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108-459: Pixar Animation Studios , known simply as Pixar ( / ˈ p ɪ k s ɑːr / ), is an American animation studio based in Emeryville, California , known for its critically and commercially successful computer-animated feature films. Pixar is a subsidiary of Walt Disney Studios , a division of Disney Entertainment , a segment of The Walt Disney Company . Pixar started in 1979 as part of

216-487: A box-office failure with Deadline Hollywood calculating the film lost the studio $ 106 million, when factoring together all expenses and revenues. In September 2022, Jonas Rivera was promoted to Executive VP of Film Production at Pixar overseeing all film and streaming production. In December 2022, Disney CEO Bob Iger noted that they would rely more on the Pixar brand. In June 2023, Disney laid off 75 employees including

324-518: A 10- to 15-percent distribution fee. The two companies attempted to reach a new agreement for ten months and failed on January 26, 2001, July 26, 2002, April 22, 2003, January 16, 2004, July 22, 2004, and January 14, 2005. The proposed distribution deal meant Pixar would control production and own the resulting story, character, and sequel rights, while Disney would own the right of first refusal to distribute any sequels. Pixar also wanted to finance its own films and collect 100 percent profit, paying Disney

432-511: A 20- acre site in Emeryville, California , formerly occupied by Del Monte Foods , Inc. The first of several buildings, the high-tech structure designed by Bohlin Cywinski Jackson has special foundations and electricity generators to ensure continued film production, even through major earthquakes . The character of the building is intended to abstractly recall Emeryville's industrial past. The two-story steel-and-masonry building

540-513: A 2023 interview, Pixar's president Jim Morris stated that one of the reasons why their films have expensive budgets is because they are produced entirely in the U.S. with all of the artists under one roof, while almost all of their competitors keep costs down by doing work offshore. As of September 2022, six Pixar films have received or will receive sequels or prequels. These films are Toy Story , Cars , Monsters, Inc. , Finding Nemo , The Incredibles , and Inside Out . Toy Story 2

648-536: A chance (based on his own experience negotiating with Iger in summer 2005 for the rights to ABC shows for the fifth-generation iPod Classic ), and in turn, Iger convinced them of the sincerity of his feeling that Disney needed to re-focus on animation. Lasseter and Catmull's oversight of both the Disney Feature Animation and Pixar studios did not mean that the two studios were merging, however. In fact, additional conditions were laid out as part of

756-472: A computer-animated feature became feasible according to Moore's law . At the time, Walt Disney Studios made the decision to develop more efficient ways of producing animation. They reached out to Graphics Group at Lucasfilm and to Digital Productions . Because of the Graphics Group's deeper understanding of animation, and Smith's experience with paint programs at NYIT, it convinced Disney they were

864-476: A consulting role until then. Pete Docter was announced as Lasseter's replacement as chief creative officer of Pixar on June 19, 2018. On June 15, 2018, Incredibles 2 was released, setting a record for widest opening weekend worldwide and domestic for an animated film. The film would eventually gross $ 1.2 billion worldwide. On October 23, 2018, it was announced that Catmull would be retiring. He stayed in an adviser role until July 2019. On January 18, 2019, it

972-454: A deal with General Motors which fell through three days before signing the contracts. Jobs, who had been edged out of Apple in 1985, was now founder and CEO of the new computer company NeXT . On February 3, 1986, he paid $ 5 million of his own money to George Lucas for technology rights and invested $ 5 million cash as capital into the company, joining the board of directors as chairman. In 1985 while still at Lucasfilm, they had made

1080-538: A deal with the Japanese publisher Shogakukan to make a computer-animated movie called Monkey , based on the Monkey King . The project continued sometime after they became a separate company in 1986, but it became clear that the technology was not sufficiently advanced. The computers were not powerful enough and the budget would be too high. As a result, they focused on the computer hardware business for years until

1188-403: A domestic opening of $ 154 million, the third highest for an animated film, and the biggest global opening for an animated movie with $ 294 million. Since then the film broke multiple box office records. It had the highest second weekend gross for an animated film with $ 100 million, being the first to reach the 6 digit second opening weekend. It became the fastest animated movie to reach $ 1 billion at

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1296-433: A financial analysis that confirmed that Disney had actually lost money on animation for the past decade, then presented that information to the board of directors at his first board meeting after being promoted from COO to CEO, and the board, in turn, authorized him to explore the possibility of a deal with Pixar. Lasseter and Catmull were wary when the topic of Disney buying Pixar first came up, but Jobs asked them to give Iger

1404-484: A full-length animated feature film i.e. Snow White and the Seven Dwarfs , which laid the foundation for other studios to try to make full-length movies. In 1932 Flowers and Trees , a production by Walt Disney Productions and United Artists , won the first Academy Award for Best Animated Short Film . This period, from the 1920s to the 1950s or sometimes considered from 1911 to the death of Walt Disney in 1966,

1512-589: A great company." After a lengthy hiatus, negotiations between the two companies resumed following the departure of Eisner from Disney in September 2005. In preparation for potential fallout between Pixar and Disney, Jobs announced in late 2004 that Pixar would no longer release movies at the Disney-dictated November time frame, but during the more lucrative early summer months. This would also allow Pixar to release DVDs for its major releases during

1620-449: A historic $ 26 million deal with Disney to produce three computer-animated feature films, the first of which was Toy Story (1995), the product of the technological limitations that challenged CGI. By then the software programmers working on RenderMan and IceMan, and Lasseter's animation department, which made television commercials (and four Luxo Jr. shorts for Sesame Street the same year), were all that remained of Pixar. Despite

1728-399: A hit, and confirming that Disney would distribute it for the 1995 Christmas season, he decided to give Pixar another chance. Also for the first time, he took an active leadership role in the company and made himself CEO. Toy Story grossed more than $ 373 million worldwide and, when Pixar held its initial public offering on November 29, 1995, it exceeded Netscape 's as the biggest IPO of

1836-468: A job at his studio, six employees moved to Lucasfilm . During the following months, they gradually resigned from CGL, found temporary jobs for about a year to avoid making Schure suspicious, and joined the Graphics Group at Lucasfilm. The Graphics Group, which was one-third of the Computer Division of Lucasfilm, was launched in 1979 with the hiring of Catmull from NYIT, where he was in charge of

1944-601: A longer running manga or animated series. As the OAV market is not adapted to the rigors that are faced by television shows or feature films, they have been known to show gratuitous amounts of violence and/or pornography. Some OAV's have registered such strong acclaim that they have been remade as anime television series as well as theatrical releases. Since most new OVA's are derived from other animated media, many animation studios that have previously worked on animated series or movies, and adaptations of Japanese manga, have now entered

2052-506: A new animation studio, Studio Ghibli , which would be used for the personal works of Miyazaki and his close friend, Isao Takahata . Many of Ghibli's works have become Japan's top-grossing theatrical films, whether in live-action or animated form. The market for 'OAV's or ' Original Anime Video ' later the acronym would be better known as 'OVA' meaning 'Original video animation' as the term 'OAV' could often be misunderstood for 'Original Adult Video', began in 1984. These are often tended towards

2160-563: A place on the Disney board of directors. After the deal closed in May 2006, Lasseter revealed that Iger had felt that Disney needed to buy Pixar while watching a parade at the opening of Hong Kong Disneyland in September 2005. Iger noticed that of all the Disney characters in the parade, none were characters that Disney had created within the last ten years since all the newer ones had been created by Pixar. Upon returning to Burbank, Iger commissioned

2268-405: A process somewhat like peer review , as opposed to the traditional Hollywood approach of an "executive-driven studio" in which directors are micromanaged through "mandatory notes" from development executives outranking the producers. According to Catmull, it evolved out of the working relationship between Lasseter, Andrew Stanton , Pete Docter , Lee Unkrich , and Joe Ranft on Toy Story . As

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2376-508: A profitable enterprise and many have entered the made for television market since, with Joseph Barbera and William Hanna refining the production process for television animation on their show Ruff and Reddy . It was in 1958 that The Huckleberry Hound Show claimed the title of being the first all-new half-hour cartoon show. This, along with their previous success with the series Tom and Jerry , elevated their animation studio, H.B. Enterprises (later Hanna-Barbera Productions ), to dominate

2484-533: A profitable film for the Disney company." In December 2023, it was announced that Soul , Turning Red and Luca would be released in theaters in the United States in the first quarter of 2024. In January 2024, it was reported that Pixar's staff would face imminent layoffs by 20 percent, reducing the studio's workforce to less than 1,000 employees. However, the layoffs were then delayed and did not occur, reportedly because of production schedules. In May 2024,

2592-723: A restaurant visit in 1981, but when interviewing them he got four different versions about the origin of the name. In 1982, the Pixar team began working on special-effects film sequences with Industrial Light & Magic . After years of research, and key milestones such as the Genesis Effect in Star Trek II: The Wrath of Khan and the Stained Glass Knight in Young Sherlock Holmes , the group, which then numbered 40 individuals,

2700-555: A result of the success of Toy Story , Pixar built a new studio at the Emeryville campus which was designed by PWP Landscape Architecture and opened in November 2000. Pixar and Disney had disagreements over the production of Toy Story 2 . Originally intended as a direct-to-video release (and thus not part of Pixar's three-picture deal), the film was eventually upgraded to a theatrical release during production. Pixar demanded that

2808-404: A subsidiary of his Chuck E. Cheese's Pizza Time Theatres company (PTT), which was founded in 1977. Only one major project was made out of the new studio, an animated Christmas special for NBC starring Chuck E. Cheese and other PTT mascots; known as "Chuck E. Cheese: The Christmas That Almost Wasn't". The animation movement would be made using tweening instead of traditional cel animation. After

2916-669: A technician at his other company Atari , which Bushnell sold to Warner Communications in 1976 to focus on PTT. PTT would later go bankrupt in 1984 and be acquired by ShowBiz Pizza Place . In 1986, the newly independent Pixar was headed by President Edwin Catmull and Executive Vice President Alvy Ray Smith . Lucas's search for investors led to an offer from Steve Jobs , which Lucas initially found too low. He eventually accepted after determining it impossible to find other investors. At that point, Smith and Catmull had been declined by 35 venture capitalists and ten large corporations, including

3024-550: A very small core group. After being bought out or sold to other companies, they eventually consolidated with other studios and became larger. The drawback of this setup was that there was now a major thrust towards profitability with the management acting as a damper towards creativity of these studios, continuing even in today's scenario. Currently, the independent animation studios are looking to ensure artistic integrity by signing up with big animation studios on contracts that allow them to license out movies, without being directed by

3132-565: Is a collaborative space with many pathways. The digital revolution in filmmaking was driven by applied mathematics , including computational physics and geometry . In 2008, this led Pixar senior scientist Tony DeRose to offer to host the second Julia Robinson Mathematics Festival at the Emeryville campus. Some of Pixar's first animators were former cel animators including John Lasseter, and others came from computer animation or were fresh college graduates. A large number of animators that make up its animation department had been hired around

3240-707: Is commonly known as the Golden Age of American Animation as it included the growth of Disney, as well as the rise of Warner Bros. Cartoons and the Metro-Goldwyn-Mayer cartoon studio as prominent animation studios. Disney continued to lead in technical prowess among studios for a long time afterwards, as can be seen with their achievements . In 1941, Otto Messmer created the first animated television commercials for Botany Tie ads/weather reports. They were shown on NBC-TV in New York until 1949. This marked

3348-496: Is currently the highest grossing animated film of all time. Pixar has earned 23 Academy Awards , 10 Golden Globe Awards , and 11 Grammy Awards , along with numerous other awards and acknowledgments . Since its inauguration in 2001, eleven Pixar films have won the Academy Award for Best Animated Feature , including Finding Nemo (2003), The Incredibles (2004), Ratatouille (2007), WALL-E (2008), Up (2009),

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3456-472: Is dated around 1917, but it would take until 1956 for the Japanese animation industry to successfully adopt the studio format as used in the United States. In 1961, these productions began to be aired in the US. Toei Animation , formed in 1948, was the first Japanese animation studio of importance and saw the reduction of animators as independent anime artists. After the formation of Toei Animation Co. Ltd. in 1948,

3564-606: Is subject to local intellectual property rights. The animators must also be aware of the contracts laws and labour laws prevalent in the jurisdiction to which the animation studio is subject to. There have been numerous legal battles fought over the copyright of famous franchises, such as Kung Fu Panda and SpongeBob SquarePants . This has come about as a result of the clause in Copyright contracts that states that an idea cannot be protected, only an actual piece of work can be said to be infringed upon. This means that though

3672-622: The Christmas shopping season . An added benefit of delaying Cars from November 4, 2005, to June 9, 2006, was to extend the time frame remaining on the Pixar-Disney contract, to see how things would play out between the two companies. Pending the Disney acquisition of Pixar, the two companies created a distribution deal for the intended 2007 release of Ratatouille , to ensure that if the acquisition failed, this one film would be released through Disney's distribution channels. In contrast to

3780-592: The Lucasfilm computer division. It was known as the Graphics Group before its spin-off as a corporation in 1986, with funding from Apple co-founder Steve Jobs who became its majority shareholder . Disney announced its acquisition of Pixar in January 2006, and completed it in May 2006. Pixar is best known for its feature films , technologically powered by RenderMan , the company's own implementation of

3888-543: The Venice Film Festival . The physical award was ceremoniously handed to Lucasfilm's founder, George Lucas . Pixar got its start in 1974, when New York Institute of Technology 's (NYIT) founder, Alexander Schure , who was also the owner of a traditional animation studio, established the Computer Graphics Lab (CGL) and recruited computer scientists who shared his ambitions about creating

3996-476: The video game crash of 1983 , Bushnell started selling some subsidiaries of PTT to keep the business afloat. Sente Technologies (another division, was founded to have games distributed in PTT stores) was sold to Bally Games and Kadabrascope was sold to Lucasfilm. The Kadabrascope assets were combined with the Computer Division of Lucasfilm. Coincidentally, one of Steve Jobs 's first jobs was under Bushnell in 1973 as

4104-407: The 10- to 15-percent distribution fee. In addition, as part of any distribution agreement with Disney, Pixar demanded control over films already in production under the old agreement, including The Incredibles (2004) and Cars (2006). Disney considered these conditions unacceptable, but Pixar would not concede. Disagreements between Steve Jobs and Disney chairman and CEO Michael Eisner caused

4212-450: The 1990s and 2000s, Pixar gradually developed the "Pixar Braintrust", the studio's primary creative development process, in which all of its directors, writers, and lead storyboard artists regularly examine each other's projects and give very candid "notes", the industry term for constructive criticism . The Braintrust operates under a philosophy of a "filmmaker-driven studio", in which creatives help each other move their films forward through

4320-613: The Computer Graphics Lab. He was then reunited with Smith, who also made the journey from NYIT to Lucasfilm, and was made the director of the Graphics Group. At NYIT, the researchers pioneered many of the CG foundation techniques — in particular, the invention of the alpha channel by Catmull and Smith. Over the next several years, the CGL would produce a few frames of an experimental film called The Works . After moving to Lucasfilm,

4428-728: The Japanese studios churned out minor works of animation. But with the release of Toei's first theatrical feature, The Tale of the White Serpent released in October 1958, the animation industry in Japan came into the eye of the general public. The success of Alakazam the Great led to the finding of the artist Osamu Tezuka , who would go on to become the father of Japanese manga with his brand of modern, fast-paced fantasy storylines. He became influenced by Hanna-Barbera productions of

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4536-858: The North American and European markets, direct-to-video animation has seen a rise, as a concept, in the Western markets. With many comic characters receiving their versions of OVA 's, original video animations , under the Westernized title of direct-to-video animations, the OVA market has spread to American animation houses. Their popularity has resulted in animated adaptations of comic characters ranging from Hellboy , Green Lantern and Avengers . Television shows such as Family Guy and Futurama also released direct-to-video animations. DC Comics have continually released their own animated movies for

4644-406: The North American television animation market during the latter half of the 20th century. In 2002, Shrek , produced by DreamWorks and Pacific Data Images won the first Academy Award for Best Animated Feature . Since then, Disney / Pixar have produced the most number of movies either to win or be nominated for the award. Though the term "direct-to-video" carries negative connotations in

4752-413: The OVA market, looking to capitalize on the popularity of their flagship shows. Studios participating in such circumstances include Production I.G and Studio Deen . Although there are permanent/full-time positions in studios, most animators work on a contract basis. There are some animators that are considered to be in the core group of the studio, which can either be as a result of being there since

4860-556: The Principal Creative Adviser at Walt Disney Imagineering , which designs and builds the company's theme parks . Catmull retained his position as President of Pixar, while also becoming President of Walt Disney Animation Studios, reporting to Iger and Dick Cook , chairman of the Walt Disney Studios . Jobs's position as Pixar's chairman and chief executive officer was abolished, and instead, he took

4968-510: The Witch from Brave (2012). Additionally, Pixar is known for their films having expensive budgets, ranging from $ 150–200 million. Some of these films include Ratatouille (2007), Toy Story 3 (2010), Toy Story 4 (2019), Incredibles 2 (2018), Inside Out (2015), Inside Out 2 (2024), The Good Dinosaur (2015), the aforementioned Onward and Soul , Turning Red , Lightyear (both 2022), and Elemental (2023). In

5076-436: The acquisition was completed on May 5, 2006. The transaction catapulted Jobs, who owned 49.65% of total share interest in Pixar, to Disney's largest individual shareholder with 7%, valued at $ 3.9 billion, and a new seat on its board of directors. Jobs' new Disney holdings exceeded holdings belonging to Eisner, the previous top shareholder, who still held 1.7%; and Disney Director Emeritus Roy E. Disney , who held almost 1% of

5184-458: The aforementioned Toy Story 3 and Toy Story 4 , Brave (2012), Inside Out (2015), Coco (2017), and Soul (2020). Toy Story 3 and Up were also nominated for the Academy Award for Best Picture . In February 2009, Pixar executives John Lasseter , Brad Bird , Pete Docter , Andrew Stanton , and Lee Unkrich were presented with the Golden Lion for Lifetime Achievement by

5292-477: The animators may have forwarded ideas to the animation studios about certain characters and plots, these ideas alone cannot be protected and can lead to studios profiting on individual animator's ideas. However, this has not stopped many independent artists from filing claims to characters produced by different studios. Due to the wide range of animation techniques and styles, many animation studios typically specialize in certain types. Traditional animation employs

5400-547: The bigger studios. Examples of such co-operation are the joint ventures between DreamWorks and Paramount Pictures and that of Blue Sky Studios and 20th Century Studios . On August 22, 2016, Comcast's NBCUniversal acquired DreamWorks Animation , appointing Meledandri oversee Comcast's Universal Animation/DreamWorks/Illumination, Disney's Disney Animation/Pixar/20th Century Animation, & Warner Bros. Warner Bros. Animation/Warner Bros. Pictures Animation. The first known example of Japanese animation, also called anime ,

5508-506: The computer graphics industry's largest convention. However, the Image Computer had inadequate sales which threatened to end the company as financial losses grew. Jobs increased investment in exchange for an increased stake, reducing the proportion of management and employee ownership until eventually, his total investment of $ 50 million gave him control of the entire company. In 1989, Lasseter's growing animation department which

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5616-477: The concepts first developed at NYIT, and also produced projects using them.) Although Clark would move on to found Silicon Graphics and Netscape , the rest of the NYIT team continued to play key roles as Pixar 's animation developed from its first short films in the mid-1980s onward. It can be said that Dr. Schure's vision and support from 1975 to 1980, and the low-pressure academic research lab environment at NYIT,

5724-461: The core, Lasseter said, "it's gotta be about the growth of the main character and how he changes." Actor John Ratzenberger , who had previously starred in the television series Cheers (1982–1993), has voiced a character in every Pixar feature film from Toy Story through Onward (2020). A non-speaking background character in Soul (2020) bears his likeness. Pixar paid tribute to Ratzenberger in

5832-449: The corporation's shares. Pixar shareholders received 2.3 shares of Disney common stock for each share of Pixar common stock redeemed. As part of the deal, John Lasseter, by then Executive Vice President, became Chief Creative Officer (reporting directly to president and CEO Bob Iger and consulting with Disney Director Roy E. Disney) of both Pixar and Walt Disney Animation Studios (including its division Disneytoon Studios ), as well as

5940-571: The day-to-day running of the studio facilities and products. After a few years, Lasseter and Catmull were able to successfully transfer the basic principles of the Pixar Braintrust to Disney Animation, although meetings of the Disney Story Trust are reportedly "more polite" than those of the Pixar Braintrust. Catmull later explained that after the merger, to maintain the studios' separate identities and cultures (notwithstanding

6048-607: The deal to ensure that Pixar remained a separate entity , a concern that analysts had expressed about the Disney deal. Some of those conditions were that Pixar HR policies would remain intact, including the lack of employment contracts. Also, the Pixar name was guaranteed to continue, and the studio would remain in its current Emeryville, California , location with the "Pixar" sign. Finally, branding of films made post-merger would be "Disney•Pixar" (beginning with Cars ). Jim Morris , producer of WALL-E (2008), became general manager of Pixar. In this new position, Morris took charge of

6156-408: The director of Lightyear Angus MacLane , and the film's producer Galyn Susman. During that same month, Elemental was released. During the film's opening weekend, Docter stated that Pixar "trained audiences that these films will be available for you on Disney+". Despite opening below projections, Elemental ultimately made a box office comeback by early August 2023, crossing $ 400 million at

6264-411: The earlier Pixar deal, Ratatouille was meant to remain a Pixar property and Disney would have received a distribution fee. The completion of Disney's Pixar acquisition, however, nullified this distribution arrangement. After extended negotiations, Disney ultimately agreed on January 24, 2006, to buy Pixar for approximately $ 7.4 billion in an all-stock deal . Following Pixar shareholder approval,

6372-483: The end credits of Cars (2006) by parodying scenes from three of its earlier films ( Toy Story , Monsters, Inc. , and A Bug's Life ), replacing all of the characters with motor vehicle versions of them and giving each film an automotive-based title. After the third scene, Mack (his character in Cars ) realizes that the same actor has been voicing characters in every film. Due to the traditions that have occurred within

6480-499: The fact of common ownership and common senior management), he and Lasseter "drew a hard line" that each studio was solely responsible for its own projects and would not be allowed to borrow personnel from or lend tasks out to the other. The rule ensures that each studio maintains "local ownership" of projects and can be proud of its own work. Thus for example, when Pixar had issues with Ratatouille and Disney Animation had issues with Bolt (2008), "nobody bailed them out" and each studio

6588-410: The film then be counted toward the three-picture agreement, but Disney refused. Though profitable for both, Pixar later complained that the arrangement was not equitable. Pixar was responsible for creation and production, while Disney handled marketing and distribution. Profits and production costs were split equally, but Disney exclusively owned all story, character, and sequel rights and also collected

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6696-527: The films and shorts such as anthropomorphic creatures and objects, and easter egg crossovers between films and shorts that have been spotted by Pixar fans, a blog post titled The Pixar Theory was published in 2013 by Jon Negroni, and popularized by the YouTube channel Super Carlin Brothers, proposing that all of the characters within the Pixar universe were related, surrounding Boo from Monsters Inc. and

6804-491: The first animated streaming film to win the Academy Award for Best Animated Feature . Pixar's next two features, Luca and Turning Red , were also released free on Disney+ in June 2021 and March 2022, respectively. In 2021, several Pixar employees anonymously criticized Disney's decision to release their films direct to Disney+. Lightyear , Pixar's first movie to return to theaters was released in June 2022. The film became

6912-433: The first film was still some years away, and they needed to focus on a proper product until then. Eventually, they decided they should be a hardware company in the meantime, with their Pixar Image Computer as the core product, a system primarily sold to governmental, scientific, and medical markets. They also used SGI computers. In 1983, Nolan Bushnell founded a new computer-guided animation studio called Kadabrascope as

7020-452: The first forays of animation designed for the smaller screen and was to be followed by the first animated series specifically made for television, Crusader Rabbit , in 1948. Its creator, Alex Anderson , had to create the studio 'Television Arts Productions' specifically for the purpose of creating this series as his old studio, Terrytoons , refused to make a series for television. Since Crusader Rabbit, however, many studios have seen this as

7128-466: The global box office, reaching the milestone in 17 days. It also out-grossed Incredibles 2 to become the highest grossing Pixar film globally. When Steve Jobs , chief executive officer of Apple Inc. and Pixar, and John Lasseter , then-executive vice president of Pixar, decided to move their studios from a leased space in Point Richmond, California , to larger quarters of their own, they chose

7236-414: The home video market, while not tending to the television or theatrical audience as such. They refer to those movies that are launched as direct-to-video releases and not meant to be released in theatres. Video productions can run from half an hour productions to well over two hours. They require that premise or story be original in order to be counted as an OVA, though sometimes, the story can be derived from

7344-421: The inception of the company or being talented recruits from other animation studios. These are the more secure positions in an animation studio, though the studio might have policies concerning the possible tenure of animators. Since studios can hire animators on a work for hire basis nowadays, many artists do not retain rights over their creations, unlike some of the early animators. The extent of these copyrights

7452-410: The income from these projects, the company still continued to lose money and Steve Jobs, as chairman of the board and now owner, often considered selling it. As late as 1994, Jobs contemplated selling Pixar to other companies such as Hallmark Cards , Microsoft co-founder Paul Allen , and Oracle CEO and co-founder Larry Ellison . After learning from New York critics that Toy Story would probably be

7560-497: The industry-standard RenderMan Interface Specification image-rendering API . The studio's mascot is Luxo Jr. , a desk lamp from the studio's 1986 short film of the same name . Pixar has produced 28 feature films , starting with Toy Story (1995), which is the first fully computer-animated feature film; its most recent film was Inside Out 2 (2024). The studio has also produced many short films . As of July 2023, its feature films have earned over $ 15 billion at

7668-488: The lab received special funding for more than 5 years. In 1979 Catmull left to form a computer-graphics group with Lucasfilm and the core technical team—including computer animation pioneers Alvy Ray Smith , David DiFrancesco , Ralph Guggenheim , Jim Blinn , and Jim Clark —came from the NYIT lab. (In 1986, that computer-graphics group would be funded by recently fired Steve Jobs as the independent company Pixar which manufactured and sold image-processing computers using

7776-575: The late 1950s and made Japan's first made for television animation studio, Mushi Productions . The success of the studios' first show in 1963, Astro Boy , was so immense that there were 3 other television animation studios by the end of the year and Toei had opened their own made for television division. The greatest difference between Japanese studios and North American studios was the difference in adult-themed material to make way in Japan. Tezuka's thought that animation should not be restricted to kids alone has brought about many studios that are employed in

7884-555: The launch of Disney+ , Pixar debuted SparkShorts , experimental shorts done by Pixar staff. Pixar released Onward on March 6, 2020. However, due to the start of the COVID-19 pandemic , the film underperformed at the box office and was released onto rental digital services on March 20, and later on Disney+ on April 3. Due to the pandemic, Soul was moved to November 2020, and ultimately released on December 25, 2020, on Disney+ at no additional cost to subscribers, and later became

7992-456: The layoff of 30 employees in the company's computer hardware department—including the company's president, Chuck Kolstad, reduced the total number of employees to just 42, approximately its original number. On March 6, 1991, Steve Jobs bought the company from its employees and became the full owner. He contemplated folding it into NeXT, but the NeXT's co-founders refused. A few months later Pixar made

8100-425: The negotiations to cease in 2004, with Disney forming Circle Seven Animation and Jobs declaring that Pixar was actively seeking partners other than Disney. Despite this announcement and several talks with Warner Bros. , Sony Pictures , and 20th Century Fox , Pixar did not enter negotiations with other distributors, although a Warner Bros. spokesperson told CNN , "We would love to be in business with Pixar. They are

8208-470: The next few years, a designer suggested naming a new digital compositing computer the "Picture Maker". Smith suggested that the laser-based device have a catchier name, and came up with "Pixer", which after a meeting was changed to "Pixar". According to Michael Rubin , the author of Droidmaker: George Lucas and the Digital Revolution , Smith and three other employees came up with the name during

8316-418: The open market for Macintosh and Windows systems. RenderMan is one of the leading 3D packages of the early 1990s, and Typestry is a special-purpose 3D text renderer that competed with RayDream. During this period of time, Pixar continued its successful relationship with Walt Disney Feature Animation , a studio whose corporate parent would ultimately become its most important partner. As 1991 began, however,

8424-560: The production of adult-themed adaptations of classic stories such as Heidi ( Heidi, Girl of the Alps ), One Thousand and One Nights and The Diary of a Young Girl and many more. In the 1980s, animation studios were led back to their theatrical roots due to the success of Hayao Miyazaki 's film Nausicaä of the Valley of the Wind , which led publishing house Tokuma Shoten to finance

8532-468: The release of Return of the Jedi , they knew he would most likely sell the whole Graphics Group. Worried that the employees would be lost to them if that happened, which would prevent the creation of the first computer-animated movie, they concluded that the best way to keep the team together was to turn the group into an independent company. But Moore's Law also suggested that sufficient computing power for

8640-568: The releases of A Bug's Life (1998), Monsters, Inc. (2001), and Finding Nemo (2003). The success of Toy Story (1995) made Pixar the first major computer-animation studio to successfully produce theatrical feature films. The majority of the animation industry was (and still is) located in Los Angeles, and Pixar is located 350 miles (560 km) north in the San Francisco Bay Area . Traditional hand-drawn animation

8748-410: The resources the group needed but contributing to NYIT's financial difficulties. Eventually, the group realized they needed to work in a real film studio to reach their goal. Francis Ford Coppola then invited Smith to his house for a three-day media conference, where Coppola and George Lucas shared their visions for the future of digital moviemaking. When Lucas approached the group and offered them

8856-599: The resulting frames are played back. Notable studios specializing in this style of animation include Aardman Animations , Laika and ShadowMachine . 3D animation is the newest of the animation techniques, using the assistance of computers and software, such as Houdini , to create 3D models that are then manipulated and rendered to create movement. Notable studios include Pixar Animation Studios , Sony Pictures Imageworks , Blue Sky Studios , Illumination , DNEG and Marza Animation Planet . Alexander Schure Alexander Schure (August 3, 1920 – October 29, 2009)

8964-481: The right choice. In May 1986 Pixar signed a contract with Disney, who eventually bought and used the Pixar Image Computer and custom software written by Pixar as part of its Computer Animation Production System (CAPS) project, to migrate the laborious ink and paint part of the 2D animation process to a more automated method. The company's first feature film to be released using this new animation method

9072-753: The school's chancellor in 1970. The university is now called Nova Southeastern University, and is now the largest private university in Florida , with more than 28,000 students as of 2009. Schure and then-Nova University President Abraham Fischler , Ed.D. , formed a federation between Nova and the New York Institute of Technology . The partnership between the two institutions brought money and new programs to Nova University. The money from NYIT allowed Nova University to remain open during its financial difficulties. The alliance between NYIT and Nova University ended in 1985. When Schure founded NYIT,

9180-417: The sole purpose of sale in the direct-to-video market. With growing worries about piracy, direct to video animation might become more popular in the near future. With the growth of animation as an industry, the trends of ownership of studios have gradually changed with time. Current studios such as Warner Bros. and early ones such as Fleischer Studios , started life as small, independent studios, being run by

9288-566: The studio created by J.R. Bray , Bray Productions , to the honor of the first studio dedicated to animation. Though beaten to the post of being the first studio, Bray's studio employee, Earl Hurd , came up with patents designed for mass-producing the output for the studio. As Hurd did not file for these patents under his own name but handed them to Bray, they would go on to form the Bray-Hurd Patent Company and sold these techniques for royalties to other animation studios of

9396-409: The studio proceeded with slightly smaller layoffs: 175 employees or approximately 14 percent of the studio's workforce of over 1,300 employees. The layoffs occurred as the studio began to rely less on direct-to-streaming series and more on feature films intended primarily for theatrical exhibition. On June 14 of the same year, Inside Out 2 was released and became financially successful. The film had

9504-597: The success, he wanted to go further with animation and decided to write, direct and produce a feature called Tubby the Tuba . What he hadn't realized was how time consuming and painstaking it would be to do each frame by hand, which inspired him to use modern computer technology to help with the animation process. This technology did not exist yet, and so had to be created first. In November 1974 Schure hired recent University of Utah doctoral graduate Edwin Catmull to direct NYIT's fledgling computer graphics lab, and ensured that

9612-463: The team worked on creating the precursor to RenderMan , called REYES (for "renders everything you ever saw"), and developed several critical technologies for CG — including particle effects and various animation tools. John Lasseter was hired to the Lucasfilm team for a week in late 1983 with the title "interface designer"; he animated the short film The Adventures of André & Wally B. In

9720-417: The time. The biggest name in animation studios during this early time was Disney Brothers Animation Studio (now known as Walt Disney Animation Studios ), co-founded by Walt and Roy O. Disney . Started on October 16, 1923, the studio went on to make its first animated short, Steamboat Willie in 1928, to much critical success, though the real breakthrough was in 1937, when the studio was able to produce

9828-499: The university had open admissions intended to promote education of the underprivileged . Because many of these students struggled with math, he hired a comic book artist that could draw the math lessons for them. This approach seemed successful, so Schure got the idea to convert the drawn lessons into an animated educational film which won a gold medal in the New York International TV film festival. Encouraged by

9936-513: The use of hand-drawn frames, and is used in the world of cartoons, movies and anime. Notable studios that specialize in this style include Studio Ghibli , Cartoon Saloon , Nickelodeon Animation Studio , Disney Television Animation , 20th Television Animation , Warner Bros. Animation , Cartoon Network Studios , Titmouse , Ufotable , Studio Chizu and CoMix Wave Films . Stop-motion animation uses objects that are incrementally moved and photographed in order to create an illusion of movement when

10044-454: The world's first computer-animated film. Edwin Catmull and Malcolm Blanchard were the first to be hired and were soon joined by Alvy Ray Smith and David DiFrancesco some months later, who were the four original members of the Computer Graphics Lab, located in a converted two-story garage acquired from the former Vanderbilt - Whitney estate. Schure invested significant funds into the computer graphics lab, approximately $ 15 million, providing

10152-412: The worldwide box office with an average gross of $ 589 million per film. Toy Story 3 (2010), Finding Dory (2016), Incredibles 2 (2018), Toy Story 4 (2019) and the aforementioned Inside Out 2 all grossed over $ 1 billion and are among the 50 highest-grossing films of all time . Moreover, 15 of Pixar's films are in the 50 highest-grossing animated films of all time . Inside Out 2

10260-440: The worldwide box office. Disney's EVP of Theatrical Distribution Tony Chambers stated "After a disappointing opening weekend, we're really pleased that audiences have discovered what a great movie it is." That same month, Morris said "at the box office we're looking at now, [the film] should do better than break even theatrically. And then we have revenue from streaming , theme parks and consumer products . This will certainly be

10368-486: The year. In its first half-hour of trading, Pixar stock shot from $ 22 to $ 45, delaying trading because of unmatched buy orders. Shares climbed to US$ 49 and closed the day at $ 39. The company continued to make the television commercials during the production of Toy Story , which came to an end on July 9, 1996, when Pixar announced they would shut down its television commercial unit, which counted 18 employees, to focus on longer projects and interactive entertainment. During

10476-407: Was The Rescuers Down Under (1990). In a bid to drive sales of the system and increase the company's capital, Jobs suggested releasing the product to the mainstream market. Pixar employee John Lasseter, who had long been working on not-for-profit short demonstration animations, such as Luxo Jr. (1986) to show off the device's capabilities, premiered his creations to great fanfare at SIGGRAPH ,

10584-465: Was an American academic and entrepreneur . Schure founded the New York Institute of Technology (NYIT) in 1955. He also served as the Chancellor of Nova Southeastern University (NSU) from 1970 until 1985. He received doctoral degrees in engineering and education from New York University . Schure is credited with saving Nova University, which was in deep financial trouble, after he became

10692-611: Was an essential contributor to the development of many of the technical innovations needed to produce realistic computer generated films. He funded the computers and frame buffers used in the making of the unfinished computer-generated film " The Works ". Alexander Schure died from complications of Alzheimer's disease on Long Island on October 29, 2009, at the age of 89. He was survived by his second wife, Gail; and four children - Dr. Barbara Schure Weinschel, Dr. Matthew Schure (1948-2023), Louis Schure, and Dr. Jonathan Schure. Following his death, former NSU president Fischler said Schure "was

10800-463: Was announced that Lee Unkrich would be leaving Pixar after 25 years. On June 21, 2019, Toy Story 4 was released, surpassing the widest opening worldwide weekend record that Incredibles 2 set. The film would make over $ 1 billion and win the Academy Award for Best Animated Feature. During the 2019 D23 Expo , Pixar announced that their next film, Soul , would release in 2020. Ahead of

10908-415: Was closed down to refocus Pixar's efforts at its main headquarters. In November 2014, Morris was promoted to president of Pixar, while his counterpart at Disney Animation, general manager Andrew Millstein, was also promoted to president of that studio. Both continued to report to Catmull, who retained the title of president of both Disney Animation and Pixar. On November 21, 2017, Lasseter announced that he

11016-412: Was designed so that traditional animators would require a minimum amount of training before becoming productive. In a 2007 interview with PBS talk show host Tavis Smiley , Lasseter said that Pixar's films follow the same theme of self-improvement as the company itself has: with the help of friends or family, a character ventures out into the real world and learns to appreciate his friends and family. At

11124-438: Was originally commissioned by Disney as a 60-minute direct-to-video film. Expressing doubts about the strength of the material, John Lasseter convinced the Pixar team to start from scratch and make the sequel their third full-length feature film. Animation studio The idea of a studio dedicated to animating cartoons was spearheaded by Raoul Barré and his studio, Barré Studio , co-founded with Bill Nolan , beating out

11232-510: Was originally composed of just four people (Lasseter, Bill Reeves , Eben Ostby , and Sam Leffler ), was turned into a division that produced computer-animated commercials for outside companies. In April 1990, Pixar sold its hardware division, including all proprietary hardware technology and imaging software, to Vicom Systems, and transferred 18 of Pixar's approximately 100 employees. In the same year Pixar moved from San Rafael to Richmond, California . Pixar released some of its software tools on

11340-399: Was required "to solve the problem on its own" despite knowing that there were personnel at the other studio who theoretically could have helped. On April 20, 2010, Pixar opened Pixar Canada in the downtown area of Vancouver , British Columbia, Canada. The roughly 2,000 square meters studio produced seven short films based on Toy Story and Cars characters. In October 2013, the studio

11448-485: Was spun out as a corporation in February 1986 by Catmull and Smith. Among the 38 remaining employees were Malcolm Blanchard, David DiFrancesco, Ralph Guggenheim , and Bill Reeves, who had been part of the team since the days of NYIT. Tom Duff , also an NYIT member, would later join Pixar after its formation. With Lucas's 1983 divorce, which coincided with the sudden dropoff in revenues from Star Wars licenses following

11556-408: Was still the dominant medium for feature animated films. With the scarcity of Los Angeles-based animators willing to move their families so far north to give up traditional animation and try computer animation, Pixar's new hires at this time either came directly from college or had worked outside feature animation. For those who had traditional animation skills, the Pixar animation software Marionette

11664-405: Was taking a six-month leave of absence after acknowledging what he called "missteps" in his behavior with employees in a memo to staff. According to The Hollywood Reporter and The Washington Post , Lasseter had a history of alleged sexual misconduct towards employees. On June 8, 2018, it was announced that Lasseter would leave Disney Animation and Pixar at the end of the year, but would take on

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