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23-607: The Ohio State Sports Network from Learfield is an American radio network consisting of 62 radio stations which carry coverage of Ohio State Buckeyes football and men's basketball . Co-owned WBNS ( 1460 AM ) and WBNS-FM ( 97.1 FM ), both licensed to Columbus, Ohio , serve as the network's 2 flagship stations . The network also includes 60 affiliates in the U.S. states of Ohio and West Virginia : 33 AM stations, 22 of which extend their signals with low-power FM translators ; 26 full-power FM stations; and one HD Radio digital subchannel which supplements its signal with

46-403: A certain type of programming, which can be thematic or general, more informative or more musical, among other possibilities. Radio formats are often used as a marketing tool and are subject to frequent changes, including temporary changes called " stunting ." Except for talk radio or sports radio formats, most programming formats are based on commercial music. However the term also includes

69-460: A low-power FM translator. Paul Keels has served as play-by-play announcer for both football and men's basketball since 1998; former Ohio State offensive guard Jim Lachey currently serves as color analyst for football; and former Ohio State point guard Ron Stokes currently serves as color analyst for men's basketball. In 2009, Ohio State announced it had sold its athletic program's media rights to IMG College and RadiOhio, Inc. (member of

92-408: A new company, Learfield IMG College. Besides gameday coverage, network programming includes: Radio network The two-way type of radio network shares many of the same technologies and components as the broadcast-type radio network but is generally set up with fixed broadcast points ( transmitters ) with co-located receivers and mobile receivers/transmitters or transceivers . In this way both

115-407: A station of changing its format, for example arguing in court over whether a particular song or group of songs is "pop" or "rock". Formats constantly evolve and each format can often be sub-divided into many specialty formats. Some of the following formats are available only regionally or through specialized venues such as satellite radio or Internet radio . Seasonal formats typically celebrate

138-589: The Dispatch Broadcasting Group and then-owner of longtime network flagships WBNS and WBNS-FM); the "lucrative multiyear deal" was reportedly worth $ 110 million, and scheduled to last through 2019. At the time of the announcement, athletic director Gene Smith said Ohio State athletics would be in a better position to confront the then-ongoing economic downturn , referencing an unexpected $ 1.2 million deficit. On December 31, 2018, Learfield Communications, Inc., and IMG College merged and formed

161-543: The middle of the road (MOR) rose as a radio industry term to discern radio stations that played mainstream pop songs from radio stations whose programming was geared towards teenagers and was dominated by rock and roll , the most popular musical genre of the period in the United States and which held the first successful radio format called Top-40 . In reality, the Top-40 format was conscientiously prepared to attract

184-420: The network —began to emerge in the United States and Canada. They developed a format with programming consisting of music, news, and charismatic disc jockeys to directly attract a certain audience. For example, by the 1960s, easy listening obtained a stable position on FM radio – a spectrum considered ideal for good music and high fidelity listening as it grew in popularity during that period – and

207-426: The 1970s and 1980s, radio programming formats expanded into commercially successful variations, including, for example, adult contemporary (AC), album-oriented rock (AOR) and urban contemporary (UC), among others, which spread to most AM and FM radio stations in the United States. Over time, FM radio came to dominate music programming, while AM radio switched to news and talk formats. In some countries such as

230-476: The AM and FM spectrum to differentiate themselves for both audiences and advertisers. At that time, it caused a proliferation of many radio formats, which included presentation, schedule and target audience, as well as repertoire. Within a few years, FM radio stations were supplying program formats completely analogous to their AM stations counterparts, increased to more than 50% in 1970 and reached 95% in 1980. During

253-586: The UK, licences to broadcast on radio frequencies are regulated by the government, and may take account of social and cultural factors including format type, local content, and language, as well as the price available to pay for the spectrum use. This may be done to ensure a balance of available public content in each area, and in particular to enable non-profit local community radio to exist alongside larger and richer national companies. On occasions format regulation may lead to difficult legal challenges when government accuses

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276-483: The fixed and mobile radio units can communicate with each other over broad geographic regions ranging in size from small single cities to entire states/provinces or countries. There are many ways in which multiple fixed transmit/receive sites can be interconnected to achieve the range of coverage required by the jurisdiction or authority implementing the system: conventional wireless links in numerous frequency bands, fibre-optic links, or microwave links. In all of these cases

299-542: The growth of regular broadcasting of radio to home listeners in the 1920s. This growth took various paths in different places. In Britain the BBC was developed with public funding , in the form of a broadcast receiver license , and a broadcasting monopoly in its early decades. In contrast, in the United States various competing commercial broadcasting networks arose funded by advertising revenue. In that instance,

322-412: The late 1940s . American television had more financial resources to produce generalist programs that provoked the migration of countless talents from radio networks to the new medium. Under this context, the radio was pressured to seek alternatives to maintain its audience and cultural relevance. As a consequence, AM radios stations—many of which were "independent", that is not affiliated with

345-442: The mobile radio user as it roams throughout the system coverage. Trunking of two-way radio is identical to the concept used for cellular phone systems where each fixed and mobile radio is specifically identified to the system controller and its operation is switched by the controller. The broadcast type of radio network is a network system which distributes programming to multiple stations simultaneously, or slightly delayed, for

368-474: The news, bulletins, DJ talk, jingles, commercials, competitions, traffic news, sports, weather and community announcements between the tracks. Even before World War II , radio stations in North America and Europe almost always adopted a generalist radio format. However, the United States witnessed the growing strengthening of television over the radio as the major mass media in the country by

391-406: The overall content broadcast on a radio station . The radio format emerged mainly in the United States in the 1950s, at a time when radio was compelled to develop new and exclusive ways to programming by competition with television . The formula has since spread as a reference for commercial radio programming worldwide. A radio format aims to reach a more or less specific audience according to

414-512: The purpose of extending total coverage beyond the limits of a single broadcast signal. The resulting expanded audience for radio programming or information essentially applies the benefits of mass-production to the broadcasting enterprise. A radio network has two sales departments, one to package and sell programs to radio stations, and one to sell the audience of those programs to advertisers. Most radio networks also produce much of their programming. Originally, radio networks owned some or all of

437-537: The same corporation that owned or operated the network often manufactured and marketed the listener's radio. Major technical challenges to be overcome when distributing programs over long distances are maintaining signal quality and managing the number of switching/relay points in the signal chain . Early on, programs were sent to remote stations (either owned or affiliated) by various methods, including leased telephone lines, pre-recorded gramophone records and audio tape. The world's first all-radio, non-wireline network

460-404: The signals are typically backhauled to a central switch of some type where the radio message is processed and resent (repeated) to all transmitter sites where it is required to be heard. In contemporary two-way radio systems a concept called trunking is commonly used to achieve better efficiency of radio spectrum use and provide very wide-ranging coverage with no switching of channels required by

483-409: The stations that broadcast the network's radio format programming. Presently however, there are many networks that do not own any stations and only produce and/or distribute programming. Similarly station ownership does not always indicate network affiliation. A company might own stations in several different markets and purchase programming from a variety of networks. Radio networks rose rapidly with

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506-682: The young audience, who was the main consumer of the records sold by the American record industry at that time. Soon, playlists became central to programming and radio formats, although the number of records in a playlist really depends on the format. By the mid-1960s, American FM radio's penetration began achieving balance with AM radio since the Federal Communications Commission required that co-owned AM and FM stations be programmed independently from each other. This resulted in huge competition between radio stations in

529-643: Was claimed to be the Rural Radio Network , a group of six upstate New York FM stations that began operation in June 1948. Terrestrial microwave relay, a technology later introduced to link stations, has been largely supplanted by coaxial cable , fiber , and satellite , which usually offer superior cost-benefit ratios. Many early radio networks evolved into Television networks . Radio format A radio format or programming format (not to be confused with broadcast programming ) describes

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