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107-606: Flexcar was an American vehicle subscription company with headquarters located in Boston , Massachusetts. In January 2000, the Flexcar service was launched to 100 members served by four cars in the Capitol Hill neighborhood of Seattle . The company targeted drivers who made occasional use of a vehicle as well as drivers who wanted occasional access to a vehicle of a different type than they use day-to-day. Flexcar claimed that

214-506: A merger with car-sharing rival Zipcar . The merger consolidated the operations of the two corporations. Executives from both companies, in the announcement of the merger, stated that the Flexcar headquarters in Seattle would be closed, possibly resulting in the loss of jobs as operations transferred to Zipcar's headquarters in Boston. Vehicle subscription Vehicle subscription

321-616: A Jewish-American factory superintendent, was convicted of the murder of a 13-year-old girl in a highly publicized trial. He was sentenced to death but the governor commuted his sentence to life. An enraged and organized lynch mob took him from jail in 1915 and hanged him in Marietta . The Jewish community in Atlanta and across the country were horrified. On May 21, 1917, the Great Atlanta Fire destroyed 1,938 buildings in what

428-447: A blacksmith shop, a grocery store, and nothing else". A year later, the area around the milepost had developed into a settlement, first known as Terminus , and later Thrasherville , after a local merchant who built homes and a general store in the area. By 1842, the town had six buildings and 30 residents and was renamed Marthasville to honor Governor Wilson Lumpkin's daughter Martha. Later, John Edgar Thomson , Chief Engineer of

535-614: A city of the " New South " that would be based upon a modern economy and less reliant on agriculture. By 1885, the founding of the Georgia School of Technology (now the Georgia Institute of Technology ) and the Atlanta University Center , a consortium of historically Black colleges made up of units for men and women, had established Atlanta as a center for higher education. In 1895, Atlanta hosted

642-492: A decreasing portion of the population, from a high of 67% in 1990 to 54% in 2010. From 2000 to 2010, Atlanta gained 22,763 white residents, 5,142 Asian residents, and 3,095 Hispanic residents, while the city's Black population decreased by 31,678. Much of the city's demographic change during the decade was driven by young, college-educated professionals: from 2000 to 2009, the three-mile radius surrounding Downtown Atlanta gained 9,722 residents aged 25 to 34 and holding at least

749-474: A form of " transportation-as-a-service" and as a form of "mobility-as-a-service". Edmunds.com observes that there is a wide variety in the types of vehicle subscriptions that are available, such that many different customer needs can be met across the various services. Most vehicle subscriptions allow customers to pay a flat periodic fee, typically on a monthly basis. Whereas some subscription offerings have no minimum term (e.g., Book by Cadillac), others do have

856-587: A four-year degree, an increase of 61%. This was similar to the tendency in other cities for young, college educated, single or married couples to live in downtown areas. Between the mid-1990s and 2010, stimulated by funding from the HOPE VI program and under leadership of CEO Renee Lewis Glover (1994–2013), the Atlanta Housing Authority demolished nearly all of its public housing, a total of 17,000 units and about 10% of all housing units in

963-690: A major role in Atlanta's economy, as the city claims the nation's third-largest concentration of Fortune 500 companies (tied for third with Chicago ). It also hosts the global headquarters of several corporations such as The Coca-Cola Company , The Home Depot , Delta Air Lines , Arby's , AT&T Mobility , Georgia-Pacific , Chick-fil-A , Church's Chicken , Dunkin Donuts , Norfolk Southern Railway , Mercedes-Benz USA , NAPA Auto Parts , Papa Johns , Porsche AG , Newell Brands , Rollins, Inc. , Marble Slab Creamery , and UPS . Over 75% of Fortune 1000 companies conduct business operations in

1070-521: A manufacturing and technology hub. During the 1950s and 1960s, it became a major organizing center of the American civil rights movement , with Martin Luther King Jr. , Ralph Abernathy , and many other locals becoming prominent figures in the movement's leadership. In the modern era, Atlanta has remained a major center of transportation, with Hartsfield-Jackson International Airport becoming

1177-418: A minimum term (e.g., Care by Volvo launched with a two-year minimum term). Vehicle subscriptions include flat-rate, no-haggle pricing. Prospective customers typically sign-up using an app. The monthly fee may include insurance, maintenance and roadside assistance. Some services include a mileage limit and some offer unlimited mileage. Several services, such as Carousel, Porsche Passport and Book by Cadillac, offer

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1284-507: A number of startups and automotive dealership companies had launched subscriptions in multiple markets and flexdrive became the first U.S.-based car subscription company to support dealerships and fleet operators stateside and globally through its partnership with Dribe in Denmark. Vehicle subscriptions are a type of subscription business model where a customer pays a periodic fee for the use of one or more vehicles. The difference between

1391-409: A postwar suburban layout. These include Collier Heights and Cascade Heights , historically home to much of the city's upper middle-class African-American population . Northwest Atlanta contains the areas of the city to west of Marietta Boulevard and to the north of Martin Luther King Jr. Drive, including those neighborhoods remote to downtown, such as Riverside, Bolton and Whittier Mill. The latter

1498-471: A single brand or, in the case of Volvo, a single vehicle. While initial launches have tended to focus on one or two cities, there is evidence that the manufacturers will eventually offer their services more broadly: for example Care by Volvo was immediately available across the country and Book by Cadillac has expanded beyond its original launch market of New York City. The manufacturers have announced various objectives for these programs. Volvo has described

1605-588: A start-up, launched a subscription service for consumers in Atlanta in mid-2014; Flow Automotive Companies was the first automotive dealership to offer a subscription service, launching Drive Flow in Winston-Salem in 2016, using Clutch's technology platform. 2017 saw several automotive manufacturers announce and launch subscription services, including Book by Cadillac, Porsche Passport, Care by Volvo and Canvas (backed by Ford Motor Company ). By 2018,

1712-696: A strategic hub for the distribution of military supplies. In 1864, the Union Army moved southward following the capture of Chattanooga and began its invasion of north Georgia . The region surrounding Atlanta was the location of several major army battles, culminating with the Battle of Atlanta and a four-month-long siege of the city by the Union Army under the command of General William Tecumseh Sherman . On September 1, 1864, Confederate General John Bell Hood decided to retreat from Atlanta, and he ordered

1819-528: A subscription service exclusively for electric vehicles. In 2017, Gurgaon based startup Revv Cars , launched monthly multi-brand car subscription program Switch across 15 cities in India . In 2018, another Indian company was launched. Myles Automotive Technologies (Delhi-based) is a multi-brand car subscription brand operating in all metropolitan cities. Several established companies have created new business units that are offering vehicle subscriptions. In

1926-531: A survey by the Williams Institute , Atlanta ranked third among major American cities, behind San Francisco and slightly behind Seattle , with 12.8% of the city's total population identifying as LGB. The Midtown and Cheshire Bridge areas have historically been the epicenters of LGBT culture in Atlanta. Atlanta formed a reputation for being a place inclusive to LGBT people after former mayor Ivan Allen Jr. dubbed it "the city too busy to hate" in

2033-470: A telegram to the state's Board of Regents requesting Georgia Tech not to engage in racially integrated events, Georgia Tech's president Blake R. Van Leer rejected the request and threatened to resign. The game went on as planned. In the 1960s, Atlanta became a major organizing center of the civil rights movement , with Martin Luther King Jr. , Ralph Abernathy , and students from Atlanta's historically Black colleges and universities playing major roles in

2140-473: A terminus east of the Chattahoochee River , which would be linked to Savannah. After engineers surveyed various possible locations for the terminus, the "zero milepost" was driven into the ground in what is now Foundry Street, Five Points . When asked in 1837 about the future of the little village, Stephen Harriman Long , the railroad's chief engineer said the place would be good "for one tavern,

2247-402: A vehicle subscription and buying a vehicle is that the subscription service retains ownership of the vehicle. While vehicle subscriptions and traditional automotive leases both involve recurring payments, many subscription services offer more flexibility in terms of minimum term and the ability to swap between vehicles. The main difference between vehicle subscriptions and vehicle or car rental

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2354-524: A vehicle. Vehicle subscriptions have been available since 2010 when Rima Braden of Autosource, LLC offered a short-term flexible auto acquisition program from his dealership in Honolulu, Hawaii that he coined "Flexlease". Rebranded as "Carousel" in 2013, the program was restricted to the city and county of Honolulu and remains in operation today. In 2014 flexdrive, now jointly owned by Cox Automotive and Holman Enterprises, launched. Clutch Technologies,

2461-694: A way to grow the number of Ford drivers while also controlling the number of used vehicles hitting automotive auctions. In April 2018 the BMW Group started their own vehicle subscription service Access by BMW as a trial in Nashville, Tennessee. Access is currently available in USA and Singapore. In May 2020 the BMW Group started their own vehicle subscription service in MINI Subscribe. MINI Subscribe

2568-611: A wide variety of vehicles. Examples: A large number of start-ups have been created to offer vehicle subscription services. One early pioneer in the vehicle subscription space was Joule. Other USA-based start-ups include Go, Carma, Borrow, and Mobiliti. Several vehicle subscription start-ups have been founded in Europe, including Wagonex, Cocoon Vehicles and Drover , from the United Kingdom, and Dribe and Bilabonnement, both from Denmark . A UK based startup, Elmo, focuses on

2675-443: Is 21 miles (34 km) southeast of Marietta , 27 miles (43 km) southwest of Alpharetta , 146 miles (235 km) southwest of Greenville, South Carolina , 147 miles (237 km) east of Birmingham, Alabama , and 245 miles (394 km) southwest of Charlotte, North Carolina . Despite having lost significant tree canopy coverage between 1973 and 1999, Atlanta now has the densest urban tree coverage of any major city in

2782-417: Is a service where a customer pays a recurring fee for the right to use one or more automotive vehicles . Some vehicle subscriptions offer insurance and maintenance as part of the subscription fee; other subscriptions allow the subscriber to switch between different vehicles during their subscription period. Industry commentators consider vehicle subscription to be an alternative to owning or leasing

2889-618: Is a growing population of Mexican ancestry throughout the region, with notable concentrations along the Buford Highway and I-85 corridor, and now extending into Gwinnett County. In 2013, Metro Atlanta had the 19th largest Hispanic population in the United States. The Atlanta area also has a fast growing Asian American population. The largest groups of Asian origin are those of Indian, Vietnamese, Chinese, Korean, Filipino, Pakistani and Japanese descent. Pew Research Center ranks

2996-528: Is currently available in major German cities such as Munich and Hamburg, offering a range of models including the iconic MINI Cooper, MINI Cooper SE and the MINI Cooper Countryman. A number of automotive dealerships have launched vehicle subscriptions focused on the markets where they have stores. The services offered by these dealerships typically include vehicles from several different brands offered by their stores, allowing customers to drive

3103-470: Is dominant. The eastside is marked by historic streetcar suburbs , built from the 1890s to the 1930s as havens for the upper middle class. These neighborhoods, many of which contain their own villages encircled by shaded, architecturally distinct residential streets, include the Victorian Inman Park , Bohemian East Atlanta , and eclectic Old Fourth Ward . On the westside and along

3210-561: Is metro Atlanta's largest employer. UPS , the world's largest courier company, operates an air cargo hub at Hartsfield-Jackson, and has their headquarters in neighboring Sandy Springs . Media is also an important aspect of Atlanta's economy. In the 1980s, media mogul Ted Turner founded the Cable News Network (CNN), Turner Network Television (TNT), HLN (HLN), Turner Classic Movies (TCM), The Cartoon Network, Inc. and its namesake television network , TruTV (truTV) and

3317-624: Is now the Old Fourth Ward , resulting in one fatality and the displacement of 10,000 people. On December 15, 1939, Atlanta hosted the premiere of Gone with the Wind , the epic film based on the best-selling novel by Atlanta's Margaret Mitchell . The gala event at Loew's Grand Theatre was attended by the film's legendary producer, David O. Selznick , and the film's stars Clark Gable , Vivien Leigh , and Olivia de Havilland , but Oscar winner Hattie McDaniel , an African-American actress,

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3424-427: Is one of Atlanta's designated Landmark Historical Neighborhoods. Vine City, though technically Northwest, adjoins the city's Downtown area and has recently been the target of community outreach programs and economic development initiatives. Gentrification of the city's neighborhoods is one of the more controversial and transformative forces shaping contemporary Atlanta. The gentrification of Atlanta has its origins in

3531-424: Is that most subscriptions are designed to offer full-time possession of a vehicle such that the subscription replaces the customer's primary vehicle, whereas rental involves the effort of procuring vehicles for specific dates or trips. Vehicle subscriptions have been variously been identified as part of the " sharing economy " or part of the "subscription economy". Vehicle subscriptions have also been classified as

3638-474: Is the capital and most populous city in the U.S. state of Georgia . It is the seat of Fulton County , and a portion of the city extends into neighboring DeKalb County . With a population of 510,823 living within the city limits, Atlanta is the eighth most populous city in the Southeast and 37th most populous city in the United States according to the 2020 U.S. census . It is the principal city of

3745-676: Is water. The city is situated in the Deep South of the southeastern United States among the foothills of the Appalachian Mountains . At 1,050 feet (320 m) above mean sea level, Atlanta has the highest elevation among major cities east of the Mississippi River . Atlanta straddles the Eastern Continental Divide . Rainwater that falls on the south and east side of the divide flows into

3852-602: The American Civil War , it served a strategically important role for the Confederacy until it was captured in 1864. The city was almost entirely burned to the ground during General William T. Sherman 's March to the Sea . However, the city rebounded dramatically in the post-war period and quickly became a national industrial center and the unofficial capital of the " New South ". After World War II , it also became

3959-511: The BeltLine on the eastside , former warehouses and factories have been converted into housing, retail space, and art galleries, transforming the once-industrial areas such as West Midtown into model neighborhoods for smart growth , historic rehabilitation, and infill construction. In southwest Atlanta, neighborhoods closer to downtown originated as streetcar suburbs, including the historic West End , while those farther from downtown retain

4066-530: The Cotton States and International Exposition , which attracted nearly 800,000 attendees and successfully promoted the New South's development to the world. During the first decades of the 20th century, Atlanta enjoyed a period of unprecedented growth. In three decades' time, Atlanta's population tripled as the city limits expanded to include nearby streetcar suburbs. The city's skyline grew taller with

4173-781: The Equitable Building (1892–1971), Terminal Station (1905–1972), and the Carnegie Library (1902–1977). In the mid-1970s, the Fox Theatre , now a cultural icon of the city, would have met the same fate if not for a grassroots effort to save it. More recently, preservationists may have made some inroads. For example, in 2016 activists convinced the Atlanta City Council not to demolish the Atlanta-Fulton Central Library,

4280-601: The Four Seasons Hotel Atlanta (1992). Also completed during the era is the Portman-designed Bank of America Plaza built in 1992. At 1,023 feet (312 m), it is the tallest building in the city and the 14th-tallest in the United States. The city's embrace of modern architecture has often translated into an ambivalent approach toward historic preservation, leading to the destruction of many notable architectural landmarks. These include

4387-520: The Georgia Railroad , suggested the town be renamed Atlanta , supposedly a feminine version of the word "Atlantic", referring to the Western and Atlantic Railroad. The residents approved, and the town was incorporated as Atlanta on December 29, 1847. By 1860, Atlanta's population had grown to 9,554. During the American Civil War , the nexus of multiple railroads in Atlanta made the city

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4494-665: The North to the Atlanta area. It has long been known as a center of African-American political power, education, entrepreneurship, and culture, often called a Black mecca . However, in the 1990s, Atlanta started to experience Black flight . African Americans have moved to the suburbs seeking a lower cost of living or better public schools. The African-American share of Atlanta's population has declined faster than that of any racial group. The city's share of Black residents shrank from 67% in 1990 to 47% in 2020. Blacks made up nine percent of new Atlanta residents between 2010 and 2020. At

4601-781: The Pew Research Center in 2014, but in recent decades the Roman Catholic Church has increased in numbers and influence because of new migrants to the region. Metro Atlanta also has numerous ethnic or national Christian congregations, including Korean and Indian churches. Per the Public Religion Research Institute in 2020, overall, 73% of the population identify with some tradition or denomination of Christianity ; despite continuing religious diversification, historically African-American Protestant churches continue prevalence in

4708-497: The Turner Broadcasting System (TBS) in the city. Around the same time, Cox Enterprises , now the nation's third-largest cable television service and the publisher of over a dozen American newspapers, moved its headquarters to the city. Notable sports networks headquartered in Atlanta include Warner Bros. Discovery Sports , NBA TV , Bally Sports South , and Bally Sports Southeast . The Weather Channel

4815-487: The densest urban tree coverage of any major city in the United States. Atlanta was originally founded as the terminus of a major state-sponsored railroad, but it soon became the convergence point among several railroads, spurring its rapid growth. The largest was the Western and Atlantic Railroad , from which the name "Atlanta" is derived, signifying the city's growing reputation as a major hub of transportation. During

4922-644: The world's busiest airport by passenger traffic in 1998 (a position it has held every year since, except for 2020), with an estimated 93.7 million passengers in 2022. With a nominal gross domestic product (GDP) of $ 473 billion in 2021, Atlanta has the 11th-largest economy among cities in the U.S. and the 22nd-largest in the world. Its economy is considered diverse, with dominant sectors in industries including transportation, aerospace, logistics, healthcare, news and media operations, film and television production, information technology, finance, and biomedical research and public policy. Atlanta established itself on

5029-480: The "city too busy to hate." Desegregation of the public sphere came in stages, with public transportation desegregated by 1959, the restaurant at Rich's department store by 1961, movie theaters by 1963, and public schools by 1973 (nearly 20 years after the US Supreme Court ruled that segregated public schools were unconstitutional). In 1960, Whites comprised 61.7% of the city's population. During

5136-400: The 1950s–70s, suburbanization and White flight from urban areas led to a significant demographic shift. By 1970, African Americans were the majority of the city's population and exercised their recently enforced voting rights and political influence by electing Atlanta's first Black mayor, Maynard Jackson , in 1973. Under Mayor Jackson's tenure, Atlanta's airport was modernized, strengthening

5243-586: The 1960s (referring to racial relations). Atlanta has consistently scored 100% on the Human Rights Campaign's Municipal Equality Index that measures how inclusive a city's laws, policies and services are for LGBT people who live or work there. Religion in Atlanta, while historically centered on Protestant Christianity , now encompasses many faiths, as a result of the city and metro area's increasingly international population. Some 63% of residents identified as some type of Protestant according to

5350-498: The 1970s, after many of Atlanta's neighborhoods had declined and suffered the urban decay that affected other major American cities in the mid-20th century. When neighborhood opposition successfully prevented two freeways from being built through the city's east side in 1975, the area became the starting point for Atlanta's gentrification . After Atlanta was awarded the Olympic games in 1990, gentrification expanded into other parts of

5457-587: The Atlanta area among the top 10 U.S. metropolitan areas by Indian population in 2019. Early immigrants in the Atlanta area were mostly Jews and Greeks . Since 2010, the Atlanta area has experienced notable immigration from India, China, South Korea, and Jamaica. Other notable source countries of immigrants are Vietnam, Eritrea, Nigeria, the Arabian gulf, Ukraine and Poland. Within a few decades, and in keeping with national trends, immigrants from England, Ireland, and German-speaking central Europe were no longer

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5564-681: The Atlantic Ocean, while rainwater on the north and west side of the divide flows into the Gulf of Mexico . Atlanta developed on a ridge south of the Chattahoochee River , which is part of the ACF River Basin . The river borders the far northwestern edge of the city, and much of its natural habitat has been preserved, in part by the Chattahoochee River National Recreation Area . Atlanta

5671-552: The Australian market has also seen the launch of Loopit, a software platform enabling OEMs, dealerships and rental car companies to launch and manage their own car subscription product. A pioneer in the Swiss vehicle subscription market is Carvolution AG, launched in 2018, supported a 50 million CHF investment by the insurance group Die Mobiliar Versicherungsgesellschaft AG In partnerships with Mobilezone Holding AG and LIDL ,

5778-689: The Beltline has stimulated new and related development along its path. Under the Köppen classification , Atlanta has a humid subtropical climate ( Cfa ) with generous precipitation year-round, typical for the Upland South ; the city is situated in USDA Plant Hardiness Zone 8a, with the northern and western suburbs, as well as part of Midtown transitioning to 7b. Summers are hot and humid, with temperatures somewhat moderated by

5885-463: The COVID-19 pandemic, Loopit experienced a 52% increase in enquiries from car dealerships looking to introduce a car subscription model during the shutdown. Zipcar is offering a version of vehicle subscription, dubbed Zipcar Commuter, that provides dedicated possession of a vehicle from Monday to Friday. Atlanta Atlanta ( / æ t ˈ l æ n t ə / at- LAN -tə )

5992-670: The Civil War ended in 1865, Atlanta was gradually rebuilt during the Reconstruction era . The work attracted many new residents. Due to the city's superior rail transportation network, the state capital was moved from Milledgeville to Atlanta in 1868. In the 1880 Census, Atlanta had surpassed Savannah as Georgia's largest city. Beginning in the 1880s, Henry W. Grady , the editor of the Atlanta Constitution newspaper, promoted Atlanta to potential investors as

6099-561: The US). Atlanta's dialect has traditionally been a variation of Southern American English . The Chattahoochee River long formed a border between the Coastal Southern and Southern Appalachian dialects. Because of the development of corporate headquarters in the region, attracting migrants from other areas of the country, by 2003, Atlanta magazine concluded that Atlanta had become significantly "de-Southernized". A Southern accent

6206-771: The US, Cox Enterprises launched flexdrive. In Europe, LeasePlan , a vehicle leasing company, will offer subscriptions with their CarNext.com platform. VAI, a brazilian subscription service for ride-sharing drivers was founded in December 2017 in Sao Paulo. The German company like2drive GmbH was founded in February 2018 as part of the Fleetpool Group. Cluno, a multi-brand car subscription service operating in Germany,

6313-417: The United Kingdom and Germany. Bosnian refugees settled in Atlanta. Vietnamese people, Cambodians, Ethiopians and Eritreans were the earliest refugees formally brought to the city. Of the total population five years and older, 83.3% spoke only English at home, while 8.8% spoke Spanish, 3.9% another Indo-European language, and 2.8% an Asian language. Among them, 7.3% of Atlantans were born abroad ( 86th in

6420-546: The United States and is often called "City of Trees" or "The City in a Forest". Most of Atlanta was burned in the final months of the American Civil War, depleting the city of a large stock of its historic architecture. Yet architecturally, the city had never been traditionally "southern": Atlanta originated as a railroad town rather than a southern seaport dominated by the planter class, such as Savannah or Charleston . Because of its later development, many of

6527-492: The ability to relocate to the suburbs. As a result, the city began to make up an ever-smaller proportion of the metropolitan area's population. African-American veterans returned from World War II seeking full rights in their country and began heightened activism. In exchange for support by that portion of the Black community that could vote, in 1948 the mayor ordered the hiring of the first eight African-American police officers in

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6634-549: The area from 1802 to 1825. The Creek were forced to leave the area in 1821, under Indian Removal by the federal government, and European American settlers arrived the following year. In 1836, the Georgia General Assembly voted to build the Western and Atlantic Railroad in order to provide a link between the port of Savannah and the Midwest . The initial route was to run southward from Chattanooga to

6741-536: The arrival of European settlers in North Georgia , the indigenous Creek people and their ancestors inhabited the area. Standing Peachtree , a Creek village where Peachtree Creek flows into the Chattahoochee River , was the closest Native American settlement to what is now Atlanta. Through the early 19th century, European Americans systematically encroached on the Creek of northern Georgia, forcing them out of

6848-433: The city approved the $ 2.8 billion BeltLine project. It was intended to convert a disused 22-mile freight railroad loop that surrounds the central city into an art-filled multi-use trail and light rail transit line, which would increase the city's park space by 40%. The project stimulated retail and residential development along the loop, but has been criticized for its adverse effects on some Black communities. In 2013,

6955-468: The city in the following decade. During the 2000s, the city of Atlanta underwent a profound physical, cultural , and demographic change. As some of the African-American middle and upper classes also began to move to the suburbs, a booming economy drew numerous new migrants from other cities in the United States, who contributed to changes in the city's demographics. African Americans made up

7062-402: The city's economy to this day. In 2021, major freight railroad Norfolk Southern moved their headquarters to Atlanta, and the city hosts major classification yards for Norfolk Southern and CSX . Hartsfield–Jackson Atlanta International Airport is the world's busiest airport , and the headquarters of Delta Air Lines . Delta operates the world's largest airline hub at Hartsfield-Jackson and

7169-629: The city's elevation. Winters are overall mild but variable, occasionally susceptible to snowstorms even if in small quantities on several occasions, unlike the central and southern portions of the state. Warm air from the Gulf of Mexico can bring spring-like highs while strong Arctic air masses can push lows into the teens °F (−7 to −12 °C). July averages 80.9 °F (27.2 °C), with high temperatures reaching 90 °F (32 °C) on an average of 47 days per year, though 100 °F (38 °C) readings are not seen most years. January averages 44.8 °F (7.1 °C), with temperatures in

7276-615: The city's landmarks share architectural characteristics with buildings in the Northeast or Midwest, as they were designed at a time of shared national architectural styles. During the late 20th century, Atlanta embraced the global trend of modern architecture , especially for commercial and institutional structures. Examples include the State of Georgia Building built in 1966, and the Georgia-Pacific Tower in 1982. Many of

7383-409: The city's metro area, and the region hosts offices of over 1,250 multinational corporations. Many corporations are drawn to the city by its educated workforce; as of 2014 , 45% of adults aged 25 or older residing in the city have at least four-year college degrees, compared to the national average of 28%. Atlanta was born as a railroad town, and logistics continue to represent an important part of

7490-534: The city's role as a transportation center. The opening of the Georgia World Congress Center in 1976 further confirmed Atlanta's rise as a convention city. Construction of the city's subway system began in 1975, with rail service commencing in 1979. Despite these improvements, Atlanta lost more than 100,000 residents between 1970 and 1990, over 20% of its population. At the same time, it developed new office space after attracting numerous corporations, with an increasing portion of workers from northern areas. Atlanta

7597-443: The city's uptown district, is eight miles (13 km) north of Downtown and the city's third-largest business district. The district is marked by an urbanized core along Peachtree Road , surrounded by suburban single-family neighborhoods situated among woods and rolling hills. Surrounding Atlanta's three high-rise districts are the city's low- and medium-density neighborhoods , where the craftsman bungalow single-family home

7704-495: The city, stimulated by infrastructure improvements undertaken in preparation for the games. New development post-2000 has been aided by the Atlanta Housing Authority 's eradication of the city's public housing. As noted above, it allowed development of these sites for mixed-income housing, requiring developers to reserve a considerable portion for affordable housing units. It has also provided for other former residents to be given vouchers to gain housing in other areas. Construction of

7811-480: The city. After reserving 2,000 units mostly for elderly, the AHA allowed redevelopment of the sites for mixed-use and mixed-income, higher density developments, with 40% of the units to be reserved for affordable housing. Two-fifths of previous public housing residents attained new housing in such units; the remainder received vouchers to be used at other units, including in suburbs. At the same time, in an effort to change

7918-634: The city. Much controversy preceded the 1956 Sugar Bowl , when the Pitt Panthers , with African-American fullback Bobby Grier on the roster, met the Georgia Tech Yellow Jackets . There had been controversy over whether Grier should be allowed to play due to his race, and whether Georgia Tech should even play at all due to Georgia's Governor Marvin Griffin 's opposition to racial integration. After Griffin publicly sent

8025-526: The construction of the Equitable , Flatiron , Empire , and Candler buildings. Sweet Auburn emerged as a center of Black commerce. The period was also marked by strife and tragedy. Increased racial tensions led to the Atlanta Race Riot of 1906, when Whites attacked Blacks, leaving at least 27 people dead and over 70 injured, with extensive damage in Black neighborhoods. In 1913, Leo Frank ,

8132-453: The culture of those receiving subsidized housing, the AHA imposed a requirement for such residents to work (or be enrolled in a genuine, limited-time training program). It is virtually the only housing authority to have created this requirement. To prevent problems, the AHA also gave authority to management of the mixed-income or voucher units to evict tenants who did not comply with the work requirement or who caused behavior problems. In 2005,

8239-413: The destruction of all public buildings and possible assets that could be of use to the Union Army. On the next day, Mayor James Calhoun surrendered Atlanta to the Union Army, and on September 7, Sherman ordered the city's civilian population to evacuate. On November 11, 1864, Sherman prepared for the Union Army's March to the Sea by ordering the destruction of Atlanta's remaining military assets. After

8346-926: The first car-sharing company in the U.S. to expand to a second city by acquiring CarSharing Portland in Portland. At the time, Flexcar's customer base in Seattle included over 1300 members sharing 40 cars. Carsharing Portland, which began business in March 1998, had at the time of its acquisition over 500 members with 25 vehicles in and around downtown Portland. The company also started an initiative to convince Downtown Seattle employers to join their program as business members rather than maintaining their own fleet vehicles . Other market segments included placing vehicles at transit stations to provide " last mile " connectivity between transit and suburban office locations and providing subsidized vehicle access as part of low-income "jobs access" programs. In August 2005, Revolution LLC ,

8453-482: The holding company owned by Steve Case , founder of America Online , purchased a 60% holding interest in Flexcar. The company announced that this investment would lead to a rapid expansion of their operations. In January 2007, Flexcar changed their billing structure of their hourly rentals. These changes replaced their flat fee for a variable pricing plan, which calculated cost on peak and non-peak hours with mileage limited to 150 miles per day. Members were notified on

8560-430: The last building designed by noted architect Marcel Breuer . Atlanta is divided into 242 officially defined neighborhoods . The city contains three major high-rise districts, which form a north–south axis along Peachtree : Downtown , Midtown , and Buckhead . Surrounding these high-density districts are leafy, low-density neighborhoods, most of which are dominated by single-family homes. Downtown Atlanta contains

8667-604: The longest paved trail surface in the U.S. totaling about 300 miles (480 km). Atlanta's cultural offerings expanded during the 2000s: the High Museum of Art doubled in size; the Alliance Theatre won a Tony Award ; and art galleries were established on the once-industrial Westside . The College Football Hall of Fame relocated to Atlanta and the National Center for Civil and Human Rights museum

8774-490: The majority of Atlanta's foreign-born population. The city's Italians included immigrants from northern Italy, many of whom had been in Atlanta since the 1890s; more recent arrivals from southern Italy; and Sephardic Jews from the Isle of Rhodes, which Italy had seized from Turkey in 1912. Europeans from Great Britain , Ireland and Germany settled in the city as early as the 1840s. Most of Atlanta's European population are from

8881-789: The most notable examples from this period were designed by world renowned Atlanta architect John Portman . Most of the buildings that define the downtown skyline were designed by Portman during this period, including the Westin Peachtree Plaza and the Atlanta Marriott Marquis . In the latter half of the 1980s, Atlanta became one of the early homes of postmodern buildings that reintroduced classical elements to their designs. Many of Atlanta's tallest skyscrapers were built in this period and style, displaying tapering spires or otherwise ornamented crowns, such as One Atlantic Center (1987), 191 Peachtree Tower (1991), and

8988-425: The most office space in the metro area, much of it occupied by government entities. Downtown is home to the city's sporting venues and many of its tourist attractions. Midtown Atlanta is the city's second-largest business district, containing the offices of many of the region's law firms. Midtown is known for its art institutions, cultural attractions, institutions of higher education, and dense form. Buckhead ,

9095-454: The most severe occurring on January 7, 1973. Tornadoes are rare in the city itself, but the March 14, 2008, EF2 tornado damaged prominent structures in downtown Atlanta. The 2020 United States census reported that Atlanta had a population of 498,715. The population density was 3,685.45 persons per square mile (1,422.95/ km ). The racial and ethnic makeup of Atlanta (including Hispanics)

9202-479: The movement's leadership. While Atlanta in the postwar years had relatively minimal racial strife compared to other cities, Blacks were limited by discrimination, segregation, and continued disenfranchisement of most voters. In 1961, the city attempted to thwart blockbusting by realtors by erecting road barriers in Cascade Heights , countering the efforts of civic and business leaders to foster Atlanta as

9309-488: The much larger Atlanta metropolitan area , the core of which includes Cobb , Clayton and Gwinnett counties, in addition to Fulton and DeKalb. Metro Atlanta is home to more than 6.3 million people (2023 estimate), making it the sixth-largest U.S. metropolitan area . Situated among the foothills of the Appalachian Mountains at an elevation of just over 1,000 feet (300 m) above sea level, Atlanta features unique topography that includes rolling hills, lush greenery, and

9416-421: The objective of Care by Volvo as to provide convenience by offering access, insurance, maintenance and support within a single package. Cadillac has described the objective of Book by Cadillac as being to grow the number of Cadillac drivers, particularly those who are new to the brand. Porsche has described their Passport service as a way to cater to customers with highly varied lives. Ford has described Canvas as

9523-513: The option to swap between different types of vehicles. Some services offer unlimited swaps and some restrict the number of swaps. Vehicle subscriptions are offered by several different categories of company. Each category is pursuing a slightly different business model. Several automotive manufacturers and brands offer or have announced vehicle subscriptions, including Porsche , Volvo , Cadillac , Hyundai , Mercedes-Benz , BMW , Lexus and Ford. These services offer subscribers vehicles from

9630-413: The organization's website and by letter that, "[v]ariable pricing provides two benefits. Members with flexible schedules can now save money by reserving the car during its 'off-peak' time, in this case, on the weekend. Because some members will shift their trips to 'off-peak' times, the car’s availability should also improve during its 'peak' times as well." On October 30, 2007, Flexcar executives announced

9737-593: The population was living below the poverty line in 2022. Circa 2024, of the Atlanta residents, 391,711 of them lived in Fulton County and 28,292 of them lived in DeKalb County. In the 1920s, the Black population began to grow in Southern metropolitan cities like Atlanta, Birmingham , Houston , and Memphis . The New Great Migration brought an insurgence of African Americans from California and

9844-604: The project received a federal grant of $ 18 million to develop the southwest corridor. In September 2019 the James M. Cox Foundation gave $ 6 Million to the PATH Foundation which will connect the Silver Comet Trail to The Atlanta BeltLine which is expected to be completed by 2022. Upon completion, the total combined interconnected trail distance around Atlanta for The Atlanta BeltLine and Silver Comet Trail will be

9951-414: The proportion of whites in the city had strong growth. In two decades, Atlanta's White population grew from 33% to 39% of the city's population. Whites made up the majority of new Atlanta residents between 2010 and 2020. The Hispanic and Latino populations of metro Atlanta have grown significantly in recent years. The largest Hispanic ancestries in Atlanta are Mexican , Puerto Rican and Cuban . There

10058-401: The same time, Atlanta is home to a sizable foreign-born Black population, notably from Eritrea , Ethiopia , Ghana , Somalia , Liberia , and Nigeria . With many notable investments occurring in Atlanta initiated by the 1996 Summer Olympics , the non-Hispanic white population of Atlanta began to rebound after several decades of white flight to Atlanta's suburbs. Between 2000 and 2020,

10165-433: The service was economically beneficial to anyone whose car would be away from their home about 15 hours a week and did not need a car for their daily commute to work. In several of its cities, the company had formed a public–private partnership with local public transit entities. For example, in Seattle, they were partnered with King County Metro Transit, which operates the area's buses . In April 2001, Flexcar became

10272-919: The start-up holds around 80% of the market share. CARIFY, with the largest selection of cars of similar ventures in Switzerland, was founded in September 2019 by Sergio Studer and Raffael Fiechter. Vehicle subscription has also begun to flourish in the Middle East, with Invygo launching the region's first car subscription app in March 2019. Loopit (formerly Blinker Subscription) was launched in Australia in August 2019 and provides car subscription software to automotive manufacturers, car dealerships, car subscription companies and other related businesses to operate their own vehicle subscription service. During

10379-413: The suburbs slightly cooler due largely to the urban heat island effect. Lows at or below freezing can be expected 36 nights annually, but the last occurrences of temperatures below 10 °F (−12 °C) were December 24, 2022 , and January 2014 , eight years apart. Extremes range from −9 °F (−23 °C) on February 13, 1899 to 106 °F (41 °C) on June 30, 2012 . Average dewpoints in

10486-712: The summer range from 63.7 °F (17.6 °C) in June to 67.8 °F (19.9 °C) in July. Typical of the southeastern U.S., Atlanta receives abundant rainfall that is evenly distributed throughout the year, though late spring and early fall are somewhat drier. The average annual precipitation is 50.43 in (1,281 mm), while snowfall is typically light and rare with a normal of 2.2 inches (5.6 cm) per winter. The heaviest single snowfall occurred on January 23, 1940, with around 10 inches (25 cm) of snow. However, ice storms usually cause more problems than snowfall does,

10593-406: The whole metropolitan area alongside historic Black Catholic churches. The larger non-Christian faiths according to both studies are Judaism , Islam , and Hinduism . Overall, there are over 1,000 places of worship within Atlanta. With a GDP of $ 385 billion, the Atlanta metropolitan area 's economy is the 8th-largest in the country and the 15th-largest in the world . Corporate operations play

10700-542: The world stage when it won and hosted the 1996 Summer Olympics . The Games impacted Atlanta's development growth into the 21st century, and significantly sparked investment in the city's universities, parks, and tourism industry. The gentrification of some of its neighborhoods has intensified in the 21st century with the growth of the Atlanta Beltline . This has altered its demographics , politics , aesthetics , and culture . For thousands of years prior to

10807-410: Was 51.0% Black or African American, 40.9% non-Hispanic white, 4.2% Asian and 0.3% Native American, and 1.0% from other races. 2.4% of the population reported two or more races . Hispanics and Latinos of any race made up 6.0% of the city's population. The median income for a household in the city was $ 77,655 in 2022. The per capita income for the city was $ 60,778 in 2022. Approximately 17.7% percent of

10914-533: Was barred from the event due to racial segregation laws. Atlanta played a vital role in the Allied effort during World War II due to the city's war-related manufacturing companies, railroad network and military bases. The defense industries attracted thousands of new residents and generated revenues, resulting in rapid population and economic growth. In the 1950s, the city's newly constructed highway system, supported by federal subsidies, allowed middle class Atlantans

11021-452: Was considered a handicap in some circumstances. In general, Southern accents are less prevalent among residents of the city and inner suburbs and among younger people; they are more common in the outer suburbs and among older people. At the same time, some residents of the city speak in Southern variations of African-American English . Atlanta has a thriving and diverse lesbian, gay, bisexual, and transgender (LGBT) community. According to

11128-486: Was constructed. The city of Atlanta was the subject of a massive cyberattack which began in March 2018. In December 2019, Atlanta hosted the Miss Universe 2019 pageant competition. On June 16, 2022, Atlanta was selected as a host city for the 2026 FIFA World Cup . Atlanta encompasses 134.0 square miles (347.1 km ), of which 133.2 square miles (344.9 km ) is land and 0.85 square miles (2.2 km )

11235-955: Was founded in October 2017. A car subscription service in Czech Republic, called Driveto Klub, was launched in October 2018 by Driveto. Driveto was founded in Prague in 2017 and started as an online aggregator of operating lease offers. The majority of the start-up is owned by Miton , an online investment group from Jablonec nad Nisou . Australia's car subscription services include Carbar, HelloCars and Carly, all of which were launched in early 2019. As registered Victorian and NSW motor dealers, Carbar and HelloCars subscription vehicles are owned and operated by their respective companies while Carly utilises peer-to-peer customer vehicles offered in partnership with sister company DriveMyCar Rentals Pty Ltd. In addition to retail car subscription providers,

11342-458: Was selected as the site for the 1996 Summer Olympic Games . Following the announcement , the city government undertook several major construction projects to improve Atlanta's parks, sporting venues, and transportation infrastructure; however, for the first time, none of the $ 1.7 billion cost of the games was governmentally funded. While the games experienced transportation and accommodation problems and, despite extra security precautions, there

11449-503: Was the Centennial Olympic Park bombing , the spectacle was a watershed event in Atlanta's history. For the first time in Olympic history, every one of the record 197 national Olympic committees invited to compete sent athletes, sending more than 10,000 contestants participating in a record 271 events. The related projects such as Atlanta's Olympic Legacy Program and civic effort initiated a fundamental transformation of

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