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" Be Stiff " is the third single by American new wave band Devo , released in 1978 by Stiff Records . The song was taken from the sessions for Q: Are We Not Men? A: We Are Devo! (1978), produced by Brian Eno . Guitarist Bob Lewis wrote the music and came up with the title concept, while bassist and singer Gerald Casale penned the verses.

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65-500: The song became an anthem for Stiff, and was a minor success in the UK. It was covered multiple times, including on a Stiff-released EP of their own artists' interpretations. It was performed by the band in 1980 and live recordings appear on DEV-O Live (1981) and Devo Live 1980 (2005). It was also performed as an encore for the Freedom of Choice shows of Devo's November 2009 tour, and

130-501: A heavy metal and rock-dominated format. In a December 1982 Gallup poll , 14% of teenagers rated new wave as their favorite type of music, making it the third-most-popular genre. New wave had its greatest popularity on the West Coast. Unlike other genres, race was not a factor in the popularity of new wave music, according to the poll. Urban contemporary radio stations were the first to play dance-oriented new wave bands such as

195-870: A distinctive visual style in music videos and fashion. According to Simon Reynolds , new wave music had a twitchy, agitated feel. New wave musicians often played choppy rhythm guitars with fast tempos; keyboards, and stop-start song structures and melodies are common. Reynolds noted new-wave vocalists sound high-pitched, geeky, and suburban. As new wave originated in Britain, many of the first new wave artists were British. These bands became popular in America, in part, because of channels like MTV, which would play British new wave music videos because most American hit records did not have music videos to play. British videos, according to head of S-Curve Records and music producer Steve Greenberg , "were easy to come by since they'd been

260-413: A new pop group. That's all." According to Stuart Borthwick and Ron Moy, authors of Popular Music Genres: an Introduction , the "height of popularity for new wave" coincided with the election of Margaret Thatcher in spring 1979. In the early 1980s, new wave gradually lost its associations with punk in popular perception among some Americans. Writing in 1989, music critic Bill Flanagan said; "Bit by bit

325-489: A promotional EP in November 1980, titled DEV-O Live , followed by the more widely available EP of the same name that added two more tracks ("Girl U Want" and "Planet Earth"). In 1999, Rhino Handmade re-released DEV-O Live on CD and included both the wide release EP version and the original promotional album in its entirety. Additionally, side breaks and the announcer's voice from the show were edited out. The Rhino edition

390-468: A staple of UK pop music TV programs like Top of the Pops since the mid-70s." This rise in technology made the visual style of new wave musicians important for their success. A nervous, nerdy persona was a common characteristic of new wave fans, and acts such as Talking Heads , Devo , and Elvis Costello . This took the forms of robotic dancing, jittery high-pitched vocals, and clothing fashions that hid

455-721: A stigma—especially in the United States—that made the music virtually unmarketable. At the same time, a number of bands, such as the Cars , the Police and Elvis Costello and the Attractions , soon emerged who combined the energy and rebellious attitude of punk with a more accessible and sophisticated radio-friendly sound. These groups were lumped together and marketed exclusively under the label of new wave. As early as 1973, critics including Nick Kent and Dave Marsh were using

520-530: Is a music genre that encompasses pop -oriented styles from the 1970s through the 1980s. It is considered a lighter and more melodic "broadening of punk culture ". It was originally used as a catch-all for the various styles of music that emerged after punk rock . Later, critical consensus favored "new wave" as an umbrella term involving many contemporary popular music styles, including synth-pop , alternative dance and post-punk . The main new wave movement coincided with late 1970s punk and continued into

585-763: Is a live EP (and, later, live album ) by American new wave band Devo . It was recorded during the Freedom of Choice tour on August 16, 1980, at the Fox Warfield Theatre in San Francisco . DEV-O Live stems from a 16-track promotional album called Devo Live: Warner Bros. Music Show , recorded for broadcast on the King Biscuit Flower Hour . The broadcast was so popular that four songs ("Freedom of Choice Theme Song", "Whip It", " Be Stiff " and "Gates of Steel") were released as

650-533: The New Romantic movement. In 1981, Rolling Stone contrasted the movement with the previous new wave era, writing that "the natty Anglo-dandies of Japan ", having been "reviled in the New Wave era", seemed "made to order for the age of the clothes-conscious New Romantic bands." MTV continued its heavy rotation of videos by "post-New Wave pop" acts "with a British orientation" until 1987, when it changed to

715-614: The music press as a "reaction against the opulence/corpulence of nouveau rich New Pop" and "part of the move back to guitar-driven music after the keyboard washes of the New Romantics". In the aftermath of grunge , the British music press launched a campaign to promote the new wave of new wave that involved overtly punk and new-wave-influenced acts such as Elastica , but it was eclipsed by Britpop , which took influences from both 1960s rock and 1970s punk and new wave. During

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780-545: The 1960s mod influences of the Jam . Paul Weller , who called new wave "the pop music of the Seventies", explained to Chas de Whalley in 1977: It's just pop music and that's why I like it. It's all about hooks and guitar riffs. That's what the new wave is all about. It's not heavy and negative like all that Iggy and New York stuff. The new wave is today's pop music for today's kids, it's as simple as that. And you can count

845-512: The 1980s, Devo played the Toni Basil arrangement of “Be Stiff.” The version of "Social Fools" featured on the B-side of the single is a Devo-produced studio version. A second studio version produced by Brian Eno was later issued as the B-side of the "Come Back Jonee" 7-inch single. Big Business released a cover of "Be Stiff" on their 2006 Tour EP II. DEV-O Live DEV-O Live

910-480: The 1980s, rejecting potentially more lucrative careers from signing to a major label. In the UK, new wave "survived through the post-punk years, but after the turn of the decade found itself overwhelmed by the more outrageous style of the New Romantics." In response, many British indie bands adopted "the kind of jangling guitar work that had typified New Wave music", with the arrival of the Smiths characterised by

975-513: The 1980s, said in a 2011 interview that by the time of British new pop acts' popularity on MTV, "New Wave had already been over by then. New wave was not synth music; it wasn't even this sort of funny-haircut music. It was the guy in the Boomtown Rats wearing pajamas." Similarly in Britain, journalists and music critics largely abandoned the term "new wave" with the rise of synth-pop. According to authors Stuart Borthwick and Ron Moy, "After

1040-422: The 2000s, a number of acts that exploited a diversity of new wave and post-punk influences emerged. These acts were sometimes labeled "New New Wave". According to British music journalist Chris Nickson , Scottish band Franz Ferdinand revived both Britpop and the music of the late 1970s "with their New Wave influenced sound". AllMusic notes the emergence of these acts "led journalists and music fans to talk about

1105-616: The B-52's , Culture Club , Duran Duran, and ABC . New wave soundtracks were used in mainstream Brat Pack films such as Sixteen Candles , Pretty in Pink , and The Breakfast Club , as well as in the low-budget hit Valley Girl . John Hughes , the director of several of these films, was enthralled with British new wave music, and placed songs from acts such as the Psychedelic Furs , Simple Minds , Orchestral Manoeuvres in

1170-543: The Be Stiff Ensemble (led by Lovich). A website devoted to Mickey Jupp offers the following review: All versions were recorded on the Stiff mobile at a sound check during the tour one very cold October afternoon. Mickey Jupp's version is simply a twelve-bar. The guitar player, Peter Gosling, said, "We just played a twelve-bar a couple of times, Mickey wrote down some words and we recorded it the third time round. It

1235-635: The Dark , and Echo and the Bunnymen in his films, helping to keep new wave in the mainstream. Several of these songs remain standards of the era. Critics described the MTV acts of the period as shallow or vapid. Homophobic slurs were used to describe some of the new wave musicians. Despite the criticism, the danceable quality of the music and the quirky fashion sense associated with new wave musicians appealed to audiences. Peter Ivers , who started his career in

1300-448: The Jam as "British New Wave at its most quintessential and successful", remarked that the band broke up "just as British pop was being overrun by the preposterous leisurewear and over-budgeted videos of Culture Club, Duran Duran and ABC, all of which were anathema to the puritanical Weller ." Scholar Russ Bestley noted that while punk, new wave, and post-punk songs had featured on the Top of

1365-548: The Modern Lovers debuted even earlier. CBGB owner Hilly Kristal , referring to the first show by Television at his club in March 1974, said; "I think of that as the beginning of new wave". Many musicians who would have originally been classified as punk were also termed new wave. A 1977 Phonogram Records compilation album of the same name ( New Wave ) includes American bands Dead Boys , Ramones , Talking Heads , and

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1430-533: The Police, and the Cars charted during this period. " My Sharona ", a single from the Knack , was Billboard magazine's number-one single of 1979; its success, combined with new wave albums being much cheaper to produce during the music industry's worst slump in decades, prompted record companies to sign new wave groups. At the end of 1979, Dave Marsh wrote in Time that the Knack's success confirmed rather than began

1495-496: The Pops album series between mid-1977 and early 1982, by the time of the first Now That's What I Call Music! compilation in 1983 punk and new wave was "largely dead and buried as a commercial force". New wave was closely tied to punk, and came and went more quickly in the UK and Western Europe than in the US. At the time punk began, it was a major phenomenon in the UK and a minor one in the US. When new wave acts started being noticed in

1560-631: The Runaways . Between 1976 and 1977, the terms "new wave" and "punk" were used somewhat interchangeably. Music historian Vernon Joynson said new wave emerged in the UK in late 1976, when many bands began disassociating themselves from punk. That year, the term gained currency when it appeared in UK punk fanzines such as Sniffin' Glue , and music weeklies such as Melody Maker and New Musical Express . In November 1976, Caroline Coon used Malcolm McLaren's term "new wave" to designate music by bands that were not exactly punk but were related to

1625-550: The UK for the first time and Stiff Records released three Devo singles in a row: " Jocko Homo " which charted at number 51; their arrangement of the Rolling Stones ' " (I Can't Get No) Satisfaction ", which reached number 41; and "Be Stiff", which rose to number 71. These three singles were later compiled on the B Stiff EP. "Be Stiff" was also produced in London in limited quantities on clear and yellow vinyl, released at

1690-405: The UK. In early 1978, XTC released the single " This Is Pop " as a direct response to tags such as "new wave". Songwriter Andy Partridge later stated of bands such as themselves who were given those labels; "Let's be honest about this. This is pop, what we're playing ... don't try to give it any fancy new names, or any words that you've made up, because it's blatantly just pop music. We were

1755-454: The US, the term "punk" meant little to mainstream audiences, and it was common for rock clubs and discos to play British dance mixes and videos between live sets by American guitar acts. Illustrating the varied meanings of "new wave" in the UK and the US, Collins recalled how growing up in the 1970s he considered the Photos , who released one album in 1980 before splitting up a year later, as

1820-403: The acts on which reflected a wide variety of stylistic influences. New wave's legacy remained in the large influx of acts from the UK, and acts that were popular in rock discos, as well as the chart's name, which reflects the way new wave was marketed as "modern". According to Steve Graves, new wave's indie spirit was crucial to the development of college rock and grunge / alternative rock in

1885-418: The album is the full blown live version. It was always moving to see five bands on stage laughing and joking their way through this last number in the set. The rhythm section is great... three drummers! Live recordings of the song from Devo's 1980 tour have been released on DEV-O Live and Devo Live 1980 , and an alternate demo version (erroneously labeled as an "alternate mix" of the single version) appears on

1950-428: The bands that do it well and are going to last on one hand. The Pistols , The Damned , The Clash , The Ramones – and The Jam. Although new wave shares punk's do-it-yourself artistic philosophy, the musicians were more influenced by the light strains of 1960s pop while opposed to mainstream "corporate" rock , which they considered creatively stagnant, and the generally abrasive and political bents of punk rock. In

2015-464: The body such as suits and big glasses. This seemed radical to audiences accustomed to post-counterculture genres such as disco dancing and macho " cock rock " that emphasized a "hang loose" philosophy, open sexuality, and sexual bravado. New wave may be seen as an attempt to reconcile "the energy and rebellious attitude of punk" with traditional forms of pop songwriting, as seen in the rockabilly riffs and classic craftsmanship of Elvis Costello and

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2080-489: The compilation Recombo DNA (2000). In 1980, Devo backed singer/choreographer Toni Basil for a 12” single, contributing three of their own songs, including g a new four-minute arrangement's of “Be Stiff.” The following year a shorter Devo-backed version appeared on Basil’s album Word of Mouth , and an even shorter version was used for Basil’s video album that aired in the United Kingdom. In live performances in

2145-529: The contrast between "the American audience's lack of interest in New Wave music" compared to critics, with a "stunning two-thirds of the Top 30 acts" in the 1978 Pazz & Jop poll falling into the "New Wave-to-rock 'n' roll revivalist spectrum". A month later, the same columnist called Elvis Costello the "Best Shot of the New Wave" in America, speculating that "If New Wave is to take hold here, it will be through

2210-698: The early 1980s, particularly in the United States, notable new wave acts embraced a crossover of pop and rock music with African and African-American styles. Adam and the Ants and Bow Wow Wow , both acts with ties to former Sex Pistols manager Malcolm McLaren , used Burundi -style drumming. Talking Heads' album Remain in Light was marketed and positively reviewed as a breakthrough melding of new wave and African styles, although drummer Chris Frantz said he found out about this supposed African influence after

2275-436: The early 1980s. The common characteristics of new wave music include a humorous or quirky pop approach, angular guitar riffs, jerky rhythms, the use of electronics, and a distinctive visual style in fashion. In the early 1980s, virtually every new pop and rock act – and particularly those that employed synthesizers – were tagged as "new wave" in the United States. Although new wave shares punk's do-it-yourself philosophy,

2340-403: The efforts of those furthest from the punk center" due to "inevitable" American middle class resistance to the "jarring rawness of New Wave and its working-class angst." Starting in late 1978 and continuing into 1979, acts associated with punk and acts that mixed punk with other genres began to make chart appearances and receive airplay on rock stations and rock discos. Blondie , Talking Heads,

2405-513: The entire New Wave." Lee Ferguson, a consultant to KWST , said in an interview Los Angeles radio stations were banning disc jockeys from using the term and noted; "Most of the people who call music new wave are the ones looking for a way not to play it". Second albums by new wave musicians who had successful debut albums, along with newly signed musicians, failed to sell and stations pulled most new wave programming, such as Devo's socially critical but widely misunderstood song " Whip It ". In 1981,

2470-469: The fact. As the decade continued, new wave elements would be adopted by African-American musicians such as Grace Jones , Janet Jackson , and Prince , who in particular used new wave influences to lay the groundwork for the Minneapolis sound . The Velvet Underground have also been heralded for their influence on new wave, post-punk and alternative rock . Roxy Music were also influential to

2535-513: The genre as well as the works of David Bowie , Iggy Pop and Brian Eno . The term "new wave" is regarded as so loose and wide-ranging as to be "virtually meaningless", according to the New Rolling Stone Encyclopedia of Rock . It originated as a catch-all for the music that emerged after punk rock , including punk itself, in Britain. Scholar Theo Cateforis said that the term was used to commercialize punk groups in

2600-420: The growing nostalgia for several new-wave-influenced musicians. New wave music encompassed a wide variety of styles that shared a quirky, lighthearted, and humorous tone that were popular in the late 1970s and early 1980s. New wave includes several pop -oriented styles from this time period. Common characteristics of new wave music include a humorous or quirky pop approach, the use of electronic sounds, and

2665-432: The last traces of Punk were drained from New Wave, as New Wave went from meaning Talking Heads to meaning the Cars to Squeeze to Duran Duran to, finally, Wham! ". Among many critics, however, new wave remained tied to the punk/new wave period of the late 1970s. Writing in 1990, the "Dean of American Rock Critics" Robert Christgau , who gave punk and new wave bands major coverage in his column for The Village Voice in

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2730-411: The late 1960s, went on to become the host for the television program New Wave Theatre that showcased rising acts in the underground new wave scene. He has been described by NTS Radio as "a virtuosic songwriter and musician whose antics bridged not just 60s counterculture and New Wave music but also film, theater, and music television." In September 1988, Billboard launched its Modern Rock chart,

2795-408: The late 1970s, defined "new wave" as "a polite term devised to reassure people who were scared by punk, it enjoyed a two- or three-year run but was falling from favor as the '80s began." Lester Bangs , another critical promoter of punk and new wave in the 1970s, when asked if new wave was "still going on" in 1982, stated that "The only trouble with New Wave is that nobody followed up on it ... But it

2860-462: The latter half of the 1980s and onward. Conversely, according to Robert Christgau , "in America, the original New Wave was a blip commercially, barely touching the nascent alt-rock counterculture of the '80s." In the US, new wave continued into the mid-1980s but declined with the popularity of the New Romantic , new pop , and new music genres. Some new wave acts, particularly R.E.M. , maintained new wave's indie label orientation through most of

2925-499: The media: Punk rock or new wave bands overwhelmingly expressed their dissatisfaction with the prevailing rock trends of the day. They viewed bombastic progressive rock groups like Emerson Lake and Palmer and Pink Floyd with disdain, and instead channeled their energies into a more stripped back sound… The media, however, portrayed punk groups like the Sex Pistols and their fans as violent and unruly, and eventually punk acquired

2990-401: The monochrome blacks and greys of punk/new wave, synth-pop was promoted by a youth media interested in people who wanted to be pop stars, such as Boy George and Adam Ant ". In 2005, Andrew Collins of The Guardian offered the breakup of the Jam , and the formation of Duran Duran, as two possible dates marking the "death" of new wave. British rock critic Adam Sweeting , who described

3055-500: The most "truly definitive new wave band". In the same article, reviewing the American book This Ain't No Disco: New Wave Album Covers , Collins noted that the book's inclusion of such artists as Big Country , Roxy Music, Wham!, and Bronski Beat "strikes an Englishman as patently ridiculous", but that the term means "all things to all cultural commentators." By the 2000s, critical consensus favored "new wave" to be an umbrella term that encompasses power pop , synth-pop, ska revival , and

3120-411: The musicians were more influenced by the styles of the 1950s along with the lighter strains of 1960s pop and were opposed to the generally abrasive, political bents of punk rock, as well as what was considered to be creatively stagnant " corporate rock ". New wave commercially peaked from the late 1970s into the early 1980s with numerous major musicians and an abundance of one-hit wonders . MTV , which

3185-608: The new wave circuit acts happening very big [in the US]. As a movement, we don't expect it to have much influence." A year earlier, Bart Mills of The Washington Post asked "Is England's New Wave All Washed Up?", writing that "The New Wave joined the Establishment, buying a few hits at the price of its anarchism. Not a single punk band broke through big in America, and in Britain John Travolta sold more albums than

3250-442: The new wave movement's commercial rise, which had been signaled in 1978 by hits for the Cars and Talking Heads. In 1980, there were brief forays into new wave-style music by non-new wave artists Billy Joel ( Glass Houses ), Donna Summer ( The Wanderer ), and Linda Ronstadt ( Mad Love ). Early in 1980, influential radio consultant Lee Abrams wrote a memo saying with a few exceptions, "we're not going to be seeing many of

3315-558: The punk-music scene. The mid-1970s British pub rock scene was the source of many of the most-commercially-successful new wave acts, such as Ian Dury , Nick Lowe , Eddie and the Hot Rods , and Dr. Feelgood . In the US, Sire Records chairman Seymour Stein , believing the term "punk" would mean poor sales for Sire's acts who had frequently played the New York club CBGB , launched a "Don't Call It Punk" campaign designed to replace

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3380-412: The punk/new wave movement. Acts associated with the movement received little or no radio airplay, or music industry support. Small scenes developed in major cities. Continuing into the next year, public support remained limited to select elements of the artistic, bohemian, and intellectual population as arena rock and disco dominated the charts. In early 1979, Eve Zibart of The Washington Post noted

3445-621: The same time as five colored vinyl versions of "Whoops-a-Daisy" by Stiff Records artist Humphrey Ocean and the Hardy Annuals . Following Devo's popular July 1978 performance at the Knebworth Festival , Stiff released an EP (catalog number ODD-2) featuring six artists from the Be Stiff '78 tour performing versions of "Be Stiff". The artists were Lene Lovich , Mickey Jupp , Wreckless Eric , Rachel Sweet , Jona Lewie , and

3510-825: The show. Devo were given consistent radio support by Sydney -based noncommercial rock station 2JJ , one of the first rock stations outside America to play their recordings. This paid off, as in August 1981, they found commercial success in Australia when the EP spent three weeks at the top of the Australian singles charts . Later in the year, they travelled to Australia and appeared on the TV show Countdown . All songs by Mark Mothersbaugh and Gerald V. Casale , unless otherwise indicated. New wave music New wave

3575-523: The soft strains of punk rock. In the UK, some post-punk music developments became mainstream. According to music critic David Smay writing in 2001: Current critical thought discredits new wave as a genre, deriding it as a marketing ploy to soft-sell punk, a meaningless umbrella term covering bands too diverse to be considered alike. Powerpop, synth-pop, ska revival, art school novelties and rebranded pub rockers were all sold as "New Wave". In mid-1977, Time and Newsweek wrote favorable lead stories on

3640-407: The start of MTV began new wave's most successful era in the US. British musicians, unlike many of their American counterparts, had learned how to use the music video early on. Several British acts on independent labels were able to outmarket and outsell American musicians on major labels, a phenomenon journalists labeled the " Second British Invasion " of "new music" , which included many artists of

3705-665: The term "new wave" to classify New York–based groups such as the Velvet Underground and New York Dolls . In the US, many of the first new wave groups were the not-so-punk acts associated with CBGB (e.g. Talking Heads, Mink DeVille and Blondie ), as well as the proto-punk scene in Ohio, which included Devo , the Electric Eels , Rocket from the Tombs , and Pere Ubu . Some important bands, such as Suicide and

3770-598: The term with "new wave". Because radio consultants in the US had advised their clients punk rock was a fad, they settled on the new term. Like the filmmakers of the French New Wave movement , after whom the genre was named, new wave bands such as Ramones and Talking Heads were anti-corporate and experimental. At first, most American writers used the term "new wave" exclusively in reference to British punk acts. Starting in December 1976, The New York Rocker , which

3835-416: Was all over in half an hour." Wreckless Eric's version was done on the second play-through. He just sang the words, "Be Stiff" over and over again, then Brady suddenly decided to put in a bit out of Hendrix 's " Purple Haze ". "I fluffed it the first time but got it right two bars later," he reported. It's all there on the record. Rachel's version is plain country and Jona's is just Jona's. The final version on

3900-434: Was coined to describe groups who were initially considered part of new wave but were more ambitious, serious, challenging, darker, and less pop-oriented. Some of these groups later adopted synthesizers. While punk rock wielded a major influence on the popular music scene in the UK, in the US it remained a fixture of the underground. By the end of 1977, "new wave" had replaced "punk" as the term for new underground music in

3965-419: Was included in the setlist of their 2014 Hardcore Devo Live! tour. According to author Simon Reynolds , with its stop-start rhythms and angular arrangement, "Be Stiff" exemplified Devo's stance against soft rock complacency. An early demo of "Be Stiff" with a very different sound appears on the collection Hardcore Devo: Volume Two (1991), recorded in either 1974 or 1975. In early 1978, Devo toured

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4030-469: Was launched in 1981, heavily promoted new-wave acts, boosting the genre's popularity in the United States. In the UK, new wave faded at the beginning of the 1980s with the emergence of the New Romantic movement. In the US, new wave continued into the mid-1980s but declined with the popularity of the New Romantic, new pop , and new music genres. Since the 1990s, new wave resurged several times with

4095-487: Was really an exciting burst there for like a year, year and a half." Starting around 1983, the US music industry preferred the more generic term " new music ", which it used to categorize new movements like new pop and New Romanticism . In 1983, music journalist Parke Puterbaugh wrote that new music "does not so much describe a single style as it draws a line in time, distinguishing what came before from what has come after." Chuck Eddy , who wrote for The Village Voice in

4160-582: Was released in a plastic sleeve with a cover insert. It was later reissued in the 2008 Japanese CD box set This Is the Devo Box . On November 29, 2019, Rhino issued an LP of the 16-track version as a Black Friday limited edition for Record Store Day , under the title Devo Live! . Four additional songs—"Pink Pussycat" (played after " Secret Agent Man "), " Satisfaction " (played after "Blockhead"), " Freedom of Choice " and " Jocko Homo " (both played after "Gates of Steel")—appear on audience recordings of

4225-522: Was suspicious of the term "punk", became the first American journal to enthusiastically use the term, at first for British acts and later for acts associated with the CBGB scene. The music's stripped-back style and upbeat tempos, which Stein and others viewed as a much-needed return to the energetic rush of rock and roll and 1960s rock that had dwindled in the 1970s with progressive rock and stadium spectacles, attracted them to new wave. The term "post-punk"

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