Buick ( / ˈ b juː ɪ k / ) is a division of the American automobile manufacturer General Motors (GM). Started by automotive pioneer David Dunbar Buick in 1899, it was among the first American automobile brands and was the company that established General Motors in 1908. Before the establishment of General Motors, GM founder William C. Durant had served as Buick's general manager and major investor. With the demise of Oldsmobile in 2004, Buick became the oldest surviving American carmaker. Buick is positioned as a premium automobile brand, selling luxury vehicles positioned below the flagship luxury Cadillac division.
130-454: The 1941 M4 Vacamatic transmission by Chrysler was, historically, the first semi-automatic transmission which was marketed by a major manufacturer. It was an attempt to compete against rivals' hydraulic automatic transmissions , though it still had a clutch , primarily to change range. In normal driving, the clutch is not used. The transmission itself was a fully-synchronized manual transmission , with four forward gears, one reverse; where
260-582: A 60 Minutes interview with Steve Kroft , Sergio Marchionne responded "just to rectify the record I paid back the loans at 19.7% Interest. I don't think I committed to do to a commercial on top of that" and characterized the Republican reaction as "unnecessary and out of place". In 2014, Chrysler started using a new slogan, "America's Import" in ads introducing their all-new 2015 Chrysler 200 , targeting foreign automakers from Germany to Japan with such ads (German performance and Japanese quality), and at
390-529: A buyout rather than switch to all-electric. Aldred explained the move saying that making the transition to electric would require a considerable investment in upgrading dealer facilities and not all dealers would be willing to make the financial commitment. Aldrerd also pointed out that most Buick dealers also sold other GM products, so accepting the buyout would not necessarily result in a dealership closing. Once Buick's top-selling model in North America,
520-401: A $ 50 million stock offering. $ 180 million was to come from concessions from dealers and suppliers. Also in 1978, Iacocca offloaded the ailing European operation to PSA Peugeot Citroën for a nominal $ 1, taking with it the group's substantial losses and debts which had been dragging the rest of the business down. After a period of plant closures and salary cuts agreed to by both management and
650-465: A 19.9% stake. The economic collapse during the Financial crisis of 2007–2008 pushed the company to the brink. On April 30, 2009, the automaker filed for Chapter 11 bankruptcy protection to be able to operate as a going concern, while renegotiating its debt structure and other obligations, which resulted in the corporation defaulting on over $ 4 billion in secured debts. The U.S. government described
780-631: A 50-year absence as a new performance trim level on LaCrosse and Lucerne. The brand's total overall sales slipped in the United States, and, with a reputation for primarily appealing to older buyers, rumors circulated throughout this decade that the Buick marque would be discontinued. The profitability of the model lineup and popularity in China ensured Buick's future within General Motors, with
910-619: A LeSabre Grand National model was built to qualify the coupe body style for NASCAR competition. Less than 120 units were made, all finished in black with a gray interior. Also for 1986, the E-body Riviera was converted to unibody construction and further downsized to a 108 in (2,700 mm) wheelbase similar in length to that of the Buick Regal . The V6 was now the only engine, rated initially at 142 hp (106 kW) SAE and 200 lb⋅ft (270 N⋅m) of torque. It used
1040-590: A March 27 mediation to try to settle the lawsuit over the clothing company's use of "Imported from Detroit" slogan. Pure Detroit stated that Chrysler has made false claims about the origins of three vehicles - Chrysler 200, Chrysler 300 and Chrysler Town & Country - none of which are built in Detroit. Pure Detroit also said that Chrysler's Imported From Detroit merchandise is not being made in Detroit. In 2012 Chrysler and Pure Detroit came to an undisclosed settlement. Chrysler's Jefferson North Assembly , which makes
1170-609: A bailout from the U.S. government through the Troubled Asset Relief Program . On June 10, 2009, Chrysler emerged from the bankruptcy proceedings with the United Auto Workers pension fund, Fiat S.p.A. , and the U.S. and Canadian governments as principal owners. The bankruptcy resulted in Chrysler defaulting on over $ 4 billion in debts. In May 2011, Chrysler finished repaying its obligations to
1300-777: A brief term as GM president. Also in 1980, the Diesel engine became available on select Buick models and Somerset was introduced as an optional package on the Regal Limited. In 1981, the T-Type performance trim was introduced on the Riviera. Regal was the official pace car of the Indianapolis 500 race in 1981. In 1982, the Grand National high-performance package was first offered on Regal. A soft-top Riviera helped lead
1430-510: A carbureted 3.0 liter Buick V6 engine , a fuel-injected 3.8 liter Buick V6 engine, or a 4.3 liter Oldsmobile diesel V6 engine. Each was mated to a 4-speed automatic transmission with a 0.70:1 overdrive gear. The 3.0 liter V6 and 4.3-liter diesel V6 were discontinued after 1985. During the 1985 through 1989 model years, the Electra name also continued to be used on the rear-wheel-drive B-body "Estate" station wagon. Also in 1985, Buick introduced
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#17327873524001560-454: A choice of three suspension packages available, up to the performance oriented FE3 setting, handling was notably improved. The Riviera placed fourth for Motor Trend ' s 1986 Car of the Year contest. Fuel economy was notably improved for the 1986 Riviera, but the investment in the downsized, transverse engine front-wheel drive platform resulted in a substantial price increase to $ 19,831 for
1690-467: A designation which hearkened back to several Silver Arrow show cars that had been built off Riviera bodies by Bill Mitchell . The eighth generation Rivieras received the most powerful V6 Buick engine since the Grand Nationals of the 1980s. The supercharged OHV V6 gave impressive torque and acceleration, pushing the car from 0 to 60 miles per hour (97 km/h) in under 7 seconds, and turning
1820-643: A more powerful Century. Since the first Detroit experimental car of 1899–1900 and the first Flint production car of 1904, more than 35 million Buicks had been built. The 2000 LeSabre was introduced in March 1999 and was now built on GM's G platform ; however, GM chose to continue to refer to it as the H platform. The LeSabre was manufactured at GM's Detroit/Hamtramck Assembly factory in Hamtramck, Michigan and Lake Orion Assembly, in Lake Orion, Michigan. Some of
1950-461: A new FCA logo were announced. The most challenging launch for this new company came immediately in January 2014 with a completely redesigned Chrysler 200 . The vehicle's creation is from the completely integrated company, FCA, executing from a global compact-wide platform. On December 16, 2014, Chrysler Group LLC announced a name change to FCA US LLC. On January 12, 2017, FCA shares traded at
2080-403: A nominal $ 1. The company struggled to adapt to changing markets, increased U.S. import competition, and safety and environmental regulation in the 1970s. It began an engineering partnership with Mitsubishi Motors , and began selling Mitsubishi vehicles branded as Dodge and Plymouth in North America. On the verge of bankruptcy in the late 1970s, it was saved by $ 1.5 billion in loan guarantees from
2210-575: A number of new models added to the Buick lineup including the Estate Wagon as its own model in 1970, Centurion in 1971, Apollo in 1973, and Skyhawk in 1975. 1975 also saw the first appearance of the " Park Avenue " nameplate for Buick as a trim/option package on the Electra 225 Limited. A Buick Century paced the Indianapolis 500 race not once but twice in the mid-1970s. In 1976, Buick began selling rebadged Isuzu Geminis as Opels to replace
2340-659: A preference for the Canadian built McLaughlin-Buick. Buicks were used for royal transport within Canada, including for King George VI and Queen Elizabeth during the 1939 royal tour of Canada . In the 1920s and 1930s Cadillac and Buick vehicles were popular with long-distance passenger service operators e.g. the Nairn Transport Company in the Middle East (Baghdad-Damascus). 1940 saw the first use of
2470-552: A seven-year absence. For 2012, the all-new Verano , which was a compact sedan based on the Chevrolet Cruze , joined the lineup. Additionally, the performance-oriented Regal GS officially went on sale and became the first Buick in almost 20 years to be offered with a manual transmission and a turbocharger. Buick also entered the hybrid market with the introduction of eAssist technology on the 2012 LaCrosse and Regal which helped improve fuel economy ratings by as much as 38% over
2600-429: A special edition LeSabre was sold to commemorate Buick's 90th anniversary. In addition to Custom trim level standard equipment, included were "90th Anniversary" badging, cassette player, cruise control, rear-window defogger, power driver's seat, carpeted floor mats, exterior pinstripes, and choice of wire or aluminum wheel covers. In 1995, after a hiatus in 1994, the Riviera returned with radical styling that departed from
2730-401: A strong likelihood of winning its case. Therefore, Pure Detroit's owner, Detroit retailer Moda Group LLC, can continue selling its "Imported from Detroit" products. Tarnow also noted that Chrysler does not have a trademark on "Imported from Detroit" and rejected the automaker's argument that trademark law is not applicable to the case. In March 2012, Chrysler Group LLC and Pure Detroit agreed to
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#17327873524002860-595: A subsidiary of Stellantis , the company formed from the 2021 merger of FCA and PSA Group (Peugeot Société Anonyme). After founding the company, Walter Chrysler used the General Motors brand diversification and hierarchy strategy that he had become familiar with when he worked in the Buick division at General Motors. He then acquired Fargo Trucks and the Dodge Brothers Company , and created
2990-456: Is available on several current and was available on several discontinued Chrysler models including the current Dodge Dart , Chrysler 300 , Aspen , Sebring , Town and Country , Dodge Avenger , Caliber , Grand Caravan , Challenger , Charger , Journey , Nitro , and Ram . Buick Buick is one of the oldest automobile brands in the world and is currently the oldest in the United States still active today. Autocar , founded in 1897,
3120-544: Is inherently balanced, with torque presented to the chassis in a longitudinal manner. The engine was mounted amidships . Billy Durant was a promoter, and Buick soon became the largest carmaker in America. Durant embarked on a series of corporate acquisitions, calling the new firm General Motors . At first, the manufacturers comprising General Motors competed against each other, but Durant ended that. He wanted each General Motors division to target one class of buyers. Buick
3250-415: Is non-transferable. After Chrysler's restructuring, the warranty program was replaced by five-year/100,000 mile transferable warranty for 2010 or later vehicles. In 2008, as a response to customer feedback citing the prospect of rising gas prices as a top concern, Chrysler launched the "Let's Refuel America" incentive campaign, which guaranteed new-car buyers a gasoline price of $ 2.99 for three years. With
3380-743: Is one of the " Big Three " automobile manufacturers in the United States, headquartered in Auburn Hills, Michigan . It is the American subsidiary of the multinational automotive company Stellantis . Stellantis North America sells vehicles worldwide under the Chrysler , Dodge , Jeep , and Ram Trucks nameplates. It also includes Mopar , its automotive parts and accessories division, and SRT , its performance automobile division. The division also distributes Alfa Romeo , Fiat , and Maserati vehicles in North America. The original Chrysler Corporation
3510-657: Is produced at "Buick City", a state-of-the-art assembly center built inside the walls of Buick's home plant in Flint. Buick had its best model year sales to date with 906,626 vehicles sold plus Buick's worldwide sales topped one million for the first time. Lloyd Reuss ended his tenure as general manager of the Buick Motor Division in 1984. For the 1985 model year, Buick introduced the downsized sixth-generation Electra, effectively GM's first front-drive, transverse-engine, full-size unibody cars — initially powered by
3640-475: Is the oldest motor vehicle manufacturer in the western hemisphere ; while originally an automobile maker, Autocar now builds heavy trucks. Oldsmobile , also an early automaker founded in 1897, is now defunct; Studebaker was founded in 1852, but did not begin producing automobiles until 1902; Henry Ford produced his first car in 1896 but did not start the Ford Motor Company until 1903, and during
3770-500: Is the smallest of the "Big Three" U.S. automakers (Stellantis North America, Ford Motor Company , and General Motors ). In 2020, FCA US sold just over 1.8 million vehicles. Chrysler was the world's 11th largest vehicle manufacturer as ranked by OICA in 2012. Total Chrysler vehicle production was about 2.37 million that year. The company has since become a wholly-owned subsidiary and no longer reports global sales. In 2007, Chrysler began to offer vehicle lifetime powertrain warranty for
3900-411: The 1 ⁄ 4 mile in 15.5 seconds and achieved MPG fuel efficiency ratings of 18 city/27 highway. In the 2000s, Buick's lineup was modified with the compact and performance segments being abandoned in favor of the crossover/SUV market which was growing in popularity. In 2000, Buick headed into the new millennium with a redesigned LeSabre (best-selling U.S. full-size car for eight straight years) and
4030-608: The Buick Master Six . The Model 10 was phased out during a restructuring initiated by GM's new leadership that assumed position on November 15, 1910. In the 1910s and 1920s, Buick was a prestige brand in the Republic of China with the brand driven by or for high-level politicians and the Emperor . The latter imported two Buick cars in 1924, making it the first automobile to enter China. By 1930, Buick claimed one-sixth of
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4160-528: The Chrysler Voyager in Austria for European markets in 1992. In 1998, Chrysler and its subsidiaries entered into a partnership dubbed a "merger of equals" with German-based Daimler-Benz AG, creating the combined entity DaimlerChrysler AG . To the surprise of many stockholders, Daimler acquired Chrysler in a stock swap before Chrysler CEO Bob Eaton retired. Under DaimlerChrysler, the company
4290-583: The Jeep/Eagle division as a "specialty" arm to market products distinctly different from the K-car-based products with the Eagle cars targeting import buyers. Former AMC dealers sold Jeep vehicles and various new Eagle models, as well as Chrysler products, strengthening the automaker's retail distribution system. Eurostar , a joint venture between Chrysler and Steyr-Daimler-Puch , began producing
4420-492: The Plymouth and DeSoto brands in 1928. Facing postwar declines in market share, productivity, and profitability, as GM and Ford were growing, Chrysler borrowed $ 250 million in 1954 from Prudential Insurance to pay for expansion and updated car designs. Chrysler expanded into Europe by taking control of French, British, and Spanish auto companies in the 1960s; Chrysler Europe was sold in 1978 to PSA Peugeot Citroën for
4550-504: The Somerset as its own model. Buick-powered cars won the pole and second position in qualifying for Indianapolis 500. Over the next few years, Buick engines would set a number of stock-block records and twice would power a third or more of the 33-car Indy 500 field (11 in 1990 and 12 in 1992). 1985 would be the final year for the rear-drive LeSabre before another downsizing and conversion to front-wheel-drive for 1986 (sedans and coupes only;
4680-458: The Super Bowl . Its two-minute February 5, 2012 Super Bowl XLVI advertisement was titled "Halftime in America". The ad drew criticism from several leading U.S. conservatives , who suggested that its messaging implied that President Barack Obama deserved a second term and, as such, was political payback for Obama's support for the federal bailout of the company. Asked about the criticism in
4810-659: The " Estate " designation for Buick on the Super station wagon. World War II stopped automobile production in 1942. Starting that year, Buick produced the M18 Hellcat tank destroyer and supplied radial engines for the B-24 Liberator , Douglas C-47 Skytrain , and Douglas C-54 Skymaster . By the fall of 1945, automobile production resumed. In 1948, the Dynaflow automatic transmission was first offered by Buick. 1949 saw
4940-542: The 1901 or 1902 prototype with tiller steering similar to the Oldsmobile Curved Dash . In mid-1904, another prototype was constructed for an endurance run, which convinced Whiting to authorize the production of the first models offered to the public. The architecture of this prototype was the basis for the Model B. The first Buick made for sale, the 1904 horizontally opposed 2-cylinder engine Model B ,
5070-623: The 19th century, Durant had made his fortune as co-owner, also in Flint, with Josiah Dallas Dort , of the Durant-Dort Carriage Company , which by 1904 was the largest carriage-making company in the country and one of the largest in the world. Durant moved most Buick production to the former Durant-Dort Imperial Wheel plant in Jackson, Michigan in 1905. Buick continued car production in Jackson through 1907, when Factory #1
5200-779: The 47% ownership of AMC that was held by Renault . The remaining outstanding shares of AMC were bought on the NYSE by August 5, 1987, making the deal valued somewhere between US$ 1.7 billion and US$ 2 billion, depending on how costs were counted. Chrysler CEO Lee Iacocca wanted the Jeep brand, particularly the Jeep Grand Cherokee (ZJ) that was under development, the new world-class manufacturing plant in Bramalea, Ontario , and AMC's engineering and management talent that became critical for Chrysler's future success. Chrysler established
5330-581: The Big 3 US automakers, Chrysler lacked the financial resources to meet all of these challenges. In 1976, with the demise of the reliable Dart/Valiant, quality control declined. Their replacements, the Dodge Aspen and Plymouth Volare , were comfortable and had good roadability, but owners soon experienced major reliability problems which crept into other models as well. Engines failed and/or did not run well, and premature rust plagued bodies. In 1978, Lee Iacocca
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5460-660: The Centieme's exterior design and interior features would later appear on the 2008 Enclave crossover. In 2004, Buick added the Rainier mid-size SUV, and the new Terraza minivan was added a year later. In the years following, Buick began consolidating its North American lineup and by 2008 had reduced it to just three models: the LaCrosse /Allure, the Lucerne , and the new-for-2008 Enclave. The Super name had also returned after
5590-578: The Chalmers automobile was ended. In January 1924, Walter Chrysler launched the well-received Chrysler automobile. The Chrysler Six was designed to provide customers with an advanced, well-engineered car, at an affordable price. Elements of this car are traceable to a prototype which had been under development at Willys during Chrysler's tenure The original 1924 Chrysler included a carburetor air filter, high compression engine, full pressure lubrication, and an oil filter, features absent from most autos at
5720-692: The Chrysler Corporation began dividing its vehicle offerings by price class and function. The Plymouth brand was introduced at the low-priced end of the market (created essentially by once again reworking and rebadging the Chrysler Series 50 four-cylinder model). At the same time, the DeSoto brand was introduced in the medium-price field. Also in 1928, Chrysler bought the Dodge Brothers automobile and truck company and continued
5850-480: The Chrysler Corporation. The company was headquartered in the Detroit enclave of Highland Park , where it remained until completing the move to its present Auburn Hills location in 1996. Chrysler had arrived at the ailing Maxwell- Chalmers company in the early 1920s, hired to overhaul the company's troubled operations (after a similar rescue job at the Willys -Overland car company). In late 1923, production of
5980-491: The Chrysler brand as an upscale brand. In October 2009, Dodge's car and truck lines were separated, with the name "Dodge" being used for cars, minivans, and crossovers and "Ram" for light- and medium-duty trucks and other commercial-use vehicles. In 2011, Chrysler unveiled their "Imported From Detroit" campaign with ads featuring Detroit rapper Eminem , one of which aired during the Super Bowl. The campaign highlighted
6110-770: The Daytona 500 in a Regal that year. 1988 also saw the debut of the slogan "The Great American Road Belongs to Buick". In 1989, a new Electra trim level was offered called the Park Avenue Ultra. The Ultra was an upgrade to the Electra Park Avenue and featured a standard leather-trimmed interior with dual 20-way power front seats (shared with Cadillac's restyled 1989 Fleetwood Sixty Special ), lower-body accent exterior paint treatment, distinctive thick-padded vinyl top with limousine-style rear-window surround (available only on Ultra), simulated burled elm trim on
6240-684: The Encore was discontinued in 2022 as more customers favored the larger Encore GX which was introduced for 2020 and became Buick's new top seller. In 2023, the Envista launched for the 2024 model year. For the 2025 model year, Buick's North American lineup consists of the Envista and Encore GX subcompact crossovers, the Envision compact crossover, and the Enclave mid-size crossover. Buick has
6370-476: The French Simca , British Rootes , and Spanish Barreiros companies, merging them into Chrysler Europe in 1967. In the 1970s, an engineering partnership was established with Mitsubishi Motors , and Chrysler began selling Mitsubishi vehicles branded as Dodge and Plymouth in North America. Chrysler struggled to adapt to the changing environment of the 1970s. When consumer tastes shifted to smaller cars in
6500-599: The Jeep Grand Cherokee and Dodge Durango, is the only car manufacturing plant of any company remaining entirely in Detroit (General Motors operates a plant that is partly in Detroit and partly in Hamtramck). In 2011, Eminem settled a lawsuit against Audi alleging the defendant had ripped off the Chrysler 300 Super Bowl commercial in the Audi A6 Avant ad. Again in 2012, Chrysler advertised during
6630-663: The LeSabre was introduced on the new front wheel drive H platform , after departing from rear wheel drive on the GM B platform . Joining the LeSabre on the H-body included the Oldsmobile Delta 88 . Like the previously introduced Electra, the LeSabre's hood was hinged at the front of the car instead of near the cowl and windshield. Styling and did not include Buick's long-standing ventiports or sweepspear styling cues. In 1986,
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#17327873524006760-652: The Marshall Mathers Foundation. In March 2011, Chrysler Group LLC filed a lawsuit against Moda Group LLC (owner of Pure Detroit clothing retailer) for copying and selling merchandise with the "Imported from Detroit" slogan. Chrysler claimed it had notified defendant of its pending trademark application February 14, but the defendant argued Chrysler had not secured a trademark for the "Imported From Detroit" phrase. On June 18, 2011, U.S. District Judge Arthur Tarnow ruled that Chrysler's request did not show that it would suffer irreparable harm or that it had
6890-405: The Model B was continued through the 1909 Model F. The Model F was similar to the Model G, a lower-priced two-seat roadster, produced from 1906 until 1909. Both the F and G were powered by a 159 cu in (2.6 L) two-cylinder 159 engine producing 22 hp (16 kW; 22 PS) along with a 2-speed transmission as well as mechanical brakes on the rear wheels. The flat-twin engine
7020-575: The New York Stock Exchange lost value after the EPA accused FCA US of using emissions cheating software to evade diesel-emissions tests, however the company countered the accusations, and the chairman and CEO Sergio Marchionne sternly rejected them. The following day, shares rose as investors played down the effect of the accusations. Analysts gave estimates of potential fines from several hundred million dollars to $ 4 billion, although
7150-659: The North American market since the 1987 Skyhawk and the first station wagon since the 1996 Roadmaster. A sub-brand was also added in 2018 to accompany Buick, with the Avenir badge being applied to its top-of-the-line level trims, utilizing the same strategy as GMC's successful Denali sub-brand. 2019 would be the last year for the Cascada convertible globally and the LaCrosse sedan for the North American market. New for 2020
7280-464: The Opel Kadett models it had previously marketed. The following year, Electra 225 and LeSabre were redesigned and downsized, and the Buick brand saw its best model year sales to date with 773,313 vehicles sold. 1978 marked Buick's 75th anniversary and welcomed a redesigned Century as well as a redesigned Regal coupe which was now available with a turbocharged V6 engine. Buick model year sales broke another record in 1978 with 795,316 vehicles sold. In 1979,
7410-577: The Rambler ran fine in warm weather, but suffered hard starting in cooler temperatures and AMC decided not to use this EFI system on its 1957 Rambler Rebel production cars that were sold to the public. Chrysler also used the Bendix "Electrojector" fuel injection system and only around 35 vehicles were built with this option, on its 1958 production-built car models. Owners of EFI Chryslers were so dissatisfied that all but one were retrofitted with carburetors (while that one has been completely restored, with original EFI electronic problems resolved). The Valiant
7540-416: The Riviera was redesigned; Riviera S-Type was named Motor Trend Car of the Year. In the 1980s, Buick's lineup saw several changes including the downsizing of various models. In 1980, Lloyd Reuss was appointed as general manager and further pushed Buick into turbocharging, racing, and performance production cars, building momentum which continued a number of years after his departure in 1984 as he headed toward
7670-408: The Turbo- Hydramatic 440-T4 automatic with a 2.84:1 final drive ratio. This generation was noted for advanced electronic instrumentation displayed on a dash-mounted 9-inch (230 mm) CRT. The CRT controlled the vehicle's climate control system and stereo, and also supplied advanced instrumentation such as a trip computer and maintenance reminder feature. Four-wheel disc brakes were standard. With
7800-420: The U.S. government five years early, although the cost to the American taxpayer was $ 1.3 billion. Over the next few years, Fiat S.p.A. gradually acquired the other parties' shares. In January 2014, Fiat acquired the rest of Chrysler from the United Auto Workers retiree health trust, making Chrysler Group a subsidiary of Fiat S.p.A. In May 2014, Fiat Chrysler Automobiles was established by merging Fiat S.p.A. into
7930-479: The U.S. government. New CEO Lee Iacocca was credited with returning the company to profitability in the 1980s. In 1985, Diamond-Star Motors was created, further expanding the Chrysler-Mitsubishi relationship. In 1987, Chrysler acquired American Motors Corporation (AMC), which brought the profitable Jeep , as well as the newly formed Eagle , brands under the Chrysler umbrella. In 1998, Chrysler merged with German automaker Daimler-Benz to form DaimlerChrysler AG ;
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#17327873524008060-431: The U.S. purchase of eligible Chrysler, Jeep, and Dodge vehicles, customers could enroll in the program and receive a gas card that immediately lowers their gas price to $ 2.99 a gallon, and keeps it there for the three years. Chrysler plans for Lancia to codevelop products, with some vehicles being shared. Olivier Francois, Lancia's CEO, was appointed to the Chrysler division in October 2009. Francois plans to reestablish
8190-399: The United States and Canadian governments. The US Treasury, through the Troubled Asset Relief Program (TARP), invested $ 12.5 billion in Chrysler and recovered $ 11.2 billion when the company shares were sold in May 2011, resulting in a $ 1.3 billion loss. On July 21, 2011, Fiat bought the Chrysler shares held by the US Treasury. The purchase made Chrysler foreign-owned again, this time as
8320-440: The accelerator is lifted, a 'clunk' would ensue (the automatic shift), and you would continue in fourth gear. The low range was quite similar, but much slower speeds. It is possible to start in Low, allow the shift, then move the range selector to High, using the clutch, and continue in High. This allowed somewhat faster acceleration but was quite clumsy. Kickdown for passing was possible through electrical connections made by flooring
8450-568: The accelerator, though only in one range (i.e.: fourth to third). Never a performance transmission, it was nevertheless fine behind the six- or eight-cylinder flathead engine but once the V8 Hemi engine was introduced, the shortcomings of such a slow-shifting transmission were magnified greatly. Over the years, though, this transmission has acquired a reputation for absolute reliability. Chrysler FCA US, LLC , doing business as Stellantis North America and known historically as Chrysler ( / ˈ k r aɪ s l ər / KRY -slər ),
8580-500: The assembly line on June 29 that year. In a major independent quality study, Buick ranked #2 (and top domestic) among 37 international brands and Buick City shared the top world position among automotive assembly plants. With sales of all coupes declining in the North American market, GM decided to discontinue the Riviera. 1999 was the car's last model year with production ceasing on November 25, 1998. The final 200 cars had special silver paint and trim and were denoted "Silver Arrow" models,
8710-566: The auto unions, the loans were repaid with interest in 1983. In November 1983, the Dodge Caravan/Plymouth Voyager was introduced, establishing the minivan as a major category, and initiating Chrysler's return to stability. In 1985, Diamond-Star Motors was created, further expanding the Chrysler-Mitsubishi relationship. In 1985, Chrysler entered an agreement with American Motors Corporation to produce Chrysler M platform rear-drive, as well as Dodge Omnis front wheel drive cars, in AMC's Kenosha, Wisconsin , plant. In 1987, Chrysler acquired
8840-449: The base model to $ 21,577 for the new T-Type . Downsizing also resulted in a dimensional similarity to smaller, less expensive offerings from GM. The smaller dimensions, generic styling, and lack of a V8 led to Riviera sales plummeting to 22,138 for 1986. In 1987, the last of the turbo/intercooled Regal Grand Nationals, often called the quickest American cars, were offered as well as 547 even quicker special edition '87 GNXs. It would also be
8970-407: The brands. LaCrosse and Regal were refreshed for the 2014 model year. In 2015, the all-new Cascada subcompact convertible debuted at the North American International Auto Show in Detroit. The all-new 2017 LaCrosse was shown at the Los Angeles Auto Show in November. Buick also confirmed that the Envision compact crossover would be sold in North America starting summer 2016. The Verano compact sedan
9100-460: The business to James H. Whiting , of Flint Wagon Works , in Flint, Michigan . Whiting moved Buick to Flint, to a location across the street from his factory, with the idea of adding Buick's engines to his wagons. David Buick stayed on as a manager and re-hired Walter Marr as chief engineer. The engine Buick and Marr developed for this automobile was a two-cylinder valve-in-head engine of 159 cubic inches, with each cylinder horizontal and opposed to
9230-485: The changes with the redesign included a new grille that did not open with the hood and slightly smaller exterior dimensions. Despite its somewhat smaller exterior size, it still offered similar interior room and more trunk space than the previous model. 2001 saw Buick's first entry into the crossover market with the introduction of the Rendezvous as a 2002 model. In 2003, the Buick Centieme crossover concept car commemorated Buick Motor Division's 100th anniversary. Some of
9360-787: The company's action as a "prepackaged surgical bankruptcy". On June 10, 2009, substantially all of Chrysler's assets were sold to "New Chrysler", organized as Chrysler Group LLC. The federal government provided support for the deal with US$ 8 billion in financing at nearly 21%. Under CEO Sergio Marchionne , "World Class Manufacturing" or WCM, a system of thorough manufacturing quality, was introduced and several products were re-launched with quality and luxury. The Ram, Jeep, Dodge, SRT, and Chrysler divisions were separated to focus on their own identity and brand, and 11 major model refreshes occurred in 21 months. The PT Cruiser , Nitro , Liberty and Caliber models (created during DCX) were discontinued. On May 24, 2011, Chrysler repaid its $ 7.6 billion loans to
9490-539: The company's traditional four-make lineup to five (in order of price from bottom to top): Plymouth, Dodge, DeSoto, Chrysler, and the now-separate Imperial. In 1954, Chrysler was the exclusive provider of its Hemi engine in the Facel Vega , a Paris coachbuilder that offered their own line of hand-built luxury performance cars, with the PowerFlite and TorqueFlite transmissions offered. The Facel Vega Excellence
9620-615: The company. Chrysler Group LLC remained a subsidiary until December 15, 2014, when it was renamed FCA US LLC, to reflect the Fiat-Chrysler merger. As a result of the merger between FCA and PSA , on 17 January 2021 it became a subsidiary of the Stellantis Group . The Chrysler company was founded by Walter Chrysler on June 6, 1925, when the Maxwell Motor Company (est. 1904) was re-organized into
9750-549: The debut of Buick's VentiPorts . 1953 marked Buick's 50th anniversary as well as the introductions of the Buick V8 engine and the Roadmaster Skylark. In 1955, Buick had its best model year sales to date with 738,814 vehicles sold; a record that would hold until 1977. In 1957, Buick's new 364 cu. in. engine block and ball joint front suspension debuted and Roadmasters now had aluminum finned brake drums. 1959 saw
9880-529: The decision being made to discontinue the Pontiac brand instead. Since 2005, GM had gradually consolidated Buick with GMC and former Pontiac dealerships to create the current Buick-GMC network. During General Motors Chapter 11 reorganization and emergence in 2009, the company designated Buick as a "core brand", citing the division's success in China. Behind the scenes, GM began to move products originally planned for other brands to Buick. The Opel Insignia
10010-438: The doors and instrument panel, unique aluminum wheels, anti-lock brakes, chromed B-pillar moldings, specific grille and tail lamps, leather-wrapped steering wheel, electronic instrumentation, padded glove-compartment door, unique interior door panel trim, and a variety of otherwise minor changes. With its long list of standard equipment, the Park Avenue Ultra carried a higher base price than Cadillac's Sedan de Ville . The Riviera
10140-463: The early 1970s, particularly after the 1973 oil crisis , Chrysler could not meet the demand, although their compact models on the "A" body platform, the Dodge Dart and Plymouth Valiant , had proven economy and reliability and sold very well. Additional burdens came from increased US import competition, and tougher government regulation of car safety, fuel economy, and emissions. As the smallest of
10270-460: The ending of selected ads, the advertisement will say, "We Built This", indicating being built in America, instead of overseas. First introduced as MyGig, Chrysler Uconnect is a system that brings interactive ability to the in-car radio and telemetric-like controls to car settings. As of mid-2015, it was installed in hundreds of thousands of Fiat Chrysler vehicles. It connects to the Internet via
10400-528: The fall of 1955 at its Sandusky Ohio plant. On September 28, 1957, Chrysler announced the first production electronic fuel injection (EFI), as an option on some of its new 1958 car models (Chrysler 300D, Dodge D500, DeSoto Adventurer, Plymouth Fury). The first attempt to use this system was by American Motors on the 1957 Rambler Rebel . Bendix Corporation 's Electrojector used a transistor computer brain modulator box, but teething problems on pre-production cars meant very few cars were made. The EFI system in
10530-481: The first registered owner or retail lessee. The deal covered owner or lessee in U.S., Puerto Rico, and the Virgin Islands, for 2009 model year vehicles, and 2006, 2007, and 2008 model year vehicles purchased on or after July 26, 2007. Covered vehicles excluded SRT models, Diesel vehicles, Sprinter models, Ram Chassis Cab, Hybrid System components (including transmission), and certain fleet vehicles. The warranty
10660-539: The introduction of three new models: Electra , Invicta and LeSabre as well as a new 401 cu. in. V8 engine in the Electra and Invicta. An Electra also paced the Indianapolis 500 race that year. An Electra 225 paced the Daytona 500 race in both 1960 and 1963. In 1961, a new Fireball V6 engine was introduced and the Skylark nameplate returned as the top model of the new Special compact car line. The Buick Special
10790-451: The last year for the rear-wheel-drive Regal. General manager Ed Mertz promoted the new "Premium American Motorcars" theme which focused Buick marketing on the various qualities that made the marque famous. In 1988, Buick was the official car of the U.S. Olympic Team . The Reatta two-seater was introduced, to be followed two years later by a convertible. Also in 1988, Regal was downsized and converted to front-wheel drive. Bobby Allison won
10920-623: The likelihood of a hefty fine was low. Senior United States Senator Bill Nelson urged the FTC to look into possible deceptive marketing of the company's diesel-powered SUVs. Shares dropped 2.2% after the announcement. FCA US would in 2022, plead guilty to a criminal charge of conspiring to defraud the US, to wire fraud, and to violate the Clean Air Act. On July 21, 2018, Sergio Marchionne stepped down as chairman and CEO for health reasons, and
11050-482: The luxury division. The Chrysler 300 was badged Lancia Thema in some European markets (with additional engine options), giving Lancia a much-needed replacement for its flagship. On January 21, 2014, Fiat bought the remaining shares of Chrysler owned by the VEBA worth $ 3.65 billion. Several days later, the intended reorganization of Fiat and Chrysler under a new holding company, Fiat Chrysler Automobiles , together with
11180-445: The merger proved contentious with investors. As a result, Chrysler was sold to Cerberus Capital Management and renamed Chrysler LLC in 2007. Like the other Big Three automobile manufacturers, Chrysler was impacted by the automotive industry crisis of 2008–2010 . The company remained in business through a combination of negotiations with creditors, filing for Chapter 11 bankruptcy reorganization on April 30, 2009, and participating in
11310-408: The mobile network of AT&T , providing the car with its own IP address. Internet connectivity using any Chrysler, Dodge, Jeep or Ram vehicle, via a Wi-Fi "hot-spot", is also available via Uconnect Web . According to Chrysler LLC, the hotspot range extends approximately 100 feet (30 m) from the vehicle in all directions, and combines both Wi-Fi and Sprint's 3G cellular connectivity. Uconnect
11440-477: The new millennium, Buick was the leading marketer and industry leader of supercharged cars. 1991 saw the return of the Roadmaster after a 33-year absence. The Roadmaster was first offered as a wagon only and then a sedan was added for 1992. For 1992, the popular LeSabre was redesigned along the same lines as the previous year's Park Avenue . 1992 also saw the introduction of a new, redesigned Skylark. In 1993,
11570-644: The number one spot away from close competitors Ford , Maxwell and Olds Motor Works . Buick proclaimed themselves the largest car manufacturer in the world this year. David Buick incorporated his company as the Buick Motor Company on May 19, 1903, in Detroit , Michigan. Buick had been financed by a friend and fellow automobile enthusiast, Benjamin Briscoe , who in September 1903 sold control of
11700-512: The other by 180 degrees . Whiting built only a few automobiles in 1904, the Model B , before running out of operating capital, causing him to bring in William C. Durant that year as a controlling investor. Durant built a few more model B's in 1904, stepped up production for the model C in 1905, and spent the next four years turning Buick into the biggest-selling automobile brand in the US. During
11830-489: The period in between was involved with other automobile manufacturers such as Cadillac , founded in 1902. The first two Buick automobiles were made in 1899 and 1900 at the "Buick Auto-Vim and Power Company" by chief engineer Walter Marr , but company owner David Dunbar Buick was reluctant to begin making automobiles, being satisfied with stationary and marine engine production, so Marr left Buick in 1901 to found his own automobile company under his own name. His replacement
11960-498: The popular crossover/SUV market in the 2010s. In January 2009, Buick unveiled the new 2010 LaCrosse sedan, an all-new styling direction that included traditional Buick cues. The market responded positively to the LaCrosse and reviews favorably compared it to luxury models such as the Lexus ES . In 2010, Buick became the fastest-growing automotive brand in America and attracted a younger customer demographic. A GM company spokesman at
12090-618: The previous generations' more traditional image. A 205 hp (153 kW) naturally aspirated 3800 V6 was standard, with a supercharged version rated at 225 hp (168 kW) and 275 lb⋅ft (373 N⋅m) available as an option. Rivieras were now assembled in Lake Orion, Michigan , riding the same Cadillac-derived G platform as the 4-door Oldsmobile Aurora . In 1996, both the Roadmaster sedan and wagon were discontinued. In 1998, after 95 years in Flint, Buick's headquarters
12220-532: The rear-drive LeSabre Estate Wagon would soldier on largely unchanged for a few more years). The top-line LeSabre Limited became the LeSabre Limited Collectors Edition to mark the end of an era for the rear-wheel-drive coupe and sedan; engine offerings included the standard 231 V6 (sedans and coupes) or optional Olds 307 V8 or Oldsmobile 350 diesel V8. 1985 saw Buick's best model year sales to date with 915,336 vehicles sold. In 1986,
12350-612: The regular gas-engine versions. Meanwhile, sales of the Enclave crossover remained strong. In January 2012, the all-new Encore mini crossover was unveiled at the North American International Auto Show in Detroit. Also in 2012, a turbocharged version of the Verano was introduced and the Enclave was redesigned for the 2013 model year. In 2013, GM confirmed plans for a "hybrid global brand" which includes Opel /Vauxhall and Buick using more synergies between
12480-636: The rejuvenation of the entire product lineup, which included the new, redesigned, and repackaged 2011 model year 200 sedans and 200 convertibles, the Chrysler 300 sedan, and the Chrysler Town & Country minivan. As part of the campaign, Chrysler sold a line of clothing items featuring the Monument to Joe Louis , with proceeds being funneled to Detroit-area charities, including the Boys and Girls Clubs of Southeast Michigan, Habitat for Humanity Detroit and
12610-526: The return of the convertible, which had disappeared from domestic lineups in 1976. The following year, a Riviera convertible with a twin-turbo V6 paced the Indy 500. Also in 1983, Buick had its best model year to date with 810,435 vehicles sold. In 1984, Buick was the official car of the XXIII Olympiad . A reorganization split manufacturing & engineering from sales and marketing. The first pilot Buick
12740-399: The same bodystyle that first appeared at Cadillac, and four years ahead of Ford . The car was built at the all-new factory in Flint which later became known as Buick City . Buick during the 1920s made various sized vehicles, with series designations for different years, sometimes using numbers, while later years using lettered designations. One of the larger vehicles, with a straight-six, was
12870-430: The shifting was done 'automatically' by either vacuum cylinders (early, M4), or hydraulic cylinders (late, M6, Presto-Matic ). The main difference was the addition of a fluid coupling between engine and clutch, and the shifting mechanism. The range selector (looked like a column shift) had three positions: Low, High, and Reverse. Low consisted of what would be a first and second gear with an ordinary four-speed; High
13000-497: The successful Dodge line of automobiles and Fargo range of trucks. By the mid-1930s, the DeSoto and Dodge divisions would trade places in the corporate hierarchy. The Imperial name had been used since 1926 but was never a separate make, just the top-of-the-line Chrysler. However, in 1955, the company decided to offer it as its own make/brand and division to better compete with its rivals, Lincoln and Cadillac . This addition changed
13130-476: The time said that Buick was positioned as a "premium" marque (entry-level luxury) to compete with various Acura , Infiniti , Lexus , and Volvo models, while Cadillac was aimed at the "luxury" performance segment which includes brands like BMW and Mercedes-Benz . An all-new Regal sedan, a smaller model based on the European Opel Insignia , was re-introduced for the 2011 model year after
13260-403: The time. Among the innovations in its early years were the first practical mass-produced four-wheel hydraulic brakes, a system nearly completely engineered by Chrysler with patents assigned to Lockheed , and rubber engine mounts, called " Floating Power " to reduce vibration. Chrysler also developed a wheel with a ridged rim , designed to keep a deflated tire from flying off the wheel. This wheel
13390-672: The total number of cars in the country. Buick now sells 80% of its production in the People's Republic of China and is a minor player in Taiwan. In 1929, as part of General Motors' companion make program , Buick Motor Division launched the Marquette sister brand, designed to bridge the price gap between Buick and Oldsmobile . Its styling featured a high peaked hood and radiator shell while its suspension used four, parallel, semi-elliptical springs with Delco-Lovejoy shock absorbers. Marquette
13520-543: The two known surviving 1904 engines. The early success of Buick is attributed mainly to what it called the valve-in-head engine, now known as the overhead valve (OHV), engine patented by Eugene Richard and developed by Richard, Buick, and Marr. The Model F had a two-cylinder engine, an 87-inch wheelbase, and weighed 1,800 lbs. The creation of General Motors is attributed mainly to the success of Buick, so it can be said Marr and Richard's designs directly led to GM. The power train and chassis architecture introduced on
13650-618: Was Eugene Richard, who applied for a patent in 1902 for Marr's valve-in-head ( overhead valve ) engine, which patent, number 771,095, was awarded to Richard in the name of Buick in 1904. In 1903, the third Buick automobile was made, this time by Richard, but in 1904 Buick, whose company was now called "Buick Motor Company", moved from Detroit to Flint, Michigan, and Richard stayed behind. Marr was rehired in Flint as chief engineer, to begin making automobiles in production. That year, 37 Buick automobiles were made, production increasing to 750 in 1905, 1,400 in 1906, 4,641 in 1907, and 8,820 in 1908, taking
13780-492: Was a four-door hardtop with rear-hinged coach doors that listed for US$ 12,800 ($ 135,175 in 2023 dollars ). On April 28, 1955, Chrysler and Philco announced the development and production of the World's First All-Transistor car radio. The all-transistor car radio, Mopar model 914HR, developed and produced by Chrysler and Philco, was a $ 150 option on the 1956 Imperial automobile models. Philco began manufacturing this radio in
13910-624: Was again fined for the 2017 model year for not meeting the minimum domestic passenger car standard. FCA described the $ 79 million civil penalty as "not expected to have a material impact on its business." As part of a January 2019 settlement, Fiat Chrysler was to recall and repair approximately 100,000 automobiles equipped with a 3.0-liter V6 EcoDiesel engine having a prohibited defeat device , pay $ 311 million in total civil penalties to US regulators and CARB , pay $ 72.5 million for state civil penalties, implement corporate governance reforms, and pay $ 33.5 million to mitigate excess pollution. The company
14040-526: Was also introduced for the 1960 model year as a distinct brand. In the U.S. market, Valiant was made a model in the Plymouth line for 1961 and the DeSoto make was discontinued in 1961. With those exceptions per applicable year and market, Chrysler's range from lowest to highest price from the 1940s through the 1970s was Valiant, Plymouth, Dodge, DeSoto, Chrysler, and Imperial. From 1963 through 1969, Chrysler increased its existing stakes to take full control of
14170-474: Was also restyled for 1989, adding 11 inches to its overall length. In the late 1980s, the Flint-built LeSabre ranked #1 in North America and #2 in the world in a major independent quality study which eventually led Buick to change its ad slogan from "The Great American Road Belongs to Buick" to "Buick: The New Symbol for Quality in America." In 1990, the first Reatta convertible was produced. 1990
14300-420: Was also the last year for the Electra as Park Avenue, previously a trim level on the Electra, became its own model for the 1991 model year. In 1991, Buick led the industry in improvement in sales and market share. A new four-door Regal came to market for 1991, the first Regal sedan since 1984. Buick also introduced a supercharged 3.8-liter V6 in the Park Avenue Ultra. Supercharging became so popular at Buick that by
14430-555: Was also to pay affected consumers up to $ 280 million and offer extended warranties on such vehicles worth $ 105 million. The total value of the settlement was about $ 800 million, though FCA did not admit liability, and it did not resolve an ongoing criminal investigation. In February 2024, Chrysler unveiled a concept for its first electric vehicle, the Chrysler Halcyon , a battery-electric sedan. As of 2022 , management positions of Stellantis North America include: Chrysler
14560-445: Was another feature replacing the steering column-mounted spark lever although an emergency lever was now dash mounted. Buick scored another first in 1939 when it became the first company to introduce turn signals , which did not appear on other car brands until almost a decade later. All 1939 models also had a steering column-mounted shift lever. In the mid-1930s McLaughlin-Buicks were purchased by British monarch Edward VIII . He had
14690-561: Was available in the Series 50 with 77 brake HP. The Series 60 engine was a 272 cu. in. unit (bore 3 1/16 in., stroke 5 in.) giving 90 brake HP. Cadillac had previously introduced the Cadillac Type 51 with a flathead V8 engine in 1915 which made usage of an eight-cylinder engine a luxury feature. The Series 80 and Series 90 used a 344 cu. in. version (bore 3 5/16 in., stroke 5 in.) for 104 brake HP. Automatic vacuum-operated spark advance
14820-590: Was brought in to turn the company around, and in 1979 Iacocca sought US government help. Congress later passed the Loan Guarantee Act providing $ 1.5 billion in loan guarantees. The Loan Guarantee Act required that Chrysler also obtain $ 2 billion in concessions or aid from sources outside the federal government, which included interest rate reductions for $ 650 million of the savings, asset sales of $ 300 million, local and state tax concessions of $ 250 million, and wage reductions of about $ 590 million along with
14950-707: Was built in Flint, Michigan at a re-purposed factory that was known as the Flint Wagon Works . There were 37 Buicks made that year, none of which survive. There are, however, two replicas in existence: the 1904 endurance car, at the Buick Gallery & Research Center in Flint, and a Model B assembled by an enthusiast in California for the division's 100th anniversary. Both of these vehicles use various parts from Buicks of that early era, as well as fabricated parts. These vehicles were each constructed with
15080-488: Was completed in Flint. The Jackson plant continued production with Buick trucks through 1912. David Buick sold his stock upon departure in 1906, making him a wealthy man, but he died in modest circumstances 25 years later. In 1907, Durant agreed to supply motors to R. S. McLaughlin in Canada, an automaker, and in 1908 he founded General Motors . Between 1899 and 1902, two prototype vehicles were built in Detroit, Michigan by Walter Lorenzo Marr . Some documentation exists of
15210-479: Was discontinued in 1930. All Buick, Marquette, Viking , and Oldsmobile products shared the newly introduced GM B platform starting in 1926. Buick debuted two major achievements for the 1931 model year, the OHV Buick Straight-8 engine and a synchromesh transmission in all models but the Series 50. The Eight was offered in three displacements, the 220 cubic inch (bore 2 7/8 in. stroke 4.25 in.),
15340-593: Was dropped from the Buick lineup in North America in 2017. With GM selling off the Opel/Vauxhall division to Group PSA in March 2017, Buick is expected to move away from sharing the Opel model/designs upon the completion of the current generation vehicles. For 2018, Buick replaced the Regal sedan with an all-new model offering hatchback and station wagon body styles. This new Regal was the first hatchback from Buick for
15470-423: Was eventually adopted by the auto industry worldwide. The Maxwell brand was dropped after the 1925 model year, with the new, lower-priced four-cylinder Chryslers introduced for the 1926 year being badge-engineered Maxwells. The advanced engineering and testing that went into Chrysler Corporation cars helped to push the company to the second-place position in U.S. sales by 1936, which it held until 1949. In 1928,
15600-426: Was founded in 1925 by Walter Chrysler from the remains of the Maxwell Motor Company . In 1998, it merged with Daimler-Benz , which renamed itself DaimlerChrysler but in 2007 sold off its Chrysler stake. The company operated as Chrysler LLC through 2009, then as Chrysler Group LLC. In 2014, it was acquired by Fiat S.p.A. ; it subsequently operated as a subsidiary of the new Fiat Chrysler Automobiles ("FCA"), then as
15730-518: Was in 1907, when the Buick Model D was introduced with a four-cylinder 255.0 cu in (4,178 cc) T-head engine, installed in the front with rear-wheel drive. This was one of the only cars with side valves that Buick ever made. In 1910, Buick introduced the Model 10 with an OHV four-cylinder engine followed in 1911, with their first closed-body car, the Buick Six , that followed
15860-421: Was moved to Detroit. Bob Coletta, Buick general manager, saw the first Chinese Buick roll off the line at Shanghai before he turned over the top Buick job to Roger Adams. Buick Gallery and Research Center opened at Flint's Sloan Museum. A reorganization of the division split sales from marketing. In 1999, the last of nearly 16 million Buicks were built in Flint's Buick City. The last car, a 1999 LeSabre, rolled off
15990-480: Was named Motor Trend Car of the Year in 1962. Also in 1962, Wildcat was introduced as a trim level on Invicta and became its own model the following year. In 1963 the Riviera was introduced as its own model. In the mid-1960s Buick started officially selling German-built Opel cars through its North American dealerships. For 1967, radial tires became available as an option on all full-size Buicks. The 1970s saw
16120-502: Was named DaimlerChrysler Motors Company LLC, with its U.S. operations generally called "DCX". The Eagle brand was retired soon after Chrysler's merger with Daimler-Benz in 1998 Jeep became a stand-alone division, and efforts were made to merge the Chrysler and Jeep brands as one sales unit. In 2001, the Plymouth brand was also discontinued. Eurostar also built the Chrysler PT Cruiser in 2001 and 2002. The Austrian venture
16250-545: Was originally intended to become the second-generation Saturn Aura , but instead became the new Buick Regal. In the 2009 J.D. Power and Associates Vehicle Dependability Study, Buick tied with Jaguar as the most dependable brand in the United States. The 2010s included the return of a classic Buick nameplate, the Buick Regal , and several new model names. The decade also saw the brand's first hatchback since 1987, its first factory convertible since 1991, and its first station wagon since 1996. Buick further expanded its presence in
16380-458: Was positioned below the Cadillac brand. To save on resources, Buick vehicles shared a common platform, called the GM A platform , that was shared with Chevrolet , Oakland , Oldsmobile , and Cadillac. At first, Buick followed the likes of Napier in automobile racing , winning the first-ever race held at Indianapolis Motor Speedway . The first full-size Buick to join the smaller Model B
16510-541: Was replaced by John Elkann and Michael Manley, respectively. As a result of ending domestic production of more fuel-efficient passenger automobiles such as the Dodge Dart and Chrysler 200 sedans, FCA US elected to pay $ 77 million in fines for violating the anti-backsliding provision of fuel economy standards set under the Energy Independence and Security Act of 2007 for its model year 2016 fleet. It
16640-487: Was sold to Magna International in 2002 and became Magna Steyr . The Voyager continued in production until 2007, whereas the Chrysler 300C , Jeep Grand Cherokee , and Jeep Commander were also built at the plant from 2005 until 2010. On May 14, 2007, DaimlerChrysler announced the sale of 80.1% of Chrysler Group to American private equity firm Cerberus Capital Management , L.P., thereafter known as Chrysler LLC, although Daimler (renamed as Daimler AG ) continued to hold
16770-456: Was the Encore GX crossover which slotted in between the existing Encore and Envision. The Regal hatchback and station wagon were discontinued for the North American market in 2020. In June 2022, Buick Global Chief Duncan Aldred announced that Buick would transition its entire line-up to electric vehicles by 2030. As part of that plan, all Buick dealers would be given the opportunity to take
16900-422: Was third and fourth. The reverse was a single ratio. Driving one was/is quite different: Upon starting, one would disengage the clutch, then choose a ratio (High for normal driving), and, whilst stopped with a foot on the brake, engage the clutch. Pressing the accelerator would move you forward, in third, with the fluid coupling connecting the engine to the transmission. Upon reaching 15–20 mph (24–32 km/h),
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