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85-495: The Codex covers the history of Mexico between 1168–1607. The first date written in the manuscript is 1576, on the frontispiece. The latest date written is 1607. It appears that various Nahuatl-speaking authors worked on it over that time. It is not known where the codex was during most of the 17th century, or indeed until Italian historian and ethnographer of the New World, Lorenzo Boturini Benaduci , added it to his collection in

170-467: A "natural" setting, ethnology yields insights into the practical applications of a product or service. It is one of the best ways to identify areas of friction and improve overall user experience. Companies make increasing use of ethnographic methods to understand consumers and consumption, or for new product development (such as video ethnography ). The Ethnographic Praxis in Industry (EPIC) conference

255-523: A code of ethics, stating: Anthropologists have "moral obligations as members of other groups, such as the family, religion, and community, as well as the profession". The code of ethics notes that anthropologists are part of a wider scholarly and political network, as well as human and natural environment, which needs to be reported on respectfully. The code of ethics recognizes that sometimes very close and personal relationship can sometimes develop from doing ethnographic work. The Association acknowledges that

340-474: A descendant of the rulers of Texcoco . Ixtlilxotchitl bequeathed these documents to Don Carlos de Sigüenza y Góngora . The collection was confiscated by Viceroy Pedro Cebrián y Agustín at the time of Boturini's arrest in 1743. It was deposited in the office of the secretary of the viceroyalty. The documents were neglected there for years and suffered considerable pilferage. The subsequent viceroy, Juan Francisco de Güemes, 1st Count of Revillagigedo , granted

425-407: A leading social scientist, data collection methods are meant to capture the "social meanings and ordinary activities" of people (informants) in "naturally occurring settings" that are commonly referred to as "the field". The goal is to collect data in such a way that the researcher imposes a minimal amount of personal bias in the data. Multiple methods of data collection may be employed to facilitate

510-521: A mainstay of ancient historiography . Tacitus has ethnographies in the Agricola , Histories , and Germania . Tacitus' Germania "stands as the sole surviving full-scale monograph by a classical author on an alien people." Ethnography formed a relatively coherent subgenre in Byzantine literature. While ethnography ("ethnographic writing") was widely practiced in antiquity, ethnography as

595-501: A particular religious group they are interested in studying; or they may even inhabit a familial role in a community they are staying with. Robert M. Emerson, Rachel Fretz, and Linda Shaw summarize this idea in their book Writing Ethnographic Field Notes using a common metaphor: “the fieldworker cannot and should not attempt to be a fly on the wall.” Ybema et al. (2010) examine the ontological and epistemological presuppositions underlying ethnography. Ethnographic research can range from

680-522: A place to live and financial support, and got the Council of the Indies to reconsider his case. Boturini was absolved. The king named him royal chronicler of the Indies, ordered that his collection be returned to him, and extended an invitation for him to return to New Spain. Boturini, however, declined to return to New Spain, and his collection was never restored. It appears that he was granted recompense and

765-597: A professor of history and geography. Whilst involved in the expedition, he differentiated Völker-Beschreibung as a distinct area of study. This became known as "ethnography", following the introduction of the Greek neologism ethnographia by Johann Friedrich Schöpperlin and the German variant by A. F. Thilo in 1767. August Ludwig von Schlözer and Christoph Wilhelm Jacob Gatterer of the University of Göttingen introduced

850-399: A realist perspective, in which behavior is observed, to a constructivist perspective where understanding is socially constructed by the researcher and subjects. Research can range from an objectivist account of fixed, observable behaviors to an interpretive narrative describing "the interplay of individual agency and social structure." Critical theory researchers address "issues of power within

935-550: A refined output for various purposes. A modern example of this technology in application, is the use of captured audio in smart devices, transcribed to issue targeted adverts (often reconciled vs other metadata, or product development data for designers. Digital ethnography comes with its own set of ethical questions, and the Association of Internet Researchers ' ethical guidelines are frequently used. Gabriele de Seta's paper "Three Lies of Digital Ethnography" explores some of

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1020-446: A region, winks remained meaningful in the same way. In this way, cultural boundaries of communication could be explored, as opposed to using linguistic boundaries or notions about the residence. Geertz, while still following something of a traditional ethnographic outline, moved outside that outline to talk about "webs" instead of "outlines" of culture. Within cultural anthropology, there are several subgenres of ethnography. Beginning in

1105-475: A relationship that allows for a more personal and in-depth portrait of the informants and their community. These can include participant observation, field notes, interviews and surveys, as well as various visual methods. Interviews are often taped and later transcribed, allowing the interview to proceed unimpaired of note-taking, but with all information available later for full analysis. Secondary research and document analysis are also used to provide insight into

1190-486: A science ( cf. ethnology ) did not exist in the ancient world. There is no ancient term or concept applicable to ethnography, and those writers probably did not consider the study of other cultures as a distinct mode of inquiry from history. Gerhard Friedrich Müller developed the concept of ethnography as a separate discipline whilst participating in the Second Kamchatka Expedition (1733–43) as

1275-584: A stipend to work on his projected history of the colony. In Madrid he wrote a history of ancient Mexico, unpublished at the time of his death in 1755. The library at the Basílica de Nuestra Señora de Guadalupe is named for him. The collection was formed between 1736 and 1744, to serve as the basis of a projected Historia de América Septentrional . It consisted of many valuable documents, the majority of them of Indian provenance. Among these were hieroglyphic paintings that had belonged to Juan de Alva Ixtlilxochitl,

1360-492: Is Jaber F. Gubrium's pioneering ethnography on the experiences of a nursing home, Living and Dying at Murray Manor . Major influences on this development were anthropologist Lloyd Warner , on the Chicago sociology faculty, and to Robert Park 's experience as a journalist. Symbolic interactionism developed from the same tradition and yielded such sociological ethnographies as Shared Fantasy by Gary Alan Fine , which documents

1445-463: Is a branch of anthropology and the systematic study of individual cultures . Ethnography explores cultural phenomena from the point of view of the subject of the study. Ethnography is also a type of social research that involves examining the behavior of the participants in a given social situation and understanding the group members' own interpretation of such behavior. As a form of inquiry, ethnography relies heavily on participant observation —on

1530-422: Is a document written about a particular people, almost always based at least in part on emic views of where the culture begins and ends. Using language or community boundaries to bound the ethnography is common. Ethnographies are also sometimes called "case studies". Ethnographers study and interpret culture, its universalities, and its variations through the ethnographic study based on fieldwork . An ethnography

1615-423: Is a fundamental methodology in cultural ecology, development studies, and feminist geography. In addition, it has gained importance in social, political, cultural, and nature-society geography. Ethnography is an effective methodology in qualitative geographic research that focuses on people's perceptions and experiences and their traditionally place-based immersion within a social group. According to John Brewer ,

1700-528: Is a specific kind of written observational science which provides an account of a particular culture, society, or community. The fieldwork usually involves spending a year or more in another society, living with the local people and learning about their ways of life. Ruth Fulton Benedict uses examples of Enthrotyhy in her serious of field work that began in 1922 of Serrano, of the Zuni in 1924, the Cochiti in 1925 and

1785-557: Is an annals account of the Mexica of Tenochtitlan , beginning with their migration out of Aztlan in the year 1 Flint, correlated to 1168 in the manuscript. It includes the foundation of Tenochtitlan, and the cataclysmic events of the conquest-era, including the smallpox epidemic after the arrival of the conquistadors , and the massacre at the temple in Tenochtitlan in 1520. James Lockhart has published an English translation of

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1870-508: Is another field which prominently features ethnographies. Urban sociology , Atlanta University (now Clark-Atlanta University), and the Chicago School , in particular, are associated with ethnographic research, with some well-known early examples being The Philadelphia Negro (1899) by W. E. B. Du Bois, Street Corner Society by William Foote Whyte and Black Metropolis by St. Clair Drake and Horace R. Cayton, Jr. Well-known

1955-528: Is both a process and an outcome of the research. Studies such as Gerry Philipsen 's analysis of cultural communication strategies in a blue-collar , working-class neighborhood on the south side of Chicago, Speaking 'Like a Man' in Teamsterville , paved the way for the expansion of ethnographic research in the study of communication. Scholars of communication studies use ethnographic research methods to analyze communicative behaviors and phenomena. This

2040-461: Is evidence of this. Ethnographers' systematic and holistic approach to real-life experience is valued by product developers, who use the method to understand unstated desires or cultural practices that surround products. Where focus groups fail to inform marketers about what people really do, ethnography links what people say to what they do—avoiding the pitfalls that come from relying only on self-reported, focus-group data. The ethnographic methodology

2125-446: Is how an individual views a novel after completing it. The physical entity that is the novel contains a specific image in the perspective of the interpreting individual and can only be expressed by the individual in the terms of "I can tell you what an image is by telling you what it feels like." The idea of an image relies on the imagination and has been seen to be utilized by children in a very spontaneous and natural manner. Effectively,

2210-772: Is not necessarily casting blame at ethnographic researchers but tries to show that researchers often make idealized ethical claims and standards which are inherently based on partial truths and self-deceptions. Fine also acknowledges that many of these partial truths and self-deceptions are unavoidable. He maintains that "illusions" are essential to maintain an occupational reputation and avoid potentially more caustic consequences. He claims, "Ethnographers cannot help but lie, but in lying, we reveal truths that escape those who are not so bold". Based on these assertions, Fine establishes three conceptual clusters in which ethnographic ethical dilemmas can be situated: "Classic Virtues", "Technical Skills", and "Ethnographic Self". Much debate surrounding

2295-416: Is not the sine qua non of the discipline, as it is in cultural anthropology. Beginning in the 1960s and 1970s, ethnographic research methods began to be widely used by communication scholars. As the purpose of ethnography is to describe and interpret the shared and learned patterns of values, behaviors, beliefs, and language of a culture-sharing group, Harris, (1968), also Agar (1980) note that ethnography

2380-514: Is not usually evaluated in terms of philosophical standpoint (such as positivism and emotionalism ). Ethnographic studies need to be evaluated in some manner. No consensus has been developed on evaluation standards, but Richardson (2000, p. 254) provides five criteria that ethnographers might find helpful. Jaber F. Gubrium and James A. Holstein's (1997) monograph, The New Language of Qualitative Method, discusses forms of ethnography in terms of their "methods talk". Gary Alan Fine argues that

2465-402: Is often characterized in the writing as attempts to understand taken-for-granted routines by which working definitions are socially produced. Ethnography as a method is a storied, careful, and systematic examination of the reality-generating mechanisms of everyday life (Coulon, 1995). Ethnographic work in communication studies seeks to explain "how" ordinary methods/practices/performances construct

2550-404: Is one of the keys to this process. Ethnography is very useful in social research. An inevitability during ethnographic participation is that the researcher experiences at least some resocialization. In other words, the ethnographer to some extent “becomes” what they are studying. For instance, an ethnographer may become skilled at a work activity that they are studying; they may become members of

2635-597: Is organized in a geriatric hospital. Another approach to ethnography in sociology comes in the form of institutional ethnography , developed by Dorothy E. Smith for studying the social relations which structure people's everyday lives. Other notable ethnographies include Paul Willis 's Learning to Labour, on working class youth; the work of Elijah Anderson , Mitchell Duneier , and Loïc Wacquant on black America, and Lai Olurode's Glimpses of Madrasa From Africa . But even though many sub-fields and theoretical perspectives within sociology use ethnographic methods, ethnography

Aubin Codex - Misplaced Pages Continue

2720-466: Is written in a more conventional annals structure, with a vertical block of five years on each page, and a record of corresponding events, rendered with images and alphabetic text. From 1553 to 1591 (fol. 48v-67v), each page is devoted to the events of a single year. The last part of the codex was originally a separate manuscript, and lists the native rulers of Tenochtitlan from its founding until 1608. Also called Manuscrito de 1576 ('Manuscript of 1576'),

2805-512: The Berlin State Library . Part of the remainder of the collection may have passed to Father José Pichardo, an amateur antiquarian. Joseph Marius Alexis Aubin  [ fr ] , beginning in 1827 or shortly thereafter, obtained important parts of the collection from a variety of sources. He sold his collection to Eugène Goupil , who was of French and Mexican descent. This part of the collection passed by donation or purchase to

2890-451: The "ethos" of the culture. In his fieldwork, Geertz used elements of a phenomenological approach, tracing not just the doings of people, but the cultural elements themselves. For example, if within a group of people, winking was a communicative gesture, he sought to first determine what kinds of things a wink might mean (it might mean several things). Then, he sought to determine in what contexts winks were used, and whether, as one moved about

2975-518: The 1950s and early 1960s, anthropologists began writing "bio-confessional" ethnographies that intentionally exposed the nature of ethnographic research. Famous examples include Tristes Tropiques (1955) by Lévi-Strauss, The High Valley by Kenneth Read, and The Savage and the Innocent by David Maybury-Lewis , as well as the mildly fictionalized Return to Laughter by Elenore Smith Bowen ( Laura Bohannan ). Later " reflexive " ethnographies refined

3060-599: The Codex Aubin's Nahuatl account of the conquest of the Aztec Empire. According to Lockhart, internal evidence suggests that the main author was a man from the Mexico-Tenochtitlan sector of San Juan Moyotlan, who drew on existing material, including oral sources, for his account of the earlier era, and then began an eyewitness account of the events of the late sixteenth century. Unlike the account of

3145-629: The Condesa de Santibáñez, oldest daughter of the Condesa de Moctezuma, who authorized him to collect a pension due her, as a descendant of the Aztec Emperor Moctezuma II , from the royal treasury in New Spain. Boturini went to New Spain in 1736, where he remained eight years, exploring remote regions and, in the words of Prescott , "living much with the natives, passing his nights sometimes in their huts, sometimes in caves, and

3230-454: The Mexica migration history from Aztlan to Tenochtitlan, is written in clustered annals structure. Years, represented by hieroglyphs in square cartouches, are grouped in rows or columns, these year blocks allowing more space for a longer alphabetic text. The years are written from left to right and top to bottom. The next part of the codex, covering the period after the foundation of Tenochtitlan,

3315-784: The National Library in Paris, where it remains, under the name Aubin-Goupil Collection . Shortly after Mexican independence, the rest of the original collection was transferred to the library of the university, and from there in 1823 to the Conservatory of Antiquities. Later the collection was housed in the National Library. Currently it is in the National Museum of Anthropology in Mexico City. Ødemark, John - On Boturini and Vico Ethnographer Ethnography

3400-651: The Pina in 1926. All being people she wished to study for her anthropological data. Benedict's experiences with the Southwest Zuni pueblo is to be considered the basis of her formative fieldwork. The experience set the idea for her to produce her theory of "culture is personality writ large" (modell, 1988). By studying the culture between the different Pueblo and Plain Indians, She discovered the culture isomorphism that would be considered her personalized unique approach to

3485-668: The Western Pacific (1922) by Bronisław Malinowski , Ethnologische Excursion in Johore (1875) by Nicholas Miklouho-Maclay , Coming of Age in Samoa (1928) by Margaret Mead , The Nuer (1940) by E. E. Evans-Pritchard , Naven (1936, 1958) by Gregory Bateson , or " The Lele of the Kasai " (1963) by Mary Douglas . Cultural and social anthropologists today place a high value on doing ethnographic research. The typical ethnography

Aubin Codex - Misplaced Pages Continue

3570-404: The book of British ethnographer W. H. R. Rivers titled "Kinship and Social Organisation" in 1911. Genealogy or kinship commonly plays a crucial role in the structure of non-industrial societies, determining both social relations and group relationship to the past. Marriage, for example, is frequently pivotal in determining military alliances between villages , clans or ethnic groups . In

3655-499: The code is limited in scope; ethnographic work can sometimes be multidisciplinary, and anthropologists need to be familiar with ethics and perspectives of other disciplines as well. The eight-page code of ethics outlines ethical considerations for those conducting Research, Teaching, Application and Dissemination of Results, which are briefly outlined below. The following are commonly misconceived conceptions of ethnographers: According to Norman K. Denzin, ethnographers should consider

3740-690: The codex is in the British Museum in London. A copy is held at the Princeton University Library in the Robert Garrett Collection. As of 2015, Fordham University has been hosting a project to translate the codex into English and further decipher its images and pictographs . Lorenzo Boturini Benaduci Lorenzo Boturini Benaducci (also Botterini) 1698, Sondrio , Italy – 1749, Madrid )

3825-599: The codex to the British Museum in 1880, in amongst another 300 or so objects over the course of their commercial relationship. Aubin published a lithographic reproduction in 1893. The manuscript was hand-copied and partially translated numerous times in the nineteenth and twentieth centuries; many of these copies are in collections in Europe and Mexico. The Aubin Codex is two manuscripts, bound together as one. The first

3910-596: The conquest of the Aztec Empire in the Florentine Codex , which is primarily from the Tlatelocan viewpoint and denigrates the Mexica of Tenochtitlan, Codex Aubin offers the Mexica perspective and makes no reference to events in Tlatelolco . The Codex Aubin is written in mixed pictographic-alphabetic format, and a number of painters and writers worked on it. The first part of the Codex Aubin, consisting of

3995-501: The course of that century. Ethnographers mainly use qualitative methods, though they may also employ quantitative data. The typical ethnography is a holistic study and so includes a brief history, and an analysis of the terrain , the climate , and the habitat . A wide range of groups and organisations have been studied by this method, including traditional communities, youth gangs , religious cults , and organisations of various kinds. While, traditionally, ethnography has relied on

4080-454: The depths of the lonely forests." During those years he assembled a vast collection of paintings, maps, manuscripts and native codices. He copied more than 500 pre-Columbian inscriptions and made his own drawings of monuments and sculptures, and he investigated the history of the apparition of the Virgin of Guadalupe on the hill of Tepeyac . He traveled widely and on his travels brought together

4165-424: The development of experimental forms such as 'dialogic anthropology,' 'narrative ethnography,' and 'literary ethnography', Writing Culture helped to encourage the development of 'collaborative ethnography.' This exploration of the relationship between writer, audience, and subject has become a central tenet of contemporary anthropological and ethnographic practice. In certain instances, active collaboration between

4250-633: The discipline, under the general influence of literary theory and post-colonial / post-structuralist thought. "Experimental" ethnographies that reveal the ferment of the discipline include Shamanism, Colonialism, and the Wild Man by Michael Taussig , Debating Muslims by Michael F. J. Fischer and Mehdi Abedi, A Space on the Side of the Road by Kathleen Stewart, and Advocacy after Bhopal by Kim Fortun. This critical turn in sociocultural anthropology during

4335-467: The earliest well-known studies was Lewis Henry Morgan 's The American Beaver and His Works (1868). His study closely observed a group of beavers in Northern Michigan. Morgan's main objective was to highlight that the daily individual tasks that the beavers performed were complex communicative acts that had been passed down for generations. In the early 2000s multi-species ethnography took on

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4420-581: The early history of fantasy role-playing games . Other important ethnographies in sociology include Pierre Bourdieu 's work in Algeria and France. Jaber F. Gubrium's series of organizational ethnographies focused on the everyday practices of illness, care, and recovery are notable. They include Living and Dying at Murray Manor, which describes the social worlds of a nursing home; Describing Care: Image and Practice in Rehabilitation, which documents

4505-498: The entire process of conducting ethnographies, including the design, implementation, and reporting of an ethnographic study. Essentially, Fine maintains that researchers are typically not as ethical as they claim or assume to be — and that "each job includes ways of doing things that would be inappropriate for others to know". Also see Jaber F. Gubrium concept of "site-specificity" discussed his book co-edited with Amir Marvasti titled CRAFTING ETHNOGRAPHIC FIELDWORK. Routledge, 2023. Fine

4590-528: The ethnographer cannot escape the personal viewpoint in creating an ethnographic account, thus making any claims of objective neutrality highly problematic, if not altogether impossible. In regards to this last point, Writing Culture became a focal point for looking at how ethnographers could describe different cultures and societies without denying the subjectivity of those individuals and groups being studied while simultaneously doing so without laying claim to absolute knowledge and objective authority. Along with

4675-488: The ethnographer focuses attention on a community, selecting knowledgeable informants who know the activities of the community well. These informants are typically asked to identify other informants who represent the community, often using snowball or chain sampling. This process is often effective in revealing common cultural denominators connected to the topic being studied. Ethnography relies greatly on up-close, personal experience. Participation, rather than just observation,

4760-882: The field of epistemology the term is used to characterize the philosophical method employed by such writers as Friedrich Nietzsche and Michel Foucault . Digital ethnography is also seen as virtual ethnography. This type of ethnography is not so typical as ethnography recorded by pen and pencil. Digital ethnography allows for a lot more opportunities to look at different cultures and societies. Traditional ethnography may use videos or images, but digital ethnography goes more in-depth. For example, digital ethnographers would use social media platforms such as Twitter or blogs so that people's interactions and behaviors can be studied. Modern developments in computing power and AI have enabled higher efficiencies in ethnographic data collection via multimedia and computational analysis using machine learning to corroborate many data sources together to produce

4845-471: The following seven principles when observing, recording, and sampling data: Autoethnography is a form of ethnographic research in which a researcher connects personal experiences to wider cultural, political, and social meanings and understandings. According to Adams et al., autoethnography Bochner and Ellis have also defined autoethnography as "an autobiographical genre of writing and research that displays multiple layers of consciousness, connecting

4930-966: The formal sciences. Material culture, technology, and means of subsistence are usually treated next, as they are typically bound up in physical geography and include descriptions of infrastructure. Kinship and social structure (including age grading, peer groups, gender, voluntary associations, clans, moieties, and so forth, if they exist) are typically included. Languages spoken, dialects, and the history of language change are another group of standard topics. Practices of child rearing, acculturation, and emic views on personality and values usually follow after sections on social structure. Rites, rituals, and other evidence of religion have long been an interest and are sometimes central to ethnographies, especially when conducted in public where visiting anthropologists can see them. As ethnography developed, anthropologists grew more interested in less tangible aspects of culture, such as values, worldview and what Clifford Geertz termed

5015-586: The historian and antiquary Fernández de Echeverría y Veytia (Boturini's friend from Madrid) the paintings and documents he solicited for his own studies. On Fernández de Echeverría y Veytia's death, they passed to Antonio de León y Gama . He died in 1802, and the collection passed to his heirs. Shortly thereafter, 16 paintings were obtained by Alexander von Humboldt during his visit to Mexico in 1802–03. He published them in Vues des cordillères et monuments des peuples indigènes d'Amérique . The originals of these are now in

5100-1097: The idea of the image is a primary tool for ethnographers to collect data. The image presents the perspective, experiences, and influences of an individual as a single entity and in consequence, the individual will always contain this image in the group under study. The ethnographic method is used across a range of different disciplines, primarily by anthropologists/ethnologists but also occasionally by sociologists. Cultural studies , occupational therapy , economics , social work , education , design , psychology , computer science , human factors and ergonomics , ethnomusicology , folkloristics , religious studies , geography , history , linguistics , communication studies , performance studies , advertising , accounting research , nursing , urban planning , usability , political science , social movement , and criminology are other fields which have made use of ethnography. Cultural anthropology and social anthropology were developed around ethnographic research and their canonical texts, which are mostly ethnographies: e.g. Argonauts of

5185-610: The issue of ethics arose following revelations about how the ethnographer Napoleon Chagnon conducted his ethnographic fieldwork with the Yanomani people of South America. While there is no international standard on Ethnographic Ethics, many western anthropologists look to the American Anthropological Association for guidance when conducting ethnographic work. In 2009, the Association adopted

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5270-521: The largest collection of Mexican antiquities assembled to that time by a European. Not only did he intend to write the history of the Virgin of Guadalupe, but he also had plans to crown her image with a gold crown. For that purpose he sought donations from the bishops and from the public. This brought him to the attention of the colonial government, which was suspicious of the motives of a foreigner making this proposal. On 2 June 1744 after an investigation,

5355-602: The methodological questions more central to a specifically ethnographical approach to internet studies, drawing upon Fine's classic text. Multispecies ethnography in particular focuses on both nonhuman and human participants within a group or culture, as opposed to just human participants in traditional ethnography. A multispecies ethnography, in comparison to other forms of ethnography, studies species that are connected to people and our social lives. Species affect and are affected by culture, economics, and politics. The study's roots go back to general anthropology of animals. One of

5440-467: The mid-18th century. His collection was impounded by Spanish authorities after he was arrested in 1744 for entering New Spain without license. In the early 19th century, the codex was acquired from whereabouts unknown by Joseph Marius Alexis Aubin  [ fr ] , a French Americanist and collector, whose name the codex now bears. Somehow the codex ended up in the collection of a French bookseller living in London, Jules Des Portes. Des Portes sold

5525-412: The mid-1980s can be traced to the influence of the now classic (and often contested) text, Writing Culture: The Poetics and Politics of Ethnography , (1986) edited by James Clifford and George Marcus . Writing Culture helped bring changes to both anthropology and ethnography often described in terms of being 'postmodern,' 'reflexive,' 'literary,' 'deconstructive,' or 'poststructural' in nature, in that

5610-443: The nature of ethnographic inquiry demands that researchers deviate from formal and idealistic rules or ethics that have come to be widely accepted in qualitative and quantitative approaches in research. Many of these ethical assumptions are rooted in positivist and post-positivist epistemologies that have adapted over time but are apparent and must be accounted for in all research paradigms. These ethical dilemmas are evident throughout

5695-519: The ordinary actions used by ordinary people in the accomplishments of their identities. This often gives the perception of trying to answer the "why" and "how come" questions of human communication. Often this type of research results in a case study or field study such as an analysis of speech patterns at a protest rally, or the way firemen communicate during "down time" at a fire station. Like anthropology scholars, communication scholars often immerse themselves, and participate in and/or directly observe

5780-443: The particular social group being studied. The American anthropologist George Spindler was a pioneer in applying the ethnographic methodology to the classroom. Anthropologists such as Daniel Miller and Mary Douglas have used ethnographic data to answer academic questions about consumers and consumption. In this sense, Tony Salvador, Genevieve Bell , and Ken Anderson describe design ethnography as being "a way of understanding

5865-648: The particulars of daily life in such a way as to increase the success probability of a new product or service or, more appropriately, to reduce the probability of failure specifically due to a lack of understanding of the basic behaviors and frameworks of consumers." Sociologist Sam Ladner argues in her book, that understanding consumers and their desires requires a shift in "standpoint", one that only ethnography provides. The results are products and services that respond to consumers' unmet needs. Businesses, too, have found ethnographers helpful for understanding how people use products and services. By assessing user experience in

5950-442: The personal to the cultural." They further indicate that autoethnography is typically written in first-person and can "appear in a variety of forms," such as "short stories, poetry, fiction, novels, photographic essays, personal essays, journals, fragmented and layered writing, and social science prose." The genealogical method investigates links of kinship determined by marriage and descent . The method owes its origin from

6035-544: The physical presence of the researcher in a setting, there is research using the label that has relied on interviews or documents, sometimes to investigate events in the past such as the NASA Challenger disaster . There is also a considerable amount of 'virtual' or online ethnography, sometimes labelled netnography or cyber-ethnography . The term ethnography is from Greek ( ἔθνος éthnos "folk, people, nation" and γράφω gráphō "I write") and encompasses

6120-700: The recently arrived viceroy in 3 November 1742, Pedro Cebrián, 5th Count of Fuenclara , had him imprisoned and impounded his collection. He was accused of entering New Spain without license from the Council of the Indies and of introducing papal documents without a royal permit. After eight months in prison, Boturini was sent to Spain. He fell into the hands of pirates, who eventually released him at Gibraltar . From there he traveled to Madrid , in miserable conditions. In Madrid he met Mariano Fernández de Echeverría y Veytia , another passionate collector of Indian antiquities. Fernández de Echeverría y Veytia offered Boturini

6205-444: The research topic. In the past, kinship charts were commonly used to "discover logical patterns and social structure in non-Western societies". In the 21st century, anthropology focuses more on the study of people in urban settings and the use of kinship charts is seldom employed. In order to make the data collection and interpretation transparent, researchers creating ethnographies often attempt to be "reflexive". Reflexivity refers to

6290-423: The researcher participating in the setting or with the people being studied, at least in some marginal role, and seeking to document, in detail, patterns of social interaction and the perspectives of participants, and to understand these in their local contexts. It had its origin in social and cultural anthropology in the early twentieth century, but spread to other social science disciplines, notably sociology, during

6375-432: The researcher's aim "to explore the ways in which [the] researcher's involvement with a particular study influences, acts upon and informs such research". [Marvasti, Amir & Gubrium, Jaber. 2023. Crafting Ethnographic Fieldwork: Sites, Selves & Social Worlds. Routledge. Despite these attempts of reflexivity, no researcher can be totally unbiased. This factor has provided a basis to criticize ethnography. Traditionally,

6460-455: The researcher(s) and subject(s) has helped blend the practice of collaboration in ethnographic fieldwork with the process of creating the ethnographic product resulting from the research. 1800s: Martineau · Tocqueville  ·  Marx ·  Spencer · Le Bon · Ward · Pareto ·  Tönnies · Veblen ·  Simmel · Durkheim ·  Addams ·  Mead · Weber ·  Du Bois ·  Mannheim · Elias Sociology

6545-402: The researcher-researched relationships and the links between knowledge and power." Another form of data collection is that of the "image". The image is the projection that an individual puts on an object or abstract idea. An image can be contained within the physical world through a particular individual's perspective, primarily based on that individual's past experiences. One example of an image

6630-409: The resultant data to test and explain the empirical assumptions. In ethnography, the researcher gathers what is available, what is normal, what it is that people do, what they say, and how they work. Ethnography can also be used in other methodological frameworks, for instance, an action research program of study where one of the goals is to change and improve the situation. Ethnographic research

6715-465: The social organization of patient subjectivity in a physical rehabilitation hospital; Caretakers: Treating Emotionally Disturbed Children, which features the social construction of behavioral disorders in children; and Oldtimers and Alzheimer's: The Descriptive Organization of Senility, which describes how the Alzheimer's disease movement constructed a new subjectivity of senile dementia and how that

6800-480: The study of anthropology using ethnographic techniques. A typical ethnography attempts to be holistic and typically follows an outline to include a brief history of the culture in question, an analysis of the physical geography or terrain inhabited by the people under study, including climate , and often including what biological anthropologists call habitat . Folk notions of botany and zoology are presented as ethnobotany and ethnozoology alongside references from

6885-459: The technique to translate cultural differences by representing their effects on the ethnographer. Famous examples include Deep Play: Notes on a Balinese Cockfight by Clifford Geertz , Reflections on Fieldwork in Morocco by Paul Rabinow , The Headman and I by Jean-Paul Dumont, and Tuhami by Vincent Crapanzano. In the 1980s, the rhetoric of ethnography was subjected to intense scrutiny within

6970-430: The term into the academic discourse in an attempt to reform the contemporary understanding of world history. According to Dewan (2018), the researcher is not looking for generalizing the findings; rather, they are considering it in reference to the context of the situation. In this regard, the best way to integrate ethnography in a quantitative research would be to use it to discover and uncover relationships and then use

7055-428: The text helped to highlight the various epistemic and political predicaments that many practitioners saw as plaguing ethnographic representations and practices. Where Geertz's and Turner's interpretive anthropology recognized subjects as creative actors who constructed their sociocultural worlds out of symbols, postmodernists attempted to draw attention to the privileged status of the ethnographers themselves. That is,

7140-452: The ways in which ancient authors described and analyzed foreign cultures. Anthony Kaldellis loosely suggests the Odyssey as a starting point for ancient ethnography, while noting that Herodotus ' Histories is the usual starting point; while Edith Hall has argued that Homeric poetry lacks "the coherence and vigour of ethnological science". From Herodotus forward, ethnography was

7225-802: Was a historian, antiquary and ethnographer of New Spain , the Spanish Empire's dominions in North America. Born in Italy of noble parentage, Lorenzo Boturini Benaducci studied in Milan and lived in Trieste and Vienna . He was a knight of the Holy Roman Empire . Forced to flee Austria because of the war with Spain, Boturini arrived in Spain via England and Portugal. In Madrid he met

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