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91-1150: U (formerly known as UKTV Play ) is a video on demand service owned by UKTV , which is operated by the BBC 's commercial subsidiary BBC Studios . The service launched on 4 August 2014 and offers catch-up programming and live broadcasts from UKTV's free-to-air channels ( U&Dave , U&Drama , U&W , U&Eden , and U&Yesterday ). UKTV Play was first announced in June 2014. Prior to its launch, each UKTV channel had their own on-demand services. UKTV Play launched on iOS in August, on PC, YouView and Virgin Media in November and on Android in February 2015. The service would then launch on Freeview Play in August 2016, on Roku and Sky UK 's Now in February 2018, and on Freesat and Samsung smart TVs in September 2018. Following

182-501: A DEC Alpha –based computer for its VOD servers, allowing it to support more than a million users. By 1994 the Oracle scalable VOD system used massively parallel processors to support from 500 to 30,000 users. The SGI system supported 4,000 users. The servers connected to networks of increasing size to eventually support video stream delivery to entire cities. In the UK, from September 1994,

273-563: A subscription model that requires users to pay a monthly fee for access to a selection of movies, television shows, and original series. In contrast, YouTube , another Internet-based VOD system, uses an advertising-funded model in which users can access most of its video content free of charge but must pay a subscription fee for premium content. Some airlines offer VOD services as in-flight entertainment to passengers through video screens embedded in seats or externally provided portable media players. Downloading and streaming VOD systems provide

364-575: A subscription business model in which subscribers are charged a regular fee to access unlimited programs. Examples of these services include Netflix , Hulu , Amazon Prime Video , Max , Disney+ , Peacock , Paramount+ , Apple TV+ , Disney+ Hotstar , iQIYI , Star+ , Hayu , BET+ , Discovery+ , Crunchyroll , SonyLIV , ZEE5 , and GulliMax . Near video on demand (NVOD) is a pay-per-view consumer video technique used by multi-channel broadcasters using high-bandwidth distribution mechanisms such as satellite and cable television. Multiple copies of

455-531: A 20-year deal to stream movies on demand over Enron's fiber-optic network. The heavily promoted deal failed, with Enron's share prices dropping following the announcement. In 1998, Kingston Communications became the first UK company to launch a fully commercial VOD service and the first to integrate broadcast television and Internet access through a single set-top box using IP delivery over ADSL. By 2001, Kingston Interactive TV had attracted 15,000 subscribers. After several trials, Home Choice followed in 1999 but

546-459: A 57-year run on the network. The miniseries spin-off Days of Our Lives: Beyond Salem had previously premiered as a Peacock original series. It also announced that next-day streaming of Bravo programs would move to Peacock for the upcoming television season, as NBCUniversal had invoked its option to end an agreement with Hulu for next-day streaming rights for NBC and Bravo programming. On November 30, 2022, live streaming of local NBC stations

637-717: A DVR rented or purchased from the provider, or to a PC or to a portable device for deferred viewing. Streaming media has emerged as an increasingly popular medium of VOD provision over downloading, including BitTorrent . Desktop client applications such as the Apple iTunes online content store and Smart TV apps such as Amazon Prime Video allow temporary rentals and purchases of video entertainment content. Other Internet-based VOD systems provide users with access to bundles of video entertainment content rather than individual movies and shows. The most common of these systems, Netflix , Hulu , Disney+ , Peacock , Max and Paramount+ , use

728-980: A Half Men and George Lopez , the Paramount Network series Yellowstone , as well as The Matrix films. In February 2020, A&E Networks licensed some titles from the A&;E and History libraries to Peacock. Peacock also had rights to the Harry Potter film series as part of an existing deal with NBCUniversal networks from October 2020 until August 2021, before WarnerMedia (now Warner Bros. Discovery ) took them back on September 1 of that year. The films were then placed on HBO Max . On July 1, 2020, ViacomCBS (now Paramount Global ) non-exclusively licensed some of its television series and films to Peacock, such as Everybody Hates Chris , Ray Donovan , and Undercover Boss . The service also held rights to several Paramount Pictures films under

819-488: A Peacock app was launched for Meta Quest virtual reality headsets . In November 2023, grocery delivery service Instacart announced an agreement to offer Peacock to subscribers of its Instacart+ service. The service is drawn primarily from the NBCUniversal library, including subsidiaries such as Universal Pictures and Universal Television . It is said to include at least 15,000 hours of content on-launch without

910-596: A VOD service formed a major part of the Cambridge Digital Interactive Television Trial. This provided video and data to 250 homes and several schools connected to the Cambridge Cable network, later part of NTL, now Virgin Media . The MPEG-1 encoded video was streamed over an ATM network from an ICL media server to set-top boxes designed by Acorn Online Media. The trial commenced at a speed of 2 Mbit/s to

1001-498: A copper telephone cable to provide a VOD service of acceptable quality as the required bandwidth of a digital television signal is around 200   Mbps , which is 2,000 times greater than the bandwidth of a speech signal over a copper telephone wire. VOD services were only made possible as a result of two major technological developments: MPEG ( motion-compensated DCT ) video compression and asymmetric digital subscriber line (ADSL) data transmission. Plans such as those of

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1092-570: A digital extension of NBC's morning show Today ), as well as third-party content providers. They are designed to emulate a traditional broadcast programming experience (similar to services such as Pluto TV and Xumo , the latter of which was purchased by NBCUniversal parent Comcast in February 2020). On January 26, 2020, NBC announced plans to stream The Tonight Show Starring Jimmy Fallon and Late Night with Seth Meyers at 8 and 9 p.m. ET, respectively, ahead of their television premieres on NBC . Many of NBC's affiliate groups criticized

1183-723: A distribution deal with Australian streaming service Stan , including Peacock's original programming until 2022. On July 29, 2021, Comcast and Sky announced that Peacock would launch in Austria , Germany , Ireland , Italy , Switzerland , and the United Kingdom in Q4 2021 and would be available to all Sky Q , Sky Glass, and Now/Wow (in Germany, Ireland, Italy, and the United Kingdom) customers at no extra cost. Peacock

1274-552: A few months. PVOD made a return during the COVID-19 pandemic and the resulting global closures of cinemas . Certain films that had already been released including The Invisible Man were quickly also released on VOD platforms for a higher rental price than usual, while other films including Trolls World Tour were released simultaneously on PVOD and in drive-in theaters , or in some cases directly to PVOD only. In most cases, these PVOD releases are offered through most of

1365-476: A hub featuring content from Hallmark Channel , Hallmark Movies & Mysteries and Hallmark Drama . The agreement includes both on-demand content from Hallmark's library of original series and made-for-TV movies, and the live, linear feeds of all three networks. A similar agreement with Reelz (including true crime programming such as On Patrol: Live ) was announced on February 28, 2023. However, due to conflicts with Peacock's exclusivity agreement with WWE ,

1456-456: A legal peer-to-peer approach based on Kontiki technology to provide very-high-capacity multi-point downloads of the video content. Instead of the video content all being downloaded from Sky's servers, the content comes from multiple users of the system who have already downloaded the content. Other UK television broadcasters implemented their own versions of the same technology, such as Channel 4 's 4oD (4 on Demand, now known as All 4 ) which

1547-497: A limited exclusivity window from 2021 to 2023. On July 14, 2020, the service acquired the Canadian drama Departure for a U.S. premiere. On July 17, 2020, Cinedigm licensed over a dozen films and three streaming channels for Peacock's launch, with hundreds of other films and television episodes to follow. In January 2021, Peacock added Claudia Rosencrantz and Adrian Woolfe's streaming entertainment news channel LIT, with

1638-532: A multi-year deal to distribute selected Peacock-exclusive sports programming to commercial establishments in the U.S. under the branding Peacock Sports Pass . Notable sporting events carried or simulcast by Peacock include: NBC News's digital streaming channel NBC News Now , and Sky News —a British news channel owned by Comcast subsidiary Sky Group —are carried on Peacock's free tier. NBC News and Sky News had also planned to collaborate on an international news channel for Peacock known as NBC Sky World News, but

1729-738: A piece of content once purchased via the Internet; and download to rent (DTR), by which customers can access the content for a limited time upon renting. Examples of TVOD services include the Apple iTunes Store and the Google Play Store, as well as VOD rental services offered through multichannel television (i.e., cable or satellite) providers. Premium video on demand (PVOD) is a version of TVOD which allows customers to access video-on-demand content several weeks or months earlier than their customary TVOD or home video availability – often feature films made available alongside, or in place of,

1820-415: A programme are broadcast at short time intervals (typically staggered on a schedule of every 10–20 minutes) on linear channels providing convenience for viewers, who can watch the programme without needing to tune in at the only scheduled point in time. A viewer may only have to wait a few minutes before the next time a movie will be programmed. This form is bandwidth-intensive, reduces the number of channels

1911-638: A provider can offer, and is generally provided by large operators with a great deal of redundant capacity. This concept has been reduced in popularity as video on demand is implemented, along with providers often wanting to provide the maximum throughput for their broadband services possible. Only the satellite services DirecTV and Dish Network continue to provide NVOD services, as they do not offer broadband and much of their rural customer base only has access to slower dial-up and non- 5G wireless and satellite internet options which cannot stream films or have onerous data caps (and where possible, AT&T

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2002-414: A set-top box with a one-terabyte hard drive that could be used for video-on-demand services previously offered through cable television and broadband. A movie, for example, could be sent out once using a broadcast signal rather than numerous times over cable or fiber-optic lines, and this would not involve the expense of adding many miles of lines. Sezmi planned to lease part of the broadcast spectrum to offer

2093-420: A sports and pop culture-themed show co-hosted by former ESPN reporter Michael Smith and sports writer Michael Holley . In the 2021 NFL season, the channel added an NFL studio show, Sunday Night Football Final , hosted by Kathryn Tappen and Chris Simms . Fantasy Football Happy Hour and Fantasy Football Pregame with Matthew Berry premiered for the 2022 season. In August 2023, EverPass Media signed

2184-433: A subscription service that National Association of Broadcasters President Gordon H. Smith said would provide a superior picture to that of cable or satellite at a lower cost. Developing VOD requires extensive negotiations to identify a financial model that would serve both content creators and cable providers while providing desirable content for viewers at an acceptable price point. Key factors identified for determining

2275-865: A subscription to the Disney+ streaming service, but they then retain access as long as they maintain their subscription (for Mulan , this was effectively a 90-day rental, as the film became available to all Disney+ subscribers at no extra charge in December). It has been reported that the pandemic had contributed to a transformation in movie distribution in favor of PVOD over traditional movie houses, as studios were able to realize 80% of revenue through PVOD versus 50% of traditional theater box office receipts. Theater owners including AMC and Cinemark, as well as suppliers including IMAX and National CineMedia, all experienced significant drops in revenues during shutdowns related to COVID-19. Subscription VOD ( SVOD ) services use

2366-464: A subscription, and an additional 5,000 hours of content for Premium subscribers. Current episodes of NBC series are available on Peacock the day after their premiere for Premium subscribers; non-subscribers will receive them on a week's delay. Peacock also offers a lineup of about 25 curated digital linear channels, including long-form and digital-originated programming content from NBCUniversal's broadcast and cable properties (such as Today All Day ,

2457-475: A system of digital video recorders to simulate the video-on-demand experience. Most of Edge Spectrum's channels, where they are on air, carry televangelism . Push video on demand is so-named because the provider "pushes" the content out to the viewer's set-top box without the viewer having requested the content. This technique is used by several broadcasters on systems that lack the connectivity and bandwidth to provide true "streaming" video on demand. Push VOD

2548-470: A traditional set-top box or through remote devices such as computers, tablets, and smartphones. VOD users may also permanently download content to a device such as a computer, digital video recorder (DVR) or, a portable media player for continued viewing. The majority of cable and telephone company –based television providers offer VOD streaming, whereby a user selects a video programme that begins to play immediately (i.e., streaming), or downloading to

2639-411: A traditional release in movie theaters – but at a much higher price point. A version of the model was tested in 2011 by American satellite TV provider DirecTV under the brand name "Home Premiere", which allowed viewers to rent select films from major studios for US$ 30 per rental as soon as 60 days after they debuted in cinemas, compared to 120 days for the regular TVOD window; this version only lasted

2730-493: A user to view content. This technology also provides an advantage for technology companies for data analysis of viewed content from consumers. By analyzing data of what is viewed most by consumers, companies can purchase more content that is aimed for an audience, and then in-turn market products that are based on what viewer profiles are of a group of consumers who viewer a specific amount of content. This data analysis will often provide researchers valuable data that includes: what

2821-694: Is a cable VOD service that also offers pay-per-view. Once the programs have been downloaded onto a user's PVR, he or she can watch, play, pause, and seek at their convenience. VOD is also common in expensive hotels. According to the European Audiovisual Observatory , 142 paying VOD services were operational in Europe at the end of 2006. The number increased to 650 by 2009. At the 2010 Consumer Electronics Show in Las Vegas, Nevada , Sezmi CEO Buno Pati and president Phil Wiser showed

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2912-603: Is a device that is Internet capable. Cable media companies have combined VOD with live streaming services. The early-2020s launches of apps from cable companies (e.g., NBC 's Peacock , CBS 's Paramount+ ) are attempts to compete with Subscription Video on Demand (SVOD) services because they lack live news and sports content. Streaming video servers can serve a wide community via a WAN , but responsiveness may be reduced. Download VOD services are practical in homes equipped with cable modems or DSL connections. Servers for traditional cable and telco VOD services are usually placed at

3003-816: Is also available on the Apple TV app , and the Premium service is available as an in-app subscription. On July 20, 2020, Peacock launched an app for PlayStation 4 . On September 21 of that year, Peacock became available on Roku . The company's September 18 agreement for the service narrowly averted a blackout of NBCUniversal's TV Everywhere apps on Roku devices due to a dispute over revenue sharing and advertising inventory assignment. On June 8, 2021, Peacock launched an app for Samsung smart TVs. On June 24, 2021, Peacock launched an app for Amazon Fire TV and Amazon Fire tablets , such as Fire HD . In April 2023, as part of its multi-year partnership with Meta Platforms ,

3094-435: Is also used by broadcasters that want to optimize their video streaming infrastructures by pre-loading the most popular contents to the consumers' set-top device. If the consumer requests one of these films, it is already loaded on her or his DVR. A push VOD system uses a personal video recorder (PVR) to store a selection of content, often transmitted in spare capacity overnight or all day long at low bandwidth. Users can watch

3185-569: Is an American over-the-top subscription streaming service owned and operated by Peacock TV, LLC, a subsidiary of NBCUniversal Media Group . Named after the NBC logo , the service launched on July 15, 2020. The service primarily features series and film content from NBCUniversal studios and other third-party content providers (such as WWE and Hallmark Channel ), including television series, films, news, and sports programming. Peacock initially debuted in free, "Premium", and "Premium Plus" plans, with

3276-541: Is carried within a branded channel on Peacock, which includes a selection of WWE content on Peacock's free tier. Premium subscribers have access to the full WWE library, including WWE Network original programming, archive content and all premium live events ( pay-per-views ) live and on-demand. Some WWE content on Peacock has been edited to meet NBCUniversal standards and practices , particularly to remove content considered inappropriate under current standards. The standalone WWE Network service for existing U.S. subscribers

3367-583: Is now prioritizing their streaming service AT&T TV , which utilizes a fully immediate VOD experience, over DirecTV ). Before the rise of VOD, the cable pay-per-view provider In Demand provided up to 40 channels in 2002, with several films receiving four channels on a staggered schedule to provide the NVOD experience for viewers. As of 2018, most cable pay-per-view channels now number mainly 3–5, and are used mainly for live ring sports events (boxing and professional wrestling), comedy specials, and concerts, though

3458-658: The Digital Cinema Initiative , in 2002. The BBC, ITV and Channel 4 planned to launch a joint platform provisionally called Kangaroo in 2008. This was abandoned in 2009 following complaints, which were investigated by the Competition Commission . In that same year, the assets of the now-defunct Kangaroo project were acquired by Arqiva , who used the technology to launch the SeeSaw service in February 2010. A year later, however, SeeSaw

3549-510: The Laservision media format and featured a jukebox -like media handling system involving players served by disc carousels, with twelve such handler units capable of serving up to 6,000 customers. Other early VOD systems used tapes as the real-time source of video streams. GTE started as a trial in 1990, with AT&T providing all components. By 1992, VOD servers were supplying previously encoded digital video from disks and DRAM . In

3640-496: The Roku Channel, Samsung TV Plus , Amazon Freevee , Popcornflix , Crackle , Tubi , Movies Anywhere , Vudu , Dailymotion , and YouTube . Walmart is adding ASVOD original programming to Vudu, and YouTube Originals will be ASVOD by 2020. Data analysis When technology companies, include SVOD apps on their devices, like phones, tablets, televisions, game systems, computers, this can remove an attitude obstruction for

3731-573: The Bell . It was also announced that library rights to the NBC sitcoms The Office and Parks and Recreation would move exclusively to Peacock in October 2020 and January 2021, respectively. Peacock soft launched for Comcast Xfinity cable subscribers on April 15, 2020, beginning with X1 and Xfinity Flex customers. The service then launched nationally on July 15 of that year. As of August 2021,

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3822-458: The Free tier contains a subset of its content. The Free and Premium tiers are advertising-supported, with commercials limited to five minutes per hour. Peacock Premium is included in some services from television service providers, such as Cox , which ended January 15, 2023, and Xfinity. Subscribers to Peacock Premium, whether subscribing directly or receiving service through a provider, can upgrade to

3913-626: The Integrated Network System, a national high-capacity fibre-optic network supporting a range of broadband services in Japan, noted in a more general 1986 publication, were interpreted as conducive to eventual VOD deployment. However, early VOD trials employed existing cable television infrastructure, notably British Telecom's video library trial, operated through the Westminster Cable Company. This trial used

4004-675: The US, the 1982 anti-trust break-up of AT&T resulted in several smaller telephone companies nicknamed Baby Bells . Following this, the Cable Communications Policy Act of 1984 prohibited telephone companies from providing video services within their operating regions. In 1993, the National Communication and Information Infrastructure (NII) was proposed and passed by the US House and Senate, opening

4095-415: The ad-free Premium Plus tier for an additional monthly cost. In January 2023, NBCUniversal discontinued the Free tier for new users: only subscription-based plans are available, with the Free plan only available to existing users, and those whose Premium subscription has lapsed. On May 6, 2020, a distribution deal with Apple made Peacock available on iOS devices and Apple TV on-launch. Peacock content

4186-400: The cable head-end, serving a particular market, and cable hubs in larger markets. In the telco world, they are placed in either the central office or a newly created location called a Video Head-End Office (VHO). VOD services first appeared in the early 1990s. Until then, it was not thought possible that a television programme could be squeezed into the limited telecommunication bandwidth of

4277-551: The content to other streaming services and, temporarily, make extra income like that too. In a reflection made by 2013 Netflix Chief Content Officer, Ted Sarandos , he was quoted saying, "When we launch in a territory the BitTorrent traffic drops as the Netflix traffic grows." This can be valuably interpreted as in that online piracy numbers drop the more that SVOD companies grow, which in turn means more revenue going back to

4368-438: The decision out of concern that the "pre-airs" of both late-night talk shows on Peacock would cannibalize viewership for the shows on local NBC stations, and the plans never came to fruition. On July 6, 2021, Universal announced that it would not renew its pay-one output deal with HBO in favor of bringing its films to Peacock during the pay-one window beginning in 2022. All films will exclusively be available on Peacock during

4459-654: The division NBCUniversal Direct-to-Consumer and Digital Enterprises . On September 17, 2019, it was announced that the service would be named "Peacock", an allusion to the NBC logo . The service announced further details on its initial slate of original programming, including sci-fi series Brave New World (moved from USA Network 's slate), limited series Angelyne , crime drama Dr. Death , comedy Rutherford Falls , teen drama One of Us Is Lying , talk show The Amber Ruffin Show , and reboots and continuations of Battlestar Galactica , Punky Brewster , and Saved by

4550-447: The downloaded content at the time they desire, immediately and without any buffering issues. Push VOD depends on the viewer recording content so choices can be limited. Advertising video on demand (AVOD) uses an advertising-based revenue model. This allows companies that advertise on broadcast and cable channels to reach people who watch shows using VOD. This model also allows people to watch content without paying subscription fees. Hulu

4641-507: The economic viability of the VOD model include VOD movie buy-rates and setting Hollywood and cable operator revenue splits. Cable providers offered VOD as part of digital subscription packages, which by 2005 primarily allowed cable subscribers to only access an on-demand version of the content that was already provided in the linear traditional broadcasting distribution. These on-demand packages sometimes include extras and bonus footage in addition to

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4732-542: The event, to produce an U.S. music competition series based on the Eurovision format. For 2022, NBC's lead figure skating analyst, Johnny Weir , was added as a commentator for its Eurovision broadcasts. The streaming rights for the contest were renewed for 2023 . On June 10, 2021, Peacock added content from anime streaming service RetroCrush . On October 31, 2022, NBCUniversal announced an SVOD agreement with Hallmark Media , under which Peacock Premium would add

4823-408: The first and last four months of the 18-month pay-one window (with Universal licensing its live-action films to Amazon Prime Video and its animated films from Illumination and DreamWorks Animation to Netflix in between those two exclusivity windows). The pay-one window for Universal films was initially brought forward to four months after a film's initial theatrical release with this move, but it

4914-758: The free version offering a limited selection of content, and Premium Plus offering ad-free video on-demand content and streaming of NBC affiliates; since January 2023, the free tier is no longer available as an option to new customers unless their subscription lapses. In December 2022, the service reached 20 million paid subscribers. In March 2023, Peacock reached 22 million paid subscribers. As of October 2023, Peacock reached 30 million paid subscribers. On January 14, 2019, NBCUniversal announced plans to launch an over-the-top streaming service in 2020, which would feature original and library content, and be available in free advertising-supported and paid ad-free versions. The service would be led by chairman Bonnie Hammer , under

5005-476: The growing amount of marketing that is need to gain the attention of an audience, pinning down an exact budget for a film production can be difficult. Video on demand can have three release strategies that include: day-and-date (instantaneous release in theaters and on VOD), day-before-date (VOD before theatrical viewing), and VOD only. Production studios can make revenue on these types of releases until sales start to slow. After that, film companies can then license

5096-514: The home, subsequently increased to 25 Mbit/s. The content was provided by the BBC and Anglia Television . Although a technical success, difficulty in sourcing content was a major issue and the project closed in 1996. In 1997, Enron Corporation had entered the broadband market, constructing and purchasing thousands of miles of fiber-optic cables throughout the United States. In 2001, Enron and Blockbuster Inc. attempted to create

5187-504: The large downstream bandwidth present on their cable systems to deliver movies and television shows to end-users. These viewers can typically pause, fast-forward, and rewind VOD movies due to the low latency and random-access nature of cable technology. The large distribution of a single signal makes streaming VOD impractical for most satellite television systems. Both EchoStar / Dish Network and DirecTV offer VOD programming to PVR -owning subscribers of their satellite TV service. In Demand

5278-711: The latter two sources are declining due to streaming services offering much more lucrative performance contracts to performers, and several ring sports organisations (mainly UFC and WWE ) now prefer direct marketing of their product via streaming services such as ESPN+ , the WWE Network , and the apps of Fox Sports over pay-TV providers which require a portion of the profits they otherwise retain directly. In Australia, pay-TV broadcaster Foxtel offers NVOD for new-release movies over their satellite service. Edge Spectrum, an American holder of low-power broadcasting licenses, has an eventual business plan to use its network and

5369-508: The linear Reelz channel would be blacked out on Peacock when it carries MLW Underground Wrestling . On April 13, 2023, Peacock added films from Magnolia Pictures . On January 25, 2021, NBCUniversal, which already televised WWE 's professional wrestling weekly programs Raw and NXT on the USA Network , acquired the exclusive U.S. distribution rights to the WWE Network streaming service beginning March 18, 2021. WWE content

5460-543: The local news channels. In June 2020, Canadian broadcaster Corus Entertainment acquired exclusive English Canadian broadcast rights to Peacock Original programming. In October 2021, Quebecor Content acquired exclusive French Canadian rights to Peacock Original programming for its streaming service, Club Illico . In December 2021, OSN acquired Peacock's original programming with the Middle Eastern streaming service, OSN+ . In August 2020, NBCUniversal signed

5551-736: The most common in the form of over-the-air television, VOD systems initially required each user to have an Internet connection with considerable bandwidth to access each system's content. In 2000, the Fraunhofer Institute IIS developed the JPEG2000 codec, which enabled the distribution of movies via Digital Cinema Packages. This technology has since expanded its services from feature-film productions to include broadcast television programmes and has led to lower bandwidth requirements for VOD applications. Disney , Paramount , Sony , Universal and Warner Bros. subsequently launched

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5642-890: The network, and 3DO as the set-top box with video streams and other information to be deployed to 2,500 homes. In 1994–95, US West filed for a patent concerning the provision of VOD in several cities: 330,000 subscribers in Denver, 290,000 in Minneapolis, and 140,000 in Portland. In early 1994, British Telecommunications (BT) introduced a trial VOD service in the United Kingdom. It used the DCT-based MPEG-1 and MPEG-2 video compression standards, along with ADSL technology. Many VOD trials were held with various combinations of server, network, and set-top box. Of these

5733-585: The platform serving as its U.S. launch partner for an exclusivity period. On May 18, 2021, NBCUniversal announced that it had acquired the U.S. streaming rights to the Eurovision Song Contest for Peacock under a two-year deal, beginning with the 2021 edition (whose first semifinal was held later that day). The agreement came shortly after NBC reached an agreement with the European Broadcasting Union , which organizes

5824-519: The primary players in the US were the telephone companies using DEC, Microsoft, Oracle, IBM, Hewlett-Packard, USA Video, nCube, SGI, and other servers. The DEC server system was the most-used in these trials. The DEC VOD server architecture used interactive gateways to set up video streams and other information for delivery from any of a large number of VAX servers, enabling it in 1993 to support more than 100,000 streams with full videocassette recorder (VCR)-like functionality. In 1994, it upgraded to

5915-1015: The production companies. Behavior detrimental to SVOD revenue Online piracy is detrimental to production companies that produce digital content. In a study that offered BitTorrent users a free SVOD subscription, the results of the research provided readers with information that show download and upload speeds in those homes decreased with a free subscription, but it could not prove decreased use in BitTorrent software. Peacock (streaming service) Through Sky and Now : Austria, Germany, Ireland, Italy, Switzerland, and United Kingdom Through SkyShowtime : Andorra, Albania, Bosnia and Herzegovina, Bulgaria, Croatia, Czech Republic, Hungary, Kosovo, Montenegro, Netherlands, Nordics, North Macedonia, Poland, Portugal, Romania, Serbia, Slovakia, Slovenia, and Spain Through Universal+: Latin America Peacock

6006-437: The proposed service was scrapped in August 2020. In October 2020, during the lead-up to the 2020 presidential election , NBC News launched a new channel on Peacock called "The Choice", which airs original news and opinion programs. At launch, these included The Majority Report with Sam Seder , The Mehdi Hasan Show, and Zerlina . In July 2021, the channel was rebranded as "The Choice by MSNBC ". In 2022, The Choice

6097-507: The regular content. Peer-to-peer (P2P) file-sharing software allows the distribution of content without the linear costs associated with centralised streaming media . This innovation proved it is technically possible to offer the consumer potentially every film ever made, and the popularity and ease of use of such services may have motivated the rise of centralised video-on-demand services. Some services such as Spotify use peer-to-peer distribution to better scale their platforms. Netflix

6188-410: The relaunch of W as a free-to-air service, the channel's shows would become available to watch for free on UKTV Play. In November 2023, UKTV announced that UKTV Play would be renamed as U , as part of the unification of UKTV's channels and service under the new masterbrand. UKTV Play rebranded as U on 16 July 2024. Video on demand Television VOD systems can stream content, either through

6279-432: The same platforms as traditional TVOD, but at a higher price point, typically about US$ 20 for a 48-hour rental; this offering has again been branded as "Home Premiere" by some studios and platforms. Disney used the September 2020 release of the live-action remake of Mulan to launch a related model called Premier Access ; this requires customers to pay a premium fee (approximately US$ 26–30 depending on country) on top of

6370-600: The same year to coincide with the FIFA World Cup . In May 2022, Universal Pictures announced that it would shift three of its films to Peacock in 2023: Shooting Stars , a biographical feature about LeBron James based on his memoir; Praise This , about a youth choir music competition; and a remake of John Woo 's 1989 crime drama The Killer . In August 2022, NBC announced that its long-running soap opera Days of Our Lives would move exclusively to Peacock Premium beginning September 12 of that year, after

6461-410: The service had reached at least 54 million signups. In April 2022, the service reached 28 million monthly active accounts and 13 million paid subscribers, an increase of 40% from the previous quarter. It also reported a 25% increase in engagement year-over-year. In September 2022, the service had 30 million monthly active accounts and 15 million paid subscribers, a 70% increase in paid subscribers since

6552-508: The service reporting its second-highest usage behind the exclusive NFL broadcast. In August 2024, Peacock similarly added 2.8 million subscribers during the first week of the 2024 Summer Olympics . Ahead of the Games, a Comcast filing stated that Peacock had 33 million paid subscribers. Peacock has three tiers of service: Free, Premium, and Premium Plus. The Premium tiers are subscription-based and include Peacock's full library of content, while

6643-642: The service. Many of the standalone subscription services offered under the NBC Sports Gold banner were merged into Peacock Premium shortly after its launch, including Premier League Pass, IndyCar Pass, Figure Skating Pass, Rugby Pass, Snow Pass, motocross and speed skating. In August 2020, Peacock launched NBC Sports on Peacock , a content hub featuring sports talk shows and radio simulcasts such as PFT Live with Mike Florio , The Dan Patrick Show and The Rich Eisen Show. In September 2020, NBC Sports on Peacock added Brother From Another,

6734-590: The start of 2022. As of December 2022, the service had reached 20 million paid subscribers, with its coverage of the 2022 FIFA World Cup in Spanish having been credited for an increase in the fourth quarter of 2022. In January 2024, Peacock added 3 million new subscribers due to its exclusive National Football League Wild Card broadcast, and achieved the most-streamed event in U.S. history, with an average of 23 million viewers. In April 2024, WrestleMania XL became Peacock's most-streamed entertainment event, with

6825-507: The streaming local news channels on January 20, with stations in Chicago ( WMAQ-TV , as NBC Chicago News ), Miami ( WTVJ , as NBC Miami News ), Philadelphia ( WCAU , as NBC Philadelphia News ) and Boston ( NBC 10 Boston / NECN , as NBC Boston News ) as launch cities, followed by New York City ( WNBC , as NBC New York News ) and Los Angeles ( KNBC , as NBC Los Angeles News ) on March 17, 2022. NBCLX launched in 2022 shortly after

6916-442: The user with features of portable media players and DVD players. Some VOD systems store and stream programs from hard disk drives and use a memory buffer to allow the user to fast-forward and rewind videos. It is possible to put video servers on local area networks ; these can provide rapid responses to users. Cable companies have rolled out their own versions of VOD services through apps, allowing television access wherever there

7007-460: The way for the seven Baby Bells— Ameritech , Bell Atlantic , BellSouth , NYNEX , Pacific Telesis , Southwestern Bell , and US West —to implement VOD systems. These companies and others began holding trials to set up systems for supplying video on demand over telephone and cable lines. In November 1992, Bell Atlantic announced a VOD trial. IBM was developing a video server code-named Tiger Shark. Concurrently, Digital Equipment Corporation (DEC)

7098-434: Was a major AVOD company before ending its free service in August 2016, transferring it to Yahoo! View using the existing Hulu infrastructure. Crackle has introduced a series of advertisements for the same company that ties into the content that is being watched. Ad-Supported Video on Demand (ASVOD) refers to video services that provide free content supported by advertisements. Popular services include Pluto TV , Xumo ,

7189-483: Was added for Premium Plus subscribers. This function was available at launch in 210 markets. Lionsgate licenses library content to Peacock which Comcast negotiated during renewal of its carriage of Starz . In turn, NBCUniversal would license content to StarzPlay in the United States and internationally. On January 16, 2020, Peacock acquired the streaming rights to the Warner Bros. Television series Two and

7280-875: Was curtailed in Sky territories in January 2023. In December 2023, it was announced that Peacock was shutting down in Sky territories on January 9, 2024, with some Peacock shows being moved to Sky channels and others being available on Hayu . In March 2023, Comcast's NBCUniversal and Sky and MultiChoice announced a partnership on Showmax in Africa, with NBCU owning 30% of the new entity and MultiChoice owning 70%. The joint venture will harness Peacock technology and include content from Peacock and Sky , as well as African content, such as Showmax Originals and local content from MultiChoice's proprietary channels, including Mzansi Magic, Africa Magic and Maisha Magic at re-launch. The relaunch of

7371-608: Was developing a scalable video server configured from small-to-large for a range of video streams. Bell Atlantic selected IBM and in April 1993 the system became the first VOD over ADSL to be deployed outside the lab, serving 50 video streams. In June 1993, US West filed for a patent to register a proprietary system consisting of the Digital Equipment Corporation Interactive Information Server, Scientific Atlanta providing

7462-684: Was folded into a new MSNBC hub, featuring original content and on-demand streaming of selected MSNBC programs. In January 2021, Peacock premiered The Overview , a weekly series hosted by Gadi Schwartz that features conversations on news topics and "paradigm shifts" impacting the world. In January 2022, Peacock launched 24/7 streaming local news channels from the NBC Owned Television Stations division. The channels feature simulcast and encore news programming, along with breaking news and original content produced by its NBC station's local news operations. The four markets launched

7553-865: Was given a soft launch in the UK and Ireland on November 16, 2021, to all Sky and Now subscribers. On January 25, 2022, Peacock further expanded in Sky territories, soft launching in Austria and Germany, followed by Italy on February 15 and Switzerland on March 2. On August 18, 2021, Comcast announced an agreement with Paramount Global (then known as ViacomCBS) to launch SkyShowtime, a joint streaming service combining programming from both companies, including Peacock Originals, which will be based on Peacock's infrastructure. The service would be available in 20 smaller European territories, including four Nordic countries along with Hungary and Poland , where it will replace Paramount Global's Paramount+ (Nordic countries) or its eponymous SVOD service (Hungary and Poland, where it

7644-650: Was known as Paramount Play), instead of Peacock and Paramount+ operating separately in those markets. SkyShowtime was released on September 20, 2022, in the Nordics, launched in October 25 in the Netherlands and Portugal, launched in the former Yugoslav countries (except North Macedonia ) on December 14 and in the rest of Central and Eastern Europe on February 14, 2023. SkyShowtime finished its expansion by releasing in Spain and Andorra on February 28, 2023. Peacock

7735-486: Was later announced on December 9, 2021, that the pay-one window would be brought forward to as little as 45 days after a film's initial theatrical release (though Universal's deals with theater chains regarding the premium video on demand window for these films would be unaffected by this move). In January 2022, NBC's Spanish-language sister network Telemundo announced TPlus, a new "content hub" for Spanish-language programming on Peacock Premium that will launch later in

7826-469: Was launched on 16 November 2006 and the BBC's iPlayer , which was launched on 25 December 2007. Another example of online video publishers using legal peer-to-peer technology is based on Giraffic technology, which was launched in early 2011, with large online VOD publishers such as US-based VEOH and UK-based Craze's Online Movies Box movie rental service. Unlike broadcast television, which traditionally has been

7917-442: Was reported to be considering switching to a P2P model to cope with net neutrality problems from downstream providers. Transactional video on demand (TVOD) is a distribution method by which customers pay for each piece of video-on-demand content. For example, a customer would pay a fee for each movie or TV show that they watch. TVOD has two sub-categories: electronic sell-through (EST), by which customers can permanently access

8008-537: Was restricted to London. After attracting 40,000 customers, they were bought by Tiscali in 2006 which was, in turn, bought by Talk Talk in 2009. Cable TV providers Telewest and NTL (now Virgin Media) launched their VOD services in the United Kingdom in 2005, competing with the leading traditional pay-TV distributor BSkyB , which responded by launching Sky by broadband , later renamed Sky Anytime on PC . The service went live on 2 January 2006. Sky Anytime on PC uses

8099-449: Was shut down due to a lack of funding. VOD services are now available in all parts of the United States, which has the highest global take-up rate of VOD. In 2010, 80% of American Internet users had watched video online, and 42% of mobile users who downloaded video preferred apps to a normal browser. Streaming VOD systems are available on desktop and mobile platforms from cable providers (in tandem with cable modem technology). They use

8190-598: Was shut down on April 4, 2021. In May 2021, Peacock announced that it had ordered WWE Evil , a documentary series created, produced, and narrated by John Cena that chronicles WWE's most prominent antagonists . WWE committed to produce a "signature documentary" for the service annually beginning in 2022; the first— Wooooo! Becoming Ric Flair — was released in December 2022. Peacock carries NBC Sports and Telemundo Deportes programming, including live events either in simulcast with NBC or Telemundo , or exclusive to

8281-448: Was watched, when it was watched, what they watched after watching, and even how many people watched the same video at the same time in a day, month, and even year. Economics of SVOD Attendance in movie theaters had declined during the 2020 COVID-19 pandemic. Worldwide in 2019, theatrical entertainment reach 11.4 billion dollars, but in 2020, it was only 2.2 billion. Due recovery efforts to increase those attendance numbers, along with

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