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114-422: Washington, D.C. –based National Infomercial Marketing Association was formed in late 1990; by 1993 "it had more than 200" members committed to standards "with teeth". While the term "infomercial" was originally applied only to television advertising, it is now sometimes used to refer to any presentation (often on video) which presents a significant amount of information in an actual, or perceived, attempt to promote

228-761: A call to action , are erroneously called infomercials; when used as an independently produced commercial, they are generally known as DRTV spots or short-form DRTV . Infomercial sponsors often also use shorter spots during regular programming. The products frequently marketed through infomercials at the national level include cleaning products, appliances, food-preparation devices, dietary supplements, alternative health aids, memory improvement courses, books, compilation albums , videos of numerous genres, real estate investment strategies, beauty supplies, baldness remedies, sexual-enhancement supplements, weight-loss programs and products, personal fitness devices, home exercise machines and adult chat lines. Uses for infomercials in

342-495: A cascading waterfall with Italian Renaissance -style architecture. Modern , Postmodern , contemporary , and other non-classical architectural styles are also seen in the city. The National Museum of African American History and Culture deeply contrasts the stone-based neoclassical buildings on the National Mall with a design that combines modern engineering with heavy inspiration from African art . The interior of

456-485: A " name " adds value in making an introduction. Infomercials particularly exploded in the mid-1990s with motivational and personal development products, and " get-rich-quick scheme "s based on the premise that one could quickly become wealthy by either selling anything through classified ads or through flipping . These were hawked by personalities such as Don Lapre and Carleton H. Sheets , among others. When they first appeared, infomercials were most often scheduled in

570-440: A "closing argument" to his campaign. The combination of these networks reportedly drew a peak audience of over 33 million viewers of the half-hour program, making it the single most watched infomercial broadcast in the history of U.S. television. Aside from blocking viewer choice, reception was not all positive: an NBC reviewer referred to Obama as having a "thin resume". Obama opponent John McCain commented that "No one will delay

684-456: A "paid advertisement for [particular product or service], sponsored by [sponsor]" at the beginning ("following program") and end ("preceding program") of the advertisement and before ordering instructions are displayed. Customer protection advocates recommend buyer beware : study the product and the claims before making a purchase. Many stations and networks normally run their own disclaimers before, during and/or after infomercials. Some mention

798-486: A 2023 population of 6.3 million residents. A locally elected mayor and 13-member council have governed the district since 1973, though Congress retains the power to overturn local laws. Washington, D.C., residents are, on the federal level, politically disenfranchised since the city's residents do not have voting representation in Congress; the city's residents elect a single non-voting congressional delegate to

912-487: A center of the nation's internal slave trade . After its survey, the new federal city was constructed on the north bank of the Potomac River, to the east of Georgetown centered on Capitol Hill . On September 9, 1791, three commissioners overseeing the capital's construction named the city in honor of President Washington. The same day, the federal district was named Columbia, a feminine form of Columbus , which

1026-539: A clown, at first referred to only as "The Magic Clown," but later renamed Bonomo after the show's sponsor, performing magic tricks, sometimes with the help of his puppet Laffy. The show was created by Tico Bonomo, grandson of the founder of the Bonomo Turkish Taffy company, specifically as a vehicle to sell candy. As a result, each episode featured constant plugs for the sponsor, and some consider this show to be an early infomercial . Development of

1140-439: A dialup option. During the financial crisis that lasted from 2007 to 2008, many struggling individual television stations began to devote more of their programming schedules to infomercials, thereby reducing syndication contracts for regular programming. Some stations found that the revenue from infomercial-time sales were higher than those possible through traditional television advertising and syndication sales options. However,

1254-469: A federal town". In Federalist No. 43 , published January 23, 1788, James Madison argued that the new federal government would need authority over a national capital to provide for its own maintenance and safety. The Pennsylvania Mutiny of 1783 emphasized the need for the national government not to rely on any state for its own security. Article One, Section Eight of the Constitution permits

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1368-489: A form of linear datacasting without the need to interfere with a subscriber's internet bandwidth (or lack thereof if they solely used the machine's dialup connection for updating). The program was listed as Teleworld Paid Program , named for TiVo's corporate name at its founding. Teleworld Paid Program was quietly discontinued at the start of the 2016–17 television season as the company's install base had mostly transitioned to broadband and newer TiVo devices no longer included

1482-408: A garden-lined grand avenue about 1 mile (1.6 km) long and 400 feet (120 m) wide in an area that is now the National Mall inspired by the grounds at Versailles and Tuileries Gardens. In March 1792, President Washington dismissed L'Enfant due to conflicts with the three commissioners appointed to supervise the capital's construction. Andrew Ellicott , who worked with L'Enfant in surveying

1596-405: A local level. During the early days of television, many television shows were specifically created by sponsors with the main goal of selling their product, the entertainment angle being a hook to hold audience's attention (this is how soap operas got their name; such shows were sponsored by soap manufacturers). A good example of this is the early children's show The Magic Clown on NBC , which

1710-502: A modern glass exterior and heavy curvature. CityCenterDC is home to Palmer Alley, a pedestrian-only walkway, and houses several apartment buildings, restaurants, and luxury-brand storefronts with streamlined glass and metal facades. Outside Downtown D.C., architectural styles are more varied. Historic buildings are designed primarily in the Queen Anne , Châteauesque , Richardsonian Romanesque , Georgian Revival , Beaux-Arts , and

1824-459: A point of view. When used this way, the term may be meant to carry an implication that the party making the communication or political speech is exaggerating truths or hiding important facts. The New York Times cited a professional in the field as saying that "infomercial companies tend to do well during recessions." The word "infomercial" is a portmanteau of the words " information " and " commercial ". As in any other form of advertisement ,

1938-489: A product like Turkish Taffy, which was one that you had to fight for distribution, and make it a big success." As with much of NBC's daytime programming of the 1950s, few episodes exist of The Magic Clown today. One episode appears on a DVD box set by Shout! Factory , while two episodes appear on a DVD by Shokus Video and in the Mill Creek DVD set "Classic Game Shows & More". Much of the surviving content from

2052-431: A relatively high homelessness rate, despite its high living standard compared to many American cities. Washington, D.C., is divided into four quadrants of unequal area: Northwest (NW) , Northeast (NE) , Southeast (SE) , and Southwest (SW) . The axes bounding the quadrants radiate from the U.S. Capitol. All road names include the quadrant abbreviation to indicate their location. House numbers generally correspond with

2166-595: A snowstorm in January 1772. Hurricanes or their remnants occasionally impact the area in late summer and early fall. However, they usually are weak by the time they reach Washington, partly due to the city's inland location. Flooding of the Potomac River , however, caused by a combination of high tide, storm surge, and runoff, has been known to cause extensive property damage in the Georgetown neighborhood of

2280-676: A special committee charged with beautifying Washington's ceremonial core. What became known as the McMillan Plan was finalized in 1901 and included relandscaping the Capitol grounds and the National Mall, clearing slums, and establishing a new citywide park system. The plan is thought to have largely preserved L'Enfant's intended design for the city. By law, the city's skyline is low and sprawling. The federal Height of Buildings Act of 1910 prohibits buildings with height exceeding

2394-448: A town hall-like program. Fellow presidential candidate Barack Obama 's 2008 presidential campaign used infomercials extensively, including running a 24-hour channel on Dish Network. One week before the 2008 general election , Obama purchased a 30-minute slot at 8 p.m. Eastern and Pacific Time during primetime on seven major networks ( NBC , CBS , MSNBC , Fox , BET , TV One and Univision (with Spanish subtitles)) to present

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2508-473: A variety of Victorian styles. Rowhouses are prominent in areas developed after the Civil War and typically follow Federal and late Victorian designs. Georgetown 's Old Stone House , built in 1765, is the oldest-standing building in the city. Founded in 1789, Georgetown University features a mix of Romanesque and Gothic Revival architecture . The Ronald Reagan Building is the largest building in

2622-419: Is a compelling story about the product offered. The term infomercial , by 2007, had come to refer to the format, even when used in a live presentation. Infomercials are designed to solicit quantifiable immediate direct response (a form of direct response marketing , not to be confused with direct marketing ); they generally feature between two and four internal commercials of 30 to 120 seconds which invite

2736-464: Is allocated free of charge to political parties according to a formula approved by Parliament, and is available only on broadcast television and radio channels. The Communications Act 2003 prohibits political advertising. Television advertising of pharmacy-only and prescription drugs is also prohibited. Some U.S. televangelists such as Robert Tilton and Peter Popoff buy television time from infomercial brokers representing television stations around

2850-603: Is despite both DirecTV and Dish carrying several infomercial-only and leased access networks which have been criticized by their subscribers. As with other advertising, content is supervised by the Advertising Standards Authority (ASA) and regulated by Ofcom . Advertising rules are written and maintained by the Committees of Advertising Practice (CAP), working closely with the ASA and Ofcom. In

2964-911: Is generally popular among tourists and locals. In 2007, six of the top ten buildings in the American Institute of Architects ' ranking of America's Favorite Architecture were in the city: the White House , Washington National Cathedral , the Jefferson Memorial , the United States Capitol , the Lincoln Memorial , and the Vietnam Veterans Memorial . The neoclassical , Georgian , Gothic , and Modern styles are reflected among these six structures and many other prominent edifices in

3078-501: Is water. The district is bordered by Montgomery County, Maryland , to the northwest; Prince George's County, Maryland , to the east; Arlington County, Virginia , to the west; and Alexandria, Virginia , to the south. The south bank of the Potomac River forms the district's border with Virginia and has two major tributaries, the Anacostia River and Rock Creek . Tiber Creek , a natural watercourse that once passed through

3192-663: The Newsweek used the term infomercial to describe a cookbook whose author was described as "hit No. 1 on the New York Times best-seller list". The Los Angeles Times mediated. Other possible putdowns include informercial-like and infomercial type stuff . The infomercial format has been widely parodied: Others have been done too, and these parodies are an ongoing source of amusement and creativity. The Adult Swim late-night block of cable channel Cartoon Network has often broadcast an anthology of comedy shorts in

3306-633: The American Civil War in 1861 led to the expansion of the federal government and notable growth in the city's population, including a large influx of freed slaves. President Abraham Lincoln signed the Compensated Emancipation Act in 1862, which ended slavery in the district, freeing about 3,100 slaves in the district nine months before the Emancipation Proclamation . In 1868, Congress granted

3420-435: The Anacostia River to the east. Washington, D.C.'s street grid was extended, where possible, throughout the district starting in 1888. Georgetown's streets were renamed in 1895. Some streets are particularly noteworthy, including Pennsylvania Avenue , which connects the White House to the Capitol; and K Street, which houses the offices of many lobbying groups. Constitution Avenue and Independence Avenue , located on

3534-632: The Better Business Bureau or a state/local customer protection agency. A "paid programming" bug in a corner of the screen during infomercials, particularly for financial products, is to avoid an exploitation of an "as seen on" claim of endorsement. Some, particularly smaller networks, only use a limited number of trusted advertisers. Considerable FTC scrutiny is also given to results claims and testimonials. Rules controlling endorsements are periodically enhanced to increase customer protection and fill loopholes. Industry organizations such as

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3648-544: The Chesapeake and Ohio Canal National Historical Park , the National Mall and Memorial Parks , Theodore Roosevelt Island , Columbia Island , Fort Dupont Park , Meridian Hill Park , Kenilworth Park and Aquatic Gardens , and Anacostia Park . The District of Columbia Department of Parks and Recreation maintains the city's 900 acres (3.6 km ) of athletic fields and playgrounds, 40 swimming pools, and 68 recreation centers. The U.S. Department of Agriculture operates

3762-544: The Federal Communications Commission (FCC) on the amount of advertising that could appear during an hour of television did away with these programs, forcing sponsors into the background; however, a few infomercials, mainly those for greatest hits record sets (which could get around the restrictions by devoting much of the airtime to snippets of the songs on the records, which did not count as advertising) and Shop Smith power tools, did exist during

3876-584: The House of Representatives in 2021 but was not adopted by the U.S. Senate . To become law it would have to be passed by the Senate and signed by president; it would have renamed the city Washington, Douglas Commonwealth and shrunk the Federal District to about the size of the national mall. Designed in 1791 by Pierre Charles L'Enfant , the city is divided into quadrants , which are centered around

3990-628: The International Monetary Fund , the Organization of American States , and other international organizations. Home to many of the nation's largest industry associations, non-profit organizations, and think tanks , D.C. is known as a lobbying hub, with K Street as the industry center. The city had 20.7 million domestic visitors and 1.2 million international visitors, ranking seventh among U.S. cities as of 2022. The Algonquian -speaking Piscataway people , also known as

4104-536: The National Mall , was fully enclosed underground during the 1870s. The creek also formed a portion of the now-filled Washington City Canal , which allowed passage through the city to the Anacostia River from 1815 until the 1850s. The Chesapeake and Ohio Canal starts in Georgetown and was used during the 19th century to bypass the Little Falls of the Potomac River, located at the northwest edge of

4218-623: The Washington Metro stations and the Hirshhorn Museum and Sculpture Garden are designed with strong influence from the 20th-century Brutalism movement. The Smithsonian Institution Building is built of Seneca red sandstone in the Norman Revival style. The Old Post Office building, located on Pennsylvania Avenue and completed in 1899, was the first building in the city to have a steel frame structure and

4332-607: The White House , the Capitol, the Supreme Court Building , and multiple federal departments and agencies . The city is home to many national monuments and museums , located most prominently on or around the National Mall , including the Jefferson Memorial , the Lincoln Memorial , and the Washington Monument . It hosts 177 foreign embassies and serves as the headquarters for the World Bank ,

4446-545: The 1830s, the district's southern territory of Alexandria declined economically, due in part to its neglect by Congress. Alexandria was a major market in the domestic slave trade and pro-slavery residents feared that abolitionists in Congress would end slavery in the district . Alexandria's citizens petitioned Virginia to retake the land it had donated to form the district, a process known as retrocession . The Virginia General Assembly voted in February 1846, to accept

4560-559: The 1970s that the hard sell "But wait! There's more!" Ginsu ads were being aired on American late-night TV. The Federal Communications Commission lifted the prohibition on program-length advertisements on radio in 1981. Infomercials proliferated in the United States after 1984 when the Federal Communications Commission eliminated regulations that were established in the 1950s and 1960s to govern

4674-553: The 1989, the Satellite Shop was launched as the first UK shopping channel. Shortly afterwards, infomercials began on satellite television, and they became known as teleshopping . Until 2009, the UK permitted neither paid infomercials nor teleshopping on broadcast television. However, in 2009, Ofcom allowed up to three hours of infomercials per day on any channel. Airtime for political messages, known as party political broadcasts ,

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4788-503: The 1990s, federal and state customer protection agencies have criticized several prominent infomercial pitchmen, including Kevin Trudeau , Donald Barrett and, to a lesser extent, Matthew Lesko , and also Don Lapre , a salesman notorious for his get-rich-quick schemes . Some were successfully sued. Programs that collect donations or sell via Premium-rate telephone number (900-number) have additional disclosure requirements. In 1992,

4902-472: The 446-acre (1.80 km ) United States National Arboretum in Northeast Washington, D.C. Washington's climate is humid subtropical ( Köppen : Cfa ), or oceanic ( Trewartha : Do bordering Cf downtown). Winters are cool to cold with some snow of varying intensity, while summers are hot and humid. The district is in plant hardiness zone 8a near downtown, and zone 7b elsewhere in

5016-535: The 9,122 acres (36.92 km ) of city land owned by the U.S. government. Rock Creek Park is a 1,754-acre (7.10 km ) urban forest in Northwest Washington, which extends 9.3 miles (15.0 km) through a stream valley that bisects the city. Established in 1890, it is the country's fourth-oldest national park and is home to a variety of plant and animal species, including raccoon, deer, owls, and coyotes. Other National Park Service properties include

5130-641: The Canadas , the British set fire to government buildings in the city, gutting the United States Capitol , the Treasury Building , and the White House in what became known as the burning of Washington . However, a storm forced the British to evacuate the city after just 24 hours. Most government buildings were repaired quickly, but the Capitol, which was largely under construction at the time, would not be completed in its current form until 1868. In

5244-488: The Capitol Building and include 131 neighborhoods . As of the 2020 census , the city had a population of 689,545. Commuters from the city's Maryland and Virginia suburbs raise the city's daytime population to more than one million during the workweek. The Washington metropolitan area , which includes parts of Maryland, Virginia, and West Virginia , is the country's seventh-largest metropolitan area , with

5358-513: The City of Washington in 1895. However, the city had poor housing and strained public works, leading it to become the first city in the nation to undergo urban renewal projects as part of the City Beautiful movement in the early 20th century. The City Beautiful movement built heavily upon the already-implemented L'Enfant Plan , with the new McMillan Plan leading urban development in

5472-521: The Conoy, inhabited the lands around the Potomac River and present-day Washington, D.C., when Europeans first arrived and colonized the region in the early 17th century. The Nacotchtank , also called the Nacostines by Catholic missionaries , maintained settlements around the Anacostia River in present-day Washington, D.C. Conflicts with European colonists and neighboring tribes ultimately displaced

5586-514: The Electronic Retailing Association, which represents infomercial marketers, often try to minimize the impact of these rule changes. FTC enforcement has focused on testimonials for publishing "non-typical" and "completely fabricated" customer testimonials used within infomercials. In 2006, the first third-party testimonial verification company was launched, and it now independently pre-validates many testimonials. Since

5700-645: The Piscataway people, some of whom established a new settlement in 1699 near Point of Rocks, Maryland . Nine cities served as capitals to the Continental Congress and under the Articles of Confederation . New York City was the first capital upon the adoption of the Constitution , succeeded by Philadelphia , which was capital from 1790 to 1800. On October 6, 1783, after the capital

5814-542: The U.S. House of Representatives. The city's voters choose three presidential electors in accordance with the Twenty-third Amendment , passed in 1961. Washington, D.C. anchors the southern end of the Northeast megalopolis . As the seat of the U.S. federal government , the city is an important world political capital . The city hosts the buildings that house federal government headquarters, including

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5928-414: The U.S., and even some widely distributed cable networks that are not averse to carrying religious programming . A block of such programming appears weekdays on BET under the umbrella title BET Inspiration (which fully replaced the direct-response variety of infomercials on the channel in 1997). The vast majority of religious programming in the United States is distributed through paid infomercial time;

6042-444: The UK, "admags" (advertisement magazines) were originally a feature of the regional commercial ITV stations from launch in 1955. While very popular, admags were banned in 1963. The word "teleshopping" was coined in 1979 by Michael Aldrich , who invented real-time transaction processing from a domestic television and subsequently installed many systems throughout the UK in the 1980s. This would now be referred to as online shopping . In

6156-602: The United States and Canada during late-night/early morning hours. As stations have found value in airing them at other times, a large portion of infomercial spending occurs in the early morning, daytime, early prime and even prime time periods. There are also all-infomercial networks (such as cable channels Corner Store TV, OnTV4U , Access Television Network and GRTV ) that yield revenue for cable and satellite providers who carry them or fill local programming voids. Some cable carriage contracts were adjusted in 2006. CNBC , which airs only two hours of infomercials nightly during

6270-471: The United States, the strategy of buying prime-time programming slots on major networks has been utilized by political candidates for both presidential and state office to present infomercial-like programs to sell a candidate's merits to the public. Fringe presidential candidate Lyndon LaRouche regularly bought time on CBS and local stations in the 1980s. In the 1990s, Ross Perot also bought network time in 1992 and 1996 to present his presidential policies to

6384-602: The World Series with an infomercial when I'm president." Washington, D.C. Washington, D.C. , formally the District of Columbia and commonly known as Washington or D.C. , is the capital city and federal district of the United States . The city is on the Potomac River , across from Virginia , and shares land borders with Maryland to its north and east. It was named after George Washington ,

6498-406: The air at 11:30 a.m." The action of the program centered around its eponymous host. Tico Bonomo said that finding a host wasn't easy. "You can't teach clowns to do magic, you have to have a magician and turn him into a clown. And, believe me, it's tough teaching a good magician to put on white face and act like a clown." The first "Magic Clown" was known only by his stage name, Zovello, and hosted

6612-504: The area. Blizzards affect Washington once every four to six years on average. The most violent storms, known as nor'easters , often impact large regions of the East Coast . From January 27 to 28, 1922 , the city officially received 28 inches (71 cm) of snowfall, the largest snowstorm since official measurements began in 1885. According to notes kept at the time, the city received between 30 and 36 inches (76 and 91 cm) from

6726-572: The block. Some refused Weekend Marketplace outright. In September 2014, Weekend Marketplace was replaced in some markets by the E/I-focused Xploration Station . In the United States, the Federal Trade Commission (FTC) requires that any infomercial 15 minutes or longer must disclose to viewers that it is a paid advertisement. An infomercial is required to be "clearly and conspicuously" marked as

6840-592: The borders of the federal district and placed boundary stones at every mile point; many of these stones are still standing. Both Maryland and Virginia were slave states , and slavery existed in the District from its founding. The building of Washington likely relied in significant part on slave labor, and slave receipts have been found for the White House, Capitol Building, and establishment of Georgetown University. The city became an important slave market and

6954-504: The business week, sometimes airs nearly 30 hours of infomercials on weekends; from the September–October 2008 financial crisis to early 2017, CNBC had inserted a "paid programming" bug at the top right corner of the screen during all airings of infomercials. In contrast, sister network CNBC World airs international programming rather than any paid programming. When a conventional prime-time two-minute advertising pod has no ads,

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7068-462: The city , primarily in the U ;Street, 14th Street, 7th Street, and H Street corridors, which were predominantly black residential and commercial areas. The riots raged for three days until more than 13,600 federal troops and Washington, D.C., Army National Guardsmen stopped the violence. Many stores and other buildings were burned, and rebuilding from the riots was not completed until

7182-480: The city at the Atlantic Seaboard fall line . The highest natural elevation in the district is 409 feet (125 m) above sea level at Fort Reno Park in upper northwest Washington, D.C. The lowest point is sea level at the Potomac River. The geographic center of Washington is near the intersection of 4th and L streets NW. The district has 7,464 acres (30.21 km ) of parkland, about 19% of

7296-490: The city but bankrupted its government. In 1874, Congress replaced the territorial government with an appointed three-member board of commissioners. In 1888, the city's first motorized streetcars began service. Their introduction generated growth in areas of the district beyond the City of Washington's original boundaries, leading to an expansion of the district over the next few decades. Georgetown's street grid and other administrative details were formally merged with those of

7410-819: The city throughout the movement. Much of the old Victorian Mall was replaced with modern Neoclassical and Beaux-Arts architecture ; these designs are still prevalent in the city's governmental buildings today. Increased federal spending under the New Deal in the 1930s led to the construction of new government buildings, memorials, and museums in the district, though the chairman of the House Subcommittee on District Appropriations, Ross A. Collins of Mississippi , justified cuts to funds for welfare and education for local residents by saying that "my constituents wouldn't stand for spending money on niggers." World War II led to an expansion of federal employees in

7524-730: The city's classical-style architecture include buildings constructed in the French Second Empire style, including the Eisenhower Executive Office Building , and the modernist Watergate complex . The Thomas Jefferson Building , the main Library of Congress building, and the historic Willard Hotel are built in Beaux-Arts style , popular throughout the world in the late nineteenth and early twentieth centuries. Meridian Hill Park contains

7638-416: The city's total area, the second-highest among high-density U.S. cities after Philadelphia . The city's sizable parkland was a factor in the city being ranked as third in the nation for park access and quality in the 2018 ParkScore ranking of the park systems of the nation's 100 most populous cities, according to Trust for Public Land , a non-profit organization. The National Park Service manages most of

7752-421: The city, was then tasked with completing its design. Though Ellicott revised the original L'Enfant plans, including changing some street patterns, L'Enfant is still credited with the city's overall design. By the early 20th century, however, L'Enfant's vision of a grand national capital was marred by slums and randomly placed buildings in the city, including a railroad station on the National Mall. Congress formed

7866-408: The city. Summers are hot and humid with a July daily average of 79.8 °F (26.6 °C) and average daily relative humidity around 66%, which can cause moderate personal discomfort. Heat indices regularly approach 100 °F (38 °C) at the height of summer. The combination of heat and humidity in the summer brings very frequent thunderstorms, some of which occasionally produce tornadoes in

7980-530: The city. Many of the government buildings, monuments, and museums along the National Mall and surrounding areas are heavily inspired by classical Roman and Greek architecture. The designs of the White House, the U.S. Capitol, Supreme Court Building , Washington Monument , National Gallery of Art , Lincoln Memorial, and Jefferson Memorial are all heavily drawn from these classical architectural movements and feature large pediments, domes, columns in classical order, and heavy stone walls. Notable exceptions to

8094-469: The city. Precipitation occurs throughout the year. The highest recorded temperature was 106 °F (41 °C) on August 6, 1918, and on July 20, 1930. The lowest recorded temperature was −15 °F (−26 °C) on February 11, 1899 , right before the Great Blizzard of 1899 . During a typical year, the city averages about 37 days at or above 90 °F (32 °C) and 64 nights at or below

8208-680: The city; by 1950, the district's population reached its peak of 802,178 residents. The Twenty-third Amendment to the United States Constitution was ratified in 1961, granting the district three votes in the Electoral College for the election of president and vice president, but still not affording the city's residents representation in Congress. After the assassination of civil rights leader Martin Luther King Jr. on April 4, 1968, riots broke out in

8322-550: The commercial content of television. Kevin Harrington , nicknamed the "infomercial godfather", had his first infomercial air in 1985. By 1994, an estimated 91% of all stations had or were airing infomercials. One relatively early question was whether or not infomercials should feature celebrities. Although "how much will it cost" was part of the equation, so was a "highly demonstrable item with obvious features and benefits." Even when experts are used for their endorsement value,

8436-481: The content is a commercial message designed to represent the viewpoints and to serve the interest of the sponsor . Infomercials are often made to closely resemble standard television programs . Some imitate talk shows and try to downplay the fact that the program is a commercial message. A few are developed around storylines and have been called "storymercials". However, most do not have specific TV formats but craft different elements to tell what their creators hope

8550-405: The creation of the capital district along the Potomac River. The city was founded in 1791, and the 6th Congress held the first session in the unfinished Capitol Building in 1800 after the capital moved from Philadelphia . In 1801, the District of Columbia, formerly part of Maryland and Virginia and including the existing settlements of Georgetown and Alexandria , was officially recognized as

8664-429: The district with a total area of about 3.1 million square feet (288,000 m ). Washington Union Station is designed in a combination of architectural styles. Its Great Hall has elaborate gold leaf designs along the ceilings and the hall includes several decorative classical-style statues. The Magic Clown The Magic Clown is an NBC TV series which ran from 1949 to 1954. The final NBC broadcast

8778-486: The district's African American male residents the right to vote in municipal elections. By 1870, the district's population had grown 75% in a decade to nearly 132,000 people, yet the city still lacked paved roads and basic sanitation. Some members of Congress suggested moving the capital farther west, but President Ulysses S. Grant refused to consider the proposal. In the Organic Act of 1871 , Congress repealed

8892-438: The early 1990s included offering free trials of personal care products such as enhanced plaque removers; an 800-number was used to collect basic marketing information. Major brands (such as Apple , Microsoft and Thermos-Grill2Go) have used infomercials for their ability to communicate more complicated and in-depth product stories. This practice started in the early 1990s and has increased since. Such advertisers generally eschew

9006-604: The early-morning hours, concealed in program schedules under the title " Infomercials " to provide a false impression that legitimate paid programming had been scheduled in that time slot. Some of these shorts have parodied the cliches of real infomercials, such as Paid Programming (a parody infomercial which begins as one for the fictitious supplement Icelandic UltraBlue, but seamlessly segues into segments promoting other loosely related products and businesses), For-Profit Online University , and Live Forever as You Are Now with Alan Resnick (which parodies self-help programs). In

9120-658: The east and north of the Potomac and the County of Alexandria to the west and south. After the Act's passage, citizens in the district were no longer considered residents of Maryland or Virginia, which ended their representation in Congress. On August 24, 1814, during the War of 1812 , British forces invaded and occupied the city after defeating an American force at Bladensburg . In retaliation for acts of destruction by American troops in

9234-541: The establishment of a "District (not exceeding ten miles square) as may, by cession of particular states, and the acceptance of Congress, become the seat of the government of the United States". However, the constitution does not specify a location for the capital. In the Compromise of 1790 , Madison, Alexander Hamilton , and Thomas Jefferson agreed that the federal government would pay each state's remaining Revolutionary War debts in exchange for establishing

9348-556: The federal district was a square measuring 10 miles (16 km) on each side and totaling 100 square miles (259 km ). Two pre-existing settlements were included in the territory, the port of Georgetown , founded in 1751, and the port city of Alexandria, Virginia , founded in 1749. In 1791 and 1792, a team led by Andrew Ellicott , including Ellicott's brothers Joseph and Benjamin and African American astronomer Benjamin Banneker , whose parents had been enslaved, surveyed

9462-408: The federal district; initially, the city was a separate settlement within the larger district. In 1846, Congress returned the land originally ceded by Virginia , including the city of Alexandria. In 1871, it created a single municipality for the remaining portion of the district. There have been several unsuccessful efforts to make the district into a state since the 1880s; a statehood bill passed

9576-475: The fees that televangelists pay for coverage on most religious stations are a major revenue stream for those stations, in addition to programming the networks produce themselves. TiVo formerly used paid programming time weekly on the Discovery Channel on early Thursday mornings and Ion Television on early Wednesday mornings to record interactive and video content to be presented to subscribers in

9690-402: The first president of the United States . The district is named after Columbia , the female personification of the nation . The U.S. Constitution in 1789 called for the creation of a federal district under the exclusive jurisdiction of the U.S. Congress . As such, Washington, D.C., is not part of any state , and is not one itself. The Residence Act , adopted on July 16, 1790, approved

9804-684: The first to use electrical wiring in its design. Notable contemporary residential buildings, restaurants, shops, and office buildings in the city include the Wharf on the Southwest Waterfront , Navy Yard along the Anacostia River , and CityCenterDC in Downtown . The Wharf has seen the construction of several high-rise office and residential buildings overlooking the Potomac River . Additionally, restaurants, bars, and shops have been opened at street level. Many of these buildings have

9918-404: The freezing mark (32 °F or 0 °C). On average, the first day with a minimum at or below freezing is November 18 and the last day is March 27. Washington, D.C., was a planned city , and many of the city's street grids were developed in that initial plan. In 1791, President George Washington commissioned Pierre Charles L'Enfant , a French-born military engineer and artist, to design

10032-436: The individual charters of the cities of Washington and Georgetown , abolished Washington County , and created a new territorial government for the whole District of Columbia. These steps made "the city of Washington...legally indistinguishable from the District of Columbia." In 1873, President Grant appointed Alexander Robey Shepherd as Governor of the District of Columbia. Shepherd authorized large projects that modernized

10146-437: The late 1990s. In 1973, Congress enacted the District of Columbia Home Rule Act providing for an elected mayor and 13-member council for the district. In 1975, Walter Washington became the district's first elected and first black mayor. Since the 1980s, the D.C. statehood movement has grown in prominence. In 2016, a referendum on D.C. statehood resulted in an 85% support among Washington, D.C., voters for it to become

10260-412: The less reputable trappings of the traditional infomercial business in order to create communication they believe creates a better image of their products, brands and customers. Apple's use of the infomercial medium was immediately discontinued with Steve Jobs ' 1997 return to the helm of the company. Automobile dealerships, attorneys and jewelers are among the types of businesses that air infomercials on

10374-441: The more common hours infomercials are broadcast (such as the overnight hours). Infomercials were previously a near-permanent staple of Ion Television 's daytime and overnight schedules, but the channel now only carries infomercials in the traditional 3:00-8:00 a.m. ET/PT timeslot emulated by most cable networks. Multichannel providers such as DirecTV had objected to carrying Ion feeds consisting largely of paid programming. This

10488-497: The name Washington, Douglas Commonwealth (thus keeping the same abbreviation Washington, D.C.). The legalities, reasons, and impact of statehood have been heavily debated in the 2020s. Washington, D.C., is located in the Mid-Atlantic region of the U.S. East Coast . The city has a total area of 68.34 square miles (177 km ), of which 61.05 square miles (158.1 km ) is land and 7.29 square miles (18.9 km ) (10.67%)

10602-561: The nation's 51st state . In March 2017, the city's congressional delegate Eleanor Holmes Norton introduced a bill for statehood. Reintroduced in 2019 and 2021 as the Washington, D.C., Admission Act , the U.S. House of Representatives passed it in April 2021. After not progressing in the Senate, the statehood bill was introduced again in January 2023. The bill would have made D.C. into a state with one representative and two senators, with

10716-483: The networks will run a two-minute mini-infomercial at a much lower rate, charging "as little as 5 percent of what a general advertiser would" pay. The New York Times suggested that "the commercial became the show as infomercials ruled the night." A comparison of television listings from 2007 with 1987 verifies that many North American broadcasters began to air infomercials in lieu of syndicated television series reruns and movies, which were formerly staples during

10830-496: The new capital. He enlisted the help of Isaac Roberdeau, Étienne Sulpice Hallet and Scottish surveyor Alexander Ralston to help lay out the city plan. The L'Enfant Plan featured broad streets and avenues radiating out from rectangles, providing room for open space and landscaping. L'Enfant was also provided a roll of maps by Thomas Jefferson depicting Frankfurt, Amsterdam, Strasbourg, Paris, Orleans, Bordeaux, Lyon, Marseille, Turin, and Milan. L'Enfant's design also envisioned

10944-604: The new national capital in the Southern United States . On July 9, 1790, Congress passed the Residence Act , which approved the creation of a national capital on the Potomac River . Under the Residence Act, the exact location was to be selected by President George Washington , who signed the bill into law on July 16, 1790. Formed from land donated by Maryland and Virginia, the initial shape of

11058-552: The north and south sides of the National Mall, respectively, are home to many of Washington's iconic museums, including many Smithsonian Institution buildings and the National Archives Building . Washington hosts 177 foreign embassies ; these maintain nearly 300 buildings and more than 1,600 residential properties, many of which are on a section of Massachusetts Avenue informally known as Embassy Row . The architecture of Washington, D.C., varies greatly and

11172-404: The number of blocks away from the Capitol. Most streets are set out in a grid pattern with east–west streets named with letters (e.g., C Street SW), north–south streets with numbers (e.g., 4th Street NW), and diagonal avenues, many of which are named after states . The City of Washington was bordered on the north by Boundary Street (renamed Florida Avenue in 1890); Rock Creek to the west, and

11286-559: The period when commercial time was restricted. During the 1970s, XETV-TDT  – a Mexican TV station based in Tijuana but serving the San Diego market – ran a one-hour English-language program on Sundays showcasing San Diego-area homes for sale. As a non-USA station, the FCC's maximum number of commercial minutes per hour did not apply to XETV. It was also during

11400-453: The program from its inception in 1949 until 1952. At that time, a comedian named Richard DuBois took over, serving even after the show was cancelled by NBC and moved to DuMont-owned WABD, until 1958, when the show moved to Newark, New Jersey –based WNTA . The WNTA run was hosted by comedian , mimic, cartoonist , and puppeteer Doug Anderson , with assistance from his wife, former model Gayle Anderson. The couple added new segments to

11514-595: The public. The National Rifle Association (NRA) has aired programs via paid programming time to present their views on issues such as gun control and other issues while appealing to the public to join their organization. Hillary Clinton bought an hour of primetime programming on the Hallmark Channel in 2008 before the Super Tuesday primary elections, and on Texas -based regional sports network FSN Southwest before that state's primary to present

11628-441: The reduced ratings from airing infomercials can have a chain reaction and harm ratings for other programming on the station. A feature-length documentary that chronicles the history of the infomercial is Pitch People . In 2008, Tribune Content Agency and Gemstar-TV Guide / Rovi began to relax the guidelines for listing infomercials within their electronic program guide listings. Previously all infomercials were listed under

11742-419: The return of Alexandria. On July 9, 1846, Congress went further, agreeing to return all territory that Virginia had ceded to the district during its formation. This left the district's area consisting only of the portion originally donated by Maryland. Confirming the fears of pro-slavery Alexandrians, the Compromise of 1850 outlawed the slave trade in the district, although not slavery itself. The outbreak of

11856-420: The show took more than a year; fresh out of Syracuse University , Bonomo went to work creating The Magic Clown . In a 1994 interview, Bonomo recalled the hard work that went into the program: "I spent the summer of 1948 with writers and producers and an advertising agency," recalls Bonomo. "Those days I worked a seven-day week. The program was on Sundays so I was at NBC every single Sunday at 8 a.m. and we were on

11970-460: The show, including informational pieces and in-studio interviews as the show expanded from a weekly to a weekday basis. The Andersons, however, choked at the amount of creative control the sponsor had over the show, and the show was cancelled after only one year on WNTA. A short-lived revival of the program, produced in Toronto, Ontario , Canada, was created for syndication in 1970. The Magic Clown

12084-501: The title Weekend Marketplace . Some local stations utilize Saturday morning slots to air local paid programming that typically sells used cars or real estate, and in other ways rejected infomercials, which were disdained by viewers and Fox affiliates alike: revenue was not shared with affiliates, and no local time for commercials between programs was offered. Some stations used Saturday morning for Educational/Informational (E/I) programming, with infomercials relegated to before or after

12198-592: The title "Paid Programming" (except for exceptions listed below), but now infomercial producers are allowed to submit a title and limited descriptive synopsis (though phone numbers or website addresses remain disallowed) to the listings providers. In January 2009, Fox became the first major broadcast network to carry a regularly scheduled block of paid programming when it discontinued its Saturday morning children's programming after disputes with provider 4Kids Entertainment . Fox gave back three early hours to its affiliates, while retaining two hours for infomercials under

12312-490: The viewer to call or take other direct action. Many viewers respond with a delayed response, by purchases made at retail outlets. These retail purchases are often the largest response. Using "not sold in stores" is a choice by advertisers who dislike sharing profit with retailers, or who lack the immense resources needed to get into retail channels. In the latter case, direct sales enables later retail distribution. Standalone shorter commercials, 30 to 120 seconds in length with

12426-541: The width of the adjacent street plus 20 feet (6.1 m). Despite popular belief, no law has ever limited buildings to the height of the United States Capitol or the 555-foot (169 m) Washington Monument , which remains the district's tallest structure. City leaders have cited the height restriction as a primary reason that the district has limited affordable housing and its metro area has suburban sprawl and traffic problems. Washington, D.C., still has

12540-419: Was a poetic name for the United States commonly used at that time. Congress held its first session there on November 17, 1800. Congress passed the District of Columbia Organic Act of 1801 , which officially organized the district and placed the entire territory under the exclusive control of the federal government. The area within the district was organized into two counties, the County of Washington to

12654-431: Was created essentially as an advertisement for Bonomo's Turkish Taffy . The first infomercials for a commercial product (a Vitamix blender) were filmed by Cinécraft Productions , a Cleveland , Ohio–based motion picture studio in 1949. The filmed infomercials began appearing on television in 1950. The Hagley Museum and Library has posted online a number of the early Vitamix infomercials. Eventually, limits imposed by

12768-583: Was forced by the Pennsylvania Mutiny of 1783 to move to Princeton, Congress resolved to consider a new location for it. The following day, Elbridge Gerry of Massachusetts moved "that buildings for the use of Congress be erected on the banks of the Delaware near Trenton , or of the Potomac , near Georgetown , provided a suitable district can be procured on one of the rivers as aforesaid, for

12882-409: Was on June 27, 1954. The show then moved to WABD where it stayed until 1958. After that, it was renamed Bonomo, The Magic Clown and was broadcast on WNTA from September 29, 1958 to July 24, 1959. The show was sponsored by Bonomo Turkish Taffy . Josh Norris, who used the stage name "Zovello", was the first Magic Clown, and went on to a successful career as a full-time magician. The show featured

12996-574: Was performed in this version by James Randi . The show was well received by young audiences in both New York and New Jersey, although there is no record of how it was received nationally. Most modern reviews have panned the show, with some calling it "unintentionally hilarious". However, a reviewer at the Internet Archive called it "delightful". Tico Bonomo claimed that the show was responsible for greatly increasing sales of Turkish Taffy. "Introducing our candy on television allowed us to take

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