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Moratalla, Murcia

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Moratalla is a small town and the center of a large municipality of the same name in the Autonomous Community of the Region of Murcia in southeastern Spain . In 2018, the population of Moratalla was 7,944: some 5,600 in the town of Moratalla itself and the rest in districts such as Otos, Benizar, El Sabinar or Casa Requena.

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69-411: Its main economic resources are tourism and agriculture (apricots, almonds, olives and olive oil, wood, barley). It is chiefly a mountainous and comparatively cool territory (with regard to the region), snow being frequent in the highest zones (Revolcadores, 2,015 m or 6,611 ft) and cold valleys (Campo de San Juan, El Sabinar). It is crossed by minor rivers (Alhárabe, Benamor) which flow into

138-465: A passport and visa . Tours are a common type of travel. Examples of travel tours are expedition cruises, small group tours, and river cruises. Authorities emphasize the importance of taking precautions to ensure travel safety . When traveling abroad, the odds favor a safe and incident-free trip, however, travelers can be subject to difficulties, crime and violence. Some safety considerations include being aware of one's surroundings, avoiding being

207-576: A 1430 trip through the Jura Mountains . In China, 'travel record literature' ( 遊記文學 ; yóujì wénxué ) became popular during the Song Dynasty (960–1279). Travel writers such as Fan Chengda (1126–1193) and Xu Xiake (1587–1641) incorporated a wealth of geographical and topographical information into their writing, while the 'daytrip essay' Record of Stone Bell Mountain by the noted poet and statesman Su Shi (1037–1101) presented

276-469: A company that offered affordable day trip excursions to the masses , in addition to longer holidays to Continental Europe, India, Asia and the Western Hemisphere which attracted wealthier customers. By the 1890s over 20,000 tourists per year used Thomas Cook & Son . The relationship between tourism companies, transportation operators and hotels is a central feature of mass tourism. Cook

345-693: A country's current or former form of government can be decisive for tourism. For example, the fascination of the British royal family brings millions of tourists to Great Britain every year and thus the economy around £550 million a year. The Habsburg family can be mentioned in Central Europe. According to estimates, the Habsburg brand should generate tourism sales of 60 million euros per year for Vienna alone. The tourist principle "Habsburg sells" applies. Cultural and natural heritage are in many cases

414-643: A journey across Europe, as was in custom among Polish nobility. He travelled through territories of today's Germany, Belgium, the Netherlands, where he admired the siege of Breda by Spanish forces, France, Switzerland to Italy, Austria, and the Czech Republic . It was an educational journey and one of the outcomes was introduction of Italian opera in the Polish–Lithuanian Commonwealth . The custom flourished from about 1660 until

483-439: A large audience of tourists and many may not know they are participating in this form of tourism. This type of tourism has a low barrier to entry and is accessible to a large population. Ecotourism focuses on education, maintaining a social responsibility for the community and the environment, as well as centering economic growth around the local economy. Weaver describes ecotourism as sustainable nature-based tourism. Ecotourism

552-713: A long way in transportation since Christopher Columbus sailed to the New World from Spain in 1492, an expedition which took over 10 weeks to arrive at the final destination; to the 21st century when aircraft allows travel from Spain to the United States overnight. Travel in the Middle Ages offered hardships and challenges, though it was important to the economy and to society. The wholesale sector depended (for example) on merchants dealing with/through caravans or sea-voyagers, end-user retailing often demanded

621-549: A person's local area for leisure was largely confined to wealthy classes, who at times travelled to distant parts of the world, to see great buildings and works of art, learn new languages , experience new cultures, enjoy pristine nature and to taste different cuisines . As early as Shulgi , however, kings praised themselves for protecting roads and building way stations for travellers. Travelling for pleasure can be seen in Egypt as early on as 1500 BC. Ancient Roman tourists during

690-498: A philosophical and moral argument as its central purpose. Modern tourism can be traced to what was known as the Grand Tour , which was a traditional trip around Europe (especially Germany and Italy ), undertaken by mainly upper-class European young men of means, mainly from Western and Northern European countries. In 1624, the young Prince of Poland , Ladislaus Sigismund Vasa , the eldest son of Sigismund III , embarked on

759-674: A popular form of water tourism . Leisure cruise ships were introduced by the P&;O in 1844, sailing from Southampton to destinations such as Gibraltar , Malta and Athens . In 1891, German businessman Albert Ballin sailed the ship Augusta Victoria from Hamburg into the Mediterranean Sea. 29 June 1900 saw the launching of the first purpose-built cruise ship was Prinzessin Victoria Luise , built in Hamburg for

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828-767: A popular global leisure activity. The World Tourism Organization defines tourists as people "traveling to and staying in places outside their usual environment for not more than one consecutive year for leisure, business and other purposes". The World Health Organization (WHO) estimates that up to 500,000 people are in flight at any one time. In 2010, international tourism reached US$ 919B, growing 6.5% over 2009, corresponding to an increase in real terms of 4.7%. In 2010, there were over 940 million international tourist arrivals worldwide. By 2016 that number had risen to 1,235 million, producing 1,220 billion USD in destination spending. The COVID-19 crisis had significant negative effects on international tourism significantly slowing

897-460: A rally in Loughborough , eleven miles (18 km) away. On 5 July 1841, Thomas Cook arranged for the rail company to charge one shilling per person; this included rail tickets and food for the journey. Cook was paid a share of the fares charged to the passengers, as the railway tickets, being legal contracts between company and passenger, could not have been issued at his own price. This was

966-656: A shallow interest in the cultures or locations visited. By contrast, traveller is often used as a sign of distinction. The sociology of tourism has studied the cultural values underpinning these distinctions and their implications for class relations. There are many varieties of tourism. Of those types, there are multiple forms of outdoor-oriented tourism. Outdoor tourism is generally categorized into nature, eco, and adventure tourism (NEAT). These categories share many similarities but also have specific unique characteristics. Nature tourism generally encompasses tourism activities that would take place outside. Nature tourism appeals to

1035-442: A specific center of interest which represents the core of the destination marketing mix and creates an overall visitor experience including emotional aspects for the potential customers. A tourism product is priced and sold through distribution channels and it has a life-cycle". Tourism product covers a wide variety of services including: International tourism is tourism that crosses national borders. Globalisation has made tourism

1104-470: A sustainable economy . Tourism has reached new dimensions with the emerging industry of space tourism , as well as the cruise ship industry. The English-language word tourist was used in 1772 and tourism in 1811. These words derive from the word tour , which comes from Old English turian , from Old French torner , from Latin tornare - "to turn on a lathe", which is itself from Ancient Greek tornos ( τόρνος ) - "lathe". In 1936,

1173-541: Is important to understand that these definitions may vary. Perceived risk in adventure tourism is subjective and may change for each individual. Examples of these tourism types. Nature tourism Ecotourism Adventure tourism According to the World Tourism Organization, a tourism product is: "a combination of tangible and intangible elements, such as natural, cultural, and man-made resources, attractions, facilities, services and activities around

1242-493: Is in addition to goods bought by tourists, including souvenirs . On the flip-side, tourism can degrade people and sour relationships between host and guest. Tourism frequently also puts additional pressure on the local environment. The economic foundations of tourism are essentially the cultural assets, the cultural property and the nature of the travel location. The World Heritage Sites are particularly worth mentioning today because they are real tourism magnets. But even

1311-505: Is more specific than nature tourism and works toward accomplishing a specific goal through the outdoors. Finally, we have adventure tourism. Adventure tourism is the most extreme of the categories and includes participation in activities and sports that require a level of skill or experience, risk, and physical exertion. Adventure tourism often appeals less to the general public than nature and ecotourism and tends to draw in individuals who partake in such activities with limited marketing. It

1380-435: Is often a requirement to obtain temporary auto insurance valid in the country being visited. It is also advisable to become oriented with the driving rules and regulations of destination countries. Wearing a seat belt is highly advisable for safety reasons; many countries have penalties for violating seatbelt laws . There are three main statistics which may be used to compare the safety of various forms of travel (based on

1449-575: Is that every tamborista (snare drummer) dresses in distinct, handmade robes and for some hoods or capiotes. The snare drums of the town, which are larger today, are also traditionally handmade with the snares made currently of similar materials as those made in Mula, which are beaten currently with special drumsticks shaped like mallets. The celebration of the Holy Christ of the Thunder takes place in

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1518-574: The Hotel Bristol , Hotel Carlton , or Hotel Majestic  – reflecting the dominance of English customers. A pioneer of the travel agency business, Thomas Cook 's idea to offer excursions came to him while waiting for the stagecoach on the London Road at Kibworth . With the opening of the extended Midland Counties Railway , he arranged to take a group of 540 temperance campaigners from Leicester Campbell Street station to

1587-594: The COVID-19 pandemic put an abrupt end to the growth. The United Nations World Tourism Organization estimated that global international tourist arrivals might have decreased by 58% to 78% in 2020, leading to a potential loss of US$ 0.9–1.2 trillion in international tourism receipts. Globally, international tourism receipts (the travel item in the balance of payments ) grew to US$ 1.03 trillion ( €740 billion) in 2005, corresponding to an increase in real terms of 3.8% from 2010. International tourist arrivals surpassed

1656-649: The Lascaux cave was rebuilt for tourists. Overtourism is an important buzzword in this area. Furthermore, the focus of UNESCO in war zones is to ensure the protection of cultural heritage in order to maintain this future important economic basis for the local population. And there is intensive cooperation between UNESCO, the United Nations , the United Nations peacekeeping and Blue Shield International . There are extensive international and national considerations, studies and programs to protect cultural assets from

1725-537: The League of Nations defined a foreign tourist as "someone traveling abroad for at least twenty-four hours". Its successor, the United Nations , amended this definition in 1945, by including a maximum stay of six months. In 1941, Hunziker and Kraft defined tourism as "the sum of the phenomena and relationships arising from the travel and stay of non-residents, insofar as they do not lead to permanent residence and are not connected with any earning activity." In 1976,

1794-637: The Republic would visit spas and coastal resorts such as Baiae . They were popular among the rich. The Roman upper class used to spend their free time on land or at sea and travelled to their villa urbana or villa maritima . Numerous villas were located in Campania , around Rome and in the northern part of the Adriatic as in Barcola near Trieste. Pausanias wrote his Description of Greece in

1863-587: The Segura . There is a main reservoir of the Segura at El Cenajo. Main representatives of the local fauna are wild boars , Spanish Ibex , short-toed eagles and Moorish turtles . Wide portions of the municipality are protected in ZEPAs ( Special Protection Areas ) or LICs ( Site of Community Importance areas). There are some spots with cave paintings in this current municipality that give of people occupancy during

1932-515: The service sector of the economy associated with tourism. It is also claimed that travel broadens the mind. The hospitality industries which benefit from tourism include transportation services (such as airlines , cruise ships , transits , trains and taxicabs ); lodging (including hotels , hostels , homestays , resorts and renting out rooms); and entertainment venues (such as amusement parks , restaurants , casinos , festivals , shopping malls , music venues , and theatres ). This

2001-511: The 20th century, notably after the Second World War where there was a surplus of both aircraft and pilots. Air travel has become so ubiquitous in the 21st century that one woman, Alexis Alford , visited all 196 countries before the age of 21. Travel may be local, regional, national (domestic) or international. In some countries, non-local internal travel may require an internal passport , while international travel typically requires

2070-757: The Alhárabe River. During the Holy Week , there is a traditional tamborada , a collective drumming performance in what is known as the Drummers Festival ("Fiestas del Tambor de Moratalla"), which can last all day long thrice (Maundy Thursday, Good Friday and Easter Sunday). In southern Spain, tamboradas are characteristic of Moratalla as well as of Mula (in Murcia) and Hellín and Tobarra (in Albacete). A unique aspect of Moratalla's Holy Week

2139-766: The Asunción ( Spanish : Iglesia de Nuestra Señora de la Asunción ) dates from the 16th century). Other churches include Santa Ana or San Francisco and the "House of Christ" ( Spanish : La Casa de Cristo ), on the mountain, built by the Order of La Merced from the 16th century. There are two Roman bridges in Moratalla: the Jesus Christ Bridge over the Benámor River, and the Hellin Bridge over

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2208-595: The European continent. Leisure travel was associated with the Industrial Revolution in the United Kingdom  – the first European country to promote leisure time to the increasing industrial population. Initially, this applied to the owners of the machinery of production, the economic oligarchy, factory owners and traders. These comprised the new middle class . Cox & Kings

2277-580: The Hamburg America Line. Mass tourism and its tourist attractions have emerged as among the most iconic demonstration of western consumer societies. Academics have defined mass tourism as travel by groups on pre-scheduled tours, usually under the organization of tourism professionals. This form of tourism developed during the second half of the 19th century in the United Kingdom and was pioneered by Thomas Cook . Cook took advantage of Europe's rapidly expanding railway network and established

2346-692: The Prehistory. There was presence of people during the Bronze Age, and presence of people who belonged to Argaric culture during the late Bronze Age. After the Muslim invasion (711-726), some Berber clans settled in Moratalla. Moratalla was conquered by the Order of Santiago (a religious military order) in 1212, in the context of Reconquista and the Battle of Las Navas de Tolosa. An own municipality

2415-627: The Tourism Society of England's definition was: "Tourism is the temporary, short-term movement of people to destinations outside the places where they normally live and work and their activities during the stay at each destination. It includes movements for all purposes." In 1981, the International Association of Scientific Experts in Tourism defined tourism in terms of particular activities chosen and undertaken outside

2484-665: The United States. Cook established "inclusive independent travel", whereby the traveller went independently but his agency charged for travel, food, and accommodation for a fixed period over any chosen route. Such was his success that the Scottish railway companies withdrew their support between 1862 and 1863 to try the excursion business for themselves. The tourism industry, as part of the service sector , has become an important source of income for many regions and even for entire countries. The Manila Declaration on World Tourism of 1980 recognized its importance as "an activity essential to

2553-679: The West ( c.  1592 ), which holds a seminal place in Chinese literature , has a Buddhist pilgrimage at the center of its narrative. In medieval Italy , Petrarch wrote an allegorical account of his 1336 ascent of Mont Ventoux that praised the act of travelling and criticized frigida incuriositas (a 'cold lack of curiosity'); this account is regarded as one of the first known instances of travel being undertaken for its own sake. The Burgundian poet Michault Taillevent  [ fr ] later composed his own horrified recollections of

2622-420: The absolute basis for worldwide tourism. Cultural tourism is one of the megatrends that is reflected in massive numbers of overnight stays and sales. As UNESCO is increasingly observing, the cultural heritage is needed for tourism, but also endangered by it. The "ICOMOS - International Cultural Tourism Charter" from 1999 is already dealing with all of these problems. As a result of the tourist hazard, for example,

2691-440: The advent of a network of railways in the 19th century. Travel for the purpose of tourism is reported to have started around this time when people began to travel for fun as travel was no longer a hard and challenging task. This was capitalized on by people like Thomas Cook selling tourism packages where trains and hotels were booked together. Airships and airplanes took over much of the role of long-distance surface travel in

2760-527: The advent of large-scale rail transit in the 1840s and generally followed a standard itinerary . It was an educational opportunity and rite of passage . Though primarily associated with the British nobility and wealthy landed gentry , similar trips were made by wealthy young men of Protestant Northern European nations on the Continent , and from the second half of the 18th century some South American, US, and other overseas youth joined in. The tradition

2829-425: The benefits of leisure time. Travel Travel is the movement of people between distant geographical locations . Travel can be done by foot , bicycle , automobile , train , boat , bus , airplane , ship or other means, with or without luggage , and can be one way or round trip. Travel can also include relatively short stays between successive movements, as in the case of tourism . The origin of

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2898-442: The commercial activity of providing and supporting such travel. UN Tourism defines tourism more generally, in terms which go "beyond the common perception of tourism as being limited to holiday activity only", as people "travelling to and staying in places outside their usual environment for not more than one consecutive year for leisure and not less than 24 hours, business and other purposes". Tourism can be domestic (within

2967-529: The construction sector, and 22.07% were signed by workers of the service sector. Moratalla's sights include the Fortress Castle ( Spanish : Castillo Fortaleza ), home to the "Tribute Tower" ( Spanish : La Torre del Homenaje ), a military-gothic style building which dates from the 15th century. There is also an Arab castle in Benizar, built in the 12th century. The Catholic Church of Our Lady of

3036-715: The destination. Travel to Mount Everest , the Amazon rainforest , extreme tourism , and adventure travel are more difficult forms of travel. Travel can also be more difficult depending on the method of travel, such as by bus , cruise ship , or even by bullock cart . Reasons for traveling include recreation , holidays, rejuvenation, tourism or vacationing , research travel, the gathering of information, visiting people, volunteer travel for charity , migration to begin life somewhere else, religious pilgrimages and mission trips , business travel , trade , commuting , obtaining health care, waging or fleeing war , for

3105-399: The effects of tourism and those from war. In particular, it is also about training civilian and military personnel. But the involvement of the locals is particularly important. The founding president of Blue Shield International Karl von Habsburg summed it up with the words: "Without the local community and without the local participants, that would be completely impossible'. Cruising is

3174-686: The enjoyment of traveling, or other reasons. Travelers may use human-powered transport such as walking or bicycling ; or vehicles , such as public transport , automobiles , trains , ferries , boats , cruise ships and airplanes . Motives for travel include: Travel dates back to antiquity where wealthy Greeks and Romans would travel for leisure to their summer homes and villas in cities such as Pompeii and Baiae . While early travel tended to be slower, more dangerous, and more dominated by trade and migration, cultural and technological advances over many years have tended to mean that travel has become easier and more accessible. Humankind has come

3243-508: The first privately chartered excursion train to be advertised to the general public; Cook himself acknowledged that there had been previous, unadvertised, private excursion trains. During the following three summers he planned and conducted outings for temperance societies and Sunday school children. In 1844, the Midland Counties Railway Company agreed to make a permanent arrangement with him, provided he found

3312-423: The home. In 1994, the United Nations identified three forms of tourism in its Recommendations on Tourism Statistics : Other groupings derived from the above grouping: The terms tourism and travel are sometimes used interchangeably. In this context, travel has a similar definition to tourism but implies a more purposeful journey. The terms tourism and tourist are sometimes used pejoratively, to imply

3381-600: The late 16th century, it became fashionable for young European aristocrats and wealthy upper-class men to travel to significant European cities as part of their education in the arts and literature. This was known as the Grand Tour , and included cities such as London, Paris, Venice, Florence, and Rome. However, the French Revolution brought with it the end of the Grand Tour. Travel by water often provided more comfort and speed than land-travel, at least until

3450-504: The life of nations because of its direct effects on the social, cultural, educational, and economic sectors of national societies, and on their international relations." Tourism brings large amounts of income into a local economy in the form of payment for goods and services needed by tourists, accounting as of 2011 for 30% of the world's trade in services, and, as an invisible export , for 6% of overall exports of goods and services. It also generates opportunities for employment in

3519-543: The milestone of 1 billion tourists globally for the first time in 2012. Emerging source markets such as China , Russia , and Brazil had significantly increased their spending over the previous decade. Global tourism accounts for c. 8% of global greenhouse-gas emissions. Emissions as well as other significant environmental and social impacts are not always beneficial to local communities and their economies. For this reason, many tourist development organizations have begun to focus on sustainable tourism to mitigate

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3588-568: The negative effects caused by the growing impact of tourism. The United Nations World Tourism Organization emphasized these practices by promoting tourism as part of the Sustainable Development Goals , through programs like the International Year for Sustainable Tourism for Development in 2017, and programs like Tourism for SDGs focusing on how SDG 8 , SDG 12 and SDG 14 implicate tourism in creating

3657-472: The overall increasing trend. International tourism has significant impacts on the environment , exacerbated in part by the problems created by air travel but also by other issues, including wealthy tourists bringing lifestyles that stress local infrastructure, water and trash systems among others. Tourism typically requires the tourist to feel engaged in a genuine experience of the location they are visiting. According to Dean MacCannell, tourism requires that

3726-484: The passengers. This success led him to start his own business running rail excursions for pleasure, taking a percentage of the railway fares. In 1855, he planned his first excursion abroad, when he took a group from Leicester to Calais to coincide with the Paris Exhibition . The following year he started his "grand circular tours" of Europe. During the 1860s he took parties to Switzerland, Italy, Egypt, and

3795-412: The population trend during 20th and 21st centuries by the beginning of the decades. In 2022, 20% of the territory is utilised for agriculture purposes; the most widely grown crops are almonds, barley, olives, oats, and lavender. Across all of 2022, 20.14% of employment contracts were signed for agriculture and fishing jobs, 55.26% were signed for jobs in the industrial sector, 2.52% were signed for jobs in

3864-561: The roots of Western civilization . With nearly unlimited funds, aristocratic connections and months (or years) to roam, they commissioned paintings , perfected their language skills and mingled with the upper crust of the Continent. The primary value of the Grand Tour, it was believed, laid in the exposure both to the cultural legacy of classical antiquity and the Renaissance , and to the aristocratic and fashionably polite society of

3933-438: The second century AD. In ancient China , nobles sometimes made a point of visiting Mount Tai and, on occasion, all five Sacred Mountains . By the post-classical era, many religions, including Christianity , Buddhism , and Islam had developed traditions of pilgrimage . The Canterbury Tales ( c.  1390s ), which uses a pilgrimage as a framing device , remains a classic of English literature , and Journey to

4002-436: The services of many itinerant peddlers wandering from village to hamlet, gyrovagues (wandering monks) and wandering friars brought theology and pastoral support to neglected areas, traveling minstrels toured, and armies ranged far and wide in various crusades and in sundry other wars. Pilgrimages were common in both the European and Islamic world and involved streams of travelers both locally and internationally. In

4071-474: The streets of Moratalla, in which cows and bulls are set free. People get together into their peñas , placed in the Eldest Street "Calle Mayor", where they enjoy the party. There is also a fair which may be visited every night from 10 to 17 July. It's like an amusement park with many "street-shops" where you can buy some handmade products. Tourism Tourism is travel for pleasure, and

4140-463: The supremacy of classic art of which Italy, France, and Greece provide excellent examples. For these reasons, the Grand Tour's main destinations were to those centers, where upper-class students could find rare examples of classic art and history. The New York Times recently described the Grand Tour in this way: Three hundred years ago, wealthy young Englishmen began taking a post- Oxbridge trek through France and Italy in search of art, culture and

4209-500: The target of a crime, leaving copies of one's passport and itinerary information with trusted people, obtaining medical insurance valid in the country being visited and registering with one's national embassy when arriving in a foreign country. Many countries do not recognize drivers' licenses from other countries; however most countries accept international driving permits . Automobile insurance policies issued in one's own country are often invalid in foreign countries, and it

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4278-419: The tourist can view the toured area as both authentic and different from their own lived experience. By viewing the "exotic," tourists learn what they themselves are not: that is, they are "un-exotic," or normal. According to MacCannell, all modern tourism experiences the "authentic" and "exotic" as "developmentally inferior" to the modern—that is, to the lived experience of the tourist. Travel outside

4347-407: The traveller's own country) or international , and international tourism has both incoming and outgoing implications on a country's balance of payments . Tourism numbers declined as a result of a strong economic slowdown (the late-2000s recession ) between the second half of 2008 and the end of 2009, and in consequence of the outbreak of the 2009 H1N1 influenza virus , but slowly recovered until

4416-637: The word "travel" is most likely lost to history. The term "travel" may originate from the Old French word travail , which means 'work'. According to the Merriam-Webster dictionary, the first known use of the word travel was in the 14th century. It also states that the word comes from Middle English travailen , travelen (which means to torment, labor, strive, journey) and earlier from Old French travailler (which means to work strenuously, toil). In English, people still occasionally use

4485-496: The words travail , which means struggle. According to Simon Winchester in his book The Best Travelers' Tales (2004) , the words travel and travail both share an even more ancient root: a Roman instrument of torture called the tripalium (in Latin it means "three stakes", as in to impale). This link may reflect the extreme difficulty of travel in ancient times. Travel in modern times may or may not be much easier, depending upon

4554-528: Was able to offer prices that were below the publicly advertised price because his company purchased large numbers of tickets from railroads. One contemporary form of mass tourism, package tourism , still incorporates the partnership between these three groups. Travel developed during the early 20th century and was facilitated by the development of the automobiles and later by airplanes. Improvements in transport allowed many people to travel quickly to places of leisure interest so that more people could begin to enjoy

4623-684: Was established for Moratalla in 1245, after the Castilian conquest in Taifa of Murcia, and it split from the municipality Segura de la Sierra (in Jaén province). Francis, Duke of Cádiz (13 May 1822 – 17 April 1902), king consort of Spain, adopted the incognito title of Count of Moratalla after his exile to France in 1868. 4.25% inhabitants are foreigners – 1.5% are from other countries of Europe, 2.15% are Africans, 36 (0.45%) are Americans and 12 Asian people (0.15%) reside in Moratalla. The table below shows

4692-479: Was extended to include more of the middle class after rail and steamship travel made the journey easier, and Thomas Cook made the "Cook's Tour" a byword. The Grand Tour became a status symbol for upper-class students in the 18th and 19th centuries. In this period, Johann Joachim Winckelmann 's theories about the supremacy of classic culture became very popular and appreciated in the European academic world. Artists, writers, and travellers (such as Goethe ) affirmed

4761-553: Was the first official travel company to be formed in 1758. The British origin of this new industry is reflected in many place names. In Nice , France, one of the first and best-established holiday resorts on the French Riviera , the long esplanade along the seafront is known to this day as the Promenade des Anglais ; in many other historic resorts in continental Europe , old, well-established palace hotels have names like

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