for stories they wish to sell to newspapers, television stations, and magazines. Several publicists have now sprung up on the internet and work as media agents gaining members of the public multiple deals with publications. The main role of publicists
1650-489: The media with the entertainment options in Hollywood continuously growing. Even booking a star for an interview or on a television talk show has become a challenging task, because if something goes awry, the publicist and the star could both be highly criticized by the media. The average salary for a publicist in the United States is about $ 45,000 per year. However, celebrity publicists' salaries can vary depending on
1700-404: The organization develops future American design talent through scholarships and resources in high schools, colleges, and postgraduate schools. The CFDA also provides funding and business opportunities for working designers. Through the CFDA Foundation, the organization engages in various charitable activities. The first president of the CFDA was Sydney Wragge (1962–1965). Steven Kolb has been
1750-473: The public preferably in a positive light. Compared to channels of paid advertising, publicity generates exposure which is relatively "free". Publicity is at work whenever stars make personal appearances at press conferences or film premieres, give television interviews, are displayed on magazine covers, or allow the press to cover a private event. Independent publicists include Hollywood stars and studios as their clients, alongside corporations and individuals from
1800-464: The runway and in advertisement campaigns. At the time of his death, Versace's empire was valued at $ 807 million and included 130 boutiques across the world. Throughout his career, Versace was a prolific costume designer for stage productions and performing artists. He stated, "for me the theatre is liberation", and his designs were well served by his penchant for bold colors, drapery, embellishment, and an encyclopedic knowledge of fashion history. He
1850-531: The same year. His first boutique was opened in Milan's Via della Spiga in 1978. After opening his Milan boutique in 1978, Versace quickly became a sensation on the international fashion scene. His designs employed vivid colors, bold prints and sexy cuts, which were a refreshing contrast to the prevailing taste for muted colors and simplicity. His aesthetic, which "combined luxurious classicism with overt sexuality", attracted much criticism in addition to praise. He
1900-408: The stress associated with crisis. For example, if a client is arrested for a DUI, they need to release press coverage with details explaining how the client will resolve the situation. In terms of education, publicists will often major in communications, journalism, or public relations in college. When starting out as a publicist, one will have to work their way up in regards to position. Usually, it
1950-410: The two ever met. Police have said that they do not know why Versace was killed. "I don't know that we are ever going to know the answers", said Miami Beach Police Chief Richard Barreto. Versace's body was cremated and his ashes returned to the family's estate near Cernobbio and buried in the family vault at Moltrasio cemetery near Lake Como . Versace's funeral liturgy, held at Milan Cathedral ,
2000-644: The whole scope of fashion." After the Coty Awards were discontinued 1985, the CFDA Awards were seen as the top honors in the fashion industry with the wider variety of awards making the event more interesting and modern. James Galanos received the first CFDA "Lifetime Achievement Award" in 1984, which the CFDA named after Geoffrey Beene. At the 1984 awards, Bill Blass presented the " Eugenia Sheppard fashion award" to Earl Blackwell and said it would be given annually "for outstanding contribution to fashion journalism." However, Women's Wear Daily later reported that Etta Froio, editor of Women's Wear Daily and W , won
2050-464: The worlds of entertainment, sports, finance, technology, retailing, and other business sectors. The role of a publicist in Hollywood has changed and has become more challenging in recent years. With the enormous increase of entertainment news outlets such as Perez Hilton , TMZ , and Page Six , it has become much more difficult for publicists to control negative stories. Publicists must also work much harder to keep some of their star clients relevant in
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2100-646: Was a collaborator at the La Scala Theatre Ballet in Milan and designed the costumes for the Strauss ballet Josephslegende in 1982 and Donizetti 's Don Pasquale . He also designed the costumes for five Béjart Ballet productions: Dionysos (1984), Leda and the Swan (1987), Malraux ou la Métamorphoses des Dieux (1986), Chaka Zulu (1989) and the Ballet du XXme Siècle . In 1990, he designed
2150-682: Was attended by over 2,000 people, including Carolyn Bessette-Kennedy , Naomi Campbell , Elton John , and Diana, Princess of Wales , who was killed in a car accident a little over a month later. In September 1997, the estate announced that Versace's brother, Santo , would serve as the new CEO of Gianni Versace S.p.A. while Versace's sister, Donatella , would become the new head of design. In his will, Versace left 50% of his fashion empire to his niece, Allegra Versace . She and her younger brother, Daniel Beck, inherited Versace's rare artwork collection. Allegra inherited her stake, worth approximately $ 500 million, when she turned 18 in 2004. Versace
2200-485: Was climbing the steps of his Miami Beach mansion when a man dressed in a gray T-shirt, black shorts, a white hat, and carrying a backpack shot him in the head at point-blank range with a .40 caliber Taurus PT100 . Versace was pronounced dead at Jackson Memorial Hospital in Miami , at 9:21 a.m. He was 50 years old at the time of his death. Versace's murder was witnessed by his former UK senior stylist, Dean Aslett, who
2250-498: Was given to Gianni Versace in 1992 although it was previously reported that Christian Lacroix received the CFDA's first international award in 1986 and that Yves Saint Laurent received a CFDA international award in 1981. Princess Diana attended the awards in January 1995 to present a special award to her friend Elizabeth Tilberis , the British-born Editor-in-Chief of Harper's Bazaar . In 1997, for
2300-443: Was murdered outside his Miami Beach mansion, Casa Casuarina , by serial killer Andrew Cunanan . Giovanni Maria Versace was born in the city of Reggio Calabria on 2 December 1946 and grew up with his elder brother Santo Versace and younger sister Donatella Versace , along with their father and dressmaker mother, Francesca. An older sister, Tina, died at age 12 because of an improperly treated tetanus infection. Versace
2350-480: Was murdered. Versace was known for adoration towards his nieces and nephews: Santo's two children, Francesca and Antonio, and Donatella's two children, Allegra and Daniel. On the morning of 15 July 1997, Versace exited his mansion and walked on Ocean Drive to retrieve his morning magazines. Usually, Versace would have an assistant walk from his home to the nearby News Cafe to get his magazines, but on this occasion he decided to go himself. Versace had returned and
2400-498: Was on vacation in South Beach, Miami, and had partied with Versace a few days prior. Versace was the last victim of Andrew Cunanan , a serial killer who had earlier murdered four other men (including real estate developer Lee Miglin ). Cunanan died by suicide on a houseboat eight days after Versace's murder. Cunanan was obsessed with the designer and often bragged about his close "friendship" with Versace, although this
2450-467: Was strongly influenced by ancient Greek history, which dominates the historical landscape of his birthplace. He attended Liceo Classico Tommaso Campanella, where he studied Latin and ancient Greek, without completing the course. He was also influenced by Andy Warhol . Versace began his apprenticeship at a young age at his mother's sewing business, which employed up to a dozen seamstresses . He became interested in architecture before moving to Milan at
2500-826: Was symptomatic of Cunanan's delusions of grandeur : he often falsely claimed to have met celebrities. However, FBI agents firmly believe that Versace and Cunanan had previously met in San Francisco, although what their relationship entailed is still a mystery. Maureen Orth published a 2008 article in Vanity Fair reporting that Cunanan and Versace had met briefly at a San Francisco nightclub in 1990 (according to several eyewitness claims) and that they could have interacted on further occasions because both were involved in sex-for-hire circles in Miami and San Francisco. However, Versace's family has always steadfastly denied that
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