Partner relationship management (PRM) , used especially in IT and cybersecurity industries, is a system of methodologies, strategies, software , and web-based capabilities which help a vendor to manage channel partner relationships . The most common types of channel partners include resellers, distributors, independent software vendors, or affiliate partners like influencers .
11-556: Business [ edit ] Partner relationship management , in IT Person with reduced mobility , in transport Professional Risk Manager , a certification Computer science [ edit ] Probabilistic relational model Probabilistic roadmap in robotics Government and politics [ edit ] Bureau of Population, Refugees, and Migration , of US State Department Partido de la Revolución Mexicana (Party of
22-573: A PRM is to enable vendors to better manage their partners through the introduction of reliable systems, automated processes, optimization tools, and procedures for interacting with them. Web-based PRM systems typically include a Content Management System , a partner and customer contact database, and a partner portal which allows partners to log in and interact with a vendor 's sales opportunity database and obtain product, pricing, and training information. This helps vendors to streamline processes, as well as to collect and assess data about various stages of
33-402: A collaborative environment, by integrating document management , digital asset management , and record retention. Alternatively, WCM is the collaborative authoring for websites and may include text and embed graphics, photos, video, audio, maps, and program code that display content and interact with the user. ECM typically includes a WCM function. A CMS typically has two major components:
44-414: A content management application (CMA), as the front-end user interface that allows a user, even with limited expertise, to add, modify, and remove content from a website without the intervention of a webmaster ; and a content delivery application (CDA), that compiles the content and updates the website. There are two types of CMS installation: on-premises and cloud-based. On-premises installation means that
55-400: Is different from Wikidata All article disambiguation pages All disambiguation pages Partner relationship management According to a 2023 report, The 12 PRM Providers That Matter Most And How They Stack Up, by Forrester, the strongest performers are Salesforce , Zift Solutions, Magentrix, Impartner, ZINFI Technologies, Mindmatrix and 360insights. The general purpose of
66-616: The CMS software can be installed on the server. This approach is usually taken by businesses that want flexibility in their setup. Notable CMSs which can be installed on-premises are Wordpress.org , Drupal , Joomla , Grav , ModX and others. The cloud-based CMS is hosted on the vendor environment. Examples of notable cloud-based CMSs are SquareSpace , Contentful , Wordpress.com , Webflow , Ghost and WIX . The core CMS features are: indexing, search and retrieval, format management, revision control, and management. Features may vary depending on
77-1172: The Mexican Revolution), later Institutional Revolutionary Party ( Partido Revolucionario Institucional , PRI) Partido Revolucionario Moderno ( Modern Revolutionary Party ), Dominican Republic Partidul România Mare or Greater Romania Party , ultra-nationalist party Parti de Regroupement Mauritanien or Mauritanian Regroupment Party , a former party Parti Rakyat Malaysia , party in Malaysia Partido Republicano Mineiro or Republican Party of Minas Gerais , Brazilian party 1888-1937 Partido Revolucionário de Moçambique or Revolutionary Party of Mozambique , Mozambican rebel group 1974/76–1982 People's Revolutionary Militia , former Grenada militia An alternative name for Al-Shabaab (militant group) Presidential Review Memorandum, US national security directives during Carter presidency Technology [ edit ] Parallel reaction monitoring in mass spectrometry Precision runway monitor , Raytheon radar system Topics referred to by
88-479: The last 10 years. It's also grown steadily due to the recent trend towards a strategic partner-first approach at companies like Dell and others. Content Management System A content management system ( CMS ) is computer software used to manage the creation and modification of digital content ( content management ). A CMS is typically used for enterprise content management (ECM) and web content management (WCM). ECM typically supports multiple users in
99-483: The partner sales funnel. There are a number of solution providers who offer PRM software to companies who rely heavily on a PRM solution to stay relevant in their respective industries. Partner relationship management tools available include: Gartner reports that PRM applications have mainly been adopted by companies in the hardware technology, software technology, telecommunication, and manufacturing industries. The PRM application market has expanded significantly in
110-403: The same term [REDACTED] This disambiguation page lists articles associated with the title PRM . If an internal link led you here, you may wish to change the link to point directly to the intended article. Retrieved from " https://en.wikipedia.org/w/index.php?title=PRM&oldid=1201681032 " Category : Disambiguation pages Hidden categories: Short description
121-470: The system application but will typically include: Popular additional features may include: Digital asset management systems are another type of CMS. They manage content with clearly defined author or ownership, such as documents, movies, pictures, phone numbers, and scientific data. Companies also use CMSs to store, control, revise, and publish documentation. There are also component content management systems (CCMS), which are CMSs that manage content at
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