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71-554: Rhetoric ( / ˈ r ɛ t ə r ɪ k / ) is the art of persuasion . It is one of the three ancient arts of discourse ( trivium ) along with grammar and logic / dialectic . As an academic discipline within the humanities , rhetoric aims to study the techniques that speakers or writers use to inform, persuade, and motivate their audiences . Rhetoric also provides heuristics for understanding, discovering, and developing arguments for particular situations. Aristotle defined rhetoric as "the faculty of observing in any given case

142-588: A civic art of rhetoric, combining the almost incompatible properties of techne and appropriateness to citizens." Each of Aristotle's divisions plays a role in civic life and can be used in a different way to affect the polis . Because rhetoric is a public art capable of shaping opinion, some of the ancients, including Plato found fault in it. They claimed that while it could be used to improve civic life, it could be used just as easily to deceive or manipulate. The masses were incapable of analyzing or deciding anything on their own and would therefore be swayed by

213-463: A conservative status quo" and they held that "skilled speech should support, not question, society". In ancient China , rhetoric dates back to the Chinese philosopher , Confucius (551–479  BCE ). The tradition of Confucianism emphasized the use of eloquence in speaking. Art (skill) A skill may be called an art when it represents a body of knowledge or branch of learning, as in

284-599: A course of study has evolved since its ancient beginnings, and has adapted to the particular exigencies of various times, venues, and applications ranging from architecture to literature. Although the curriculum has transformed in a number of ways, it has generally emphasized the study of principles and rules of composition as a means for moving audiences. Rhetoric began as a civic art in Ancient Greece where students were trained to develop tactics of oratorical persuasion, especially in legal disputes. Rhetoric originated in

355-575: A good man, a person enlightened on a variety of civic topics. He describes the proper training of the orator in his major text on rhetoric, De Oratore , which he modeled on Plato's dialogues. Modern works continue to support the claims of the ancients that rhetoric is an art capable of influencing civic life. In Political Style , Robert Hariman claims that "questions of freedom, equality, and justice often are raised and addressed through performances ranging from debates to demonstrations without loss of moral content". James Boyd White argues that rhetoric

426-471: A group. This definition of rhetoric as identification broadens the scope from strategic and overt political persuasion to the more implicit tactics of identification found in an immense range of sources. Among the many scholars who have since pursued Burke's line of thought, James Boyd White sees rhetoric as a broader domain of social experience in his notion of constitutive rhetoric . Influenced by theories of social construction , White argues that culture

497-526: A guide to creating persuasive messages and arguments: Memory was added much later to the original four canons. During the Renaissance rhetoric enjoyed a resurgence, and as a result nearly every author who wrote about music before the Romantic era discussed rhetoric. Joachim Burmeister wrote in 1601, "there is only little difference between music and the nature of oration". Christoph Bernhard in

568-518: A limited field, ignoring many critical applications of rhetorical theory, criticism, and practice. Simultaneously, the neo-Sophists threaten to expand rhetoric beyond a point of coherent theoretical value. In more recent years, people studying rhetoric have tended to enlarge its object domain beyond speech. Kenneth Burke asserted humans use rhetoric to resolve conflicts by identifying shared characteristics and interests in symbols. People engage in identification , either to assign themselves or another to

639-473: A persuasive speech, were first codified in classical Rome: invention , arrangement , style , memory , and delivery . From Ancient Greece to the late 19th century, rhetoric played a central role in Western education in training orators , lawyers , counsellors, historians , statesmen , and poets . Scholars have debated the scope of rhetoric since ancient times. Although some have limited rhetoric to

710-401: A positive image, potentially at the expense of suppressing dissent or criticism. An example of this is the government's actions in freezing bank accounts and regulating internet speech, ostensibly to protect the vulnerable and preserve freedom of expression, despite contradicting values and rights. The origins of the rhetoric language begin in Ancient Greece. It originally began by a group named

781-472: A revival with the rise of democratic institutions during the late 18th and early 19th centuries. Hugh Blair was a key early leader of this movement. In his most famous work, Lectures on Rhetoric and Belles Lettres , he advocates rhetorical study for common citizens as a resource for social success. Many American colleges and secondary schools used Blair's text throughout the 19th century to train students of rhetoric. Political rhetoric also underwent renewal in

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852-532: A school of pre-Socratic philosophers known as the Sophists c.  600  BCE . Demosthenes and Lysias emerged as major orators during this period, and Isocrates and Gorgias as prominent teachers. Modern teachings continue to reference these rhetoricians and their work in discussions of classical rhetoric and persuasion. Rhetoric was taught in universities during the Middle Ages as one of

923-435: A specialization. Epstein argues that many tasks require a variety of skills which tend to be possessed by more well-rounded people, and finding a task which is a better fit to one's personality and interests can overcome the advantage otherwise provided by having more practice earlier in life and attempting peak performance as a younger person. Someone who has demonstrated a high level of knowledge or skill in multiple disciplines

994-415: A specific task or situation. It involves both understanding and proficiency in such specific activity that involves methods, processes, procedures, or techniques. These skills are easily quantifiable unlike soft skills , which are related to one's personality. These are also skills that can be or have been tested and may entail some professional, technical, or academic qualification. Holistic competencies

1065-443: A tool to influence communities from local to national levels. Political parties employ "manipulative rhetoric" to advance their party-line goals and lobbyist agendas. They use it to portray themselves as champions of compassion, freedom, and culture, all while implementing policies that appear to contradict these claims. It serves as a form of political propaganda, presented to sway and maintain public opinion in their favor, and garner

1136-425: Is "reconstituted" through language. Just as language influences people, people influence language. Language is socially constructed, and depends on the meanings people attach to it. Because language is not rigid and changes depending on the situation, the very usage of language is rhetorical. An author, White would say, is always trying to construct a new world and persuading his or her readers to share that world within

1207-435: Is Epistemic?". In it, he focuses on uncovering the most appropriate definitions for the terms "rhetoric", "knowledge", and "certainty". According to Harpine, certainty is either objective or subjective. Although both Scotts and Cherwitz and Hikins theories deal with some form of certainty, Harpine believes that knowledge is not required to be neither objectively nor subjectively certain. In terms of "rhetoric", Harpine argues that

1278-531: Is a form of governmental discourse or institution that prioritizes public debate. Aristotle proposed that the form and function of speeches are shaped by the possible speech goals, and classified three different types of speeches to exemplify a range of purposes: forensic , epideictic , and deliberative. Deliberative speeches are those that argue for a course of action, derived from the Greek sumbouleutikos , meaning “to weigh” or “to consider.” Designed for use in

1349-534: Is also known for describing her process of invention in "The Exaltation of Inanna," moving between first- and third-person address to relate her composing process in collaboration with the goddess Inanna, reflecting a mystical enthymeme in drawing upon a Cosmic audience. Later examples of early rhetoric can be found in the Neo-Assyrian Empire during the time of Sennacherib (704–681  BCE ). In ancient Egypt , rhetoric had existed since at least

1420-464: Is an overwhelming majority that does support the concept of certainty as a requirement for knowledge , but it is at the definition of certainty where parties begin to diverge. One definition maintains that certainty is subjective and feeling-based, the other that it is a byproduct of justification . The more commonly accepted definition of rhetoric claims it is synonymous with persuasion . For rhetorical purposes, this definition, like many others,

1491-854: Is an umbrella term for different types of generic skills (e.g., critical thinking , problem-solving skills, positive values, and attitudes (e.g., resilience , appreciation for others) which are essential for life-long learning and whole-person development. Skilled workers have long had historical import ( see division of labour ) as electricians , masons , carpenters , blacksmiths , bakers , brewers , coopers , printers and other occupations that are economically productive. Skilled workers were often politically active through their craft guilds . An ability and capacity acquired through deliberate, systematic, and sustained effort to smoothly and adaptively carry out complex activities or job functions involving ideas (cognitive skills), things (technical skills), and/or people (interpersonal skills). According to

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1562-403: Is called socialization . Soft skills are a combination of interpersonal people skills, social skills, communication skills, character traits, attitudes, career attributes and emotional intelligence quotient (EQ) among others. Development of a very high level of skill is often desirable for economic, social, or personal reasons. In his 2008 book Outliers , Malcolm Gladwell proposed

1633-467: Is capable not only of addressing issues of political interest but that it can influence culture as a whole. In his book, When Words Lose Their Meaning , he argues that words of persuasion and identification define community and civic life. He states that words produce "the methods by which culture is maintained, criticized, and transformed". Rhetoric remains relevant as a civic art. In speeches, as well as in non-verbal forms, rhetoric continues to be used as

1704-514: Is difficult to define. Political discourse remains the paradigmatic example for studying and theorizing specific techniques and conceptions of persuasion or rhetoric. Throughout European History , rhetoric meant persuasion in public and political settings such as assemblies and courts. Because of its associations with democratic institutions, rhetoric is commonly said to flourish in open and democratic societies with rights of free speech , free assembly, and political enfranchisement for some portion of

1775-494: Is especially used by the fields of marketing, politics, and literature. Another area of rhetoric is the study of cultural rhetorics, which is the communication that occurs between cultures and the study of the way members of a culture communicate with each other. These ideas can then be studied and understood by other cultures, in order to bridge gaps in modes of communication and help different cultures communicate effectively with each other. James Zappen defines cultural rhetorics as

1846-692: Is known as a polymath , or in musical performance, a multi-instrumentalist . A long-standing question is to what extent skills can be learned versus the degree that innate talent is required for high-caliber performance. Epstein finds evidence for both sides with respect to high-performance sport in his 2013 book The Sports Gene . For thinking tasks, the heritability of IQ has been extensively studied to try to answer this question, though does not necessarily map directly onto skill level for any given thinking task. Deliberative Deliberative rhetoric (Greek: genos symbouleutikon; Latin: genus deliberativum, sometimes called legislative oratory )

1917-653: Is merely a form of flattery and functions similarly to culinary arts , which mask the undesirability of unhealthy food by making it taste good. Plato considered any speech of lengthy prose aimed at flattery as within the scope of rhetoric. Some scholars, however, contest the idea that Plato despised rhetoric and instead view his dialogues as a dramatization of complex rhetorical principles. Aristotle both redeemed rhetoric from his teacher and narrowed its focus by defining three genres of rhetoric— deliberative , forensic or judicial, and epideictic . Yet, even as he provided order to existing rhetorical theories, Aristotle generalized

1988-551: Is no institution devised by man which the power of speech has not helped us to establish." With this statement he argues that rhetoric is a fundamental part of civic life in every society and that it has been necessary in the foundation of all aspects of society. He further argues in Against the Sophists that rhetoric, although it cannot be taught to just anyone, is capable of shaping the character of man. He writes, "I do think that

2059-448: Is one of the three kinds of rhetoric described by Aristotle . Deliberative rhetoric juxtaposes potential future outcomes to communicate support or opposition for a given action or policy. In deliberative rhetoric, an argument is made using examples from the past to predict future outcomes in order to illustrate that a given policy or action will either be harmful or beneficial in the future. It differs from deliberative democracy , which

2130-521: Is still associated with its political origins. However, even the original instructors of Western speech—the Sophists —disputed this limited view of rhetoric. According to Sophists like Gorgias , a successful rhetorician could speak convincingly on a topic in any field, regardless of his experience in that field. This suggested rhetoric could be a means of communicating any expertise, not just politics. In his Encomium to Helen , Gorgias even applied rhetoric to fiction by seeking, for his amusement, to prove

2201-525: Is too broad. The same issue presents itself with definitions that are too narrow. Rhetoricians in support of the epistemic view of rhetoric have yet to agree in this regard. Philosophical teachings refer to knowledge as a justified true belief . However, the Gettier Problem explores the room for fallacy in this concept. Therefore, the Gettier Problem impedes the effectivity of the argument of Richard A. Cherwitz and James A. Hikins, who employ

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2272-683: The Portland Business Journal , people skills are described as: A British definition is "the ability to communicate effectively with people in a friendly way, especially in business." The term is already listed in major US dictionaries. The term people skills is used to include both psychological skills and social skills but is less inclusive than life skills . Social skills are any skills facilitating interaction and communication with others. Social rules and relations are created, communicated, and changed in verbal and nonverbal ways. The process of learning such skills

2343-557: The Middle Kingdom period ( c.  2080–1640  BCE ). The five canons of eloquence in ancient Egyptian rhetoric were silence, timing, restraint, fluency, and truthfulness. The Egyptians held eloquent speaking in high esteem. Egyptian rules of rhetoric specified that "knowing when not to speak is essential, and very respected, rhetorical knowledge", making rhetoric a "balance between eloquence and wise silence". They also emphasized "adherence to social behaviors that support

2414-400: The justified true belief standpoint in their argument for rhetoric as epistemic . Celeste Condit Railsback takes a different approach, drawing from Ray E. McKerrow's system of belief based on validity rather than certainty . William D. Harpine refers to the issue of unclear definitions that occurs in the theories of "rhetoric is epistemic" in his 2004 article "What Do You Mean, Rhetoric

2485-479: The "10,000 hour rule", that world-class skill could be developed by practicing for 10,000 hours. This principle was disputed by other commentators, pointing out feedback is necessary for improvement, and that practice is no guarantee of success. In his 2019 book Range: Why Generalists Triumph in a Specialized World , David Epstein argues that a period of sampling different activities (whether musical instruments, sports, or professions) can be helpful before choosing

2556-547: The Athenians did, indeed rely on persuasive speech, more during public speak, and four new political processes, also increasing the sophists trainings leading too many victories for legal cases, public debate, and even a simple persuasive speech. This ultimately led to concerns rising on falsehood over truth, with highly trained, persuasive speakers, knowingly, misinforming. Rhetoric has its origins in Mesopotamia . Some of

2627-468: The Athenians persuasive speech, with the goal of navigating the courts and senate. The sophists became speech teachers known as Sophia; Greek for "wisdom" and root for philosophy, or " love of wisdom" – the sophists came to be common term for someone who sold wisdom for money. Although there is no clear understanding why the Sicilians engaged to educating the Athenians persuasive speech. It is known that

2698-408: The Sophists, who wanted to teach the Athenians to speak persuasively in order to be able to navigate themselves in the court and senate. What inspired this form of persuasive speech came about through a new form of government, known as democracy, that was being experimented with. Consequently people began to fear that persuasive speech would overpower truth. Aristotle however believed that this technique

2769-667: The art of medicine or the art of war . Although the arts are also skills, there are many skills that form an art but have no connection to the fine arts . People need a broad range of skills to contribute to the modern economy. A joint ASTD and U.S. Department of Labor study showed that through technology, the workplace is changing, and identified 16 basic skills that employees must have to be able to change with it. Three broad categories of skills are suggested: technical, human, and conceptual. The first two can be substituted with hard and soft skills, respectively. Hard skills, also called technical skills, are any skills relating to

2840-426: The assembly decides about future events, a juryman about past events: while those who merely decide on the orator's skill are observers. From this it follows that there are three divisions of oratory—(1) political, (2) forensic, and (3) the ceremonial oratory of display". Eugene Garver, in his critique of Aristotle's Rhetoric , confirms that Aristotle viewed rhetoric as a civic art. Garver writes, " Rhetoric articulates

2911-436: The available means of persuasion", and since mastery of the art was necessary for victory in a case at law, for passage of proposals in the assembly, or for fame as a speaker in civic ceremonies, he called it "a combination of the science of logic and of the ethical branch of politics". Aristotle also identified three persuasive audience appeals: logos , pathos , and ethos . The five canons of rhetoric , or phases of developing

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2982-537: The blamelessness of the mythical Helen of Troy in starting the Trojan War . Plato defined the scope of rhetoric according to his negative opinions of the art. He criticized the Sophists for using rhetoric to deceive rather than to discover truth. In Gorgias , one of his Socratic Dialogues , Plato defines rhetoric as the persuasion of ignorant masses within the courts and assemblies. Rhetoric, in Plato's opinion,

3053-475: The city area – the citizens of Athens formed institutions to the red processes: are the Senate, jury trials, and forms of public discussions, but people needed to learn how to navigate these new institutions. With no forms of passing on the information, other than word of mouth the Athenians needed an effective strategy to inform the people. A group of wandering Sicilian's later known as the Sophists , began teaching

3124-537: The definition of rhetoric as "the art of persuasion" is the best choice in the context of this theoretical approach of rhetoric as epistemic. Harpine then proceeds to present two methods of approaching the idea of rhetoric as epistemic based on the definitions presented. One centers on Alston's view that one's beliefs are justified if formed by one's normal doxastic while the other focuses on the causal theory of knowledge. Both approaches manage to avoid Gettier's problems and do not rely on unclear conceptions of certainty. In

3195-431: The definition of rhetoric to be the ability to identify the appropriate means of persuasion in a given situation based upon the art of rhetoric ( technê ). This made rhetoric applicable to all fields, not just politics. Aristotle viewed the enthymeme based upon logic (especially, based upon the syllogism) as the basis of rhetoric. Aristotle also outlined generic constraints that focused the rhetorical art squarely within

3266-413: The discourses of a wide variety of domains, including the natural and social sciences, fine art, religion, journalism, digital media, fiction, history, cartography , and architecture, along with the more traditional domains of politics and the law. Because the ancient Greeks valued public political participation, rhetoric emerged as an important curriculum for those desiring to influence politics. Rhetoric

3337-418: The discussion of rhetoric and epistemology , comes the question of ethics . Is it ethical for rhetoric to present itself in the branch of knowledge ? Scott rears this question, addressing the issue, not with ambiguity in the definitions of other terms, but against subjectivity regarding certainty . Ultimately, according to Thomas O. Sloane, rhetoric and epistemology exist as counterparts, working towards

3408-423: The division between the Sophists and Aristotle. Neo-Aristotelians generally study rhetoric as political discourse, while the neo-Sophistic view contends that rhetoric cannot be so limited. Rhetorical scholar Michael Leff characterizes the conflict between these positions as viewing rhetoric as a "thing contained" versus a "container". The neo-Aristotelian view threatens the study of rhetoric by restraining it to such

3479-403: The domain of public political practice. He restricted rhetoric to the domain of the contingent or probable: those matters that admit multiple legitimate opinions or arguments. Since the time of Aristotle, logic has changed. For example, modal logic has undergone a major development that also modifies rhetoric. The contemporary neo-Aristotelian and neo-Sophistic positions on rhetoric mirror

3550-552: The earliest examples of rhetoric can be found in the Akkadian writings of the princess and priestess Enheduanna ( c.  2285–2250  BCE ). As the first named author in history, Enheduanna's writing exhibits numerous rhetorical features that would later become canon in Ancient Greece. Enheduanna's "The Exaltation of Inanna ," includes an exordium , argument , and peroration , as well as elements of ethos , pathos , and logos , and repetition and metonymy . She

3621-501: The expanse of implications these words hold. Those who have identified this inconsistency maintain the idea that Scott's relation is important, but requires further study. The root of the issue lies in the ambiguous use of the term rhetoric itself, as well as the epistemological terms knowledge , certainty , and truth . Though counterintuitive and vague, Scott's claims are accepted by some academics, but are then used to draw different conclusions. Sonja K. Foss , for example, takes on

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3692-456: The fall of the Roman republic, poetry became a tool for rhetorical training since there were fewer opportunities for political speech. Letter writing was the primary way business was conducted both in state and church, so it became an important aspect of rhetorical education. Rhetorical education became more restrained as style and substance separated in 16th-century France, and attention turned to

3763-624: The growth of the study of rhetoric in colleges across the United States. Harvard's rhetoric program drew inspiration from literary sources to guide organization and style, and studies the rhetoric used in political communication to illustrate how political figures persuade audiences. William G. Allen became the first American college professor of rhetoric, at New-York Central College , 1850–1853. Debate clubs and lyceums also developed as forums in which common citizens could hear speakers and sharpen debate skills. The American lyceum in particular

3834-445: The idea that rhetoric is concerned with negotiation and listening, not persuasion, which differs from ancient definitions. Some ancient rhetoric was disparaged because its persuasive techniques could be used to teach falsehoods. Communication as studied in cultural rhetorics is focused on listening and negotiation, and has little to do with persuasion. Rhetorical education focused on five canons . The Five Canons of Rhetoric serve as

3905-478: The latter half of the century said "...until the art of music has attained such a height in our own day, that it may indeed be compared to a rhetoric, in view of the multitude of figures". Epistemology and rhetoric have been compared to one another for decades, but the specifications of their similarities have gone undefined. Since scholar Robert L. Scott stated that, "rhetoric is epistemic ," rhetoricians and philosophers alike have struggled to concretely define

3976-498: The modes of persuasion: ethos , pathos , and logos ) and trace rhetorical development through history. Rhetoric earned a more esteemed reputation as a field of study with the emergence of Communication Studies departments and of Rhetoric and Composition programs within English departments in universities, and in conjunction with the linguistic turn in Western philosophy . Rhetorical study has broadened in scope, and

4047-551: The most persuasive speeches. Thus, civic life could be controlled by whoever could deliver the best speech. Plato explores the problematic moral status of rhetoric twice: in Gorgias and in The Phaedrus , a dialogue best-known for its commentary on love. More trusting in the power of rhetoric to support a republic, the Roman orator Cicero argued that art required something more than eloquence. A good orator needed also to be

4118-477: The population. Those who classify rhetoric as a civic art believe that rhetoric has the power to shape communities, form the character of citizens, and greatly affect civic life. Rhetoric was viewed as a civic art by several of the ancient philosophers. Aristotle and Isocrates were two of the first to see rhetoric in this light. In Antidosis , Isocrates states, "We have come together and founded cities and made laws and invented arts; and, generally speaking, there

4189-483: The same purpose of establishing knowledge , with the common enemy of subjective certainty . Rhetoric is a persuasive speech that holds people to a common purpose and therefore facilitates collective action. During the fifth century BCE, Athens had become active in metropolis and people all over there. During this time the Greek city state had been experimenting with a new form of government – democracy, demos , "the people". Political and cultural identity had been tied to

4260-638: The scientific method. Influential scholars like Peter Ramus argued that the processes of invention and arrangement should be elevated to the domain of philosophy, while rhetorical instruction should be chiefly concerned with the use of figures and other forms of the ornamentation of language. Scholars such as Francis Bacon developed the study of "scientific rhetoric" which rejected the elaborate style characteristic of classical oration. This plain language carried over to John Locke 's teaching, which emphasized concrete knowledge and steered away from ornamentation in speech, further alienating rhetorical instruction—which

4331-435: The senate, the purpose of deliberative speeches is to make a case for what people should or should not do in the future. In Rhetoric (4th century BCE), Aristotle wrote that deliberative rhetoric is relevant in political debate since the "political orator is concerned with the future: it is about things to be done hereafter that he advises, for or against." According to Aristotle, political orators make an argument for

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4402-454: The specific realm of political discourse , to many modern scholars it encompasses every aspect of culture. Contemporary studies of rhetoric address a much more diverse range of domains than was the case in ancient times. While classical rhetoric trained speakers to be effective persuaders in public forums and in institutions such as courtrooms and assemblies, contemporary rhetoric investigates human discourse writ large . Rhetoricians have studied

4473-557: The study of political discourse can help more than any other thing to stimulate and form such qualities of character." Aristotle, writing several years after Isocrates, supported many of his arguments and argued for rhetoric as a civic art. In the words of Aristotle, in the Rhetoric , rhetoric is "...the faculty of observing in any given case the available means of persuasion". According to Aristotle, this art of persuasion could be used in public settings in three different ways: "A member of

4544-451: The text. People engage in rhetoric any time they speak or produce meaning. Even in the field of science , via practices which were once viewed as being merely the objective testing and reporting of knowledge, scientists persuade their audience to accept their findings by sufficiently demonstrating that their study or experiment was conducted reliably and resulted in sufficient evidence to support their conclusions. The vast scope of rhetoric

4615-469: The three original liberal arts or trivium (along with logic and grammar ). During the medieval period, political rhetoric declined as republican oratory died out and the emperors of Rome garnered increasing authority. With the rise of European monarchs, rhetoric shifted into courtly and religious applications. Augustine exerted strong influence on Christian rhetoric in the Middle Ages, advocating

4686-413: The use of rhetoric to lead audiences to truth and understanding, especially in the church. The study of liberal arts, he believed, contributed to rhetorical study: "In the case of a keen and ardent nature, fine words will come more readily through reading and hearing the eloquent than by pursuing the rules of rhetoric." Poetry and letter writing became central to rhetorical study during the Middle Ages. After

4757-479: The view that, "rhetoric creates knowledge," whereas James Herrick writes that rhetoric assists in people's ability to form beliefs , which are defined as knowledge once they become widespread in a community. It is unclear whether Scott holds that certainty is an inherent part of establishing knowledge , his references to the term abstract. He is not the only one, as the debate's persistence in philosophical circles long predates his addition of rhetoric. There

4828-497: The wake of the U.S. and French revolutions. The rhetorical studies of ancient Greece and Rome were resurrected as speakers and teachers looked to Cicero and others to inspire defenses of the new republics. Leading rhetorical theorists included John Quincy Adams of Harvard , who advocated the democratic advancement of rhetorical art. Harvard's founding of the Boylston Professorship of Rhetoric and Oratory sparked

4899-443: Was an art, and that persuasive speech could have truth and logic embedded within it. In the end, rhetoric speech still remained popular and was used by many scholars and philosophers. The study of rhetoric trains students to speak and/or write effectively, and to critically understand and analyze discourse. It is concerned with how people use symbols, especially language, to reach agreement that permits coordinated effort. Rhetoric as

4970-464: Was identified wholly with such ornamentation—from the pursuit of knowledge. In the 18th century, rhetoric assumed a more social role, leading to the creation of new education systems (predominantly in England): " Elocution schools" in which girls and women analyzed classic literature, most notably the works of William Shakespeare , and discussed pronunciation tactics. The study of rhetoric underwent

5041-466: Was seen as both an educational and social institution, featuring group discussions and guest lecturers. These programs cultivated democratic values and promoted active participation in political analysis. Throughout the 20th century, rhetoric developed as a concentrated field of study, with the establishment of rhetorical courses in high schools and universities. Courses such as public speaking and speech analysis apply fundamental Greek theories (such as

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