A video game developer is a software developer specializing in video game development – the process and related disciplines of creating video games. A game developer can range from one person who undertakes all tasks to a large business with employee responsibilities split between individual disciplines, such as programmers , designers , artists , etc. Most game development companies have video game publisher financial and usually marketing support. Self-funded developers are known as independent or indie developers and usually make indie games .
136-873: Zynga Inc. ( / ˈ z ɪ ŋ ɡ ə / ) is an American video game developer and publisher known for its social video game services. It was founded in April 2007, with headquarters in San Mateo, California . The company primarily focuses on mobile and social networking platforms. Zynga states its mission as "connecting the world through games". Zynga launched FarmVille on Facebook in June 2009, reaching ten million daily active users (DAU) within six weeks. As of August 2017, Zynga had thirty million monthly active users (MAU). In 2017, its most successful games were Zynga Poker and Words with Friends 2 , with about 57 million games being played at any given moment; and CSR Racing 2 ,
272-647: A BASIC interpreter for the device. Gates called MITS and claimed that he had a working interpreter, and MITS requested a demonstration. Allen worked on a simulator for the Altair while Gates developed the interpreter, and it worked flawlessly when they demonstrated it to MITS in March 1975 in Albuquerque, New Mexico . MITS agreed to distribute it, marketing it as Altair BASIC . Gates and Allen established Microsoft on April 4, 1975, with Gates as CEO, and Allen suggested
408-593: A database , Voice over IP , or add-in interface software; this is also known as middleware . Examples of this include SpeedTree and Havoc . Independents are software developers which are not owned by (or dependent on) a single publisher. Some of these developers self-publish their games, relying on the Internet and word of mouth for publicity. Without the large marketing budgets of mainstream publishers, their products may receive less recognition than those of larger publishers such as Sony, Microsoft or Nintendo. With
544-528: A Microsoft operating system or a non-Microsoft operating system. In effect, the royalty payment to Microsoft when no Microsoft product is being used acts as a penalty, or tax, on the OEM's use of a competing PC operating system. Since 1988, Microsoft's use of per processor licenses has increased." Following Bill Gates's internal "Internet Tidal Wave memo" on May 26, 1995, Microsoft began to redefine its offerings and expand its product line into computer networking and
680-448: A call must verify on their respective ends. On October 7, Microsoft acquired Ally.io, a software service that measures companies' progress against OKRs . Microsoft plans to incorporate Ally.io into its Viva family of employee experience products. On January 18, 2022, Microsoft announced the acquisition of American video game developer and holding company Activision Blizzard in an all-cash deal worth $ 68.7 billion. Activision Blizzard
816-523: A chain of Microsoft-branded retail stores, and on October 22, 2009, the first retail Microsoft Store opened in Scottsdale, Arizona ; the same day Windows 7 was officially released to the public. Windows 7's focus was on refining Vista with ease-of-use features and performance enhancements, rather than an extensive reworking of Windows. As the smartphone industry boomed in the late 2000s, Microsoft had struggled to keep up with its rivals in providing
952-722: A combination of AI, high-performance computing and quantum computing . The service includes Copilot, a GPT-4 based large language model tool to query and visualize data, write code, initiate simulations, and educate researchers. At a November 2023 developer conference, Microsoft announced two new custom-designed computing chips: The Maia chip, designed to run large language models, and Cobalt CPU, designed to power general cloud services on Azure. On November 20, 2023, Satya Nadella announced that Sam Altman , who had been ousted as CEO of OpenAI just days earlier, and Greg Brockman , who had resigned as president, would join Microsoft to lead
1088-525: A completely new user interface with a novel start button , and 32-bit compatibility; similar to NT, it provided the Win32 API. Windows 95 came bundled with the online service MSN , which was at first intended to be a competitor to the Internet, and (for OEMs) Internet Explorer , a Web browser . Internet Explorer has not bundled with the retail Windows 95 boxes, because the boxes were printed before
1224-452: A culture of "toxic geek masculinity" within the workplace. In addition, the conditions behind crunch time are far more discriminating towards women as this requires them to commit time exclusively to the company or to more personal activities like raising a family. These factors established conditions within some larger development studios where female developers have found themselves discriminated in workplace hiring and promotion, as well as
1360-456: A day after hosting a Sting concert for 50 people, including Microsoft executives, in Davos , Switzerland. On January 23, 2023, Microsoft announced a new multi-year, multi-billion dollar investment deal with ChatGPT developer OpenAI . In June 2023, Microsoft released Azure Quantum Elements to run molecular simulations and calculations in computational chemistry and materials science using
1496-551: A deluxe version for $ 399.99. Increasingly present in the hardware business following Xbox, Microsoft 2006 released the Zune series of digital media players, a successor of its previous software platform Portable Media Center . These expanded on previous hardware commitments from Microsoft following its original Microsoft Mouse in 1983; as of 2007 the company sold the best-selling wired keyboard ( Natural Ergonomic Keyboard 4000 ), mouse ( IntelliMouse ), and desktop webcam ( LifeCam ) in
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#17327805818581632-571: A first-party company. As a balance to not being able to release their game for other platforms, second-party developers are usually offered higher royalty rates than third-party developers. These studios may have exclusive publishing agreements (or other business relationships) with the platform holder, but maintain independence so that upon completion or termination of their contracts, they are able to continue developing games for other publishers if they choose to. For example, while HAL Laboratory initially began developing games on personal computers like
1768-470: A five-year relationship to expand the use of Facebook Credits in Zynga's games. In December 2010, Zynga's game CityVille surpassed FarmVille as its most popular game with over 61 million monthly active users and a base of over 16 million daily active users. Zynga filed with the U.S. Securities and Exchange Commission (SEC) to raise up to $ 1 billion in an initial public offering on July 1, 2011. At
1904-410: A fixed period and generally work similar hours as full-time staff members, assisting across all areas of video game development, but as contractors, do not get any benefits such as paid time-off or health care from the employer; they also are typically not credited on games that they work on for this reason. The practice itself is legal and common in other engineering and technology areas, and generally it
2040-403: A game on schedule. The complexity of workflow, reliance on third-party deliverables, and the intangibles of artistic and aesthetic demands in video game creation create difficulty in predicting milestones. The use of crunch time is also seen to be exploitative of the younger male-dominated workforce in video games, who have not had the time to establish a family and who were eager to advance within
2176-406: A game's profits. Current examples of first-party studios include PlayStation Studios for Sony, and Xbox Game Studios for Microsoft Gaming . Second-party developer is a colloquial term often used by gaming enthusiasts and media to describe game studios that take development contracts from platform holders and develop games exclusive to that platform, i.e. a non-owned developer making games for
2312-469: A graphical extension for MS-DOS , despite having begun jointly developing OS/2 with IBM that August. Microsoft moved its headquarters from Bellevue to Redmond, Washington , on February 26, 1986, and went public on March 13, with the resulting rise in stock making an estimated four billionaires and 12,000 millionaires from Microsoft employees. Microsoft released its version of OS/2 to original equipment manufacturers (OEMs) on April 2, 1987. In 1990,
2448-471: A joint venture with NBC since 1996. On October 1, Microsoft announced its intention to launch a news operation, part of a new-look MSN , with Windows 8 later in the month. On October 26, 2012, Microsoft launched Windows 8 and the Microsoft Surface . Three days later, Windows Phone 8 was launched. To cope with the potential for an increase in demand for products and services, Microsoft opened
2584-530: A major target of the controversy, will leave the company after the acquisition is finalized. The deal was closed on October 13, 2023. In December 2022, Microsoft announced a new 10-year deal with the London Stock Exchange Group for products including Microsoft Azure; Microsoft acquired around 4% of LSEG as part of the deal. In January 2023, CEO Satya Nadella announced Microsoft would lay off some 10,000 employees. The announcement came
2720-622: A mode for the Windows operating system rather than a separate and unique operating system. In March the company also established guidelines that censor users of Office 365 from using profanity in private documents. In April 2018, Microsoft released the source code for Windows File Manager under the MIT License to celebrate the program's 20th anniversary. In April the company further expressed willingness to embrace open source initiatives by announcing Azure Sphere as its own derivative of
2856-567: A modern smartphone operating system, falling behind Apple and Google -sponsored Android in the United States. As a result, in 2010 Microsoft revamped their aging flagship mobile operating system, Windows Mobile , replacing it with the new Windows Phone OS that was released in October that year. It used a new user interface design language, codenamed "Metro", which prominently used simple shapes, typography, and iconography, utilizing
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#17327805818582992-587: A motion-sensing input device made by Microsoft and designed as a video game controller , first introduced in November 2010, was upgraded for the 2013 release of the Xbox One video game console. Kinect's capabilities were revealed in May 2013: an ultra-wide 1080p camera, function in the dark due to an infrared sensor, higher-end processing power and new software, the ability to distinguish between fine movements (such as
3128-605: A new 24/7 cable news channel, MSNBC . Microsoft created Windows CE 1.0 , a new OS designed for devices with low memory and other constraints, such as personal digital assistants . In October 1997, the Justice Department filed a motion in the Federal District Court , stating that Microsoft violated an agreement signed in 1994 and asked the court to stop the bundling of Internet Explorer with Windows. On January 13, 2000, Bill Gates handed over
3264-418: A new advanced AI research team. However, the plan was short-lived, as Altman was subsequently reinstated as OpenAI's CEO and Brockman rejoined the company amid pressure from OpenAI's employees and investors on its board. In March 2024, Inflection AI 's cofounders Mustafa Suleyman and Karen Simonyan announced their departure from the company in order to start Microsoft AI, with Microsoft acqui-hiring nearly
3400-646: A number of "holiday stores" across the U.S. to complement the increasing number of "bricks-and-mortar" Microsoft Stores that opened in 2012. On March 29, 2013, Microsoft launched a Patent Tracker. In August 2012, the New York City Police Department announced a partnership with Microsoft for the development of the Domain Awareness System which is used for Police surveillance in New York City . The Kinect ,
3536-410: A portion if it were to go through. On August 5, 2020, Microsoft stopped its xCloud game streaming test for iOS devices. According to Microsoft, the future of xCloud on iOS remains unclear and potentially out of Microsoft's hands. Apple has imposed a strict limit on " remote desktop clients " which means applications are only allowed to connect to a user-owned host device or gaming console owned by
3672-437: A position in a medium to large video game company. An experienced game-development employee, depending on their expertise and experience, averaged roughly $ 73,000 in 2007. Indie game developers may only earn between $ 10,000 and $ 50,000 a year depending on how financially successful their titles are. In addition to being part of the software industry, game development is also within the entertainment industry; most sectors of
3808-601: A publishing division named Microsoft Press . Paul Allen resigned from Microsoft in 1983 after developing Hodgkin's lymphoma . Allen claimed in Idea Man: A Memoir by the co-founder of Microsoft that Gates wanted to dilute his share in the company when he was diagnosed with Hodgkin's disease because he did not think that he was working hard enough. Allen later invested in low-tech sectors, sports teams, commercial real estate, neuroscience, private space flight, and more. Microsoft released Windows 1.0 on November 20, 1985, as
3944-452: A record profit in 2007. The European Union imposed another fine of €899 million ($ 1.4 billion) for Microsoft's lack of compliance with the March 2004 judgment on February 27, 2008, saying that the company charged rivals unreasonable prices for key information about its workgroup and backoffice servers. Microsoft stated that it was in compliance and that "these fines are about the past issues that have been resolved". 2007 also saw
4080-649: A roundtable discussion with the International Game Developers Association (IGDA), the professional association for developers. Statements made by the IGDA's current executive director Jen MacLean relating to IGDA's activities had been seen by as anti-union, and Game Workers Unite desired to start a conversation to lay out the need for developers to unionize. In the wake of the sudden near-closure of Telltale Games in September 2018,
4216-443: A rudimentary computer to track and analyze automobile traffic data. Gates enrolled at Harvard University while Allen pursued a degree in computer science at Washington State University , though he later dropped out to work at Honeywell . The January 1975 issue of Popular Electronics featured Micro Instrumentation and Telemetry Systems 's (MITS) Altair 8800 microcomputer, which inspired Allen to suggest that they could program
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4352-407: A single publisher; one canceled game may devastate a small developer. Because of this, many small development companies are short-lived. A common exit strategy for a successful video game developer is to sell the company to a publisher, becoming an in-house developer. In-house development teams tend to have more freedom in game design and content than third-party developers. One reason is that since
4488-403: A strong STEM (science, technology, engineering, and mathematics) background for women at the secondary education level, but there are issues with tertiary education such as at colleges and universities, where game development programs tend to reflect the male-dominated demographics of the industry, a factor that may lead women with strong STEM backgrounds to choose other career goals. There
4624-453: A thumb movement), and determining a user's heart rate by looking at their face. Microsoft filed a patent application in 2011 that suggests that the corporation may use the Kinect camera system to monitor the behavior of television viewers as part of a plan to make the viewing experience more interactive. On July 19, 2013, Microsoft stocks suffered their biggest one-day percentage sell-off since
4760-646: A unique case where nearly all parts of its labor force, including white-collar jobs such as video game development, may engage with labor unions under the Employment Protection Act often through collective bargaining agreements. Developer DICE had reached its union agreements in 2004. Paradox Interactive became one of the first major publishers to support unionization efforts in June 2020 with its own agreements to cover its Swedish employees within two labor unions Unionen and SACO . In Australia, video game developers could join other unions, but
4896-483: A value of $ 12.7 billion, with Take-Two acquiring all outstanding shares of Zynga at $ 9.86 apiece Both shareholders of the companies approved the merger on May 19, 2022, and the closing of the transaction took effect on May 23, 2022. In June 2023, during the FTC v. Microsoft trial cross-examination, Microsoft Gaming CEO Phil Spencer disclosed that Microsoft considered purchasing Zynga before Take-Two Interactive acquired
5032-505: Is US$ 500,000 per year. Some analysts deemed this unthinkable ten years prior, however, as in 2001 then-CEO Steve Ballmer called Linux "cancer". Microsoft planned to launch a preview of Intune for Education "in the coming weeks", with general availability scheduled for spring 2017, priced at $ 30 per device, or through volume licensing agreements. In January 2018, Microsoft patched Windows 10 to account for CPU problems related to Intel's Meltdown security breach . The patch led to issues with
5168-482: Is also a significant gap in racial minorities within the video game industry; a 2019 IGDA survey found only 2% of developers considered themselves to be of African descent and 7% Hispanic, while 81% were Caucasian; in contrast, 2018 estimates from the United States Census estimate the U.S. population to be 13% of African descent and 18% Hispanic. In a 2014 and 2015 survey of job positions and salaries,
5304-595: Is best known for producing franchises, including but not limited to Warcraft , Diablo , Call of Duty , StarCraft , Candy Crush Saga , Crash Bandicoot , Spyro , Tony Hawk's , Guitar Hero , and Overwatch . Activision and Microsoft each released statements saying the acquisition was to benefit their businesses in the metaverse , many saw Microsoft's acquisition of video game studios as an attempt to compete against Meta Platforms , with TheStreet referring to Microsoft wanting to become "the Disney of
5440-549: Is considered one of the Big Five American information technology companies, alongside Alphabet , Amazon , Apple , and Meta . However it has been criticized for its monopolistic practices and the company's software has been criticized for problems with ease of use , robustness , and security . Childhood friends Bill Gates and Paul Allen sought to make a business using their skills in computer programming . In 1972, they founded Traf-O-Data , which sold
5576-449: Is expected that this is meant to lead into a full-time position, or otherwise the end of the contract. But more recently, its use in the video game industry has been compared to Microsoft 's past use of " permatemp ", contract workers that were continually renewed and treated for all purposes as employees but received no benefits. While Microsoft has waned from the practice, the video game industry has adapted it more frequently. Around 10% of
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5712-533: Is generally illegal, companies often target their oldest workers first during layoffs or other periods of reduction. Older developers with experience may find themselves too qualified for the types of positions that other game development companies seek given the salaries and compensations offered. Some of the larger video game developers and publishers have also engaged contract workers through agencies to help add manpower in game development in part to alleviate crunch time from employees. Contractors are brought on for
5848-494: Is still their primary activity they are generally described as "publishers" rather than "developers". Developers may be private as well. In the video game industry , a first-party developer is part of a company that manufactures a video game console and develops mainly for it. First-party developers may use the name of the company itself (such as Nintendo ), have a specific division name (such as Sony's Polyphony Digital ) or have been an independent studio before being acquired by
5984-474: Is usually conducted in a casual business environment, with t-shirts and sandals as common work attire. Many workers find this type of environment rewarding and pleasant professionally and personally. However, the industry also requires long working hours from its employees (sometimes to an extent seen as unsustainable). Employee burnout is not uncommon. An entry-level programmer can make, on average, over $ 66,000 annually only if they are successful in obtaining
6120-659: The AFL–CIO writing an open letter to video game developers encouraging them to unionize. In January 2020, Game Workers Unite and the Communications Workers of America established a new campaign to push for unionization of video game developers, the Campaign to Organize Digital Employees (CODE), in January 2020. Initial efforts for CODE were aimed to determine what approach to unionization would be best suited for
6256-520: The Altair 8800 . It rose to dominate the personal computer operating system market with MS-DOS in the mid-1980s, followed by Windows. The company's 1986 initial public offering (IPO) and subsequent rise in its share price created three billionaires and an estimated 12,000 millionaires among Microsoft employees. Since the 1990s, it has increasingly diversified from the operating system market. Steve Ballmer replaced Gates as CEO in 2000 which would see
6392-460: The Department of Justice's Antitrust Division filed a competitive impact statement that said: "Beginning in 1988 and continuing until July 15, 1994, Microsoft induced many OEMs to execute anti-competitive 'per processor licenses. Under a per-processor license, an OEM pays Microsoft a royalty for each computer it sells containing a particular microprocessor, whether the OEM sells the computer with
6528-456: The International Game Developers Association (IGDA), are conducting increasing discussions about the problem; they are concerned that working conditions in the industry cause a significant deterioration in employees' quality of life. Some video game developers and publishers have been accused of the excessive invocation of "crunch time". "Crunch time" is the point at which the team is thought to be failing to achieve milestones needed to launch
6664-599: The Linux operating system. In May 2018, Microsoft partnered with 17 American intelligence agencies to develop cloud computing products. The project is dubbed "Azure Government" and has ties to the Joint Enterprise Defense Infrastructure (JEDI) surveillance program. On June 4, 2018, Microsoft officially announced the acquisition of GitHub for $ 7.5 billion, a deal that closed on October 26, 2018. On July 10, 2018, Microsoft revealed
6800-516: The MSX , they became one of the earliest second-party developers for Nintendo, developing exclusively for Nintendo's consoles starting with the Famicom, though they would self-publish their mobile games. A third-party developer may also publish games, or work for a video game publisher to develop a title. Both publisher and developer have considerable input in the game's design and content. However,
6936-465: The Me Too movement and have tried to address the symptoms of these problems industry-wide, the video game industry has yet to have its Me Too-moment, even as late as 2021. There also tends to be pay-related discrimination against women in the industry. According to Gamasutra 's Game Developer Salary Survey 2014, women in the United States made 86 cents for every dollar men made. Game designing women had
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#17327805818587072-470: The Microsoft Azure virtual machines reliant on Intel's CPU architecture. On January 12, Microsoft released PowerShell Core 6.0 for the macOS and Linux operating systems. In February 2018, Microsoft killed notification support for their Windows Phone devices which effectively ended firmware updates for the discontinued devices. In March 2018, Microsoft recalled Windows 10 S to change it to
7208-580: The Open Networking Foundation started on March 23, 2011. Fellow founders were Google , HPE Networking , Yahoo! , Verizon Communications , Deutsche Telekom and 17 other companies. This nonprofit organization is focused on providing support for a cloud computing initiative called Software-Defined Networking. The initiative is meant to speed innovation through simple software changes in telecommunications networks, wireless networks, data centers, and other networking areas. Following
7344-504: The Screen Actors Guild‐American Federation of Television and Radio Artists (SAG-AFTRA) union doing work for video games struck several major publishers, demanding better royalty payments and provisions related to the safety of their vocal performances, when their union's standard contract was up for renewal. The voice actor strike lasted for over 300 days into 2017 before a new deal was made between SAG-AFTRA and
7480-515: The Surface Go platform to the public. Later in the month, it converted Microsoft Teams to gratis . In August 2018, Microsoft released two projects called Microsoft AccountGuard and Defending Democracy. It also unveiled Snapdragon 850 compatibility for Windows 10 on the ARM architecture . In August 2018, Toyota Tsusho began a partnership with Microsoft to create fish farming tools using
7616-403: The U.S. Securities and Exchange Commission (SEC). Zynga was priced at $ 10 per share and began trading on NASDAQ under ZNGA on December 16, 2011. The stock closed down 5% on its first day, then climbed 26% to $ 13.39 per share after Facebook's IPO filing on February 1, 2012 (Facebook had reported that 12% of its revenue comes from Zynga). In March 2012 ZNGA was trading at $ 14.50. For several years
7752-604: The World Wide Web . With a few exceptions of new companies, like Netscape , Microsoft was the only major and established company that acted fast enough to be a part of the World Wide Web practically from the start. Other companies like Borland , WordPerfect , Novell , IBM and Lotus , being much slower to adapt to the new situation, would give Microsoft market dominance. The company released Windows 95 on August 24, 1995, featuring pre-emptive multitasking ,
7888-495: The Xbox Series X and Xbox Series S video game consoles. In February 2021, Microsoft released Azure Quantum for public preview. The public cloud computing platform provides access to quantum software and quantum hardware including trapped ion , neutral atom , and superconducting systems. In April 2021, Microsoft announced it would buy Nuance Communications for approximately $ 16 billion. The acquisition of Nuance
8024-569: The video game industry . He told the Los Angeles Times : "Someone who was part of the co-creation of that world and those characters isn't getting a credit or a nickel for the work they put into it. Maybe we need unions in the video game industry to be able to protect creators." Microsoft Microsoft Corporation is an American multinational technology conglomerate headquartered in Redmond, Washington . Founded in 1975,
8160-872: The 1990s. Its best-known software products are the Windows line of operating systems , the Microsoft 365 suite of productivity applications, the Azure cloud computing platform, and the Edge web browser. Its flagship hardware products are the Xbox video game consoles and the Microsoft Surface lineup of touchscreen personal computers. Other consumer and enterprise software it produces include Internet search with Bing ; digital services through MSN ; mixed reality through HoloLens ; cloud computing with Azure ; and software development through Visual Studio . Today, Microsoft
8296-574: The CEO position to Steve Ballmer , an old college friend of Gates and employee of the company since 1980, while creating a new position for himself as Chief Software Architect . Various companies including Microsoft formed the Trusted Computing Platform Alliance in October 1999 to (among other things) increase security and protect intellectual property through identifying changes in hardware and software. Critics decried
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#17327805818588432-662: The Federal Trade Commission examined Microsoft for possible collusion due to the partnership with IBM, marking the beginning of more than a decade of legal clashes with the government. Meanwhile, the company was at work on Microsoft Windows NT , which was heavily based on their copy of the OS/2 code. It shipped on July 21, 1993, with a new modular kernel and the 32-bit Win32 application programming interface (API), making it easier to port from 16-bit (MS-DOS-based) Windows. Microsoft informed IBM of Windows NT, and
8568-446: The IGDA found that people of color were both underrepresented in senior management roles as well as underpaid in comparison to white developers. Further, because video game developers typically draw from personal experiences in building game characters, this diversity gap has led to few characters of racial minority to be featured as main characters within video games. Minority developers have also been harassed from external groups due to
8704-484: The Microsoft Azure application suite for Internet of things (IoT) technologies related to water management. Developed in part by researchers from Kindai University , the water pump mechanisms use artificial intelligence to count the number of fish on a conveyor belt , analyze the number of fish, and deduce the effectiveness of water flow from the data the fish provide. The specific computer programs used in
8840-554: The OS/2 partnership deteriorated. In 1990, Microsoft introduced the Microsoft Office suite which bundled separate applications such as Microsoft Word and Microsoft Excel . On May 22, Microsoft launched Windows 3.0 , featuring streamlined user interface graphics and improved protected mode capability for the Intel 386 processor, and both Office and Windows became dominant in their respective areas. On July 27, 1994,
8976-488: The U.S. smartphone market in January 2016 was 2.7%. During the summer of 2015 the company lost $ 7.6 billion related to its mobile-phone business, firing 7,800 employees. In 2015, the construction of a data center in Mecklenburg County , Virginia led to the destruction of a historic African American cemetery despite archeological recommendations for preservation. On March 1, 2016, Microsoft announced
9112-668: The UK, including the release of online poker, a suite of 180 casino games, and the first online FarmVille -branded real money slots game during 2013. On June 3, 2013, Zynga announced layoffs of 520 employees — roughly 18% of its workforce — and closed offices in New York , Los Angeles , and Dallas . By July 2013, Zynga had reportedly lost nearly half of its user base from the previous year. Consequently, investors decreased Zynga's valuation by $ 400 million. On July 25, 2013, Zynga said they would not be pursuing real money game production in
9248-505: The US. Following this announcement, shares dropped 13%. In July 2013, Zynga hired Microsoft 's Interactive Entertainment President Don Mattrick as its new CEO. Pincus remained as Zynga's chairman and chief product officer. In January 2014, the company announced the layoff of 314 workers, about 15% of its total workforce. In April 2014, founder & former CEO Pincus stepped down from his role as chief product officer. He remained as chairman of
9384-517: The United States. That year the company also launched the Surface "digital table", later renamed PixelSense . Released in January 2007, the next version of Windows, Vista , focused on features, security and a redesigned user interface dubbed Aero . Microsoft Office 2007 , released at the same time, featured a " Ribbon " user interface which was a significant departure from its predecessors. Relatively strong sales of both products helped to produce
9520-584: The Zynga API, intended to help developers build social games. The company announced that three new partners were developing games for Zynga.com including 50 Cubes, Majesco Entertainment and Portalarium . The company unveiled the Zynga Partners for Mobile program to help increase Zynga's presence on mobile devices. In October 2012, Zynga announced a partnership with bwin.party , an international real-money gaming operator, to launch real-money gaming in
9656-499: The ability to detect, decide and engage before the enemy." In November 2018, Microsoft introduced Azure Multi-Factor Authentication for Microsoft Azure. In December 2018, Microsoft announced Project Mu , an open source release of the Unified Extensible Firmware Interface (UEFI) core used in Microsoft Surface and Hyper-V products. The project promotes the idea of Firmware as a Service . In
9792-535: The acquisition of Activision Blizzard , stated it supported these unionization efforts. After this acquisition, the employees of Bethesda Game Studios , part of Zenimax under Microsoft, unionized under the Communications Workers of America (CWA) in July 2024. Over 500 employees within Blizzard Entertainment 's World of Warcraft division also unionized with CWA that same month. Sweden presents
9928-572: The advent of digital distribution of inexpensive games on game consoles, it is now possible for indie game developers to forge agreements with console manufacturers for broad distribution of their games. Other indie game developers create game software for a number of video-game publishers on several gaming platforms. In recent years this model has been in decline; larger publishers, such as Electronic Arts and Activision, increasingly turn to internal studios (usually former independent developers acquired for their development needs). Video game development
10064-400: The alliance as a way to enforce indiscriminate restrictions over how consumers use software, and over how computers behave, and as a form of digital rights management : for example, the scenario where a computer is not only secured for its owner but also secured against its owner as well. On April 3, 2000, a judgment was handed down in the case of United States v. Microsoft Corp. , calling
10200-416: The best quarterly performance in five years. As of January 2018, Zynga had 1,681 employees, approximately 80 million monthly active users, and a market capitalization of $ 3.39 billion. According to the company, Zynga has had over one billion people play its games since its inception in 2007. On January 10, 2022, Take-Two Interactive announced its intention to acquire the company in a cash-and-stock deal with
10336-465: The board. First quarter results for 2014 showed that daily active user numbers fell from 53 million to 28 million year-over-year. In April 2014, the company announced its new hire of Alex Garden, co-founder of Relic Entertainment and former Microsoft Game Studios executive. In July 2014, Zynga signed a lease for office space in Maitland, Florida . Less than one year later, this Orlando-area office
10472-431: The closest equity, making 96 cents for every dollar men made in the same job, while audio professional women had the largest gap, making 68% of what men in the same position made. Increasing the representation of women in the video game industry required breaking a feedback loop of the apparent lack of female representation in the production of video games and in the content of video games. Efforts have been made to provide
10608-488: The company , citing it abused its dominance with the Windows OS, resulting in a judgment of €497 million ($ 613 million) and requiring Microsoft to produce new versions of Windows XP without Windows Media Player : Windows XP Home Edition N and Windows XP Professional N. In November 2005, the company's second video game console, the Xbox 360 , was released. There were two versions, a basic version for $ 299.99 and
10744-541: The company an "abusive monopoly." Microsoft later settled with the U.S. Department of Justice in 2004. On October 25, 2001, Microsoft released Windows XP , unifying the mainstream and NT lines of OS under the NT codebase. The company released the Xbox later that year, entering the video game console market dominated by Sony and Nintendo . In March 2004 the European Union brought antitrust legal action against
10880-606: The company announced it was laying off 1,850 workers, and taking an impairment and restructuring charge of $ 950 million. In June 2016, Microsoft announced a project named Microsoft Azure Information Protection. It aims to help enterprises protect their data as it moves between servers and devices. In November 2016, Microsoft joined the Linux Foundation as a Platinum member during Microsoft's Connect(); developer event in New York. The cost of each Platinum membership
11016-461: The company became highly influential in the rise of personal computers through software like Windows , and the company has since expanded to Internet services, cloud computing , video gaming and other fields. Microsoft is the largest software maker , one of the most valuable public U.S. companies, and one of the most valuable brands globally. Microsoft was founded by Bill Gates and Paul Allen to develop and sell BASIC interpreters for
11152-601: The company has also expanded its video gaming business to support the Xbox brand, establishing the Microsoft Gaming division in 2022, which is currently the third-largest gaming company in the world by revenue, following the 2023 acquisition of Activision Blizzard for $ 68.7 billion. Microsoft has been market-dominant in the IBM PC–compatible operating system market and the office software suite market since
11288-633: The company's war profiteering from a $ 480 million contract to develop virtual reality headsets for the United States Army . On March 26, 2020, Microsoft announced it was acquiring Affirmed Networks for about $ 1.35 billion. Due to the COVID-19 pandemic , Microsoft closed all of its retail stores indefinitely due to health concerns. On July 22, 2020, Microsoft announced plans to close its Mixer service, planning to move existing partners to Facebook Gaming . On July 31, 2020, it
11424-468: The concept of minimalism. Microsoft implemented a new strategy for the software industry, providing a consistent user experience across all smartphones using the Windows Phone OS. It launched an alliance with Nokia in 2011 and Microsoft worked closely with the company to co-develop Windows Phone, but remained partners with long-time Windows Mobile OEM HTC . Microsoft is a founding member of
11560-416: The console manufacturer (such as Rare or Naughty Dog ). Whether by purchasing an independent studio or by founding a new team, the acquisition of a first-party developer involves a huge financial investment on the part of the console manufacturer, which is wasted if the developer fails to produce a hit game on time. However, using first-party developers saves the cost of having to make royalty payments on
11696-508: The console. This established the use of licensing fees as a model for third-party development that persists into the present. The licensing fee approach was further enforced by Nintendo when it decided to allow other third-party developers to make games for the Famicom console, setting a 30% licensing fee that covered game cartridge manufacturing costs and development fees. The 30% licensing fee for third-party developers has also persisted to
11832-528: The creation of a multi-core unit at Microsoft, following the steps of server companies such as Sun and IBM. Gates retired from his role as Chief Software Architect on June 27, 2008, a decision announced in June 2006, while retaining other positions related to the company in addition to being an advisor for the company on key projects. Azure Services Platform , the company's entry into the cloud computing market for Windows, launched on October 27, 2008. On February 12, 2009, Microsoft announced its intent to open
11968-444: The developer if the game is not meeting expectations. When each milestone is completed (and accepted), the publisher pays the developer an advance on royalties . Successful developers may maintain several teams working on different games for different publishers. Generally, however, third-party developers tend to be small, close-knit teams. Third-party game development is a volatile sector, since small developers may depend on income from
12104-417: The developers are the publisher's employees, their interests align with those of the publisher; the publisher may spend less effort ensuring that the developer's decisions do not enrich the developer at the publisher's expense. Activision in 1979 became the first third-party video game developer. When four Atari, Inc. programmers left the company following its sale to Warner Communications , partially over
12240-467: The entertainment industry (such as films and television ) require long working hours and dedication from their employees, such as willingness to relocate and/or required to develop games that do not appeal to their personal taste. The creative rewards of work in the entertainment business attracts labor to the industry, creating a competitive labor market that demands a high level of commitment and performance from employees. Industry communities, such as
12376-572: The first video game-specific union, Game Workers Unite Australia, was formed in December 2021 under Professionals Australia to become active in 2022. In Canada, in a historic move, video game workers in Edmonton unanimously voted to unionize for the first time in June 2022. In January 2023, after not being credited in The Last of Us HBO adaptation, Bruce Straley called for unionization of
12512-404: The gaming industry, while a 2017 IGDA survey found that the female demographic in game development had risen to about 20%. Taking into account that a 2017 ESA survey found 41% of video game players were female, this represented a significant gender gap in game development. The male-dominated industry, most who have grown up playing video games and are part of the video game culture , can create
12648-457: The industry by working long hours. Because crunch time tends to come from a combination of corporate practices as well as peer influence, the term "crunch culture" is often used to discuss video game development settings where crunch time may be seen as the norm rather than the exception. The use of crunch time as a workplace standard gained attention first in 2004, when Erin Hoffman exposed
12784-431: The lack of respect that the new management gave to programmers, they used their knowledge of how Atari VCS game cartridges were programmed to create their own games for the system, founding Activision in 1979 to sell these. Atari took legal action to try to block the sale of these games, but the companies ultimately settled, with Activision agreeing to pay a portion of their sales as a license fee to Atari for developing for
12920-440: The last version of the operating system; set to be released in the third quarter of 2021. It was released to the general public on October 5, 2021. In September 2021, it was announced that the company had acquired Takelessons, an online platform that connects students and tutors in numerous subjects. The acquisition positioned Microsoft to grow its presence in the market of providing online education to large numbers of people. In
13056-525: The merger of its PC and Xbox divisions, with Phil Spencer announcing that Universal Windows Platform (UWP) apps would be the focus for Microsoft's gaming in the future. On January 24, 2017, Microsoft showcased Intune for Education at the BETT 2017 education technology conference in London . Intune for Education is a new cloud-based application and device management service for the education sector. In May 2016,
13192-487: The metaverse". Microsoft also named Phil Spencer , head of the Xbox brand since 2014, the inaugural CEO of the newly established Microsoft Gaming division, which now houses the Xbox operations team and the three publishers in the company's portfolio (Xbox Game Studios, ZeniMax Media, Activision Blizzard). Microsoft has not released statements regarding Activision's recent legal controversies regarding employee abuse, but reports have alleged that Activision CEO Bobby Kotick ,
13328-644: The most monthly active users in April 2009, with 40 million people playing their games that month. Soon after, the company opened its first external game studio in Baltimore, Zynga East, led by Brian Reynolds . In June 2009, Zynga acquired MyMiniLife which built and launched FarmVille on Facebook. By August, Farmville was the first game on Facebook to reach 10 million daily active users. On November 23, 2009, FarmVille.com went live as Zynga's first stand-alone game. In February 2010, Farmville had over 80 million players, and on May 18, 2010, Facebook and Zynga entered into
13464-565: The most popular racing game on mobile devices. Zynga began trading on NASDAQ on December 16, 2011, under the ticker ZNGA. Take-Two Interactive announced in January 2022 its intent to buy Zynga for $ 12.7 billion . The deal was completed in May 2022. According to Take-Two Interactive, about 10% of the world's population plays Zynga's games every month. Zynga was founded in April 2007 by Mark Pincus , Eric Schiermeyer , Justin Waldron , Michael Luxton, Steve Schoettler, and Andrew Trader under
13600-559: The movement again called out for the industry to unionize. The movement argued that Telltale had not given any warning to its 250 employees let go, having hired additional staff as recently as a week prior, and left them without pensions or health-care options; it was further argued that the studio considered this a closure rather than layoffs, as to get around failure to notify required by the Worker Adjustment and Retraining Notification Act of 1988 preceding layoffs. The situation
13736-452: The name "Micro-Soft", short for micro-computer software. In August 1977, the company formed an agreement with ASCII Magazine in Japan, resulting in its first international office of ASCII Microsoft . Microsoft moved its headquarters to Bellevue, Washington , in January 1979. Microsoft entered the operating system (OS) business in 1980 with its own version of Unix called Xenix , but it
13872-464: The name Presidio Media. The company name changed to Zynga in July 2007. Zynga was named after Pincus' American bulldog Zinga and uses an image of a bulldog as its logo. Zynga's first game, Texas Hold 'Em Poker , now known as Zynga Poker , was released on Facebook in July 2007. It was the first game Facebook introduced on its social networking platform. Zynga became the Facebook app developer with
14008-448: The nature of the video game culture. The industry also is recognized to have an ageism issue, discriminating against the hiring and retention of older developers. A 2016 IGDA survey found only 3% of developers were over 50 years old, while at least two-thirds were between 20 and 34; these numbers show a far lower average age compared to the U.S. national average of about 41.9 that same year. While discrimination by age in hiring practices
14144-540: The news, there have typically been followup discussions towards the potential to form a union. A survey performed by the International Game Developers Association in 2014 found that more than half of the 2,200 developers surveyed favored unionization. A similar survey of over 4,000 game developers run by the Game Developers Conference in early 2019 found that 47% of respondents felt the video game industry should unionize. In 2016, voice actors in
14280-694: The present, being a de facto rate used for most digital storefronts for third-party developers to offer their games on the platform. In recent years, larger publishers have acquired several third-party developers. While these development teams are now technically "in-house", they often continue to operate in an autonomous manner (with their own culture and work practices). For example, Activision acquired Raven (1997); Neversoft (1999), which merged with Infinity Ward in 2014; Z-Axis (2001); Treyarch (2001); Luxoflux (2002); Shaba (2002); Infinity Ward (2003) and Vicarious Visions (2005). All these developers continue operating much as they did before acquisition,
14416-414: The primary differences being exclusivity and financial details. Publishers tend to be more forgiving of their own development teams going over budget (or missing deadlines) than third-party developers. A developer may not be the primary entity creating a piece of software, usually providing an external software tool which helps organize (or use) information for the primary software product. Such tools may be
14552-699: The process fall under the Azure Machine Learning and the Azure IoT Hub platforms. In September 2018, Microsoft discontinued Skype Classic . On October 10, 2018, Microsoft joined the Open Invention Network community despite holding more than 60,000 patents. In November 2018, Microsoft agreed to supply 100,000 Microsoft HoloLens headsets to the United States military in order to "increase lethality by enhancing
14688-429: The publisher's wishes generally override those of the developer. Work for hire studios solely execute the publishers vision. The business arrangement between the developer and publisher is governed by a contract, which specifies a list of milestones intended to be delivered over a period of time. By updating its milestones, the publisher verifies that work is progressing quickly enough to meet its deadline and can direct
14824-415: The publishers. While this had some effects on a few games within the industry, it brought to the forefront the question of whether video game developers should unionize. A grassroots movement, Game Workers Unite , was established around 2017 to discuss and debate issues related to unionization of game developers. The group came to the forefront during the March 2018 Game Developers Conference by holding
14960-521: The release of Windows Phone , Microsoft undertook a gradual rebranding of its product range throughout 2011 and 2012, with the corporation's logos, products, services, and websites adopting the principles and concepts of the Metro design language . Microsoft unveiled Windows 8 , an operating system designed to power both personal computers and tablet computers , in Taipei in June 2011. A developer preview
15096-644: The release of the IBM PC in August 1981. IBM had copyrighted the IBM PC BIOS , so other companies had to reverse engineer it for non-IBM hardware to run as IBM PC compatibles , but no such restriction applied to the operating systems. Microsoft eventually became the leading PC operating systems vendor. The company expanded into new markets with the release of the Microsoft Mouse in 1983, as well as with
15232-507: The role of CFO. On February 4, 2014, Steve Ballmer stepped down as CEO of Microsoft and was succeeded by Satya Nadella , who previously led Microsoft's Cloud and Enterprise division. On the same day, John W. Thompson took on the role of chairman, in place of Bill Gates, who continued to participate as a technology advisor. Thompson became the second chairman in Microsoft's history. On April 25, 2014, Microsoft acquired Nokia Devices and Services for $ 7.2 billion. This new subsidiary
15368-407: The same month, Microsoft acquired Australia-based video editing software company Clipchamp . In October 2021, Microsoft announced that it began rolling out end-to-end encryption (E2EE) support for Microsoft Teams calls in order to secure business communication while using video conferencing software. Users can ensure that their calls are encrypted and can utilize a security code that both parties on
15504-927: The same month, Microsoft announced the open source implementation of Windows Forms and the Windows Presentation Foundation (WPF) which will allow for further movement of the company toward the transparent release of key frameworks used in developing Windows desktop applications and software. December also saw the company discontinue the Microsoft Edge project in favor of Chromium backends for their browsers. On February 20, 2019, Microsoft Corp said it will offer its cyber security service AccountGuard to 12 new markets in Europe including Germany, France and Spain, to close security gaps and protect customers in political space from hacking. In February 2019, hundreds of Microsoft employees protested
15640-1192: The stock performed poorly, but in 2017 the price hit a three-year high. By the end of 2017 Zynga's shares were trading at $ 4.00, a 56% gain for the year. USA India China Japan USA USA USA (Game engine technology) Germany USA Chess with Friends USA Parking Wars Drop7 USA Madden 2005 and 2006 ; NASCAR 07 ; Pirates of the Caribbean ; Flowerz USA USA Tony Hawk USA Hit it Rich Slots Clumsy Ninja United Kingdom USA Video game developer A developer may specialize in specific game engines or specific video game consoles , or may develop for several systems (including personal computers and mobile devices ). Some focus on porting games from one system to another, or translating games from one language to another. Less commonly, some do software development work in addition to games. Most video game publishers maintain development studios (such as Electronic Arts 's EA Canada , Square Enix 's studios, Activision 's Radical Entertainment , Nintendo EPD and Sony's Polyphony Digital and Naughty Dog ). However, since publishing
15776-494: The studio in 2022. In its first round of funding in January 2008, Zynga received US$ 10 million. In July of the same year, Zynga received US$ 29 million in venture finance from several firms. During its first four years of operation Zynga raised a total of $ 854 million in three rounds of fund raising. The last round, in February 2011, raised $ 490 million. On July 1, 2011, the company filed its Form S-1 registration statement with
15912-545: The target of sexual harassment. This can be coupled from similar harassment from external groups, such as during the 2014 Gamergate controversy . Major investigations into allegations of sexual harassment and misconduct that went unchecked by management, as well as discrimination by employers, have been brought up against Riot Games , Ubisoft and Activision Blizzard in the late 2010s and early 2020s, alongside smaller studios and individual developers. However, while other entertainment industries have had similar exposure through
16048-467: The team finished the Web browser, and instead were included in the Windows 95 Plus! pack. Backed by a high-profile marketing campaign and what The New York Times called "the splashiest, most frenzied, most expensive introduction of a computer product in the industry's history," Windows 95 quickly became a success. Branching out into new markets in 1996, Microsoft and General Electric 's NBC unit created
16184-528: The then-largest of Microsoft's corporate acquisitions in Skype Technologies in 2011, and an increased focus on hardware that led to its first in-house PC line, the Surface, in 2012, and the formation of Microsoft Mobile through Nokia . Since Satya Nadella took over as CEO in 2014, the company has changed focus towards cloud computing , as well as its large acquisition of LinkedIn for $ 26.2 billion in 2016. Under Nadella's direction,
16320-555: The time, the company had 2,000 employees. On November 28, 2011, the Finnish game developer Rovio Entertainment rejected an acquisition attempt from Zynga worth $ 2.25 billion. Zynga began trading on NASDAQ on December 16, 2011. On June 26, 2012, during the Zynga Unleashed conference, Zynga announced the "Zynga With Friends" network, aiming to connect players of Zynga game titles across multiple platforms. Zynga also announced
16456-484: The toxic nature of the video game culture. This racial diversity issue has similar ties to the gender one, and similar methods to result both have been suggested, such as improving grade school education, developing games that appeal beyond the white, male gamer stereotype, and identifying toxic behavior in both video game workplaces and online communities that perpetuate discrimination against gender and race. In regards to LGBT and other gender or sexual orientations,
16592-487: The use of crunch time at Electronic Arts , a situation known as the "EA Spouses" case. A similar "Rockstar Spouses" case gained further attention in 2010 over working conditions at Rockstar San Diego . Since then, there has generally been negative perception of crunch time from most of the industry as well as from its consumers and other media. Game development had generally been a predominately male workforce. In 1989, according to Variety , women constituted only 3% of
16728-407: The user. On September 21, 2020, Microsoft announced its intent to acquire video game company ZeniMax Media , the parent company of Bethesda Softworks , for about $ 7.5 billion, with the deal expected to occur in the second half of 2021 fiscal year. On March 9, 2021, the acquisition was finalized and ZeniMax Media became part of Microsoft's Xbox Game Studios division. The total price of the deal
16864-508: The video game industry typically shares the same demographics as with the larger population based on a 2005 IGDA survey. Those in the LGBT community do not find workplace issues with their identity, though work to improve the representation of LGBT themes within video games in the same manner as with racial minorities. However, LGBT developers have also come under the same type of harassment from external groups like women and racial minorities due to
17000-678: The video game industry. Whereas some video game employees believe they should follow the craft-based model used by SAG-AFTRA which would unionize based on job function, others feel an industry-wide union, regardless of job position, would be better. Starting in 2021, several smaller game studios in the United States began efforts to unionize. These mostly involved teams doing quality assurance rather than developers. These studios included three QA studios under Blizzard Entertainment : Raven Software , Blizzard Albany , and Proletariat; and Zenimax Media 's QA team. Microsoft , which had previously acquired Zenimax and announced plans to acquire Blizzard via
17136-504: The workforce in video games is estimated to be from contract labor. Similar to other tech industries, video game developers are typically not unionized . This is a result of the industry being driven more by creativity and innovation rather than production, the lack of distinction between management and employees in the white-collar area, and the pace at which the industry moves that makes union actions difficult to plan out. However, when situations related to crunch time become prevalent in
17272-607: The year 2000, after its fourth-quarter report raised concerns among investors on the poor showings of both Windows 8 and the Surface tablet. Microsoft suffered a loss of more than US$ 32 billion. In line with the maturing PC business, in July 2013, Microsoft announced that it would reorganize the business into four new business divisions, namely Operating systems, Apps, Cloud, and Devices. All previous divisions will be dissolved into new divisions without any workforce cuts. On September 3, 2013, Microsoft agreed to buy Nokia 's mobile unit for $ 7 billion, following Amy Hood taking
17408-542: Was MS-DOS that solidified the company's dominance. IBM awarded a contract to Microsoft in November 1980 to provide a version of the CP/M OS to be used in the IBM Personal Computer (IBM PC). For this deal, Microsoft purchased a CP/M clone called 86-DOS from Seattle Computer Products which it branded as MS-DOS, although IBM rebranded it to IBM PC DOS . Microsoft retained ownership of MS-DOS following
17544-438: Was $ 8.1 billion. On September 22, 2020, Microsoft announced that it had an exclusive license to use OpenAI 's GPT-3 artificial intelligence language generator. The previous version of GPT-3 , called GPT-2 , made headlines for being "too dangerous to release" and had numerous capabilities, including designing websites, prescribing medication, answering questions, and penning articles. On November 10, 2020, Microsoft released
17680-668: Was argued to be "exploitive", as Telltale had been known to force its employees to frequently work under "crunch time" to deliver its games. By the end of 2018, a United Kingdom trade union, Game Workers Unite UK, an affiliate of the Game Workers Unite movement, had been legally established. Following Activision Blizzard 's financial report for the previous quarter in February 2019, the company said that they would be laying off around 775 employees (about 8% of their workforce) despite having record profits for that quarter. Further calls for unionization came from this news, including
17816-405: Was closed. Don Mattrick left Zynga in April 2015, replaced by predecessor Mark Pincus. Frank Gibeau took over as CEO on March 7, 2016, with Pincus once again stepping aside. Gibeau's last position was as head of mobile for Electronic Arts . He joined Zynga's board of directors in August, 2015. In the fourth quarter of 2017, revenue was $ 233.3 million, a 22% increase from the same quarter in 2016,
17952-468: Was completed in March 2022. In 2021, in part due to the strong quarterly earnings spurred by the COVID-19 pandemic , Microsoft's valuation came to nearly $ 2 trillion. The increased necessity for remote work and distance education drove demand for cloud computing and grew the company's gaming sales. On June 24, 2021, Microsoft announced Windows 11 during a Livestream. The announcement came with confusion after Microsoft announced Windows 10 would be
18088-693: Was released on September 13, which was subsequently replaced by a consumer preview on February 29, 2012, and released to the public in May. The Surface was unveiled on June 18, becoming the first computer in the company's history to have its hardware made by Microsoft. On June 25, Microsoft paid US$ 1.2 billion to buy the social network Yammer . On July 31, they launched the Outlook.com webmail service to compete with Gmail . On September 4, 2012, Microsoft released Windows Server 2012 . In July 2012, Microsoft sold its 50% stake in MSNBC, which it had run as
18224-535: Was released, with its server sibling, Windows Server 2016 , released in September 2016. In Q1 2015, Microsoft was the third-largest maker of mobile phones , selling 33 million units (7.2% of all). While a large majority (at least 75%) of them do not run any version of Windows Phone — those other phones are not categorized as smartphones by Gartner – in the same timeframe 8 million Windows smartphones (2.5% of all smartphones) were made by all manufacturers (mostly Microsoft). Microsoft's share of
18360-425: Was renamed Microsoft Mobile Oy. On September 15, 2014, Microsoft acquired the video game development company Mojang , best known for Minecraft , for $ 2.5 billion. On June 8, 2017, Microsoft acquired Hexadite , an Israeli security firm, for $ 100 million. On January 21, 2015, Microsoft announced the release of their first Interactive whiteboard , Microsoft Surface Hub . On July 29, 2015, Windows 10
18496-590: Was reported that Microsoft was in talks to acquire TikTok after the Trump administration ordered ByteDance to divest ownership of the application to the U.S. On August 3, 2020, after speculation on the deal, Donald Trump stated that Microsoft could buy the application, however, it should be completed by September 15, 2020, and that the United States Department of the Treasury should receive
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