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124-783: Charles III William , Duke of Rothesay Swinney government The Rt Hon John Swinney MSP The Rt Hon John Swinney MSP Kate Forbes MSP Sixth session Alison Johnstone MSP Angela Constance MSP Dorothy Bain KC The Rt Hon Lord Carloway KC PC United Kingdom Parliament elections European Parliament elections Local elections Referendums Starmer ministry The Rt Hon Keir Starmer MP The Rt Hon Ian Murray MP The Scottish Government's Marine Directorate ( Scottish Gaelic : Cùisean Mara na h-Alba )

248-579: A COVID-19 vaccine in February 2021. Charles attended the November 2021 ceremonies to mark Barbados's transition into a parliamentary republic , abolishing the position of monarch of Barbados . He was invited by Prime Minister Mia Mottley as the future Head of the Commonwealth; it was the first time that a member of the royal family attended the transition of a realm to a republic. In May of

372-507: A "significant moment for Anglo-Irish relations ". Commonwealth heads of government decided at their 2018 meeting that Charles would be the next Head of the Commonwealth after the Queen. The head is chosen and therefore not hereditary. In March 2019, at the request of the British government, Charles and Camilla went on an official tour of Cuba, making them the first British royals to visit

496-404: A break for tea at 5:00 p.m. and eats dinner at 8:30 p.m., returning to work until midnight or after. Ahead of Christmas dinner in 2022, Charles confirmed to animal rights group PETA that foie gras would not be served at any royal residences; he had stopped the use of foie gras at his own properties for more than a decade before becoming king. During a September 2023 state banquet at

620-422: A central role in doing public relations. After a public relations practitioner has been working in the field, they accumulate a list of relationships that become an asset, especially for those in media relations. Within each discipline, typical activities include publicity events , speaking opportunities, press releases , newsletters , blogs , social media , press kits, and outbound communication to members of

744-405: A civil ceremony at Windsor Castle , with a subsequent religious blessing at the castle's St George's Chapel . The wedding venue was changed to Windsor Guildhall after it was realised a civil marriage at Windsor Castle would oblige the venue to be available to anyone who wished to be married there. Four days before the event, it was postponed from the originally scheduled date of 8 April until

868-664: A host of different types of business verticals such as entertainment, technology, music, travel, television, food, consumer electronics and more. Many publicists build their career in a specific business space to leverage relationships and contacts. There are different kinds of press strategies for such as B2B (business to business) or B2C (business to consumer). Business to business publicity highlights service providers who provide services and products to other businesses. Business to Consumer publicizes products and services for regular consumers, such as toys, travel, food, entertainment, personal electronics and music. Litigation public relations

992-474: A joint visit would concentrate media attention on the cousins before they could decide on becoming a couple. In August 1979, before Charles would depart alone for India, Mountbatten was assassinated by the Irish Republican Army . When Charles returned, he proposed to Amanda. But in addition to her grandfather, she had lost her paternal grandmother and younger brother in the bomb attack and

1116-553: A parachute training course at RAF Brize Norton two years later, after being appointed colonel-in-chief of the Parachute Regiment in 1977. Charles gave up flying after crash-landing a BAe 146 in Islay in 1994, as a passenger who was invited to fly the aircraft; the crew was found negligent by a board of inquiry. In his youth, Charles was amorously linked to a number of women. His girlfriends included Georgiana Russell,

1240-526: A political party. Those members would then be considered stakeholders, which are people who have a stake or an interest in an organization or issue that potentially involves the organization or group they are interested in. The Publics in Public Relations are: Early literature authored by James Grunig (1978) suggested that publics develop in stages determined by their levels of problem recognition, constraint recognition and involvement in addressing

1364-500: A private meeting in 2013. The Charity Commission described the decision to accept donations as a "matter for trustees" and added that no investigation was required. Public relations Public relations ( PR ) is the practice of managing and disseminating information from an individual or an organization (such as a business , government agency , or a nonprofit organization ) to the public in order to influence their perception. Public relations and publicity differ in that PR

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1488-497: A prominent critic of the adoption of genetically modified food , while his support for alternative medicine has been criticised. He has authored or co-authored 17 books . Charles became king upon his mother's death in 2022. At the age of 73, he was the oldest person to accede to the British throne, after having been the longest-serving heir apparent and Prince of Wales in British history. Significant events in his reign have included his coronation in 2023 and his cancer diagnosis

1612-466: A real menace to democracy as it renders the public discourse powerless. Corporations are able to hire public relations professionals and transmit their messages through the media channels and exercise a huge amount of influence upon the individual who is defenseless against such a powerful force. He claims that public relations is a weapon for capitalist deception and the best way to resist is to become media literate and use critical thinking when interpreting

1736-413: A relationship with Major James Hewitt , the family's former riding instructor. Charles and Diana's evident discomfort in each other's company led to them being dubbed " The Glums " by the press. Diana exposed Charles's affair with Parker Bowles in a book by Andrew Morton, Diana: Her True Story . Audio tapes of her own extramarital flirtations also surfaced, as did persistent suggestions that Hewitt

1860-466: A result of injuries sustained in a car crash the following year. In 2005, Charles married his long-term partner, Camilla Parker Bowles . As heir apparent, Charles undertook official duties and engagements on behalf of his mother. He founded the Prince's Trust in 1976, sponsored the Prince's Charities , and became patron or president of more than 800 other charities and organisations. He advocated for

1984-452: A satisfactory phrase to describe what I do." In 1948, historian Eric Goldman noted that the definition of public relations in Webster's Dictionary would be "disputed by both practitioners and critics in the field." According to Dr. Ren, the public relations counsel is the agent working with both modern media of communications and group formations of society in order to provide ideas to

2108-825: A set of fundamental guidelines that people within the public relations professions should practice and use in their business atmosphere. These values are: Other than the ethics put in place in the United States of America there are also International ethics set to ensure proper and, legal worldwide communication. Regarding these ethics, there are broad codes used specifically for international forms of public relations, and then there are more specific forms from different countries. For example, some countries have certain associations to create ethics and standards to communication across their country. The International Association of Business Communication (founded in 1971), or also known as IABC, has its own set of ethics in order to enforce

2232-408: A set of guidelines that ensure communication internationality is legal, ethical, and is in good taste. Some principles that members of the board of IABC follow include. The IABC members use the following list of ethics in order to work to improve values of communication throughout the world: Spin has been interpreted historically to mean overt deceit that is meant to manipulate the public, but since

2356-488: A shot with a .22 rifle at the Queen in 1981, attempted to escape a psychiatric hospital in order to assassinate Charles, who was visiting New Zealand with Diana and William. While Charles was visiting Australia on Australia Day in January 1994, David Kang fired two shots at him from a starting pistol in protest of the treatment of several hundred Cambodian asylum seekers held in detention camps. In 1995, Charles became

2480-561: A speech at the state banquet, he acknowledged "abhorrent and unjustifiable acts of violence", but did not formally apologise. In May 2024, the British prime minister Rishi Sunak asked the King to call a general election ; subsequently royal engagements which could divert attention from the election campaign were postponed. In June 2024, Charles and Camilla travelled to Normandy to attend the 80th anniversary commemorations of D-Day . The same month, he received Emperor Naruhito of Japan during

2604-420: A suitable, attractive, and sweet-charactered girl before she has met anyone else she might fall for ... It is disturbing for women to have experiences if they have to remain on a pedestal after marriage". Early in 1974, Mountbatten began corresponding with 25-year-old Charles about a potential marriage to Amanda Knatchbull , Mountbatten's granddaughter. Charles wrote to Amanda's mother, Lady Brabourne , who

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2728-609: A week of engagements each summer, and attending important national occasions, such as opening the Senedd . The six trustees of the Royal Collection Trust met three times a year under his chairmanship. Charles also represented his mother at the independence celebrations in Fiji in 1970, The Bahamas in 1973, Papua New Guinea in 1975, Zimbabwe in 1980, and Brunei in 1984. In 1983 Christopher John Lewis , who had fired

2852-654: A wide range of deployment and recovery facilities for fishing gear and equipment, scientific and environmental sensors, and data gathering systems: Additionally, MRV Temora (launched: 1992, length: 10 meters, max speed: 10 knots) is used for sampling as part of the Long Term Climate Change Monitoring Programme. The Marine Directorate operates three Marine Protection Vessels (MPVs): The Marine Directorate owns two Reims Cessna F-406 Caravan II aircraft for aerial surveillance, operated by Airtask. The Marine Directorate operates

2976-570: Is King of the United Kingdom and the 14 other Commonwealth realms . Charles was born in Buckingham Palace during the reign of his maternal grandfather, King George VI , and became heir apparent when his mother, Queen Elizabeth II , acceded to the throne in 1952. He was created Prince of Wales in 1958 and his investiture was held in 1969. He was educated at Cheam School and Gordonstoun , and later spent six months at

3100-500: Is Prince Harry's father, based on a physical similarity between Hewitt and Harry. However, Harry had already been born by the time Diana's affair with Hewitt began. In December 1992, John Major announced the couple's legal separation in the House of Commons . Early the following year, the British press published transcripts of a passionate, bugged telephone conversation between Charles and Parker Bowles that had taken place in 1989, which

3224-581: Is a directorate of the Scottish Government responsible for managing Scotland's seas and freshwater fisheries along with delivery partners NatureScot and the Scottish Environment Protection Agency . From April 2009 until June 2023, the directorate was known as Marine Scotland . The Marine Directorate provides management and research of devolved responsibilities such as: The Marine Directorate

3348-799: Is a central point-of-contact for activities such as depositing or removing objects or substances from the seabed; construction or alteration works, dredging; depositing or using explosives. The ARF division handles policy areas covering Aquaculture, Salmon & Recreational Fisheries, Fishery Grants, Post-EU Referendum (Brexit) and the Crown Estate in Scotland. The Sea Fisheries division handles policy areas covering Access to Sea Fisheries, EU Quota Negotiations and Discards, Inshore Fisheries and Coastal Communities, and International Fisheries and Environmental Interactions. Charles III Charles III (Charles Philip Arthur George; born 14 November 1948)

3472-402: Is a strategic communication process that builds mutually beneficial relationships between organizations and their publics." The UK-based Chartered Institute of Public Relations focuses its definition on reputation: "Public Relations is about reputation – the result of what you do, what you say and what others say about you. Public Relations is the discipline which looks after reputation, with

3596-411: Is also a part of broader PR activities. An example of good public relations would be generating an article featuring a PR firm's client, rather than paying for the client to be advertised next to the article. The aim of public relations is to inform the public, prospective customers, investors, partners, employees, and other stakeholders , and persuade them to maintain a positive or favorable view about

3720-611: Is controlled internally, whereas publicity is not controlled and contributed by external parties. Public relations may include an organization or individual gaining exposure to their audiences using topics of public interest and news items that do not require direct payment. The exposure is mostly media -based, and this differentiates it from advertising as a form of marketing communications . Public relations often aims to create or obtain coverage for clients for free, also known as earned media , rather than paying for marketing or advertising also known as paid media. However, advertising

3844-442: Is essential to mitigate negative impacts and maintain public trust. Public relations professionals both serve the public's interest and private interests of businesses, associations, non-profit organizations, and governments. This dual obligation gave rise to heated debates among scholars of the discipline and practitioners over its fundamental values. This conflict represents the main ethical predicament of public relations. In 2000,

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3968-548: Is the management of the communication process during the course of any legal dispute or adjudicatory processing so as to affect the outcome or its effect on the client's overall reputation (Haggerty, 2003). Public relations plays a crucial role in crisis management by helping organizations prepare for, navigate, and recover from unexpected events that threaten their reputation, operations, or stakeholders. A crisis can range from natural disasters and product recalls to scandals and cybersecurity breaches. Effective crisis communication

4092-404: Is the use of Internet tools and technologies such as search engines , Web 2.0 social bookmarking, new media relations, blogging , and social media marketing . Interactive PR allows companies and organizations to disseminate information without relying solely on mainstream publications and to communicate directly with the public, customers and prospects. PR practitioners have always relied on

4216-594: Is to produce content that users will share with their social network to help a company increase brand exposure and broaden customer reach. Some of the major social media platforms currently include Facebook, Instagram, Twitter, LinkedIn, Pinterest, YouTube, and Snapchat. As digital technology has evolved, the methods for measuring the effectiveness of online public relations have improved. The Public Relations Society of America, which has been developing PR strategies since 1947, has identified five steps for measuring online public relations effectiveness. Publicists can work in

4340-477: Is ultimately to undermine the central goal of building trust and nurturing a good relationship." The techniques of spin include selectively presenting facts and quotes that support ideal positions ( cherry picking ), the so-called " non-denial denial ", phrasing that in a way presumes unproven truths, euphemisms for drawing attention away from items considered distasteful, and ambiguity in public statements. Another spin technique involves careful choice of timing in

4464-703: The British Armed Forces . In October 1967, he was admitted to Trinity College, Cambridge , where he studied archaeology and anthropology for the first part of the Tripos and then switched to history for the second part. During his second year, he attended the University College of Wales in Aberystwyth , studying Welsh history and the Welsh language for one term. Charles became

4588-556: The Metropolitan Police inquiry team as a part of Operation Paget , Charles told the authorities that he did not know about his former wife's note from 1995 and could not understand why she had those feelings. In 1999 Charles and Parker Bowles made their first public appearance as a couple at the Ritz London Hotel , and she moved into Charles's official residence, Clarence House , in 2003. Their engagement

4712-636: The Palace of Versailles , it was reported that he did not want foie gras or out-of-season asparagus on the menu. Instead he was served lobster. Since founding the Prince's Trust in 1976, using his £7,500 of severance pay from the Navy, Charles has established 16 more charitable organisations and now serves as president of each. Together, they form a loose alliance, the Prince's Charities , which describes itself as "the largest multi-cause charitable enterprise in

4836-522: The Public Relations Society of America (PRSA) responded to the controversy by acknowledging in its new code of ethics "advocacy" – for the first time – as a core value of the discipline. The field of public relations is generally highly un-regulated, but many professionals voluntarily adhere to the code of conduct of one or more professional bodies to avoid exposure for ethical violations. The Chartered Institute of Public Relations ,

4960-674: The Royal Maundy at Worcester Cathedral . He made his first major public appearance since his cancer diagnosis at the Easter service held at St George's Chapel, Windsor Castle , on 31 March. In April 2024, it was announced that he would resume public-facing duties after making progress in his cancer treatment. As early as 1985, Charles was questioning meat consumption. In the 1985 Royal Special television programme , he told host Alastair Burnet that "I actually now don't eat as much meat as I used to. I eat more fish." He also pointed out

5084-528: The Scottish prosecuting authorities and provides intelligence on fishing activity in the seas around Scotland. The Marine Directorate's Science division undertakes research and provides scientific and technical advice to the Scottish Government (and the UK and European Union authorities) on a number of marine and fisheries issues including aquaculture and fish health , freshwater fisheries , sea fisheries and

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5208-722: The Timbertop campus of Geelong Grammar School in Victoria, Australia. After completing a history degree from the University of Cambridge , Charles served in the Royal Air Force and the Royal Navy from 1971 to 1976. In 1981, he married Lady Diana Spencer . They had two sons, William and Harry . Charles and Diana divorced in 1996, after they had each engaged in well-publicised extramarital affairs. Diana died as

5332-548: The World Wars (compare journalism ). World War I (1914–1918), which affected not only military but whole populations, is considered to be "modern propaganda's launching pad". This led to more sophisticated commercial publicity efforts as public-relations talent entered the private sector. Most historians believe modern-day public relations was first established in the US by Ivy Lee (1877–1934) in 1903 when he started working as

5456-517: The marine ecosystem in Scotland's seas. The Marine Directorate's Planning & Policy division covers three main policy areas and the Licensing Operations Team (LOT). The Marine Directorate is involved in marine spatial planning at both at a national and regional level. Scotland's Marine Atlas was published in 2011 as a baseline assessment, with Scotland's first National Marine Plan published in 2015. The information from

5580-436: The press , arranging interviews for company spokespeople, writing speeches for company leaders, acting as an organization's spokesperson , preparing clients for press conferences , media interviews and speeches, writing website and social media content, managing company reputation ( crisis management ), managing internal communications , and marketing activities like brand awareness and event management. Success in

5704-552: The "wider public good" rather than as extra funding for the monarchy. It was announced that the funding of the monarchy would be reduced to 12 per cent of the Crown Estate 's net profits. Charles and Camilla have engaged in three state visits and received three. In November 2022 they hosted the South African president, Cyril Ramaphosa , during the first official state visit to Britain of Charles's reign. In March

5828-622: The 1950s has shifted to describing a "polishing of the truth." Today, spin refers to providing a certain interpretation of information meant to sway public opinion. Companies may use spin to create the appearance of the company or other events are going in a slightly different direction than they actually are. Within the field of public relations, spin is seen as a derogatory term, interpreted by professionals as meaning blatant deceit and manipulation. Skilled practitioners of spin are sometimes called "spin doctors." In Stuart Ewen 's PR! A Social History of Spin , he argues that public relations can be

5952-589: The 1998 International Day for the Elimination of Racial Discrimination . Charles was one of the first public figures to express strong concerns about the human rights record of the Romanian dictator Nicolae Ceaușescu , initiating objections in the international arena, and subsequently supported the FARA Foundation, a charity for Romanian orphans and abandoned children. Two of Charles's charities,

6076-699: The Atlas and National Marine Plan is available through maps.marine.gov.scot(NMPi) and marine.gov.scot portals. These portals form part of the Marine Scotland Open Data Network which contributes towards Marine Scotland's INSPIRE and open data obligations The Scottish Government is developing plans for offshore wind, wave and tidal energy in Scottish waters. The Marine Directorate will explore how offshore wind, wave and tidal energy can contribute to meeting Scotland's target of generating

6200-483: The British throne, at the age of 73. The previous record holder, William IV , was 64 when he became king in 1830. Charles gave his first speech to the nation at 6 pm on 9 September, in which he paid tribute to his mother and announced the appointment of his elder son, William, as Prince of Wales. The following day, the Accession Council publicly proclaimed Charles as king, the ceremony being televised for

6324-497: The King and Queen toured Australia and Samoa; it was their first visit to a Commonwealth realm since his accession. In Samoa, Charles attended the Commonwealth Heads of Government Meeting for the first time as head of the Commonwealth. The tour was significantly scaled back owing to his cancer diagnosis, a planned visit to New Zealand being among the cancelled events. Charles temporarily paused cancer treatment during

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6448-466: The Prince's Foundation and the Prince of Wales's Charitable Fund (later renamed the King's Foundation and King Charles III Charitable Fund, respectively), came under scrutiny in 2021 and 2022 for accepting donations the media deemed inappropriate. In August 2021, it was announced that the Prince's Foundation was launching an investigation into the reports, with Charles's support. The Charity Commission also launched an investigation into allegations that

6572-486: The Prince's Trust in 1976 and travelling to the United States in 1981. In the mid-1970s, he expressed an interest in serving as governor-general of Australia , at the suggestion of Australian prime minister Malcolm Fraser ; however, because of a lack of public enthusiasm, nothing came of the proposal. In reaction, Charles commented, "so, what are you supposed to think when you are prepared to do something to help and you are just told you're not wanted?" Charles served in

6696-529: The Public Relations Society of America, and The Institute of Public Relations are a few organizations that publish an ethical code. Still, Edelman 's 2003 semi-annual trust survey found that only 20 percent of survey respondents from the public believed paid communicators within a company were credible. Individuals in public relations are growing increasingly concerned with their company's marketing practices, questioning whether they agree with

6820-632: The Queen in December 1995 to end the marriage. The couple shared custody of their children. Diana was killed in a car crash in Paris on 31 August 1997. Charles flew to Paris with Diana's sisters to accompany her body back to Britain. In 2003 Diana's butler Paul Burrell published a note that he claimed had been written by Diana in 1995, in which there were allegations that Charles was "planning 'an accident' in [Diana's] car, brake failure and serious head injury", so that he could remarry. When questioned by

6944-608: The Republic of Ireland in May 2015. The British Embassy called the trip an important step in "promoting peace and reconciliation". During the trip, he shook hands in Galway with Gerry Adams , leader of Sinn Féin and widely believed to be the leader of the IRA , the militant group that had assassinated Lord Mountbatten in 1979. The event was described by the media as a "historic handshake" and

7068-861: The Royal Air Force (RAF) and the Royal Navy. During his second year at Cambridge, he received Royal Air Force training, learning to fly the Chipmunk aircraft with the Cambridge University Air Squadron , and was presented with his RAF wings in August 1971. After the passing-out parade that September, Charles embarked on a naval career and enrolled in a six-week course at the Royal Naval College Dartmouth . He then served from 1971 to 1972 on

7192-759: The UK Fisheries Monitoring Centre (UKFMC), on behalf of the four UK fisheries administrations. The UKFMC acts as the UK single-point-of-contact for manual reporting of ERS , VMS and other EU/national fisheries schemes. Annabel Turpie is Director of the Marine Directorate. The Director's Office provides corporate services such as business management , communications , information quality , data management , statistics , socio-economic and geographic analysis . The Compliance division monitors and enforces marine and sea fishing laws in Scottish waters . It reports as appropriate to

7316-411: The UK, the equivalent job titles are Account Executive, Account Manager, Account Director and Director. Public relations specialists establish and maintain relationships with an organization's target audiences , the media, relevant trade media, and other opinion leaders . Common responsibilities include designing communications campaigns, writing press releases and other content for news, working with

7440-401: The United Kingdom, raising over £100 million annually ... [and is] active across a broad range of areas including education and young people, environmental sustainability, the built environment, responsible business and enterprise, and international". As Prince of Wales, Charles became patron or president of over 800 other charities and organisations. The Prince's Charities Canada

7564-462: The aim of earning understanding and support and influencing opinion and behaviour. It is the planned and sustained effort to establish and maintain goodwill and mutual understanding between an organisation and its publics." Public relations can also be defined as the practice of managing communication between an organization and its publics. Quentin Langley argues the use of the word "publics" in

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7688-402: The code name Operation Golden Orb . Reports before his accession suggested that Charles's coronation would be simpler than his mother's in 1953, with the ceremony expected to be "shorter, smaller, less expensive, and more representative of different faiths and community groups – falling in line with the King's wish to reflect the ethnic diversity of modern Britain". Nonetheless,

7812-420: The company's social responsibility. They seek more influence over marketing and more of a counseling and policy-making role. On the other hand, individuals in marketing are increasingly interested in incorporating publicity as a tool within the realm marketing. According to Scott Cutlip, the social justification for public relations is the right for an organization to have a fair hearing of their point of view in

7936-450: The conservation of historic buildings and the importance of traditional architecture in society. In that vein, he generated the experimental new town of Poundbury . An environmentalist, Charles supported organic farming and action to prevent climate change during his time as the manager of the Duchy of Cornwall estates, earning him awards and recognition as well as criticism; he is also

8060-530: The coronation was a Church of England rite, including the coronation oath , the anointment , delivery of the orb , and enthronement . In July that year, the royal couple attended a national service of thanksgiving where Charles was presented with the Honours of Scotland in St Giles' Cathedral . In July 2023, Charles asked for the profits from Britain's growing fleet of offshore windfarms to be used for

8184-546: The country. The tour was seen as an effort to form a closer relationship between Cuba and the United Kingdom. Charles contracted COVID-19 during the pandemic in March 2020. Several newspapers were critical that Charles and Camilla were tested promptly at a time when many NHS doctors, nurses and patients had been unable to be tested expeditiously. He tested positive for COVID-19 for a second time in February 2022. He and Camilla, who also tested positive, had received doses of

8308-514: The couple's continuing courtship attracted intense attention from the press and paparazzi. When Charles's father told him that the media speculation would injure Diana's reputation if Charles did not come to a decision about marrying her soon, and realising that she was a suitable royal bride (according to Mountbatten's criteria), Charles construed his father's advice as a warning to proceed without further delay. He proposed to Diana in February 1981, with their engagement becoming official on 24 February;

8432-624: The couple's incompatibility and near 13-year age difference. In 1986, Charles had fully resumed his affair with Camilla Parker Bowles. In a videotape recorded by Peter Settelen in 1992, Diana admitted that, from 1985 to 1986, she had been "deeply in love with someone who worked in this environment." It was assumed that she was referring to Barry Mannakee , who had been transferred to the Diplomatic Protection Squad in 1986, after his managers determined his relationship with Diana had been inappropriate. Diana later commenced

8556-571: The current Zimbabwean regime abhorrent". Charles represented the Queen at the opening ceremony of the 2010 Commonwealth Games in Delhi, India. In November 2010, he and Camilla were indirectly involved in student protests when their car was attacked by protesters. In November 2013, he represented the Queen for the first time at a Commonwealth Heads of Government Meeting , in Colombo , Sri Lanka. Charles and Camilla made their first joint trip to

8680-471: The daughter of Sir John Russell , who was the British ambassador to Spain ; Lady Jane Wellesley , the daughter of the 8th Duke of Wellington ; Davina Sheffield; Lady Sarah Spencer ; and Camilla Shand , who later became his second wife. Charles's great-uncle Lord Mountbatten advised him to "sow his wild oats and have as many affairs as he can before settling down", but, for a wife, he "should choose

8804-423: The disease are stakeholders, but the audience is anyone who is likely to donate money. Public relations experts possess deep skills in media relations, market positioning, and branding. They are powerful agents that help clients deliver clear, unambiguous information to a target audience that matters to them. A public is any group whose members have a common interest or common values in a particular subject, such as

8928-1076: The donations meant for the Prince's Foundation had been instead sent to the Mahfouz Foundation. In February 2022, the Metropolitan Police launched an investigation into the cash-for-honours allegations linked to the foundation, passing their evidence to the Crown Prosecution Service for deliberation in October. In August 2023, the Metropolitan Police announced that they had concluded their investigations and no further actions would be taken. The Times reported in June 2022 that, between 2011 and 2015, Charles accepted €3 million in cash from Qatari prime minister Hamad bin Jassim bin Jaber Al Thani . There

9052-408: The effect of social media in 1999, was controversial in its time, but by 2006 the effect of social media and new Internet technologies became broadly accepted by the general public. Public relations professionals present the face of an organization or individual, usually to articulate its objectives and official views on issues of relevance, primarily to the media. Public relations contributes to

9176-526: The equivalent of 100% of electricity demand from renewable sources and also seek to maximise the contribution of these technologies to achieving a low-carbon economy . The Marine Directorate follows a strategy for Marine Nature Conservation in Scotland's Seas based on the three pillars of species conservation, site protection, and wider seas policies and measures. Work continues on a Marine Protected Area network with 30 nature conservation MPAs designated in 2014. The Marine Directorate Licensing Operations team

9300-484: The field of public relations requires a deep understanding of the interests and concerns of each of the company's many stakeholders. The public relations professional must know how to effectively address those concerns using the most powerful tool of the public relations trade, which is publicity. Ivy Lee , the man who turned around the Rockefeller name and image, and his friend, Edward Louis Bernays , established

9424-431: The first British heir apparent to earn a university degree, graduating in June 1970 from the University of Cambridge with a 2:2 Bachelor of Arts (BA) degree. Following standard practice, in August 1975, his Bachelor of Arts was promoted to a Master of Arts (MA Cantab) degree. Charles was created Prince of Wales and Earl of Chester on 26 July 1958, though his investiture was not held until 1 July 1969, when he

9548-503: The first definition of public relations in the early 20th century as: "a management function, which tabulates public attitudes, defines the policies, procedures and interests of an organization... followed by executing a program of action to earn public understanding and acceptance." However, when Lee was later asked about his role in a hearing with the United Transit Commission, he said "I have never been able to find

9672-526: The first member of the royal family to visit the Republic of Ireland in an official capacity. In 1997, he represented the Queen at the Hong Kong handover ceremony . At the funeral of Pope John Paul II in 2005, Charles caused controversy when he shook hands with the president of Zimbabwe , Robert Mugabe , who had been seated next to him. Charles's office subsequently released a statement saying that he could not avoid shaking Mugabe's hand and that he "finds

9796-719: The first time. Attendees included Queen Camilla, Prince William, and the British prime minister, Liz Truss , along with her six living predecessors. The proclamation was also read out by local authorities around the United Kingdom. Other realms signed and read their own proclamations, as did Scotland, Wales, Northern Ireland, the British Overseas Territories , the Crown Dependencies , Canadian provinces , and Australian states . Charles and Camilla's coronation took place at Westminster Abbey on 6 May 2023. Plans had been made for many years, under

9920-528: The following day in order to allow Charles and some of the invited dignitaries to attend the funeral of Pope John Paul II . Charles's parents did not attend the marriage ceremony; the Queen's reluctance to attend possibly arose from her position as Supreme Governor of the Church of England . However, his parents did attend the service of blessing and held a reception for the newlyweds at Windsor Castle. The blessing by Archbishop of Canterbury Rowan Williams

10044-547: The following year, Charles attended the State Opening of the British Parliament , delivering the Queen's Speech on behalf of his mother, as a counsellor of state . Charles acceded to the British throne on his mother's death on 8 September 2022. He was the longest-serving British heir apparent , having surpassed Edward VII's record of 59 years on 20 April 2011. Charles was the oldest person to succeed to

10168-523: The following year, the King and Queen embarked on a state visit to Germany; Charles became the first British monarch to address the Bundestag . Similarly, in September, he became the first British monarch to give a speech from France's Senate chamber during his state visit to the country . The following month, Charles visited Kenya where he faced pressure to apologise for British colonial actions. In

10292-513: The following year, the latter of which temporarily suspended planned public engagements. Charles was born at 21:14 ( GMT ) on 14 November 1948, during the reign of his maternal grandfather, King George VI , as the first child of Princess Elizabeth, Duchess of Edinburgh (later Queen Elizabeth II), and Philip, Duke of Edinburgh . He was delivered by Caesarean section at Buckingham Palace. His parents had three more children, Anne (born 1950), Andrew (born 1960) and Edward (born 1964). He

10416-495: The funeral of his great-uncle Lord Mountbatten. Soon, according to Dimbleby, "without any apparent surge in feeling, he began to think seriously of her as a potential bride" and she accompanied him on visits to Balmoral Castle and Sandringham House . Charles's cousin Norton Knatchbull and his wife told Charles that Diana appeared awestruck by his position and that he did not seem to be in love with her. Meanwhile,

10540-473: The guided-missile destroyer HMS  Norfolk and the frigates HMS  Minerva , from 1972 to 1973, and HMS  Jupiter in 1974. That same year, he also qualified as a helicopter pilot at RNAS Yeovilton and subsequently joined 845 Naval Air Squadron , operating from HMS  Hermes . Charles spent his last 10 months of active service in the Navy commanding the coastal minehunter HMS  Bronington , beginning on 9 February 1976. He took part in

10664-437: The image maker for and corporate advisor for Rockefeller. Edward Bernays (1891–1995), who handled the publicity of theatrical associations in 1913, then spread internationally. Meanwhile, in the nascent Soviet Russia of the 1920s, artists and poets (such as Mayakovsky ) engaged in public-relations campaigns for various state agencies and causes (note for example Likbez ). Many American companies with PR departments spread

10788-507: The issue. The theory posited that publics develop in the following stages: Messaging is the process of creating a consistent story around: a product, person, company, or service. Messaging aims to prevent readers from receiving contradictory or confusing information that could instill doubt in their purchasing choices, or other decisions that affect the company. Brands aim to have the same problem statement, industry viewpoint, or brand perception shared across sources and media. Digital marketing

10912-459: The latter's state visit to the United Kingdom. In July the annual Holyrood Week, which is usually spent in Scotland, was shortened so that Charles could return to London and appoint a new prime minister following the general election. After Sunak's Conservatives lost the election to the Labour Party led by Sir Keir Starmer , Charles appointed Starmer as prime minister. In October 2024,

11036-672: The marketing perspective of seeing public relations as part of marketing, which he claims is too focused on just one of Hayward's six publics: customers. Public relations has historical roots pre-dating the 20th century. Most textbooks regard the establishment of the "Publicity Bureau" in Boston in 1900 as marking the founding of a public relations profession . Academics have found early forms of public influence and communications management in ancient civilizations. Aristotle 's Rhetoric , for example, explains core foundations for persuasion . Evidence shows that it continued to evolve during

11160-671: The media such as TV, radio, and magazines, to promote their ideas and messages tailored specifically to a target audience. Social media marketing is not only a new way to achieve that goal, but also a continuation of a strategy that existed for decades. Lister et al. said that "Digital media can be seen as a continuation and extension of a principal or technique that was already in place". Social media platforms enable users to connect with audiences to build brands, increase sales, and drive website traffic. This involves publishing content on social media profiles, engaging with followers, analyzing results, and running social media advertisements. The goal

11284-516: The most enjoyable part of his whole education. Upon his return to Gordonstoun, he emulated his father in becoming head boy , and left in 1967 with six GCE O-levels and two A-levels in history and French, at grades B and C respectively. On his education, Charles later remarked, "I didn't enjoy school as much as I might have; but, that was only because I'm happier at home than anywhere else". Charles broke royal tradition when he proceeded straight to university after his A-levels, rather than joining

11408-598: The needs and desires of the audience they are trying to appeal to. Sometimes the interests of differing audiences and stakeholders common to a public relations effort necessitate the creation of several distinct but complementary messages. These messages however should be relevant to each other, thus creating consistency in the overall message and theme. Audience targeting tactics are important for public relations practitioners because they face all kinds of problems: low visibility, lack of public understanding, opposition from critics, and insufficient support from funding sources. On

11532-581: The north-east of Scotland, beginning classes there in April 1962. He later became patron of Gordonstoun in May 2024. In his 1994 authorised biography by Jonathan Dimbleby , Charles's parents were described as physically and emotionally distant and Philip was blamed for his disregard of Charles's sensitive nature, including forcing him to attend Gordonstoun, where he was bullied. Though Charles reportedly described Gordonstoun, noted for its especially rigorous curriculum, as " Colditz in kilts ", he later praised

11656-496: The organization and the public interest ." The Public Relations Society of America , a professional trade association, defined public relations in 1982 as: "Public relations helps an organization and its publics adapt mutually to each other." In 2011 and 2012, the PRSA solicited crowd-supplied definitions for the term and allowed the public to vote on one of three finalists. The winning definition stated that: "Public relations

11780-596: The organization, its leadership , products, or political decisions. Public relations professionals typically work for PR and marketing firms, businesses and companies , government , and public officials as public information officers and nongovernmental organizations , and nonprofit organizations. Jobs central to public relations include internal positions such as public relations coordinator, public relations specialist, and public relations manager, and outside agency positions such as account coordinator, account executive , account supervisor, and media relations manager. In

11904-403: The other hand, stakeholder theory identifies people who have a stake in a given institution or issue. All audiences are stakeholders (or presumptive stakeholders), but not all stakeholders are members of a target audience. For example, if a charity commissions a public relations agency to create an advertising campaign to raise money to find a cure for a disease, the charity and the people with

12028-462: The plural is "central to the understanding" of public relations, writing "all organisations have a series of publics, or stakeholders, on whom their success depends". He follows Roger Hayward (1991) in dividing the publics into "customers (past, present, and future), staff (past, present, and future), investors (past, present, and future), politicians and regulators, neighbours, and business partners (suppliers, distributors, etc.)". Langley also contests

12152-585: The practice to Europe when they set up European subsidiaries in the wake of the Marshall plan of 1948–1952. In the second half of the 20th century, public relations entered an era of professional development . Trade associations, PR news-magazines, international PR agencies, and academic principles for the profession were established. In the early 2000s, press-release services began offering social-media press releases. The Cluetrain Manifesto , which predicted

12276-399: The press. Video and audio news releases (VNRs and ANRs) are often produced and distributed to TV outlets in hopes they will be used as regular program content. A fundamental technique used in public relations is to identify the target audience and to tailor messages that are relevant to each audience. Audience targeting requires public relations professionals to have a deep understanding of

12400-478: The public forum, but to obtain such a hearing for their ideas requires a skilled advocate. Marketing and communications strategist, Ira Gostin, believes there is a code of conduct when conducting business and using public relations. Public relations specialists have the ability to influence society. Fact-checking and presenting accurate information is necessary to maintain credibility with employers and clients. The Public Relations Society of America has established

12524-594: The public's consciousness. Furthermore, he is also concerned with ideologies and courses of actions as well as material goods and services and public utilities and industrial associations and large trade groups for which it secures popular support. In August 1978, the World Assembly of Public Relations Associations defined the field as "the art and social science of analyzing trends , predicting their consequences, counselling organizational leaders and implementing planned programs of action, which will serve both

12648-621: The release of certain news so it can take advantage of prominent events in the news. Negative public relations, also called dark public relations (DPR), 'black hat PR' and in some earlier writing "Black PR", is a process of destroying the target's reputation and/or corporate identity . The objective in DPR is to discredit someone else, who may pose a threat to the client's business or be a political rival. DPR may rely on IT security , industrial espionage , social engineering and competitive intelligence . Common techniques include using dirty secrets from

12772-511: The school, stating it had taught him "a great deal about myself and my own abilities and disabilities". He said in a 1975 interview he was "glad" he had attended Gordonstoun and that the "toughness of the place" was "much exaggerated". In 1966 Charles spent two terms at the Timbertop campus of Geelong Grammar School in Victoria, Australia, during which time he visited Papua New Guinea on a school trip with his history tutor, Michael Collins Persse. In 1973 Charles described his time at Timbertop as

12896-599: The settling of the New World and during the movement to abolish slavery in England. Basil Clarke is considered the founder of public relations in the United Kingdom for his establishment of "Editorial Services" in 1924. The United States, the United Kingdom, Germany, and others used the concept of propaganda , which later evolved into public relations, to rally domestic support and to demonize enemies during

13020-461: The societal double standard whereby eating meat is not questioned but eating less meat means "all hell seems to break loose." In 2021, Charles spoke to the BBC about the environment and revealed that, two days per week, he eats no meat nor fish and, one day per week, he eats no dairy products. In 2022, it was reported that he eats a breakfast of fruit salad, seeds, and tea. He does not eat lunch, but takes

13144-587: The tour. In March 1998, Charles had laser keyhole surgery on his right knee. In March 2003 he underwent surgery at King Edward VII's Hospital to treat a hernia injury. In 2008 a non-cancerous growth was removed from his nasal bridge . In January 2024, Charles underwent a "corrective procedure" at the London Clinic to treat benign prostate enlargement , which resulted in the postponement of some of his public engagements. In February, Buckingham Palace announced that cancer had been discovered during

13268-566: The traditional titles of Duke of Cornwall and, in the Scottish peerage, the titles Duke of Rothesay , Earl of Carrick , Baron of Renfrew , Lord of the Isles , and Prince and Great Steward of Scotland . The following year, Charles attended his mother's coronation at Westminster Abbey . When Charles turned five, Catherine Peebles was appointed as governess to oversee his education at Buckingham Palace. He then commenced classes at Hill House School in west London in November 1956. Charles

13392-518: The treatment, but that it was not prostate cancer . Although his public duties were postponed, it was reported Charles would continue to fulfil his constitutional functions during his outpatient treatment. He released a statement espousing his support for cancer charities and that he "remain[ed] positive" on making a full recovery. In March, Camilla deputised for him in his absence at the Commonwealth Day service at Westminster Abbey and at

13516-404: The various mediated messages. According to Jim Hoggan , "public relations is not by definition 'spin'. Public relations is the art of building good relationships. You do that most effectively by earning trust and goodwill among those who are important to you and your business... Spin is to public relations what manipulation is to interpersonal communications. It's a diversion whose primary effect

13640-528: The way an organization is perceived by influencing the media and maintaining relationships with stakeholders. According to Jacquie L'Etang from Queen Margaret University, public relations professionals can be viewed as "discourse workers specializing in communication and the presentation of argument and employing rhetorical strategies to achieve managerial aims." Specific public relations disciplines include: Building and managing relationships with those who influence an organization or individual's audiences have

13764-506: The wedding took place in St Paul's Cathedral on 29 July. Upon his marriage, Charles reduced his voluntary tax contribution from the profits of the Duchy of Cornwall from 50 per cent to 25 per cent. The couple lived at Kensington Palace and Highgrove House , near Tetbury , and had two children: William , in 1982, and Harry , in 1984. Within five years, the marriage was in trouble due to

13888-408: Was also his godmother, expressing interest in her daughter. Lady Brabourne replied approvingly, but suggested that a courtship with a 16-year-old was premature. Four years later, Mountbatten arranged for Amanda and himself to accompany Charles on his 1980 visit to India. Both fathers, however, objected; Prince Philip feared that his famous uncle would eclipse Charles, while Lord Brabourne warned that

14012-641: Was announced on 10 February 2005. The Queen's consent to the marriage – as required by the Royal Marriages Act 1772  – was recorded in a Privy Council meeting on 2 March. In Canada, the Department of Justice determined the consent of the Queen's Privy Council for Canada was not required, as the union would not produce any heirs to the Canadian throne . Charles

14136-529: Was christened Charles Philip Arthur George on 15 December 1948 in the Music Room of Buckingham Palace by the Archbishop of Canterbury , Geoffrey Fisher . George VI died on 6 February 1952 and Charles's mother acceded to the throne as Elizabeth II; Charles immediately became the heir apparent . Under a charter of Edward III in 1337, and as the monarch's eldest son, he automatically assumed

14260-502: Was crowned by his mother in a televised ceremony held at Caernarfon Castle ; the investiture was controversial in Wales owing to growing Welsh nationalist sentiment. He took his seat in the House of Lords the following year and he delivered his maiden speech on 13 June 1974, the first royal to speak from the floor since the future Edward VII in 1884. He spoke again in 1975. Charles began to take on more public duties, founding

14384-485: Was dubbed " Camillagate " and "Tampongate". Charles subsequently sought public understanding in a television film with Dimbleby, Charles: The Private Man, the Public Role , broadcast in June 1994. In an interview in the film, Charles confirmed his own extramarital affair with Parker Bowles, saying that he had rekindled their association in 1986, only after his marriage to Diana had "irretrievably broken down". This

14508-650: Was established in 2010, in a similar fashion to its namesake in Britain. Charles uses his tours of Canada as a way to help draw attention to youth, the disabled, the environment, the arts, medicine, the elderly, heritage conservation, and education. He has also set up the Prince's Charities Australia , based in Melbourne , to provide a coordinating presence for his Australian and international charitable endeavours. Charles has supported humanitarian projects; for example, he and his sons took part in ceremonies that marked

14632-703: Was established on 1 April 2009, merging two executive agencies ( Fisheries Research Services and the Scottish Fisheries Protection Agency ) and the Scottish Government marine and fishery policy divisions. The Marine Directorate has around 700 staff, covering a range of professions including scientists, sea fishery officers, sailors, policy, administrative and professional/ technical staff. Staff are located across Scotland including : The Marine Directorate operates two main research vessels which are fitted with

14756-483: Was followed by Diana's own admission of marital troubles in an interview on the BBC current affairs show Panorama , broadcast in November 1995. Referring to Charles's relationship with Parker Bowles, she said, "well, there were three of us in this marriage. So, it was a bit crowded." She also expressed doubt about her husband's suitability for kingship. Charles and Diana divorced on 28 August 1996, after being advised by

14880-735: Was no evidence that the payments were illegal or that it was not intended for the money to go to the charity, although, the Charity Commission stated it would review the information and announced in July 2022 that there would be no further investigation. In the same month, The Times reported that the Prince of Wales's Charitable Fund received a donation of £1 million from Bakr bin Laden and Shafiq bin Laden ;– both half-brothers of Osama bin Laden  – during

15004-404: Was now reluctant to join the royal family. Charles first met Lady Diana Spencer in 1977, while he was visiting her home, Althorp . He was then the companion of her elder sister Sarah and did not consider Diana romantically until mid-1980. While Charles and Diana were sitting together on a bale of hay at a friend's barbecue in July, she mentioned that he had looked forlorn and in need of care at

15128-417: Was televised. In 1965 Charles undertook his first public engagement by attending a student garden party at the Palace of Holyroodhouse . During his time as Prince of Wales, he undertook official duties on behalf of the Queen, completing 10,934 engagements between 2002 and 2022. He officiated at investitures and attended the funerals of foreign dignitaries. Charles made regular tours of Wales, fulfilling

15252-520: Was the first heir apparent to attend school, rather than be educated by a private tutor. He did not receive preferential treatment from the school's founder and headmaster, Stuart Townend , who advised the Queen to have Charles train in football , because the boys were never deferential to anyone on the football field. Charles subsequently attended two of his father's former schools: Cheam School in Hampshire, from 1958, followed by Gordonstoun , in

15376-491: Was the only member of the royal family to have a civil , rather than a church, wedding in England. British government documents from the 1950s and 1960s, published by the BBC, stated that such a marriage was illegal; these claims were dismissed by Charles's spokesman and explained by the sitting government to have been repealed by the Registration Service Act 1953. The union was scheduled to take place in

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