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73-530: The game's original name was the "Big Game at the End of the Season;" it was changed during Week 3 of the regular season due to wordiness and concerns over potential to be genericized . The "Million Dollar Game" name derived from the pot of one million dollars that would be split among the players of the winning team (with each team having 38 players, each player would receive approximately $ 26,316 for winning). Less than

146-490: A genericized trademark or proprietary eponym , is a trademark or brand name that, because of its popularity or significance, has become the generic term for, or synonymous with, a general class of products or services , usually against the intentions of the trademark's owner. A trademark is prone to genericization, or "genericide", when a brand name acquires substantial market dominance or mind share , becoming so widely used for similar products or services that it

219-592: A "first-to-file" system, which grants rights to the first entity to register the mark. However, well-known trademarks are an exception, as they may receive protection even without registration. In contrast, a few countries, like the United States, Canada, and Australia, follow a "first-to-use" or hybrid system, where using the mark in commerce can establish certain rights, even without registration. However, registration in these countries still provides stronger legal protection and enforcement. For example, in

292-601: A common name for the product or service rather than an indication of source). Among distinctive trademarks the scale goes from strong to weak: Trademark A trademark (also written trade mark or trade-mark ) is a form of intellectual property that consists of a word, phrase, symbol, design, or a combination that identifies a product or service from a particular source and distinguishes it from others. Trademarks can also extend to non-traditional marks like drawings, symbols, 3D shapes like product designs or packaging, sounds, scents, or specific colors used to create

365-444: A company or product. A trademark, by contrast, offers legal protection for a brand with enforceable rights over the brand's identity and distinguishing elements. Trademark law is designed to fulfill the public policy objective of consumer protection , by preventing the public from being misled as to the origin or quality of a product or service. By identifying the commercial source of products and services, trademarks facilitate

438-467: A competitor uses the same or a confusingly similar trademark for the same or similar products in a jurisdiction where the trademark is protected. This concept is recognized in many jurisdictions, including the United States, the European Union, and other countries, though specific legal standards may vary. To establish trademark infringement in court, the plaintiff generally must show: Trademark

511-630: A distinctive label or ticket'. In the United States , Congress first attempted to establish a federal trademark regime in 1870. This statute purported to be an exercise of Congress' Copyright Clause powers. However, the Supreme Court struck down the 1870 statute in the Trade-Mark Cases later on in the decade. In 1881, Congress passed a new trademark act, this time according to its Commerce Clause powers. Congress revised

584-547: A generic name as soon as a novel pharmaceutical enters the market. For example, aripiprazole , the nonproprietary name for Abilify, was well-documented since its invention. Warfarin , originally introduced as a rat poison , was approved for human use under the brand name Coumadin. Examples of genericization before the modern system of generic drugs include aspirin , introduced to the market in 1897, and heroin , introduced in 1898. Both were originally trademarks of Bayer AG . However, U.S. court rulings in 1918 and 1921 found

657-437: A generic product or service name. They should stand out from the surrounding text using capital letters, bold type, italics, color, underlining, quotation marks, or a unique stylized format. For example, say “LEGO® toy blocks” instead of “Lego’s.” A trademark may be designated by the following symbols: While ™ and ℠ apply to unregistered marks (™ for goods and ℠ for services), the ® symbol indicates official registration with

730-473: A generic term for the product to be used in descriptive contexts, to avoid inappropriate use of the "house" mark. Such a term is called a generic descriptor and is frequently used immediately after the trademark to provide a description of the product or service. For example, " Kleenex tissues" ("facial tissues" being the generic descriptor) or " Velcro -brand fasteners" for Velcro brand name hook-and-loop fasteners. Another common practice among trademark owners

803-422: A geographical indication for specialty food or drink may be generic, it is not a trademark because it does not serve to identify exclusively a specific commercial enterprise and therefore cannot constitute a genericized trademark. The extension of protection for geographical indications is somewhat controversial. A geographical indication may have been registered as a trademark elsewhere; for example, if "Parma Ham"

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876-419: A lack of alternative names in common use: as a result, consumers may not realize that the term is a brand name rather than a medical eponym or generic term. Pharmaceutical trade names are somewhat protected from genericization due to the modern practice of assigning nonproprietary names based on a drug's chemical structure. This circumvents the problem of a trademarked name entering common use by providing

949-609: A loss of rights in the trademark. It is still possible to make significant changes to the underlying goods or services during a sale without jeopardizing the trademark, but companies will often contract with the sellers to help transition the mark and goods or services to the new owners to ensure continuity of the trademark. Trademarks are often confused with patents and copyrights . Although all three laws protect forms of intangible property, collectively known as intellectual property (IP), they each have different purposes and objectives: Among these types of IP, only trademark law offers

1022-551: A month after the championship, the league would cease operations following abysmal ratings along with NBC officially parting ways with the league. There would not be another XFL champion until 22 years later in which the Arlington Renegades would win the 2023 XFL Championship Game . The Orlando Rage had finished the 10-game regular season with the XFL's best record, 8–2. Los Angeles was 7–3 while both San Francisco and

1095-483: A result of common use in the marketplace is known as genericization . This process typically occurs over a period of time in which a mark is not used as a trademark (i.e., where it is not used to exclusively identify the products or services of a particular business), where a mark falls into disuse entirely, or where the trademark owner does not enforce its rights through actions for passing off or trademark infringement . One risk factor that may lead to genericization

1168-619: A scrambling touchdown in garbage time to avoid the shutout. Those looking for a tight contest quickly had their hopes dashed as the 32-point spread was the widest in the league's short history. The game's MVP was Xtreme kicker José Cortez . The XFL folded shortly after the Game was played. Sparse attendance at the Coliseum was noticeable, as most of the television camera angles would only show close-ups of sections with fans and sideline interviews used distorted camera perspectives shot from near

1241-476: A tiebreaker with both teams at 6–4. Instead, Los Angeles won. The 2001 XFL used a crossover playoff format: each division champion would host the second-place team in the other division (the XFL, as with the National Football League , features each team playing its division rivals twice in the regular season, and thus this format avoided making teams play a third time in a season, at least for

1314-402: A trademark owner may need to take aggressive measures to retain exclusive rights to the trademark. Xerox Corporation attempted to prevent the genericization of its core trademark through an extensive public relations campaign advising consumers to " photocopy " instead of "xerox" documents. The Lego Company has worked to prevent the genericization of its plastic building blocks following

1387-464: A unique identity. For example, Pepsi® is a registered trademark associated with soft drinks, and the distinctive shape of the Coca-Cola® bottle is a registered trademark protecting Coca-Cola's packaging design. The primary function of a trademark is to identify the source of goods or services and prevent consumers from confusing them with those from other sources. Legal protection for trademarks

1460-701: A whole. Trademark protection does not apply to utilitarian features of a product such as the plastic interlocking studs on Lego bricks. The earliest examples of use of markings date back to around 15,000 years ago in Prehistory . Similar to branding practices, the Lascaux cave paintings in France, for instance, depict bulls with marks, which experts believe may have served as personal marks to indicate livestock ownership. Around 6,000 years ago, Egyptian masonry featured quarry marks and stonecutters' signs to identify

1533-493: Is "escalator," which was once a trademark. In contrast, patents have a fixed term, typically lasting 20 years from the filing date, after which the invention enters the public domain. Copyrights generally last for the life of the author plus an additional 50 to 70 years (depending on the jurisdiction), after which the protected work enters the public domain. Although intellectual property laws such as these are theoretically distinct, more than one type may afford protection to

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1606-435: Is inherently distinctive (able to identify and distinguish a single source of goods or services), often falling into categories such as suggestive, fanciful, or arbitrary, and is therefore registerable. In contrast, weak trademarks tend to be either descriptive or generic and may not be registerable. The registration process typically begins with a trademark clearance search to identify potential conflicts that could prevent

1679-417: Is no longer associated with the trademark owner, e.g., linoleum , bubble wrap , thermos , taser . A trademark thus popularized is at risk of being challenged or revoked, unless the trademark owner works sufficiently to correct and prevent such broad use. Trademark owners can inadvertently contribute to genericization by failing to provide an alternative generic name for their product or service or using

1752-579: Is no longer possible to legally enforce rights in relation to the mark, the mark may have become generic. In many legal systems (e.g., in the United States but not in Germany ) a generic mark forms part of the public domain and can be commercially exploited by anyone. Nevertheless, there exists the possibility of a trademark becoming a revocable generic term in German (and European) trademark law. The process by which trademark rights are diminished or lost as

1825-503: Is required to act as the "basic mark." In the international application, the trademark owner can designate one or more Madrid System Member countries for protection. Each designated country’s trademark office will review the Madrid application under its local laws to grant or refuse protection. In the United States, for example, a trademark must first be registered or pending with the U.S. Patent and Trademark Office (USPTO) to serve as

1898-466: Is subject to various defenses, such as abandonment, limitations on geographic scope , and fair use. In the United States, the fair use defense protects many of the interests in free expression related to those protected by the First Amendment . Fair use may be asserted on two grounds, either that the alleged infringer is using the mark to describe accurately an aspect of its products, or that

1971-418: Is the use of a trademark as a verb , plural or possessive , unless the mark itself is possessive or plural (e.g., "Friendly's" restaurants). However, in highly inflected languages, a tradename may have to carry case endings in usage. An example is Finnish , where " Microsoftin " is the genitive case and " Facebookista " is the elative case . Generic use of a trademark presents an inherent risk to

2044-405: Is to follow their trademark with the word brand to help define the word as a trademark. Johnson & Johnson changed the lyrics of their Band-Aid television commercial jingle from, "I am stuck on Band-Aids, 'cause Band-Aid's stuck on me" to "I am stuck on Band-Aid brand , 'cause Band-Aid's stuck on me." Google has gone to lengths to prevent this process, discouraging publications from using

2117-670: Is typically secured through registration with governmental agencies, such as the United States Patent and Trademark Office (USPTO) or the European Union Intellectual Property Office (EUIPO). Registration provides the owner certain exclusive rights and provides legal remedies against unauthorized use by others. Trademark laws vary by jurisdiction but generally allow owners to enforce their rights against infringement, dilution, or unfair competition. International agreements, such as

2190-606: Is used to refer to both trademarks and service marks. Similarly, the World Intellectual Property Organization (WIPO) defines a trademark as a sign capable of distinguishing the goods or services of one enterprise from those of other enterprises. WIPO administers the Madrid Protocol , which allows trademark owners worldwide to file one application to register their trademark in multiple countries. Almost anything that identifies

2263-557: Is why companies try hard not to let their trademark become too common, a phenomenon that could otherwise be considered a successful move since it would mean that the company gained an exceptional recognition. An example of trademark erosion is the verb "to hoover" (used with the meaning of "vacuum cleaning"), which originated from the Hoover company brand name. Nintendo is an example of a brand that successfully fought trademark erosion, having managed to replace excessive use of its name with

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2336-589: The Chicago Enforcers each finished 5–5 (thus Orlando and L.A. were the only two teams out of eight to finish with winning records in the regular season; the Memphis Maniax were also 5-5 but San Francisco won the playoff berth on a tie-breaker). The last game of the regular season ended up serving as the western division championship; had the Demons won that game, they would have won the division on

2409-647: The Paris Convention and the Madrid Protocol , simplify the registration and protection of trademarks across multiple countries. Additionally, the TRIPS Agreement sets minimum standards for trademark protection and enforcement that all member countries must follow. The term trademark can also be spelled trade mark in regions such as the EU, UK, and Australia, and as trade-mark in Canada. Despite

2482-657: The San Francisco 49ers (for whom he scored over 100 points in the 2001 and 2002 NFL seasons) and Minnesota Vikings ; his final season in 2005 saw him play for five professional teams as a fill-in for injured kickers, four in the NFL and one in the Arena Football League . at Los Angeles Memorial Coliseum in Los Angeles, California Genericized trademark A generic trademark , also known as

2555-646: The "basic mark" necessary for Madrid filings. The trademark registration process with the USPTO generally follows these steps: Trademark owners seeking protection in multiple jurisdictions have two options: the Paris route, under the Paris Convention , or the Madrid System , which is administered by WIPO . The Paris route, covering 180 countries and also known as the "direct route," requires filing separate applications with each country’s IP office. In contrast,

2628-559: The 1990s, the Parma consortium successfully sued the Asda supermarket chain to prevent it using the description "Parma ham" on prosciutto produced in Parma but sliced outside the Parma region. The European Court ruled that pre-packaged ham must be produced, sliced, and packaged in Parma in order to be labeled for sale as "Parma ham". A trademark is said to fall somewhere along a scale from being " distinctive " to "generic" (used primarily as

2701-429: The European Union requires "genuine use" of the mark within a continuous five-year period following registration to maintain the trademark, with non-use potentially resulting in revocation. The trademark owner must enforce their rights to preserve the trademark's distinctiveness , prevent trademark infringement, and avoid dilution. Enforcement after registration generally involves: Trademark infringement occurs when

2774-468: The Internet". The Swedish Language Council received a complaint from Google for its inclusion of ogooglebar (meaning 'ungoogleable') on its list of new Swedish words from 2012. The Language Council chose to remove the word to avoid a legal process, but in return wrote that "[w]e decide together which words should be and how they are defined, used and spelled". Where a trademark is used generically,

2847-468: The Madrid System streamlines the process by allowing a single Madrid application, built on an existing or applied-for national or regional registration (the "basic mark"), to extend protection to up to 131 countries. Unlike patents and copyrights , which have fixed expiration dates, trademark registrations typically have an initial term of 10 years and can be renewed indefinitely, as long as

2920-577: The Roman Empire. Other notable trademarks that have been used for a long time include Stella Artois , which claims use of its mark since 1366, and Löwenbräu , which claims use of its lion mark since 1383. The first trademark legislation was passed by the Parliament of England under the reign of King Henry III in 1266, which required all bakers to use a distinctive mark for the bread they sold. The first modern trademark laws emerged in

2993-528: The Trademark Act in 1905. The Lanham Act of 1946 updated the law and has served, with several amendments, as the primary federal law on trademarks. The Trade Marks Act 1938 in the United Kingdom set up the first registration system based on the "intent-to-use" principle. The Act also established an application publishing procedure and expanded the rights of the trademark holder to include

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3066-492: The Trademark Electronic Search System (TESS) in 2023. A comprehensive clearance search involves checking the USPTO database for federally registered and applied-for trademarks, state trademark databases, and the internet to see if someone else has already registered that trademark or a similar one. The search should also include looking at both words and designs. To search for similar designs in

3139-486: The UK Patent Office for the first time. Registration was considered to comprise prima facie evidence of ownership of a trademark and registration of marks began on 1 January 1876. The 1875 Act defined a registrable trade mark as a device or mark, or name of an individual or firm printed in some particular and distinctive manner; or a written signature or copy of a written signature of an individual or firm; or

3212-400: The USPTO database, design search codes must be used. WIPO ’s Global Brand Database provides international access to trademarks and emblems. Trademark owners can either maintain protection at the national level or expand internationally through the Madrid System by building on their national registration. To pursue international protection, a national registration or pending application

3285-588: The United States continue to use "Legos" as the plural form of "Lego," but competing and interchangeable products, such as those manufactured by Mega Brands , are often referred to simply as building blocks or construction blocks. The company has successfully put legal pressure on the Swedish Academy and the Institute for Language and Folklore to remove the noun lego from their dictionaries. Adobe Inc. has experienced mixed success with preventing

3358-584: The United States, trademark rights are established either (1) through first use of the mark in commerce, creating common law rights limited to the geographic areas of use, or (2) through federal registration with the U.S. Patent and Trademark Office (USPTO), with use in commerce required to maintain the registration. Federal registration with the USPTO provides additional benefits, such as: Trademark law grants legal protection to "distinctive" trademarks, which are marks that allow consumers to easily associate them with specific products or services. A strong trademark

3431-459: The alleged infringer is using the mark to identify the mark owner. One of the most visible proofs that trademarks provide a limited right in the U.S. comes from the comparative advertising that is seen throughout U.S. media. An example of the first type is that although Maytag owns the trademark "Whisper Quiet" for its dishwashers, makers of other products may describe their goods as being "whisper quiet" so long as these products do not fall under

3504-438: The barring of trademark use even in cases where confusion remained unlikely. This Act served as a model for similar legislation elsewhere. The oldest registered trademark has various claimants, enumerated below: Trademark protection can be acquired through registration and/or, in certain countries, through use. Globally, the most common method for establishing trademark rights is registration. Most countries operate under

3577-595: The different spellings, all three terms denote the same concept. In the United States, the Lanham Act defines a trademark as any word, phrase, symbol, design, or combination of these things used to identify goods or services. Trademarks help consumers recognize a brand in the marketplace and distinguish it from competitors. A service mark , also covered under the Lanham Act, is a type of trademark used to identify services rather than goods. The term trademark

3650-445: The effective enforcement of trademark rights and may ultimately lead to genericization. Trademark owners may take various steps to reduce the risk, including educating businesses and consumers on appropriate trademark use, avoiding use of their marks in a generic manner, and systematically and effectively enforcing their trademark rights. If a trademark is associated with a new invention , the trademark owner may also consider developing

3723-551: The expiration of Lego's last major patents in 1978. Lego manuals and catalogs throughout the 1980s included a message imploring customers to preserve the brand name by "referring to [their] bricks as 'LEGO Bricks or Toys', and not just 'LEGOS'." In the early 2000s, the company acquired the Legos.com URL in order to redirect customers to the Lego.com website and deliver a similar message. Despite these efforts, many children and adults in

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3796-554: The first round). Los Angeles defeated Chicago 33–16 in their semifinal, while San Francisco upset Orlando 26–25 in their semifinal. The Xtreme, led by regular-season Most Valuable Player Tommy Maddox , won the Million Dollar Game 38–6. The Xtreme dominated the game and held the Demons scoreless until their third-string quarterback Oteman Sampson (pressed into service after Mike Pawlawski was pulled due to ineffectiveness and backup Pat Barnes suffered an injury) scored

3869-498: The genericization of their trademarked software, Adobe Photoshop . This is shown via recurring use of "photoshop" as a noun, verb, or general adjective for all photo manipulation throughout the Internet and mass media. Since 2003, the European Union has actively sought to restrict the use of geographical indications by third parties outside the EU by enforcing laws regarding " protected designation of origin ". Although

3942-535: The ground to avoid the camera catching empty seats. A second XFL season would not be played until 2020. After each had been released by National Football League teams earlier in their professional careers, both Maddox and Cortez eventually found themselves back in the NFL. Maddox signed with the Pittsburgh Steelers in 2001. He replaced Kordell Stewart in the 2002 season and led the Steelers into

4015-409: The identification of products and services which meet the expectations of consumers as to the quality and other characteristics. Trademarks may also serve as an incentive for manufacturers, providers, or suppliers to consistently provide quality products or services to maintain their business reputation. Furthermore, if a trademark owner does not maintain quality control and adequate supervision about

4088-574: The late 19th century. In France, the first comprehensive trademark system in the world was passed into law in 1857 with the "Manufacture and Goods Mark Act". In Britain, the Merchandise Marks Act 1862 made it a criminal offense to imitate another's trade mark 'with intent to defraud or to enable another to defraud'. The passing of the Trade Marks Registration Act 1875 allowed formal registration of trademarks at

4161-532: The manufacture and provision of products or services supplied by a licensee, such "naked licensing" will eventually adversely affect the owner's rights in the trademark. For US law see, ex. Eva's Bridal Ltd. v. Halanick Enterprises, Inc. 639 F.3d 788 (7th Cor. 2011). This proposition has, however, been watered down by the judgment of the House of Lords in the case of Scandecor Development AB v. Scandecor Marketing AB et al. [2001] UKHL 21; wherein it has been held that

4234-415: The mark remains in continuous use in commerce. If the trademark owner stops using the mark for too long (typically three to five years, depending on the jurisdiction), the trademark rights may be lost. For example, in the United States, trademark rights are based on use in commerce. If a mark is not used for three consecutive years, it is presumed abandoned and becomes vulnerable to challenges. Similarly,

4307-476: The mere fact that a bare license (the equivalent of the United States concept of a naked license) has been granted did not automatically mean that a trademark was liable to mislead. By the same token, trademark holders must be cautious in the sale of their mark for similar reasons as apply to licensing. When assigning an interest in a trademark, if the associated product or service is not transferred with it, then this may be an "assignment-in-gross" and could lead to

4380-532: The playoffs. That performance earned NFL Comeback Player of the Year honors. Maddox lost his starting job to Ben Roethlisberger in 2004, and was released in 2006, however still became the first former XFL player to be a Super Bowl champion after the Steelers won Super Bowl XL over the Seattle Seahawks . Cortez went on to become an NFL journeyman for the next five seasons playing two seasons each with

4453-421: The possibility of perpetual rights, provided the trademark is continuously used and renewed. However, if a trademark is no longer in use, its registration may be subject to cancellation. Trademarks can also lose protection through genericide , a process where a trademark becomes so widely used to refer to a category of goods or services that it loses its distinctiveness and legal protection. A well-known example

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4526-527: The registration of the trademark. A comprehensive clearance search can help avoid costly and time-consuming issues, such as refusal to register, opposition or cancellation proceedings, or a trademark infringement lawsuit. In the United States, the USPTO maintains a publicly accessible database of registered trademarks. This database can be searched using the Trademark Search system, which replaced

4599-425: The relevant national authority. Using the ® symbol for unregistered trademarks is misleading and can be treated as unfair business practice. It may also result in civil or criminal penalties. A brand is a marketing concept that reflects how consumers perceive a product or service. It has a much wider meaning and refers to the proprietary visual, emotional, rational, and cultural image that customers associate with

4672-426: The same article. For example, the particular design of a bottle may qualify for copyright protection as a non-utilitarian [sculpture], or trademark protection based on its shape, or the ' trade dress ' appearance of the bottle as a whole may be protectable. Titles and character names from books or movies may also be protectable as trademarks while the works from which they are drawn may qualify for copyright protection as

4745-405: The same category of goods the trademark is protected under. An example of the second type is that Audi can run advertisements saying that a trade publication has rated an Audi model higher than a BMW model since they are only using "BMW" to identify the competitor. In a related sense, an auto mechanic can truthfully advertise that he services Volkswagens , and a former Playboy Playmate of

4818-486: The source of goods or services can serve as a trademark. In addition to words, slogans, designs, or combinations of these, trademarks can also include non-traditional marks like sounds, scents, or colors. Under the broad heading of trademarks, there are several specific types commonly encountered, such as trade dress, collective marks, and certification marks: To maintain distinctiveness , trademarks should function as adjectives, not as nouns or verbs, and be paired with

4891-488: The stone's origin and the workers responsible. Wine amphorae marked with seals were also found in the tomb of Pharaoh Tutankhamun , who ruled ancient Egypt more than 3,000 years ago. Over 2,000 years ago, Chinese manufacturers sold goods marked with identifying symbols in the Mediterranean region. Trademarks have also been discovered on pottery, porcelain, and swords produced by merchants in ancient Greece and

4964-439: The term genericization refers to the process of a brand drug losing market exclusivity to generics. Trademark erosion , or genericization , is a special case of antonomasia related to trademarks . It happens when a trademark becomes so common that it starts being used as a common name and the original company has failed to prevent such use. Once it has become an appellative, the word cannot be registered any more; this

5037-437: The term " game console ", at that time a neologism . Whether or not a mark is popularly identified as genericized, the owner of the mark may still be able to enforce the proprietary rights that attach to the use or registration of the mark, as long as the mark continues to exclusively identify the owner as the commercial origin of the applicable products or services. If the mark does not perform this essential function and it

5110-653: The term ' googling ' in reference to Web searches. In 2006, both the Oxford English Dictionary and the Merriam Webster Collegiate Dictionary struck a balance between acknowledging widespread use of the verb coinage and preserving the particular search engine's association with the coinage, defining google (all lower case, with - le ending) as a verb meaning "use the Google search engine to obtain information on

5183-523: The terms to be genericized, stating the company's failure to reinforce the brand's connection with their product as the reason. A different sense of the word genericized in the pharmaceutical industry refers to products whose patent protection has expired. For example, Lipitor was genericized in the U.S. when the first competing generic version was approved by the FDA in November 2011. In this same context,

5256-878: The trademark in similar fashion to generic terms . In one example, the Otis Elevator Company 's trademark of the word " escalator " was cancelled following a petition from Toledo -based Haughton Elevator Company . In rejecting an appeal from Otis, an examiner from the United States Patent and Trademark Office cited the company's own use of the term "escalator" alongside the generic term " elevator " in multiple advertisements without any trademark significance. Therefore, trademark owners go to extensive lengths to avoid genericization and trademark erosion. Genericization may be specific to certain professions and other subpopulations. For example, Luer-Lok (Luer lock) , Phoroptor (phoropter) , and Port-a-Cath (portacath) have genericized mind share among physicians due to

5329-610: Was part of a trademark registered in Canada by a Canadian manufacturer, then ham manufacturers in Parma , Italy, might be unable to use this name in Canada. Wines (such as Bordeaux , Port and Champagne ), cheeses (such as Roquefort , Parmesan , Gouda , and Feta ), Pisco liquor, and Scotch whisky are examples of geographical indications. Compare Russian use of "Шампанское" (= Shampanskoye) for champagne -type wine made in Russia. In

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