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165-495: Midnite Movies is a line of B movies released first on VHS and later on DVD by MGM Home Entertainment . The line was launched by MGM in March 2001 following its acquisition of Orion Pictures , which bought out Filmways , the owner of American International Pictures . AIP had a library of B movies from the 1950s and 1960s that were primarily science fiction , horror , and exploitation films . The Midnite Movies collection

330-463: A newsreel , a short and/or serial , and a cartoon , followed by a double feature. The second feature, which actually screened before the main event, cost the exhibitor less per minute than the equivalent running time in shorts. The majors' "clearance" rules favoring their affiliated theaters prevented timely access to top-quality films for independent theaters; the second feature allowed them to promote quantity instead. The additional movie also gave

495-433: A "balanced" or entirely youth-oriented double feature as a matinee and then a single film for a more mature audience at night. In the words of one industry report, afternoon moviegoers, "composed largely of housewives and children, want quantity for their money while the evening crowds want 'something good and not too much of it. ' " Series films are often unquestioningly consigned to the B movie category, but even here there

660-406: A "programmer capable of occupying either half of a neighbourhood theatre's double-bill, [it was] budgeted at approximately $ 400,000. [Its] distributor, United Artists, released around twenty-five programmers with production budgets between $ 100,000 and $ 400,000 in 1955." The film's length, 106 minutes, is A level, but its star, Ralph Meeker , had previously appeared in only one major film. Its source

825-418: A $ 125,000 purchase price, Levine then spent $ 1.5 million on advertising and publicity, a virtually unprecedented amount. The New York Times was not impressed, claiming that the movie would have drawn "little more than yawns in the film market ... had it not been [launched] throughout the country with a deafening barrage of publicity". Levine counted on first-weekend box office for his profits, booking

990-399: A 'warning bell' so the sensitive can 'close their eyes. ' " That year, Roger Corman took AIP down a new road: "When they asked me to make two ten-day black-and-white horror films to play as a double feature, I convinced them instead to finance one horror film in color." The resulting House of Usher typifies the continuing ambiguities of B picture classification. It was clearly an A film by

1155-407: A 1953 RKO release, is the only film noir from the genre's classic period directed by a woman. That year, RKO released Split Second , which concludes in a nuclear test range, and is perhaps the first "atomic noir". The most famous such movie, the independently produced Kiss Me Deadly (1955), typifies the persistently murky middle ground between the A and B picture, as Richard Maltby describes:

1320-443: A Ride . Ten B noirs that year came from Poverty Row's big three: Republic, Monogram, and PRC/Eagle-Lion, and one came from tiny Screen Guild. Three majors beside RKO contributed a total of five more. Along with these eighteen unambiguous B noirs, an additional dozen or so noir programmers came out of Hollywood. Still, most of the majors' low-budget production remained the sort now largely ignored. RKO's representative output included

1485-511: A Zombie (1943), and The Body Snatcher (1945), directed by Jacques Tourneur , Robert Wise , and others who became renowned only later in their careers or entirely in retrospect. The movie now widely described as the first classic film noir, Stranger on the Third Floor (1940), a 64-minute B, was produced at RKO, which released many additional melodramatic thrillers in a similarly stylish vein. The other major studios also turned out

1650-424: A big budget adaptation of Frank Herbert 's science fiction novel Dune for Italian producer Dino De Laurentiis 's De Laurentiis Entertainment Group , on the condition that the company release a second Lynch project, over which the director would have complete creative control. Although De Laurentiis hoped it would be the next Star Wars , Lynch's Dune (1984) was a critical and commercial flop, grossing

1815-410: A billion-dollar deal, acquired New Line Cinema, Fine Line Features , and Castle Rock Entertainment in 1994. The acquisitions proved to be a good move for Turner Broadcasting as New Line released The Mask and Dumb & Dumber , Castle Rock released The Shawshank Redemption , and Miramax released Pulp Fiction , all in 1994. The acquisitions of the smaller studios by conglomerate Hollywood

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1980-475: A built-in national rating, in order to avoid presenting movies to inappropriately young audiences. Following the advent of television and the Paramount Case , the major studios attempted to lure audiences with spectacle. Widescreen processes and technical improvements, such as Cinemascope , stereo sound, 3-D and others, were developed in an attempt to retain the dwindling audience by giving them

2145-459: A centralized archive. Founded in 1962 by Jonas Mekas , Stan Brakhage , Shirley Clarke , Gregory Markopoulos , and others, the Cooperative provided an important outlet for many of cinema's creative luminaries in the 1960s, including Jack Smith and Andy Warhol . When he returned to America, Ken Anger would debut many of his most important works there. Mekas and Brakhage would go on to found

2310-576: A considerable number of movies now identified as noir during the 1940s. Though many of the best-known film noirs were A-level productions, most 1940s pictures in the mode were either of the ambiguous programmer type or destined straight for the bottom of the bill. In the decades since, these cheap entertainments, generally dismissed at the time, have become some of the most treasured products of Hollywood's Golden Age. In one sample year, 1947, RKO produced along with several noir programmers and A pictures, two straight B noirs: Desperate and The Devil Thumbs

2475-481: A costly distribution system or concede defeat. The veteran producer Joseph Schenck was hired as president. Not only had he been producing pictures for a decade, but he brought along commitments for films starring his wife, Norma Talmadge , his sister-in-law, Constance Talmadge , and his brother-in-law, Buster Keaton . Contracts were signed with a number of independent producers, especially Samuel Goldwyn , Howard Hughes and later Alexander Korda . Schenck also formed

2640-490: A crowd of like-minded avant-garde filmmakers who were interested in creating films as works of art rather than entertainment. Based upon a common belief that the "official cinema" was "running out of breath" and had become "morally corrupt, aesthetically obsolete, thematically superficial, [and] temperamentally boring", this new crop of independents formed The Film-Makers' Cooperative , an artist-run, non-profit organization which they would use to distribute their films through

2805-482: A decade. Unlike the former, John Waters released most of his films during his early life through his own production company, Dreamland Productions . In the early 1980s, New Line Cinema agreed to work with him on Polyester (1981). During the 1980s, Waters would become a pillar of the New York–based independent film movement known as the " Cinema of Transgression ", a term coined by Nick Zedd in 1985 to describe

2970-505: A fellow studio convert, George Lucas , a fan of Eraserhead and now the darling of the studios, offered Lynch the opportunity to direct his next Star Wars sequel, Return of the Jedi (1983). However, Lynch had seen what had happened to Lucas and his comrades in arms after their failed attempt to do away with the studio system. He refused the opportunity, stating that he would rather work on his own projects. Lynch instead chose to direct

3135-546: A few dozen or possibly a few hundred screens in select urban markets. Films like these usually cost less than $ 10 million, but frequently less than $ 5 million, with small marketing budgets that escalate if and when a particular film performs. The independent film industry exists globally. Many of the most prestigious film festivals are hosted in various cities around the world. The Berlin International Film Festival attracts over 130 countries, making it

3300-402: A few filmmakers began making nudies with greater attention to plot. Best known was Russ Meyer , who released his first successful narrative nudie, the comic Immoral Mr. Teas , in 1959. Five years later, Meyer came out with his breakthrough film, Lorna , which combined sex, violence, and a dramatic storyline. Faster, Pussycat! Kill! Kill! (1965), made for about $ 45,000, ultimately became

3465-460: A few more years, but Republic Pictures, long associated with cheap sagebrush sagas, was out of the filmmaking business by decade's end. In other genres, Universal kept its Ma and Pa Kettle series going through 1957, while Allied Artists stuck with the Bowery Boys until 1958. RKO, weakened by years of mismanagement, exited the movie industry in 1957. Hollywood's A product was getting longer,

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3630-399: A flat rate, they were rented out on a percentage basis, like A films. The success of I Was a Teenage Werewolf (1957) thus brought AIP a large return, made for about $ 100,000, it grossed more than $ 2 million . As the film's title suggests, the studio relied on both fantastic genre subjects and new, teen-oriented angles. When Hot Rod Gang (1958) turned a profit, hot rod horror was given

3795-445: A fully bared, unpainted breast, but flirts with nudity throughout. The Meyer and Corman lines were drawing closer. Independent film It is not unusual for well-known actors who are cast in independent features to take substantial pay cuts for a variety of reasons: if they truly believe in the message of the film, they feel indebted to a filmmaker for a career break; their career is otherwise stalled, or they feel unable to manage

3960-405: A larger-than-life experience. The 1950s and early 1960s saw a Hollywood dominated by musicals, historical epics, and other films which benefited from these advances. This proved commercially viable during most of the 1950s. However, by the late 1960s, audience share was dwindling at an alarming rate. Several costly flops, including Cleopatra (1963) and Hello, Dolly! (1969) put severe strain on

4125-478: A loose-knit group of like-minded New York artists using shock value and humor in their Super 8 mm films and video art . Other key players in this movement included Kembra Pfahler , Casandra Stark , Beth B , Tommy Turner, Richard Kern and Lydia Lunch . Rallying around such institutions as the Film-Makers' Cooperative and Anthology Film Archives, this new generation of independents devoted themselves to

4290-400: A matter of course: for an A picture, along with the trailers , or screen previews, that presaged its arrival, "[t]he new film's title on the marquee and the listings for it in the local newspaper constituted all the advertising most movies got", writes Epstein. Aside from at the theater itself, B films might not be advertised at all. The introduction of sound had driven costs higher: by 1930,

4455-526: A mere $ 27.4 million domestically against a $ 45 million budget. De Laurentiis, furious that the film had been a commercial disaster, was then forced to produce any film Lynch desired. He offered Lynch only $ 6 million in order to minimize the risk if the film had failed to recoup its costs; however, the film, Blue Velvet (1986), was a resounding success, earning him another Academy Award for Best Director nod. Lynch subsequently returned to independent filmmaking, and did not work with another major studio for over

4620-485: A more significant commitment to a studio film; the film offers an opportunity to showcase a talent that has not gained traction in the studio system; or simply because they want to work with a particular director they admire. Examples of the latter include John Travolta and Bruce Willis taking less than their usual pay to work with Quentin Tarantino on Pulp Fiction . Generally, the marketing of independent films

4785-485: A new Monogram production house. Into the 1950s, most Republic and Monogram product was roughly on par with the low end of the majors' output. Less sturdy Poverty Row concerns, with a penchant for grand sobriquets like Conquest, Empire, Imperial, and Peerless, continued to churn out dirt-cheap quickies. Joel Finler has analyzed the average length of feature releases in 1938, indicating the studios' relative emphasis on B production ( United Artists produced little, focusing on

4950-450: A number of young film makers began to experiment with transgression not as a box-office draw, but as an artistic act . Directors such as John Waters and David Lynch would make a name for themselves by the early 1970s for the bizarre and often disturbing imagery which characterized their films. When Lynch's first feature film, Eraserhead (1977), brought Lynch to the attention of producer Mel Brooks , he soon found himself in charge of

5115-467: A profit through whatever bookings they could pick up in the gaps left by the larger concerns. With the widespread arrival of sound film in American theaters in 1929, many independent exhibitors began dropping the then-dominant presentation model, which involved live acts and a broad variety of shorts before a single featured film. A new programming scheme developed that soon became standard practice:

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5280-623: A result of the falling cost of technology to make, edit and digitally distribute films, filmmaking is more widely accessible than ever before. Full-length films are often showcased at film festivals such as the Sundance Film Festival, Slamdance Film Festival, South by Southwest Festival, Raindance Film Festival, Telluride Film Festival, and Palm Springs Film Festival. Award winners from these exhibitions are more likely to get picked up for distribution by major film distributors. Film festivals and screenings like these are just one of

5445-508: A separate partnership with Pickford and Chaplin to buy and build theaters under the United Artists name. Still, even with a broadening of the company, UA struggled. The coming of sound ended the careers of Pickford and Fairbanks. Chaplin, rich enough to do what he pleased, worked only occasionally. Schenck resigned in 1933 to organize a new company with Darryl F. Zanuck , Twentieth Century Pictures , which soon provided four pictures

5610-581: A studio's ability to package and release their work. This table lists the companies active in late 1935 illustrates the categories commonly used to characterize the Hollywood system. The studio system quickly became so powerful that some filmmakers once again sought independence. On May 24, 1916, the Lincoln Motion Picture Company was formed, the first movie studio owned and controlled by independent filmmakers. In 1919, four of

5775-563: A studio's more important productions, while also breaking in new personnel. Studios in the minor leagues of the industry, such as Columbia Pictures and Film Booking Offices of America (FBO), focused on exactly those sorts of cheap productions. Their movies, with relatively short running times, targeted theaters that had to economize on rental and operating costs, particularly small-town and urban neighborhood venues, or "nabes". Even smaller production houses, known as Poverty Row studios, made films whose costs might run as low as $ 3,000, seeking

5940-463: A subsequent-run A film had largely disappeared from American theaters. The AIP-style dual genre package was the new model. In July 1960, the latest Joseph E. Levine sword-and-sandals import, Hercules Unchained , opened at neighborhood theaters in New York. A suspense film, Terror Is a Man , ran as a "co-feature" with a now familiar sort of exploitation gimmick: "The dénouement helpfully includes

6105-526: A try: Ghost of Dragstrip Hollow (1959). David Cook credits AIP with leading the way "in demographic exploitation , target marketing , and saturation booking, all of which became standard procedure for the majors in planning and releasing their mass-market 'event' films" by the late 1970s. In terms of content, the majors were already there, with films about juvenile delinquency such as Warner Bros.' Untamed Youth (1957) and MGM's High School Confidential (1958), both starring Mamie Van Doren . In 1954,

6270-515: A vacant lot near Georgia Street in downtown Los Angeles . While there, the company decided to explore new territories, traveling several miles north to Hollywood , a little village that was friendly and positive about the movie company filming there. Griffith then filmed the first movie ever shot in Hollywood, In Old California , a Biograph melodrama about California in the 1800s, while it belonged to Mexico. Griffith stayed there for months and made several films before returning to New York. During

6435-491: A wide spectrum of films, ranging from sensationalistic exploitation films to independent arthouse productions. In either usage, most B movies represent a particular genre : the Western was a Golden Age B movie staple, while low-budget science-fiction and horror films became more popular in the 1950s. Early B movies were often part of series in which the star repeatedly played the same character. Almost always shorter than

6600-403: A year to UA's schedule. He was replaced as president by sales manager Al Lichtman who himself resigned after only a few months. Pickford produced a few films, and at various times Goldwyn, Korda, Walt Disney , Walter Wanger , and David O. Selznick were made "producing partners" (i.e., sharing in the profits), but ownership still rested with the founders. As the years passed and the dynamics of

6765-476: A young filmmaker named Roger Corman received his first screen credits as writer and associate producer of Allied Artists' Highway Dragnet . Corman soon independently produced his first movie, Monster from the Ocean Floor , on a $ 12,000 budget and a six-day shooting schedule. Among the six films he worked on in 1955, Corman produced and directed the first official ARC release, Apache Woman , and Day

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6930-478: Is also more of a push from EU National governments to fund all aspects of the arts, including film. The European Commission for Culture has an Audiovisual sector, for example, whose role is most notably to help distribute and promote films and festivals across Europe. Additionally, the Commission organizes policymaking, research, and reporting on "media literacy" and "digital distribution." As with other media,

7095-596: Is ambiguity: at MGM, for example, popular series like the Andy Hardy and the Dr. Kildare – Dr. Gillespie chronicles had leading stars and budgets that would have been A-level at most of the lesser studios. For many series, even a lesser major's standard B budget was far out of reach: Poverty Row's Consolidated Pictures featured Tarzan, the Police Dog in a series with the proud name of Melodramatic Dog Features. By 1940,

7260-422: Is characterized by limited release , often at independent movie theaters , but they can also have major marketing campaigns and a wide release . Independent films are often screened at local, national, or international film festivals before distribution (theatrical or retail release). An independent film production can rival a mainstream film production if it has the necessary funding and distribution. In 1908,

7425-534: Is pure pulp , one of Mickey Spillane 's Mike Hammer novels, but Robert Aldrich 's direction is self-consciously aestheticized. The result is a brutal genre picture that also evokes contemporary anxieties about what was often spoken of simply as the Bomb. The fear of nuclear war with the Soviet Union, along with less expressible qualms about radioactive fallout from America's own atomic tests, energized many of

7590-410: Is said to have observed, "The inmates are taking over the asylum." The four partners, with advice from McAdoo (son-in-law and former Treasury Secretary of then-President Woodrow Wilson ), formed their distribution company, with Hiram Abrams as its first managing director. The original terms called for Pickford, Fairbanks, Griffith, and Chaplin to independently produce five pictures each year, but by

7755-546: The de facto ban on small productions; the independent filmmakers who had fled to Southern California during the enforcement of the trust had already laid the groundwork for the studio system of classical Hollywood cinema . In early 1910, director D.W. Griffith was sent by the Biograph Company to the west coast with his acting troupe, consisting of performers Blanche Sweet , Lillian Gish , Mary Pickford , Lionel Barrymore , and others. They began filming on

7920-648: The American Civil Liberties Union . Following on the heels of Easy Rider shortly afterward was the revived United Artists' Midnight Cowboy (also 1969), which, like Easy Rider , took numerous cues from Kenneth Anger and his influences in the French New Wave. It became the first and only X rated film to win the Academy Award for Best Picture. Midnight Cowboy also held the distinction of featuring cameo roles by many of

8085-555: The Anthology Film Archives in 1970, which would likewise prove essential to the development and preservation of independent films, even to this day. Not all low-budget films existed as non-commercial art ventures. The success of films like Little Fugitive , which had been made with low (or sometimes non-existent ) budgets encouraged a huge boom in popularity for non-studio films. Low-budget film making promised exponentially greater returns (in terms of percentages) if

8250-643: The Mexican Spitfire and Lum and Abner comedy series, thrillers featuring the Saint and the Falcon , Westerns starring Tim Holt , and Tarzan movies with Johnny Weissmuller . Jean Hersholt played Dr. Christian in six films between 1939 and 1941. The Courageous Dr. Christian (1940) was a standard entry: "In the course of an hour or so of screen time, the saintly physician managed to cure an epidemic of spinal meningitis, demonstrate benevolence towards

8415-617: The Mirisch brothers, Billy Wilder , Joseph E. Levine and others. By the late 1950s, RKO had ceased film production, and the remaining four of the big five had recognized that they did not know how to reach the youth audience. In an attempt to capture this audience, the Studios hired a host of young filmmakers (many of whom were mentored by Roger Corman ) and allowed them to make their films with relatively little studio control. Warner Brothers offered first-time producer Warren Beatty 40% of

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8580-566: The Motion Picture Patents Company or "Edison Trust" was formed as a trust . The Trust was a cartel that held a monopoly on film production and distribution comprising all the major film companies of the time ( Edison , Biograph , Vitagraph , Essanay , Selig , Lubin , Kalem , American Star , American Pathé ), the leading distributor ( George Kleine ) and the biggest supplier of raw film, Eastman Kodak . A number of filmmakers declined or were refused membership to

8745-461: The U.S. domestic box office revenue was from independent studios. The 1990s saw the rise and success of independent films not only through the film festival circuit but at the box office as well while established actors, such as Bruce Willis , John Travolta , and Tim Robbins , found success themselves both in independent films and Hollywood studio films. Teenage Mutant Ninja Turtles in 1990 from New Line Cinema grossed over $ 100 million in

8910-599: The World War I effort. Already veterans of Hollywood, the four film stars began to talk of forming their own company to better control their own work as well as their futures. They were spurred on by the actions of established Hollywood producers and distributors, who were making moves to tighten their control over their stars' salaries and creative license. With the addition of Griffith, planning began, but Hart bowed out before things had formalized. When he heard about their scheme, Richard A. Rowland , head of Metro Pictures ,

9075-404: The blockbuster Star Wars and Indiana Jones franchises. In fact, the only two movies of the movement which can be described as uncompromisingly independent are Easy Rider at the beginning, and Peter Bogdanovich 's They All Laughed , at the end. Peter Bogdanovich bought back the rights from the studio to his 1980 film and paid for its distribution out of his own pocket, convinced that

9240-564: The "Premiere" rubric. In 1947 as well, PRC was subsumed by Eagle-Lion , a British company seeking entry to the American market. Warners' former "Keeper of the Bs", Brian Foy, was installed as production chief. In the 1940s, RKO stood out among the industry's Big Five for its focus on B pictures. From a latter-day perspective, the most famous of the major studios' Golden Age B units is Val Lewton 's horror unit at RKO. Lewton produced such moody, mysterious films as Cat People (1942), I Walked with

9405-603: The "prosumer" camera segment and film schools for those who are less autodidactic. Film programs in universities such as NYU in New York and USC in Los Angeles have benefited from this transitional growth. The economic side of filmmaking is also less of an obstacle than before, because the backing of a major studio is no longer needed to access necessary movie funding. Crowdfunding services like Kickstarter , Pozible , and Tubestart have helped people raise thousands of dollars; enough to fund their own, low-budget productions. As

9570-485: The $ 5 million film The Elephant Man (1980) for Paramount. Though Eraserhead was strictly an out-of-pocket, low-budget, independent film, Lynch made the transition with unprecedented grace. The film was a huge commercial success, and earned eight Academy Award nominations, including Best Director and Best Adapted Screenplay nods for Lynch. It also established his place as a commercially viable, if somewhat dark and unconventional, Hollywood director. Seeing Lynch as

9735-542: The 1930s, the average U.S. feature production cost had essentially doubled over the 1940s, reaching $ 1 million by the turn of the decade—a 93% rise after adjusting for inflation. The first prominent victim of the changing market was Eagle-Lion, which released its last films in 1951. By 1953, the old Monogram brand had disappeared, the company having adopted the identity of its higher-end subsidiary, Allied Artists. The following year, Allied released Hollywood's last B series Westerns. Non-series B Westerns continued to appear for

9900-423: The 1950s progressed, the new low-budget paradigm of filmmaking gained increased recognition internationally, with films such as Satyajit Ray 's critically acclaimed Apu Trilogy (1955–1959). Unlike the films made within the studio system, these new low-budget films could afford to take risks and explore new artistic territory outside the classical Hollywood narrative. Maya Deren was soon joined in New York by

10065-418: The 1960s saw a major expansion in the commercial viability of a variety of B movie subgenres that became known collectively as exploitation films . The combination of intensive and gimmick-laden publicity with movies featuring vulgar subject matter and often outrageous imagery dated back decades. The term had originally defined truly fringe productions, made at the lowest depths of Poverty Row or entirely outside

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10230-772: The B movie. From their beginnings to the present day, B movies have provided opportunities both for those coming up in the profession and others whose careers are waning. Celebrated filmmakers such as Anthony Mann and Jonathan Demme learned their craft in B movies. They are where actors such as John Wayne and Jack Nicholson first became established, and they have provided work for former A movie actors and actresses, such as Vincent Price and Karen Black . Some actors and actresses, such as Bela Lugosi , Eddie Constantine , Bruce Campbell , and Pam Grier , worked in B movies for most of their careers. The terms "B actor and actress" are sometimes used to refer to performers who find work primarily or exclusively in B pictures. In 1927–28, at

10395-479: The B-grade shlock film soon fell to the level of the Z movie , a niche category of films with production values so low that they became a spectacle in their own right. The cult audiences these pictures attracted soon made them ideal candidates for midnight movie screenings revolving around audience participation and cosplay . In 1968, a young filmmaker named George A. Romero shocked audiences with Night of

10560-586: The Big Five over to A-film production, making the smaller studios even more important as B movie suppliers. Genre pictures made at very low cost remained the backbone of Poverty Row, with even Republic's and Monogram's budgets rarely climbing over $ 200,000. Many smaller Poverty Row firms folded as the eight majors, with their proprietary distribution exchanges, now commanded about 95% of U.S. and Canadian box office receipts. In 1946, independent producer David O. Selznick brought his bloated-budget spectacle Duel in

10725-535: The Body Snatchers (1956), released by Allied Artists, treats conformist pressures and the evil of banality in haunting, allegorical fashion. The Amazing Colossal Man (1957), directed by Bert I. Gordon , is both a monster movie that happens to depict the horrific effects of radiation exposure and "a ferocious cold-war fable [that] spins Korea , the army's obsessive secrecy, and America's post-war growth into one fantastic whole". The Amazing Colossal Man

10890-615: The Edison era of the early 1900s, many Jewish immigrants had found jobs in the U.S. film industry. Under the Edison Trust, they were able to make their mark in a brand-new business: the exhibition of films in storefront theaters called nickelodeons . Within a few years, ambitious men like Samuel Goldwyn , Carl Laemmle , Adolph Zukor , Louis B. Mayer , and the Warner Brothers (Harry, Albert, Samuel, and Jack) had switched to

11055-627: The Hollywood movie studios to sell their theater chains and to eliminate certain anti-competitive practices. This effectively brought an end to the studio system of Hollywood's Golden Age . By 1958, many of the reasons for creating the SIMPP had been corrected and SIMPP closed its offices. The efforts of the SIMPP and the advent of inexpensive portable cameras during World War II effectively made it possible for any person in America with an interest in making films to write, produce, and direct one without

11220-554: The Hollywood system. Many graphically depicted the wages of sin in the context of promoting prudent lifestyle choices, particularly " sexual hygiene ". Audiences might see explicit footage of anything from a live birth to a ritual circumcision. Such films were not generally booked as part of movie theaters' regular schedules but rather presented as special events by traveling roadshow promoters (they might also appear as fodder for " grindhouses ", which typically had no regular schedule at all). The most famous of those promoters, Kroger Babb ,

11385-534: The Living Dead , a new kind of intense and unforgiving independent horror film. This film was released just after the abandonment of the production code, but before the adoption of the MPAA rating system . As such, it was the first and last film of its kind to enjoy a completely unrestricted screening, in which young children were able to witness Romero's new brand of highly realistic gore. This film would help to set

11550-526: The Pickford/Fairbanks Studio, but did not own a studio lot as such. Because of this, many of their films would be shot on location. Primarily acting as bankers, they offered money to independent producers. Thus UA did not have the overhead, the maintenance or the expensive production staff which ran up costs at other studios. UA went public in 1956, and as the other mainstream studios fell into decline, UA prospered, adding relationships with

11715-785: The Republic Westerns with John Wayne and the Three Mesquiteers achieved a uniquely American perfection of the well-made story." At the far end of the industry, Poverty Row's Ajax put out oaters starring Harry Carey , then in his fifties. The Weiss outfit had the Range Rider series, the American Rough Rider series, and the Morton of the Mounted "northwest action thrillers". One low-budget oater of

11880-457: The Sun to market with heavy nationwide promotion and wide release. The distribution strategy was a major success, despite what was widely perceived as the movie's poor quality. The Duel release anticipated practices that fueled the B movie industry in the late 1950s; when the top Hollywood studios made them standard two decades after that, the B movie was hard hit. Considerations beside cost made

12045-512: The United States . The Hollywood oligopoly replaced the Edison monopoly. Within this new system, a pecking order was soon established which left little room for any newcomers. By the mid-1930s, at the top were the five major studios, 20th Century Fox , Metro-Goldwyn-Mayer , Paramount Pictures , RKO Pictures , and Warner Bros. Then came three smaller companies, Columbia Pictures , United Artists , and Universal Studios . Finally there

12210-452: The United States largely declined by the end of the 1950s. This shift was due to the rise of commercial television, which prompted film studio B movie production departments to transition into television film production divisions. These divisions continued to create content similar to B movies, albeit in the form of low-budget films and series. Today, the term "B movie" is used in a broader sense. In post-Golden Age usage, B movies can encompass

12375-404: The United States making it the most successful indie film in box-office history to that point. Miramax Films had a string of hits with Sex, Lies, and Videotape , My Left Foot , and Clerks , putting Miramax and New Line Cinema in the sights of big companies looking to cash in on the success of independent studios. In 1993, Disney bought Miramax for $ 60 million. Turner Broadcasting , in

12540-630: The World Ended , half of Arkoff and Nicholson's first twin-bill package. Corman directed over fifty feature films through 1990. As of 2007, he remained active as a producer, with more than 350 movies to his credit. Often referred to as the "King of the Bs", Corman has said that "to my way of thinking, I never made a 'B' movie in my life", as the traditional B movie was dying out when he began making pictures. He prefers to describe his metier as "low-budget exploitation films". In later years Corman, both with AIP and as head of his own companies, helped launch

12705-530: The aid of any major film studio . These circumstances soon resulted in a number of critically acclaimed and highly influential works, including Maya Deren 's Meshes of the Afternoon in 1943, Kenneth Anger's Fireworks in 1947, and Morris Engel, Ruth Orkin and Ray Abrashkin's Little Fugitive in 1953. Filmmakers such as Ken Jacobs , with little or no formal training, began to experiment with new ways of making and shooting films. Little Fugitive became

12870-411: The availability of new technologies has fueled the democratization of filmmaking and the growth of independent film. In the late forties and fifties, new inexpensive portable cameras made it easier for independent filmmakers to produce content without studio backing. The emergence of camcorders in the eighties broadened the pool of filmmakers experimenting with the newly available technology. More recently,

13035-406: The average U.S. feature film cost $ 375,000 to produce. A broad range of motion pictures occupied the B category. The leading studios made not only clear-cut A and B films, but also movies classifiable as "programmers" (also known as "in-betweeners" or "intermediates"). As Taves describes, "Depending on the prestige of the theater and the other material on the double bill, a programmer could show up at

13200-465: The average production cost of an American feature was $ 400,000, a negligible increase over ten years. A number of small Hollywood companies had folded around the turn of the decade, including the ambitious Grand National , but a new firm, Producers Releasing Corporation (PRC), emerged as third in the Poverty Row hierarchy behind Republic and Monogram. The double feature, never universal, was still

13365-511: The bottom line. Poverty Row studios, from modest outfits like Mascot Pictures , Tiffany Pictures , and Sono Art-World Wide Pictures , down to shoestring operations, made exclusively B movies, serials, and other shorts, and also distributed totally independent productions and imported films. In no position to directly block book, they mostly sold regional distribution exclusivity to " states rights " firms, which in turn peddled blocks of movies to exhibitors, typically six or more pictures featuring

13530-433: The business changed, these "producing partners" drifted away. Goldwyn and Disney left for RKO , Wanger for Universal Pictures , Selznick and Korda for retirement . By the late 1940s, United Artists had virtually ceased to exist as either a producer or distributor. In 1941, Mary Pickford , Charles Chaplin , Walt Disney , Orson Welles , Samuel Goldwyn , David O. Selznick , Alexander Korda , and Walter Wanger —many of

13695-482: The careers of Francis Ford Coppola , Jonathan Demme , Robert Towne , and Robert De Niro , among many others. In the late 1950s, William Castle became known as the great innovator of the B movie publicity gimmick. Audiences of Macabre (1958), an $ 86,000 production distributed by Allied Artists, were invited to take out insurance policies to cover potential death from fright. The 1959 creature feature The Tingler featured Castle's most famous gimmick, Percepto: at

13860-420: The classic double feature vanished from many American theaters during the 1950s. The major studios promoted the benefits of recycling, offering former headlining movies as second features in the place of traditional B films. With television airing many classic Westerns as well as producing its own original Western series, the cinematic market for B oaters in particular was drying up. After barely inching forward in

14025-546: The climate of independent horror for decades to come, as films like The Texas Chain Saw Massacre (1974) and Cannibal Holocaust (1980) continued to push the envelope. With the production code abandoned and violent and disturbing films like Romero's gaining popularity, Hollywood opted to placate the uneasy filmgoing public with the MPAA ratings system, which would place restrictions on ticket sales to young people. Unlike

14190-569: The craft. Aspiring filmmakers can range from those simply with access to a smartphone or digital camera, to those who write "spec" scripts (to pitch to studios), actively network, and use crowdsourcing and other financing to get their films professionally produced. Oftentimes, aspiring filmmakers have other day-jobs to support themselves financially while they pitch their scripts and ideas to independent film production companies, talent agents, and wealthy investors. This recent technology-fueled renaissance has helped fuel other supporting industries such as

14355-591: The decade, more than four thousand pictures, are classifiable as Bs. The Western was by far the predominant B genre in both the 1930s and, to a lesser degree, the 1940s. Film historian Jon Tuska has argued that "the 'B' product of the Thirties—the Universal films with [Tom] Mix , [Ken] Maynard , and [Buck] Jones , the Columbia features with Buck Jones and Tim McCoy , the RKO George O'Brien series,

14520-551: The defiance of the now-establishment New Hollywood, proposing that "all film schools be blown up and all boring films never be made again." In 1978, Sterling Van Wagenen and Charles Gary Allison , with Chairperson Robert Redford , (veteran of New Hollywood and star of Butch Cassidy and the Sundance Kid ) founded the Utah/US Film Festival in an effort to attract more filmmakers to Utah and showcase what

14685-446: The disenfranchised, set an example for wayward youth, and calm the passions of an amorous old maid." Down in Poverty Row, low budgets led to less palliative fare. Republic aspired to major-league respectability while making many cheap and modestly budgeted Westerns, but there was not much from the bigger studios that compared with Monogram " exploitation pictures " like juvenile delinquency exposé Where Are Your Children? (1943) and

14850-526: The distance from Edison's home base of New Jersey made it more difficult for the MPPC to enforce its patents. The Edison Trust was soon ended by two decisions of the Supreme Court of the United States : one in 1912, which canceled the patent on raw film, and a second in 1915, which cancelled all MPPC patents. Though these decisions succeeded at legalizing independent film, they would do little to remedy

15015-416: The distribution of prestigious films from independent outfits; Grand National , active 1936–40, occupied an analogous niche on Poverty Row, releasing mostly independent productions ): Taves estimates that half of the films produced by the eight majors in the 1930s were B movies. Calculating in the three hundred or so films made annually by the many Poverty Row firms, approximately 75% of Hollywood movies from

15180-512: The double feature prevailed. At the larger local venues controlled by the majors, movies might turn over on a weekly basis. At the thousands of smaller, independent theaters, programs often changed two or three times a week. To meet the constant demand for new B product, the low end of Poverty Row turned out a stream of micro-budget movies rarely much more than sixty minutes long; these were known as "quickies" for their tight production schedules—as short as four days. As Azam Patel describes, "Many of

15345-414: The double feature remained a popular exhibition mode. It was standard policy at 25% of theaters and used part-time at an additional 36%. The leading Poverty Row firms began to broaden their scope; in 1947, Monogram established a subsidiary, Allied Artists , to develop and distribute relatively expensive films, mostly from independent producers. Around the same time, Republic launched a similar effort under

15510-435: The drive-in movie became one of the defining symbols of American popular culture in the 1950s. At the same time, many local television stations began showing B genre films in late-night slots, popularizing the notion of the midnight movie . Increasingly, American-made genre films were joined by foreign movies acquired at low cost and, where necessary, dubbed for the U.S. market. In 1956, distributor Joseph E. Levine financed

15675-432: The end of the silent era , the production cost of an average feature from a major Hollywood studio ranged from $ 190,000 at Fox to $ 275,000 at Metro-Goldwyn-Mayer . That average reflected both "specials" that might cost as much as $ 1 million and films made quickly for around $ 50,000. These cheaper films (not yet called B movies ) allowed the studios to derive maximum value from facilities and contracted staff in between

15840-417: The end of the year, Ulmer had also made the teen-themed musical Jive Junction as well as Isle of Forgotten Sins , a South Seas adventure set around a brothel. In 1948, a Supreme Court ruling in a federal antitrust suit against the majors outlawed block booking and led to the Big Five divesting their theater chains. With audiences draining away to television and studios scaling back production schedules,

16005-776: The era's genre films. Science fiction, horror, and various hybrids of the two were now of central economic importance to the low-budget end of the business. Most down-market films of the type—like many of those produced by William Alland at Universal (such as Creature from the Black Lagoon (1954)) and Sam Katzman at Columbia (including It Came from Beneath the Sea (1955))—provided little more than thrills, though their special effects could be impressive. But these were genres whose fantastic nature could also be used as cover for mordant cultural observations often difficult to make in mainstream movies. Director Don Siegel 's Invasion of

16170-411: The era, made totally outside the studio system, profited from an outrageous concept: a Western with a cast consisting of only little people , The Terror of Tiny Town (1938) was such a success in its independent bookings that Columbia picked it up for distribution. Series of various genres, featuring recurrent, title-worthy characters or name actors in familiar roles, were particularly popular during

16335-435: The expanding second-feature market. Block booking became standard practice: to get access to a studio's attractive A pictures, many theaters were obliged to rent the company's entire output for a season. With the B films rented at a flat fee (rather than the box office percentage basis of A films), rates could be set virtually guaranteeing the profitability of every B movie. The parallel practice of blind bidding largely freed

16500-489: The features released in the United States and usually cost between $ 5 and $ 10 million to produce. Hollywood was producing these three different classes of feature films by means of three different types of producers. The superior products were the large, budget blockbusters and high-cost star vehicles marketed by the six major studio producer-distributors. Budgets on the major studios' pictures averaged $ 100 million, with approximately one-third of it spent on marketing because of

16665-502: The film "into as many cinemas as he could for a week's run, then withdrawing it before poor word-of-mouth withdrew it for him". Hercules opened at a remarkable 600 theaters, and the strategy was a smashing success: the film earned $ 4.7 million in domestic rentals. Just as valuable to the bottom line, it was even more successful overseas. Within a few decades, Hollywood was dominated by both movies and an exploitation philosophy very much like Levine's. Also playing rounds during this time

16830-406: The film could have a successful run in the theaters. During this time, independent producer/director Roger Corman began a sweeping body of work that would become legendary for its frugality and grueling shooting schedule. Until his so-called "retirement" as a director in 1971 (he continued to produce films even after this date), he would produce up to seven movies a year, matching and often exceeding

16995-423: The film's climax, buzzers attached to select theater seats unexpectedly rattled a few audience members, prompting either appropriate screams or even more appropriate laughter. With such films, Castle "combine[d] the saturation advertising campaign perfected by Columbia and Universal in their Sam Katzman and William Alland packages with centralized and standardized publicity stunts and gimmicks that had previously been

17160-428: The filmmaking business would slowly squeeze out the more idiosyncratic of these young filmmakers, while ensconcing the more malleable and commercially successful of them. Film critic Manohla Dargis described this era as the "halcyon age" of the decade's filmmaking that "was less revolution than business as usual, with rebel hype". She also pointed out in her New York Times article that enthusiasts insisted this era

17325-432: The first decade of sound film. Fox's many B series, for instance, included Charlie Chan mysteries, Ritz Brothers comedies, and musicals with child star Jane Withers . These series films are not to be confused with the short, cliffhanger -structured serials that sometimes appeared on the same program. As with serials, however, many series were intended to attract young people—a theater that twin-billed part-time might run

17490-608: The first independent film to be nominated for Academy Award for Best Original Screenplay at the American Academy Awards . It also received Silver Lion at Venice . Both Engel and Anger's films won acclaim overseas from the burgeoning French New Wave , with Fireworks inspiring praise and an invitation to study under him in Europe from Jean Cocteau , and François Truffaut citing Little Fugitive as an essential inspiration to his seminal work, The 400 Blows . As

17655-401: The five-per-year schedule that the executives at United Artists had once thought impossible. Like those of the avant-garde, the films of Roger Corman took advantage of the fact that unlike the studio system, independent films had never been bound by its self-imposed production code . Corman's example (and that of others like him) would help start a boom in independent B-movies in the 1960s,

17820-508: The following year, two New Hollywood directors had become sufficiently established for Coppola to be offered oversight of Paramount's The Godfather (1972) and Lucas had obtained studio funding for American Graffiti (1973) from Universal. In the mid-1970s, the major Hollywood studios continued to tap these new filmmakers for both ideas and personnel, producing films such as Paper Moon (1973) and Taxi Driver (1976), all of which met with critical and commercial success. These successes by

17985-495: The former Midnite Movies line for Blu-ray release. B movie A B movie , or B film , is a type of cheap, poorly made commercial motion picture . Originally, during the Golden Age of Hollywood , this term specifically referred to films meant to be shown as the lesser-known second half of a double feature , somewhat similar to B-sides in recorded music. However, the production of such films as "second features" in

18150-592: The game. Though the eventual breakup of the studio system and its restrictive chain-theater distribution network would leave independent movie houses eager for the kind of populist, seat-filling product of the Poverty Row studios, that same paradigm shift would also lead to the decline and ultimate disappearance of "Poverty Row" as a Hollywood phenomenon. While the kinds of films produced by Poverty Row studios only grew in popularity, they would eventually become increasingly available both from major production companies and from independent producers who no longer needed to rely on

18315-475: The gross on his film Bonnie and Clyde (1967) instead of a minimal fee. The movie had grossed over $ 70 million worldwide by 1973. These initial successes paved the way for the studio to relinquish almost complete control to the film school generation and began what the media dubbed " New Hollywood ." Dennis Hopper , the American actor, made his writing and directing debut with Easy Rider (1969). Along with his producer/co-star/co-writer Peter Fonda , Hopper

18480-419: The industry's top product, the A films, premiered at a small number of select first-run houses in major cities. Double features were not the rule at these prestigious venues. As described by Edward Jay Epstein , "During these first runs, films got their reviews, garnered publicity, and generated the word of mouth that served as the principal form of advertising." Then it was off to the subsequent-run market where

18645-487: The large release campaigns. Another class of Hollywood feature film included art films, specialty films, and other niche-market fare controlled by the conglomerates' indie subsidiaries. Budgets on these indie films averaged $ 40 million per release in the early 2000s, with $ 10 million to $ 15 million spent on marketing (MPA, 2006:12). The final class of film consisted of genre and specialty films whose release campaigns were administered by independent producer-distributors with only

18810-778: The largest film festival in the world. Other large events include the Toronto International Film Festival , Hong Kong International Film Festival , and the Panafrican Film and TV Festival of Ouagadougou . The European Union , specifically through the European Cinema and VOD Initiative (ECVI), has established programs that attempt to adapt the film industry to an increasing digital demand for film on video on demand services, outside of theatrical screenings. With this program, VOD offerings are paired with traditional movie screenings. There

18975-427: The leading figures in American silent cinema ( Mary Pickford , Charles Chaplin , Douglas Fairbanks , and D. W. Griffith ) formed United Artists. Each held a 20% stake, with the remaining 20% held by lawyer William Gibbs McAdoo . The idea for the venture originated with Fairbanks, Chaplin, Pickford, and cowboy star William S. Hart a year earlier as they were traveling around the U.S. selling Liberty bonds to help

19140-593: The line between A and B movies ambiguous. Films shot on B-level budgets were occasionally marketed as A pictures or emerged as sleeper hits : one of 1943's biggest films was Hitler's Children , an RKO thriller made for a fraction over $ 200,000. It earned more than $ 3 million in rentals, industry language for a distributor's share of gross box office receipts. Particularly in the realm of film noir , A pictures sometimes echoed visual styles generally associated with cheaper films. Programmers, with their flexible exhibition role, were ambiguous by definition. As late as 1948,

19305-484: The lower end of the industry, "exploitation" became a way to refer to the entire field of low-budget genre films. The 1960s saw exploitation-style themes and imagery become increasingly central to the realm of the B. Exploitation movies in the original sense continued to appear: 1961's Damaged Goods , a cautionary tale about a young lady whose boyfriend's promiscuity leads to venereal disease , comes complete with enormous, grotesque closeups of VD's physical effects. At

19470-409: The majors from worrying about their Bs' quality; even when booking in less than seasonal blocks, exhibitors had to buy most pictures sight unseen. The five largest studios: Metro-Goldwyn-Mayer , Paramount Pictures , Fox Film Corporation ( 20th Century Fox as of 1935), Warner Bros. , and RKO Radio Pictures (descendant of FBO), also belonged to companies with sizable theater chains, further securing

19635-473: The members of New Hollywood led each of them, in turn, to make more and more extravagant demands, both on the studio and eventually on the audience. While most members of the New Hollywood generation were, or started out as, independent filmmakers, a number of their projects were produced and released by major studios. The New Hollywood generation soon became firmly entrenched in a revived incarnation of

19800-719: The mid-2000s, first to Sony Pictures Home Entertainment and then to 20th Century Fox Home Entertainment ; under Fox's tenure, the banner was expanded to include Fox library titles. All double feature titles released during the Fox era were two-disc packages. By 2011, no new titles were forthcoming; the previous catalog titles slowly went out of print and the Midnite Movies website was taken down. Beginning in 2013, independent media labels such as Shout! Factory (and sub-label Scream Factory), Kino Lorber Studio Classics, Twilight Time and Olive Films have licensed MGM-owned titles from

19965-479: The most famous of Meyer's sexploitation pictures. Crafted for constant titillation but containing no nudity, it was aimed at the same "passion pit" drive-in circuit that screened AIP teen movies with wink-wink titles like Beach Blanket Bingo (1965) and How to Stuff a Wild Bikini (1966), starring Annette Funicello and Frankie Avalon . Roger Corman's The Trip (1967) for American International, written by veteran AIP/Corman actor Jack Nicholson , never shows

20130-536: The old studios from financial ruin by providing them with a new formula for success. Indeed, it was during this period that the very definition of an independent film became blurred. Though Midnight Cowboy was financed by United Artists, the company was certainly a studio. Likewise, Zoetrope was another "independent studio" which worked within the system to make a space for independent directors who needed funding. George Lucas would leave Zoetrope in 1971 to create his own independent studio, Lucasfilm , which would produce

20295-628: The picture was better than what the studio believed — he eventually went bankrupt because of this. In retrospect, it can be seen that Steven Spielberg 's Jaws (1975) and George Lucas 's Star Wars (1977) marked the beginning of the end for the New Hollywood. With their unprecedented box-office successes, these movies jump-started Hollywood's blockbuster mentality, giving studios a new paradigm as to how to make money in this changing commercial landscape. The focus on high-concept premises, with greater concentration on tie-in merchandise (such as toys), spin-offs into other media (such as soundtracks), and

20460-445: The poorest theaters, such as the 'grind houses' in the larger cities, screened a continuous program emphasizing action with no specific schedule, sometimes offering six quickies for a nickel in an all-night show that changed daily." Many small theaters never saw a big-studio A film, getting their movies from the states rights concerns that handled almost exclusively Poverty Row product. Millions of Americans went to their local theaters as

20625-431: The potential of independent film could be. At the time, the main focus of the event was to present a series of retrospective films and filmmaker panel discussions; however it also included a small program of new independent films. The jury of the 1978 festival was headed by Gary Allison , and included Verna Fields , Linwood Gale Dunn , Katherine Ross , Charles E. Sellier Jr. , Mark Rydell , and Anthea Sylbert . In 1981,

20790-426: The prevailing exhibition model: in 1941, fifty percent of theaters were double-billing exclusively, and others employed the policy part-time. In the early 1940s, legal pressure forced the studios to replace seasonal block booking with packages generally limited to five pictures. Restrictions were also placed on the majors' ability to enforce blind bidding. These were crucial factors in the progressive shift by most of

20955-485: The principal aim of which was to bring in the youth market which the major studios had lost touch with. By promising sex , wanton violence , drug use , and nudity , these films hoped to draw audiences to independent theaters by offering to show them what the major studios could not. Horror and science fiction films experienced a period of tremendous growth during this time. As these tiny producers, theaters, and distributors continued to attempt to undercut one another,

21120-627: The prison film Women in Bondage (1943). In 1947, PRC's The Devil on Wheels brought together teenagers, hot rods , and death. The little studio had its own house auteur : with his own crew and relatively free rein, director Edgar G. Ulmer was known as "the Capra of PRC". Ulmer made films of every generic stripe: his Girls in Chains was released in May 1943, six months before Women in Bondage ; by

21285-638: The production code, this rating system posed a threat to independent films in that it would affect the number of tickets they could sell and cut into the grindhouse theaters' share of the youth market. This change would further widen the divide between commercial and non-commercial films. However, having a film audience-classified is strictly voluntary for independents and there is no legal impediment to releasing movies on an unrated basis. However, unrated movies face obstacles in marketing because media outlets, such as TV channels, newspapers and websites, often place their own restrictions on movies that do not come with

21450-434: The production side of the business. After hearing about Biograph's success in Hollywood, in 1913 many such would-be movie-makers headed west to avoid the fees imposed by Edison. Soon they were the heads of a new kind of enterprise: the movie studio . By establishing a new system of production, distribution, and exhibition which was independent of The Edison Trust in New York, these studios opened up new horizons for cinema in

21615-598: The production, distribution, and exhibition of films. In 1942, the SIMPP filed an antitrust suit against Paramount's United Detroit Theatres. The complaint accused Paramount of conspiracy to control first-run and subsequent-run theaters in Detroit. It was the first antitrust suit brought by producers against exhibitors alleging monopoly and restraint of trade. In 1948, the United States Supreme Court Paramount Decision ordered

21780-438: The program "balance", the practice of pairing different sorts of features suggested to potential customers that they could count on something of interest no matter what specifically was on the bill. The low-budget picture of the 1920s thus evolved into the second feature, the B movie, of Hollywood's Golden Age. The major studios , at first resistant to the double feature, soon adapted; all established B units to provide films for

21945-422: The purview of the local exhibitor". The postwar drive-in theater boom was vital to the expanding independent B movie industry. In January 1945, there were 96 drive-ins in the United States; a decade later, there were more than 3,700. Unpretentious pictures with simple, familiar plots and reliable shock effects were ideally suited for auto-based film viewing, with all its attendant distractions. The phenomenon of

22110-466: The same people who were members of United Artists—founded the Society of Independent Motion Picture Producers . Later members included William Cagney , Sol Lesser , and Hal Roach . The Society aimed to preserve the rights of independent producers in an industry overwhelmingly controlled by the studio system. SIMPP fought to end monopolistic practices by the five major Hollywood studios which controlled

22275-409: The same star (a relative status on Poverty Row). Two "major-minors", Universal Studios and rising Columbia Pictures had production lines roughly similar to, though somewhat better endowed than, the top Poverty Row studios. In contrast to the Big Five majors, Universal and Columbia had few or no theaters, though they did have top-rank film distribution exchanges. In the standard Golden Age model,

22440-559: The same time that the maverick film students of the American New Wave were developing the skills they would use to take over Hollywood, many of their peers had begun to develop their style of filmmaking in a different direction. Influenced by foreign and art house directors such as Ingmar Bergman and Federico Fellini , exploitation shockers (i.e. Joseph P. Mawra , Michael Findlay , and Henri Pachard ) and avant-garde cinema, ( Kenneth Anger , Maya Deren and Bruce Conner )

22605-561: The same time, the concept of fringe exploitation was merging with a related, similarly venerable tradition: " nudie " films featuring nudist-camp footage or striptease artists like Bettie Page had simply been the softcore pornography of previous decades. As far back as 1933, This Nude World was "Guaranteed the Most Educational Film Ever Produced!" In the late 1950s, as more of the old grindhouse theaters devoted themselves specifically to "adult" product,

22770-484: The same time, the realm of the B movie was becoming increasingly fertile territory for experimentation, both serious and outlandish. Ida Lupino , a leading actress, established herself as Hollywood's sole female director of the era. In short, low-budget pictures made for her production company, The Filmakers, Lupino explored taboo subjects such as rape in 1950's Outrage and 1953's self-explanatory The Bigamist . Her best known directorial effort, The Hitch-Hiker ,

22935-561: The same year that United Artists, bought out by MGM after the financial failure of Michael Cimino 's Heaven's Gate (1980), ceased to exist as a venue for independent filmmakers, Sterling Van Wagenen left the film festival to help found the Sundance Institute with Robert Redford. In 1985, the now well-established Sundance Institute, headed by Sterling Van Wagenen, took over management of the US Film Festival, which

23100-483: The scripts were based on studio pitches and subsequently paid for by the studios, the production financing was from the studio, and the marketing and distribution of the films were designed and controlled by the studio's advertising agency. Though Coppola made considerable efforts to resist the influence of the studios, opting to finance his risky 1979 film Apocalypse Now himself rather than compromise with skeptical studio executives, he, and filmmakers like him, had saved

23265-523: The shooting of new footage with American actor Raymond Burr that was edited into the Japanese sci-fi horror film Godzilla . The British Hammer Film Productions made the successful The Curse of Frankenstein (1957) and Dracula (1958), major influences on future horror film style. In 1959, Levine's Embassy Pictures bought the worldwide rights to Hercules , a cheaply made Italian movie starring American-born bodybuilder Steve Reeves . On top of

23430-493: The standards of both director and studio, with the longest shooting schedule and biggest budget Corman had ever enjoyed. But it is generally seen as a B movie: the schedule was still a mere fifteen days, the budget just $ 200,000 (one tenth the industry average), and its 85-minute running time close to an old thumbnail definition of the B: "Any movie that runs less than 80 minutes." With the loosening of industry censorship constraints ,

23595-409: The studio system, which financed the development, production and distribution of their films. Very few of these filmmakers ever independently financed or independently released a film of their own, or ever worked on an independently financed production during the height of the generation's influence. Seemingly independent films such as Taxi Driver , The Last Picture Show and others were studio films:

23760-411: The studios. Meanwhile, in 1951, lawyers-turned-producers Arthur Krim and Robert Benjamin had made a deal with the remaining stockholders of United Artists which would allow them to make an attempt to revive the company and, if the attempt was successful, buy it after five years. The attempt was a success, and in 1955 United Artists became the first "studio" without an actual studio. UA leased space at

23925-408: The switch from film to digital cameras, inexpensive non-linear editing and the move to distribution via the internet have led to more people being able to make and exhibit movies of their own, including young people and individuals from marginalized communities. These people may have little to no formal technical or academic training, but instead are autodidactic filmmakers, using online sources to learn

24090-487: The term has somewhat contradictory connotations: it may signal an opinion that a certain movie is (a) a "genre film" with minimal artistic ambitions or (b) a lively, energetic film uninhibited by the constraints imposed on more expensive projects and unburdened by the conventions of putatively serious independent film . The term is also now used loosely to refer to some higher-budget, mainstream films with exploitation-style content, usually in genres traditionally associated with

24255-407: The time the company got underway in 1920–1921, feature films were becoming more expensive and more polished, and running times had settled at around ninety minutes (or eight reels). It was believed that no one, no matter how popular, could produce and star in five quality feature films a year. By 1924, Griffith had dropped out and the company was facing a crisis: either bring in others to help support

24420-636: The top Warhol superstars , who had already become symbols of the militantly anti-Hollywood climate of NYC's independent film community. Within a month, another young Corman trainee, Francis Ford Coppola , made his debut in Spain at the Donostia-San Sebastian International Film Festival with The Rain People (1969), a film he had produced through his own company, American Zoetrope . Though The Rain People

24585-413: The top or bottom of the marquee." On Poverty Row, many Bs were made on budgets that would have barely covered petty cash on a major's A film, with costs at the bottom of the industry running as low as $ 5,000. By the mid-1930s, the double feature was the dominant U.S. exhibition model, and the majors responded. In 1935, B movie production at Warner Bros. was raised from 12 to 50% of studio output. The unit

24750-681: The top ten box-office releases of 1940 had averaged 112.5 minutes; the average length of 1955's top ten was 123.4. In their modest way, the Bs were following suit. The age of the hour-long feature film was past; 70 minutes was now roughly the minimum. While the Golden Age-style second feature was dying, B movie was still used to refer to any low-budget genre film featuring relatively unheralded performers (sometimes referred to as B actors ). The term retained its earlier suggestion that such movies relied on formulaic plots, "stock" character types, and simplistic action or unsophisticated comedy. At

24915-442: The top-billed feature films, many had running times of 70 minutes or less. The term connoted a general perception that B movies were inferior to the more lavishly budgeted headliners; individual B films were often ignored by critics. Latter-day B movies still sometimes inspire multiple sequels , but series are less common. As the average running time of top-of-the-line films increased, so did that of B pictures. In its current usage,

25080-476: The trust and came to be described as "independent". At the time of the formation of the MPPC, Thomas Edison owned most of the major patents relating to motion pictures, including that for raw film . The MPPC vigorously enforced its patents, constantly bringing suits and receiving injunctions against independent filmmakers. Because of this, a number of filmmakers responded by building their own cameras and moving their operations to Hollywood, California , where

25245-444: The use of sequels (which had been made more respectable by Coppola's The Godfather Part II ), all showed the studios how to make money in the new environment. On realizing how much money could potentially be made in films, major corporations started buying up the remaining Hollywood studios, saving them from the oblivion which befell RKO in the 50s. Eventually, even RKO was revived, the corporate mentality these companies brought to

25410-410: Was K. Gordon Murray , known for distributing international matinee fare like the 1959 Mexican kids' movie Santa Claus . Despite all the transformations in the industry, by 1961 the average production cost of an American feature film was still only $ 2 million —after adjusting for inflation, less than 10% more than it had been in 1950. The traditional twin bill of B film preceding and balancing

25575-401: Was " Poverty Row ", a catch-all term used to encompass any other smaller studio that managed to fight their way up into the increasingly exclusive movie business. While the small studios that made up Poverty Row could be characterized as existing "independently" of any major studio, they utilized the same kind of vertically and horizontally integrated systems of business as the larger players in

25740-636: Was "when American movies grew up (or at least starred underdressed actresses); when directors did what they wanted (or at least were transformed into brands); when creativity ruled (or at least ran gloriously amok, albeit often on the studio's dime)." During the 1970s, shifts in thematic depictions of sexuality and violence occurred in American cinema, prominently featuring heightened depictions of realistic sex and violence. Directors who wished to reach mainstream audiences of Old Hollywood quickly learned to stylize these themes to make their films appealing and attractive rather than repulsive or obscene. However, at

25905-522: Was a plan in part to take over the independent film industry and at the same time start "independent" studios of their own. The following are all "indie" studios owned by conglomerate Hollywood: By the early 2000s, Hollywood was producing three different classes of films: 1) big-budget blockbusters , 2) art films , specialty films and niche-market films produced by the conglomerate-owned "indies" and 3) genre and specialty films coming from true indie studios and producers. The third category comprised over half

26070-481: Was experiencing financial difficulties. Gary Beer and Sterling Van Wagenen spearheaded production of the inaugural Sundance Film Festival which included Program Director Tony Safford and Administrative Director Jenny Walz Selby. In 1991, the festival was officially renamed the Sundance Film Festival, after Redford's famous role as The Sundance Kid . Through this festival the Independent Cinema movement

26235-541: Was headed by Bryan Foy , known as the "Keeper of the Bs". At Fox, which also shifted half of its production line into B territory, Sol M. Wurtzel was similarly in charge of more than twenty movies a year during the late 1930s. A number of the top Poverty Row firms consolidated: Sono Art joined another company to create Monogram Pictures early in the decade. In 1935, Monogram, Mascot, and several smaller studios merged to establish Republic Pictures . The former heads of Monogram soon sold off their Republic shares and set up

26400-420: Was in the vanguard of marketing low-budget, sensationalistic films with a "100% saturation campaign", inundating the target audience with ads in almost any imaginable medium. In the era of the traditional double feature, no one would have characterized these graphic exploitation films as "B movies". With the majors having exited traditional B production and exploitation-style promotion becoming standard practice at

26565-645: Was largely overlooked by American audiences, Zoetrope would become a powerful force in New Hollywood. Through Zoetrope, Coppola formed a distribution agreement with studio giant Warner Bros., which he would exploit to achieve wide releases for his films without making himself subject to their control. These three films provided the major Hollywood studios with both an example to follow and a new crop of talent to draw from. Zoetrope co-founder George Lucas made his feature film debut with THX 1138 (1971), also released by Zoetrope through their deal with Warner Bros., announcing himself as another major talent of New Hollywood. By

26730-562: Was launched. Such notable figures as Kevin Smith , Robert Rodriguez , Quentin Tarantino , David O. Russell , Paul Thomas Anderson , Steven Soderbergh , James Wan , Hal Hartley , Joel and Ethan Coen and Jim Jarmusch garnered resounding critical acclaim and unprecedented box office sales. The significance of the Sundance Film Festival is documented in the work of Professor Emanuel Levy Cinema of Outsiders: The Rise of American Independent Film, (NYU Press, 1999; 2001). In 2005, about 15% of

26895-629: Was primarily derived from the AIP library (including most of Roger Corman and Vincent Price 's horror films), but also included films from other MGM-owned libraries, namely United Artists , Cannon Films , and Empire International Pictures ; films from Hammer Film Productions and Amicus Productions were also licensed and released under the banner. The DVDs were first released as single films, but most later releases would be double features on single double-sided discs. The "Midnite Movies" line continued as MGM Home Entertainment switched distributors twice in

27060-479: Was released by a new company whose name was much bigger than its budgets. American International Pictures (AIP), founded in 1956 by James H. Nicholson and Samuel Z. Arkoff in a reorganization of their American Releasing Corporation (ARC), soon became the leading U.S. studio devoted entirely to B-cost productions. American International helped keep the original-release double bill alive through paired packages of its films: these movies were low-budget, but instead of

27225-408: Was responsible for one of the first completely independent films of New Hollywood. Easy Rider debuted at Cannes and garnered the "First Film Award" ( French : Prix de la premiere oeuvre ) after which it received two Oscar nominations, one for best original screenplay and one for Corman-alum Jack Nicholson 's breakthrough performance in the supporting role of George Hanson, an alcoholic lawyer for

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