Misplaced Pages

#843156

62-798: It is the Canadian counterpart of the American Motion Picture Association (MPA). Through the Motion Picture Classification Corporation of Canada ( MPCCC ), MPA-Canada administers the Canadian Home Video Rating System . The organization exists to promote the interests of its member organizations, and expand the Canadian film and video industry. It lobbies at the provincial and federal government levels to advance its agenda. MPA–Canada administers

124-551: A trade association , owning stock in one another, constituting a corporate group (sometimes specifically a conglomerate ), or combinations thereof. The term trust is often used in a historical sense to refer to monopolies or near-monopolies in the United States during the Second Industrial Revolution in the 19th century and early 20th century. The use of corporate trusts during this period

186-513: A film to be shown. At the same time, Hays promoted the industry's new focus on wholesome films and continued promoting American films abroad. For nearly three years, studios complied with the Code. By 1938, however, as the threat of war in Europe loomed, movie producers began to worry about the possibility of decreased profits abroad. This led to a decreased investment in following the strictures of

248-402: A legal device to consolidate industrial activity across state lines. In 1882 John D. Rockefeller and other owners of Standard Oil faced several obstacles to managing and profiting from their large oil refining business. The existing approach of separately owning and dealing with several companies in each state was unwieldy, often resulting in turf battles and non-uniform practices. Furthermore,

310-572: A number of Protestant and women's groups, launched plans to boycott films that they deemed immoral. In order to avert boycotts which might further harm the profitability of the film industry, the MPPDA created a new department, the Production Code Administration (PCA), with Joseph Breen as its head. Unlike previous attempts at self-censorship, PCA decisions were binding—no film could be exhibited in an American theater without

372-484: A result of the historical public aversion to trusts, while other countries use the term competition laws instead. Monopoly pricing had also become a contentious issue, with several states passing Granger Laws to regulate railroad and grain elevator prices to protect farmers. The Interstate Commerce Act of 1887 created the Interstate Commerce Commission for similar purposes, federalizing

434-641: A return to the MPA for MGM, currently a division of Amazon MGM Studios, after it lost membership in 2005 following a buyout led by Sony. The MPA's concerted efforts at fighting copyright infringement began in 1975 with the establishment of the Film Security Office, which sought to recover unauthorized recordings of films in order to prevent duplication. The MPA has continued to pursue a number of initiatives to combat illegal distribution of films and TV shows, especially in response to new technologies. In

496-553: A stamp of approval from the PCA, and any producer attempting to do so faced a fine of $ 25,000. After ten years of unsuccessful voluntary codes and expanding local censorship boards, the studio approved and agreed to enforce the codes, and the nationwide "Production Code" was enforced starting on July 1, 1934. In the years that immediately followed the adoption of the Code, Breen often sent films back to Hollywood for additional edits, and in some cases, simply refused to issue PCA approval for

558-576: Is an American trade association representing the five major film studios of the United States , the mini-major Amazon MGM Studios , as well as the video streaming services Netflix and Amazon Prime Video . Founded in 1922 as the Motion Picture Producers and Distributors of America ( MPPDA ) and known as the Motion Picture Association of America ( MPAA ) from 1945 until September 2019, its original goal

620-471: Is the historical reason for the name " antitrust law ". In the broader sense of the term, relating to trust law , a trust is a legal arrangement based on principles developed and recognised over centuries in English law, specifically in equity , by which one party conveys legal possession and title of certain property to a second party, called a trustee. The trustee holds the property, while any benefit from

682-511: The Canadian Home Video Rating System (CHVRS), though unlike the MPA it does not rate films itself, instead depending on provincial ratings . The organization functions as copyright advocate, and directs an anti-piracy initiative. Only American companies are part of the organization; there are no Canadian members. This article related to a film organization is a stub . You can help Misplaced Pages by expanding it . Motion Picture Association The Motion Picture Association ( MPA )

SECTION 10

#1732791759844

744-603: The Digital Millennium Copyright Act (DMCA). The MPA has continued to support law enforcement efforts to prevent illegal distribution of copyrighted materials online. The MPA and its British counterpart, the Federation Against Copyright Theft (FACT), also funded the training of Lucky and Flo , a pair of Labrador Retrievers , to detect polycarbonates used in the manufacturing of DVDs. The MPA strives to protect

806-614: The United States Supreme Court ruled that such copying constituted fair use . The MPA continued to support law enforcement efforts to stop bootleg production and distribution of videotapes and laserdiscs into the 1990s, and in 2000 took successful legal action against individuals posting DVD decryption software on the Internet in Universal City Studios, Inc. v. Reimerdes . Following

868-567: The rating system was first introduced in November 1968, it has gone through several changes, including the addition of a PG-13 rating. The ratings system is completely voluntary, and ratings have no legal standing. Instead, the American film industry enforces the MPAA film ratings after they have been assigned, with many theaters refusing to exhibit non-rated films. For example, it is against

930-453: The "Don'ts and Be Carefuls" as specific examples of what could not be portrayed. Among other rules, the code prohibited inclusion of "scenes of passion" unless they were essential to a film's plot; "pointed profanity" in either word or action; "sex perversion"; justification or explicit coverage of adultery; sympathetic treatment of crime or criminals; dancing with "indecent" moves; and white slavery. Because studio executives had been involved in

992-668: The "X" rating, which had come to be closely associated with pornography. It was replaced with a new rating, "NC-17", in 1990. In 1994, the Motion Picture Export Association of America changed its name to the Motion Picture Association to more accurately reflect the global nature of audiovisual entertainment in today's international marketplace. In 2001, Valenti established the Digital Strategy Department at

1054-584: The 1980s, it spoke out against VCRs and the threat that the MPA believed they represented to the movie industry, with MPAA president Jack Valenti drawing a parallel between the threat of the VCR and that of the Boston Strangler . In 1986, the MPAA asked Congress to pass a law that would require VCRs to come equipped with a chip to prevent them from making copies. Legal efforts at stopping homemade copies of broadcast television largely ended, however, when

1116-442: The American film industry's policy to admit unaccompanied children to an R-rated film. An unrated film is often denoted by "NR", such as in newspapers, although this is not a formal MPAA rating. In 2006, the film This Film Is Not Yet Rated alleged that the MPAA gave preferential treatment to member studios during the process of assigning ratings, as well as criticizing the rating process for its lack of transparency. In response,

1178-580: The Chinese government to both crack down on piracy and further open its film market. A settlement of a long-argued World Trade Organization complaint, coupled with Dodd's efforts, contributed to the United States' agreement with China in 2012 to open China's film market to more Hollywood films and to increase U.S. studios' share of box-office revenues in China. In addition to this agreement with China,

1240-480: The MPAA in 1995, but was purchased in 1996 by Time Warner. The number of members dropped to six in 2005, following Sony's failed attempt to acquire MGM. The MPAA's member companies remained intact until the 2019 acquisition of 21st Century Fox by Disney , including 20th Century Fox. Netflix was approved as a new member in January 2019, making it the first non-studio and the first streaming service to be part of

1302-402: The MPAA in an effort to identify itself among the major studios. In September 2019, the association updated its branding to reflect the global nature of the film, television, and streaming industry, officially changing its name to the Motion Picture Association (MPA), a name which it has used internationally since 1994. An updated logo also went into effect at this time. In September 2024, it

SECTION 20

#1732791759844

1364-425: The MPAA posted its ratings rules, policies, and procedures, as well as its appeals process, online. According to the MPA, the ratings are made by an independent group of parents. According to a 2015 study commissioned by CARA, ninety-three percent of parents in the U.S. find the rating system to be a helpful tool. The ratings currently used by the MPA's voluntary system are: On the box: "All ages admitted" On

1426-523: The MPAA to specifically address issues surrounding digital film distribution and piracy. After serving as president of the MPAA for 38 years, Valenti announced that he would step down in 2004. In September of that year, he was replaced by former Secretary of Agriculture Dan Glickman . During his tenure, Glickman focused on tax issues, content protection efforts, and increasing U.S. studios' access to international markets. He led lobbying efforts that resulted in $ 400 million in federal tax incentives for

1488-773: The MPAA, Dodd also highlighted the need for film studios to embrace technology as a means of distributing content. In June 2017, the MPAA supported the launch of the Alliance for Creativity and Entertainment (ACE), a coalition of entertainment companies, including the six major studios, Netflix and Amazon , that would draw on the MPAA's resources in an effort to reduce online piracy through research and legal efforts. Former U.S. diplomat and Assistant Secretary of State for Economic and Business Affairs Charles Rivkin succeeded Chris Dodd as CEO on September 5, 2017, and as chairman effective December 6, 2017. On January 25, 2019, film streaming service Netflix announced that it had joined

1550-505: The MPAA, Johnston died of a stroke. For three years, the MPAA operated without a president while studio executives searched for a replacement. The MPAA appointed Jack Valenti , former aide to President Lyndon Johnson , as president of the MPAA in 1966. In 1968, Valenti replaced the Production Code with a system of voluntary film ratings , in order to limit censorship of Hollywood films and provide parents with information about

1612-493: The MPAA, which sought to recover unauthorized recordings of films to prevent duplication. Valenti continued to fight piracy into the 1980s, asking Congress to install chips in VCRs that would prevent illegal reproduction of video cassettes, and in the 1990s supported law enforcement efforts to stop bootleg distribution of video tapes. Valenti also oversaw a major change in the ratings system that he had helped create—the removal of

1674-552: The MPEA voted to discontinue film shipments to Britain after the British government imposed an import tax on American films. Johnston negotiated with the British government to end the tax in 1948, and film shipments resumed. In 1956, Johnston oversaw the first major revision of the Production Code since it was created in 1930. This revision allowed the treatment of some subjects which had previously been forbidden, including abortion and

1736-597: The MPPDA hired Eric Johnston , four-time president of the United States Chamber of Commerce , to replace Hays. During his first year as president, Johnston rebranded the Motion Picture Producers and Distributors of America as the Motion Picture Association of America (MPAA). He also created the Motion Picture Export Association (MPEA) to promote American films abroad by opposing production company monopolies in other countries. In 1947

1798-548: The Pennsylvania legislature proposed to tax out-of-state corporations on their entire business activity. Concerned that other states could follow, Standard Oil had its attorney Samuel C. T. Dodd adapt the common law instrument of a trust to avoid cross-state taxation and to impose a single management hierarchy. The Standard Oil Trust was formed pursuant to a trust agreement in which the individual shareholders of many separate corporations agreed to convey their shares to

1860-529: The U.S. signed more than 20 memos of understanding with foreign governments regarding the enforcement of intellectual property rights during Dodd's tenure at the MPAA. In 2011, the MPAA supported the passage of the Stop Online Piracy Act (SOPA) and PROTECT IP Act (PIPA). After the two bills were shelved in early 2012, Dodd indicated that Hollywood might cut off campaign contributions to politicians who failed to support anti-piracy efforts in

1922-401: The appropriateness of films for children. In addition to concerns about protecting children, Valenti stated in his autobiography that he sought to ensure that American filmmakers could produce the films they wanted, without the censorship that existed under the Production Code that had been in effect since 1934. In 1975, Valenti established the Film Security Office, an anti-piracy division at

Motion Picture Association – Canada - Misplaced Pages Continue

1984-507: The box: "Some material may not be suitable for children" On the box: "Some material may be inappropriate for children under 13" On the box: "Under 17 requires accompanying parent or adult guardian" On the box: "No One 17 and Under Admitted" The original MPAA members were the "Big Eight" film studios: Paramount Pictures , Fox Film , Loews , Universal Pictures , and United Artists , followed by Warner Bros. in 1923, Columbia Pictures in 1924, along with Metro-Goldwyn-Mayer (formed by

2046-463: The broader sense. In the United States, the use of corporate trusts died out in the early 20th century as U.S. states passed laws making it easier to create new corporations . The OED (Oxford English Dictionary) dates use of the word trust in a business organization sense from 1825. The business or "corporate" trust came into use in the 19th-century United States, during the Gilded Age , as

2108-414: The censorship boards had been created to address. "The Formula" requested that studios send synopses of films being considered to the MPPDA for review. This effort largely failed, however, as studios were under no obligation to send their scripts to Hays's office, nor to follow his recommendations. In 1927, Hays oversaw the creation of a code of "Don'ts and Be Carefuls" for the industry. This list outlined

2170-521: The code, and occasional refusals to comply with PCA demands. That same year, responding to trends in European films in the run-up to the war, Hays spoke out against using movies as a vehicle for propaganda . In 1945, after nearly 24 years as president, Hays stepped down from his position at the MPPDA, although he continued to act as an advisor for the Association for the next five years. In 1945

2232-438: The creative rights of the large corporate film makers. Its counterpart has come up with infamous slogans such as " Who Makes Movies? " and " You can click, but you can't hide ". In the early 2000s, the MPAA began focusing its efforts to curb copyright infringement specifically on peer-to-peer file sharing , initially using a combination of educational campaigns and cease and desist letters to discourage such activity. In

2294-569: The decision to adopt the code, MPPDA-member studios were more willing to submit scripts for consideration. However, the growing economic impacts of the Great Depression of the early 1930s increased pressure on studios to make films that would draw the largest possible audiences, even if it meant taking their chances with local censorship boards by disobeying the Code. In 1933 and 1934, the Catholic Legion of Decency , along with

2356-422: The early days of the association, Hays spoke out against public censorship , and the MPPDA worked to raise support from the general public for the film industry's efforts against such censorship. Large portions of the public opposed censorship, but also decried the lack of morals in movies. The organisation also had formed a trust to block out Independents and enforce the monopolistic studio system . At

2418-470: The film industry, and also supported a law which created federal oversight of anti-piracy efforts. Glickman stepped down in 2010. After a search which lasted over a year, the MPAA hired former U.S. Senator Chris Dodd to replace Glickman in March 2011. In his role as president, Dodd focused on content protection, trade, and improving Hollywood's image. He traveled to China in 2011 in an effort to encourage

2480-451: The first six months of 2002, the MPAA sent more than 18,000 such letters to internet service providers to forward to users engaged in copyright infringement. Trust (monopoly) A trust or corporate trust is a large grouping of business interests with significant market power , which may be embodied as a corporation or as a group of corporations that cooperate with one another in various ways. These ways can include constituting

2542-687: The following decade, new members joining the MPAA included Avco Embassy in 1975 and Walt Disney Studios in 1979. The next year, Filmways became a MPAA member, but was later replaced in 1986 along with Avco Embassy when the De Laurentiis Entertainment Group and Orion Pictures joined the MPAA roster. As of 1995, the MPAA members were MGM—which included United Artists after their 1981 merger, Paramount, Sony Pictures —which included Columbia and TriStar Pictures after their 1989 acquisition, 20th Century Fox, Universal, Disney, and Warner Bros. Turner Entertainment joined

Motion Picture Association – Canada - Misplaced Pages Continue

2604-575: The future. In 2012, the MPAA launched the Diversity and Multicultural Outreach program, as part of an effort to increase diversity in the television and film industry both through employment and representation on screen. Since its inception, the Diversity and Multicultural and Outreach group has conducted outreach and partnered with more than 20 multicultural groups and national civil rights organizations in sponsoring film screenings, festivals, and other diversity-themed events. Throughout his tenure at

2666-409: The issues that movies could encounter in different localities. Hays also created a Studio Relations Department (SRD) with staff available to the studios for script reviews and advice regarding potential problems. Again, despite Hays' efforts, studios largely ignored the "Don'ts and Be Carefuls", and by the end of 1929, the MPPDA received only about 20 percent of Hollywood scripts prior to production, and

2728-513: The legal instruments used to create the corporate trusts, received a hostile reception in state courts during the 1880s and were quickly phased out in the 1890s in favor of other devices like holding companies for maintaining centralized corporate control. For example, the Standard Oil Trust terminated its own trust agreement in March 1892. Regardless, the name stuck, and American competition laws are known today as antitrust laws as

2790-416: The merger of Loews, Metro Pictures , Goldwyn Pictures , and Louis B. Mayer Productions ), and RKO Pictures in 1928. Then came the 1935 merger of Fox Film and 20th Century Pictures into 20th Century Fox . United Artists briefly resigned from the organization in 1956 over a ratings dispute, although they rejoined later in the decade. By 1966, Allied Artists Pictures had joined the original members. In

2852-416: The motion picture and television industry, with the goals of promoting effective copyright protection, expanding market access and has worked to curb copyright infringement , including attempts to limit the sharing of copyrighted works via peer-to-peer file sharing networks and by streaming from pirate sites. Former United States Ambassador to France Charles Rivkin is the chairman and CEO. The MPA

2914-484: The movement against anti-competitive business practices. In 1898, President William McKinley launched the trust-busting era (one aspect of the Progressive Era ) when he appointed the U.S. Industrial Commission . Theodore Roosevelt seized upon the commission's report and based much of his presidency (1901–1909) on trust-busting . Prominent trusts included: Other companies also formed trusts, such as

2976-561: The number of regional and local censorship boards continued to increase. In 1930, the MPPDA introduced the Motion Picture Production Code, commonly called the Hays Code . The Code consisted of moral guidelines regarding what was acceptable to include in films. Unlike the "Dont's and Be Carefuls", which the studios had ignored, the Production Code was endorsed by studio executives. The Code incorporated many of

3038-536: The organization of large businesses, they soon faced widespread accusations of abusing their market power to engage in anticompetitive business practices (in order to establish and maintain monopolies). Such accusations caused the term trust to become strongly associated with such practices among the American public and led to the enactment in 1890 of the Sherman Antitrust Act , the first U.S. federal competition statute. Meanwhile, trust agreements,

3100-403: The organization. The addition of Netflix also helped to maintain the number of members after the acquisition of 20th Century Fox by Disney. The MPA aims to recruit additional members. In September 2024, it was announced that Amazon MGM Studios and Prime Video would join the MPA as its seventh member starting October 1, the second non-studio to do so after Netflix in 2019; this would also mark

3162-404: The property accrues to another person, the beneficiary. Trusts are commonly used to hold inheritances for the benefit of children and other family members, for example. In business, such trusts, with corporate entities as the trustees, have sometimes been used to combine several large businesses in order to exert complete control over a market, which is how the narrower sense of the term grew out of

SECTION 50

#1732791759844

3224-554: The release of RealDVD —an application that enabled users to make copies of DVDs— RealNetworks sued the DVD Copy Control Association and the major studios in 2008 over the legality of the software, accusing them of violating the Sherman Antitrust Act . The judgment found there were no grounds for the antitrust claim and dismissed the suit . The court later found that the RealNetworks product violated

3286-406: The studios and decreasing numbers of theater goers, who were uninterested in films that were sometimes so severely edited that they were incoherent. In 1929, more than 50 percent of American moviegoers lived in a location overseen by such a board. In 1924, Hays instituted "The Formula", a loose set of guidelines for filmmakers, in an effort to get the movie industry to self-regulate the issues that

3348-413: The term itself has become contaminated. This is unfortunate, for it is difficult to find a substitute for it. There may, of course, be illegal trusts; but a trust in and by itself is not illegal: when resorted to for a proper purpose, it has been for centuries enforced by courts of justice, and is, in fact, the creature of a court of equity . Although such corporate trusts were initially set up to improve

3410-403: The time of the MPPDA's founding, there was no national censorship, but some state and municipal laws required movies to be censored, a process usually overseen by a local censorship board. As such, in certain locations in the U.S., films were often edited to comply with local laws regarding the onscreen portrayal of violence and sexuality, among other topics. This resulted in negative publicity for

3472-401: The traditional sense and the new corporate trusts: A trust is ... simply the case of one person holding the title of property, whether land or chattels, for the benefit of another, termed a beneficiary. Nothing can be more common or more useful. But the word is now loosely applied to a certain class of commercial agreements and, by reason of a popular and unreasoning dread of their effect,

3534-431: The trust; it ended up entirely owning 14 corporations and also exercised majority control over 26 others. Nine individuals held trust certificates and acted as the trust's board of trustees. One of those trustees, Rockefeller himself, held 41% of the trust certificates; the next most powerful trustee held about 13%. This trust became a model for other industries. An 1888 article explained the difference between trusts in

3596-436: The use of narcotics, so long as they were "within the limits of good taste". At the same time, the revisions added a number of new restrictions to the code, including outlawing the depiction of blasphemy and mercy killings in films. Johnston was well-liked by studio executives, and his political connections helped him function as an effective liaison between Hollywood and Washington. In 1963, while still serving as president of

3658-495: Was announced Amazon MGM Studios would join the MPA, making the seventh member in the entertainment policy group. In 1968, the MPAA established the Code and Rating Administration, or CARA (later renamed the Classification and Rating Administration), which began issuing ratings for films exhibited and distributed commercially in the United States to help parents determine what films are appropriate for their children. Since

3720-407: Was founded as the Motion Picture Producers and Distributors of America (MPPDA) in 1922 as a trade association of member motion picture companies. At its founding, MPPDA member companies produced approximately 70 to 80 percent of the films made in the United States. Former Postmaster General Will H. Hays was named the association's first president. The main focus of the MPPDA in its early years

3782-498: Was on producing a strong public relations campaign to ensure that Hollywood remained financially stable and able to attract investment from Wall Street , while simultaneously ensuring that American films had a "clean moral tone". The MPPDA also instituted a code of conduct for Hollywood's actors in an attempt to govern their behavior offscreen. Finally, the code sought to protect American film interests abroad by encouraging film studios to avoid racist portrayals of foreigners. From

SECTION 60

#1732791759844

3844-596: Was to ensure the viability of the American film industry . In addition, the MPA established guidelines for film content which resulted in the creation of the Motion Picture Production Code in 1930. This code, also known as the Hays Code, was replaced by a voluntary film rating system in 1968, which is managed by the Classification and Rating Administration (CARA). The MPA has advocated for

#843156