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The BMW Group (legally, Bayerische Motoren Werke AG , commonly abbreviated to BMW ( German pronunciation: [ˌbeːʔɛmˈveː] ), sometimes anglicized as Bavarian Motor Works ), is a German multinational manufacturer of luxury vehicles and motorcycles headquartered in Munich , Bavaria , Germany. The company was founded in 1916 as a manufacturer of aircraft engines , which it produced from 1917 to 1918 and again from 1933 to 1945 creating engines for aircraft that were used in the Second World War .

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96-556: The BMW X6 is a mid-size luxury crossover SUV by German automaker BMW . The BMW X6 is the originator of the sports activity coupé (SAC), referencing its sloping rear roof design. It combines the attributes of an SUV (high ground clearance, all-wheel drive and all-weather ability, large wheels and tires) with the stance of a coupé (styling featuring a sloping roof). It is built in BMW's North American plant in Greer, South Carolina alongside

192-447: A planetary gearset which causes one wheel to be overdriven . A conventional control system will use the brakes to reduce the speed of the faster moving wheel (which is the one with less traction) and reduce engine power. This leads to increased brake wear and slower than optimal progress. The DPC system speeds up the slower moving wheel (the one with the most traction) in order to maintain stability when needed. For example; while turning,

288-529: A 408 kW (547 hp) version of the BMW S63 4.4-litre twin-turbo V8 engine. The BMW X6 M and X5 M are the first vehicles from BMW M GmbH to have xDrive all-wheel-drive system and automatic transmissions, and are also crossovers as opposed to passenger cars. The X6 M was unveiled at the 2009 New York Auto Show and first went on sale in September 2009. The high-performance M derivative features

384-453: A BMW 7 Series (G11) special edition simply called "The Final V12", the last BMW series production vehicle to be fitted with a V-12 engine. On 5 October 2023 it was announced that BMW UK CEO Chris Brownridge would succeed Torsten Müller-Ötvös as the CEO of Rolls-Royce starting 1 December 2023, as a result of Müller-Ötvös retiring. BMW is an abbreviation for Bayerische Motoren Werke . This name

480-543: A built-in balance shaft, an increased capacity to 1,170 cc (71 cu in) and enhanced performance to 75 kW (101 hp) for the R1200GS , compared to 63 kW (84 hp) of the previous R1150GS . More powerful variants of the oilhead engines are available in the R1100S and R1200S, producing 73 and 91 kW (98 and 122 hp), respectively. In 2004, BMW introduced the new K1200S Sports Bike which marked

576-852: A company owned vehicle. Early executive cars typically offered engines with displacements of 2.0–3.5 L (122–214 cu in), compared with 1.6–2.4 L (98–146 cu in) for an equivalent sized—but less luxurious—"large family car". Prior to the 1990s, executive cars were typically sedans , however in recent years they have also been produced in other body styles, such as estates ( station wagons ), convertibles , coupés , and five-door hatch versions. They typically need to be "comfortable, refined and display some form of driving pleasure" on occasion. In general, executive cars are 4-door saloons , though may include estate , 5-door hatchback or 2-door coupé variants. Rover , Saab , Renault and Citroën formerly have been known to prefer hatchbacks, with Ford also offering alternatives through

672-498: A departure for BMW. It had an engine producing 125 kW (168 hp), derived from the company's work with the Williams F1 team, and is lighter than previous K models. Innovations include electronically adjustable front and rear suspension, and a Hossack-type front fork that BMW calls Duolever. BMW introduced anti-lock brakes on production motorcycles starting in the late 1980s. The generation of anti-lock brakes available on

768-472: A more executive design and the addition of optional side steps. The third-generation X6 was unveiled on 3 July 2019 and sports more aggressive bodywork including an angular grille which can be illuminated as an option for the first time on a BMW. An M50i performance model is also new, replacing the xDrive50i model. The headlights mirror those on the X5, but the bumper designs and taillights are unique to

864-578: A new BMW Curved Display, a toggle switch is used for the automatic transmission instead of a gear selector, new options packages, new driving assistance features and updates to the engine line-up. The new X6 also receives Highway Assistant, also seen in the G70 7 Series and the facelifted G05 X5 . In January 2021, the X6 xDrive30d M Sport was named Coupé SUV of the Year by What Car? magazine. What Car? awarded

960-519: A power boost kit increasing power and torque to 277 hp (207 kW) and 584 N⋅m (431 lbf⋅ft) on the 30d and to 326 hp (243 kW) and 450 N⋅m (332 lbf⋅ft) on the 35i. Full M models have their own M Performance Parts. These include black kidney grilles, a carbon fibre gear selector, a sport steering wheel, carbon fibre mirrors, black side vents, carbon fibre trim and fuel filler cap. Standard trim BMW X6 F16 models get softer and more comfortable suspension and tire setup with

1056-792: A twin scroll twin turbo version of the 4.4-litre V8 BMW S63 engine with the Cylinder-bank Comprehensive Manifold (CCM). The engine is rated 408 kW (547 hp) at 6,000 rpm and 677 N⋅m (499 lbf⋅ft) at 1,500–5,650 rpm. Other features include 6-speed M Sports automatic transmission with aluminum pull-style paddles on the steering wheel, M Dynamic Mode feature, 10 mm (0.4 in) lower Adaptive Drive suspension, 4-piston fixed calipers with 15.6" rotor at front and single piston floating calipers with 15.2" rotor at rear, 20-inch alloy wheels with 275/40R20 front and 315/35R20 run flat tires, hill descent control, dynamic stability control, special gills in

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1152-549: Is " Obere Mittelklasse " (lit. upper-middle class) as defined by the German federal authorities. Luxury cars larger than this are referred to as Oberklasse ("upper class"). Mercedes-Benz has produced large luxury cars since the early 1900s. Following World War II, Mercedes Benz's first all-new models were the Mercedes-Benz W120 executive cars. This lineage continues through to the present and has been marketed as

1248-522: Is 580 litres (20 cu ft) and 1,530 litres (54 cu ft) litres with the 40:20:40 split seats lowered. All G06 X6 models adhere to the Euro 6d-Temp emissions standard . At the 2019 Frankfurt Motor Show BMW unveiled a G06 with Vantablack paint. However BMW does not plan on producing the color on production models. The new X6 has a revised front grille and bumper, new headlights, revised taillights, new exterior colours, new alloy wheel designs,

1344-500: Is a futuristic cauldron-shaped building, which was also designed by Karl Schwanzer and opened in 1972. The interior has a spiral theme and the roof is a 40-metre diameter BMW logo. BMW Welt , the company's exhibition space in Munich, was designed by Coop Himmelb(l)au and opened in 2007. It includes a showroom and lifting platforms where a customer's new car is theatrically unveiled to the customer. In 1975, sculptor Alexander Calder

1440-636: Is grammatically incorrect (in German, compound words must not contain spaces), which is why the grammatically correct form of the name, Bayerische Motorenwerke ( German pronunciation: [ˈbaɪʁɪʃə moˈtoːʁənˌvɛʁkə] ) has been used in several publications and advertisements in the past. Bayerische Motorenwerke translates into English as Bavarian Motor Works . The suffix AG, short for Aktiengesellschaft , signifies an incorporated entity owned by shareholders, thus akin to "Inc." (US) or PLC, "Public Limited Company" (UK). The terms Beemer, Bimmer and Bee-em are sometimes used as slang for BMW in

1536-448: Is however very heavy and the petrol power unit limits the extent to which fuel consumption can be reduced in absolute terms. The Turbo-Diesel models in the X6 range use less fuel, for example. The base model is the X6 xDrive35i which is powered by the 225 kW version of the N54 3.0-litre twin-turbocharged inline-six gasoline engine. The top-of-the-line model is the xDrive50i which uses

1632-412: Is now known as BMW Motorrad . Their first successful motorcycle after the failed Helios and Flink, was the " R32 " in 1923, though production originally began in 1921. This had a " boxer " twin engine, in which a cylinder projects into the air-flow from each side of the machine. Apart from their single-cylinder models (basically to the same pattern), all their motorcycles used this distinctive layout until

1728-559: Is suited for higher speeds. The result is that the car always uses the available power resources in the most efficient possible way, whatever speed it is travelling at. The ActiveHybrid X6 made its world premiere at the Frankfurt Motor Show (IAA) in September 2009. In late 2009, BMW introduced an X6 featuring a version of the Global Hybrid Cooperation hybrid vehicle drivetrain , popularly known as

1824-629: The BMW R 32 , in 1923. BMW became an automobile manufacturer in 1928 when it purchased Fahrzeugfabrik Eisenach, which, at the time, built the Austin 7 under licence from Dixi . The first car sold as a BMW was a rebadged BMW Dixi called the BMW 3/15 , following BMW's acquisition of the car manufacturer Automobilwerk Eisenach. Throughout the 1930s, BMW expanded its range into sports cars and larger luxury cars. Aircraft engines, motorcycles, and automobiles would be BMW's main products until World War II. During

1920-591: The 225xe using a 1.5 L three-cylinder turbocharged petrol engine with an electric motor, the 330e / 530e using a 2.0 L four-cylinder engine with an electric motor, and the 550e / 750e using a 3.0 L six-cylinder engine with an electric motor. Also, crossover and SUV plug-in hybrid models have been released using i technology: X1 xDrive25e , X2 xDrive25e , X3 xDrive30e , and X5 xDrive40e . The BMW M GmbH subsidiary (called BMW Motorsport GmbH until 1993) started making high-performance versions of various BMW models in 1978. As of November 2024 ,

2016-624: The BMW M3 in 1986. Also in 1986, BMW introduced its first V12 engine in the 750i luxury sedan. The 1989 BMW Z1 marked BMW's return to making a two-seat roadster, the 1995 BMW Z3 was their first mass-production two-seat roadster, and the 1999 BMW X5 was the company's first entry into the SUV market. The company purchased the Rover Group in 1994, but the takeover was not successful and caused BMW large financial losses. In 2000, BMW sold off most of

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2112-667: The BMW Motorrad brand. Also in 2023, BMW was the world's ninth-largest producer of motor vehicles , with 2,555,341 vehicles produced and in 2023 the 6th largest by revenue. In 2023, the company was ranked 46th in the Forbes Global 2000 . The company has significant motor-sport history, especially in touring cars , sports cars , and the Isle of Man TT . BMW is headquartered in Munich and produces motor vehicles in Germany,

2208-680: The BMW X5 , whose platform it shares. Prior to the release of the X7 , the X6 was considered a flagship SUV for BMW. The first generation (E71) was released for sale in April 2008 for the 2008 model year, while the second-generation X6 (F16) was launched at the Paris Motor Show in 2014. The third-generation X6 was revealed in July 2019. The concept model debuted at the 2007 Frankfurt Auto Show and

2304-759: The Chrysler 300 was marketed in Europe as the Lancia Thema. Maserati's first executive is the Maserati Ghibli , which has been in production since 2013. Toyota has been producing large luxury cars since the 1955 Crown was released. The Crown remains in production today and is currently in its fifteenth generation. In 1991, the Crown-derived Aristo began production, and from 1993 until 2020 were marketed under Toyota's luxury sub-brand as

2400-817: The Ford Scorpio was released, being sold in the U.K. as a Ford Granada until 1994. Vauxhall entered the executive car market with the 1978 Vauxhall Carlton and related Vauxhall Royale/Senator , which were based on the Opel Rekord E. In 1986, the Vauxhall Carlton Mark II switched to the German-built Opel Omega A, which was replaced in 1994 by the Vauxhall Omega (a rebadged version of the Opel Omega B). In

2496-521: The Honda Legend and had a front-wheel drive layout. In 1999, the 800 series was replaced by the Rover 75 , which was produced until 2005. The 75 straddled the executive and compact executive categories due to its size, although a long wheelbase version was available. The first executive car to be badged a Triumph was the 1946–1954 Triumph 1800/2000/Renown versions. Triumph's next and final entry to

2592-481: The K Series , shaft drive but water-cooled and with either three or four cylinders mounted in a straight line from front to back. Shortly after, BMW also started making the chain-driven F and G series with single and parallel twin Rotax engines. In the early 1990s, BMW updated the airhead Boxer engine which became known as the oilhead . In 2002, the oilhead engine had two spark plugs per cylinder. In 2004 it added

2688-610: The Kingdom of Bavaria , which was a state of the German Empire . The firm was reorganized on 7 March 1916 into Bayerische Flugzeugwerke AG . This company was then renamed to Bayerische Motoren Werke (BMW) in 1922. However, the name BMW dates back to 1913, when a company to use the name was founded by Karl Rapp initially as Rapp Motorenwerke . The name and Rapp Motorenwerke 's engine-production assets were transferred to Bayerische Flugzeugwerke in 1922, who adopted

2784-791: The Lancia Lambda , Lancia Artena , and Lancia Aprilia . The Lancia Flavia was an executive car that began production in 1961 and was replaced by the Lancia 2000 in 1971. The 2000 was replaced by the Lancia Gamma , which was released in 1976. In 1984, the Gamma was replaced by the Lancia Thema , then the Lancia Kappa in 1994. The Lancia Thesis , produced from 2001-2009 is the last executive car produced by Lancia. From 2011–2015,

2880-587: The Lexus GS . Nissan's longest-running executive car began production in 1959 as the Prince Gloria , which was later renamed the Nissan Gloria, following the merger of Nissan and Prince. The Gloria was produced for 12 generations until 2004. Another Nissan executive car was the 1960 Cedric , which was produced until 2004 (although a taxi/fleet version remained in production until 2015). The Cedric

2976-583: The Mercedes-Benz E-Class since 1993. The Mercedes-Benz CLS-Class four-door fastback was added to the company's model range in 2004, with a shooting brake body style also produced from 2012-2017. BMW's first large luxury car was the 1936–1941 BMW 326 . After a hiatus of 21 years, BMW's next executive car models were the 1962 New Class Sedans . In 1972, the New Class was replaced by the BMW 5 Series , which remains in production today. Over

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3072-501: The N63 V8 engine , producing 300 kW (402 hp). At launch, the X6 was available in many markets with two diesel variants: the xDrive30d and xDrive35d, respectively. They are powered by BMW's 3.0-litre turbodiesel engine (in its sequential twin-turbocharged variant for the xDrive35d), and produces 173 kW (232 hp) in the xDrive30d and 210 kW (282 hp) in the xDrive35d version. The second of these power units formed

3168-850: The Sentia , which was produced until 1999. The Millenia , also sold as the Xedos 9 and the Eunos 800, was produced from 1993 until 2002. Honda introduced their first executive car, the Legend (sold as the Acura Legend in the United States) in 1985. The Legend was produced until 2012, and then from 2014 until 2021. It is believed that the standard of Korean Executive Cars came from the 3rd generation Hyundai Grandeur model launched in 1998. Previous models, Kia Potentia and Hyundai Grandeur, belonged to

3264-533: The Volvo 760 in 1982 and then the Volvo 960 in 1994. The 960 was renamed the S90 (sedan models) and V90 (wagon models) in 1996. The Volvo S80 was released in 1998, and was replaced in 2016 by a new generation of Volvo S90 / V90 sedans and wagons that presently remain in production. Daimler Company produced luxury cars in various sizes starting in the late 1890s. The lineage that led to their executive cars began with

3360-644: The World Intellectual Property Organization (WIPO) ’s Madrid Yearly Review ranked BMW's number of marks applications filled under the Madrid System as 2nd in the world, with 124 trademarks applications submitted during 2023. The key trends of the BMW Group are (as at the financial year ending December 31): BMW began production of motorcycle engines and then motorcycles after World War I. Its motorcycle brand

3456-448: The X Series SUVs and crossovers are: The current model line of the Z Series two-door roadsters is the Z4 (model code G29 ). All-electric vehicles and plug-in hybrid vehicles are sold under the BMW i sub-brand. The current model range consists of: In addition, several plug-in hybrid models built on existing platforms have been marketed as iPerformance models. Examples include

3552-517: The 1923–1929 Daimler 16 and Daimler 16/55 models, which were followed in 1932 by the Daimler Fifteen . The Fifteen was replaced by the 1937 Daimler New Fifteen and then the 1939 Daimler Consort (originally called the "Daimler 2½ Litre"). The Consort was replaced by the 1953–1958 Daimler Conquest . In 1962, the Daimler 2.5 V8 (later renamed the "Daimler V8-250") was released, based on

3648-506: The 1930s. Peugeot began producing large cars in the early 1900s. Following the Peugeot 601 being discontinued in 1935, Peugeot ceased production of large cars until the Peugeot 604 was introduced in 1975. The 604 was replaced by the Peugeot 605 in 1989, which in turn was replaced by the Peugeot 607 in 1999. Following the end of the 607's production run in 2010, Peugeot no longer produces any executive cars. Citroën's first large car

3744-468: The 1960s, BMW expanded its range by adding coupé and luxury sedan models. The BMW 5 Series mid-size sedan range was introduced in 1972, followed by the BMW 3 Series compact sedans in 1975, the BMW 6 Series luxury coupés in 1976 and the BMW 7 Series large luxury sedans in 1978. The BMW M division released its first road car, a mid-engine supercar, in 1978. This was followed by the BMW M5 in 1984 and

3840-588: The 1990s. Audi , BMW and later Mercedes-AMG have recently offered hatchbacks as separate models for their executive cars since 2010s. One of the first Chinese-built executive cars was the 2006 Roewe 750 , based on the Rover 75 . In 2012, the Roewe 950 was introduced, which is a re-bodied version of the 2010 Buick LaCrosse . In 2020, BYD Han officially goes on sale in China. Several overseas brands have produced long wheelbase versions of cars specifically for

3936-443: The 2006 and later BMW motorcycles paved the way for the introduction of electronic stability control , or anti-skid technology later in the 2007 model year. BMW has been an innovator in motorcycle suspension design, taking up telescopic front suspension long before most other manufacturers. Then they switched to an Earles fork , front suspension by swinging fork (1955 to 1969). Most modern BMWs are truly rear swingarm, single sided at

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4032-523: The BMW personal digital assistant . Optional equipment included indicators, laser headlights, an illuminated kidney grille, heated and cooled cupholders, and air suspension which can be raised or lowered by 80 mm (3.1 in) and can be configured with snow, sand, gravel, or rock terrain modes. The G06 X6 could also be optioned with Reverse Assistant, which memorises the last 50 meters travelled and can automatically reverse in that path. 30-40 models with

4128-509: The BMW ActiveHybrid X6 consists of a 300 kW (402 hp) V8 power unit with BMW TwinPower Turbo Technology and two electric engines developing 67 kW (90 hp) and, respectively, 63 kW (84 hp). Maximum system output is 357 kW (479 hp) and peak torque is 780 N⋅m (575 lbf⋅ft). BMW ActiveHybrid technology offers the driver three significant options: to drive under electric power alone, to use

4224-730: The Chevrolet Impala was launched, but was discontinued. Renault Korea sold the SM7 based on the Nissan Teana from 2004 to 2020. In the Korean market, semi-large cars boast significant sales volume as a symbol of the middle class, and the Hyundai Grandeur ranks high in sales in the Korean automobile market. Currently, the semi-large business sedan models sold in the Korean market include Hyundai Grandeur and Kia K8 , and

4320-522: The Chinese market, due to the preference Chinese owners have for being driven by a chauffeur. Examples include the "XF L" version of the 2016 Jaguar XF (X260) , the "Li" version of the 2017 BMW 5 Series (G30) and other models from Audi, Mercedes-Benz, and Volvo. In France, executive cars are known as " Routière ", a class of comfortable long-distance cars that first emerged on the French market in

4416-463: The English language and are sometimes used interchangeably for cars and motorcycles. The circular blue and white BMW logo or roundel evolved from the circular Rapp Motorenwerke company logo, which featured a black ring bearing the company name surrounding the company logo, an image of a horse head on a plinth. BMW retained Rapp's black ring inscribed with the company name, but the interior of

4512-649: The Exeo, which is basically a rebadged Audi A4 on the B7 platform, with some minor modifications to the front and rear fascias. Although it was not an E-segment vehicle but a segment D. It remained successful as a company car until 2013. Also, it was used as a police cruiser for the Guardia Civil highway corps. It was available in sedan and station wagon variants. It was the first vehicle from the brand equipped with diesel direct common raíl injection. Saab's first executive car

4608-671: The Jaguar Mark 2. In 1966, the Daimler Sovereign was introduced, based on the Jaguar 420. The Sovereign and V8-250 were produced alongside each other until they both ended production in 1969. Jaguar began production of executive cars in 1935 with the first of the Jaguar Mark IV models. These were replaced by the 1948–1951 Jaguar Mark V . The Mark V's successor increased in size to the full-size luxury car segment, so

4704-689: The M Sport trim and M50 Models could be fitted with M Performance Parts. These included a carbon fibre spoiler, M rims, a sport steering wheel, a carbon fibre kidney grille, carbon fibre mirrors and carbon fibre side skirts. Full M specific M Performance Parts could be fitted to all X6 M models. These included carbon fibre kidney grilles, a carbon fibre diffuser, a carbon fibre spoiler and a sport steering wheel. The updated G06 X6 became available in March 2023. M Sport trim became standard equipment. Exterior changes included revised grille, headlights, and taillights. The new BMW Curved Display with BMW Operating System 8

4800-541: The M lineup is: The letter "M" is also often used in the marketing of BMW's regular models, for example the F20 M140i model, the G11 M760Li model and various optional extras called "M Sport", "M Performance" or similar. BMW has a long history of motorsport activities, including: The global BMW Headquarters in Munich represents the cylinder head of a 4-cylinder engine . It was designed by Karl Schwanzer and

4896-401: The Rover brands, retaining only the Mini brand. In 1998, BMW also acquired the rights to the Rolls-Royce brand from Vickers . The first modern mass-produced turbocharged petrol engine was introduced in 2006 (from 1973 to 1975, BMW built 1,672 units of a turbocharged BMW M10 engine for the BMW 02 Series ), with most engines switching over to turbocharging over the 2010s. The first hybrid BMW

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4992-437: The United Kingdom, the Netherlands (ceased in 2023), the United States, Brazil, Mexico, South Africa, India and China. The Quandt family  [ de ] is a long-term shareholder of the company, following investments by the brothers Herbert and Harald Quandt in 1959 that saved BMW from bankruptcy , with the remaining shares owned by the public . The Otto Flugmaschinenfabrik was founded in 1910 by Gustav Otto in

5088-427: The United States, executive cars are referred to as full-sized cars. The first executive car produced by a Vietnamese company is the VinFast LUX A2.0 , which debuted at the 2018 Paris Motor Show. Production started in 2019 and it achieved success in the Vietnamese domestic car market. BMW The companies automobiles are marketed under the BMW, Mini and Rolls-Royce brands, and motorcycles are marketed under

5184-422: The V8 Twin Turbo with High Precision Injection that powers the BMW X6 xDrive50i. A defining feature of the BMW Concept X6 ActiveHybrid is its Two-Mode active transmission, an innovative technology that controls the interplay of the electrical motors and the internal combustion engine. The car can operate in two modes: mode 1 delivers high torque when pulling away from a standing start and at low speeds, while mode 2

5280-533: The X6 four stars out of five in its review of the car. In the initial release, the G06 X6 was available in xLine or M Sport trim. xLine models featured 19-inch wheels, chrome trim, and underbody protection . M Sport models featured gloss black trim, M Sport styling, M Sport Suspension, and M Sport brakes. M50i and M50d models also featured an M Sport exhaust and an electronically controlled limited slip differential . All models featured LED headlights, welcome light carpet, and iDrive 7.0 with two 12.3-inch displays and

5376-490: The X6. Inside, a panoramic roof is standard, and 83 percent larger than the previous X6's. Sales began in November 2019. The X6 M (F96) and X6 M Competition performance models were revealed on 1 October 2019. The G06 X6 is based on the CLAR platform and features a double wishbone front suspension and five-link rear suspension. Compared to its predecessor, it is 26 mm (1.0 in) longer, 15 mm (0.6 in) wider, and 6 mm (0.2 in) lower. The boot capacity

5472-455: The back (compare with the regular swinging fork usually, and wrongly, called swinging arm ). Some BMWs started using yet another trademark front suspension design, the Telelever, in the early 1990s. Like the Earles fork, the Telelever significantly reduces dive under braking. BMW Group, on 31 January 2013, announced that Pierer Industrie AG has bought Husqvarna Motorcycles for an undisclosed amount, which will not be revealed by either party in

5568-440: The basis of BMW's diesel launch in all 50 states in late 2008. By 2010, a new 40d was added to the range, replacing the 35d, and in 2012 a new high-performance M50d was added, but despite its nomenclature, is still powered by a 3.0-litre engine. The second generation X6 was launched at the 2014 Paris Motor Show featuring a new eight-speed automatic transmission and a slightly larger luggage bay. Sales in most markets commenced by

5664-437: The black outline encircling the rondel. The logo is used for BMW's branding communications but it is not used on vehicles. The slogan 'The Ultimate Driving Machine' was first used in North America in 1974. In 2010, this long-lived campaign was mostly supplanted by a campaign intended to make the brand more approachable and to better appeal to women, 'Joy'. By 2012 BMW had returned to 'The Ultimate Driving Machine'. In 2023,

5760-423: The brand was dissolved in 1967. Rover entered the executive car market in 1948 with the Rover P3 . The P3 was replaced by the Rover P4 in 1949, which was produced until 1964. The 1963 Rover P6 was the next executive car produced by Rover, which was replaced by the Rover SD1 in 1976 (marketed as the Standard 2000 in India). The SD1 was replaced by the 1986 Rover 800 series , which was a jointly developed with

5856-677: The company was nearly taken over by rival Daimler-Benz. A large investment in BMW by Herbert Quandt and Harald Quandt resulted in the company surviving as a separate entity. Günther Quandt , was a well-known German industrialist, joined the Nazi party in 1933 and made a fortune arming the German Wehrmacht, manufacturing weapons and batteries. Many of his enterprises were appropriated from Jewish owners under duress with minimal compensation. At least three of his enterprises made extensive use of slave laborers, as many as 50,000 in all. One of his battery factories had its own on-site concentration camp, complete with gallows. Life expectancy for laborers

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5952-421: The early 1980s. Many BMW's are still produced in this layout, which is designated the R Series . The entire BMW Motorcycle production has, since 1969, been located at the company's Berlin-Spandau factory. During the Second World War, BMW produced the BMW R75 motorcycle with a motor-driven sidecar attached, combined with a lockable differential , this made the vehicle very capable off-road. In 1982, came

6048-402: The end of 2014. Like the other models in the BMW range powered by the twin-turbo 4.4-litre V-8, the xDrive50i benefits from increased the power of a newer engine, which is 50 hp (37 kW) and 30 lb⋅ft (41 N⋅m) more than its predecessor rising to 445 hp (332 kW) at 5500 rpm and 480 lb⋅ft (651 N⋅m) of torque at 2000 rpm. The X6 M (F86) BMW M performance model

6144-403: The executive car market was the 1963–1977 Triumph 2000 , which was a sales success in Britain. Ford Europe's first executive car was the 1950 Ford Zephyr . The Zephyr— and related Consul, Zodiac, and Executive models— were produced over four generations until 1972. The 1972 Ford Granada was initially built in the United Kingdom before switching to being imported from Germany in 1976. In 1985,

6240-399: The executive car segment in 1975 with the Renault 20/30 models. They were replaced, in 1983, by the Renault 25 which featured a fastback rear end. In 1992, the 25 was replaced by the Renault Safrane . The Safrane was replaced by the Renault Vel Satis hatchback in 2002, which in turn was replaced by the Latitude in 2010 and later the Talisman . The equivalent class for cars in Germany

6336-433: The front fenders, 20-inch light-alloy wheels. The car can accelerate from 0–60 mph (0–97 km/h) in 4.5 seconds and 0–62 mph (0–100 km/h) in 4.7 seconds. M Performance Parts were available for the X6 M. These include black kidney grilles, a carbon fibre spoiler, steel pedals, a sport steering wheel and M rims. The BMW Concept X6 ActiveHybrid is the concept vehicle of BMWs first full-hybrid vehicle and

6432-432: The future. The company is headed by Stephan Pierer (CEO of KTM). Pierer Industrie AG is 51% owner of KTM and 100% owner of Husqvarna. In September 2018, BMW unveiled a new self-driving motorcycle with BMW Motorrad with a goal of using the technology to help improve road safety. The design of the bike was inspired by the company's BMW R1200 GS model. The current model lines of BMW cars are: The current model lines of

6528-457: The head of the BMW Group. In January 2021, BMW announced that its sales in 2020 fell by 8.4 percent due to the impact of COVID-19 pandemic restrictions. However, in the fourth quarter of 2020, BMW witnessed a rise of 3.2% in its customers' demands. This recovery was supported by the company's adoption of widely accepted technologies and integration of third-party services such as Apply Pay and on-demand music. On 18 January 2022 BMW announced

6624-413: The large car position and were shopper-driven, but were relegated to owner-driven from the XG model. Afterward, the launch of Kia Opirus and Daewoo Magnus formed the semi-large car market. In the 2000s, Daewoo Motors (now GM KOREA) sold the Holden Commodore under the name Daewoo Statesman from the Australian Holden company and sold the Holden Caprice as the follow-up model as the Daewoo Veritas. Afterwards,

6720-404: The logo is based on the image of an airplane propeller spinning in a blue sky. This myth likely stems from a 1929 BMW advertisement that depicted the logo superimposed on a rotating propeller. However, the logo predates that advertisement by 12 years. The current iteration of the logo was introduced in 2020, removing 3D effects that had been used in previous renderings of the logo while removing

6816-460: The luxury brand is the Genesis G80 . SEAT's first executive car was the 1963–1973 SEAT 1500 , then in 1973, it launched the 132 which was the same FIAT 131 of the era since all cars from the brand were produced under license from FIAT. It was produced until 1982 when it was replaced by the Málaga in 1984, which was the first to be produced in-house entirely, to be replaced afterward with the Toledo, in 1991. Many years later, in 2009, SEAT launched

6912-540: The name the same year. BMW's first product was produced for fighter aircraft of the Luftstreitkräfte . It was a straight-six aircraft engine called the BMW IIIa , designed in the spring of 1917 by engineer Max Friz . Following the end of World War I, BMW remained in business by producing motorcycle engines, agricultural equipment, household items, and railway brakes. The company produced its first motorcycle,

7008-581: The next executive car was the 1955 Jaguar Mark 1 . In 1959, the Mark 1 was replaced by the Jaguar Mark 2 . In 1963, the Jaguar S-Type was introduced and sold alongside the Mark 2. Both models were replaced by the 1966-1968. The Jaguar XJ series began in 1968 and received updates (with a redesign in 2010) until 2019. Following a 30-year hiatus from the executive car market, Jaguar returned in 1998 with

7104-450: The non-luxury equivalent mid-size cars ), but smaller than luxury saloons / full-size luxury sedans . The term has also been adopted by Euro NCAP , a European organization founded to test car safety. The term was coined in the 1960s to describe cars targeted at successful professionals and middle-to-senior managers. It was used by businesses as an incentive for employees in senior roles and to exploit Britain and Europe's tax schemes as

7200-405: The outer wheel is overdriven to provide greater acceleration using the traction advantage through the dynamic loading of the outboard wheel in cornering. In an oversteer situation, the inner wheel is overdriven to regain traction balance. Initially only available with four seats, a five-seat variant was available for the 2012 model year onwards. In April 2009, the X6 M version was announced, with

7296-417: The power of the combustion engine, or to benefit from the combination of both drive modes for short periods of maximum acceleration, using the 485 hp (362 kW) maximum. Driving completely free of CO 2 in the electric mode is possible up to a speed of 37 mph (60 km/h). The hybrid also employs stop-start technology and other energy saving measures to help improve efficiency. The core-vehicle

7392-529: The production X6 officially debuted at the 2008 North American International Auto Show in Detroit and Montreal International Auto Show . While slightly longer and wider than the X5 , it is significantly lower and seated initially only four, and since 2011, optionally five. E71 development began in 2003 under Peter Tuennermann, after start of E70 X5 development in 2001. Design work by E70 X5 designer Pierre Leclercq

7488-458: The rear axle. Torque is distributed not only between the front and rear wheels (xDrive) but also from side to side at the rear, for improved agility and added stability (through the DPC rear axle). This lateral distribution of torque is commonly known as torque vectoring . The DPC differential features clutch packs on both output sides that are actuated by an electric motor. The clutch pack activates

7584-498: The retro-styled S-Type . The S-Type was replaced by the 2007 Jaguar XF (X250) and then the 2015 Jaguar XF (X260) , which currently remains in production. Humber's first executive car was the 1945 Humber Hawk . The Hawk was available with features such as two-tone and metallic paintwork, leather upholstery, wood trim, and a sunroof. Production of the Hawk, along with the similarly sized Humber Super Snipe and Imperial , ceased when

7680-440: The ring is quartered blue and white, reminiscent of the coat of arms and flag of Bavaria (which in turn are based on the arms of the historic House of Wittelsbach , which ruled Bavaria for many centuries). The logo does not bear the distinctive lozenge shape found on the coat of arms, however, as local laws at the time it was introduced forbade the use of state coats of arms on commercial logos. A persistent myth claims that

7776-630: The seven generations of the 5 Series, it has been produced in sedan, wagon, and four-door hatchback body styles. The first large luxury car produced by Audi was the Audi 100 , which was released in 1968. The Audi 100 was replaced by the Audi A6 in 1994, which remains in production today. In 2010, the Audi A7 four-door fastback model range was added. The Ford Granada is an executive car produced by Ford Europe from 1972-1994. Fiat's first large luxury car

7872-572: The two-mode hybrid system. This car was confirmed as being called the BMW ActiveHybrid X6, and it is the world's most powerful hybrid vehicle; it is not sold in the UK. The production vehicle was unveiled alongside a 7 Series hybrid at the 2009 Frankfurt Motor Show . The ActiveHybrid X6 went on sale in December 2009 in the US market with a base price of US$ 89,765 (~$ 123,934 in 2023). The drive system featured in

7968-434: The war, BMW concentrated on the BMW 801 aircraft engine using as many as 40,000 slave laborers. These consisted primarily of prisoners from Nazi concentration camps , most prominently Dachau . Motorcycles remained as a side-line and automobile manufacture ceased altogether. BMW's factories were heavily bombed during the war and its remaining West German facilities were banned from producing motor vehicles or aircraft after

8064-486: The war. Again, the company survived by making pots, pans, and bicycles. In 1948, BMW restarted motorcycle production. BMW resumed car production in Bavaria in 1952 with the BMW 501 luxury saloon. The range of cars was expanded in 1955, through the production of the cheaper Isetta microcar under licence. Slow sales of luxury cars and small profit margins from microcars, meant BMW was in serious financial trouble and in 1959

8160-511: Was commissioned to paint the BMW 3.0 CSL racing car driven by Hervé Poulain at the 24 Hours of Le Mans, which became the first in the series of BMW Art Cars. Since Calder's work of art, many other renowned artists throughout the world have created BMW Art Cars, including David Hockney , Jenny Holzer , Roy Lichtenstein , Robert Rauschenberg , Frank Stella , and Andy Warhol . To date, a total of 19 BMW Art Cars, based on both racing and regular production vehicles, have been created. BMW sponsors

8256-406: Was completed in 1972. The building has become a European icon and was declared a protected historic building in 1999. The main tower consists of four vertical cylinders standing next to and across from each other. Each cylinder is divided horizontally in its center by a mold in the facade. Notably, these cylinders do not stand on the ground; they are suspended on a central support tower. BMW Museum

8352-488: Was frozen in 2005, with test mules being run from the summer of 2005 and prototypes being tested from late 2006. Production began on December 3, 2007. The X6 marks BMW's first use of its new Dynamic Performance Control system, which works in unison with xDrive all-wheel drive , both being standard on the X6. DPC is a drivetrain and chassis control system that works to regulate traction and especially correct over- and understeer by actively spreading out drive forces across

8448-502: Was introduced in the cockpit. New engines were introduced in xDrive30d, xDrive40i, and M60i models. BMW X6 M (non-Competition) model was dropped. V8 twin-turbo Competition Competition Executive car Executive car is a British term for a large car, and is considered equivalent to the European E-segment and American full-size classifications. Executive cars are larger than compact executive cars (and

8544-673: Was replaced by the 2004 Fuga , also sold as the Infiniti M from 2003 until 2012, and the Q70 since 2012. Mitsubishi began producing executive cars in 1964 with the Debonair . The Debonair was replaced in 1999 by the Proudia , which was discontinued in 2001 and then returned from 2012 until 2016 as a rebadged Fuga. Mazda's first executive car was the 1969 Luce . In 1991, the Luce was replaced by

8640-654: Was revealed at the Internationale Automobil-Ausstellung Frankfurt in September 2007. BMWs first mild-hybrid BMW Concept 7 Series ActiveHybrid Generation 1 was revealed at the Paris Motor Show in October 2008. Both cars made their market debuts at the end of 2009 and the X6 Hybrid can drive in pure electrical mode at low speeds. The Active Hybrid 7 Generation 1 does not have this ability. The BMW Concept X6 ActiveHybrid uses

8736-565: Was six months. While Quandt and BMW were not directly connected during the war, funds amassed in the Nazi era by his father allowed Herbert Quandt to buy BMW. The relative success of the small BMW 700 assisted in the company's recovery, allowing them to develop the New Class sedans. The 1962 introduction of the BMW New Class compact sedans was the beginning of BMW's reputation as a leading manufacturer of sport-oriented cars. Throughout

8832-529: Was the Fiat 24-32 HP , which was introduced in 1903. Other large luxury Fiats produced before World War II include the Fiat 510 , Fiat 520 , Fiat 527 , and Fiat 2800 . In 1959, the Fiat 1800 and 2100 executive sedans and station wagons were introduced. These models were replaced by the Fiat 2300 in 1961. Fiat's last executive car was the Fiat 130 , which was produced from 1969 until 1977. Lancia produced several large luxury cars prior to World War II, including

8928-521: Was the 1934 Citroën Traction Avant . In 1955, the Traction Avant was replaced by the iconic Citroën DS , which was replaced in 1974 by the Citroën CX and then the 1989 Citroën XM . The XM was discontinued in 2000 and for five years Citroën did not produce an executive car. The 2005 Citroën C6 was produced until 2012, and Citroën has not produced any executive cars since. Renault entered

9024-451: Was the 1984 Saab 9000 , which was produced in sedan and liftback body styles. The 9000 was replaced by the Saab 9-5 . In 2010 the second generation of the 9-5 switched to a platform shared with various General Motors models until Saab went bankrupt in 2012. Volvo began producing executive cars in 1968 with the Volvo 164 . In 1974, the 164 was replaced by the Volvo 260 , which was replaced by

9120-560: Was the 2010 BMW ActiveHybrid 7 , and BMW's first mass-production electric car was the BMW i3 city car, which was released in 2013, (from 1968 to 1972, BMW built two battery-electric BMW 1602 Elektro saloons for the 1972 Olympic Games). After many years of establishing a reputation for sporting rear-wheel drive cars, BMW's first front-wheel drive car was the 2014 BMW 2 Series Active Tourer multi-purpose vehicle (MPV) . In March 2018, Daimler and BMW merged their mobility services. In August 2019, Oliver Zipse replaced Harald Krüger as

9216-549: Was unveiled in Losail International Circuit in Qatar , and is one of the quickest vehicles of its type. M Performance Parts can be fitted to 25-50 models with the M Sport trim. These include a sport steering wheel, carbon fibre trim, aluminium pedals, black kidney grilles, M Rims, mirrors, rear flaps, diffuser, splitter, spoiler in carbon fibre, black side skirts and sport brakes. 30d and 35i models can get

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