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104-422: Oregon School District is located south of Madison , in the village of Oregon, Wisconsin . A publicly elected school board provides direction and oversight, with a superintendent heading the organization's administration for over 3,600 students and 6 schools. The Oregon School district is projected to grow by 2,000 students by 2030, a nearly 50% increase of the current enrollment. To deal with this expected surge,

208-516: A public company via an initial public offering, listing the company on the Nasdaq Global Select Market under the ticker symbol GOOG. At that time Page, Brin and Schmidt agreed to work together at Google for 20 years, until the year 2024. The company offered 19,605,052 shares at a price of $ 85 per share. Shares were sold in an online auction format using a system built by Morgan Stanley and Credit Suisse , underwriters for

312-483: A "suburban-like feel". The area is also a commercial district, and contains Hilldale Shopping Center , an outdoor shopping center containing restaurants and national retail chains. The Capitol Square Area is Madison's central business district . It is home to high-rise apartments, restaurants, and shopping outlets. It contains several museums and is home to the Wisconsin State Capitol building and

416-517: A $ 250,000 investment. Google received money from two other angel investors in 1998: Amazon.com founder Jeff Bezos , and entrepreneur Ram Shriram . Page and Brin had first approached Shriram, who was a venture capitalist, for funding and counsel, and Shriram invested $ 250,000 in Google in February 1998. Shriram knew Bezos because Amazon had acquired Junglee, at which Shriram was the president. It

520-566: A center for progressive political activity, protests, and demonstrations, and contemporary Madison is considered the most politically liberal city in Wisconsin. The presence of the University of Wisconsin–Madison, as well as other educational institutions has a significant impact on the economy , culture , and demographics of Madison. As of 2021, Madison is the fastest-growing city in Wisconsin. Madison's economy features

624-497: A chief executive officer, which had been made verbally during investment negotiations. Eric was not initially enthusiastic about joining Google either, as the company's full potential had not yet been widely recognized at the time, and as he was occupied with his responsibilities at Novell where he was CEO. As part of him joining, Eric agreed to buy $ 1 million of Google preferred stocks as a way to show his commitment and to provide funds Google needed. On August 19, 2004, Google became

728-456: A citation to Li's earlier RankDex patent; Li later went on to create the Chinese search engine Baidu . Eventually, they changed the name to Google ; the name of the search engine was a misspelling of the word googol , a very large number written 10 (1 followed by 100 zeros), picked to signify that the search engine was intended to provide large quantities of information. Google

832-461: A greater proportion of annual rainfall, but winter still sees significant precipitation. As of the census of 2020 , the population was 269,840. The population density was 3,391 inhabitants per square mile (1,309.3/km ). There were 126,070 housing units at an average density of 1,584 per square mile (611.6/km ). Ethnically, the population was 8.7% Hispanic or Latino of any race. When grouping both Hispanic and non-Hispanic people together by race,

936-647: A large and growing technology sector, and the Madison area is home to the headquarters of Epic Systems , American Family Insurance , Exact Sciences , Promega , American Girl , Sub-Zero , Lands' End , Spectrum Brands , a regional office for Google , and the University Research Park, as well as many biotechnology and health systems startups. Madison is a popular visitor destination , with tourism generating over $ 1 billion for Dane County's economy in 2018. Before Europeans, humans inhabited

1040-439: A large seasonal temperature variance: winter temperatures can be well below freezing, with moderate to occasionally heavy snowfall and temperatures reaching 0 °F or −17.8 °C on 17 mornings annually; high temperatures in summer average in the lower 80s °F (27–28 °C), reaching 90 °F (32.2 °C) on an average 12 afternoons per year, with lower humidity levels than winter but higher than spring. Summer accounts for

1144-461: A larger percentage of control over the company to themselves. Larry and Sergey however insisted on taking investments from both. Both venture companies finally agreed to investing jointly $ 12.5 million each due to their belief in Google's great potential and through the mediation of earlier angel investors Ron Conway and Ram Shriram who had contacts in the venture companies. In March 1999, the company moved its offices to Palo Alto, California , which

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1248-516: A male householder with no wife present, and 53.3% were non-families. 36.2% of all households were made up of individuals, and 7.5% had someone living alone who was 65 years of age or older. The average household size was 2.17 and the average family size was 2.87. The median age in the city was 30.9 years. 17.5 percent of residents were under the age of 18; 19.6% were between the ages of 18 and 24; 31.4% were from 25 to 44; 21.9% were from 45 to 64; and 9.6% were 65 years of age or older. The gender makeup of

1352-481: A meeting with Page and Brin and his Granite co-founder Andy Bechtolsheim. The meeting was set for 8 a.m. at the front porch of David's home in Palo Alto and it had to be brief because Andy had another meeting at Cisco, where he now worked after the acquisition, at 9 a.m. Andy briefly tested a demo of the website, liked what he saw, and then went back to his car to grab the check. David Cheriton later also joined in with

1456-428: A memo throughout the company that argued bias and " Google's Ideological Echo Chamber " clouded their thinking about diversity and inclusion, and that it is also biological factors, not discrimination alone, that cause the average woman to be less interested than men in technical positions. Google CEO Sundar Pichai accused Damore of violating company policy by "advancing harmful gender stereotypes in our workplace", and he

1560-410: A monopoly on the market harming publishers, advertisers, and consumers. In 2022, Google began accepting requests for the removal of phone numbers, physical addresses and email addresses from its search results. It had previously accepted requests for removing confidential data only, such as Social Security numbers, bank account and credit card numbers, personal signatures, and medical records. Even with

1664-1093: A multitude of products and services beyond Google Search , many of which hold dominant market positions. These products address a wide range of use cases, including email ( Gmail ), navigation and mapping ( Waze , Maps and Earth ), cloud computing ( Cloud ), web navigation ( Chrome ), video sharing ( YouTube ), productivity ( Workspace ), operating systems ( Android ), cloud storage ( Drive ), language translation ( Translate ), photo storage ( Photos ), videotelephony ( Meet ), smart home ( Nest ), smartphones ( Pixel ), wearable technology ( Pixel Watch and Fitbit ), music streaming ( YouTube Music ), video on demand ( YouTube TV ), AI ( Google Assistant and Gemini ), machine learning APIs ( TensorFlow ), AI chips ( TPU ), and more. Discontinued Google products include gaming ( Stadia ), Glass , Google+ , Reader , Play Music , Nexus , Hangouts , and Inbox by Gmail . Google's other ventures outside of internet services and consumer electronics include quantum computing ( Sycamore ), self-driving cars ( Waymo , formerly

1768-480: A research project by Larry Page and Sergey Brin while they were both PhD students at Stanford University in California. The project initially involved an unofficial "third founder", Scott Hassan , the original lead programmer who wrote much of the code for the original Google Search engine, but he left before Google was officially founded as a company; Hassan went on to pursue a career in robotics and founded

1872-574: A service which searches the text found in books in its database and shows limited previews or and the full book where allowed. Google expanded its search services to include shopping (launched originally as Froogle in 2002), finance (launched 2006), and flights (launched 2011). Google generates most of its revenues from advertising. This includes sales of apps, purchases made in-app, digital content products on Google and YouTube, Android and licensing and service fees, including fees received for Google Cloud offerings. Forty-six percent of this profit

1976-496: A state in 1848, Madison remained the capital, and the following year it became the site of the University of Wisconsin (now University of Wisconsin–Madison ). The Milwaukee & Mississippi Railroad (a predecessor of the Milwaukee Road ) connected to Madison in 1854. Madison incorporated as a city in 1856, with a population of 6,863, leaving the unincorporated remainder as a separate Town of Madison . The original capitol

2080-1034: A third in December affecting the entire suite of Google applications. All three outages were resolved within hours. In 2021, the Alphabet Workers Union was founded, composed mostly of Google employees. In January 2021, the Australian Government proposed legislation that would require Google and Facebook to pay media companies for the right to use their content. In response, Google threatened to close off access to its search engine in Australia. In March 2021, Google reportedly paid $ 20 million for Ubisoft ports on Google Stadia. Google spent "tens of millions of dollars" on getting major publishers such as Ubisoft and Take-Two to bring some of their biggest games to Stadia. In April 2021, The Wall Street Journal reported that Google ran

2184-636: A thousand acres (4 km ) of swamp and forest land on the isthmus between Lakes Mendota and Monona, with the intention of building a city in the Four Lakes region. He purchased 1,261 acres for $ 1,500. When the Wisconsin Territory was created in 1836 the territorial legislature convened in Belmont, Wisconsin . One of the legislature's tasks was to select a permanent location for the territory's capital. Doty lobbied aggressively for Madison as

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2288-459: A years-long program called "Project Bernanke" that used data from past advertising bids to gain an advantage over competing for ad services. This was revealed in documents concerning the antitrust lawsuit filed by ten US states against Google in December. In September 2021, the Australian government announced plans to curb Google's capability to sell targeted ads, claiming that the company has

2392-498: Is a central gathering place on Lake Mendota . Memorial Union Terrace is home to uniquely designed "terrace chairs" with a sunburst design that have become a symbol of the city. The Memorial Union hosts concerts, plays, and comedy and is home to multiple restaurants and ice cream shops serving both the University of Wisconsin–Madison campus and the greater city. Henry Vilas Zoo is a 28-acre (11 ha) public zoo owned by Dane County which receives over 750,000 visitors annually. It

2496-580: Is home to much of the nightlife of the University of Wisconsin–Madison, as it is the location of several bars and performance venues ranging from comedy clubs to multiple large theaters, including the Overture Center, which features local ballets and Broadway touring casts. State Street is also home to Freakfest , the annual Halloween party in Madison. A newer event on State Street is the Madison Night Market occurring four nights during

2600-432: Is home to several prominent Silicon Valley technology start-ups. The next year, Google began selling advertisements associated with search keywords against Page and Brin's initial opposition toward an advertising-funded search engine. To maintain an uncluttered page design, advertisements were solely text-based. In June 2000, it was announced that Google would become the default search engine provider for Yahoo! , one of

2704-532: Is one of ten remaining free zoos in North America. Google Google LLC ( / ˈ ɡ uː ɡ əl / GOO -gəl ) is an American-based multinational corporation and technology company focusing on online advertising , search engine technology, cloud computing , computer software , quantum computing , e-commerce , consumer electronics , and artificial intelligence (AI). It has been referred to as "the most powerful company in

2808-576: Is what allowed them to open up their original shop in Menlo Park, California . Craig Silverstein , a fellow PhD student at Stanford, was hired as the first employee. After some additional, small investments through the end of 1998 to early 1999, a new $ 25 million round of funding was announced on June 7, 1999, with major investors including the venture capital firms Kleiner Perkins and Sequoia Capital . Both firms were initially reticent about investing jointly in Google, as each wanted to retain

2912-586: Is within the city as well; it is connected to the Yahara River chain by Wingra Creek. The Yahara flows into the Rock River , which flows into the Mississippi River . Downtown Madison is located on an isthmus between Lakes Mendota and Monona. The city's trademark of "Lake, City, Lake" reflects this geography. The city's lowest elevation is the intersection of Regas Road and Corporate Drive on

3016-579: The EU Court of Justice , based in Europe, would also find that Google held an illegal monopoly, in this case with regards to its shopping search, and could not avoid paying a €2.4 billion fine. The EU Court of Justice found that Google's treatment of rival shopping searches, which the court referred to as "discriminatory", was in violation of the Digital Markets Act . In October 2024, Google

3120-699: The First Unitarian Society of Madison , makes its home in the historic Unitarian Meeting House, designed by one of its members, Frank Lloyd Wright . The Gates of Heaven Synagogue in James Madison Park is the eighth-oldest-surviving synagogue building in the U.S. Madison is home to the Freedom from Religion Foundation , a non-profit organization that promotes the separation of church and state . There were 53 homicides reported by Madison Police from 2000 to 2009. The highest total

3224-628: The Google Self-Driving Car Project ), smart cities ( Sidewalk Labs ), and transformer models ( Google DeepMind ). Google Search and YouTube are the two most-visited websites worldwide followed by Facebook and X (formerly known as Twitter). Google is also the largest search engine , mapping and navigation application , email provider , office suite , online video platform , photo and cloud storage provider, mobile operating system , web browser , machine learning framework, and AI virtual assistant provider in

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3328-793: The Monona Terrace . The capitol square holds several public events for the city of Madison including the Dane County Farmers' Market , Concerts on the Square , Taste of Madison and Art Fair on the Square . The area's nightlife is served by several bars and live music venues. State Street , which links the University of Wisconsin campus with the Capitol Square, is lined with restaurants, espresso cafes, and shops. Only pedestrians, buses, emergency vehicles, delivery vehicles, and bikes are allowed on State Street. State Street

3432-913: The United States District Court for the Western District of Wisconsin , and government-adjacent nonprofit organizations and lobbying groups such as CatholicVote.org , the Center for Media and Democracy , Freedom From Religion Foundation , League of Wisconsin Municipalities , and MacIver Institute . Other non-governmental business and research associations and organizations are also based in Madison, including Advanced Media Workflow Association , International Dairy-Deli-Bakery Association , Society for Research on Nicotine and Tobacco , Soil Science Society of America , and Tavern League of Wisconsin . Madison also contains

3536-693: The University of Wisconsin–Madison , a research institution that employs over 25,000 faculty and staff. It is the official state university of Wisconsin and the flagship campus of the University of Wisconsin System . Madison is home to a large biotech and health information technology scene. Notable companies headquartered in Madison in this field include Epic Systems , Panvera (now part of Invitrogen) , Exact Sciences , and Promega . Arrowhead Pharmaceuticals , Thermo Fischer Scientific, pipette manufacturer Gilson, Catalent , and Fortrea have operations in

3640-589: The Wisconsin State Capitol building. The University of Wisconsin–Madison , the flagship campus of the University of Wisconsin System , is located in the city. Other cultural institutions include the Henry Vilas Zoo , Madison Museum of Contemporary Art , Olbrich Botanical Gardens , Overture Center for the Arts , and Wisconsin Historical Museum . Madison is home to an extensive network of parks,

3744-410: The exposé , "How Google Protected Andy Rubin , the 'Father of Android'". The company subsequently announced that "48 employees have been fired over the last two years" for sexual misconduct. On November 1, 2018, more than 20,000 Google employees and contractors staged a global walk-out to protest the company's handling of sexual harassment complaints. CEO Sundar Pichai was reported to be in support of

3848-491: The villages of Maple Bluff and Shorewood Hills . Madison shares borders with its largest suburb, Sun Prairie , and three other suburbs, Middleton , McFarland , and Fitchburg . Other suburbs include the city of Verona and the villages of Cottage Grove , DeForest , and Waunakee as well as Mount Horeb , Oregon , Stoughton , and Cross Plains . According to the United States Census Bureau ,

3952-487: The 1960s and 1970s, the Madison counterculture was centered in the neighborhood of Mifflin and Bassett streets, referred to as "Miffland". The area contained many three-story apartments where students and counterculture youth lived, painted murals, and operated the co-operative grocery store, the Mifflin Street Co-op. Residents of the neighborhood often came into conflict with authorities, particularly during

4056-602: The AI race, Google's senior management issued a "code red" and a "directive that all of its most important products—those with more than a billion users—must incorporate generative AI within months". In early May 2023, Google announced its plans to build two additional data centers in Ohio. These centers, which will be built in Columbus and Lancaster, will power up the company's tools, including AI technology. The said data hub will add to

4160-408: The Google content network, through a cost-per-click scheme. The sister service, Google AdSense, allows website owners to display these advertisements on their website and earn money every time ads are clicked. One of the criticisms of this program is the possibility of click fraud , which occurs when a person or automated script clicks on advertisements without being interested in the product, causing

4264-1044: The Madison metro area as well as Rock County (Janesville–Beloit metropolitan area) and Sauk County (Baraboo micropolitan area). The population of this region as of the 2020 census was 910,246. Madison is the episcopal see for the Roman Catholic Diocese of Madison . InterVarsity Christian Fellowship /USA has its headquarters in Madison. The Wisconsin Evangelical Lutheran Synod has three churches in Madison: Eastside Lutheran Church, Our Redeemer Lutheran Church, and Wisconsin Lutheran Chapel. The Evangelical Lutheran Synod has fifteen churches in Madison, including Grace Lutheran Church, Holy Cross Lutheran Church, and Our Saviour's Lutheran Church. Most American Christian movements are represented in

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4368-471: The United States. The Madison metropolitan area had a population of 680,796. The city is located on an isthmus and lands surrounding five lakes— Lake Mendota , Lake Monona , Lake Wingra , Lake Kegonsa and Lake Waubesa . Madison was founded in 1836 and is named after American Founding Father and President James Madison . As the state capital, Madison is home to government chambers including

4472-503: The Waterfront Festival (June), La Fete de Marquette (July), Orton Park Festival (August), and Willy Street Fair (September). The Willy Street neighborhood is a hub for Madison's bohemian culture. Houses lining the street are often painted colorfully, and the area has several murals. Madison, along with the rest of the state, has a humid continental climate ( Köppen : Dfa ), characterized by variable weather patterns and

4576-729: The administration of the Republican mayor Bill Dyke . Dyke was viewed by students as a direct antagonist in efforts to protest the Vietnam War because of his efforts to suppress local protests. The annual Mifflin Street Block Party became a focal point for protest, although by the late 1970s it had become a mainstream community party. During the late 1960s and early 1970s, thousands of students and other citizens took part in anti-Vietnam War marches and demonstrations , with more violent incidents drawing national attention to

4680-524: The advertiser to pay money to Google unduly. Industry reports in 2006 claimed that approximately 14 to 20 percent of clicks were fraudulent or invalid. Google Search Console (rebranded from Google Webmaster Tools in May 2015) allows webmasters to check the sitemap, crawl rate, and for security issues of their websites, as well as optimize their website's visibility. Google had previously used virtual assistants and chatbots , such as Google Bard, prior to

4784-466: The already operational center near Columbus, bringing Google's total investment in Ohio to over $ 2 billion. In August 2024, Google would lose a lawsuit which started in 2020 in lower court, as it was found that the company had an illegal monopoly over Internet search. D.C. Circuit Court Judge Amit Mehta held that this monopoly was in violation of Section 2 of the Sherman Act . In September 2024,

4888-504: The area in and around Madison for about 12,000 years. The Ho-Chunk called the region Teejop (pronounced Day-JOPE [J as in Jump]) meaning "land of the four lakes" (Mendota, Monona, Waubesa, and Kegonsa). Numerous effigy mounds , constructed for ceremonial and burial purposes over 1,000 years earlier, dotted the rich prairies around the lakes. Madison's modern origins begin in 1829, when former federal judge James Duane Doty purchased over

4992-528: The area include American Girl , Lands' End , Shopbop , Colony Brands , and John Deere . Supported by naturally fertile soil, Madison's infrastructure supports food production, processing, and distribution. Major employers include Hormel Foods , Del Monte , and Frito-Lay . The meat producer Oscar Mayer was a Madison fixture for decades, and was a family business for many years before being sold to Kraft Foods . Its Madison headquarters and manufacturing facility were shuttered in 2017. The Memorial Union

5096-501: The area's high level of education; 48.2% of Madison's population over the age of 25 holds at least a bachelor's degree. The University of Wisconsin–Madison, University of Wisconsin Hospital and Clinics (UW Health), and Wisconsin state government remain the largest employers in the city, while Epic Systems is the largest private sector employer. The Madison metropolitan area is home to multiple financial services companies, including

5200-422: The capitol ranged in size from 10,000 to over 100,000 people and lasted for several months. On October 31, 2022, the city of Madison annexed the majority of the remaining Town of Madison . Madison is located in the center of Dane County in south-central Wisconsin, 77 miles (124 km) west of Milwaukee and 122 miles (196 km) northwest of Chicago . Madison completely surrounds the city of Monona , and

5304-498: The city and UW campus. These include: These protests were the subject of the 1979 documentary The War at Home . David Maraniss 's 2004 book, They Marched into Sunlight , incorporated the 1967 Dow protests into a larger Vietnam War narrative. Tom Bates wrote the book Rads on the subject ( ISBN   0-06-092428-4 ). Bates wrote that Dyke's attempt to suppress the annual Mifflin Street Block Party "would take three days, require hundreds of officers on overtime pay, and engulf

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5408-600: The city has a total area of 94.03 square miles (243.54 km ), of which 76.79 square miles (198.89 km ) is land and 17.24 square miles (44.65 km ) is water. The city is sometimes described as The City of Four Lakes , comprising the four successive lakes of the Yahara River : Lake Mendota ("Fourth Lake"), Lake Monona ("Third Lake"), Lake Waubesa ("Second Lake") and Lake Kegonsa ("First Lake"), although Waubesa and Kegonsa are not actually in Madison, but just south of it. A fifth smaller lake, Lake Wingra ,

5512-484: The city was 49.2% male and 50.8% female. The Madison metropolitan area , as defined by the United States Office of Management and Budget , is the area consisting of Columbia , Dane, Green , and Iowa counties anchored by the city of Madison. As of the 2020 census, the metro area had a population of 680,796. The Madison– Janesville – Beloit combined statistical area consists of the four counties in

5616-490: The city was 71.0% White , 9.5% Asian , 7.4% Black or African American , 0.5% Native American , 0.1% Pacific Islander , 3.8% from other races , and 7.8% from two or more races. The 2020 census population of the city included 548 people incarcerated in adult correctional facilities and 9,909 people in university student housing. According to the American Community Survey estimates for 2016–2020,

5720-434: The city was 78.9 percent white, 7.3 percent black, 0.4 percent American Indian, 7.4 percent Asian, 2.9 percent other races, and 3.1 from two or more races. Hispanic or Latino of any race were 6.8 percent of the population. There were 102,516 households, of which 22.2% had children under the age of 18 living with them, 35.1% were married couples living together, 8.4% had a female householder with no husband present, 3.2% had

5824-464: The city, including mainline denominations, evangelical, charismatic and fully independent churches, including an LDS stake . The city also has multiple Sikh Gurdwaras, Hindu temples, three mosques and several synagogues , a community center serving the Baháʼí Faith , a Quaker Meeting House , and a Unity Church congregation. The nation's third largest congregation of Unitarian Universalists ,

5928-829: The city. The University of Wisconsin Hospital and Clinics is an important regional teaching hospital and regional trauma center, with strengths in transplant medicine, oncology, digestive disorders, and endocrinology. Other Madison hospitals include St. Mary's Hospital , Meriter Hospital , and the VA Medical Center . Information technology companies in Madison include Broadjam , Zendesk , Full Compass Systems , Raven Software , EatStreet , and TDS Telecom . Madison's community hackerspaces/makerspaces are Sector67, which serves inventors and entrepreneurs, and The Bodgery, which serves hobbyists, artists, and tinkerers. Start up incubators and connectors include StartingBlock, gener8tor and University Research Park. Epic Systems

6032-497: The code to implement Page's ideas. Page and Brin would also use their friend Susan Wojcicki 's garage as their office when the search engine was set up in 1998. Page and Brin originally nicknamed the new search engine "BackRub", because the system checked backlinks to estimate the importance of a site. Hassan as well as Alan Steremberg were cited by Page and Brin as being critical to the development of Google. Rajeev Motwani and Terry Winograd later co-authored with Page and Brin

6136-466: The company Willow Garage in 2006. While conventional search engines ranked results by counting how many times the search terms appeared on the page, they theorized about a better system that analyzed the relationships among websites. They called this algorithm PageRank ; it determined a website's relevance by the number of pages, and the importance of those pages that linked back to the original site. Page told his ideas to Hassan, who began writing

6240-455: The company was purchased for $ 400 million, yet the source of the information was not disclosed. A Google spokesperson declined to comment on the price. The purchase of DeepMind aids in Google's recent growth in the artificial intelligence and robotics community. In 2015, DeepMind's AlphaGo became the first computer program to defeat a top human pro at the game of Go. According to Interbrand's annual Best Global Brands report, Google has been

6344-533: The deal. The sale of $ 1.67 billion gave Google a market capitalization of more than $ 23 billion. On November 13, 2006, Google acquired YouTube for $ 1.65 billion in Google stock, On July 20, 2007, Google bids $ 4.6 billion for the wireless-spectrum auction by the FCC. On March 11, 2008, Google acquired DoubleClick for $ 3.1 billion, transferring to Google valuable relationships that DoubleClick had with Web publishers and advertising agencies. By 2011, Google

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6448-419: The development of micro-optics, monolithic integration, and system integration. In December 2022, Google debuted OSV-Scanner, a Go tool for finding security holes in open source software , which pulls from the largest open source vulnerability database of its kind to defend against supply chain attacks. In early 2023, following the success of ChatGPT and concerns that Google was falling behind in

6552-563: The east side, at 836.9 ft (255.1 m). The highest elevation is located along Pleasant View Road on the far west side of the city, atop a portion of a terminal moraine of the Green Bay Lobe of the Wisconsin glaciation , at 1,190 ft (360 m). Local identity varies throughout Madison, with over 120 officially recognized neighborhood associations, such as the east side Williamson-Marquette Neighborhood. Historically,

6656-451: The first paper about the project, describing PageRank and the initial prototype of the Google search engine, published in 1998. Héctor García-Molina and Jeffrey Ullman were also cited as contributors to the project. PageRank was influenced by a similar page-ranking and site-scoring algorithm earlier used for RankDex , developed by Robin Li in 1996, with Larry Page's PageRank patent including

6760-476: The grounds the company had abused a monopoly position in the search and search advertising markets. In December 2019, former PayPal chief operating officer Bill Ready became Google's new commerce chief. Ready's role will not be directly involved with Google Pay . In April 2020, due to the COVID-19 pandemic , Google announced several cost-cutting measures. Such measures included slowing down hiring for

6864-534: The headquarters of the Credit Union National Association (CUNA), American Family Insurance , CUNA Mutual Group , and National Guardian Life . The Onion satirical newspaper, as well as the pizza chains Glass Nickel Pizza Company and Rocky Rococo , originated in Madison. As Madison is the state capital of Wisconsin, it is home to the primary offices of most state agencies. It also has multiple federal-level bureaus, such as

6968-678: The information they desire through the use of keywords and operators . According to comScore market research from November 2009, Google Search is the dominant search engine in the United States market, with a market share of 65.6%. In May 2017, Google enabled a new "Personal" tab in Google Search, letting users search for content in their Google accounts' various services, including email messages from Gmail and photos from Google Photos. Google launched its Google News service in 2002, an automated service which summarizes news articles from various websites. Google also hosts Google Books ,

7072-481: The launch of a new company, called Calico , on September 19, 2013, to be led by Apple Inc. chairman Arthur Levinson . In the official public statement, Page explained that the "health and well-being" company would focus on "the challenge of ageing and associated diseases". On January 26, 2014, Google announced it had agreed to acquire DeepMind Technologies , a privately held artificial intelligence company from London . Technology news website Recode reported that

7176-403: The median income for a household in the city was $ 67,565, and the median income for a family was $ 96,502. Male full-time workers had a median income of $ 56,618 versus $ 48,760 for female workers. The per capita income for the city was $ 39,595. About 6.0% of families and 16.4% of the population were below the poverty line , including 11.3% of those under age 18 and 6.4% of those age 65 or over. Of

7280-490: The most parks and playgrounds per capita of any of the 100 largest U.S. cities, and is considered a bicycle-friendly community . Madison is also home to nine National Historic Landmarks , including several buildings designed by architect Frank Lloyd Wright , such as the UNESCO World Heritage Site Jacobs I House . Residents of Madison are known as Madisonians . Madison has long been

7384-573: The most popular websites at the time, replacing Inktomi . In 2003, after outgrowing two other locations, the company leased an office complex from Silicon Graphics , at 1600 Amphitheatre Parkway in Mountain View, California . The complex became known as the Googleplex , a play on the word googolplex , the number one followed by a googol of zeroes. Three years later, Google bought the property from SGI for $ 319 million. By that time,

7488-722: The name "Google" had found its way into everyday language, causing the verb " google " to be added to the Merriam-Webster Collegiate Dictionary and the Oxford English Dictionary , denoted as: "to use the Google search engine to obtain information on the Internet". The first use of the verb on television appeared in an October 2002 episode of Buffy the Vampire Slayer . Additionally, in 2001 Google's investors felt

7592-524: The near east side of Madison. Willy (Williamson) Street contains locally owned shops, restaurants, and entertainment establishments, as well as art galleries, and the Willy Street Co-op . The houses in the Marquette neighborhood fall into two separate historic districts, Third Lake Ridge Historic District and Marquette Bungalow Historic District. The area is also the location of festivals like

7696-538: The need to have a strong internal management, and they agreed to hire Eric Schmidt as the chairman and CEO of Google. Eric was proposed by John Doerr from Kleiner Perkins. He had been trying to find a CEO that Sergey and Larry would accept for several months, but they rejected several candidates because they wanted to retain control over the company. Michael Moritz from Sequoia Capital at one point even menaced requesting Google to immediately pay back Sequoia's $ 12.5m investment if they did not fulfill their promise to hire

7800-403: The new capital, offering buffalo robes to the freezing legislators and choice lots in Madison at discount prices to undecided voters. He had James Slaughter plat two cities in the area, Madison and "The City of Four Lakes", near present-day Middleton . Doty named his city Madison for James Madison , the fourth President of the U.S. who had died on June 28, 1836, and he named the streets for

7904-429: The new policy, Google may remove information from only certain but not all search queries. It would not remove content that is "broadly useful", such as news articles, or already part of the public record. In May 2022, Google announced that the company had acquired California based, MicroLED display technology development and manufacturing Start-up Raxium. Raxium is set to join Google's Devices and Services team to aid in

8008-475: The north, east, and south sides were blue collar while the west side was white collar , and to a certain extent this remains true. Students dominate on the University of Wisconsin campus and to the east into downtown, while to its south and in Shorewood Hills on its west, faculty have been a major presence since those neighborhoods were originally developed. The turning point in Madison's development

8112-423: The other 38 signers of the U.S. Constitution . Although the city existed only on paper, the territorial legislature voted on November 28, 1836, in favor of Madison as its capital, largely because of its location halfway between the new and growing cities around Milwaukee in the east and the long-established strategic post of Prairie du Chien in the west, and between the highly populated lead mining regions in

8216-432: The population age 25 and over, 95.9% were high school graduates or higher and 58.5% had a bachelor's degree or higher. As of the census of 2010, there were 233,209 people, 102,516 households, and 47,824 families residing in the city. The population density was 3,037 inhabitants per square mile (1,172.6/km ). There were 108,843 housing units at an average density of 1,417 per square mile (547.1/km ). The racial makeup of

8320-578: The protests. Later in 2019, some workers accused the company of retaliating against internal activists. On March 19, 2019, Google announced that it would enter the video game market, launching a cloud gaming platform called Google Stadia . On June 3, 2019, the United States Department of Justice reported that it would investigate Google for antitrust violations. This led to the filing of an antitrust lawsuit in October 2020, on

8424-609: The region's specific needs and training local talent. The partnership between Google and Saudi Arabia includes collaboration with key stakeholders, such as the Public Investment Fund (PIF), to develop AI applications that will benefit sectors like healthcare, finance, oil and gas, and logistics. The initiative focuses on creating localized AI technologies, with an emphasis on integrating Arabic language capabilities and enabling widespread cloud adoption. Google indexes billions of web pages to allow users to search for

8528-689: The remainder of 2020, except for a small number of strategic areas, recalibrating the focus and pace of investments in areas like data centers and machines, and non-business essential marketing and travel. Most employees were also working from home due to the COVID-19 pandemic and the success of it even led to Google announcing that they would be permanently converting some of their jobs to work from home The 2020 Google services outages disrupted Google services: one in August that affected Google Drive among others, another in November affecting YouTube , and

8632-474: The school district built a new K-6 elementary school in 2018 and has plans to pass a referendum for a second middle school in 2024. Madison, Wisconsin Madison is the capital city of the U.S. state of Wisconsin and the seat of Dane County . The population was 269,840 as of the 2020 census , making it the second-most populous city in Wisconsin, after Milwaukee , and the 77th-most populous in

8736-461: The search context and the user history. In 2007, Google launched " AdSense for Mobile ", taking advantage of the emerging mobile advertising market. Google Analytics allows website owners to track where and how people use their website, for example by examining click rates for all the links on a page. Google advertisements can be placed on third-party websites in a two-part program. Google Ads allows advertisers to display their advertisements in

8840-565: The second most valuable brand in the world (behind Apple Inc.) in 2013, 2014, 2015, and 2016, with a valuation of $ 133 billion. On August 10, 2015, Google announced plans to reorganize its various interests as a conglomerate named Alphabet Inc. Google became Alphabet's largest subsidiary and the umbrella company for Alphabet's Internet interests. Upon completion of the restructuring, Sundar Pichai became CEO of Google, replacing Larry Page, who became CEO of Alphabet. On August 8, 2017, Google fired employee James Damore after he distributed

8944-447: The sides of Park Street tend to have smaller houses or condos, and a higher density of houses. The Dudgeon-Monroe neighborhood neighbors downtown Madison. It is located around Monroe Street, a commercial area which has local shops, coffee houses, dining and galleries. It is home to a neighborhood jazz fest and Wingra Park, where people can rent paddle boats and canoes at the boathouse on Lake Wingra . The Marquette neighborhood sits on

9048-418: The southwest and Wisconsin's oldest city, Green Bay , in the northeast. The cornerstone for the Wisconsin capitol was laid in 1837, and the legislature first met there in 1838. On October 9, 1839, Kintzing Prichett registered the plat of Madison at the registrar's office of the then-territorial Dane County . Madison was incorporated as a village in 1846, with a population of 626. When Wisconsin became

9152-578: The student community from the nearby Southeast Dorms to Langdon Street's fraternity row. Tear gas hung like heavy fog across the Isthmus." In the fracas, student activist Paul Soglin , then a city alderman , was arrested twice and taken to jail . Soglin was later elected mayor of Madison, serving several times. In early 2011, Madison was the site for large protests against a bill proposed by Governor Scott Walker that abolished almost all collective bargaining for public worker unions. The protests at

9256-502: The west side of Madison, was built and used as a training camp, a military hospital, and a prison camp for captured Confederate soldiers. After the war ended, the Camp Randall site was absorbed into the University of Wisconsin and Camp Randall Stadium was built there in 1917. In 2004 the last vestige of active military training on the site was removed when the stadium renovation replaced a firing range used for ROTC training. In

9360-540: The world as measured by market share. On the list of most valuable brands, Google is ranked second by Forbes and fourth by Interbrand. It has received significant criticism involving issues such as privacy concerns , tax avoidance , censorship , search neutrality , antitrust and abuse of its monopoly position. On August 5, 2024, D.C. Circuit Court Judge Amit P. Mehta ruled that Google held an illegal monopoly over Internet search. Google began in January 1996 as

9464-759: The world" and is one of the world's most valuable brands due to its market dominance , data collection , and technological advantages in the field of AI. Google's parent company, Alphabet Inc. , is one of the five Big Tech companies, alongside Amazon , Apple , Meta , and Microsoft . Google was founded on September 4, 1998, by American computer scientists Larry Page and Sergey Brin while they were PhD students at Stanford University in California . Together, they own about 14% of its publicly listed shares and control 56% of its stockholder voting power through super-voting stock . The company went public via an initial public offering (IPO) in 2004. In 2015, Google

9568-462: The year. The Park Street Area, located in the south of Madison, contains multiple official neighborhoods, including Burr Oaks and Greenbush. It has been described as the "racially and economically diverse area of Madison". This is especially the case between the Beltline and Wingra Creek. Park Street is home to ethnic restaurants and specialty grocery stores, as well as retail. Residential areas to

9672-407: Was 10 in 2008. Police reported 28 murders from 2010 to 2015, with the highest year being 7 murders in 2011. Madison's economy is marked by the sectors of government, education, information technology and healthcare , and is supplemented by agribusiness , food and precision manufacturing in the greater Madison region. Many businesses are attracted to Madison's skill base, taking advantage of

9776-543: Was Shriram who told Bezos about Google. Bezos asked Shriram to meet Google's founders and they met six months after Shriram had made his investment when Bezos and his wife were on a vacation trip to the Bay Area. Google's initial funding round had already formally closed but Bezos' status as CEO of Amazon was enough to persuade Page and Brin to extend the round and accept his investment. Between these initial investors, friends, and family Google raised around $ 1,000,000, which

9880-542: Was based in Madison from 1979 to 2005, when it moved to a larger campus in the nearby Madison suburb of Verona . Other firms include Nordic, Forward Health , and Forte Research Systems. The Madison metropolitan area is home to the headquarters or manufacturing of three notable bicycle brands: Trek , Mongoose , and Pacific Cycle . The area is home to the luxury appliance companies Sub-Zero & Wolf Appliance and Spectrum Brands (formerly Rayovac ). Other advanced manufacturing and consumer goods companies headquartered in

9984-569: Was fined by Russia with 2.5 decillion dollars for allegedly blocking pro-Kremlin propaganda. In November 2024, Google announced the establishment of a new artificial intelligence (AI) hub in Saudi Arabia, aiming to support the Kingdom's economic growth and technological development as part of its Vision 2030 initiative. This AI hub is projected to contribute up to $ 71 billion to Saudi Arabia's economy by advancing AI-driven solutions tailored to

10088-422: Was fired on the same day. Between 2018 and 2019, tensions between the company's leadership and its workers escalated as staff protested company decisions on internal sexual harassment, Dragonfly , a censored Chinese search engine, and Project Maven , a military drone artificial intelligence, which had been seen as areas of revenue growth for the company. On October 25, 2018, The New York Times published

10192-409: Was from clicks (cost per clicks), amounting to US$ 109,652 million in 2017. This includes three principal methods, namely AdMob , AdSense (such as AdSense for Content, AdSense for Search, etc.) and DoubleClick AdExchange. In addition to its own algorithms for understanding search requests, Google uses technology from its acquisition of DoubleClick , to project user interest and target advertising to

10296-489: Was handling approximately 3 billion searches per day. To handle this workload, Google built 11 data centers around the world with several thousand servers in each. These data centers allowed Google to handle the ever-changing workload more efficiently. In May 2011, the number of monthly unique visitors to Google surpassed one billion for the first time. In May 2012, Google acquired Motorola Mobility for $ 12.5 billion, in its largest acquisition to date. This purchase

10400-540: Was initially funded by an August 1998 investment of $ 100,000 from Andy Bechtolsheim , co-founder of Sun Microsystems . This initial investment served as a motivation to incorporate the company to be able to use the funds. Page and Brin initially approached David Cheriton for advice because he had a nearby office in Stanford, and they knew he had startup experience, having recently sold the company he co-founded, Granite Systems, to Cisco for $ 220 million. David arranged

10504-629: Was made in part to help Google gain Motorola's considerable patent portfolio on mobile phones and wireless technologies, to help protect Google in its ongoing patent disputes with other companies, mainly Apple and Microsoft , and to allow it to continue to freely offer Android. In June 2013, Google acquired Waze for $ 966 million. While Waze would remain an independent entity, its social features, such as its crowdsourced location platform, were reportedly valuable integrations between Waze and Google Maps , Google's own mapping service. Google announced

10608-459: Was reorganized as a wholly owned subsidiary of Alphabet Inc. Google is Alphabet's largest subsidiary and is a holding company for Alphabet's internet properties and interests. Sundar Pichai was appointed CEO of Google on October 24, 2015, replacing Larry Page, who became the CEO of Alphabet. On December 3, 2019, Pichai also became the CEO of Alphabet. The company has since rapidly grown to offer

10712-599: Was replaced in 1863 and the second capitol burned in 1904. The current capitol was built between 1906 and 1917. During the Civil War , Madison served as a center of the Union Army in Wisconsin. The intersection of Milwaukee, East Washington, Winnebago, and North Streets is known as Union Corners because a tavern there was the last stop for Union soldiers before heading to fight the Confederates. Camp Randall , on

10816-468: Was the university's 1954 decision to develop its experimental farm on the western edge of town; since then, the city has grown substantially along suburban lines. The Hilldale area comprises the Hill Farms neighborhood, Sunset Village Neighborhood, and part of the suburb of Shorewood Hills . The area has long winding streets, and according to a planning document issued by the neighborhood association,

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