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Computer Press Association

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PC Magazine (shortened as PCMag ) is an American computer magazine published by Ziff Davis . A print edition was published from 1982 to January 2009. Publication of online editions started in late 1994 and continues as of 2024 .

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33-567: Association to promote excellence in computer journalism [REDACTED] This article needs additional citations for verification . Please help improve this article by adding citations to reliable sources . Unsourced material may be challenged and removed. Find sources:   "Computer Press Association"  –  news   · newspapers   · books   · scholar   · JSTOR ( November 2014 ) ( Learn how and when to remove this message ) Founded in 1983,

66-420: A business and this has created a new industry of reputation management where companies attempt to remove or hide bad reviews so that more favourable content is found when potential customers do research. An expert review usually refers to a review written by someone who has tested several peer products or services to identify which offers the best value for money or the best set of features. An example of this

99-529: A co-founder of Lifeboat Associates financed the magazine in the early stages. The magazine grew beyond the capital required to publish it; to solve this problem, Gold sold the magazine to Ziff-Davis, moving from California to New York City . By February 1983 it was published by PC Communications Corp., a subsidiary of Ziff-Davis Publishing Co., Bunnell and his staff left to form PC World magazine. The first issue of PC carried an interview with Bill Gates , made possible by his friendship with David Bunnell, who

132-416: A critical evaluation, the review's author may assign the work a rating to indicate its relative merit. Reviews can apply to a movie, video game, musical composition , book; a piece of hardware like a car, home appliance , or computer; or software such as business software, sales software; or an event or performance, such as a live music concert, play, musical theater show, dance show or art exhibition. In

165-422: A kind of undercover advertising. Bought reviews tend to be biased due to the informative value of reviews. In some cases, a bought review may be independent, if the person that is hired to do the review has a strong reputation for independence and integrity. Even if a "bought review" from a respected critic is actually independent, the perception of potential bias will remain, due to the financial relationship between

198-426: A review of an album which is being released by the conglomerate's record company. Although some journalists may assert their professional independence and integrity, and insist on producing an unbiased review, in other cases, writers may succumb to the pressure and pen a biased "puff piece" which praises the product or event while omitting any discussion of any shortcomings. In some cases, "puff pieces" purport to provide

231-609: A review often contains evaluations of the book on the basis of personal taste. Reviewers, in literary periodicals, often use the occasion of a book review for a display of learning or to promulgate their own ideas on the topic of a fiction or non-fiction work. At the other end of the spectrum, some book reviews resemble simple plot summaries. Reviews of non-fiction works intended for instructional or informational purposes may focus more directly on concerns such as practical usefulness and reader-friendliness. Reviews of live music performances are typically short articles that tell readers about

264-507: A score. To review a composition in this fashion, the critic will use music theory skills such as harmonic analysis and thematic analysis, along with their knowledge of idioms and compositional practices etc. A motion picture review is a work of film criticism addressing the merits of one or more motion pictures. Generally, the term "movie review" implies a work of journalistic film criticism rather than of academic criticism. Such reviews have appeared in newspapers and printed periodicals since

297-435: Is Amazon Vine . Amazon Vine is a program which was introduced to "help their fellow customers make informed purchase decisions". This program is invite-only and is designed to generate reviews for product vendors with whom Amazon works. One type of user review can be in the physical world, such as a video reviewing a product or software. This is common on platforms such as YouTube and Vimeo. A book review (or book report)

330-420: Is a form of criticism in which a book is analyzed based on content, style, and merit. It is often carried out in periodicals, as school work, or online. Its length may vary from a single paragraph to a substantial essay . In the case of a work of poetry or fiction, or of nonfiction in which the literary merits of the work are an important element, a review will commonly use the methods of literary criticism . Such

363-810: The Computer Press Association (CPA) was established to promote excellence in the field of computer journalism. The association was composed of working editors, writers, producers, and freelancers who covered issues related to computers and technology. The CPA conducted the annual Computer Press Awards, which was the preeminent editorial awards of the computer and technology media. The CPA Awards honored outstanding examples in print, broadcast and electronic media. Awards were given for print publications, such as PC Magazine ; online news media, such as Newsbytes News Network (both were multiple winners); individual columns and features by well-known journalists such as Steven Levy (author of “ Hackers: Heroes of

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396-524: The Internet , which made computer magazines less necessary. This is also the primary reason for the November 2008 decision to discontinue the print version. It has adapted to the new realities of the 21st century by reducing its once-standard emphasis on massive comparative reviews of computer systems, hardware peripherals, and software packages to focus more on the broader consumer-electronics market. From

429-1551: The Computer Revolution ”); broadcast awards such as “Best Radio Program”; as well as book awards in categories such as Best Product Specific Book. CPA President Jeff Yablon (1994-1996) developed an updated code of ethics for technology journalists that was adopted by many major trade show groups, most notably Bruno Blenheim . The Computer Press Association disbanded in 2000. Individuals winning multiple Computer Press Association awards include: Wendy Woods Gorski (3 times) John C. Dvorak (8 times) Woody Leonhard (8 times) Deke McClelland (7 times) Brock N. Meeks (4 times) Ed Bott (3 times) Danny Goodman (3 times) Linda Rohrbough (3 times) Mary McFall Axelson (2 times) David D. Busch (2 times) Jonathan Littman (2 times) David Pogue (2 times) Ed Scannell (2 times) Neil J. Salkind (2 times) References [ edit ] Computer Language Company (2001–2006). "Definition: Computer Press Association" . PC Magazine . Retrieved 2006-09-19 . Retrieved from " https://en.wikipedia.org/w/index.php?title=Computer_Press_Association&oldid=1205331857 " Category : History of computing Hidden categories: Articles with short description Short description matches Wikidata Articles needing additional references from November 2014 All articles needing additional references PC Magazine PC Magazine provides reviews and previews of

462-446: The beginning of the film industry, and now are published in general-interest websites as well as specialized film and film review sites. Television programs and other videos are now commonly reviewed in similar venues and by similar methods. A bought review is the system where the creator (usually a company) of a new product pays a reviewer to review his new product. Primarily used in the car, movie, and game industry this system creates

495-483: The company and the critic. A similar type of review that may be biased is the so-called " puff piece ", a review of "[a product]", film, or event that is written by a sympathetic reviewer or by an individual who has a connection to the product or event in question, either in terms of an employment relationship or other links. For example, a major media conglomerate that owns both print media and record companies may instruct one of its employees in one of its newspapers to do

528-560: The cultural sphere, The New York Review of Books , for instance, is a collection of essays on literature, culture, and current affairs. A user review refers to a review written by a user or consumer of a product or service based on the author's own experience as a user of the reviewed product. Popular sources for consumer reviews are e-commerce sites like Amazon.com and Zappos and social media sites like Tripadvisor and Yelp . E-commerce sites often have consumer reviews for products and sellers separately. Usually, consumer reviews are in

561-806: The form of several lines of text accompanied by a numerical rating. This text is meant to aid in shopping decision of a prospective buyer. A consumer review of a product usually comments on how well the product measures up to expectations based on the specifications provided by the manufacturer or seller. It talks about performance, reliability, quality defects, if any, and value for money. Consumer reviews, also called 'word of mouth' and ' user-generated content ' differ from 'marketer-generated content' in their evaluation from consumer or user point of view. They often include comparative evaluations against competing products. Observations are factual as well as subjective in nature. Consumer reviews of sellers usually comment on service experienced, and dependability or trustworthiness of

594-428: The internet. PC Labs was designed to help writers and editors to evaluate PC hardware and software, especially for large projects like the annual printer edition where almost a hundred printers were compared using PC Labs printer benchmarks. Review A review is an evaluation of a publication, product, service, or company or a critical take on current affairs in literature, politics or culture. In addition to

627-457: The late 1990s, the magazine more frequently reviewed Macintosh software and hardware. PC Magazine was one of the first publications to have a formal test facility, which they called PC Labs. The name was used early in the magazine, and a physical PC Labs was built at the magazine's 1 Park Avenue, New York facility in 1986. William Wong was the first PC Labs Director. PC Labs created a series of benchmarks, of which older versions can be found on

660-499: The latest hardware and software for the information technology professional. Other regular departments include columns by long-time editor-in-chief Michael J. Miller ("Forward Thinking"), Bill Machrone, and Jim Louderback , as well as: For several years in the 1980s, PC Magazine gave significant coverage to programming for the IBM PC and compatibles in languages such as Turbo Pascal , BASIC , Assembly and C . Charles Petzold

693-467: The magazine replied to the reader's proposal with "Please say you're kidding about the bi-weekly schedule. Please?", after the December 1983 issue reached 800 pages in size, in 1984 PC began publishing new issues every two weeks, with each about 400 pages in size. In January 2008 the magazine dropped back to monthly issues. Print circulation peaked at 1.2 million in the late 1990s. In November 2008 it

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726-414: The performers or group(s) that were involved and the pieces or songs that were performed. The comments made by reviewers fall, roughly into two categories: technical comments and subjective/artistic comments. The elements in the "technical" category include rhythmic "togetherness", intonation, errors or slip-ups, and so on. These elements are fairly "black and white"; a pianist playing a concerto either played

759-405: The position of editor-in-chief from July 2007 to July 2011. Jim Louderback was editor-in-chief before Ulanoff, from 2005, and left to become chief executive officer of online media company Revision3 . The magazine evolved significantly over the years. The most drastic change was the shrinkage of the publication due to contractions in the computer-industry ad market and the easy availability of

792-472: The price for a single in the days of CDs or 45's was much closer to the complete album price. When you consider that each song on an artist's album is often priced at the same amount, the odds of the average consumer purchase the entire album instead of selecting the "hit" songs decreases significantly. In classical music, music critics may also do reviews of compositions, even if the piece or song has never been performed and it only exists on manuscript paper in

825-408: The readers will be familiar with music performers and pieces/songs, so they may decide to include a great deal of "background" information. Music critics and music writers also review recordings of music, including individual songs or pieces or entire albums. In the case of a review of an entire album, the reviewer will not only judge the individual songs or pieces; they will also judge how well all of

858-504: The right notes on a climactic scale run, or she missed it. The subjective comments refer to elements which are a matter of taste. The balance between the different elements in a review (information about the performer or group; information about the pieces/songs; commentary about the technical and subjective elements of the performance) depends on the audience that a music critic is writing for. Music reviewers writing in local newspapers or general-interest magazines may not be able to assume that

891-402: The seller. Usually, they comment on factors such as timeliness of delivery, packaging, and correctness of delivered items, shipping charges, return services against promises made, and so on. Online consumer reviews have become a major factor in business reputation and brand image due to the popularity of TripAdvisor, Yelp, and online review websites. A negative review can damage the reputation of

924-628: The songs or pieces work together or go together. The age of digital downloads may considerably change the album review. Where previously albums were purchased as collections of songs, often with a common theme, the rise of individual song downloads may have significant impact on consumers' exposure to an artist's music. Die-hard fans will most likely continue to explore an artist's complete work, but individuals will most likely make significantly different choices and "cherry-pick" songs they have been exposed to. The concept of "singles" or individual hits marked for retail has been around for long time; however,

957-727: Was added to the name with the third issue in June 1982, but not added to the logo until January 1986.) PC Magazine was created by David Bunnell , Jim Edlin, and Cheryl Woodard (who also helped Bunnell found the subsequent PC World and Macworld magazines). David Bunnell, Edward Currie and Tony Gold were the magazines co-founders. Bunnell and Currie created the magazine's business plan at Lifeboat Associates in New York which included, in addition to PC Magazine, explicit plans for publication of PC Tech, PC Week and PC Expositions (PC Expo) all of which were subsequently realized. Tony Gold,

990-476: Was among the first journalists and writers to take an interest in personal computing. By its third issue PC was square-bound because it was too thick for saddle-stitch . At first the magazine published new issues every two months, but became monthly as of the August 1982 issue, its fourth. In March 1983 a reader urged the magazine to consider switching to a biweekly schedule because of its thickness. Although

1023-462: Was announced that the print edition would be discontinued as of the January 2009 issue, but the online version at pcmag.com would continue. By this time print circulation had declined to about 600,000. In the December 2022 issue, it was announced that the issue was the last one following the magazine format, and focus was shifted to the pcmag.com website. The magazine had no ISSN until 1983, when it

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1056-442: Was assigned ISSN   0745-2500 , which was later changed to ISSN   0888-8507 . PC Magazine uses Google Books as the official archive of its 27 years as a print publication. Wendy Sheehan Donnell was appointed editor-in-chief of PCMag.com in January 2022. Donnell had been deputy editor under the previous editor-in-chief, Dan Costa . Costa was editor-in-chief from August 2011 to December 2021. Lance Ulanoff held

1089-611: Was one of the notable writers on programming topics. Editor Bill Machrone wrote in 1985, that If an article doesn't evaluate products or enhance productivity, "chances are it doesn't belong in PC Magazine ". In an early review of the new IBM PC , Byte reported that PC: The Independent Guide to the IBM Personal Computer "should be of great interest to owners". The first issue of PC , dated February–March 1982, appeared early that year. (The word Magazine

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