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Lenticular Reentry Vehicle

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The Lenticular Reentry Vehicle ( LRV ), according to a November 2000 Popular Mechanics cover story, was an experimental nuclear warhead delivery system under development during the Cold War by defense contractor North American Aviation , managed out of Wright-Patterson Air Force Base in Dayton, Ohio .

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66-451: The project was classified as secret in 1962 and cleared for public release on December 28, 1999. Its declassified technical report had been compiled by R. J. Oberto, Los Angeles Division of North American Aviation . His report described the LRV as an offensive weapons system. Popular Mechanics obtained information on the LRV from a Freedom of Information Act request after documents describing

132-529: A 15% stake in AeroVironment . In 1989, GM acquired half of Saab Automobile 's car operations for $ 600 million. In August 1990, Robert Stempel became CEO of the company, succeeding Roger Smith . GM cut output significantly and suffered losses that year due to the early 1990s recession . In 1990, GM debuted the General Motors EV1 (Impact) concept, a battery electric vehicle , at

198-530: A British producer of high-performance sports cars . In 1987, in conjunction with AeroVironment , GM built the Sunraycer , which won the inaugural World Solar Challenge and was a showcase of advanced technology. Much of the technology from Sunraycer found its way into the Impact prototype electric vehicle (also built by Aerovironment) and was the predecessor to the General Motors EV1 . In 1988, GM acquired

264-510: A breakthrough in heat treating still in use today as ASTM A255. GM established Detroit Diesel the next year. In 1939, the company founded Motors Insurance Corporation and entered the vehicle insurance market. The same year, GM introduced the Hydramatic , the first affordable and successful automatic transmission , for the 1940 Oldsmobile. During World War II , GM produced vast quantities of armaments, vehicles, and aircraft for

330-482: A continuation of its diversification plans, GMAC formed GMAC Mortgage and acquired Colonial Mortgage as well as the servicing arm of Norwest Mortgage in 1985. This acquisition included an $ 11 billion mortgage portfolio. The same year, GM acquired the Hughes Aircraft Company for $ 5 billion in cash and stock and merged it into Delco Electronics . The following year, GM acquired 59.7% of Lotus Cars ,

396-957: A controlling interest in North American Aviation and merged it with the General Aviation Manufacturing Corporation . The GM labor force participated in the formation of the United Auto Workers labor union in 1935, and in 1936 the UAW organized the Flint Sit-Down Strike , which initially idled two key plants in Flint, Michigan, and later spread to 6 other plants including those in Janesville, Wisconsin and Fort Wayne, Indiana . In Flint, police attempted to enter

462-542: A program to develop a lightweight two-stroke diesel engine for possible usage in automobiles. Soon after, GM acquired Electro-Motive Company and the Winton Engine Co. , and in 1941, it expanded EMC's realm to locomotive engine manufacturing. In 1932, GM acquired Packard Electric (not to be confused with the Packard car company, which merged with Studebaker years later). The following year, GM acquired

528-593: A public company. Nevertheless, NAA continued with new designs, including the T-28 Trojan trainer and attack aircraft, the F-82 Twin Mustang fighter, B-45 Tornado jet bomber, the FJ Fury fighter, AJ Savage , the revolutionary XB-70 Valkyrie Mach-3 strategic bomber , Shrike Commander , and T-39 Sabreliner business jet. The Columbus, Ohio division of North American Aviation was instrumental in

594-422: A strategy by CEO Roger Smith to derive at least 10% of its annual worldwide revenue from non-automotive sources. GM also intended to have EDS handle its bookkeeping, help computerize factories, and integrate GM's computer systems. The transaction made Ross Perot the largest shareholder of GM; however, disagreements with Roger Smith led the company to buy all shares held by Ross Perot for $ 750 million in 1986. In

660-559: Is now part of Boeing . On December 6, 1928, Clement Melville Keys founded North American as a holding company that bought and sold interests in various airlines and aviation-related companies. However, the Air Mail Act of 1934 forced the breakup of such holding companies. North American became a manufacturing company, run by James H. "Dutch" Kindelberger , who had been recruited from Douglas Aircraft Company . NAA did retain ownership of Eastern Air Lines until 1938. In 1933,

726-625: The Fortune 500 and 50th on the Fortune Global 500 . In 2023, the company was ranked 70th in the Forbes Global 2000 . In 2021, GM announced its intent to end production of vehicles using internal combustion engines by 2035, as part of its plan to achieve carbon neutrality by 2040. By 1900, William C. Durant 's Durant-Dort Carriage Company of Flint, Michigan , had become the largest manufacturer of horse-drawn vehicles in

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792-848: The Allies of World War II . In 1940, GM's William S. Knudsen served as head of U.S. wartime production for President Franklin Roosevelt , and by 1942, all of GM's production was to support the war. GM's Vauxhall Motors manufactured the Churchill tank series for the Allies, instrumental in the North African campaign . However, its Opel division, based in Germany, supplied the Wehrmacht with vehicles. Politically, Sloan, as head of GM at

858-522: The Cadillac V8-6-4 variable-cylinder engines. GM sold Frigidaire in 1979. Although Frigidaire had between $ 450 million and $ 500 million in annual revenues, it was losing money. Robert Lee of GM invented the neodymium magnet , which was fabricated by rapid solidification, in 1984. This magnet is commonly used in products like a computer hard disk. The same year, GM acquired Electronic Data Systems for $ 2.5 billion from Ross Perot as part of

924-641: The GA-15 observation plane and the GA-16 trainer, followed by the O-47 and BT-9 , also called the GA-16. The BC-1 of 1937 was North American's first combat aircraft; it was based on the GA-16. In 1940, like other manufacturers, North American started gearing up for war, opening factories in Columbus, Ohio , Dallas, Texas , and Kansas City, Kansas . North American ranked eleventh among United States corporations in

990-520: The General Motors Acceptance Corporation (GMAC), which provides financing to automotive customers, was formed. In 1920, du Pont orchestrated the removal of Durant once again and replaced him with Alfred P. Sloan . At a time when GM was competing heavily with Ford Motor Company , Sloan established annual model changes, making previous years' models "dated" and created a market for used cars . He also implemented

1056-630: The General Motors Corporation purchased a controlling interest in NAA, and merged it with the General Aviation Manufacturing Corporation , but retained the name North American Aviation. Kindelberger moved the company's operations from Dundalk, Maryland to Los Angeles, California , which allowed flying year-round, and decided to focus on training aircraft, on the theory that it would be easier than trying to compete with established companies on larger projects. NAA's first planes were

1122-682: The LA Auto Show . It was the first car with zero emissions marketed in the US in over three decades. The Impact was produced as the EV1 for the 1996 model year and was available only via lease from certain dealers in California and Arizona. In 1999–2002, GM ceased production of the vehicles and started to not renew the leases, disappointing many people, allegedly because the program would not be profitable and would cannibalize its existing business. All of

1188-567: The Rapid Motor Vehicle Company of Pontiac, Michigan , and the Reliance Motor Car Company of Detroit, Michigan (predecessors of GMC ) in 1909. Durant, with the board's approval, also tried acquiring Ford Motor Company , but needed an additional $ 2 million. Durant over- leveraged GM in making acquisitions, and was removed by the board of directors in 1910 at the order of the bankers who backed

1254-614: The S-II second stage of the Saturn V . The fatal Apollo 1 fire in January 1967 was initially blamed on the company in the press, although a Congressional Hearing later ruled otherwise. In September, it merged with Rockwell-Standard, and the merged company became known as North American Rockwell . During this period the company continued its involvement with the Apollo program , building

1320-915: The T-6 Texan trainer, the P-51 Mustang fighter , the B-25 Mitchell bomber , the F-86 Sabre jet fighter, the X-15 rocket plane , the XB-70 bomber, the B-1 Lancer , the Apollo command and service module , the second stage of the Saturn V rocket , and the Space Shuttle orbiter . Through a series of mergers and sales, North American Aviation became part of North American Rockwell , which later became Rockwell International , and

1386-647: The US Navy and US Marine Corps for four decades. The Buckeye's name would be an acknowledgment to the state tree of Ohio , as well as the mascot of Ohio State University . The North American F-86 Sabre started out as a redesigned Fury and achieved fame shooting down MiGs in the Korean War . Over 9,000 F-86s were produced. Its successor, the North American F-100 Super Sabre , was also popular. Some 6,656 F-86s were produced in

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1452-518: The X-15 , a rocket-powered aircraft that first flew in 1959. In 1959, North American built the first of several Little Joe boosters used to test the launch escape system for the Project Mercury spacecraft . In 1960, the new CEO Lee Atwood decided to focus on the space program , and the company became the prime contractor for the Apollo command and service module , a larger Little Joe II rocket to test Apollo's launch escape system, and

1518-765: The Yellow Cab Manufacturing Company the same year, and its president, John D. Hertz , joined the board of directors of GM; it acquired the remainder of the company in 1943. In 1926, the company introduced the Pontiac brand and established the General Motors Group Insurance Program to provide life insurance to its employees. The following year, after the success of the 1927 model of the Cadillac LaSalle designed by Harley Earl , Sloan created

1584-472: The corporate spin-off of Electronic Data Systems . In 1997, GM sold the military businesses of Hughes Aircraft Company to Raytheon Company for $ 9.5 billion in stock and the assumption of debt. In February 2000, Rick Wagoner was named CEO, succeeding Smith. The next month, GM gave 5.1% of its common stock, worth $ 2.4 billion, to acquire a 20% share of Fiat . In December 2000, GM announced that it would begin phasing out Oldsmobile . The brand

1650-537: The "Art and Color Section" of GM and named Earl as its first director. Earl was the first design executive to be appointed to leadership at a major American corporation. Earl created a system of automobile design that is still practiced today. At the age of 24, Bill Mitchell was recruited by Earl to the design team at GM, and he was later appointed as Chief Designer of Cadillac. After Earl retired in December 1958, Mitchell took over automotive design for GM. Also in 1926

1716-412: The 1960s and 1970s. According to Oberto's report, the LRV was a 40-foot (12 m) half-saucer with a flat rear edge. The design-study documents indicated it could support a crew of four men for six-week orbital missions. Propulsion was from a rocket engine (either chemical or nuclear) and the craft would also have contained an onboard nuclear reactor for electrical power generation. The existence of

1782-662: The Columbus plant grew from 1,600 in 1950 to 18,000 in 1952. The cancellation of the F-107 and F-108 programs in the late 1950s, as well as the cancellation of the Navaho intercontinental cruise missile program, was a blow to North American from which it never fully recovered. Atomics International was a division of North American Aviation which began as the Atomic Energy Research Department at

1848-742: The Command and Service modules for all eleven missions. Within two years the new company also was studying concepts for the Space Shuttle , and won the orbiter contract in 1972. In 1973, the company changed its name again to Rockwell International and named its aircraft division North American Aircraft Operations. Rockwell International's defense and space divisions (including the North American Aviation divisions Autonetics and Rocketdyne) were sold to Boeing in December 1996. Initially called Boeing North American, these groups were integrated with Boeing's Defense division. Rocketdyne

1914-505: The Downey plant in 1948. In 1955, the department was renamed Atomics International and engaged principally in the early development of nuclear technology and nuclear reactors for both commercial and government applications. Atomics International was responsible for a number of accomplishments relating to nuclear energy: design, construction and operation of the first nuclear reactor in California (a small aqueous homogeneous reactor located at

1980-588: The EV1s were eventually returned to General Motors, and except for around 40 which were donated to museums with their electric powertrains deactivated, all were destroyed. The documentary film Who Killed the Electric Car? covered the EV1 story. In November 1992, John F. Smith Jr. became CEO of the company. In 1993, GM sold Lotus Cars to Bugatti . In 1996, in a return to its automotive basics, GM completed

2046-490: The LRV program may lend credence to the military flying saucers theory of unidentified flying objects . However, the flight characteristics of the LRV, as described by these documents, are more similar to a standard orbital space capsule of the 1960s era rather than the rapid motion and sudden velocity change characteristics of many reported UFOs . As of the publication of the Popular Mechanics article, there

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2112-861: The NAA Downey plant), the first nuclear reactor to produce power for a commercial power grid in the United States (the Sodium Reactor Experiment located at the Santa Susana Field Laboratory ) and the first nuclear reactor launched into outer space by the United States (the SNAP-10A ). As overall interest in nuclear power declined, Atomics International transitioned to non-nuclear energy-related projects such as coal gasification and gradually ceased designing and testing nuclear reactors. Atomics International

2178-553: The P-51 into what many consider to be the best American fighter of the war. Labor troubles became a grave issue in 1941. During the 22 months from August 1939 to June 1941 Stalin and Hitler supported each other as war raged in Europe. In the U.S., local union officials opposed American aid to Britain's war against Germany. They called strikes in war industries that were supplying Lend Lease to Britain. The United Auto Workers (UAW) won

2244-521: The USSR on June 22, the Communist activists suddenly became the strongest supporters of war production; they crushed wildcat strikes. Post-war, North American's employment dropped from a high of 91,000 to 5,000 in 1946. On V-J Day , North American had orders from the U.S. government for 8,000 aircraft. A few months later, that had dropped to 24. Two years later in 1948, General Motors divested NAA as

2310-434: The United States government and military, the vehicle safety, security, and information services provider OnStar , the auto parts company ACDelco , a namesake financial lending service , and majority ownership in the self-driving cars enterprise Cruise LLC . The company originated as a holding company for Buick established on September 16, 1908, by William C. Durant , the largest seller of horse-drawn vehicles at

2376-492: The United States, the most produced postwar military aircraft in the West, as well as another 2,500 elsewhere. To accommodate its Sabre production, North American opened facilities in a former Curtiss-Wright plant in Columbus, Ohio . It also moved into a former Consolidated-Vultee Aircraft plant at Downey, California , and in 1948, built a new plant at Downey. By the end of 1952, North American sales topped $ 315 million. Employment at

2442-684: The United States. Durant was averse to automobiles, but fellow Flint businessman James H. Whiting , owner of Flint Wagon Works , sold him the Buick Motor Company in 1904. Durant formed the General Motors Company in 1908 as a holding company , borrowing a naming convention from General Electric . GM's first acquisition was Buick , which Durant already owned, then Olds Motor Works on November 12, 1908. Under Durant, GM went on to acquire Cadillac , Elmore , Welch , Cartercar , Oakland (the predecessor of Pontiac ),

2508-399: The company acquired Fisher Body , its supplier of automobile bodies. GM acquired Allison Engine Company and began developing a 1,000 horsepower liquid-cooled aircraft engine in 1929. The same year, GM acquired 80% of Opel , which at that time had a 37.5% market share in Europe, for $ 26 million. It acquired the remaining 20% in 1931. In the late-1920s, Charles Kettering embarked on

2574-534: The company in 1915 after a disagreement with Durant. GM was reincorporated in Detroit in 1916 as General Motors Corporation and became a public company via an initial public offering . By 1917, Chevrolet had become successful enough that Durant, with the backing of Samuel McLaughlin and Pierre S. du Pont , reacquired a controlling interest in GM. The same year, GM acquired Samson Tractor . Chevrolet Motor Company

2640-661: The diesel-hybrid market, the Opel Astra diesel engine hybrid concept vehicle was rolled out in January 2005. Later that year, GM sold its Electro-Motive Diesel locomotive division to private equity firms Berkshire Partners and Greenbriar Equity Group. GM paid $ 2 billion to sever its ties with Fiat in 2005, severing ties with the company due to an increasingly contentious dispute. GM began adding its " Mark of Excellence " emblem on all new vehicles produced and sold in North America in mid-2005. However, after

2706-603: The election over the International Association of Machinists and represented all the employees at the North American factory in Inglewood, California. UAW negotiators demanded the starting pay be raised from 50 cents an hour to 75 cents, plus a 10 cents raise for the 11,000 current employees. The national union had made a no-strike pledge but suddenly a wildcat strike by the local on June 5 closed

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2772-749: The exclusive development and production of the A-5 Vigilante , an advanced high speed attack aircraft that saw significant use as a naval reconnaissance aircraft during the Vietnam War , the OV-10 Bronco , the first aircraft specifically designed for forward air control (FAC), and counter-insurgency (COIN) duties, and the T-2 Buckeye Naval trainer, which would serve from the late 1950s until 2008 and be flown in training by virtually every Naval Aviator and Naval Flight Officer in

2838-482: The first hydrogen fuel cell car ever produced. Though fuel cells have existed since the early 1800s, General Motors was the first to use a fuel cell, supplied by Union Carbide , to power the wheels of a vehicle with a budget of "millions of dollars". In the 1960s, GM was an early proponent of V6 engines , but quickly lost interest as the popularity of muscle cars increased. GM demonstrated gas turbine vehicles powered by kerosene , an area of interest throughout

2904-497: The gasoline was harmful to various biological organisms including humans. Evidence shows that corporate executives understood the health implications of tetraethyllead from the beginning. As an engineer for GM, Midgley also developed chlorofluorocarbons , which have now been banned due to their contribution to climate change . Under the encouragement of GM President Alfred P. Sloan Jr., GM acquired Vauxhall Motors for $ 2.5 million in 1925. The company also acquired an interest in

2970-664: The industry, but abandoned the alternative engine configuration due to the 1973 oil crisis . In partnership with Boeing , GM's Delco Defense Electronics Division designed the Lunar Roving Vehicle , which traversed the surface of the Moon, in 1971. The following year, GM produced the first rear wheel anti-lock braking system for two models: the Toronado and Eldorado. In 1973, the Oldsmobile Toronado

3036-437: The largest automaker in the United States, and was the largest in the world for 77 years before losing the top spot to Toyota in 2008. General Motors operates manufacturing plants in eight countries. In addition to its four core brands, GM also holds interests in Chinese brands Baojun and Wuling via SAIC-GM-Wuling Automobile . GM further owns a namesake defense vehicles division which produces military vehicles for

3102-459: The loans to keep GM in business. The action of the bankers was partially influenced by the Panic of 1910–1911 that followed the earlier enforcement of the Sherman Antitrust Act of 1890 . In 1911, Charles F. Kettering of Dayton Engineering Laboratories Company (DELCO) and Henry M. Leland invented and patented the first electric starter in America. In November 1911, Durant co-founded Chevrolet with race car driver Louis Chevrolet , who left

3168-472: The plant that produced a fourth of the fighters. The UAW national leader Richard Frankensteen flew in but was unable to get the workers to return. So Washington intervened. With the approval of national CIO leadership, President Franklin Roosevelt on June 8 sent in the California national guard to reopen the plant with bayonets. Strikers were told to return immediately or be drafted into the US Army. They sullenly complied. However, when Germany suddenly invaded

3234-433: The plant to arrest strikers, leading to violence; in other cities, the plants were shuttered peacefully. The strike was resolved on February 11, 1937, when GM recognized the UAW as the exclusive bargaining representative for its workers and gave workers a 5% raise and permission to speak in the lunchroom. Walter E. Jominy and A.L. Boegehold of GM invented the Jominy end-quench test for hardenability of carbon steel in 1937,

3300-528: The pricing strategy used by car companies today. The pricing strategy had Chevrolet , Pontiac , Oldsmobile , Buick , and Cadillac priced from least expensive to most, respectively. In 1921, Thomas Midgley Jr. , an engineer for GM, discovered tetraethyllead (leaded gasoline) as an antiknock agent, and GM patented the compound because ethanol could not be patented. This led to the development of higher compression engines resulting in more power and efficiency. The public later realized that lead contained in

3366-545: The project were declassified in 1999. Related research commenced during the late 1950s. The Convair /Pomona division of General Dynamics initiated a project entitled Pye Wacket . Its purpose was to determine the feasibility of developing a missile-defense system based on flying discs (lenticular vehicles). Although Pye Wacket was terminated by 1961, research had shown lenticular-shaped vehicles possessed sound re-entry characteristics. Subsequently, research proceeded towards developing crewed lenticular re-entry vehicles during

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3432-487: The reorganization in 2009, the company no longer added the logo, saying that emphasis on its four core divisions would downplay the GM logo. In 2005, Edward T. Welburn was promoted to the newly created position of vice president, GM Global Design, making him the first African American to lead a global automotive design organization and the highest-ranking African American in the US motor industry at that time. On July 1, 2016, he retired from General Motors after 44 years. He

3498-449: The time, was an ardent opponent of the New Deal , which bolstered labor unions and public transport . Sloan admired and supported Adolf Hitler . Nazi armaments chief Albert Speer allegedly said in 1977 that Hitler "would never have considered invading Poland" without synthetic fuel technology provided by General Motors. GM was compensated $ 32 million by the U.S. government because its German factories were bombed by U.S. forces during

3564-479: The time. The first half of the 20th century saw the company grow into an automotive behemoth through acquisitions; going into the second half, the company pursued innovation and new offerings to consumers as well as collaborations with NASA to develop the earliest electric vehicles . The current entity was established in 2009 after the General Motors Chapter 11 reorganization . As of 2024 , General Motors ranks 25th by total revenue out of all American companies on

3630-508: The value of wartime production contracts. North American's follow-on to the BT-9 was the T-6 Texan trainer, of which 17,000 were built, making it the most widely used trainer ever. The twin-engine B-25 Mitchell bomber achieved fame in the Doolittle Raid and was used in all combat theaters of operation. The P-51 Mustang was initially produced for Britain as an alternative to the Curtiss P-40 Warhawk , which North American had declined to produce under licence. The derivative A-36 Mustang

3696-414: The war. Effective January 28, 1953, Charles Erwin Wilson , then GM president, was named by Dwight D. Eisenhower as United States Secretary of Defense . In December 1953, GM acquired Euclid Trucks , a manufacturer of heavy equipment for earthmoving , including dump trucks , loaders and wheel tractor-scrapers , which later spawned the Terex brand. Alfred P. Sloan retired as chairman and

3762-408: Was consolidated into GM on May 2, 1918, and the same year GM acquired United Motors , a parts supplier founded by Durant and headed by Alfred P. Sloan for $ 45 million, and the McLaughlin Motor Car Company , founded by R. S. McLaughlin , became General Motors of Canada Limited. In 1919, GM acquired Guardian Frigerator Company , part-owned by Durant, which was renamed Frigidaire . Also in 1919,

3828-435: Was developed as a ground attack aircraft and dive bomber. This was done, in part, to keep the airframe in production as the US Army Air Corps had not yet decided to purchase the type as a fighter. A suggestion by the RAF that North American switch the P-51's powerplant from its original Allison engine to the Rolls-Royce Merlin engine may have been one of the most significant events in World War II aviation, as it transformed

3894-560: Was eventually discontinued in 2004, seven years after it had become the first American car brand to turn 100. In May 2004, GM delivered the first full-sized pickup truck hybrid vehicles , the 1/2-ton Chevrolet Silverado / GMC Sierra trucks. These mild hybrids did not use electrical energy for propulsion, like GM's later designs. Later, the company debuted another hybrid technology, co-developed with DaimlerChrysler and BMW , in diesel-electric hybrid powertrain manufactured by Allison Transmission for transit buses. Continuing to target

3960-471: Was eventually merged with the Rocketdyne division in 1978. Autonetics began in 1945 at North American's Technical Research Laboratory, a small unit in the Los Angeles Division's engineering department based in Downey, California . The evolution of the Navaho missile program resulted in the establishment of Autonetics as a separate division of North American Aviation in 1955, first located in Downey, later moving to Anaheim, California in 1963. The division

4026-474: Was eventually sold by Boeing to UTC Pratt & Whitney in 2005. UTC later sold Rocketdyne to Aerojet ( GenCorp ) in 2013. General Motors General Motors Company ( GM ) is an American multinational automotive manufacturing company headquartered in Detroit , Michigan, United States. The company is most known for owning and manufacturing four automobile brands: Chevrolet , Buick , GMC , and Cadillac . By total sales, it has continuously been

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4092-405: Was involved in the development of guidance systems for the Minuteman ballistic missile system. In 1955, the rocket engine operations were spun off into a separate division as Rocketdyne . This division furnished engines for the Redstone , Jupiter , Thor , Delta , and Atlas missiles, and for NASA 's Saturn family of launch vehicles . North American designed and built the airframe for

4158-452: Was no official confirmation as to whether the Lenticular Reentry Vehicle ever flew. Dynamic analysis of lenticular missile configurations was conducted by the General Dynamics Pomona Division under Army Missile Command contract in 1963. North American Aviation North American Aviation ( NAA ) was a major American aerospace manufacturer that designed and built several notable aircraft and spacecraft. Its products included

4224-494: Was replaced by Michael Simcoe . In 2006, GM introduced a bright yellow fuel cap on its vehicles to remind drivers that cars can operate using E85 ethanol fuel . They also introduced another hybrid vehicle that year, the Saturn Vue Green Line . In 2008, General Motors committed to engineering half of its manufacturing plants to be landfill-free by recycling or reusing waste in the manufacturing process. Continuing their environmental-conscious development, GM started to offer

4290-410: Was succeeded by Albert Bradley in April 1956. In 1962, GM introduced the first ever turbocharged production car in the world in the Oldsmobile Cutlass Turbo-Jetfire. Two years later, the company introduced its " Mark of Excellence " logo and trademark at the 1964 New York World's Fair . The company used the mark as their main corporate identifier until 2021. GM released the Electrovan in 1966,

4356-444: Was the first retail car sold with a passenger airbag . Thomas Murphy became CEO of the company, succeeding Richard C. Gerstenberg in November 1974. GM installed its first catalytic converters in its 1975 models. From 1978 to 1985, GM pushed the benefits of diesel engines and cylinder deactivation technologies. However, it had disastrous results due to poor durability in the Oldsmobile diesels and drivability issues in

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