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Bowling Green Offices Building

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An arcade is a succession of contiguous arches , with each arch supported by a colonnade of columns or piers . Exterior arcades are designed to provide a sheltered walkway for pedestrians; they include many loggias , but here arches are not an essential element. An arcade may feature arches on both sides of the walkway. Alternatively, a blind arcade superimposes arcading against a solid wall.

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114-607: The Bowling Green Offices Building (also known as the Bowling Green Building , Bowling Green Offices , or 11 Broadway ) is an office building located at 11  Broadway , across from Bowling Green park in the Financial District of Manhattan in New York City . The 21-story building, erected between 1895 and 1898, is 272.5 feet (83.1 m) tall. The Bowling Green Offices Building

228-621: A 0.75-inch (19 mm) stream. The firefighting system, which could also feed water to fire engines if necessary, was praised by the New York City Fire Commissioner . The entrance foyer and main corridor contain a marble floor, while a stained-glass mural dating from the building's construction is mounted on the walls of the corridor. When built, the Bowling Green Offices Building included 16 elevators. Of these, eight were clustered in

342-471: A combined 30 people in the cabs, though no one was hurt because of safety systems that slowed down the elevators at the bottom. The next year, a man was hurt when four elevator cabs dropped. Ludlow and Peabody made numerous major modifications in the early 20th century. The firm redesigned the staircases on the Broadway side in 1912–1913 by moving the front steps inward and removing or reconfiguring part of

456-623: A face-lift recently and entered the 21st century as one of the most fashionable shopping centres in Eastern Europe . An early French arcade is the Passage du Caire created in 1798 as a tribute to the French campaign in Egypt and Syria . It was appreciated by the public for its protection from the weather, noise and filth of the streets. A year later American architect William Thayer created

570-525: A floor plan that maximizes natural light exposure. The Bowling Green Offices Building, erected as a 16-story structure, initially hosted various steamship offices due to Bowling Green's proximity to the New York Harbor , and later hosted law firms and other companies. The Broadway Realty Company, for whom the building was built, owned 11 Broadway for several decades following its completion. Five additional stories were built in 1920–1921. In 1995,

684-529: A former director of Yaddo, the community held the controlling interest in the Bowling Green Offices Building until 1976, as opposed to outright ownership. By the 1930s, fewer tenants were occupying the Bowling Green Offices Building because of the construction of new office buildings in Midtown Manhattan . In 1995, the Bowling Green Offices Building and several other buildings on Bowling Green were formally designated as New York City landmarks. In 2007,

798-676: A hotel, live seals were kept in indoor fountains inside its lobby. Later, it was home to the infamous Plato's Retreat nightclub. Immediately north of Verdi Square is the Apple Bank Building , formerly the Central Savings Bank, which was built in 1926 and designed to resemble the Federal Reserve Bank of New York. Broadway is also home to the Beacon Theatre at West 74th Street , designated

912-424: A less expensive and more functional Neoclassical design submitted by Jean-Baptiste Vallin de la Mothe (1729–1800). Throughout the following century, Gostiny Dvor was augmented, resulting in ten indoor streets and as many as 178 shops by the 20th century. During the post- World War II reconstructions, its inner walls were demolished and a huge shopping mall came into being. This massive 18th-century structure got

1026-409: A multiple-vendor space, operating under a covered roof. Typically, the roof was constructed of glass to allow for natural light and to reduce the need for candles or electric lighting. The 18th and 19th century arcades were designed to attract the genteel middle classes. In time, these arcades came to be the place to shop and to be seen. Arcades offered shoppers the promise of an enclosed space away from

1140-481: A national landmark in 1979 and still in operation as a concert venue after its establishment in 1929 as a vaudeville and music hall, and "sister" venue to Radio City Music Hall . At its intersection with West 78th Street, Broadway shifts direction and continues directly uptown and aligned approximately with the Commissioners' grid. Past the bend are the historic Apthorp apartment building, built in 1908, and

1254-476: A one-block stretch between 24th and 25th Streets. At Greeley Square (West 32nd Street), Broadway crosses Sixth Avenue (Avenue of the Americas), and is discontinuous to vehicles until West 35th Street. Macy's Herald Square department store, one block north of the vehicular discontinuity, is located on the northwest corner of Broadway and West 34th Street and southwest corner of Broadway and West 35th Street; it

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1368-599: A pilot program; the right-of-way is intact and reserved for cyclists and pedestrians. From the northern shore of Manhattan, Broadway crosses Spuyten Duyvil Creek via the Broadway Bridge and continues through Marble Hill (a discontiguous portion of the borough of Manhattan) and the Bronx into Westchester County . U.S. 9 continues to be known as Broadway until its junction with NY 117 . The section of lower Broadway from its origin at Bowling Green to City Hall Park

1482-559: A popular nineteenth-century pastime for the emerging middle classes. The inspiration for the grand shopping arcades may have derived from the fashionable open loggias of Florence however medieval vernacular examples known as 'butterwalks' were traditional jettied colonnades in British and North European marketplaces; examples remain for example in Totnes and Dartmouth in Devon . During

1596-586: A shared street. Broadway runs the length of Manhattan Island, roughly parallel to the North River (the portion of the Hudson River bordering Manhattan), from Bowling Green at the south to Inwood at the northern tip of the island. South of Columbus Circle , it is a one-way southbound street. Since 2009, vehicular traffic has been banned at Times Square between 47th and 42nd Streets , and at Herald Square between 35th and 33rd Streets as part of

1710-508: A steel skeleton, with steel columns placed inside alternating vertical piers . The structure used over 5,000 short tons (4,500 long tons; 4,500 t) of steel. The building's firefighting system used standpipes and compressed-air drums, rather than the water towers used on many contemporary buildings. The standpipes could maintain a pressure of 200 pounds per square inch (1,400 kPa), which would allow 160 U.S. gallons (610 L) of water per minute to be projected 66 feet (20 m) in

1824-547: A top story that was added during 1920–1921. The base is made of a white-granite colonnade above a gray-granite water table . The pilasters of the colonnade are carved with decorations such as anthemia and support a detailed entablature with the carved words bowling green offices ; behind the colonnade can be seen small segments of rusticated wall. The center bay contains a stoop made of gray granite. The outermost three architectural bays comprise slightly projecting pavilions, and there are detailed entrance surrounds around

1938-652: Is arcature , which is either a small arcade or a blind arcade . Arcades go back to at least the Ancient Greek architecture of the Hellenistic period , and were much used by the Romans, for example at the base of the Colosseum . Church cloisters very often use arcading. Islamic architecture very often uses arcades in and outside mosques in particular. In Renaissance architecture elegant arcading

2052-526: Is U-shaped, with the two wings on Broadway and Greenwich Streets surrounding a southward-facing light court . The court abuts a north-facing court within the International Mercantile Marine Company Building, which is also U-shaped. The light court measures 110 feet (34 m) from north to south and 60 feet (18 m) from west to east, and is present above the first floor. The western and eastern facades of

2166-458: Is a double-width entrance portico on the northern part of the facade, as well as a freight entrance nearby; both contain carved overhead plaques above. Unlike on the Broadway side, the vertical piers are faced with brick. The 15th and 16th stories contain an oriel window , and the 17th story is a mansard roof made of copper. The south facade is broken up into western and eastern wings. Both sections are mostly blocked by 1 Broadway, and only

2280-403: Is another early shopping arcade. Sprawling at the intersection of Nevsky Prospekt and Sadovaya Street for over one kilometer and embracing the area of 53,000 m (570,000 sq ft), the indoor complex of more than 100 shops took twenty-eight years to construct. Building commenced in 1757 to an elaborate design by Bartolomeo Rastrelli , but that subsequently was discarded in favour of

2394-411: Is confined to the lower three stories. Audsley wrote that he believed "sculpture should be within easy range of the eye [...] and used sparely in the high portions". The east-facing Broadway facade is 13 bays wide and 17 stories high and is the building's principal elevation . From the bottom to the top, this elevation consists of a two-story base, a twelve-story shaft, a two-story capital, and

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2508-849: Is now Lower Manhattan was initially known as Great George Street . Traffic continued up the East Side of the island via Eastern Post Road and the West Side via Bloomingdale Road, which opened in 1703, continued up to 117th Street and contributed to the development of the modern Upper West Side into an upscale area with mansions. In her 1832 book Domestic Manners of the Americans , Fanny Trollope wrote of her impressions of New York City in general and of Broadway in particular: This noble street may vie with any I ever saw, for its length and breadth, its handsome shops, neat awnings, excellent trottoir , and well-dressed pedestrians. It has not

2622-439: Is now known as South Broadway. It trends ever westward, closer to the Hudson River , remaining a busy urban commercial street. In downtown Yonkers, it drops close to the river, becomes North Broadway and 9A leaves via Ashburton Avenue. Broadway climbs to the nearby ridgetop runs parallel to the river and the railroad, a few blocks east of both as it passes St. John's Riverside Hospital . The neighborhoods become more residential and

2736-535: Is one of the largest department stores in the world. One famous stretch near Times Square , where Broadway crosses Seventh Avenue in midtown Manhattan , is the home of many Broadway theatres , housing an ever-changing array of commercial, large-scale plays, particularly musicals . This area of Manhattan is often called the Theater District or the Great White Way, a nickname originating in

2850-660: Is separated by slightly recessed horizontal spandrels , creating a grid of windows. The southern facade of the Bowling Green Offices Building is visible above the International Mercantile Marine Company to the south. Unlike other buildings of that era, which used arcades as a method of articulation for the base, the Bowling Green Offices Building uses anthemia and other Hellenic-style ornamentation, similar to Milwaukee 's Layton Art Gallery building and St. Louis 's Wainwright Building . The Bowling Green Offices Building greatly resembles

2964-403: Is the historical location for the city's ticker-tape parades , and is sometimes called the " Canyon of Heroes " during such events. West of Broadway, as far as Canal Street , was the city's fashionable residential area until c.  1825 ; landfill has more than tripled the area, and the Hudson River shore now lies far to the west, beyond Tribeca and Battery Park City . Broadway marks

3078-470: The 72nd Street subway station, one of the first 28 subway stations in Manhattan, remains located on one of the wide islands in the center of Broadway, on the south side of West 72nd Street. For many years, all traffic on Broadway flowed on either side of this median and its subway entrance, and its uptown lanes went past it along the western edge of triangular Verdi Square. In 2001 and 2002, renovation of

3192-475: The 72nd Street station was built in the exact location of these lanes. Northbound traffic on Broadway is now channeled onto Amsterdam Avenue to 73rd Street, makes a left turn on the three-lane 73rd Street, and then a right turn on Broadway shortly afterward. In August 2008, two traffic lanes from 42nd to 35th Streets were taken out of service and converted to public plazas. Bike lanes were added on Broadway from 42nd Street to Union Square . Since May 2009,

3306-631: The Appellate Division of the New York Supreme Court overruled the decision. In 1903, the New-York Tribune reported that, when Trask's automobile driver was arrested, Trask had offered the $ 1 million Bowling Green Offices Building to cover his driver's $ 500 bail amount. During the 1910s, there were two incidents involving elevators at 11 Broadway. In 1915, seven elevators dropped down their shafts with

3420-737: The Erie Railroad also had offices in the building in the early 20th century. Other tenants included the United States Department of the Navy 's Supervisor of Shipbuilding, as well as the Merchant Marine Committee of the Whole. By 1926, tenants included Tidewater Oil , industrial company Ingersoll-Rand , bankers Henry Clews & Company, lawyer Max Steuer , and steamship line Moore-McCormack . Later in

3534-809: The First Baptist Church in the City of New York , incorporated in New York in 1762, its current building on Broadway erected in 1891. The road heads north and passes historically important apartment houses such as the Belnord , the Astor Court Building , and the Art Nouveau Cornwall . At Broadway and 95th Street is Symphony Space , established in 1978 as home to avant-garde and classical music and dance performances in

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3648-608: The Galeries Royales Saint-Hubert in Brussels which was inaugurated in 1847 and Istanbul's Çiçek Pasajı opened in 1870. Shopping arcades were the precursor to the modern shopping mall , and the word "arcade" is now often used for malls which do not use the architectural form at all. The Palais-Royal , which opened in 1784 and became one of the most important marketplaces in Paris, is generally regarded as

3762-673: The Harlem River on the Broadway Bridge to Marble Hill . Afterward, it then enters the Bronx , where it is the eastern border of Riverdale and the western border of Van Cortlandt Park . At 253rd Street, NY 9A joins with US 9 and Broadway. (NY 9A splits off Broadway at Ashburton Avenue in Yonkers.) The northwestern corner of the park marks the New York City limit and Broadway enters Westchester County in Yonkers , where it

3876-675: The John William Draper House , was the site of the first astrophotograph of the Moon . In the next village, Dobbs Ferry , Broadway has various views of the Hudson River while passing through the residential section. Broadway passes by the Old Croton Aqueduct and nearby the shopping district of the village. After intersecting with Ashford Avenue, Broadway passes Mercy College , then turns left again at

3990-553: The New York City Department of Sanitation . Arcade (architecture) Blind arcades are a feature of Romanesque architecture that influenced Gothic architecture . In the Gothic architectural tradition, the arcade can be located in the interior, in the lowest part of the wall of the nave , supporting the triforium and the clerestory in a cathedral , or on the exterior, in which they are usually part of

4104-618: The New York City Landmarks Preservation Commission (LPC) designated 11 Broadway as an official city landmark. It is also a contributing property to the Wall Street Historic District , a National Register of Historic Places district created in 2007. The Bowling Green Offices Building was designed by W. & G. Audsley . It is bounded by 1 Broadway to the south, Broadway to the east, Greenwich Street to

4218-543: The Ninth Avenue elevated and the then-under-construction subway ; and elevators to the restaurant and apartments on the upper floors. Electricity, heating, and janitor service were given to potential tenants for free. A 1900 issue of the Real Estate Record and Guide quoted the elevators as carrying 18,000 people per day, while the building had an average of 6,000 people during peak work hours. Profits from

4332-704: The U.S. Rubber Company Building at 58th Street , the B.F. Goodrich showroom at 1780 Broadway (between 58th and 57th Streets ), the Fisk Building at 250 West 57th Street, and the Demarest and Peerless Buildings at 224 West 57th Street. Broadway once was a two-way street for its entire length. The present status, in which it runs one-way southbound south of Columbus Circle ( 59th Street ), came about in several stages. On June 6, 1954, Seventh Avenue became southbound and Eighth Avenue became northbound south of Broadway. None of Broadway became one-way, but

4446-442: The 13th and 14th stories also contain cornices. The 15th and 16th stories contain vertical piers that correspond to the design of the base, as well as aluminum-framed sash windows. The top of the 16th story contains a large cornice with a carved frieze . The 17th story has a facade of buff brick, window openings with double-hung windows, and a cornice of brick and white terracotta. The west-facing Greenwich Street facade, similar to

4560-463: The 13th through 17th stories are visible. The 13th through 16th stories consist of a white wall while the 17th story is a buff brick wall. The north facade is mostly blocked by the Cunard Building ; the visible section consists of a brick wall with windows. It is topped by a four-story tower, which is visible from the building's other three sides. The Bowling Green Offices Building contains

4674-562: The 16th-century, a pattern of market trading using mobile stalls under covered arcades was established in Florence, from where it spread throughout Italy. Examples of the earliest open loggias include: Mercato Nuovo (1547) by Giovanni Battista del Tasso (and funded by the Medici family ); Mercato Vecchio, Florence by Giorgio Vasari (1567) and Loggia del Grano (1619) by Giulio Parigi . Arcades soon spread across Europe, North America and

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4788-498: The 20th century, space in the Bowling Green Offices Building was taken up by Ivan Boesky , a stock trader implicated in insider trading, as well as the technology company IBM . In the 21st century, tenants include or have included Hill West Architects , SogoTrade, the Flatiron School , Allmenus , and Universal Studios . The New York State Department of Motor Vehicles has an office on the 11 Greenwich Street side of

4902-626: The Bowling Green Offices Building are arranged in three sections, consisting of a three-story "base", a "shaft", and a three-story " capital " on top, similar to the components of a column . This was a common setup for facades of buildings that were being erected in the late 19th and early 20th centuries. The Bowling Green Offices Building's facade is made of white granite —an influence from Neoclassical architecture —as well as white brick and terracotta. The facade consists of thirteen vertical bays on Broadway and fourteen on Greenwich Street. The bays are separated by slightly projecting piers, and each floor

5016-453: The Bowling Green Offices Building was built "by British interests" with funding from Queen Victoria . Original plans called for a tower to be built atop the rest of the building, but the tower plans were not carried out. At the time of its opening, the Bowling Green Offices Building was the largest building on Bowling Green. A promotional brochure for the Bowling Green Offices Building advertised its fireproof material; electricity; proximity to

5130-544: The Bowling Green Offices Building went toward funding Yaddo , the artists' community in Saratoga Springs, New York , that had been founded by Trask. The Broadway Realty Company filed a lawsuit after the New York City Department of Taxes raised the building's valuation from $ 1.5 million in 1898 to $ 2 million in 1899. The Department of Taxes ruled that the assessment was justified, but

5244-435: The Broadway facade, is divided into an elaborate base, a simple shaft, and a more detailed capital topped by the brick-faced 17th story. It contains less elaborate features than the Broadway facade: for instance, there are no projecting pavilions flanking this side. The Greenwich Street facade is 18 stories high, with a full basement faced with brick and granite, since it is at a lower terrain elevation than Broadway. There

5358-673: The Herald Square area. Additionally, portions of Broadway in Madison Square and Union Square have been dramatically narrowed, allowing ample pedestrian plazas to exist along the side of the road. A terrorist attempted to set off a bomb on Broadway in Times Square on May 1, 2010. The attempted bomber was sentenced to life in prison. In May 2013, the NYCDOT decided to redesign Broadway between 35th and 42nd Streets for

5472-640: The High Street front with its four entrances. In 1772, the newly formed Market committee, half of whose members came from the town and half from the university, accepted an estimate of nine hundred and sixteen pounds ten shillings, for the building of twenty butchers' shops. Twenty more soon followed, and after 1773 meat was allowed to be sold only inside the market. From this nucleus the market grew, with stalls for garden produce, pig meat, dairy products and fish. Gostiny Dvor in St Petersburg , Russia

5586-460: The Palais-Royal became one of the first examples of a new style of shopping arcade, frequented by both the aristocracy and the middle classes. It developed a reputation as being a site of sophisticated conversation, revolving around the salons, cafés, and bookshops, but also became a place frequented by off-duty soldiers and was a favourite haunt of prostitutes, many of whom rented apartments in

5700-531: The Square's northwest corner; Union Square is the only location wherein the physical section of Broadway is discontinuous in Manhattan (other portions of Broadway in Manhattan are pedestrian-only plazas). At Madison Square , the location of the Flatiron Building, Broadway crosses Fifth Avenue at 23rd Street , thereby moving from the east side of Manhattan to the west, and is discontinuous to vehicles for

5814-543: The Wainwright Building, except for the colors of the facades. The building is estimated to have over a hundred anthemia on its facade. The Real Estate Record and Guide said in 1897 that the Bowling Green Offices Building had "more anthemia than any other work with which we are acquainted". Despite this, the Bowling Green Offices Building's facade has a very little other ornamentation, and the Hellenic ornament

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5928-764: The address of Alexander Hamilton 's house, The Grange , which has been moved. Broadway achieves a verdant, park-like effect, particularly in the spring, when it runs between the uptown Trinity Church Cemetery and the former Trinity Chapel, now the Church of the Intercession near 155th Street. NewYork–Presbyterian Hospital lies on Broadway near 166th, 167th, and 168th Streets in Washington Heights . The intersection with St. Nicholas Avenue at 167th Street forms Mitchell Square Park . At 178th Street, US 9 becomes concurrent with Broadway. Broadway crosses

6042-522: The antipodes. Examples of these grand shopping arcades include: Palais Royal in Paris (opened in 1784); Passage de Feydeau in Paris (opened in 1791); London's Piccadilly Arcade (1810) and Milan's Galleria Vittorio Emanuele (1878). Some examples of arcades in North America include New York's Paddock Arcade (1850), Ohio's Dayton Arcade (1904), and Rhode Island's Westminster Arcade (1828). Other notable nineteenth century grand arcades include

6156-490: The boundary between Greenwich Village to the west and the East Village to the east, passing Astor Place . It is a short walk from there to New York University near Washington Square Park , which is at the foot of Fifth Avenue . A bend in front of Grace Church allegedly avoids an earlier tavern; from 10th Street it begins its long diagonal course across Manhattan, headed almost due north. Because Broadway preceded

6270-455: The building was designated as a contributing property to the Wall Street Historic District , a National Register of Historic Places district. As of 2020, 11 Broadway is owned by Braun Management. The Bowling Green Offices Building's previous tenants have included bankers, lawyers, utility companies, engineers, naval architects, and ship companies. As originally built, it included 512 offices. These were used by several companies involved in

6384-474: The building. One of the earliest British examples of a shopping arcade, the Covered Market, Oxford , England was officially opened on 1 November 1774 and is still active today. The Covered Market was started in response to a general wish to clear "untidy, messy and unsavoury stalls" from the main streets of central Oxford. John Gwynn , the architect of Magdalen Bridge , drew up the plans and designed

6498-473: The building. The Bowling Green Offices Building received relatively little media coverage upon its completion. Although architectural writers Sarah Landau and Carl Condit wrote in 1996 that the Bowling Green Offices was "a major work of the [1890s] in both design and size", it was ignored "perhaps because it was completed in a boom building period or because its 'Hellenic Renaissance' style

6612-429: The center of town just past South Presbyterian Church , headed for equally comfortable Ardsley-on-Hudson and Irvington . Villa Lewaro , the home of Madam C. J. Walker , the first African-American millionaire, is along the highway here. At the north end of the village of Irvington, a memorial to writer Washington Irving , after whom the village was renamed, marks the turnoff to his home at Sunnyside . Entering into

6726-466: The center stoop. The building was sold to Chester W. Hansen's real-estate syndicate in 1926 as part of a $ 9 million transaction. This was the first ownership change since the building's opening. However, the LPC stated that Broadway Realty continued to own the building until 1978, or at least the land beneath it, citing the company's Restatement of Certificate of Incorporation filed that year. According to

6840-416: The chaos that characterised the noisy, dirty streets; a warm, dry space away from the harsh elements, and a safe haven where people could socialise and spend their leisure time. As thousands of glass covered arcades spread across Europe, they became grander and more ornately decorated. By the mid-nineteenth century, they had become prominent centres of fashion and social life. Promenading in these arcades became

6954-476: The crowded glitter of Bond Street equipages, nor the gorgeous fronted palaces of Regent Street ; but it is magnificent in its extent, and ornamented by several handsome buildings, some of them surrounded by grass and trees. In 1868, Bloomingdale Road between 59th Street (at the Grand Circle, now Columbus Circle ) and 155th Streets would be paved and widened, becoming an avenue with landscaped medians. It

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7068-463: The designation. In the 1960s and 1970s, the area surrounding both Verdi Square and Sherman Square was known by local drug users and dealers as "Needle Park", and was featured prominently in the gritty 1971 dramatic film The Panic in Needle Park , directed by Jerry Schatzberg and starring Al Pacino in his second onscreen role. The original brick and stone shelter leading to the entrance of

7182-452: The earliest example of the grand shopping arcades. Originally, a royal palace, the complex consisted of gardens, shops and entertainment venues situated under the original colonnades. The area boasted some 145 boutiques, cafés, salons, hair salons, bookshops, museums, and numerous refreshment kiosks as well as two theatres. The retail outlets specialised in luxury goods such as fine jewellery, furs, paintings and furniture designed to appeal to

7296-563: The east, Broadway becomes the busy main street of Tarrytown . Christ Episcopal Church , where Irving worshiped, is along the street. Many high-quality restaurants and shops are along this main road. This downtown ends at the eastern terminus of NY 448 , where Broadway slopes off to the left, downhill, and four signs indicate that Broadway turns left, passing the Old Dutch Church of Sleepy Hollow , another NHL. The road then enters Sleepy Hollow (formerly North Tarrytown), passing

7410-473: The editor, published in The New York Times , said that 11 Broadway's design was "for those who wish to enjoy the architecture of" Scottish architect Alexander Thomson . The letter described 11 Broadway's base as "a literal copy" of Thomson's designs. Broadway (Manhattan) Broadway ( / ˈ b r ɔː d w eɪ / ) is a road in the U.S. state of New York . Broadway runs from

7524-515: The facade. A few years later, the Broadway Realty Company planned to add five more stories at the top of the building to designs by Ludlow and Peabody, but due to steel shortages caused by World War I , the work was not completed until 1919–1920. Building plans in 1938 indicate there was a restaurant, likely facing Greenwich Street, and a photo from the same year indicated that storefronts had been added on Broadway to either side of

7638-426: The first decade of the 20th century, the area was occupied mostly by equestrian industries and was "thoroughly lifeless", but by 1907, The New York Times characterized this section of Broadway as having "almost a solid line of motor vehicle signs all the way from Times Square to Sherman Square". In the late 1900s and early 1910s, several large automobile showrooms, stores, and garages were built on Broadway, including

7752-571: The first-floor openings of the pavilions. The base also contains bronze door and window openings on the first story and aluminum -framed sash windows on the second stories. There are cornices above the second and third stories. The third story serves as a "transition" story; the center seven bays feature half-columns and the outer six bays feature rectangular piers. The following eleven stories contain unadorned vertical piers and horizontal molded spandrels above each story. The window openings are framed by short sections of rusticated wall. The tops of

7866-479: The former Symphony Theatre, which was originally built in 1918 as a premier "music and motion-picture house". At 99th Street, Broadway passes between the controversial skyscrapers of the Ariel East and West. At 107th Street, Broadway merges with West End Avenue , with the intersection forming Straus Park with its Titanic Memorial by Augustus Lukeman . Broadway then passes the campus of Columbia University at 116th Street in Morningside Heights , in part on

7980-503: The grid that the Commissioners' Plan of 1811 imposed on the island, Broadway crosses midtown Manhattan diagonally, intersecting with both the east–west streets and north–south avenues. Broadway's intersections with avenues, marked by " squares " (some merely triangular slivers of open space), have induced some interesting architecture, such as the Flatiron Building . At Union Square , Broadway crosses 14th Street , merges with Fourth Avenue , and continues its diagonal uptown course from

8094-414: The headline "Found on the Great White Way" in the February 3, 1902, edition of the New York Evening Telegram . The journalistic nickname was inspired by the millions of lights on theater marquees and billboard advertisements that illuminate the area. After becoming the city's de facto red-light district in the 1960s and 1970s (as can be seen in the films Taxi Driver and Midnight Cowboy ), since

8208-490: The historic 72nd Street station and the addition of a second subway control house and passenger shelter on an adjacent center median just north of 72nd Street, across from the original building, resulted in the creation of a public plaza with stone pavers and extensive seating, connecting the newer building with Verdi Square, and making it necessary to divert northbound traffic to Amsterdam Avenue for one block. While Broadway's southbound lanes at this intersection were unaffected by

8322-663: The increased southbound traffic between Columbus Circle (Eighth Avenue) and Times Square (Seventh Avenue) caused the city to re-stripe that section of Broadway for four southbound and two northbound lanes. Broadway became one-way from Columbus Circle south to Herald Square ( 34th Street ) on March 10, 1957, in conjunction with Sixth Avenue becoming one-way from Herald Square north to 59th Street and Seventh Avenue becoming one-way from 59th Street south to Times Square (where it crosses Broadway). On June 3, 1962, Broadway became one-way south of Canal Street , with Trinity Place and Church Street carrying northbound traffic. Another change

8436-577: The intersection of Broadway and Fifth Avenue was repurposed into a public plaza, simplifying that intersection. As part of the 2017 project, Worth Square was expanded, converting the adjoining block of Broadway into a "shared street". In September 2019, the pedestrian space in the Herald Square area was expanded between 33rd and 32nd Streets alongside Greeley Square . Five blocks of Broadway—from 50th to 48th, 39th to 39th, and 23rd to 21st Street—were converted into shared streets in late 2021. The block between 40th and 39th Streets, known as Golda Meir Square,

8550-618: The late 1980s Times Square has emerged as a family tourist center, in effect being Disneyfied following the company's purchase and renovation of the New Amsterdam Theatre on 42nd Street in 1993. The New York Times , from which the Square gets its name, was published at offices at 239 West 43rd Street; the paper stopped printing papers there on June 15, 2007. At the southwest corner of Central Park , Broadway crosses Eighth Avenue (called Central Park West north of 59th Street) at West 59th Street and Columbus Circle ; on

8664-729: The length of Manhattan Island. Upon the arrival of the Dutch , the trail was widened and soon became the main road through the island from Nieuw Amsterdam at the southern tip. The Dutch explorer and entrepreneur David Pietersz. de Vries gives the first mention of it in his journal for the year 1642 ("the Wickquasgeck Road over which the Indians passed daily"). The Dutch called it the Heeren Wegh or Heeren Straat , meaning "Gentlemen's Way" or "Gentlemen's Street" – echoing

8778-484: The lobby in the northern portion of the building. Another elevator on the Greenwich Street side could be used by freight or passengers and could support loads of up to 7,000 pounds (3,200 kg). The site of the Bowling Green Offices Building was occupied by Dutch houses after the colony of New Amsterdam was founded in the 17th century. The Atlantic Garden House (Burns' Coffee House) had previously occupied

8892-535: The name of a similar street in Amsterdam – or "High Street" or "the Highway"; it was renamed "Broadway" after the British took over the city, because of its unusual width. Although currently the name of the street is simply "Broadway", in a 1776 map of New York City, it is labeled as "Broadway Street". In the 18th century, Broadway ended at the town commons north of Wall Street . The part of Broadway in what

9006-473: The new construction, its northbound lanes are no longer contiguous at this intersection. Drivers can either continue along Amsterdam Avenue to head uptown or turn left on West 73rd Street to resume traveling on Broadway. Several notable apartment buildings are in close proximity to this intersection, including The Ansonia , its ornate architecture dominating the cityscape here. After the Ansonia first opened as

9120-550: The next block is the Manhattan School of Music . Broadway then runs past the Manhattanville campus of Columbia University, and the main campus of CUNY–City College near 135th Street; the Gothic buildings of the original City College campus are out of sight, a block to the east. Also to the east are the brownstones of Hamilton Heights. Hamilton Place is a surviving section of Bloomingdale Road, and originally

9234-402: The northern border of Sleepy Hollow, New York . Canyon of Heroes is occasionally used to refer to the section of lower Broadway in the Financial District that is the location of the city's ticker-tape parades . The traditional route of the parade is northward from Bowling Green to City Hall Park . Most of the route is lined with tall office buildings along both sides, affording a view of

9348-492: The other triangle is a lush tree-filled garden bordering Amsterdam Avenue from just above West 72nd Street to West 73rd Street. Named Verdi Square in 1921 for its monument to Italian composer Giuseppe Verdi , which was erected in 1909, this triangular sliver of public space was designated a Scenic Landmark by the Landmarks Preservation Commission in 1974, one of nine city parks that have received

9462-456: The parade for thousands of office workers who create the snowstorm-like jettison of shredded paper products that characterize the parade. While typical sports championship parades have been showered with some 50 tons of confetti and shredded paper, the V-J Day parade on August 14–15, 1945 – marking the end of World War II – was covered with 5,438 tons of paper, based on estimates provided by

9576-455: The portions of Broadway through Duffy Square , Times Square , and Herald Square have been closed entirely to automobile traffic, except for cross traffic on the Streets and Avenues, as part of a traffic and pedestrianization experiment, with the pavement reserved exclusively for walkers, cyclists, and those lounging in temporary seating placed by the city. The city decided that the experiment

9690-470: The primary thoroughfares of the Dutch New Amsterdam colony, which continued under British rule, although most of it did not bear its current name until the late 19th century. Some portions of Broadway in Manhattan are interrupted for continuous vehicle traffic, including Times Square , Herald Square , and Union Square , and instead used as pedestrian-only plazas. South of Columbus Circle ,

9804-538: The road continues, but is no longer called "Broadway". The latter portion of Broadway north of the George Washington Bridge / I-95 underpass comprises a portion of U.S. Route 9 . It is the oldest north–south main thoroughfare in New York City, with much of the current street allegedly beginning as the Wickquasgeck trail before the arrival of Europeans. This then formed the basis for one of

9918-436: The road gently undulates along the ridgetop. In Yonkers, Broadway passes the historic Philipse Manor house, which dates back to colonial times. It remains Broadway as it leaves Yonkers for Hastings-on-Hudson , where it splits into separate north and south routes for 0.6 miles (1.0 km). The trees become taller and the houses, many separated from the road by stone fences, become larger. Another National Historic Landmark,

10032-523: The road is one-way going southbound. Broadway in Manhattan is known widely as the heart of the American commercial theatrical industry , and is used as a metonym for it, as well as in the names of alternative theatrical ventures such as Off-Broadway and Off-off-Broadway . Broadway was originally the Wickquasgeck trail, carved into the brush of Manhattan by its Native American inhabitants. This trail originally snaked through swamps and rocks along

10146-431: The second time in five years, owing to poor connections between pedestrian plazas and decreased vehicular traffic. With the new redesign, the bike lane is now on the right side of the street; it was formerly on the left side adjacent to the pedestrian plazas, causing conflicts between pedestrian and bicycle traffic. In spring 2017, as part of a capital reconstruction of Worth Square, Broadway between 24th and 25th Streets

10260-491: The section of Broadway between 32nd and 21st Streets would be redesigned as part of a project called Broadway Vision. The section between 32nd and 25th Streets would receive a bidirectional bike lane and would be converted to a shared street. Cars would be banned permanently from 27th to 25th Street. That work was finished the same July. In March 2024, the DOT announced plans to convert the section between 17th and 21st Streets into

10374-512: The site of 11 Broadway by the 19th century, and had occupied the site since at least the 18th century. Later, one of the New York and Harlem Railroad 's freight depots was located at the site. The Bowling Green Offices Building's site was owned by lawyer Joseph F. Stier, who sold the land in June 1895 to Stacy C. Richmond. The next month, the then-new Broadway Realty Company submitted plans for

10488-483: The site of the former New York Coliseum convention center is the new shopping center at the foot of the Time Warner Center , headquarters of Time Warner . From Columbus Circle northward, Broadway becomes a wide boulevard to 169th Street; it retains landscaped center islands that separate northbound from southbound traffic. The medians are a vestige of the central mall of "The Boulevard" that had become

10602-471: The site to the New York City Department of Buildings . The company was led by five men and had a board of directors that included Stier and Richmond, as well as philanthropist Spencer Trask , who, being the largest stakeholder in the building, would maintain a suite on the top floor for several years. The precise details of how Audsley became involved in the project is not clear, though he may have been hired through association with George Foster Peabody , who

10716-499: The south at State Street at Bowling Green for 13 mi (20.9 km) through the borough of Manhattan , over the Broadway Bridge , and 2 mi (3.2 km) through the Bronx , exiting north from New York City to run an additional 18 mi (29.0 km) through the Westchester County municipalities of Yonkers , Hastings-On-Hudson , Dobbs Ferry , Irvington , Tarrytown , and Sleepy Hollow , after which

10830-594: The southern portion of Tarrytown, Broadway passes by historic Lyndhurst mansion , a massive mansion built along the Hudson River built in the early 1800s. North of here, at the Kraft Foods technical center, the Tappan Zee Bridge becomes visible. After crossing under the Thruway and I-87 again, here concurrent with I-287 , and then intersecting with the four-lane NY 119 , where 119 splits off to

10944-825: The spine of the Upper West Side , and many of these contain public seating. Broadway intersects with Columbus Avenue (known as Ninth Avenue south of West 59th Street ) at West 65th and 66th Streets where the Juilliard School and Lincoln Center , both well-known performing arts landmarks, as well as the Manhattan New York Temple of the Church of Jesus Christ of Latter-day Saints are located. Between West 70th and 73rd Streets, Broadway intersects with Amsterdam Avenue (known as 10th Avenue south of West 59th Street). The wide intersection of

11058-759: The steamship and shipping industries, such as steamship lines, shipbuilders, ship suppliers, and freight forwarders. The steamship companies included the White Star Line , which owned the RMS ; Titanic ; the American Line ; and the American Scantic Line . Additionally, the Shipping and Industrial Sound Money Association of the Port of New York opened offices in the building in 1900, and

11172-650: The tract that housed the Bloomingdale Insane Asylum from 1808 until it moved to Westchester County in 1894. Still in Morningside Heights, Broadway passes the park-like campus of Barnard College . Next, the Gothic quadrangle of Union Theological Seminary , and the brick buildings of the Jewish Theological Seminary of America with their landscaped interior courtyards, face one another across Broadway. On

11286-453: The two thoroughfares has historically been the site of numerous traffic accidents and pedestrian casualties, partly due to the long crosswalks. Two small triangular plots of land were created at points where Broadway slices through Amsterdam Avenue. One is a tiny fenced-in patch of shrubbery and plants at West 70th Street called Sherman Square (although it and the surrounding intersection have also been known collectively as Sherman Square), and

11400-616: The visitors' center for Kykuit , the National Historic Landmark that was (and partially still is) the Rockefeller family 's estate . Broadway then passes the historic Sleepy Hollow Cemetery , which includes the resting place of Washington Irving and the setting for " The Legend of Sleepy Hollow ". Broadway expands to four lanes at the trumpet intersection with NY 117 , where it finally ends and U.S. 9 becomes Albany Post Road (and Highland Avenue) at

11514-582: The walkways that surround the courtyard and cloisters . A different, related meaning is "a covered passage with shops on one or both sides". Many medieval open arcades housed shops or stalls, either in the arcaded space itself, or set into the main wall behind. From this, "arcade" has become a general word for a group of shops in a single building, regardless of the architectural form . The word "arcade" comes from French arcade from Provençal arcada or Italian arcata , based on Latin arcus , ‘bow’ (see arc and arch ). A related but ambiguous term

11628-530: The wealthy elite. Retailers operating out of the Palais complex were among the first in Europe to abandon the system of bartering, and adopt fixed-prices thereby sparing their clientele the hassle of bartering. Stores were fitted with long glass exterior windows which allowed the emerging middle-classes to window shop and indulge in fantasies, even when they may not have been able to afford the high retail prices. Thus,

11742-408: The west, and the Cunard Building (25 Broadway) to the north. Its alternate addresses are 5-11 Broadway and 5-11 Greenwich Street. The building has a frontage of 161.33 feet (49 m) on Broadway and 151.83 feet (46 m) on Greenwich Street; the southern boundary of its lot is 170.5 feet (52 m) long and the northern boundary 200.33 feet (61 m) long. The original structure

11856-448: Was 16 stories and was expanded to 21 stories in 1917. These consisted of a full seventeenth story that covered nearly the entire lot, as well as an additional four stories that comprised a smaller tower above the center north section of the lot. This tower has a facade of buff -colored brick and terracotta , with a mansard roof made of copper. There was a penthouse apartment for its resident superintendent . The building

11970-555: Was Trask's principal partner. Records from McKim, Mead & White allude to the possibility that an architectural competition may have been organized. Construction of the original structure, which was 16 stories and cost $ 1.8 million, started in October 1895. The building was completed in two sections: the Broadway side was ready for use in mid-1896, while the rest of the building was completed in November 1898. According to one source,

12084-418: Was built to a Hellenic Renaissance -style design by W. & G. Audsley . The building's articulation consists of three horizontal sections similar to the components of a column —namely a base, shaft, and capital —and has a facade of granite at its base and white brick on the upper stories. The building contains an interior skeleton of structural steel, several ornamental features on the facade, as well as

12198-527: Was called "Western Boulevard" or "The Boulevard". An 1897 official map of the city shows a segment of what is now Broadway as "Kingsbridge Road" in the vicinity of Washington Heights . On February 14, 1899, the name "Broadway" was extended to the entire Broadway / Bloomingdale / Boulevard / Kingsbridge complex. In the 20th century, a 30-block stretch of Broadway, extending mainly between Times Square at 42nd Street and Sherman Square at 72nd Street , formed part of Manhattan 's "Automobile Row". Before

12312-644: Was closed to vehicular traffic at that time. During 2020, the section from 31st to 25th Street was converted to a temporary pedestrian-only street called NoMad Piazza as part of the New York City Department of Transportation 's Open Streets program. Following the success of the pedestrian-only street, the Flatiron/23rd Street Partnership BID closed the section between 25th and 27th Streets to vehicular traffic again during 2021 and 2022. City officials announced in March 2023 that

12426-477: Was considered so peculiar". A writer for the Real Estate Record and Guide lambasted the design, saying that it "is quite too conspicuous to be ignored". The reviewer continued: "If the architects had been less solicitous for novelty and had abstained from trying to produce 'an order practically unique', their building would have been much better". Another critic said that the design had been intended to "boldly admit and even [...] accentuate height". A 1998 letter to

12540-403: Was converted to a shared street , where through vehicles are banned and delivery vehicles are restricted to 5 miles per hour (8.0 km/h). Delivery vehicles go northbound from Fifth Avenue to 25th Street for that one block, reversing the direction of traffic and preventing vehicles from going south on Broadway south of 25th Street. The capital project expands on a 2008 initiative where part of

12654-472: Was made on November 10, 1963, when Broadway became one-way southbound from Herald Square to Madison Square ( 23rd Street ) and Union Square ( 14th Street ) to Canal Street, and two routes – Sixth Avenue south of Herald Square and Centre Street , Lafayette Street , and Fourth Avenue south of Union Square – became one-way northbound. Finally, at the same time as Madison Avenue became one-way northbound and Fifth Avenue became one-way southbound, Broadway

12768-419: Was made one-way southbound between Madison Square (where Fifth Avenue crosses) and Union Square on January 14, 1966, completing its conversion south of Columbus Circle. In 2001, a one-block section of Broadway between 72nd Street and 73rd Street at Verdi Square was reconfigured. Its easternmost lanes, which formerly hosted northbound traffic, were turned into a public park when a new subway entrance for

12882-690: Was often used as a prominent feature of facades, for example in the Ospedale degli Innocenti (commissioned 1419) or the courtyard of the Palazzo Bardi , both by Filippo Brunelleschi in Florence . The French architect, Bertrand Lemoine, described the period, 1786 to 1935, as l’Ère des passages couverts (the Arcade Era). He was referring to the grand shopping "arcades" that flourished across Europe during that period. A shopping arcade refers to

12996-583: Was successful, and decided to make the change permanent in February 2010. Though the anticipated benefits to traffic flow were not as large as hoped, pedestrian injuries dropped dramatically and foot traffic increased in the designated areas; the project was popular with both residents and businesses. The current portions converted into pedestrian plazas are between West 47th and 42nd Streets within Times and Duffy Squares, and between West 35th and 33rd Streets in

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