81-457: LOS40 Music Awards , formerly known as Premios 40 Principales , is an award show by the musical radio station LOS40 . It was created in 2006 to celebrate the fortieth anniversary of the founding of the worldwide station. LOS40 is the most important music station in Spain, with 2,925,000 listeners in 2018, and the second-largest share of the country's radio audience just behind Cadena SER , under
162-466: A Latino American artist in the reggaetón genre. In 2004, Daddy Yankee released his smash single “ Gasolina ”, regarded by many as the first globally-successful reggaetón song; Daddy Yankee is credited with bringing the style to western pop music listeners. By the 2010s, the genre had seen increased popularity across Latin America , as well as modern acceptance within mainstream Western music ; during
243-404: A hook which is repeated throughout the song. Latino ethnic identity is a common musical, lyrical and visual theme. Unlike hip-hop CDs, reggaeton discs generally do not have parental advisories . An exception is Daddy Yankee's Barrio Fino en Directo ( Barrio Fino Live ), whose live material (and with Snoop Dogg in " Gangsta Zone ") were labeled explicit. Snoop Dogg and Daddy Yankee filmed
324-402: A campaign against underground music by confiscating cassette tapes from music stores under penal obscenity codes, levying fines and demonizing rappers in the media. Bootleg recordings and word of mouth became the primary means of distribution for this music until 1998, when it coalesced into modern reggaeton. The genre's popularity increased when it was discovered by international audiences during
405-498: A competition for contestants to come up with their own challenges. If their challenge was accepted by the radio DJ, they were given the opportunity to complete it to win the tickets. A female listener offered to do "anything including licking whipped cream out of a human anus" to win tickets to the Mysteryland EDM festival. Hip took the woman up on the proposal - in the middle of his show. On 17 December 2014, she completed
486-544: A demographic of individuals aged 12 to 30 years old. The format of Los 40 is characterized by a youthful and dynamic style, incorporating a casual language that appeals to a young audience. The station emphasizes both music and musical information, as well as the presentation of songs. Los 40 can be accessed through FM dials, national DTT broadcasting, streaming services, and mobile applications. LOS40 stations are broadcast in: Argentina , Chile , Colombia , Costa Rica , Ecuador , Spain , Guatemala , Mexico , Panama and
567-454: A direct connection between the different Los 40 stations in Spain and Latin America. Reggaeton Reggaeton ( UK : / ˈ r ɛ ɡ eɪ t oʊ n , ˌ r ɛ ɡ eɪ ˈ t ɒ n / , US : / ˌ r ɛ ɡ eɪ ˈ t oʊ n , ˌ r eɪ ɡ -/ ) is a modern style of popular and electronic music that originated in Panama during the late 1980s, and which rose to prominence in
648-622: A hit single, " Oye Mi Canto ". Daddy Yankee released Barrio Fino and a hit single, " Gasolina ", opening the door for reggaeton globally. Tego Calderón recorded the singles "Pa' Que Retozen" and "Guasa Guasa". Don Omar was popular, particularly in Europe, with " Pobre Diabla " and " Dale Don Dale ". Other popular reggaeton artists include Tony Dize , Angel & Khriz , Nina Sky , Dyland & Lenny , RKM & Ken-Y , Julio Voltio , Calle 13 , Héctor el Father , Wisin & Yandel and Tito El Bambino . In late 2004 and early 2005, inspired by
729-405: A market dominated by mixing Latin trap and reggaeton followed by a new minimalist dembow rhythm. For example, songs such as "Adictiva" by Daddy Yankee and Anuel AA, "Asesina" by Brytiago and Darell, "Cuando Te Besé" by Becky G and Paulo Londra, "No Te Veo" by Casper Magico and many other songs have been made in this style. The dembow riddim was created by Jamaican dancehall producers during
810-509: A mostly-male genre, the number of women artists has been a slowly increasing and include the " Queen of Reggaeton ", Ivy Queen , Mey Vidal , K-Narias , Adassa , La Sista and Glory . Sandungueo , or perreo , is a dance associated with reggaeton which emerged during the early 1990s in Puerto Rico. It focuses on grinding , with one partner facing the back of the other (usually male behind female). Another way of describing this dance
891-442: A music program on Cadena SER 's Radio Madrid. In 1965, Spain's Ministry of Information and Tourism mandated FM station launches, leading to a focus on music programming due to production costs. The following year, Rafael Revert was tasked by Cadena SER to create a music show for a younger audience, resulting in the creation of the 40 Principales chart. The first show aired on 18 July 1966, with " Monday, Monday " by The Mamas &
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#1732797933317972-410: A music video for his single "TE CONOCI BAILANDO", which featured several homoerotic images including several shirtless men, locker room interactions and guys twerking in front of urinals. He challenged what is expected from traditional reggaeton music visuals by having gay men be the object of desire rather than women. The music video has amounted 2 million views on YouTube as of October 2023. Despite
1053-482: Is "back-to-front", where the woman presses her rear into the pelvis of her partner to create sexual stimulation. Since traditional couple dancing is face-to-face (such as square dancing and the waltz), reggaeton dancing initially shocked observers with its sensuality but was featured in several music videos. It is also known as daggering , grinding or juking in the English-speaking areas of the U.S. Over
1134-425: Is a basic building block, a skeletal sketch in percussion. In Reggaeton 'dembow' also incorporates identical Jamaican riddims such as Bam Bam, Hot This Year, Poco Man Jam, Fever Pitch, Red Alert, Trailer Reloaded and Big Up riddims, and several samples are often used. Some reggaeton hits incorporate a lighter, electrified version of the riddim. Examples are " Pa' Que la Pases Bien " and " Quiero Bailar ", which uses
1215-527: Is a fairly widespread genre within Spain . For years it has topped the list as the most listened to musical genre in the Iberian country. Reggaeton arrived in Spain due to the large immigration flows of the 2000s and today it is a genre that is quite integrated into Spanish society, which also has its own exponents of the genre such as Enrique Iglesias , Rosalía , Ana Mena , Lola Índigo and Juan Magán . In
1296-505: Is determined by the station's listeners through their active participation. Listeners can cast their votes for their favorite songs either via telephone calls or through the Los 40 website. While web voting is free and allows up to five votes per week for different songs, it is limited to songs already on the list. In contrast, telephone voting, previously the primary method before the shift to digital, allows listeners to vote for candidates to enter
1377-532: Is operated in various Spanish-speaking countries by PRISA Radio . It is recognized as the first thematic radio station in Spain, with an audience of almost three million listeners. Originating as a music show at Radio Madrid (now Cadena SER ) in 1966, it transitioned into an independent radio station in 1979. Thanks to the success of the program and the increase in the number of FM stations and receivers, Los 40 gradually expanded its daily broadcast duration, eventually reaching 24 hours of daily broadcasting in 1979 on
1458-418: Is referred to as her legal name "Villana". Villana has spoken on her experience confronting the barriers for queer and trans people in the reggaeton and urban industry; she says, "all of these cis male artists, who are very close, aren't going to collaborate with a trans woman. There are very few. We can count them on one hand." In 2023 Young Miko, a queer trap and reggaeton artist from Puerto Rico, charted in
1539-493: Is the first time reggaeton was sung in the Chinese languages of Mandarin and Hakka and accompanied by traditional Chinese instruments like the erhu , pipa and guzheng , creating a fusion of reggaeton and traditional Chinese musical styles. Reggaeton has traditionally been male dominated and heteronormative , known to "reinforce the most unpleasant aspects of machismo ". The genre began to accept queer and trans artists into
1620-714: The Billboard 200 chart. It peaked at number one on the Top Latin Albums chart, number three on Billboard's Top Soundtracks and number six on the Top Rap Albums chart. In 2009, Wisin & Yandel's La Revolución debuted at number seven on the Billboard 200, number one on the Top Latin Albums and number three on the Top Rap Albums charts. By 2008, Reggaeton was the "biggest-selling genre of Latin music" and one of its artists, Tego Calderon,
1701-677: The Dominican Republic . The stations predominantly play contemporary hit music in Spanish and English contemporary hit music, featuring a mix of American, Latin American, Pan-European, and British artists. The music selection varies by region, with stations in Mexico and Panama stations focusing more on European and English-language music, whereas Chile and Costa Rica feature more reggaeton and bachata . Los 40 Principales began as
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#17327979333171782-469: The Fugees , became "the most popular song in the genre's history", with "the dembow beat in the background, the trumpet sample of Jerry Rivera's "Amores como el nuestro" in the chorus, the obvious salsa influence." In June 2007, Daddy Yankee's El Cartel III: The Big Boss set a first-week sales record for a reggaeton album, with 88,000 copies sold. It topped the Top Latin Albums and Top Rap Albums charts,
1863-807: The Fundéu BBVA and the Academia Puertorriqueña de la Lengua Española recommend the spelling reguetón , as it conforms more closely with traditional Spanish spelling rules . Often mistaken for reggae or reggae en Español , reggaeton is a younger genre that originated in the late 1980s in Panama and was later popularized in Puerto Rico. It had its origins in what was known as rap y reggae "underground" music, due to its circulation through informal networks and performances at unofficial venues. DJ Playero and DJ Nelson were inspired by hip hop and dancehall to produce " riddims ",
1944-642: The Latin music market from recording labels in the United States. Julyssa Lopez of The Washington Post stated that the successes of "Despacito" and J Balvin's " Mi Gente " is "the beginning of a new Latin crossover era." Stephanie Ho of Genius website wrote that "the successes of 'Despacito' and 'Mi Gente' could point to the beginning of a successful wave for Spanish-language music in the US." Ho also stated that "as 'Despacito' proves, fans don't need to understand
2025-506: The PRISA group. It first began as a musical programme called Los 40 Principales in Madrid, from Cadena SER. After the program finished airing on 10 stations in the chain. At first, it lasted only two hours, then four, and then eight hours, when the program was transferred to the weekly edition on Saturday. The program was recorded and sent to all Cadena SER stations for broadcast, all at once, at
2106-590: The Philippines , reggaeton artists primarily use the Filipino language instead of Spanish or English . One example of a popular local reggaeton act is Zamboangueño duo Dos Fuertes, who had a dance hit in 2007 with "Tarat Tat", and who primarily uses the Chavacano language in their songs. In 2020, Malaysian rapper Namewee released the single and music video "China Reggaeton" featuring Anthony Wong . It
2187-448: The "40 Style," as FM radio was less commonly used at the time. On Saturday afternoons, Onda Media stations broadcast eight hours of "Los 40," during which listeners could vote for the number one song. In 1979, 40 Principales became a dedicated radio network. The network started satellite broadcasts across Spain in 1985 and expanded into Latin America in the 2000s. In 1990, the chart show extended to television through Canal+ followed by
2268-651: The 1987–1988 season, constituted as radio station, Cadena 40 Principales, now independent of the Cadena SER, but still under the control of PRISA Group, who owns both chains. Top 40 Waves received the award in the category National Radio in 1985. In 1998 both received Ondas Awards for Best Presenter Joaquin Luqui Musical Program and the 40 to 1 for Best TV Specialist Program. The program Your place or mine got in 2000 Ondas Award Most Innovative Radio Program, original and for their service to society. In 2004,
2349-416: The 1990s, Ivy Queen 's 1996 album En Mi Imperio , DJ Playero 's Playero 37 (introducing Daddy Yankee) and The Noise: Underground , The Noise 5 and The Noise 6 were popular in Puerto Rico and the Dominican Republic . Don Chezina , Tempo , Eddie Dee , Baby Rasta & Gringo and Lito & Polaco were also popular. The name "reggaeton" became prominent during the early 2000s, characterized by
2430-497: The 2010s, several new award categories (focusing on reggaetón and Latin music) were unveiled at various American music awards shows, notably the English-language American Music Awards , Billboard Music Awards , Grammy Awards , and MTV Video Music Awards . There are several versions about the origin of the word reggaeton. El General 's representative Michael Ellis is said to have originated
2511-653: The Billboard Hot 100 with her single "Classy 101". In the same year, she was featured on Spanish rapper Bad Gyal's "Chulo Pt2", along with Tokischa , a queer Dembow singer; as of October 2023, the song has over 100 million views on YouTube. In the start of her career, Young Miko grew a local following in Puerto Rico releasing music independently on SoundCloud , but gained national visibility after Bad Bunny invited her on stage during his Un Verano Sin Ti tour. In June 2023, reggaeton artist, La Cruz, from Venezuela released
Los 40 Music Awards - Misplaced Pages Continue
2592-468: The FM the tune a minority and Saturday afternoons Medium Wave stations emit eight hours of "Los 40" where listeners could choose the number 1. Thanks to the success of the program, and increased FM transmitters and receivers, Los 40 Principales daily duration was increased until 1979, where it became a 24-hour standalone radiofórmula, still belonging to the Cadena SER. In 1985 began broadcasting via satellite and in
2673-649: The Liquid riddim. Since 2018 a new variation of the Dembow rhythm has emerged; Starting with Te Bote , a sharper minimalist Dembow has become a stable of Reggaeton production which has allowed for more syncopated rhythmic experiments. Reggaeton lyrical structure resembles that of hip hop . Although most reggaeton artists recite their lyrics rapping (or resembling rapping) rather than singing , many alternate rapping and singing. Reggaeton uses traditional verse-chorus-bridge hip hop structure. Like hip hop, reggaeton songs have
2754-608: The Ondas Award for radio innovation in 2004. In 2010, Frank Blanco was awarded the Golden Antenna by the Federation of Spanish Radio and Television Associations. In 2013, "Yu: No te pierdas nada" won the Ondas Award for radio innovation. In September 2015, Los 40 launched the "40 Global Show," a new program broadcast in 11 countries, featuring global music news presented by Tony Aguilar. This program also established
2835-461: The Papas topping the inaugural chart. Initially, it was broadcast on 10 stations within the network. The program's duration expanded over time, starting with two hours, then increasing to four hours, and eventually to eight hours when it transitioned to a weekly edition on Saturdays. The program was pre-recorded and distributed to Cadena SER stations across Spain, which broadcast it simultaneously at
2916-455: The Papas , which topped the chart on 18 July 1966. Since then, the list has seen thousands of songs reach the number one spot, each reflecting the changing tastes and trends over the decades. During the last 17 years, the songs that have been number 1 the most times on Los 40 in each year are: In December 2014, DJ Paul Hip asked listeners of 40 Principales Chile what they would do for free music concert festival tickets. The radio station hosted
2997-428: The United States . The success of the song and its remix version led Daddy Yankee to become the most listened-to artist worldwide on the streaming service Spotify on 9 July 2017, being the first Latin artist to do so. He later became the fifth most listened-to male artist and the sixth overall of 2017 on Spotify. In June 2017, "Despacito" was cited by Billboard ' s Leila Cobo as the song that renewed interest in
3078-404: The act live on air. Hip then proceeded to invite listeners of the radio station to kiss the woman who had just licked whipped cream from his anus to win tickets of their own. The radio station's production team tweeted an uncensored image of the act, which went viral over Twitter and caused controversy, with Twitter followers calling the act "misogynist and humiliating" and questioning
3159-419: The agreed time. Due to the success of the program, especially among young people, more and more hours of programming copaba and began to create his own style, the "Style 40" based on a language agile, dynamic, youthful, casual, for a very young audience where they compete in important music, music information and how to present the album. Wave Media was critical to convey that "Style 40" because we must not forget,
3240-600: The alarm Anda Ya! received the Innovation Award to radio waves. In 2010, Frank White was awarded the Gold Antenna Federation of Radio and Television Spain1. Los 40 Los 40 (stylized as LOS40, formerly Los 40 Principales , Spanish : Los Cuarenta ) is a Spanish Top 40 -themed music radio station that broadcasts current and recent music, primarily focusing on genres such as pop, dance, electropop, Electro Latin, and Reggaeton. The brand
3321-839: The channel in December 2007 from home and car receivers, it can still be streamed from the XM Satellite Radio website. Reggaeton is the foundation of a Latin-American commercial-radio term, hurban , a combination of "Hispanic" and "urban" used to evoke the musical influences of hip hop and Latin American music. Reggaeton, which evolved from dancehall and reggae, and with influences from hip hop has helped Latin-Americans contribute to urban American culture and keep many aspects of their Hispanic heritage. The music relates to American socioeconomic issues, including gender and race, in common with hip hop. As in Latin America, reggaeton
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3402-485: The chart. Historically, voting also involved sending Premium SMS messages, a method used until 26 May 2012. Now, the top song and the complete updated list are revealed every Saturday from 10:00 AM to 2:15 PM on the Del 40 al 1 program. This show is broadcast live across all Los 40 radio stations and streamed on los40.com, hosted by Tony Aguilar . The very first number one song on Los 40 was "Monday Monday" by The Mamas &
3483-546: The creation of dembow. At its heart is the 3+3+2 ( tresillo ) rhythm, complemented by a bass drum in 4/4 time. The riddim was first highlighted by Shabba Ranks in " Dem Bow ", from his 1991 album Just Reality . To this day, elements of the song's accompaniment track are found in over 80% of all reggaeton productions. During the mid-1980s, dancehall music was revolutionized by the electronic keyboard and drum machine; subsequently, many dancehall producers used them to create different dancehall riddims. Dembow's role in reggaeton
3564-431: The dembow beat. It was coined in Puerto Rico to describe a unique fusion of Puerto Rican music. Reggaeton is currently popular throughout Latin America. It increased in popularity with Latino youth in the United States when DJ Joe and DJ Blass worked with Plan B and Sir Speedy on Reggaeton Sex , Sandunguero and Fatal Fantasy . In 2004, reggaeton became popular throughout the United States and Europe. Tego Calderón
3645-403: The designated time. The success of "Los 40 Principales," particularly among young audiences, led to an increase in programming hours and the development of its unique style, known as the "40 Style." This style is characterized by a youthful, casual language that emphasizes both music and musical information, as well as the presentation of songs. The use of Onda Media was crucial for transmitting
3726-469: The early 2000s. The new genre, simply called "underground" and later " perreo ", had explicit lyrics about drugs, violence, poverty, friendship, love and sex. These themes, depicting the troubles of inner-city life, can still be found in reggaeton. "Underground" music was recorded in marquesinas (or carports ) and at public housing complexes such as Villa Kennedy, and Jurutungo, often by creators using second-hand recording equipment. Despite that,
3807-519: The fact that Brazil is a Portuguese-speaking country, which has historically led it to become more isolationist than other Latin American countries in the musical scene. The musical rhythm only became popular in the country when it reached other markets, like the American. The genre is now overcoming the obstacle of language. Some of the biggest names in the Brazilian music market have partnered with artists from other Latin American countries and explored
3888-483: The first reggaeton album to do so on the latter. The album peaked at number nine on the Billboard 200, the second-highest reggaeton album on the mainstream chart. The third-highest-ranking reggaeton album was Wisin & Yandel 's Wisin vs. Yandel: Los Extraterrestres , which debuted at number 14 on the Billboard 200 and number one on the Top Latin Albums chart later in 2007. In 2008 Daddy Yankee soundtrack to his film, Talento de Barrio , debuted at number 13 on
3969-506: The first reggaeton tracks. As Caribbean and African-American music gained momentum in Puerto Rico, reggae rap in Spanish marked the beginning of the Boricua underground and was a creative outlet for many young people. This created an inconspicuous-yet-prominent underground youth culture which sought to express itself. As a youth culture existing on the fringes of society and the law, it has often been criticized. The Puerto Rican police launched
4050-550: The genre has become part of popular culture, including a 2006 Pepsi commercial with Daddy Yankee and PepsiCo's choice of Ivy Queen as musical spokesperson for Mountain Dew. Other examples of greater acceptance in Puerto Rico are religiously- and educationally-influenced lyrics; Reggae School is a rap album produced to teach math skills to children, similar to School House Rock . Reggaeton expanded when other producers, such as DJ Nelson and DJ Eric, followed DJ Playero . During
4131-535: The government went a step further; they banned the "aggressive, sexually explicit and obscene messages of reggaeton" from radio and television, as well as performances by street musicians. The first name of reggaeton in Brazil was the Señores Cafetões group, who became known in 2007 with the track "Piriguete" - which at the time was mistaken by Brazilians for hip hop and Brazilian funk because reggaeton
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#17327979333174212-489: The hybrid Cubaton . Two bands credited with popularizing Cubaton are Máxima Alerta (founded in 1999) and Cubanito 20.02 . The former is notable for fusing Cubaton with other genres, such as son Cubano , conga , cumbia , salsa , merengue , and Cuban rumba , as well as styles and forms such as rap and ballads , whereas the latter's music is influenced more by Jamaican music. The government of Cuba imposed restrictions on reggaeton in public places in 2012. In March 2019,
4293-509: The language in order to enjoy the music", referring to the worldwide success of the song, including various non-Spanish-speaking countries. In April 2018, "Te Boté" was released by Nio Garcia, Casper Magico, Darell , Ozuna , Bad Bunny and Nicky Jam . It reached number one on the Billboard Hot Latin Songs chart. It currently has over 1.8 billion views on YouTube. Many artists began to mark strong commercial trends in
4374-463: The late 1980s and early 1990s. Dembow consists of a kick drum, kickdown drum, palito, snare drum, timbal, timballroll and (sometimes) a high-hat cymbal. Dembow's percussion pattern was influenced by dancehall and other West Indian music ( soca , calypso and cadence ); this gives dembow a pan-Caribbean flavor. Steely & Clevie , creators of the Poco Man Jam riddim, are usually credited with
4455-503: The late 1990s and early 2000s through a plethora of Puerto Rican musicians. It has evolved from dancehall , with elements of hip hop , Latin American , and Caribbean music . Vocals include toasting / rapping and singing , typically in Spanish. Reggaetón, today, is regarded as one of the most popular music genres worldwide; it is the top music genre among the Spanish-speaking Caribbean nations and one of
4536-795: The launch of 40 Principales TV in 1998. This channel continued until its closure in September 2017. From 1992 to 1998, Los 40 hosted Game 40 , a weekly video game show in Spain. Airing on Sunday evenings, the show was initially hosted by Juan Luis Ferrer before Guillem Caballé took over, infusing the program with a dynamic and entertaining style. Caballé, along with co-hosts Manuel Martín Vivaldi, Ángel Ortiz, and Carlos Ulloa, presented segments that included game reviews, news, and comedy, all interspersed with music from video game and anime soundtracks. Despite competition from sports programs, it garnered significant listenership. The number one song on Los 40's weekly hit list holds significant importance, as it
4617-405: The mainstream after Bad Bunny publicly voiced his allyship to the queer community through challenging gender norms and homophobic notions. New generation artists like Villano Antillano , Young Miko , La Cruz and others have been challenging the stereotypes and values traditionally associated with the genre. In 2022 Villano Antillano, a trans-femme rap/reggaeton artist from Puerto Rico, broke
4698-833: The most notable. Bobby "Digital" Dixon 's " Dem Bow " production was played in clubs. Underground music was not originally intended to be club music. In South Florida, DJ Laz and Hugo Diaz of the Diaz Brothers were popularizing the genre from Palm Beach to Miami. Underground music in Puerto Rico was harshly criticized. In February 1995, there was a government-sponsored campaign against underground music and its cultural influence. Puerto Rican police raided six record stores in San Juan, hundreds of cassettes were confiscated and fines imposed in accordance with Laws 112 and 117 against obscenity. The Department of Education banned baggy clothing and underground music from schools. For months after
4779-530: The movement as a social nuisance. During the mid-1990s, the Puerto Rican police and National Guard confiscated reggaeton tapes and CDs to get "obscene" lyrics out of the hands of consumers. Schools banned hip hop clothing and music to quell reggaeton's influence. In 2002, Senator González led public hearings to regulate the sexual "slackness" of reggaeton lyrics. Although the effort did not seem to negatively affect public opinion about reggaeton, it reflected
4860-682: The negative reactions and assured their fans the contest's only purpose was to have fun, and not to hurt or demean anyone. LOS40 has previously operated in Nicaragua and Paraguay, where it was replaced by La Buenísima and an evangelical radio station, respectively. Los 40 has received multiple accolades throughout its history. In 1985, it was awarded the Ondas Award in the National Radio category. Prior to this, in 1982, Pepe Cañaveras also received an Ondas Award. In 1998, Joaquín Luqui
4941-484: The new radiofórmula 40 stations, still part of Cadena SER. In 1985, Los 40 began broadcasting via satellite. During the 1987-1988 season, Los 40 became an independent radio station known as Cadena 40, while still under the control of Grupo PRISA , the parent company of both Cadena 40 and Cadena SER. Los 40 also operates in ten other countries, establishing its presence as a significant international music radio station in Spain and Latin America. The station primarily targets
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#17327979333175022-742: The past decade, reggaeton has received mainstream recognition in the Spanish-speaking Caribbean, where the genre originated from, including Puerto Rico , Cuba , Panama , the Dominican Republic , Colombia and Venezuela , where it is now regarded as one of the most popular music genres. Reggaeton has also seen increased popularity in the wider Latin America region, including in Mexico , Honduras , Guatemala , Nicaragua , Costa Rica , El Salvador , Argentina , Chile , Uruguay , Ecuador and Peru . In Cuba, reggaeton came to incorporate elements of traditional Cuban music , leading to
5103-692: The popularity of the genre, reggaeton has also attracted criticism due to its constant references to sexual and violent themes, similar to those of hip-hop. Mexican singer-songwriter Aleks Syntek made a public post on social media complaining that such music was played at Mexico City's airport in the morning with children present. By 2019, other singers who expressed dismay over the genre included vallenato singer Carlos Vives and Heroes Del Silencio singer Enrique Bunbury . That same year, some activists stated that reggaeton music gives way to misogynistic and sadistic messages. Some reggaeton singers have decided to counteract such accusations. One notable example
5184-775: The primary modern genres within the Spanish-language music industry. Seemingly endless artists from the Caribbean have risen to fame ( Puerto Rico , Panamá , Dominican Republic , Cuba , Colombia ). Argentina has seen a modern surge in young artists inspired by the reggaetón style, fusing their music with Spanish rap verses, trapetón and R&B-style vocals (such as the "Los Del Espacio", including LIT killah , Tiago PZK , Duki , Emilia , and María Becerra , as well as Argentine pop star Tini ). Several established, world-famous performers—notably Puerto Rican-American Jennifer Lopez and Shakira from Colombia—have embraced
5265-534: The quality of the cassettes was good enough to help increase their popularity among Puerto Rican youth. The cassettes were sold or distributed on the streets from the trunks of cars. The availability and quality of the cassettes led to reggaeton's popularity, which crossed socioeconomic barriers in the Puerto Rican music scene. The most popular cassettes in the early 1990s were DJ Negro's The Noise I and II and DJ Playero's 37 and 38. Gerardo Cruet, who created
5346-487: The raids local media demonized rappers, calling them "irresponsible corrupters of the public order." In 1995, DJ Negro released The Noise 3 with a mockup label reading, "Non-explicit lyrics". The album had no cursing until the last song. It was a hit, and underground music continued to seep into the mainstream. Senator Velda González of the Popular Democratic Party and the media continued to view
5427-405: The record as "the first transwoman to hit number 50 on Spotify" with Villano Antillano: Bzrp Music Sessions, Vol. 51 in collaboration with producer Bizarrap . She began her music career as a male-presenting person under the artist name "Villano Antillano" and later decided to "step into [her] femininity" and transition. She has since kept her original artist name, but identifies as non-binary and
5508-548: The recordings, spread the genre from the marginalized residential areas into other sectors of society, particularly private schools. By the mid-1990s, "underground" cassettes were being sold in music stores. The genre caught on with middle-class youth, then found its way into the media. By this time, Puerto Rico had several clubs dedicated to the underground scene; Club Rappers in Carolina and PlayMakers in Puerto Nuevo were
5589-454: The rest of Europe , Reggaeton is less popular in Europe than in Latin America, however it attracts Latin American immigrants. A Spanish media custom, "La Canción del Verano" ("The Song of the Summer"), in which one or two songs define the season's mood, was the basis of the popularity of reggaeton songs such as "Baila Morena" by Héctor & Tito and Daddy Yankee 's "Gasolina" in 2005. In
5670-405: The rhythm. The New York–based rapper N.O.R.E. , also known as Noreaga, produced Nina Sky 's 2004 hit " Oye Mi Canto ", which featured Tego Calderón and Daddy Yankee, and reggaeton became popular in the U.S. Daddy Yankee then caught the attention of many hip-hop artists with his song " Gasolina ", and that year XM Radio introduced its reggaeton channel, Fuego (XM) . Although XM Radio removed
5751-409: The station's ethics and journalistic integrity. The radio station later issued an apology saying they were sorry if they had offended their audience and they probably should not have accepted such challenge, but assured it was completely "voluntary and even suggested by the participant" in a contest that was open to what ever each contestant wanted to do. The radio station deleted the tweet promptly after
5832-415: The style, recording numerous duets and collaborations with top reggaetoneros . Several other emerging international artists are seeing success in the genre as well, including Catalán - Spanish singer Bad Gyal (from Barcelona ) and trilingual Brazilian star Anitta (from Rio de Janeiro ). Mexican-American singer Becky G (from Los Angeles, California ) has experienced huge success in recent years, as
5913-923: The success of "Gasolina", Shakira collaborated with Alejandro Sanz to record " La Tortura " and "La Tortura – Shaketon Remix" for her album, Fijación Oral Vol. 1 , further popularizing reggaeton. Four reggaeton songs were sung at the 2005 MTV Video Music Awards : by Don Omar (" Dile "), Tego Calderón, Daddy Yankee, and Shakira with Sanz – the first time any reggaeton song was performed on that stage. Musicians began to incorporate bachata into reggaeton, with Ivy Queen releasing singles (" Te He Querido, Te He Llorado " and "La Mala") featuring bachata's signature guitar sound, slower, romantic rhythms and emotive singing style. Daddy Yankee's " Lo Que Paso, Paso " and Don Omar's "Dile" are also bachata-influenced. In 2005 producers began to remix existing reggaeton music with bachata, marketing it as bachaton : "bachata, Puerto Rican style". In May 2006, Don Omar's King of Kings
5994-498: The term, adding the -ton suffix to "make the word big." One of them states that the word reggaeton emerged in 1994 when Daddy Yankee mentioned it for the first time while freestyling on the mixtape "Playero 34." Another version suggests that it appeared the following year when DJ Erick released the album titled "Reggaetón Live Vol.1," abbreviating the words reggae and maratón (marathon). The spellings reggaeton and reggaetón are common, although prescriptivist sources such as
6075-635: The unease of the government and the upper social classes with what the music represented. Because of its often sexually-charged content and its roots in poor, urban communities, many middle- and upper-class Puerto Ricans found reggaeton threatening, "immoral, as well as artistically deficient, a threat to the social order, apolitical". Despite the controversy, reggaeton slowly gained acceptance as part of Puerto Rican culture — helped, in part, by politicians including González who began to use reggaeton in election campaigns to appeal to younger voters in 2003. Puerto Rican mainstream acceptance of reggaeton has grown and
6156-496: The video for "Gangsta Zone" in Torres Sabana housing projects in Carolina, Puerto Rico on January 27, 2006. Shot in grayscale , Daddy Yankee said the video depicts "the real way we live on the island". Artists such as Alexis & Fido circumvent radio and television censorship by sexual innuendo and lyrics with double meanings . Some songs have raised concerns about their depiction of women. Although reggaeton began as
6237-428: Was honored with the Ondas Award for Best Music Program Presenter, and the program "Del 40 al 1" won the Ondas Award for Best Specialized Television Program. In 2000, the program "En tu casa o en la mía" won the Ondas Award for the most innovative and original radio program and for its service to society. In 2003, Juanma Ortega received the Golden Antenna as the presenter of the morning show "Anda ya!", which also received
6318-500: Was receiving airplay in the U.S., and the music was popular among youth. Daddy Yankee's El Cangri.com became popular that year in the country, as did Héctor & Tito . Luny Tunes and Noriega 's Mas Flow , Yaga & Mackie 's Sonando Diferente , Tego Calderón's El Abayarde , Ivy Queen's Diva , Zion & Lennox 's Motivando a la Yal and the Desafío compilation were also well received. Rapper N.O.R.E. released
6399-400: Was still a genre almost unknown in the country. In Brazil, this musical genre only reached a reasonable popularity around the middle of the decade of 2010. The first great success of the genre in the country was the song "Yes or no" by Anitta with Maluma . One of the explanations for reggaeton has not reached the same level of popularity that exists in other Latin American countries is due to
6480-568: Was the highest-ranking reggaeton LP to date on the U.S. charts, debuting atop the Top Latin Albums chart and peaking at number seven on the Billboard 200 chart. Omar's single, "Angelito", topped the Billboard Latin Rhythm Radio Chart. He broke Britney Spears ' in-store-appearance sales record at Downtown Disney's Virgin music store. That same year, Shakira 's " Hips Don't Lie ", featuring Wyclef Jean of
6561-421: Was using it to describe and encourage black pride . In 2017, the music video for " Despacito " by Luis Fonsi featuring Daddy Yankee reached one billion views in less than three months. From January 2018 to November 2020, the music video was the most viewed YouTube video of all-time. With its 3.3 million certified sales plus track-equivalent streams, "Despacito" became one of the best-selling Latin singles in
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