A slushy (also spelled slushie and less commonly slushee ) is a type of beverage made of flavored ice and a drink, similar to granitas but with a more liquid composition. It is also commonly called a slush , slurpee , frozen beverage , or frozen drink . A slushie can either be carbonated or non-carbonated; the carbonated version is sometimes called a frozen carbonated drink or frozen carbonated beverage .
45-466: Slurpee is the brand name for carbonated slushies sold by 7-Eleven and its subsidiaries A-Plus , Speedway , & Stripes Convenience Stores . The brand originated in 1966 when 7-Eleven made a licensing deal with The Icee Company to sell slushies in 7-Eleven stores. Omar Knedlik invented machines to make frozen beverages in the late 1950s. The idea for a slushed ice drink came when Knedlik's soda fountain broke down, forcing him to put his sodas in
90-734: A Slurpee. She falls victim to "brain freeze" and turns into an ice cube. Beginning in 1995, free Slurpee coupons have been made available through "Operation Chill" for US police officers to distribute to children. In 1998, 7-Eleven launched Slurpee lip balm to the market. Other "Slurpee-flavored" products have included Slurpee gum, which had a liquid candy center. In 2002, The World Wrestling Federation launched promotional cups featuring The Rock , Rob Van Dam , Lita with The Hardy Boyz , Stone Cold Steve Austin , Kurt Angle , Undertaker and Trish Stratus . The designs were on 40-ounce Slurpee cups and 34-ounce thermal mugs. In 2004, 7-Eleven created an edible Slurpee straw. In 2005, 7-Eleven promoted
135-743: A Y&S plant that makes chewing gum and other candies. From 1970 through 1999, it was manufactured in Farmington, New Mexico , but relocated the operation to Memphis due to rising transportation costs. According to the Guinness Book of Records , the longest licorice twist ever made measured 1,200 feet (370 m) and 100 pounds (45 kg) and was made at the Y&;S Candy Plant in Lancaster, Pennsylvania in 1998. Nibs are bite-sized licorice pieces. The confectionery industry has long used
180-415: A code printed on them that could be redeemed on a website for special in-game items. Also for professional wrestling WWE's Summerslam 2010 7-Eleven offered collectible Slurpee cups of Rey Mysterio , John Cena , The Undertaker , Triple H , and Kelly Kelly . They also came with collectible straws with figures of each wrestler on them. The flavor used for the promotion was Barq's Root Beer. As well as for
225-528: A free medium Slurpee loaded into their app in 2020, with the COVID-19 pandemic causing 7-11 Day's cancellation that year. In Australia, free Slurpees are given on July 11 (7/11, day/month) to coincide with 7-Eleven day. In 2010, 7-Eleven teamed up with Sony to create limited edition promotion cups for the PlayStation 3 games LittleBigPlanet 2 and Killzone 3 . In 2011, a Slurpee themed t-shirt
270-465: A freezer to stay cool, which caused them to become slushy. The result was popular with customers, which gave him the idea to make a machine to help make a "slushy" from carbonated beverages. When it became popular, Knedlik hired an artist named Ruth E. Taylor to create a name and a logo for his invention. She created the Icee name and designed the original logo, which is still used today. Early prototypes for
315-632: A licorice-type candy manufactured by Y&S Candies, Inc., of Lancaster, Pennsylvania , a division of The Hershey Company . Twizzlers were first produced in 1929 by Young and Smylie, as the company was then called. The licorice company was founded in 1845, making it one of the oldest confectionery firms in the United States. Twizzlers ingredients consist of corn syrup , wheat flour, sugar, cornstarch , and smaller amounts of palm oil , salt, artificial flavor, glycerin , citric acid , potassium sorbate , Red 40 , and soy lecithin . Despite only
360-413: A marketing agreement to promote the product in 10 states. In Australia on September 21, 2011, customers could bring in their own cups (or container, regardless of size) and fill it full of Slurpee for only $ 2.60 (a portion of the price of a Super Slurpee) as long as it would fit through a cutout hole limiting the size. This did not stop people from receiving up to and above 5 liters of Slurpee for less than
405-405: A piece of ice into the soda. Slush is made by a mixture of sugar and water. To prevent the mixture from freezing solid, there must be 12–22% of sugar present in the solution . The sugar acts as an antifreeze in the solution. The slush machine stirs or rotates the mixture at a constant speed so that the sugar and water molecules bond together before the water gets a chance to freeze. In this way,
450-527: A pin associated with it. There were pins made for the flavors. There was also a generic pin that simply stated "I have Slurped". In 1968, the Official Slurp Hat was offered. In 1970, 7-Eleven released a 45 RPM 7" single record entitled "Dance the Slurp" that was given away with Slurpee purchases. The dance side was written by Tom Merriman , one of the fathers of radio jingle production. The B-side
495-484: A result of the 7-Eleven - Sunoco LP agreement, existing Stripes Convenience Stores (now part of the 7-Eleven business portfolio) rebranded its Slush Monkey frozen beverage to the Slurpee brand. Since the rebranding, the 40 ounce Slurpee cup usually sold at 7-Eleven locations is absent from Stripes since the cup dispensers were designed for three sizes - S, M, and L. Slushies The first carbonated slushie machine
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#1732791357158540-569: A soft, wet slurry mixture is formed. Some slushies have additives to make the freezing temperature of the mix lower, so that the drink can be served much colder than a water slush drink. There are several well-known brands of slushies. The brands Calippo Burst, Slurpee , ICEE , Thirst Buster , and Froster are known for their carbonated slushes. Brands that produce non-carbonated slushes include Polar Krush, Calippo Slush, Slush Puppie , Iceberg Slush System, Arctic Slush, Kona Ice , Slushy Jack’s, and Del's . Twizzler Twizzlers are
585-492: A tray with various snacks. Above the tray with snacks are the cups, lids and straws customers can take with their Slurpees. Sizes include Small, Medium, Large and Extra Large. When Slurpees were first introduced, the dispensing machine was located behind the counter, and the clerk dispensed the product. Common Slurpee flavors are frozen Cherry, Blue Raspberry , Coca-Cola , and Mountain Dew , but new flavors are introduced regularly. In
630-493: A variety of shapes and sizes. In addition to the original Twists, Nibs and Bites of various sizes, Y&S introduced Pull 'n' Peel in 1994. Twerpz and Strawz came along in 2004. The company also manufactures a special 2-foot-long (61 cm) variety; the regular length of Twizzlers is 8 inches (20 cm). In 2006, Y&S introduced the Sweet and Sour Filled Twist. They come in two different colors, red and yellow, and both have
675-698: A very large media budget. DJs used "drops" or snippets from the "crazy" commercials in their programs to gain audience share. The campaign became an AM radio sensation. The Stanford Agency followed the Strange Things launch with a campaign that threw away product names like lemon-lime, cola, grape, or other conventional descriptions, and instead created 26-weeks of :60 second commercials about Slurpees with Funny Names like Sticky Icky, Redeye, Moon Shine, Pink Fink, Adults Only, Kissin Cousin, and Gully Washer. These commercials were even more popular. Each flavor had
720-761: A viscous, fruity filling inside. The yellow flavor is Citrus Punch and the red flavor is Cherry Kick. In 2011, Super Long Nibs was introduced, combining the flavor and texture of the classic Nib with the length of a standard Twizzlers twist. In May 2013, the Pull 'n' Peel introduced its "Raspberry Wild Berry Lemonade" flavor. In December 2014, Twizzlers came out with Pull 'n' Peel Fruit Punch and Twizzlers filled Strawberry Lemonade varieties. In December 2016, Twizzlers came out with Pull 'n' Peel Cherry and Green Apple and Twizzlers filled Strawberry Lemonade varieties. All flavors of Pull 'n' Peel and Twists, and cherry and black licorice flavored Bites and Nibs are kosher certified by
765-571: Is a natural antifreeze in other flavors) which gives it the status of kosher dairy . The Piña Colada , Twizzler Strawberry, Tropicana Grape Wild Strawberry, and Monster Black flavors are not kosher. The Chicago Rabbinical Council keeps an updated list of kosher flavors on its website. In 1965–66, Icee transitioned to Slurpee in 7-Eleven stores and sales. By the spring of 1967, Slurpee machines were in all 7-Eleven stores. In 1967, Top 40 AM radio stations were losing market share to FM stations. DJs were desperate to gain audience attention. Slurpee
810-404: Is often "wetter" than a carbonated slushy machine. Machines for producing these do not require a pressure chamber , and as a result, they are much cheaper and easier to maintain due to their simpler mechanics. Slushies can also be produced by supercooling . The first slushies in the late 1950s and early 1960s were made by supercooling. Supercooled Sprite was briefly marketed by Coca-Cola in
855-434: Is then injected into a cylinder surrounded by freezer coils. The mixture freezes to the wall of the cylinder, then is scraped off by a rotating dasher, which also keeps the mixture uniformly mixed. Carbonated slushie machines often freeze to a temperature well below the freezing point of water, but the combination of pressure up to 40 psi (2.8 bar), the carbon dioxide mixture that freezes at −80 °C (−112 °F),
900-494: The 2011 SummerSlam , which again featured Cena, The Miz , 2009 WWE Hall of Famer "Stone Cold" Steve Austin , and The Rock . The flavor used for the promotion was Fanta's Berry Citrus Slam. Every year on July 11 (7/11, month/day), 7-Eleven offered a free 7.11 fluid ounce (210 ml) Slurpee in the US and Canada thru 2014. From 2015 to 2019 & since 2021, the size increased to a 12-fluid ounce (355 ml) size. 7 Rewards members are given
945-858: The Slurpee name for their products and they were restricted to selling the Slurpee in American 7-Eleven stores. By the 1970s, Slurpee machines could be found in every American 7-Eleven store. Slushies are either carbonated or non-carbonated. They can also come in a variety of flavors ranging from fruits such as strawberry , watermelon , and pineapples , to sodas such as Coca-Cola , Sprite , and Fanta , and other flavors like caramel , chocolate , vanilla , and even ice coffee . Slushies made using alcoholic drinks are called frozen alcoholic drinks . Carbonated slushies are made in machines similar to regular soda fountains . Concentrated flavor syrups are mixed with filtered water, then carbonated. This mixture
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#1732791357158990-466: The United Kingdom . The product required a special vending machine to store the bottles in a supercooled state so they would turn to slush upon opening. Supercooled slushies can be made by pouring a soda into a bottle, shaking it and putting it into a freezer, waiting 3 to 3.5 hours, and then either releasing pressure and flipping the bottle, slowly opening the bottle and pouring it out, or adding
1035-750: The 1960s and 1970s. Even though the company sold nearly 50 million pounds of licorice products a year by 1975, in that year Y&S turned to a Madison Avenue ad firm to separately promote their products in an effort to differentiate Twizzlers from Nibs. While the original flavor introduced in 1845 was licorice , in the middle 1970s the company began to expand its flavors to include strawberry, grape, chocolate, cherry, and watermelon flavors. Limited edition cherry cola and "rainbow" (fruit variety consisting of strawberry, orange, lemonade, watermelon, "blue raspberry", peach and grape) flavors were introduced in 2006. Today all these flavors of "rainbow" Twizzlers are still sold in stores and movie theaters. Twizzlers come in
1080-572: The Slurpee's 50th anniversary. It returned on May 19–20, 2017, but the price was $ 1.50 plus tax, and returned once more on August 18–19. Late August 2022 saw its return, but is priced at $ 1.99 plus tax. There was no Bring Your Own Cup Day promotion in 2020-21. On November 7, 2015, 7-Eleven stores in the USA celebrated the giving season with Name Your Own Price Day for Small Slurpee drinks. Net proceeds from all Large Slurpee purchases were donated to Feeding America to support local food banks. Since May 2018, as
1125-446: The Slurpee's early history, flavors rotated much more frequently than today. Slurpee flavors were given novelty names such as Pink Fink, Adults Only, Moonshine, Kissin' Cousin, Gully Washer, Sticky Icky, and Redeye. In 1990, Dallas-based Southland Corporation, 7-Eleven's founder and US operator, went bankrupt, but 7-Eleven Japan, and its parent Ito-Yokado, bought 70% of Southland in 1991 for $ 430 million and quickly launched renovations of
1170-553: The US stores. As a result, the US chains became more efficient, although 1,218 stores are closed. Following the Japanese model, the new 7-Eleven stores set up a weekly system to monitor inventories to ensure popular items are always in stock. Following their respective acquisitions by 7-Eleven, A-Plus and Speedway both started selling Slurpee-branded drinks prior to their conversion to 7-Eleven. Many fans of Speedway's own frozen drink, Speedy Freeze, complained on social media about
1215-577: The adolescent MTV audience. The creative directors assigned the task of creating four new commercials to the Brothers Quay , and Boston-based Olive Jar Animation. Known for their bizarre aesthetic and influence in the stop-motion animations industry, the Quays based their "brain freeze" ad on a late 19th-century photograph of a female contortionist. In the commercial, a curtain reveals the contortionist balancing on two chairs, bending over backward to sip
1260-471: The black Twizzlers containing extracts of the licorice plant, Twizzlers products are collectively referred to as licorice-type candy. Seventy percent of the annual production of Twizzlers are strawberry, the most popular Twizzlers flavor. The manufacturer of Twizzlers candy is one of the oldest confectionery firms in the United States. The company was established in 1845 as Young and Smylie, and adopted Y&S as its trademark in 1870. National Licorice Company
1305-418: The drink being replaced by Slurpee-branded products, although other frozen drink fans have said the two drinks are identical. More than 11.6 million drinks are consumed around the world each day. Forty percent of Slurpees are sold during June, July and August. Enough drinks are sold each year to fill 12 Olympic-sized swimming pools. Canadians purchase an average of 30 million Slurpee drinks per year. Winnipeg
1350-861: The film Star Wars Episode III: Revenge of the Sith , by making a Mountain Dew Pitch Black "Dark Side" Slurpee which came in a cup shaped like Darth Vader 's helmet. In 2007, as part of the Kwik-E-Mart promotion for the feature film The Simpsons Movie , Slurpees at 7-Elevens were renamed "Squishees" (the analog in the Simpsons universe) and sold in special collector cups. Starting on November 4, 2008, 7-Eleven worked with Nexon to promote Slurpees to gamers that play on Nexon.net. The Slurpee cups had images printed on them from certain Nexon games, and
1395-512: The franchise in the late 1990s, now part of the Valero conglomerate of crude oil refineries and retail convenience stores most commonly operated under the Valero brand with generic names, though some Texas-area stores retained Corner Store branding held over from the Valero purchase of Ultramar Diamond Shamrock in 2001). 2012 had the Slurpee being sold at the Six Flags amusement parks chain in
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1440-424: The machine made use of an automobile air conditioning unit. After a successful trial of Icee machines in 100 stores, 7-Eleven made a licensing deal with The Icee Company to sell the product under certain conditions in 1965. Two of these were that 7-Eleven must use a different name for the product, and that the company was allowed to sell the product only in 7-Eleven locations in the US, a non-compete clause ensuring
1485-401: The name and logo of The Icee Company . These early machines used an automotive air conditioning system and worked by combining and freezing a flavor mix, water, and carbon dioxide. In 1960, Knedlik partnered with John Mitchell to mass-produce slushy machines, gaining a patent in 1962. In 1965, 7-Eleven bought 3 ICEE machines and signed a licensing deal with ICEE where 7-Eleven would adopt
1530-681: The next innovation was Slurpee Cups. In 1972, Baseball Slurpee Cups, plastic cups with illustrations of favorite players including Johnny Bench, Pete Rose and others. In 1973, Baseball Slurpee Cups, with illustrations of current stars and early players like Honus Wagner. In 1973, the DC Comics Super Hero Cups, a 60 cup series. 1973 Endangered Species Cups – Congress passed the Endangered Species Act (ESA) on December 14, 1973. This triggered 7-Eleven making an advanced of $ 250,000 representing 1-cent from
1575-403: The price of a Super Slurpee. This event was known as Bring Your Own Cup Day. Since April 11, 2015, Bring Your Own Cup Day in U.S locations originally occurred once annually since 2022; semi-annually from 2016 to 2017. Slurpee fans could come in and enjoy any size cup, that fit through the cutout hole, for only $ 1.49 the first 2 years. This promotion occurred again on August 19–20, 2016 in honor of
1620-761: The sale of more than 2-million Endangered Species Cups to the National Wildlife Federation (NWF) who purchased Bald Eagle habitat. The transfer of land to the U.S. Government and U.S. Fish and Wildlife Service took place on December 19, 1974, and came to be known as the Carl E. Mundt National Wildlife Refuge . In 1975, there was the Marvel Series, a 60-cup series, and in 1977, the Marvel "Panoramic" Super Hero series. In 1994, 7-Eleven sought to remake Slurpee's "brain freeze" campaign targeted to
1665-415: The sugar, and the constant stirring prevent the mass from freezing solid. Carbonated slushies tend to be "drier" than their non-carbonated counterparts. Non-carbonated slushies are made by freezing a non-carbonated juice or other liquid. Many modern non-carbonated slushy machines use a spiral-shaped plastic dasher to scrape crystals off a freezing cylinder, often integrated into a clear hopper. This product
1710-416: The two drinks never went head to head for distribution rights. 7-Eleven then sold the product that in 1966 became known as the "Slurpee" (for the sound made when drinking them). The term was coined by Bob Stanford, a 7-Eleven advertisement agency director. The Slurpee machine has a separate spout, or spigot, for each flavor at the front of a tumbler or freezer . To the right of the spouts is a small table and
1755-462: The word nibs to describe small pieces of a product. The origin of the industry's use of the word comes from cacao nibs , which are the bitter but flavorful chocolate bits made from the beans of the cocoa tree . It is unknown when Y&S introduced its Nibs, whether it was in the 1930s right after Twizzlers were first produced or some time later. Candy packaging collectors provide first-hand accounts of specific Nibs package features on products from
1800-434: Was a comedy bit detailing "strange things" that happen to people who "slurp" at 7-Eleven. The record is considered highly collectible today. In 1999, "Dance the Slurp" was sampled by DJ Shadow and Cut Chemist for their mix album Brainfreeze . Slurpee became the top selling 7-Eleven product and kids / teens / young adults came in regularly for the latest "flavor" with less and less promotional expense. After Funny Names,
1845-556: Was a kid / teen / young adult product, the main AM radio audience. The Stanford Agency created a "media blitz" to launch Slurpee and flew agency staff to all Top 40 markets with 7-Eleven stores to introduce Slurpee and the comedy commercials with funny voices and sound effects that told stories about the Strange Things That Happened To People Who Slurp . The agency backed the Slurpee launch with
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1890-599: Was added as DLC to LittleBigPlanet 2 . Since July 7, 2011, 7-Eleven has partnered with Cinemark Theatres marking the first time Slurpees are sold outside its parent franchise. 32 theatres were chosen in Houston, Texas; Dallas, Texas; and Portland, Oregon. This marks the first reappearance of the Slurpee brand in the Houston metro area since 1990 (all 7-Elevens in the Houston area were sold to National Convenience Stores that owned Stop-n-Go; all Houston-area 7-Elevens were rebranded as Stop-n-Gos until Diamond Shamrock acquired
1935-798: Was created in 1902 through the merger of three small firms: Young & Smylie, S.V. & F.P. Schudder and H.W. Petherbridge. In 1908, a plant was opened in Montreal and in 1929 the Twizzlers brand was created. The company changed its name to Y&S Candies Inc. in 1968. Y&S Candies was acquired by Hershey Foods Corporation in November 1977 in a pooling-of-interests, then merged into Hershey in January 1982. Since 1999, Twizzlers have been manufactured in Memphis, Tennessee , as well as Lancaster, in
1980-816: Was crowned the Slurpee Capital of the World for the twentieth year in a row in 2019. 7-Eleven stores across Winnipeg sell an average of 188,833 Slurpee drinks per month. The rest of Canada sells an average of 179,700 per month, which makes Winnipeggers the world leader of Slurpee sales. Unlike their counterparts in America, Canadian Slurpees do not contain yucca extract which gives it the airy consistency American Slurpees are known for. 6.6 million Slurpee drinks are sold in Australia each year. The Diet Pepsi flavor uses sodium caseinate as an anti-freezing agent (sugar
2025-457: Was invented by Omar Knedlik , the owner of a Dairy Queen franchise. In the late 1950s, the soda machine at his restaurant experienced constant issues. Sometime in 1958, his machine completely failed and he decided to store his soda in his freezer, where it became slushy when pulled out. He decided to sell the slush to his customers, and the drink soon became popular. Knedlik decided to pursue making slushies and commissioned Ruth Taylor to create
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