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54-564: The New Paper Big Walk was a mass-participation walking event held annually in Singapore from 1991 to 2016. It holds the official Guinness World Record as world's largest walk when 77,500 walkers participated on 21 May 2000 at the Singapore National Stadium . The 10-kilometre walk takes an estimated 3 hours to complete and usually starts from its traditional starting point, Singapore National Stadium at 6 o'clock in

108-467: A Guinness employee who recommended them to Hugh Beaver . After an interview in 1954 in which the Guinness directors enjoyed testing the twins' knowledge of records and unusual facts, the brothers agreed to start work on the book that would become The Guinness Book of Records . In August 1955, the first slim green volume, 198 pages long, appeared at bookstalls, and within four more months it had become

162-414: A Hit Albums book following two years later. In 1975, Parker Brothers marketed a board game, The Guinness Game of World Records , based on the book. Players compete by setting and breaking records for activities such as the longest streak of rolling dice before rolling doubles, stacking plastic pieces, and bouncing a ball off alternating sides of a card, as well as answering trivia questions based on

216-1020: A sub-lieutenant with the Royal Naval Volunteer Reserve aboard a minesweeper in the Mediterranean. McWhirter maintained his home and Guinness Publishing business in the Middlesex area as it became the Municipal Borough of Edmonton , then London Borough of Enfield , and finally as part of Greater London in 1965. Ross and Norris both became sports journalists in 1950. In 1951, they published Get to Your Marks , and earlier that year they had founded an agency to provide facts and figures to Fleet Street , endeavouring "to supply facts and figures to newspapers, yearbooks, encyclopaedias and advertisers." While building their business, they both worked as sports journalists. They knew and covered runner Christopher Chataway ,

270-679: A "front" for "disseminating Establishment-type propaganda." On 27 November 1975 at 6:45 p.m., McWhirter was shot and killed by Provisional IRA Volunteers Harry Duggan and Hugh Doherty , members of the Active Service Unit (ASU), later dubbed the Balcombe Street Gang , for whose capture McWhirter had offered a reward. McWhirter was shot at close range in the head and chest with a .357 Magnum revolver outside his home in Village Road, Bush Hill Park . He

324-511: A branch that keeps records for popular video game high scores, codes and feats in association with Twin Galaxies . The Gamer's Edition contains 258 pages, over 1,236 video game related world records and four interviews including one with Twin Galaxies founder Walter Day . Editions were published for the years 2008 through 2020, with the 2009 edition in hardcover. The 2025 edition is the first since 2020. The Guinness Book of British Hit Singles

378-512: A fact-finding agency in London. The twin brothers were commissioned to compile what became The Guinness Book of (Superlatives and now) Records, in August 1954. A thousand copies were distributed for free to pubs across Britain and Ireland as a promotional asset for the Guinness brand, and they became immensely popular with customers. After the founding of The Guinness Book of Records office at

432-667: A huge number of world records. The organisation employs record adjudicators to verify the authenticity of the setting and breaking of records. Following a series of owners, the franchise has been owned by the Jim Pattison Group since 2008, with its headquarters moved to South Quay Plaza , Canary Wharf , London, in 2017. Since 2008, Guinness World Records has orientated its business model away from selling books, and towards creating new world records as publicity exercises for individuals and organisations, which has attracted criticism. On 10 November 1951, Sir Hugh Beaver , then

486-751: A login on the company's website. Applications made by individuals for existing record categories are free of charge. There is an administration fee of £5 (or $ 5) to propose a new record title. A number of spin-off books and television series have also been produced. Guinness World Records bestowed the record of "Person with the most records" on Ashrita Furman of Queens, New York, in April 2009; at that time, he held 100 records. In 2005, Guinness designated 9 November as International Guinness World Records Day to encourage breaking of world records. In 2006, an estimated 100,000 people participated in over 10 countries. Guinness reported 2,244 new records in 12 months, which

540-409: A new record. The company also provides corporate services for companies to "harness the power of record-breaking to deliver tangible success for their businesses." Guinness World Records states several types of records it will not accept for ethical reasons, such as those related to the killing or harming of animals. In the 2006 Guinness Book of World Records , Colombian serial killer Pedro López

594-473: A record to break or to create a new category just for them. As such, they have been described as a native advertising company, with no clear distinction between content and advertisement. Guinness World Records was criticised by television talk show host John Oliver on the program Last Week Tonight with John Oliver in August 2019. Oliver criticised Guinness for taking money from authoritarian governments for pointless vanity projects as it related to

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648-475: A result carry the death penalty. In his 1981 book, former counterterrorism operative Gordon Winter of the South African Bureau of State Security recalled a briefing with his London-based handler Alf Bouwer warning him to be wary of McWhirter, who he claimed was a British intelligence operative and member of the right-wing, anti-immigration Society for Individual Freedom , which he described as

702-573: A scroll", along with other such titles. Concerns were also raised around the activities around Egypt, which moved from 22 records to 110 within a decade until 2024. James Lynch, co-founder of FairSquare, said the records were legitimising Abdel Fattah el-Sisi's regime. The Guinness World Records stated that its record titles "cannot be purchased". For some potential categories, Guinness World Records has declined to list some records that are too difficult or impossible to determine. For example, its website states: "We do not accept any claims for beauty as it

756-487: A sword swallower, repeated lightning strike victim Roy Sullivan 's hat complete with lightning holes and a pair of gem-studded golf shoes on sale for $ 6,500. The museum closed in 1995. In more recent years, the Guinness company has permitted the franchising of small museums with displays based on the book, all currently (as of 2010 ) located in towns popular with tourists: Tokyo , Copenhagen , San Antonio . There were once Guinness World Records museums and exhibitions at

810-474: A target himself. This was described as a bounty by McWhirter, and considered a bounty by the IRA Army Council , a view that led directly to the events that followed. However, the idea was not originally his but that of John Gouriet . McWhirter advocated capital punishment for terrorism offences. During a press conference on 4 November 1975, he proposed that terrorism be classified as treason and as

864-546: Is a British reference book published annually, listing world records both of human achievements and the extremes of the natural world. Sir Hugh Beaver created the concept, and twin brothers Norris and Ross McWhirter co-founded the book in London in August 1955. The first edition topped the bestseller list in the United Kingdom by Christmas 1955. The following year the book was launched internationally, and as of

918-419: Is not objectively measurable." On 10 December 2010, Guinness World Records stopped accepting submissions for the " dreadlock " category after investigation of its first and only female title holder, Asha Mandela, determining it was impossible to judge this record accurately. Traditionally, the company made a large amount of its revenue via book sales to interested readers, especially children. The rise of

972-422: Is slow. Would-be record breakers that paid fees ranging from US$ 12,000 to US$ 500,000 would be given advisors, adjudicators, help in finding good records to break as well as suggestions for how to do it, prompt service, and so on. In particular, corporations and celebrities seeking a publicity stunt to launch a new product or draw attention to themselves began to hire Guinness World Records , paying them for finding

1026-554: Is the effective authority on the exact requirements for them and with whom records reside, the company providing adjudicators to events to determine the veracity of record attempts. The list of records which the Guinness World Records covers is not fixed, records may be added and also removed for various reasons. The public is invited to submit applications for records, which can be either the bettering of existing records or substantial achievements which could constitute

1080-490: The Empire State Building . Speed shooter Bob Munden then went on tour promoting The Guinness Book of World Records by performing his record fast draws with a standard weight single-action revolver from a Western movie-type holster. His fastest time for a draw was 0.02 seconds. Among exhibits were life-size statues of the world's tallest man, Robert Wadlow , and world's largest earthworm , an X-ray photo of

1134-676: The London Trocadero , Bangalore , San Francisco , Myrtle Beach , Orlando , Atlantic City , New Jersey, and Las Vegas , Nevada . The Orlando museum, which closed in 2002, was branded The Guinness Records Experience ; the Hollywood, Niagara Falls , Copenhagen, and Gatlinburg , Tennessee museums also previously featured this branding. Guinness World Records has commissioned various television series documenting world record breaking attempts, including: Specials: In 2008, Guinness World Records released its gamer's edition,

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1188-407: The 2025 edition, it is now in its 70th year of publication, published in 100 countries and 40 languages, and maintains over 53,000 records in its database. The international franchise has extended beyond print to include television series and museums. The popularity of the franchise has resulted in Guinness World Records becoming the primary international source for cataloguing and verification of

1242-459: The Internet began to cut into book sales starting in the 2000s, part of a general decline in the book industry. According to a 2017 story by Planet Money of NPR , Guinness began to realise that a lucrative new revenue source to replace falling book sales was the would-be record-holders themselves. While any person can theoretically send in a record to be verified for free, the approval process

1296-677: The Official Chart Company's singles and albums charts were combined under the title British Hit Singles & Albums , with Hit Entertainment publishing the book from 2003 to 2006 (under the Guinness World Records brand). After Guinness World Records was sold to The Jim Pattison Group, it was effectively replaced by a series of books published by Ebury Publishing/Random House with the Virgin Book of British Hit Singles first being published in 2007 and with

1350-569: The UK's number one nonfiction bestseller. Both brothers were regulars on the BBC show Record Breakers . They were noted for their encyclopedic memories, enabling them to provide detailed answers to questions from the audience about entries in The Guinness Book of Records . Norris continued to appear on the programme after Ross's death. In 1958, long after the legend of William Webb Ellis as

1404-504: The audience on various world records and were able to give the correct answer. Ross McWhirter was assassinated by two members of the Provisional Irish Republican Army in 1975, in response to offering a £50,000 reward for information that would lead to capture of members of the organisation. Following Ross's assassination, the feature in the show where questions about records posed by children were answered

1458-444: The basis for a narrative that should have global appeal. Ross McWhirter Alan Ross McWhirter (12 August 1925 – 27 November 1975) was, with his twin brother, Norris , the cofounder of the 1955 Guinness Book of Records (known since 2000 as Guinness World Records ) and a contributor to the television programme Record Breakers . He was assassinated by the Provisional Irish Republican Army (IRA) in 1975. McWhirter

1512-587: The book became a surprise hit, many further editions were printed, eventually settling into a pattern of one revision a year, published in September/October, in time for Christmas. The McWhirters continued to compile it for many years. Both brothers had an encyclopedic memory; on the British children's television series Record Breakers , based upon the book, which was broadcast on the BBC from 1972 to 2001, they would take questions posed by children in

1566-438: The cover with the topic of 'The ocean and the water'. The retirement of Norris McWhirter from his consulting role in 1995 and the subsequent decision by Diageo Plc to sell The Guinness Book of Records brand have shifted the focus of the books from text-oriented to illustrated reference. A selection of records are curated for the book from the full archive but all existing Guinness World Records titles can be accessed by creating

1620-555: The listings in the Guinness Book of World Records . A video game , Guinness World Records: The Videogame , was developed by TT Fusion and released for Nintendo DS , Wii and iOS in November 2008. In 2012, Warner Bros. announced the development of a live-action film version of Guinness World Records with Daniel Chun as scriptwriter. The film version will apparently use the heroic achievements of record holders as

1674-463: The local police and a requirement for signed photographs when renting flats or booking hotel rooms. In 1975, McWhirter offered a £50,000 reward (equivalent to £530,000 in 2023) for information leading to a conviction for several recent high-profile bombings in England that were publicly claimed by the Provisional Irish Republican Army (IRA). In doing so, McWhirter recognised that he could then be

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1728-453: The longest egg tossing distances, or for longest time spent playing Grand Theft Auto IV or the largest number of hot dogs consumed in three minutes. Besides records about competitions, it contains such facts such as the heaviest tumour, the most poisonous fungus , the longest-running soap opera and the most valuable life-insurance policy, among others. Many records also relate to the youngest people to have achieved something, such as

1782-462: The main focus of his story, President of Turkmenistan Gurbanguly Berdimuhamedow . Oliver asked Guinness to work with Last Week Tonight to adjudicate a record for "Largest cake featuring a picture of someone falling off a horse", but according to Oliver, the offer did not work out after Guinness insisted on a non-disparagement clause. Guinness World Records denied the accusations and stated that they declined Oliver's offer to participate because "it

1836-800: The managing director of the Guinness Breweries , went on a shooting party in the North Slob , by the River Slaney in County Wexford , Ireland. After missing a shot at a golden plover , he became involved in an argument over which was the fastest game bird in Europe, the golden plover or the red grouse (the plover is faster, but neither is the fastest game bird in Europe). That evening at Castlebridge House, he realised that it

1890-579: The morning. The event was founded by The New Paper . The first Big Walk was held on 16 June 1991 at the National Stadium . On its 10th anniversary, The New Paper Big Walk 2000 achieved the record of the World's Largest Walk. The event took a one-year hiatus in 2007 due to discussions over venue locations. As part of Singapore's SG50 celebrations of its 50th year of independence, the Big Walk

1944-428: The older book to the "Modern Society" section of the newer edition. As of 2011 , it is required in the guidelines of all "large food" type records that the item be fully edible, and distributed to the public for consumption, to prevent food wastage. Chain letters are also not allowed: "Guinness World Records does not accept any records relating to chain letters, sent by post or e-mail." After Roger Guy English set

1998-663: The originator of rugby had become engrained in rugby culture, Ross managed to rediscover Ellis's grave in a cemetery in Menton in Alpes Maritimes (it has since been renovated by the French Rugby Federation ). In 1965, Ross and Norris were guests on the American panel game show I've Got a Secret , where they exhibited their memorisation of the Guinness Book of Records . In the early 1960s, McWhirter

2052-496: The publisher to potential litigation . These changes included the removal of all spirit , wine and beer drinking records, along with other unusual records for consuming such unlikely things as bicycles and trees. Other records, such as sword swallowing and rally driving (on public roads), were closed from further entry as the current holders had performed beyond what are considered safe human tolerance levels. There have been instances of closed categories being reopened. For example,

2106-481: The record for sleeplessness in 1974, the category was discontinued for being too dangerous. At the request of the U.S. Mint , in 1984, the book stopped accepting claims of large hoardings of pennies or other currency. Environmentally unfriendly records (such as the releasing of sky lanterns and party balloons ) are no longer accepted or monitored, in addition to records relating to tobacco or cannabis consumption or preparation. In 2024, Guinness World Records

2160-403: The sword swallowing category was listed as closed in the 1990 Guinness Book of World Records , but has since been reopened with Johnny Strange breaking a sword swallowing record on Guinness World Records Live. Similarly, the speed beer drinking records which were dropped from the book in 1991, reappeared 17 years later in the 2008 edition, but were moved from the "Human Achievements" section of

2214-486: The top of Ludgate House, 107 Fleet Street , London, the first 198-page edition was bound on 27 August 1955 and went to the top of the British bestseller list by Christmas. The following year, it was introduced into the United States by New York publisher David Boehm and sold 70,000 copies. Since then, Guinness World Records has sold more than 150 million copies in 100 countries and 40 languages. Because

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2268-415: The well-being of potential record breakers. For example, following publication of the "heaviest pet" record, many owners overfed their pets beyond the bounds of what was healthy, and therefore such entries were removed. The Guinness Book also dropped records within their "eating and drinking records" section of Human Achievements in 1991 over concerns that potential competitors could harm themselves and expose

2322-419: The youngest person to visit all nations of the world, currently held by Maurizio Giuliano . Each edition contains a selection of the records from the Guinness World Records database, as well as select new records, with the criteria for inclusion changing from year to year. The latest edition is the 70th, published on 15 September 2023. It is the fourth and last installment featuring Rod Hunt's illustrations on

2376-691: Was a Conservative Party activist and unsuccessfully fought the seat of Edmonton in the 1964 general election . Following his killing, his brother and others founded the National Association for Freedom (later the Freedom Association ). His views have been described as "right-wing". McWhirter advocated and lobbied for various restrictions on the freedom of the Irish community in Britain , such as compulsory registration with

2430-441: Was a 173% increase over the previous year. In February 2008, NBC aired The Top 100 Guinness World Records of All Time and Guinness World Records made the complete list available on their website. The popularity of the franchise has resulted in Guinness World Records becoming the primary international authority on the cataloguing and verification of a huge number of world records. For many records, Guinness World Records

2484-408: Was a music reference book first published in 1977. It was compiled by BBC Radio 1 DJs Paul Gambaccini and Mike Read with brothers Tim Rice and Jonathan Rice. It was the first in a number of music reference books that were to be published by Guinness Publishing with sister publication The Guinness Book of British Hit Albums coming in 1983. After being sold to Hit Entertainment, the data concerning

2538-586: Was accused of laundering the reputation of the oppressive governments as it set world records for the UAE's police forces and Egypt's military. By 2024, the UAE achieved 526 records, of which 21 were credited to the Emirates' police force. Matthew Hedges, a British academic who was forced to sign a false confession, asked the records body to take down the Abu Dhabi police department's certificate for "most signatures on

2592-604: Was called Norris on the Spot . Norris carried on as the book's sole editor. Guinness Superlatives, later Guinness World Records Limited , was incorporated in London in 1954 to publish the first book. Sterling Publishing owned the rights to the Guinness book in the US for decades until it was repurchased by Guinness in 1989 after an 18-month long lawsuit. The group was owned by Guinness PLC and subsequently Diageo until 2001, when it

2646-549: Was impossible to confirm in reference books whether or not the golden plover was Europe's fastest game bird. Beaver knew that there must have been numerous other questions debated nightly among the public, but there was no book in the world with which to settle arguments about records. He realised then that a book supplying the answers to this sort of question might prove successful. Beaver's idea became reality when Guinness employee Christopher Chataway recommended university friends Norris and Ross McWhirter , who had been running

2700-478: Was listed as the "most prolific serial killer", having murdered at least 110 people (with Lopez himself claiming he murdered over 300 people) in Colombia, Ecuador and Peru in the late 1960s to 1980s. This was removed after complaints that the listing and category made a competition out of murder. Several world records that were once included in the book have been removed for ethical reasons, including concerns for

2754-579: Was merely an opportunity to mock one of our record-holders," and that Oliver did not specifically request the record for the largest marble cake. As of 2021, the Guinness World Record for "Largest marble cake" remains with Betty Crocker Middle East in Saudi Arabia. Following Oliver's episode, Guinness World Records ' ethics were called into question by human rights groups. In 1976, a Guinness Book of World Records museum opened in

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2808-751: Was named the SG50 Jubilee Big Walk and the route went through part of the Jubilee Walk , an eight-kilometre commemorative trail within the Civic District and Marina Bay precinct. The Singapore National Stadium was the venue from 1991 to 2008. Afterwards, the walk was relocated to Marina Bay and renamed The Big Walk on Water. Guinness World Record Guinness World Records , known from its inception in 1955 until 1999 as The Guinness Book of Records and in previous United States editions as The Guinness Book of World Records ,

2862-869: Was purchased by Gullane Entertainment for £45.5 million ($ 65 million). Gullane was itself purchased by HIT Entertainment in 2002. In 2006, Apax Partners purchased HIT and subsequently sold Guinness World Records in early 2008 to the Jim Pattison Group , the parent company of Ripley Entertainment , which is licensed to operate Guinness World Records' Attractions. With offices in New York City and Tokyo, Guinness World Records' global headquarters remain in London, specifically South Quay Plaza , Canary Wharf , while its museum attractions are based at Ripley headquarters in Orlando , Florida. Recent editions have focused on record feats by individuals. Competitions range from obvious ones such as Olympic weightlifting to

2916-720: Was the youngest son of William McWhirter, editor of the Sunday Pictorial , and Margaret "Bunty" Williamson. He was born at 10 Branscombe Gardens, Winchmore Hill , in London . In 1929, as William was working on the founding of the Northcliffe Newspapers Group chain of provincial newspapers, the family moved to Aberfoyle, in Broad Walk, Winchmore Hill. Ross McWhirter was educated at Chesterton School, Seaford, Marlborough College and Trinity College, Oxford . Between 1943 and 1946, Ross served as

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