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79-577: Cîroc is a brand of alcoholic beverages produced in France since 2003 and owned by the British-based multinational alcoholic beverage maker Diageo . The brand family includes vodka , flavored products containing vodka, and brandy . From 2007 the marketing and promotion for Cîroc in the United States was in conjunction with mogul Sean Combs in an "equal-share venture" with profits from
158-505: A cask . Cîroc was founded in France by Jean-Sébastien Robicquet , whose family is from the wine-growing region of Bordeaux . Robicquet, whose family has been in the wine and spirits business since the early 17th century, had studied winemaking in university before moving into spirits production. Having worked for French cognac -maker Hennessy for ten years, he was approached by the British-based Diageo – which owns
237-573: A #CÎROCStands initiative, which encouraged voting in the 2020 United States elections and was expanded to promote Black-owned businesses and especially businesses owned by Black women. In Nigeria, Cîroc promoted fashion entrepreneur Ozinna Anumudu as its "newly unveiled member of the Cîroc circle" in September 2021. The brand's marketing on social media has come under criticism for a lack of adequate disclosure of paid promotional activities. In 2017,
316-525: A 34% stake in Hennessy – to produce a vodka made from grapes as opposed to grain or potato common among most vodka. Jean-Sebastien Robicquet is recognized as a "Commander of Bordeaux" by the Great Council of Bordeaux for his accomplishments in the field of wine/liquor. When the brand was launched in 2003, NFL football player Earl Little was one of the first American brand ambassadors to promote
395-583: A concentration over 50%. Beer and wine , which are not distilled, typically have a maximum alcohol content of about 15% ABV, as most yeasts cannot metabolize when the concentration of alcohol is above this level; as a consequence, fermentation ceases at that point. The origin of liquor and its close relative liquid is the Latin verb liquere , meaning 'to be fluid'. According to the Oxford English Dictionary ( OED ), an early use of
474-405: A given year in a country. In Europe, spirits (especially vodka) are more popular in the north and east of the continent. Distilled spirits contain ethyl alcohol , the same chemical that is present in beer and wine , and as such, spirit consumption has short-term psychological and physiological effects on the user. Different concentrations of alcohol in the human body have different effects on
553-406: A group of elegantly dressed friends (Puff Daddy, Frank Vincent , Eva Pigford , Michael K. Williams , Aaron Paul , Dania Ramirez , Chrissy Teigen , and Jesse Williams ) enjoying a festive night on the town. Other artists such as DJ Khaled (added in 2016) and rapper French Montana (starting in 2017) have also been involved in the brand's development and marketing. In 2020, Cîroc introduced
632-409: A number of Latin works, and by the end of the thirteenth century, it had become a widely known substance among Western European chemists. Its medicinal properties were studied by Arnald of Villanova (1240–1311 CE) and John of Rupescissa (c. 1310–1366), the latter of whom regarded it as a life-preserving substance able to prevent all diseases (the aqua vitae or "water of life", also called by John
711-531: A person. The effects of alcohol depend on the amount an individual has drunk, the percentage of alcohol in the spirits and the timespan over which the consumption took place. The short-term effects of alcohol consumption range from a decrease in anxiety and motor skills and euphoria at lower doses to intoxication (drunkenness), to stupor , unconsciousness, anterograde amnesia (memory "blackouts"), and central nervous system depression at higher doses. Cell membranes are highly permeable to alcohol , so once it
790-455: A trend in the United States following the microbrewing and craft beer movement in the last decades of the 20th century. Liquor that contains 40% ABV (80 US proof ) will catch fire if heated to about 26 °C (79 °F) and if an ignition source is applied to it. This temperature is called its flash point . The flash point of pure alcohol is 16.6 °C (61.9 °F), less than average room temperature. The flammability of liquor
869-478: A wine last longer, so they play an important role in the aging of wine . The average number of people who drink as of 2016 was 39% for males and 25% for females (2.4 billion people in total). Females on average drink 0.7 drinks per day while males drink 1.7 drinks per day. The rates of drinking varies significantly in different areas of the world. Alcohol is used in rum-running , the illegal business of smuggling alcoholic beverages where such transportation
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#1732775359017948-511: Is exclusively fermented with white sugar , yeast , and water. Fermented water is clarified after the fermentation to produce a colorless or off-white liquid with no discernible taste other than that of ethanol . Mead ( / m iː d / ), also called hydromel, is an alcoholic drink made by fermenting honey with water, sometimes with various fruits , spices , grains , or hops . The alcoholic content of mead may range from as low as 3% ABV to more than 20%. The defining characteristic of mead
1027-804: Is a fermented beverage most commonly produced from grapes . Wine involves a longer fermentation process than beer and often a long aging process (months or years), resulting in an alcohol content of 9%–16% ABV . Sparkling wines such French Champagne , Catalan Cava or Italian Prosecco are also made from grapes, with a secondary fermentation . Fruit wines are made from fruits other than grapes , such as plums , cherries , or apples . Distilled beverages (also called liquors or spirit drinks) are alcoholic drinks produced by distilling (i.e., concentrating by distillation ) ethanol produced by means of fermenting grain, fruit, or vegetables. Unsweetened, distilled, alcoholic drinks that have an alcohol content of at least 20% ABV are called spirits . For
1106-407: Is a large pub that specializes in beer . A cider house is an establishment that sells alcoholic cider for consumption on the premises. Some cider houses also sell cider "to go", for consumption off the premises. A traditional cider house was often little more than a room in a farmhouse or cottage , selling locally fermented cider. An ouzeri ( Greek ουζερί IPA: [uzeˈri] )
1185-501: Is a term used in the United States to describe an improvised alcoholic beverage . It is variously made from apples , oranges , fruit cocktail , fruit juices , hard candy , sugar , high fructose syrup , and possibly other ingredients, including crumbled bread . Drinking games are games which involve the consumption of alcoholic beverages and often enduring the subsequent intoxication resulting from them. Evidence of
1264-582: Is a type of Greek tavern which serves ouzo (a Greek liquor) and mezedes (small finger foods ). Pulquerías (or pulcherías) are a type of tavern in Mexico that specialize in serving an alcoholic beverage known as pulque . A tiki bar is a themed drinking establishment that serves elaborate cocktails, especially rum -based mixed drinks such as the Mai Tai and Zombie cocktails. Tiki bars are aesthetically defined by their tiki culture décor which
1343-421: Is also prohibited in some local jurisdictions). Some countries and sub-national jurisdictions limit or prohibit the sale of certain high-percentage alcohol, commonly known as neutral spirit . Due to its flammability (see below) alcoholic beverages with an alcohol content above 70% by volume are not permitted to be transported in aircraft. Microdistilling (also known as craft distilling) began to re-emerge as
1422-409: Is an alcoholic beverage that has been produced: Spirit drinks must contain at least 15% ABV (except in the case of egg liqueur such as Advocaat , which must contain a minimum of 14% ABV). Regulation makes a difference between "ethyl alcohol of agricultural origin" and a "distillate of agricultural origin". Distillate of agricultural origin is defined as an alcoholic liquid that is the result of
1501-495: Is an unlicensed hotel , liquor-store or other vendor of alcoholic beverages, sometimes with the added connotation of selling poor-quality products. A straw purchaser may receive money or recompense from the underage person in exchange for purchasing the alcohol on their behalf. Alcohol has been used as a currency for transactional sex in South Africa, and Uganda. Pruno also known as prison hooch or prison wine,
1580-411: Is applied in the cooking technique flambé . The flash points of alcohol concentrations from 10% to 96% by weight are: Liquor can be served: The World Health Organization (WHO) measures and publishes alcohol consumption patterns in different countries. The WHO measures alcohol consumed by persons 15 years of age or older and reports it on the basis of liters of pure alcohol consumed per capita in
1659-441: Is based upon a romanticized conception of tropical cultures, most commonly Polynesian . Distilled beverage Liquor ( / ˈ l ɪ k ər / LIK -ər ) or distilled beverages are alcoholic drinks produced by the distillation of grains , fruits , vegetables , or sugar that have already gone through alcoholic fermentation . Other terms for liquor include spirit , spirituous liquor or hard liquor . While
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#17327753590171738-470: Is between 3% and 50%. Many cultures have a distinct drinking culture , where alcoholic drinks are integrated into parties . Most countries have laws regulating the production, sale, and consumption of alcoholic beverages. For example, some regulations may require the labeling of the percentage alcohol content (as ABV or proof ) and the use of a warning label . Some countries ban the consumption of alcoholic drinks , but they are legal in most parts of
1817-637: Is classified as a carcinogen . In 2023, the WHO declared that 'the risk to the drinker’s health starts from the first drop of any alcoholic beverage.' Discovery of late Stone Age jugs suggests that intentionally fermented drinks existed at least as early as the Neolithic period. The oldest verifiable brewery has been found in a prehistoric burial site in a cave near Haifa in modern-day Israel . Researchers have found residue of 13,000-year-old beer that they think might have been used for ritual feasts to honor
1896-411: Is forbidden by law. Wine fraud relates to the commercial aspects of wine. The most prevalent type of fraud is one where wines are adulterated, usually with the addition of cheaper products (e.g. juices) and sometimes with harmful chemicals and sweeteners (compensating for color or flavor). Moonshine is illegal to produce and sell in most countries. In Australia, a sly-grog shop (or shanty)
1975-602: Is in the bloodstream, it can diffuse into nearly every cell in the body. Alcohol can greatly exacerbate sleep problems. During abstinence , residual disruptions in sleep regularity and sleep patterns are the greatest predictors of relapse . Drinking more than 1–2 drinks a day increases the risk of heart disease, high blood pressure , atrial fibrillation , and stroke . The risk is greater in younger people due to binge drinking , which may result in violence or accidents. About 3.3 million deaths (5.9% of all deaths) are due to alcohol each year. Unlike wine and perhaps beer, there
2054-462: Is no evidence for a J-shaped health effect for the consumption of distilled alcohol. Long-term use can lead to an alcohol use disorder , an increased risk of developing physical dependence . cardiovascular disease and several types of cancer . Alcoholism , also known as "alcohol use disorder", is a broad term for any drinking of alcohol that results in problems. Alcoholism reduces a person's life expectancy by around ten years and alcohol use
2133-418: Is not aged or flavored before being diluted with water to 40% ABV (80 U.S. proof ) for bottling, and thus fulfills the criteria for labeling as vodka (which in the United States requires at least 95% distillation concentration and 40% ABV bottling concentration for vodka). The producer of Cîroc emphasizes its being distilled five times. The first four distillations use column stills and the final distillation
2212-553: Is often used for medicinal purposes . It may be a grain spirit, or it may be made from other plants. It is used in mixed drinks , liqueurs , and tinctures , and also as a household solvent . In the alcoholic drinks industry, congeners are substances produced during fermentation . These substances include small amounts of chemicals such as occasionally desired alcohols, like propanol and 3-methyl-1-butanol , as well as compounds that are never desired such as acetone , acetaldehyde and glycols . Congeners are responsible for most of
2291-464: Is performed in a traditional copper pot still at the Distillerie de Chevanceaux. Since 2010, the Cîroc brand has included a family of flavored drinks containing vodka. In the United States, these flavored beverages are bottled at 70 U.S. proof (35% ABV ) – a lower ABV level than (unflavored) vodka, although much higher than that of a typical mixed drink . In the United States,
2370-653: Is that the majority of the drink's fermentable sugar is derived from honey. Mead can also be referred to as "honeywine." Pulque is the Mesoamerican fermented drink made from the "honey water" of maguey , Agave americana . Pulque can be distilled to produce tequila or Mezcal . Rice wine is an alcoholic drink fermented and possibly distilled from rice , consumed in East Asia , Southeast Asia and South Asia . Sake , huangjiu , mijiu , and cheongju are popular examples of East Asian rice wine . Wine
2449-483: Is the third-leading cause of early death in the United States. Consumption of alcohol in any quantity can cause cancer . Alcohol causes breast cancer , colorectal cancer , esophageal cancer , liver cancer , and head-and-neck cancers . The more alcohol is consumed, the higher the cancer risk. A survey of high school students in Alstahaug, Nordland county, revealed that adolescents consume alcohol at rates above
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2528-411: Is typically consumed for the psychoactive effects of alcohol. Liquor may be consumed on its own (i.e. " neat "), typically in amounts of around 50 millilitres (1.7 US fluid ounces) per served drink; or frequently mixed with other ingredients to form a cocktail . In an undiluted form, distilled beverages are often slightly sweet and bitter and typically impart a burning mouthfeel with an odor derived from
2607-443: Is wine that has had a spirit added to it. Many different styles of fortified wine have been developed, including port , sherry, madeira , marsala , commandaria , and the aromatized wine vermouth . Rectified spirit , also called "neutral grain spirit", is alcohol which has been purified by means of "rectification" (i.e. repeated distillation). The term neutral refers to the spirit's lack of flavor that would have been present if
2686-594: The quintessence of wine). In China, archaeological evidence indicates that the true distillation of alcohol began during the 12th century Jin or Southern Song dynasties. A still has been found at an archaeological site in Qinglong, Hebei , dating to the 12th century. In India, the true distillation of alcohol was introduced from the Middle East and was in wide use in the Delhi Sultanate by
2765-535: The Great Rebellion . The alcohol monopoly system has a long history in various countries, often implemented to limit the availability and consumption of alcohol for public health and social welfare reasons. The alcohol monopoly was created in the Swedish town of Falun in 1850, to prevent overconsumption and reduce the profit motive for sales of alcohol. It later went all over the country in 1905 when
2844-590: The Jin (12th–13th centuries) and Southern Song (10th–13th centuries) dynasties according to archaeological evidence. Freeze distillation involves freezing the alcoholic beverage and then removing the ice. The freezing technique had limitations in geography and implementation limiting how widely this method was put to use. The flammable nature of the exhalations of wine was already known to ancient natural philosophers such as Aristotle (384–322 BCE), Theophrastus ( c. 371 – c. 287 BCE ), and Pliny
2923-784: The Swedish parliament ordered all sales of vodka to be done via local alcohol monopolies. In 1894, the Russian Empire established a state monopoly on vodka, which became a major source of revenue for the Russian government. Later in the nineteenth century opposition to alcohol grew in the form of the temperance movement , in the United States , United Kingdom , Canada , Scandinavia and India , and it eventually led to national prohibitions in Canada (1918 to 1920), Norway (spirits only from 1919 to 1926 ), Finland (1919 to 1932), and
3002-579: The U.S. Federal Trade Commission (FTC) sent a letter to Puff Daddy and 45 other celebrities to remind them of legal requirements to properly disclose their paid sponsorships, and in early 2018 the Truth in Advertising watchdog organization (abbreviated TINA) sent a letter of complaint to DJ Khaled and Diageo expressing concerns about Cîroc. Later in 2018, TINA sent a letter of complaint to the FTC, pointing out
3081-439: The congeners . Freeze distillation concentrates ethanol along with methanol and fusel alcohols (fermentation by-products partially removed by distillation) in applejack . Fortified wine is wine, such as port or sherry , to which a distilled beverage (usually brandy ) has been added. Fortified wine is distinguished from spirits made from wine in that spirits are produced by means of distillation , while fortified wine
3160-574: The 14th century. The works of Taddeo Alderotti (1223–1296) describe a method for concentrating alcohol involving repeated fractional distillation through a water-cooled still, by which an alcohol purity of 90% could be obtained. In 1437, "burned water" ( brandy ) was mentioned in the records of the County of Katzenelnbogen in Germany. It is legal to distill beverage alcohol as a hobby for personal use in some countries, including New Zealand and
3239-567: The 1st century. Distilled water was described in the 2nd century AD by Alexander of Aphrodisias . Alchemists in Roman Egypt were using a distillation alembic or still device in the 3rd century. Distillation was known in the ancient Indian subcontinent , evident from baked clay retorts and receivers found at Taxila and Charsadda in Pakistan and Rang Mahal in India dating to
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3318-464: The Elder (23/24–79 CE). This did not immediately lead to the isolation of alcohol, however, despite the development of more advanced distillation techniques in second- and third-century Roman Egypt . An important recognition, first found in one of the writings attributed to Jābir ibn Ḥayyān (ninth century CE), was that by adding salt to boiling wine, which increases the wine's relative volatility ,
3397-635: The Encouraging of the Distillation of Brandy and Spirits from Corn" Alcoholic beverages played an important role in the Thirteen Colonies from their early days when drinking wine and beer at that time was safer than drinking water – which was usually taken from sources also used to dispose of sewage and garbage. Drinking hard liquor was common occurrence in early nineteenth-century United States. The Whiskey Rebellion (also known as
3476-464: The French language.) Cîroc's vodka is distinguished from nearly all other vodkas by being derived from grapes, rather than using grain , potatoes , or maize (corn). It is distilled to a very high level of alcohol by volume (ABV) concentration – about 96% (roughly the practical limit of ordinary distillation practices due to the ethanol and water becoming an azeotrope mixture) and
3555-759: The Gin category but any gin cannot be considered as London gin). Spirit drinks that are not produced within the EU, such as tequila or baijiu , are not listed in the 44 categories. Early evidence of distillation comes from Akkadian tablets dated c. 1200 BC describing perfumery operations, providing textual evidence that an early, primitive form of distillation was known to the Babylonians of ancient Mesopotamia . Early evidence of distillation also comes from alchemists working in Alexandria , Roman Egypt , in
3634-515: The Netherlands. In many others including the United States , it is illegal to distill beverage alcohol without a license, and the licensing process is too arduous for hobbyist-scale production. In some parts of the U.S., it is also illegal to sell a still without a license. Nonetheless, all states allow unlicensed individuals to make their own beer , and some also allow unlicensed individuals to make their own wine (although making beer and wine
3713-487: The United States (1920 to 1933), as well as provincial prohibition in India (1948 to present). Beer is a beverage fermented from grain mash . It is typically made from barley or a blend of several grains and flavored with hops . Most beer is naturally carbonated as part of the fermentation process. If the fermented mash is distilled, then the drink becomes a spirit . Beer is the most consumed alcoholic beverage in
3792-478: The Whiskey Insurrection) was a violent tax protest in the United States beginning in 1791 and ending in 1794 during the presidency of George Washington . The so-called "whiskey tax" was the first tax imposed on a domestic product by the newly formed federal government. Beer was difficult to transport and spoiled more easily than rum and whiskey. The Rum Rebellion of 1808 was a coup d'état in
3871-470: The actions of 50 influencers that it said were in violation of disclosure requirements involving their promotion of the Cîroc brand. These influencers included Puff Daddy, DJ Khaled, French Montana, Alessandra Ambrosio , Cassie , Bow Wow , and Ashanti . DJ Khaled later removed the problematic advertisements that he was involved with, which had included more than 300 promotions of Cîroc and other brands between June 2017 and March 2018. TINA also complained that
3950-476: The additional term "drink") refers to liquor that should not contain added sugar and is usually 35–40% alcohol by volume (ABV). Fruit brandy , for example, is also known as 'fruit spirit'. Liquor bottled with added sugar and flavorings, such as Grand Marnier , amaretto , and American schnapps , are known instead as liqueurs . Liquor generally has an alcohol concentration higher than 30% when bottled, and before being diluted for bottling, it typically has
4029-701: The alcohol and the production and aging processes; the exact flavor varies between different varieties of liquor and the different impurities they impart. Rapid consumption of a large amount of liquor can cause severe alcohol intoxication or alcohol poisoning , which can be fatal either due to acute biochemical damage to vital organs (e.g. alcoholic hepatitis and pancreatitis ), or due to trauma (e.g. falls or motor vehicle accidents ) caused by alcohol-induced delirium . Consistent consumption of liquor over time correlates with higher mortality and other harmful health effects, even when compared to other alcoholic beverages. The term "spirit" (singular and used without
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#17327753590174108-530: The beverage in the U.S. market. It was introduced to nightclubs and venues throughout the United States and marketed especially in cities such as Atlanta and Miami . In 2007, Jay-Z became a brand ambassador for the vodka brand, which had been struggling to sell 40,000 cases in its first few years on the market. In December 2007, the commercial for Cîroc had Sean Combs calling the drink the "official vodka of New Year's" after brand became official sponsor for Cîroc The New Year event. Describing his ambassadorship of
4187-471: The brand being split between Combs and Diageo, but this was terminated in 2024 after a legal dispute, leaving Diageo the sole owner. The name "Cîroc" is a portmanteau of the French word cime , meaning peak or summit-top, and roche , meaning rock, a reference to the high-altitude vineyards of the Gaillac region where Mauzac grapes are grown (the 'î' in the Cîroc logo is the i-circumflex letter used in
4266-442: The brand's promotion activities included material likely to reach audiences who are under the legal drinking age. Alcoholic beverages An alcoholic beverage (also called an adult beverage , alcoholic drink , strong drink , or simply a drink ) is a beverage containing alcohol (ethanol) . Alcoholic drinks are typically divided into three classes— beers , wines , and spirits —and typically their alcohol content
4345-656: The brand, Combs sometimes jokingly refers to himself as "Cîroc Obama". Combs's brand evangelism improved sales substantially; By 2014, the brand was selling more than two million cases per year. Following the success of the partnership, Combs and Diageo also co-purchased the DeLeón Tequila brand in December 2013. Combs's ownership of the liquor brands is managed through his company Combs Enterprises , which also includes AquaHydrate bottled water and various non-beverage businesses. The Colangelo brand development company
4424-459: The dead. The traces of a wheat-and-barley-based alcohol were found in stone mortars carved into the cave floor. The Carmona Wine Urn is a first century Roman glass urn containing intact wine . Discovered in 2019 in Carmona, Spain during excavations of the city's western Roman necropolis , analysis of the urn's contents five years after has deemed the vessel as the oldest surviving wine in
4503-516: The distillation of various substances. The distillation of wine is attested in Arabic works attributed to al-Kindī ( c. 801 –873 CE) and to al-Fārābī ( c. 872 –950), and in the 28th book of al-Zahrāwī 's (Latin: Abulcasis, 936–1013) Kitāb al-Taṣrīf (later translated into Latin as Liber servatoris ). 12th century: The process of distillation spread from the Middle East to Italy, where distilled alcoholic drinks were recorded in
4582-438: The distillation, after alcoholic fermentation, of agricultural products which does not have the properties of ethyl alcohol and which retain the aroma and taste of the raw materials used. Annex 1 to the regulation lists 44 categories of spirit drinks and their legal requirements. Some spirit drinks can fall into more than one category. Specific production requirements distinguish one category from another (London gin falls into
4661-589: The early centuries of the Common Era . Frank Raymond Allchin says these terracotta distill tubes were "made to imitate bamboo". These " Gandhara stills" were capable of producing only very weak liquor, as there was no efficient means of collecting the vapors at low heat. Distillation in China could have begun during the Eastern Han dynasty (1st–2nd centuries), but the distillation of beverages began in
4740-417: The existence of drinking games dates back to antiquity. Drinking games have been banned at some institutions, particularly colleges and universities. A drinking song is a song sung while drinking an alcoholic beverage. A beer garden (German: Biergarten ) is an outdoor area in which beer and food are served, typically at shared tables shaded by trees. A beer hall ( German : Bierpalast, Bierhalle )
4819-476: The flammability of the resulting vapors may be enhanced. The distillation of wine is attested in Arabic works attributed to al-Kindī (c. 801–873 CE) and to al-Fārābī (c. 872–950), and in the 28th book of al-Zahrāwī 's (Latin: Abulcasis, 936–1013) Kitāb al-Taṣrīf (later translated into Latin as Liber servatoris ). In the twelfth century, recipes for the production of aqua ardens ("burning water", i.e., alcohol) by distilling wine with salt started to appear in
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#17327753590174898-476: The labels of these products say "made with vodka" rather than simply "vodka", although they are referred to as vodkas on the company website. The brand introduced two flavored varieties to the market in 2010: Red Berry and Coconut. In 2011, the company added a Peach flavor. In May 2013, Cîroc and Sean “Diddy” Combs announced that a new flavor would be released called Cîroc Amaretto. On 15 July 2014, Combs announced via his Instagram page that Cîroc Pineapple would be
4977-613: The last month. Several other animals are affected by alcohol similarly to humans and, once they consume it, will consume it again if given the opportunity, though humans are the only species known to produce alcoholic drinks intentionally. Alcohol is a depressant , which in low doses causes euphoria , reduces anxiety , and increases sociability. In higher doses, it causes drunkenness , stupor , unconsciousness , or death . Long-term use can lead to an alcohol use disorder , an increased risk of developing several types of cancer , cardiovascular disease , and physical dependence . Alcohol
5056-425: The mash ingredients had been distilled to a lower level of alcoholic purity. Rectified spirit also lacks any flavoring added to it after distillation (as is done, for example, with gin ). Other kinds of spirits, such as whiskey , (or whisky) are distilled to a lower alcohol percentage to preserve the flavor of the mash. Rectified spirit is a clear, colorless, flammable liquid that may contain as much as 95% ABV . It
5135-575: The mid-12th century. In Italy, the works of Taddeo Alderotti (1223–1296) describe a method for concentrating alcohol involving repeated fractional distillation through a water-cooled still. By the early 14th century, distilled alcoholic drinks had spread throughout the European continent . Distillation spread to Ireland and Scotland no later than the 15th century, as did the common European practice of distilling " aqua vitae ", primarily for medicinal purposes. in 1690, England passed "An Act for
5214-495: The most common distilled drinks, such as whisky (or whiskey) and vodka, the alcohol content is around 40%. The term hard liquor is used in North America to distinguish distilled drinks from undistilled ones (implicitly weaker). Brandy , gin , mezcal , rum , tequila , vodka , whisky (or wiskey) , baijiu , shōchū and soju are examples of distilled drinks. Distilling concentrates the alcohol and eliminates some of
5293-728: The neolithic village of Jiahu in the Henan province of northern China revealed residue left behind by the alcoholic drinks they had once contained. According to a study published in the Proceedings of the National Academy of Sciences , chemical analysis of the residue confirmed that a fermented drink made of grape and hawthorn fruit wine, honey mead and rice beer was being produced in 7000–5600 BC (McGovern et al., 2005; McGovern 2009). The results of this analysis were published in December 2004. The earliest evidence of winemaking
5372-661: The next flavor. In 2015, he announced a green apple flavor, in 2016 DJ Khaled was signed as another brand ambassador co-promoting a new mango flavor, and in 2017 Puff Daddy announced a French vanilla flavor to be produced in partnership with hip-hop artist French Montana . As of October 2021, the U.S. brand offerings include seven main-line flavor varieties: Mango, Apple, Pineapple, Red Berry, Coconut, Peach, and French Vanilla, and four "limited edition" varieties: White Grape, Summer Citrus, Summer Watermelon, and Pomegranate. In April 2022 Ciroc introduce one more flavor as CÎROC PASSION. Cîroc VS Brandy, bottled at 80 U.S. proof (40% ABV),
5451-439: The taste and aroma of distilled alcoholic drinks and contribute to the taste of non-distilled drinks. It has been suggested that these substances contribute to the symptoms of a hangover . Tannins are congeners found in wine in the presence of phenolic compounds. Wine tannins add bitterness, have a drying sensation, taste herbaceous, and are often described as astringent . Wine tannins add balance, complexity, structure and make
5530-522: The term hard liquor is sometimes used to distinguish distilled alcoholic drinks from non-distilled ones, whereas the term spirits is more commonly used in the United Kingdom . Some examples of liquors include vodka , rum , gin and tequila . Liquors are often aged in barrels , such as for the production of brandy and whiskey , or are infused with flavorings to form flavored liquors , such as absinthe . Like other alcoholic drinks, liquor
5609-528: The then-British penal colony of New South Wales , staged by the New South Wales Corps in order to depose Governor William Bligh . Australia's first and only military coup, its name derives from the illicit rum trade of early Sydney , over which the 'Rum Corps', as it became known, maintained a monopoly. During the first half of the 19th century, it was widely referred to in Australia as
5688-498: The word liquor ordinarily refers to distilled alcoholic spirits rather than beverages produced by fermentation alone, it can sometimes be used more broadly to refer to any alcoholic beverage (or even non-alcoholic products of distillation or various other liquids). The distillation process concentrates the liquid to increase its alcohol by volume . As liquors contain significantly more alcohol ( ethanol ) than other alcoholic drinks, they are considered "harder". In North America ,
5767-632: The word in the English language, meaning simply "a liquid", can be dated to 1225. The first use documented in the OED defined as "a liquid for drinking" occurred in the 14th century. Its use as a term for "an intoxicating alcoholic drink" appeared in the 16th century. In accordance with the regulation (EU) 2019/787 of the European Parliament and of the Council of April 17, 2019, a spirit drink
5846-565: The world, surpassing the previous record holder, the Speyer wine bottle (discovered in 1867) by three centuries. Beer was likely brewed from barley as early as 13,000 years ago in the Middle East. Pliny the Elder wrote about the golden age of winemaking in Rome , the 2nd century BCE (200–100 BCE), when vineyards were planted. Examination and analysis of ancient pottery jars from
5925-504: The world. Cider or cyder ( / ˈ s aɪ d ər / SY -dər ) is a fermented alcoholic drink made from any fruit juice ; apple juice (traditional and most common), peaches , pears (" Perry " cider) or other fruit. Cider alcohol content varies from 1.2% ABV to 8.5% or more in traditional English ciders. In some regions, cider may be called " apple wine ". Fermented water is an ethanol -based water solution with approximately 15-17% ABV without sweet reserve . Fermented water
6004-421: The world. The temperance movement advocates against the consumption of alcoholic beverages. The global alcoholic drink industry exceeded $ 1.5 trillion in 2017. Alcohol is one of the most widely used recreational drugs in the world, and about 33% of all humans currently drink alcohol. In 2015, among Americans , 86% of adults had consumed alcohol at some point, with 70% drinking it in the last year and 56% in
6083-630: Was added to the brand family in June 2018. It is a blend of aged French brandies, some of which is distilled in copper pot stills and aged in French oak . A review in The Spirits Business said its taste profile has " 'rich' notes of fresh fruit, vanilla and a hint of French oak". In brandy production, " VS " is an abbreviation for "very special" and typically refers to a blend in which the youngest brandy has been aged for at least two years in
6162-629: Was dated at 6,000 to 5,800 BCE in Georgia in the South Caucasus . Celtic people were known to have been making types of alcoholic cider as early as 3000 BC. and wine was consumed in Classical Greece at breakfast or at symposia , and in the 1st century BC. Medieval Muslim chemists such as Jābir ibn Ḥayyān (Latin: Geber, ninth century) and Abū Bakr al-Rāzī (Latin: Rhazes, c. 865–925 ) experimented extensively with
6241-442: Was involved in the development of brand positioning. Brand Development agency Haines McGregor are responsible for Global research, positioning and identity development for Cîroc. The work included the development of brand guidelines and growth driver tool-kits for all markets. On 14 December 2011, the company began airing a " Luck Be a Lady " advertising campaign for ultra premium vodka, directed by Anthony Mandler . The ads feature
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