116-499: MTV is an American cable television channel which was the first television channel dedicated to music , music industry and history in the United States upon its founding in 1981. MTV Networks has since produced various original television shows, many of which concern genres unrelated to music. This is an incomplete list of MTV shows that have aired. MTV MTV ( originally an initialism of Music Television )
232-490: A 30-minute program of music videos called Video Jukebox , that first aired around the time of MTV's launch and lasted until late 1986. Also around this time, HBO, as well as other premium channels such as Cinemax , Showtime and The Movie Channel , occasionally played one or a few music videos between movies. SuperStation WTBS launched Night Tracks on June 3, 1983, with up to 14 hours of music video airplay each late night weekend by 1985. Its most noticeable difference
348-593: A VJ and the Video Music Awards . At the end of each year, MTV takes advantage of its home location in New York City to broadcast live coverage on New Year's Eve in Times Square . Several live music performances are featured alongside interviews with artists and bands that were influential throughout the year. For many years from the 1980s to the 2000s, the channel upheld a tradition of having
464-717: A band perform a cover song at midnight immediately following the beginning of the new year. Throughout its history, MTV has covered global benefit concert series live. For most of July 13, 1985, MTV showed the Live Aid concerts, held in London and Philadelphia and organized by Bob Geldof and Midge Ure to raise funds for famine relief in Ethiopia. While the ABC network showed only selected highlights during primetime, MTV broadcast 16 hours of coverage. Along with VH1 , MTV broadcast
580-575: A child burning down his house after allegedly watching Beavis and Butt-head , MTV moved the show from its original 7 p.m. time slot to an 11 p.m. time slot. Also, Beavis's tendency to flick a lighter and yell "fire" was removed from new episodes, and controversial scenes were removed from existing episodes before their rebroadcast. Some extensive edits were noted by series creator Mike Judge after compiling his Collection DVDs , saying that "some of those episodes may not even exist actually in their original form." Times Square Times Square
696-441: A contract with Disney, officials from the city and state evicted the pornographic theaters and contracted with Madame Tussauds and AMC Theatres to move onto 42nd Street. This spurred the construction of new office towers, hotels, and tourist attractions in the area. Prudential and Klein dissolved their partnership for the four office-building sites at Times Square's southern end in 1996. The same year, Douglas Durst acquired
812-482: A cultural hub full of theatres, music halls , and upscale hotels. Times Square quickly became New York's agora , a place to gather to await great tidings and to celebrate them, whether a World Series or a presidential election. Advertising also grew significantly in the 1920s, growing from $ 25 million to $ 85 million over the decade. For example, the Wrigley Spearmint Gum sign, possibly
928-473: A high priority on showing so many acts, at the expense of airing complete sets by key artists." He also blamed the Pink Floyd interruption on a mandatory cable affiliate break. MTV averaged 1.4 million viewers for its original July 2 broadcast of Live 8. Consequently, MTV and VH1 aired five hours of uninterrupted Live 8 coverage on July 9, with each channel airing other blocks of artists. MTV's logo
1044-514: A low entertainment district. The first theater on the square, the Olympia , was built by cigar manufacturer and impresario Oscar Hammerstein I . According to Gotham: A History of New York City to 1898 , "By the early 1890s this once sparsely settled stretch of Broadway was ablaze with electric light and thronged by crowds of middle- and upper-class theatre, restaurant and cafe patrons." In 1904, New York Times publisher Adolph S. Ochs moved
1160-447: A mass yoga event involving up to 15,000 people. Tim Tompkins, a co-founder of the event, said part of its appeal was "finding stillness and calm amid the city rush on the longest day of the year". Architect Mark Foster Gage proposed and designed the original Times Square Valentine's Day heart in 2009. Since then, designing the heart has become an annual competition. In February 2011, Times Square became smoke-free as New York extended
1276-519: A massive crowd celebrated Victory in Europe Day in Times Square; and on August 15, 1945, the largest crowd in the history of Times Square gathered to celebrate Victory over Japan Day , reaching an estimated two million. The victory itself was announced by a headline on the "zipper" news ticker at One Times Square , which read "OFFICIAL ***TRUMAN ANNOUNCES JAPANESE SURRENDER ***". From
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#17327806962011392-600: A million visitors to Times Square every year, in addition to a worldwide audience of one billion or more on various digital media platforms. Times Square, specifically the intersection of Broadway and 42nd Street, is the eastern terminus of the Lincoln Highway , the first road across the United States for motorized vehicles. Times Square is sometimes referred to as "the Crossroads of the World" and "the heart of
1508-500: A minimum limit for lighting instead of the standard maximum limit. The density of illuminated signs in Times Square rivals that in Las Vegas . Officially, signs in Times Square are called "spectaculars", and the largest of them are called " jumbotrons ". This signage ordinance was implemented in accordance with guidelines set in a revitalization program that New York Governor Mario Cuomo implemented in 1993. Notable signage includes
1624-523: A money-losing venture, Turner sold it to MTV, who redeveloped the channel into VH1. The founders of Financial News Network , Glenn Taylor and Karen Tyler tried to capitalize on the concept by launching Discovery Music Network, which was set to be a cable network, and has plans to set up the Discovery Broadcasting System, which consists of the aforementioned network, along with computer and business networks, but it never got off
1740-419: A pole atop the building, marking the start of the new year. It replaced a lavish fireworks display from the top of the building that was held from 1904 to 1906 but stopped by city officials because of the danger of fire. Beginning in 1908, and for more than eighty years thereafter, Times Square sign maker Artkraft Strauss was responsible for the ball-lowering. During World War II, a minute of silence, followed by
1856-553: A recording of church bells pealing, replaced the ball drop because of wartime blackout restrictions. Today, Countdown Entertainment and One Times Square handle the New Year's Eve event in conjunction with the Times Square Alliance. A new energy-efficient LED ball debuted for the arrival of 2008, which was the centennial of the Times Square ball drop. The 2008–09 ball is larger and has become a permanent installation as
1972-458: A reputation as a dangerous and seedy neighborhood in the following decades. Nevertheless, Times Square continued to be the site of the annual ball drop on New Year's Eve . The ball drop was placed on hiatus for New Year's Eve in 1942 and 1943 due to lighting restrictions during World War II , replaced by a moment of silence that was observed at midnight in Times Square, accompanied by the sound of chimes played from sound trucks. On May 8, 1945,
2088-448: A revised logo in tandem with the 2010 version, doing away with the 3D effect inherited from its predecessors (much akin to the current MTV Video Music Awards variant). That logo is revealed to be an alternate variant of the current logo designed by the design agency Loyalkaspar, which pays homage to MTV of the past with the red-yellow-blue color combination and the 3D effect mainly inherited from its predecessor logo. The new logo's rollout
2204-450: A source of controversy in the summer of 2015 because of a large number of complaints about the topless women and panhandling characters. Although neither of these activities are illegal, opponents believed that the panhandlers' presence was detrimental to the quality of life in the area. There were calls from Police Commissioner Bratton and Mayor Bill de Blasio to remove the plaza, although Manhattan Borough President Gale Brewer opposed
2320-588: A statement later contradicted by CBS head of Business Affairs David Benjamin in Vanity Fair . According to The Austin Chronicle , Jackson's video for the song "Billie Jean" was "the video that broke the color barrier, even though the channel itself was responsible for erecting that barrier in the first place." But change was not immediate. "Billie Jean" was not added to MTV's "medium rotation" playlist (two to three airings per day) until it reached No. 1 on
2436-466: A target of criticism by different groups about programming choices, social issues, political correctness , sensitivity, censorship, and a perceived negative social influence on young people. Portions of the content of MTV's programs and productions have come under controversy in the general news media and among social groups that have taken offense. Some within the music industry criticized what they saw as MTV's homogenization of rock 'n' roll, including
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#17327806962012552-605: A tiny hamlet, Great Kill, that became a center for carriage-making, as the upland to the south and east became known as Longacre. Before and after the American Revolution , the area belonged to John Morin Scott , a general of the New York militia , in which he served under George Washington . Scott's manor house was at what is currently 43rd Street, surrounded by countryside used for farming and breeding horses. In
2668-554: A trademark on the initials MTV , registered with the Hungarian copyright office, sued the American MTV (Music Television) network for trademark infringement when the Hungarian version of the music channel was launched in 2007. The suit is still ongoing. During the 1989 MTV Video Music Awards ceremony, comedian Andrew Dice Clay did his usual "adult nursery rhymes" routine (which he had done in his stand-up acts), after which
2784-485: A trial until at least the end of the year. The same was done in Herald Square from 33rd to 35th Street. The results were to be closely monitored to determine if the project was successful and should be extended. Bloomberg also stated that he believed the street shutdown would make New York more livable by reducing pollution, cutting down on pedestrian-vehicle accidents, and helping traffic flow more smoothly through
2900-453: A week in March, broadcasting live eight hours per day. "Spring break is a youth culture event", MTV's vice president Doug Herzog said at the time. "We wanted to be part of it for that reason. It makes good sense for us to come down and go live from the center of it, because obviously the people there are the kinds of people who watch MTV." The channel later expanded its beach-themed events to
3016-464: A year-round attraction, being used for celebrations on days such as Valentine's Day and Halloween . The New Year's Eve celebrations are usually overseen by thousands of police officers. Aluminum barriers are erected to accommodate spectators; for the 2020 celebration, attended by a million people, barriers were erected from 38th to 59th Street and from Sixth to Eighth Avenue. Typically, the celebrations create large amounts of waste. The waste includes
3132-564: Is a major commercial intersection, tourist destination, entertainment hub, and neighborhood in the Midtown Manhattan section of New York City . It is formed by the junction of Broadway , Seventh Avenue , and 42nd Street . Together with adjacent Duffy Square , Times Square is a bowtie -shaped plaza five blocks long between 42nd and 47th Streets . Times Square is brightly lit by numerous digital billboards and advertisements as well as businesses offering 24/7 service . One of
3248-447: Is also a producer of films aimed at young adults through its production label, MTV Films, and has aired both its own theatrically released films and original made-for-television movies from MTV Studios in addition to acquired films. In 2010, a study by the Gay and Lesbian Alliance Against Defamation found that of 207.5 hours of prime time programming on MTV, 42% included content reflecting
3364-484: Is an American cable television channel. It was officially launched on August 1, 1981. Based in New York City, it serves as the flagship property of the MTV Entertainment Group , part of Paramount Media Networks , a division of Paramount Global . The channel originally aired music videos and related programming as guided by television personalities known as video jockeys , or VJs. MTV, as one of
3480-529: Is available to approximately 67,000,000 pay television households in the United States, down from its 2011 peak of 99,000,000 households. MTV was launched on Saturday, August 1, 1981, at 12:01 a.m, under the ownership of the Warner - American Express Satellite Entertainment Company. On June 25, 1984, Warner Communications spun-off Nickelodeon , MTV into a new public corporation called MTV Networks . Warner would later acquire American Express' 50% stake
3596-501: Is bounded by West 42nd Street , West 47th Street , 7th Avenue, and Broadway. Broadway runs diagonally, crossing through the horizontal and vertical street grid of Manhattan laid down by the Commissioners' Plan of 1811 , and that intersection creates the "bowtie" shape of Times Square. Times Square is the official name of the southern triangle, below 45th Street. The northern triangle is officially known as Duffy Square and
List of programs broadcast by MTV - Misplaced Pages Continue
3712-906: Is famed for the Times Square Ball drop on its roof every New Year's Eve. In 1913, the Lincoln Highway Association , headed by entrepreneur Carl G. Fisher , chose the intersection of 42nd Street and Broadway (at the southeast corner of Times Square) to be the Eastern Terminus of the Lincoln Highway . This was the first road across the United States, which originally ran 3,389 mi (5,454 km) coast to coast through 13 states to its western terminus in Lincoln Park in San Francisco. Times Square grew dramatically after World War I . It became
3828-467: Is the site of the annual New Year's Eve ball drop. About one million revelers crowd Times Square for the New Year's Eve celebrations, more than twice the usual number of visitors the area usually receives daily. However, for the millennium celebration on December 31, 1999, published reports stated approximately two million people overflowed Times Square, flowing from Sixth Avenue to Eighth Avenue and back on Broadway and Seventh Avenue to 59th Street, making it
3944-505: Is used worldwide, but not everywhere existentially. The new logo was first used on MTV Films logo with the 2010 film Jackass 3D . MTV's rebranding was overseen by Popkern. On June 25, 2015, MTV International rebranded its on-air look with a new vaporwave and seapunk -inspired graphics package. It included a series of new station IDs featuring 3D renderings of objects and people, much akin to vaporwave and seapunk "aesthetics". Many have derided MTV's choice of rebranding, insisting that
4060-526: The Billboard Hot 100 chart. In the final week of March, it was in "heavy rotation", one week before the MTV debut of Jackson's " Beat It " video. Prince's " Little Red Corvette " joined both videos in heavy rotation at the end of April. At the beginning of June, " Electric Avenue " by Eddy Grant joined "Billie Jean", which was still in heavy rotation until mid-June. At the end of August, " She Works Hard for
4176-820: The Disney theme parks worldwide, with 128,794,000 visitors between March 2012 and February 2013, versus 126,479,000 for the Walt Disney World theme parks in Bay Lake, Florida , in 2012. Even excluding residents from the visitor count, Times Square is the world's second most visited tourist attraction, behind the Las Vegas Strip . The high level of pedestrian traffic has resulted in $ 4.8 billion in annual retail, entertainment, and hotel sales, with 22 cents out of every dollar spent by visitors in New York City being spent within Times Square. Times Square
4292-894: The Live 8 concerts, a series of concerts set in the G8 states and South Africa, on July 2, 2005. Live 8 preceded the 31st G8 summit and the 20th anniversary of Live Aid. MTV drew heavy criticism for its coverage of Live 8. The network cut to commercials, VJ commentary, or other performances during performances. Complaints surfaced on the Internet over MTV interrupting the reunion of Pink Floyd . In response, MTV president Van Toffler stated that he wanted to broadcast highlights from every venue of Live 8 on MTV and VH1, and clarified that network hosts talked over performances only in transition to commercials, informative segments or other musical performances. Toffler acknowledged that "MTV should not have placed such
4408-701: The Macklowe Hotel , Marriott Marquis , Crowne Plaza , and DoubleTree Suites. By 1986, New York City Planning Commission (CPC) was considering enacting regulations that would have forced new buildings along Times Square to include bright signage as well as deep setbacks . The CPC adopted a planning regulation in 1987, which required large new developments in Times Square to set aside about 5 percent of their space for "entertainment uses". The regulation also required new buildings on Times Square to include large, bright signs. The buildings at 1540 Broadway, 1585 Broadway, and 750 Seventh Avenue were completed at
4524-522: The State of New York took possession of six of the nine historic theaters on 42nd Street, and the New 42nd Street non-profit organization was appointed to oversee their restoration and maintenance. The theaters underwent renovation for Broadway shows, conversion for commercial purposes, or demolition. Opposition to the towers on Times Square, along with Prudential and Park Tower's inability to secure tenants for
4640-685: The Toshiba billboard directly under the NYE ball drop, the curved seven-story NASDAQ sign at the NASDAQ MarketSite at 4 Times Square on 43rd Street, and the curved Coca-Cola sign located underneath another large LED display owned and operated by Samsung . Both the Coca-Cola sign and Samsung LED displays were built by LED display manufacturer Daktronics . Times Square's first environmentally friendly billboard powered by wind and solar energy
4756-668: The Vince Lombardi Trophy . The area was under increased security and witnessed over 400,000 people during the period. In October 2022, casino operator Caesars Entertainment and commercial property developer SL Green submitted a joint proposal to open a casino at 1515 Broadway , along Times Square. The New York state government has yet to act on the proposal. On February 26, 2009, Mayor Michael Bloomberg announced that traffic lanes along Broadway from 42nd Street to 47th Street would be de-mapped starting Memorial Day 2009 and transformed into pedestrian plazas as
List of programs broadcast by MTV - Misplaced Pages Continue
4872-552: The remodeling claim that the neighborhood is safer and cleaner. Detractors have countered that the changes have homogenized or "Disneyfied" the character of Times Square and have unfairly targeted lower-income New Yorkers from nearby neighborhoods such as Hell's Kitchen . The changes were shaped in large part by the actions of The Walt Disney Company , which bought and restored the New Amsterdam Theatre after several attempts at redevelopment had failed. As part of
4988-654: The 1910s, 1920s, and 1930s. However, it was also during this period that the area began to be besieged by crime and corruption, in the form of gambling and prostitution; one case that garnered huge attention was the arrest and subsequent execution of police officer Charles Becker . The general atmosphere of Times Square changed with the onset of the Great Depression in the early 1930s. City residents moved uptown to cheaper neighborhoods, and many popular theaters closed, replaced by saloons, brothels, "burlesque halls, vaudeville stages, and dime houses". The area acquired
5104-525: The 1960s to the early 1990s, the seediness of the area, especially due to its go-go bars , sex shops , peep shows , and adult theaters, became an infamous symbol of the city's decline. As early as 1960, 42nd Street between Seventh and Eighth avenues was described by The New York Times as "the 'worst' [block] in town". Later that decade, Times Square was depicted in Midnight Cowboy as gritty, depraved, and desperate. Conditions only worsened in
5220-687: The 1970s and 1980s, as did the crime in the rest of the city, with a 1981 article in Rolling Stone magazine calling 42nd Street in Times Square the "sleaziest block in America". In the mid-1980s, the area bounded by 40th and 50th Streets and Seventh and Ninth Avenues saw over 15,000 crime complaints per year. The block of 42nd Street between Seventh and Eighth avenues had 2,300 crimes per year in 1984, of which 20% were felonies. In this era, formerly elegant movie theaters began to show x-rated films , and peep shows hustlers were common. In 1984,
5336-518: The 2001–02 New Year's celebration. Approximately 500,000 revelers attended. Security was high following the September 11 terrorist attacks in 2001, with more than 7,000 New York City police officers on duty in the Square, twice the number for an ordinary year. Times Square started hosting other major annual events in the 2000s. Since 2002, the summer solstice has been marked by "Mind over Madness",
5452-500: The 3,000 pounds of biodegradable confetti dropped at midnight, a tradition of which started in 1992. The New York City Department of Sanitation estimated that by 8 a.m. on New Year's Day 2014, it had cleared over 50 short tons (45 long tons; 45 t) of trash from the New Year's celebration, using 190 workers from their crews and the Times Square Alliance. The onset of the COVID-19 pandemic in New York City during 2020 reduced
5568-400: The 40th anniversary of the network's launch in 2021, current MTV Entertainment Group president Chris McCarthy acknowledged that "(o)ne of the bigger mistakes in the early years was not playing enough diverse music ... but the nice thing that I've always learned at MTV is we have no problem owning our mistakes, quickly correcting them and trying to do the right thing and always follow where
5684-501: The American cable channels available in other countries, eventually gained a massive cult following , becoming one of the major factors in cable programming's rise to fame and American corporations dominating the television economy in the 1990s. In the years since its inception, the channel significantly toned down its focus on music in favor of original reality programming for teenagers and young adults. As of November 2023 , MTV
5800-559: The Disney Channel and NBC . The program aired at several times between 1984 and 1999. In 2009, Disney Channel revived the DTV concept with a new series of short-form segments called Re-Micks . Hanna-Barbera created HBTV , similar to DTV in 1985 and in 1986. MTV has edited a number of music videos to remove nudity, references to drugs, sex, violence, weapons, racism, homophobia , and/or advertising. Many music videos aired on
5916-492: The Great White Way ". Times Square functions as a town square , but is not geometrically a square . It is closer in shape to a bowtie, with two triangles emanating roughly north and south from 45th Street, where Seventh Avenue intersects Broadway . Broadway similarly intersects other north–south avenues at Union Square , Madison Square , Herald Square , and Verdi Square , none of which are squares. The area
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#17327806962016032-547: The Midtown street grid. The pedestrian plaza project was originally opposed by local businesses, who thought that closing the street to cars would hurt business. The original seats put out for pedestrians were inexpensive multicolored plastic lawn chairs, a source of amusement to many New Yorkers; they lasted from the onset of the plaza transformation until August 14, 2009, when they were ceremoniously bundled together in an installation christened Now You See It, Now You Don't by
6148-461: The Money " by Donna Summer was in heavy rotation on the channel. Herbie Hancock's " Rockit " and Lionel Richie 's " All Night Long " were placed in heavy rotation at the end of October and the beginning of November respectively. In the final week of November, Donna Summer's " Unconditional Love " was in heavy rotation. When Jackson's elaborate video for " Thriller " was released late that year, raising
6264-538: The New York state government, had proposed redeveloping the area around a portion of West 42nd Street in 1981. Four towers designed by Philip Johnson and John Burgee were to be built around 42nd Street's intersections with Broadway and Seventh Avenue. These towers would have been redeveloped by George Klein of Park Tower Realty, though the Prudential Insurance Company of America joined
6380-459: The Police , Kiss , Culture Club , Billy Idol , Hall & Oates , Cyndi Lauper , Madonna , Lionel Richie , Ric Ocasek , John Mellencamp , Peter Wolf , Joe Elliott , Stevie Nicks , Rick Springfield , and Mick Jagger , interacting with the MTV logo on-air and encouraging viewers to call their pay television providers and request that MTV be added to their local channel lineups. Eventually,
6496-497: The all Prince theme on the channel back in the 90s. A few markets also launched music-only channels including Las Vegas' KRLR-TV (now KSNV ), which debuted in the summer of 1984 and branded as "Vusic 21". The first video played on that channel was "Video Killed the Radio Star", following in the footsteps of MTV. Shortly after TBS began Night Tracks , NBC launched a music video program called Friday Night Videos , which
6612-476: The area was so derelict and dilapidated, that the entire Times Square area paid the city only $ 6 million in property taxes (equivalent to $ 17.6 million in 2023). In the 1980s, a commercial building boom began in the western parts of Midtown as part of a long-term development plan developed under mayors Ed Koch and David Dinkins . These included office buildings such as 1540 Broadway , 1585 Broadway , and 750 Seventh Avenue , as well as hotels such as
6728-426: The artist Jason Peters, and shortly afterward were replaced by sturdier metal furniture. Although the plaza had mixed results on traffic in the area, injuries to motorists and pedestrians decreased, fewer pedestrians were walking in the road, and the number of pedestrians in Times Square increased. On February 11, 2010, Bloomberg announced that the pedestrian plazas would become permanent. The city started rebuilding
6844-401: The artistic style was centered on denouncing corporate capitalism (many aesthetic pieces heavily incorporate corporate logos of the 1970s, 80s and 90s, which coincidentally include MTV's original logo) rather than being embraced by major corporations like MTV. Many have also suggested that MTV made an attempt to be relevant in the modern entertainment world with the rebrand. In addition to this,
6960-448: The audience is going." Before 1983, Michael Jackson also struggled for MTV airtime. To resolve the struggle and finally "break the color barrier", the president of CBS Records , Walter Yetnikoff , denounced MTV in a strong, profane statement, threatening to take away its right to play any of the label's music. However, Les Garland, then acquisitions head, said he decided to air Jackson's " Billie Jean " video without pressure from CBS,
7076-558: The bar for what a video could be, the network's support for it was total; subsequently, more pop and R&B videos were played on MTV. Following Jackson's and Prince's breakthroughs on MTV, Rick James did several interviews where he brushed off the accomplishment as tokenism , saying in a 1983 interview, in an episode of Mike Judge Presents: Tales from the Tour Bus on James, that "any black artist that [had] their video played on MTV should pull their [videos] off MTV." HBO also had
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#17327806962017192-417: The beach house location each summer. MTV also held week-long music events that took over the presentation of the channel. Examples from the 1990s and 2000s include All Access Week , a week in the summer dedicated to live concerts and festivals; Spankin' New Music Week , a week in the fall dedicated to brand new music videos; and week-long specials that culminated in a particular live event, such as Wanna be
7308-417: The beginning of the early 1990s recession , when 14.5 percent of Manhattan office space was vacant. Furthermore, some 9 × 10 ^ sq ft (840,000 m ) of office space in the western section of Midtown had been developed in the 1980s, of which only half had been leased. Consequently, 1540 Broadway was completely empty, while 1585 Broadway and 750 Seventh Avenue had one tenant each, despite
7424-496: The biggest electric sign "in the world," cost $ 9,000 per month to rent. Some contemporary critics, such as Thorstein Veblen and G. K. Chesterton , disliked the advertising at Times Square. Fritz Lang , after seeing Times Square in 1923, used it as inspiration for his dark industrial film Metropolis . Entertainment icons such as Irving Berlin , Charlie Chaplin , and Fred Astaire were closely associated with Times Square in
7540-429: The buildings having over 2 × 10 ^ sq ft (190,000 m ) of office space between them. Entertainment conglomerate Bertelsmann bought 1540 Broadway in 1992, spurring a revival of Times Square in the early 1990s. This was hastened when financial firm Morgan Stanley bought 1585 Broadway in 1993, followed by 750 Seventh Avenue in 1994. The Empire State Development Corporation (ESDC), an agency of
7656-482: The busiest in the New York City Subway system, transporting more than 200,000 passengers daily. Formerly known as Longacre Square , Times Square was renamed in 1904 after The New York Times moved its headquarters to the then newly erected Times Building, now One Times Square . It is the site of the annual New Year's Eve ball drop , which began on December 31, 1907, and continues to attract over
7772-649: The channel were either censored, moved to late-night rotation, or banned entirely from the channel. In the 1980s, parent media watchdog groups such as the Parents Music Resource Center (PMRC) criticized MTV over certain music videos that were claimed to have explicit imagery of satanism . As a result, MTV developed a strict policy on refusal to air videos that may depict Satanism or anti-religious themes. This policy led MTV to ban music videos such as " Jesus Christ Pose " by Soundgarden in 1991 and " Megalomaniac " by Incubus in 2004; however,
7888-410: The channel. David Bowie also questioned MTV's lack of black artists during an on-air interview with VJ Mark Goodman in 1983. MTV's original head of talent and acquisition, Carolyn B. Baker, who was black, questioned why the definition of music had to be so narrow, as did a few others outside the network. Years later, Baker said, "The party line at MTV was that we weren't playing black music because of
8004-468: The controversial band Marilyn Manson was among the most popular rock bands on MTV during the late 1990s and early 2000s. On September 28, 2016, on an AfterBuzz TV live stream, Scout Durwood said that MTV had a " no appropriation policy " that forbid her from wearing her hair in cornrows in an episode of Mary + Jane . She said, "I wanted to cornrow my hair, and they were like, 'That's racist.'" Magyar Televízió , Hungary's public broadcaster who has
8120-491: The early 2000s, MTV updated its on-air appearance at the beginning of every year and each summer, creating a consistent brand across all of its music-related shows. This style of channel-wide branding came to an end as MTV drastically reduced its number of music-related shows in the early to mid 2000s. Around this time, MTV introduced a static and single color digital on-screen graphic mainly grey during on-air and some color to be shown during all of its programming. Starting with
8236-516: The existing buildings. In 1992, the Times Square Alliance (formerly the Times Square Business Improvement District , or "BID" for short), a coalition of city government and local businesses dedicated to improving the quality of commerce and cleanliness in the district, started operations in the area. In 1998, the alliance opened a tourist information center in the former Embassy Theatre at 1560 Broadway;
8352-405: The first act with people of color to perform on MTV; their song "Rat Race" was the 58th video on the station's first broadcast day. MTV refused other black artists' videos, such as Rick James ' " Super Freak ", because they did not fit the channel's carefully selected album-oriented rock format at the time. The exclusion enraged James, who publicly advocated the addition of more black artists to
8468-434: The first half of the 19th century, it became one of the prized possessions of John Jacob Astor , who made a second fortune selling off lots to hotels and other real estate concerns as the city rapidly spread uptown . By 1872, the area had become the center of New York's horse carriage industry. The locality had not previously been given a name, and city authorities called it Longacre Square after Long Acre in London, where
8584-458: The first landing on the Moon (with still images acquired directly from NASA ), which was a concept of Seibert's executed by Buzz Potamkin and Perpetual Motion Pictures . The ID then cut to the American flag planted on the Moon's surface changed to show the MTV logo on it, which rapidly changed into different colors and patterns several times per second as the network's original guitar-driven jingle
8700-515: The following year. From August 27, 1985 to May 20, 1986, Warner would sell 31%, and later, 69% of MTV Networks to Viacom . As MTV expanded, music videos and VJ-guided programming were no longer the centerpiece of its programming. The channel's programming has covered a wide variety of genres and formats aimed at adolescents and young adults . In addition to its original programming, MTV has also aired original and syndicated programs from Paramount-owned siblings and third-party networks. MTV
8816-726: The ground. Shortly after its launch, the Disney Channel aired a program called DTV , a play on the MTV acronym. The program used music cuts, both from past and upcoming artists. Instead of music videos, the program used clips of various vintage Disney cartoons and animated films (from Snow White and the Seven Dwarfs to The Fox and the Hound ) to go with the songs. The program aired in multiple formats, sometimes between shows, sometimes as its own program, and other times as one-off specials. The specials tended to air both on
8932-701: The horse and carriage trade was centered in that city. William Henry Vanderbilt owned and ran the American Horse Exchange there. In 1910, it became the Winter Garden Theatre. As more profitable commerce and industrialization of Lower Manhattan pushed homes, theaters, and prostitution northward from the Tenderloin District , Longacre Square became nicknamed the Thieves Lair for its rollicking reputation as
9048-718: The information center operated until 2014. In the mid-1990s, Mayor Rudolph Giuliani led an effort to clean up the area, an effort that is described by Steve Macek in Urban Nightmares: The Media, the Right, and the Moral Panic Over the City : Security was increased, pornographic theatres were closed, and "undesirable" low-rent residents were pressured to relocate, and then more tourist-friendly attractions and upscale establishments were opened. Advocates of
9164-469: The largest gathering in Times Square since August 1945 during celebrations marking the end of World War II . On December 31, 1907, a ball signifying New Year's Day was first dropped at Times Square, and the Square has held the main New Year's celebration in New York City ever since. On that night, hundreds of thousands of people congregate to watch the Waterford Crystal ball being lowered on
9280-486: The lives of gay, bisexual and transgender people. This was the highest in the industry and the highest percentage ever. In 2018, MTV launched a new production unit under the MTV Studios name focused on producing new versions of MTV's library shows. It was later consolidated into MTV Entertainment Studios In 1984, the channel produced its first MTV Video Music Awards show, or VMAs. The first award show, in 1984,
9396-412: The network executives imposed a lifetime ban. Billy Idol 's music video for the song " Cradle of Love " originally had scenes from Clay's film The Adventures of Ford Fairlane when it was originally aired; scenes from the film were later excised. During the 2011 MTV Video Music Awards , Clay was in attendance where he confirmed that the channel lifted the ban. In the wake of controversy that involved
9512-483: The newspaper's operations to a new skyscraper on 42nd Street at Longacre Square, on the site of the former Pabst Hotel , which had existed on the site for less than a decade since it opened in November 1899. Ochs persuaded Mayor George B. McClellan Jr. to construct a subway station there, and the area was renamed "Times Square" on April 8, 1904. Just three weeks later, the first electrified advertisement appeared on
9628-450: The number of people traveling to Times Square. About 108,000 pedestrians visited Times Square each day in late 2020 compared to the 380,000 before the pandemic. From March to October 2020, 26 of the area's 46 hotels closed, as well as 39 of 151 stores and 84 of 162 restaurants. Times Square was closed to the public for New Year's Day 2021 and observers were dispersed into enclosures measuring 8 by 8 ft (2.4 by 2.4 m). Times Square
9744-415: The outdoors smoking ban to the area. The measure imposed a $ 50 fine for any person caught smoking within the area. From January 29 to February 1, 2014, a "Super Bowl Boulevard" was held on Broadway, especially in Times Square, between 34th and 47th Streets, as part of Super Bowl XLVIII . The boulevard contained activities such as autographs, a 60 ft (18 m)-high toboggan run , and photographs with
9860-499: The plaza in 2010, hiring the design and landscaping firm Snøhetta to permanently replace Broadway's roadway with custom-made granite pavers and benches. By December 2013, the first phase of the Times Square pedestrian plaza had been completed at the southern end of the square in time for the Times Square Ball drop on New Year's Eve. The project was originally intended to be completed by the end of 2015. The entire project
9976-407: The premiere of the short-lived program FNMTV: Friday Night MTV in 2008, MTV started using a updated and cropped version of its original logo for the 30 years during most of its on-air programming. It became MTV's official logo on February 8, 2010, and officially debuted on its website. The channel's full text "MUSIC TELEVISION" was eliminated, with the revised and chopped down on the logo largely
10092-466: The project in 1986. Furthermore, as part of the West Midtown special zoning district created in 1982, the New York City government had allowed new buildings in Times Square to be developed with an increased floor area ratio. To ensure the area would not be darkened at nightfall, the city passed zoning regulations that encouraged developers to add large, bright signs on their buildings. In 1990,
10208-500: The proposal. In June 2016, work started on "pedestrian flow zones" where no one was allowed to loiter, as well as "activity zones" where costumed characters were allowed to perform. There have been several incidents in Times Square: Times Square is the most visited place globally with 360,000 pedestrian visitors a day, amounting to over 131 million a year. As of 2013 , it had a greater attendance than each of
10324-555: The proposed buildings, led government officials to allow Prudential and Park Tower to postpone the project in 1992. By then, Prudential had spent $ 300 million on condemning the sites through eminent domain . The partners retained the right to develop the sites in the future, and the ESDC's zoning guidelines remained in effect. In exchange for being permitted to delay construction of the sites until 2002, Prudential and Park Tower were compelled to add stores and install large signage on
10440-933: The punk band the Dead Kennedys , whose song "M.T.V. – Get Off the Air" was released on their 1985 album Frankenchrist , just as MTV's influence over the music industry was being solidified. MTV was also the major influence on the growth of music videos during the 1980s. During MTV's first few years, very few black artists were featured. The select few in MTV's rotation between 1981 and 1984 were Michael Jackson , Prince , Eddy Grant , Tina Turner , Donna Summer , Joan Armatrading , Musical Youth , The Specials , The Selecter , Grace Jones , John Butcher and Herbie Hancock . Mikey Craig of Culture Club , Joe Leeway of Thompson Twins and Tracy Wormworth of The Waitresses were also black. The Specials, which included black and white vocalists and musicians, were also
10556-480: The rebrand was made on exactly the same day that the social media site Tumblr introduced Tumblr TV, an animated GIF viewer which featured branding inspired by MTV's original 1980s on-air look. Tumblr has been cited as a prominent location of aesthetic art, and thus many have suggested MTV and Tumblr "switched identities". The rebrand also incorporated a modified version of MTV's classic "I Want My MTV!" slogan, changed to read "I Am My MTV". Vice has suggested that
10672-485: The research – but the research was based on ignorance… We were young, we were cutting-edge. We didn't have to be on the cutting edge of racism." Nevertheless, it was Baker who rejected Rick James' "Super Freak" video "because there were half-naked women in it, and it was a piece of crap. As a black woman, I did not want that representing my people as the first black video on MTV." The network's director of music programming, Buzz Brindle, told an interviewer in 2006: "MTV
10788-449: The right to acquire the sites at the southwest and southeast corners of 42nd Street and Seventh Avenue for $ 330 million. 5 Times Square was completed on the southwest-corner site in 2002, and Times Square Tower opened on the southeast-corner site in 2004. Times Square now boasts attractions such as ABC 's Times Square Studios , where Good Morning America is broadcast live; competing Hershey's and M&M's stores across
10904-501: The rules of the rock business." MTV senior executive vice president Les Garland complained decades later, "The worst thing was that 'racism' bullshit ... there were hardly any videos being made by black artists. Record companies weren't funding them. They never got charged with racism." However, critics of that defence pointed out that record companies were not funding videos for black artists because they knew they would have difficulty persuading MTV to play them. In celebrating
11020-418: The safety of the area. The theatres of Broadway and the huge number of animated neon and LED signs have been one of New York's iconic images as well as a symbol of the intensely urban aspects of Manhattan. Since 1987 such signage has been mandated by zoning ordinances that require building owners to display illuminated signs, the only district in New York City with this requirement. The neighborhood has
11136-413: The same as the original logo, but without the initialism, the bottom of the "M" being cropped and the "V" in "TV" no longer branching off. This change was most likely made to reflect MTV's more prominent focus on reality and comedy programming and less on music-related programming. However, much like the original logo, the new logo was designed to be filled in with a seemingly unlimited variety of images. It
11252-585: The side of a bank at the corner of 46th Street and Broadway. The north end later became Duffy Square, and the former Horse Exchange became the Winter Garden Theatre , constructed in 1911. The New York Times moved to more spacious offices one block west of the square in 1913 and sold the building in 1961. The old Times Building was later named the Allied Chemical Building in 1963. Now known simply as One Times Square , it
11368-466: The site at the northeast corner of Broadway and 42nd Street, and he developed 4 Times Square there. The northwest corner of Seventh Avenue and 42nd Street was taken by Reuters , which enlisted Rudin Management as its development partner and built 3 Times Square on that corner; that building opened in 2001. In 1998, a joint venture of Klein, The Blackstone Group , and Boston Properties won
11484-541: The slogan became so ubiquitous that it made an appearance as a lyric sung by Sting on the Dire Straits song " Money for Nothing ", whose music video aired in regular rotation on MTV when it was first released in 1985 and also served as the first video played on its European arm , and became the basis of the music used in the MTV Entertainment Studios production logo . The channel has been
11600-425: The slogan change represents "the current generation's movement towards self-examination, identity politics and apparent narcissism." MTV also introduced MTV Bump, a website that allows Instagram and Vine users to submit videos to be aired during commercial breaks, as well as MTV Canvas, an online program where users submit custom IDs to also be aired during commercial breaks. On February 5, 2021, MTV began to use
11716-511: The street from each other, and multiple multiplex movie theaters. Additionally, the area contains restaurants such as the Bubba Gump Shrimp Company , a seafood establishment; Planet Hollywood Restaurant and Bar , a theme restaurant ; and Carmine's, serving Italian cuisine . It has also attracted several large financial, publishing, and media firms to set up headquarters in the area. A larger presence of police has improved
11832-527: The summer, dedicating most of each summer season to broadcasting live from a beach house at different locations away from New York City, eventually leading to channel-wide branding throughout the summer in the 1990s and early 2000s such as Motel California , Summer Share , Isle of MTV , SoCal Summer , Summer in the Keys , and Shore Thing . MTV VJs would host blocks of music videos, interview artists and bands, and introduce live performances and other programs from
11948-674: The tag line, not unlike his failed 'Maypo' revamp. His associate, and Seibert mentor Dale Pon, took over the campaign, both strategically and creatively. Pon was able to get the campaign greenlit when he laughed the tears out of the spots. From then on–with the exception of the closely logos on the first round of commercials–Pon was the primary creative force. All the commercials were produced by Buzz Potamkin and his new company Buzzco Productions, directed first by Thomas Schlamme and Alan Goodman and eventually by Candy Kugel. The campaign featured popular artists and celebrities, including Pete Townshend , Pat Benatar , Adam Ant , David Bowie ,
12064-488: The time, the logo was constantly branded with different colors, patterns and images on a variety of station IDs. Examples include 1988's ID "Adam And Eve", where the "M" is an apple and the snake is the "TV". And for 1984's ID "Art History", the logo is shown in different art styles. The only constant aspects of MTV's logo at the time were its general shape and proportions, with everything else being dynamic. MTV launched on August 1, 1981, with an extended network ID featuring
12180-635: The world's busiest pedestrian areas, it is also the hub of the Broadway Theater District and a major center of the world's entertainment industry . Times Square is one of the world's most visited tourist attractions, drawing an estimated 50 million visitors annually. Approximately 330,000 people pass through Times Square daily, many of them tourists, while over 460,000 pedestrians walk through Times Square on its busiest days. The Times Square–42nd Street and 42nd Street–Port Authority Bus Terminal stations have consistently ranked as
12296-499: Was completed in time for the 2021 MTV Video Music Awards. The channel's iconic "I Want My MTV!" advertising campaign was launched in 1982. It was first developed by George Lois and was based on a cereal commercial from the 1950s with the slogan " I Want My Maypo !" that Lois adapted unsuccessfully from the original created by animator John Hubley . Lois's first pitch to the network was roundly rejected when Lois insisted that rock stars like Mick Jagger should be crying when they said
12412-487: Was considered network television's answer to MTV. Later renamed simply Friday Night , the program ran from 1983 to 2002. ABC's contribution to the music video program genre in 1984, ABC Rocks , was far less successful, lasting only a year. TBS founder Ted Turner started the Cable Music Channel in 1984, designed to play a broader mix of music videos than MTV's rock format allowed. But after one month as
12528-646: Was dedicated in June 1939 to honor World War I chaplain Father Francis P. Duffy of the 69th New York Infantry Regiment . A statue by Charles Keck was dedicated in May 1937 as a memorial to Duffy. There is also a statue of composer and entertainer George M. Cohan , and the TKTS discount ticket booth for same-day Broadway and off-Broadway theaters that has been at the site since June 1973. When Manhattan Island
12644-419: Was designed in 1981 by Manhattan Design (a collective formed by Frank Olinsky, Pat Gorman and Patty Rogoff) under the guidance of original creative director Fred Seibert . The block letter "M" was sketched by Rogoff, with the scribbled word "TV" spraypainted by Olinksky. The primary variant of MTV's logo at the time had the "M" in yellow and the "TV" in red. However, unlike most television networks' logos at
12760-501: Was finally completed just before New Year's Eve 2016. Some safety bollards were also installed as part of the renovation to prevent vehicular attacks or collisions on the sidewalk. After a 2017 vehicle-ramming attack , there were calls to install more bollards along Times Square. Times Square's pedestrian plaza is frequented by topless women (with painted breasts) called " desnudas ", as well as costumed characters , who typically panhandle for tips. The pedestrian plaza became
12876-543: Was first lit on December 4, 2008. The new 20 Times Square development hosts the largest LED signage in Times Square at 18,000 square feet. The display is 1,000 square feet larger than the Times Square Walgreens display and one of the largest video-capable screens in the world. In 2002, New York City mayor Rudy Giuliani administered the oath of office to the city's next mayor, Michael Bloomberg , at Times Square after midnight on January 1 as part of
12992-578: Was first settled by the Dutch colonists , three small streams united near what is now the intersection of 10th Avenue and 40th Street . These three streams formed the "Great Kill" (Dutch: Grote Kil ). From there the Great Kill wound through the low-lying Reed Valley, known for fish and waterfowl, and emptied into a deep bay in the Hudson River at the present 42nd Street. The name was retained in
13108-401: Was originally designed to be a rock music channel. It was difficult for MTV to find African American artists whose music fit the channel's format that leaned toward rock at the outset." Writers Craig Marks and Rob Tannenbaum noted that the channel "aired videos by plenty of white artists who didn't play rock." Andrew Goodwin later wrote: "[MTV] denied racism, on the grounds that it merely followed
13224-530: Was played for the first time. After MTV's launch, the "Moon landing" ID was edited to show only its ending, and was shown at the top of every hour until early 1986, when the ID was scrapped in light of the Space Shuttle Challenger disaster . The ID ran "more than 75,000 times each year (48 times each day), at the top and bottom of every hour every day" according to Seibert. From the late 1990s to
13340-546: Was punctuated by a live performance by Madonna of " Like a Virgin ". The statuettes that are handed out at the Video Music Awards are of the MTV moonman, the channel's original image from its first broadcast in 1981. As of 2012 , the Video Music Awards were MTV's most watched annual event. MTV began its annual Spring Break coverage in 1986, setting up temporary operations in Daytona Beach, Florida , for
13456-419: Was that black artists that MTV initially ignored received airplay. The program ran until the end of May 1992. Playboy TV launched their own music video program called "Playboy's Hot Rocks" that premiered on July 15, 1983 featuring uncensored versions of music videos that were shown in nightclubs by artists from Duran Duran and Mötley Crüe to Nine Inch Nails and 2Pac. At times, they would do a certain theme like
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