Comerica Center (previously Deja Blue Arena and Dr Pepper Arena ) is a multi-purpose arena in Frisco, Texas . It is the home of the Texas Legends of the NBA G League and the Frisco Fighters of the Indoor Football League , as well as the executive offices and practice facility of the National Hockey League 's Dallas Stars . The arena is also used for concerts and other live entertainment events. It seats between 5,000 and 7,000 people and has a 2,100-vehicle parking garage.
17-528: The Comerica Center encompasses the Dallas Stars' practice facility, executive offices, community ice rink and a 6,000 seat multipurpose arena. The center originally opened in 2003 with a 3,500 seat main venue. The Dr Pepper Snapple Group held the naming rights to the arena from its opening until 2019, but the arena was originally known as the Deja Blue Arena through 2008. In 2008, the arena
34-508: A business sector or business unit ( segment ), is one of the parts into which a business , organization or company is divided. Divisions are distinct parts of a business. If these divisions are all part of the same company, then that company is legally responsible for all of the obligations and debts of the divisions. In the banking industry, an example would be East West Bancorp and its primary subsidiary, East West Bank . Subsidiaries are separate, distinct legal entities for
51-584: A cash purchase of Bai Brands for $ 1.7 billion. It had previously purchased a minority stake in the company for $ 15 million in 2015. On January 29, 2018, Keurig Green Mountain announced it was acquiring the Dr Pepper Snapple Group in an $ 18.7 billion deal. The combined company would be named Keurig Dr Pepper and would trade publicly on the New York Stock Exchange . Shareholders of Dr Pepper Snapple Group would own 13% of
68-646: A result of the deals as well as sponsorships with the NHL franchise. In 2008, Dr Pepper Snapple Group purchased a minority interest in Big Red, Inc, makers of Big Red , NuGrape , Nesbitt's , and other flavored drinks. In 2014, the company announced that it accomplished its goal of reducing use of polyethylene terephthalate (PET) in its plastic bottles . Dr Pepper Snapple lowered the amount of PET in its bottles by over 60 million pounds between 2007 and 2014. On November 22, 2016, Dr Pepper Snapple announced plans to make
85-675: The Amarillo Bulls winning the championship. On March 23–26, 2016, the Comerica Center hosted the NCAA Men's Division II Basketball Elite Eight , which was won by Augustana University of South Dakota. In 2021, Comerica Center hosted a majority of the National Invitational Tournament , including the championship match on March 28. Dr Pepper Snapple Group Dr Pepper Snapple Group
102-599: The Dr Pepper/Seven Up Bottling Group , along with several other regional bottlers. This allowed DPS to bottle many of its own beverages and combat the recent decision by many Pepsi and Coca-Cola bottlers who had dropped their Dr Pepper and Snapple products to promote new product additions from Pepsi and Coca-Cola. Some of the Dr Pepper/Seven Up brands are still licensed to Pepsi, Coca-Cola, and independent bottlers in various regions of
119-816: The NYSE as "DPS." On July 9, 2018, Keurig Green Mountain acquired Dr Pepper Snapple Group, and became Keurig Dr Pepper ; the following day, the merged company began trading anew on the NYSE as "KDP." Beverage America and Select Beverages bottlers were purchased from the Carlyle Group in February 1998. Snapple , Mistic, and Stewart's (formerly Cable Car Beverage) were sold by Triarc Companies, Inc. to Cadbury Schweppes in 2000 for $ 1.45 billion. That October, Cadbury Schweppes purchased Royal Crown Cola from Triarc. In 2006 and 2007, Cadbury Schweppes purchased
136-611: The 2010–11 season and have played in the Comerica Center since their move to Frisco. The Comerica Center is also home to the Frisco Fighters , a professional indoor football team playing in the Indoor Football League . The Fighters were established in 2019 and originally scheduled to begin play in the Comerica Center starting in 2020. After the 2020 IFL season was canceled due to the COVID-19 pandemic ,
153-570: The Metroplex venue for some of Cirque du Soleil 's Grand Chapiteau shows, while the arena itself has served as a Metroplex venue for its arena shows. The arena hosted the 2012 Robertson Cup Tournament to decide the champion of the NAHL, with the Texas Tornado ultimately winning the championship. It is the second time the venue has hosted the event. It also hosted the 2013 Robertson Cup with
170-690: The United States and Canada. In November 2007, Cadbury Schweppes announced it would take the beverages unit public. On May 5, 2008, Cadbury Schweppes demerged its beverage holdings forming the Dr Pepper Snapple Group. Dr Pepper Snapple Group holds naming rights to the Dallas Stars ' practice facility, the Dr Pepper Arena , which is located in Frisco, Texas . It also retains non-alcoholic beverage rights to each facility's concessions as
187-611: The arena. In 2006, the Comerica Center was the home of the Frisco Thunder team of the Intense Football League . The Texas Revolution of Champions Indoor Football played at the arena during their 2018 season. A Lone Star Football League team to be called the Frisco Falcons was announced for a spring 2012 start but collapsed before the season began. The arena's south parking lot has served as
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#1732786578632204-427: The combined company, while Keurig shareholder and Cadbury current owner Mondelez International owning 13–14%, and JAB Holdings owning the remaining majority stake. The buyout and merger was closed on July 9, 2018. Larry Young, President and CEO of the Dr Pepper Snapple Group, retired those positions and joined the board of directors of Keurig Dr Pepper. Division (business) A division , sometimes called
221-662: The newly renamed Comerica Center, Comerica Bank, and the Dallas Stars, also secured the Dallas Stars' partnership with the arena through the 2023-24 NHL season. The Comerica Center is home of the Texas Legends of the NBA G League , the official minor league basketball organization of the National Basketball Association (NBA). The Legends, previously the Colorado 14ers , moved to Frisco prior to
238-543: The purposes of taxation , regulation and liability . For this reason, they differ from divisions, which are businesses fully integrated within the main company, and not legally or otherwise distinct from it. The Houston Chronicle highlighted that the creation of a division "is substantially easier than developing subsidiaries. Because a division is an internal segment of a company, not an entirely separate entity, business owners create and end divisions at their whim. Also, because individuals in each division are employed by
255-629: The team played its inaugural home opener at the Comerica Center on June 5, 2021. The World Olympic Gymnastics Academy hosts the annual WOGN Classic meet at the arena, which has competitions from levels 1–10 as well as an International elite competition. The arena served as the home of the Texas Tornado team of the North American Hockey League , from 2003 until 2013, when the team was sold and moved to North Richland Hills . Multiple indoor football teams operated at
272-542: Was an American multinational soft drink company based in Plano, Texas . Since July 2018, it is a business unit of the publicly-traded conglomerate Keurig Dr Pepper . Formerly Cadbury Schweppes Americas Beverages , part of Cadbury Schweppes , on May 5, 2008, it was spun off from Cadbury Schweppes as Dr Pepper Snapple Group, with the remainder of Cadbury Schweppes becoming Cadbury , a confectionery group. Trading of Dr Pepper Snapple Group's shares commenced on May 7, 2008, on
289-492: Was closed to commence a $ 39 million renovation project, which was completed in June 2009. The renovations increased the arena's capacity to 6,000 seats, and added a 1,000-space parking garage, 12 luxury suites, and a VIP club. Once renovations were complete in the fall of 2009, the arena's name was changed to Dr Pepper Arena (2009–19). Comerica Bank secured the naming rights on January 18, 2019. The deal, jointly announced between
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