Crunk is a subgenre of southern hip hop that emerged in the early 1990s and gained mainstream success during the early to mid 2000s. Crunk is often up-tempo and one of Southern hip hop's more nightclub-oriented subgenres. Distinguishing itself with other Southern hip hop subgenres, crunk is marked and characterized by its energetic accelerated musical tempo, club appeal, recurrent chants frequently executed in a call and response manner, multilayered synths, its pronounced reliance on resounding 808 basslines, and rudimentary musical arrangement. An archetypal crunk track frequently uses a dominant groove composed of a nuanced utilization of intricately multilayered keyboard synthesizers organized in a recurring pattern, seamlessly shifting from a lower to a higher pitch that encompasses the song's primary central rhythm, both in terms of its harmonic and melodic aspects. The main groove is then wrapped up with looped, stripped-down, and crisp 808 dance claps and manipulated snare rolls coupled and accompanied by a bassline of thumping 808 kick drums. The term "crunk" was also used throughout the 2000s as a blanket term to denote any style of Southern hip hop , a side effect of the genre's breakthrough to the mainstream. The word derives from its African-American Vernacular English past- participle form, "crunk", of the verb "to crank" (as in the phrase "crank up"). It refers to being excited or high on drugs. {{citation needed}}
79-494: Jonathan H. Smith (born January 17, 1972), better known by his stage name Lil Jon , is an American rapper, DJ, and record producer. He was instrumental in the commercial breakthrough of the hip hop subgenre crunk in the early 2000s and is often credited as a progenitor of the genre. He was the frontman of the crunk group Lil Jon & the East Side Boyz, with whom he has released five albums. In addition, Lil Jon served as
158-533: A "less controversial" marketing strategy for the brand, one that by 2000 included the sponsorship of a series of minority business seminars. In 2010, the 3.2% ABV version of Olde English was rated one of "the worst beer[s] in the world" by RateBeer.com, a beer rating website. In 2021 Olde English HG 800 the classic 8% malt liquor 40oz glass bottle was discontinued. It wasn't fully gone from shelves until early/mid 2023 in Western Canada. As of 2024 in
237-470: A 40-U.S.-fluid-ounce (1,200-milliliter) bottle. Olde English 800, also known as 8 ball or Old E (O’ E in some colloquial dialects), was introduced in 1964. It had its origins in the late 1940s as Ruff's Olde English Stout , brewed by Peoples Brewing Company of Duluth, Minnesota . Rebranded Olde English 600, it was later sold to Bohemian Breweries of Spokane, Washington , and then to Blitz-Weinhard of Portland, Oregon , where it became Olde English 800. By
316-427: A DJ in popular downtown Atlanta clubs. It was there he met Jermaine Dupri . When it came to hiring an A&R to lead his Atlanta-based music label So So Def , Dupri stated that "All I could think about was Lil Jon, because he was the person in the clubs. He knew people, DJs knew him. I had to hire him." After he was promoted to Executive Vice President of A&R, Lil Jon recruited DJ Smurf , Shawty Redd , Raheem
395-644: A Lil Sumthin", produced by DJ Toomp , charted on the Hot R&B/Hip-Hop Songs chart at No. 70 and No. 62, respectively. In 2000, through the newly created label Black Market, the group released their breakthrough album We Still Crunk!! which featured the single "I Like Dem Girlz" which reached No. 55 on the Billboard R&B chart and No. 3 on the Billboard Hot Rap Tracks chart. Bryan Leach , formerly an A&R executive at
474-582: A cacophonous yet intense manifestation of southern hip hop, characterized by its assertive, aggressive, and forceful nature. These lyrics can often be isolated to simple chants ("Where you from?" and "You can't fuck with me" are common examples). Compared with other regional hip hop scenes around the United States, crunk has remained one of American hip hop's club-oriented staples, given the subgenre's particular focus on its allure to club audiences and partygoers who exhibit more energetic musical tastes with
553-802: A commercial for Bud Light . Lil Jon is a fan of the television show The Walking Dead and has made multiple appearances as a guest on Talking Dead . On January 29, 2019, a Pepsi Super Bowl commercial featuring Lil Jon, rapper Cardi B and actor Steve Carell was released. In 2022, Lil Jon teamed up with interior designer Anitra Mecadon for the HGTV show Lil Jon Wants to Do What? , centered around home renovations. Lil Jon has released two albums of guided meditation in 2024. His first album of guided meditations, Total Meditation , released February 16, 2024. His second album of guided meditations, Manifest Abundance: Affirmations of Personal Growth , released May 10, 2024. Lil Jon's goal with these guided meditations
632-414: A gangsta/thug life agenda" and those who convey "serious sociopolitical messages". Lil Jon has also found influence in rock music, having worked with Rick Rubin and Korn . He expresses this influence in his aggressive delivery and 'yelling' style of rap. He was seen on VH1's 100 Greatest Artists of All-Time program wearing a Bad Brains T-shirt, and he used to listen to Lynyrd Skynyrd while growing up in
711-563: A mainstream hit when her 2004 crunk&B single " Okay " reached the top 40 of the Billboard Hot 100. On August 26, 2004, Nashville-based rapper Young Buck scored a top 20 summer hit single with his crunk song " Shorty Wanna Ride ". The song debuted at number 68 on the Billboard Hot 100 and peaked at number 17 on the chart, becoming one of Young Buck's highest charting singles in his career. In 2005, two crunk&B songs made
790-475: A major distribution deal with Reprise/Warner Bros. Records for the crunk group Crime Mob , who released their platinum single " Knuck If You Buck ". They followed this with their 2006 hit, " Rock Yo Hips ". In March 2004, R&B singer Houston released his crunk&B hit " I Like That ", which reached number 11 on the Billboard Hot 100. During the same year, Atlanta-based R&B singer Nivea scored
869-594: A penchant for more dynamic and vibrant musical preferences. Crunk's captivating appeal is expertly tailored to befit the ambient dance floors of Atlanta's southern hip hop nightclub scene, opting for simplistic and repetitious call and response vocal refrains in lieu of more substantive approaches. Crunk music arose from Miami bass music before 1996 in the southern United States, particularly in African American strip clubs of Memphis , Tennessee . Memphis-based hip hop group Three 6 Mafia were "instrumental for
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#1732790065785948-500: A presence on the Billboard Hot 100 when the Los Angeles–based R&B singer Brooke Valentine 's song " Girlfight " reached number 23 on the Billboard Hot 100. Towards the end of 2005, then up-and-coming R&B singer Chris Brown 's " Run It! " made its run on the Billboard Hot 100 chart, where it eventually peaked on the Billboard Hot 100 at number one on November 26, 2005, becoming Brown's first number one hit single to top
1027-581: A producer for most recordings by artists who popularized the genre; these include Pitbull , Too Short , E-40 , Ludacris , Ciara , and Usher . Lil Jon has produced several Billboard Hot 100 hit singles including " Salt Shaker ", " Cyclone ", " Get Low ", " Snap Yo Fingers ", " Damn! ", " Freek-a-Leek ", " Lovers and Friends ", " Goodies " and " Yeah! ". The lattermost won Lil Jon a Grammy Award for Best Rap/Sung Performance as part of his five Grammy Award nominations. In 2013, Lil Jon released " Turn Down for What " (with DJ Snake ), an EDM single which
1106-742: Is also a fan of University of Tennessee Volunteers and DJ Sterl the Pearl, who adopted his hit song "Turn Down for What" on third downs, changing it to "Third Down for What". On October 4, 2014, Lil Jon made an appearance via Jumbotron encouraging the Volunteers to beat the University of Florida Gators ; and also visited the Volunteers, giving them a pep talk. Lil Jon is a notable Atlanta resident and appears on advertisements in Hartsfield-Jackson Airport welcoming new arrivals to
1185-426: Is an album that resembles a street-level mixtape rather than a traditional artist-oriented album". Lil Jon was specifically influenced by 2 Live Crew , 8Ball & MJG , Three 6 Mafia , Outkast , Geto Boys , UGK , N.W.A , Dr. Dre , and Sir Mix-a-Lot . Alex Henderson, also of AllMusic, contrasted Lil Jon's style of "rowdy, in-your-face, profanity-filled party music" with other Southern rappers , those who "have
1264-417: Is considered to be the finest hip-hop routine ever performed on the series. Lil Jon said that “after the crunk era, I was fried from producing so much,” eventually rediscovering a passion for performing as a DJ after discovering DJ Spider. This led to him meeting Steve Aoki , with whom he teamed up alongside Laidback Luke to record the song " Turbulence ", released on May 14, 2011, as a digital download in
1343-418: Is to help people find peace and worry less by developing a new way of thinking through meditation. Lil Jon meditates daily with affirmations. Jason Birchmeier of AllMusic has described Lil Jon's production as "bass-heavy", and his album Put Yo Hood Up as having "a long and varied list of guest rappers to accompany the beats". Describing that album with guest performers, Birchmeier remarked: "The end result
1422-546: The Billboard R&B/Hip Hop Albums chart and reached No. 5 on the Billboard Rap Albums chart. The single " Hey " (featuring 3OH!3) was also featured on MTV 's Jersey Shore Soundtrack with the entire cast appearing in the music video. The second single, " Outta Your Mind " was featured in the film Project X and used by Alex & Twitch on the Fox television series, So You Think You Can Dance , which
1501-537: The Atlanta Public School district. His mother described him as a high achiever early on in addition to being independent and a passionate reader. While in middle school, Smith became lifelong friends with Robert McDowell, Dwayne "Emperor" Searcy (future DJ and radio personality for Radio One 's WHTA ), and Vince Phillips (named as one of Billboard 's Top Music Lawyers since 2020), who would become business partners. The foursome quickly became immersed in
1580-688: The Billboard Hot 100, No. 13 on the Billboard R&B chart, and No. 5 on the Billboard Rap chart. The second single, " Lovers and Friends " (featuring Usher and Ludacris), peaked at No. 3 on the Billboard Hot 100, No. 2 on the Billboard R&B Chart, and No. 1 on the Billboard Rap chart. The album was certified multi-platinum in January 2005, two months after it was released. In 2005, after releasing six studio albums together and amidst ongoing creative and financial conflicts with TVT,
1659-768: The Dance/Mix Show Airplay chart, No. 4 on the Hot 100 , and No. 5 on the Mainstream Top 40 . The song has had significant use in media and was certified 6× platinum by the RIAA. Lil Jon also partnered with Zumba Fitness to create a new nightclub tour titled "Zumba Nightclub Series" and for the Zumba Fitness series, he released a new song called "Work". On July 22, 2014, Lil Jon released the single " Bend Ova " (featuring Tyga ) on Epic Records . The song
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#17327900657851738-507: The Georgia delegation during the ceremonial roll call. He performed "Turn Down for What" and "Get Low", and instead of rapping "From the window to the wall!" he rapped " VP Harris , Governor Walz! " In 2004, Smith, McDowell, Phillips and Searcy launched BME Recordings in a joint venture with Warner Bros. Records and released The King of Crunk & BME Recordings Present: Trillville & Lil Scrappy (2004) with Lil Jon producing most of
1817-661: The Kool-Aid brand of soft drinks. In 2018, Lil Jon appeared in volume two of the Future -led soundtrack for the film Superfly . The following year, he appeared in the soundtrack for Spies in Disguise , curated by Mark Ronson . Lil Jon made a cameo in Usher's Super Bowl LVIII halftime show , performing "Turn Down for What" and his portion of "Yeah!". Lil Jon appeared at the 2024 Democratic National Convention and introduced
1896-591: The United Kingdom and was released on July 17, 2011, as an EP. The radio edit version of the song was included on the bonus track version of Aoki's debut album Wonderland . The song is also the current official goal song for the Toronto Maple Leafs . In July 2011, he released a song with LMFAO called "Drink" through Ultra Records . It was used in the trailer for the film The World's End . In 2012, he appeared on three songs featured in
1975-543: The hyphy movement on a national level and popularized the phrase " ghost ride the whip ." The song reached number 35 on the Billboard Hot 100 chart and eventually earned a Gold certification by the RIAA ten years later in March 2016. He later followed up the hit single with another Billboard Hot 100 chart-topper " U and Dat " released on May 2, 2006, which was a crunk song that was mixed with elements of dirty rap , hyphy , and West Coast hip hop . The song peaked at number 13 on
2054-530: The skateboarding culture and would later work at Skate Escape, a popular skate and bicycle shop near the city's iconic Piedmont Park . While his best friends attended Benjamin E. Mays High School , Smith attended Frederick Douglass High School for their magnet program and was a member of the marching band. They also began to frequently attend concerts at the Masquerade , to see their favorite bands, including Agent Orange and Red Hot Chili Peppers . At
2133-538: The verb phrase "to crank up". It is theorized that the use of the term came from a past-tense form of "crank", which was sometimes conjugated as "crunk" in the South, such that if a person, event, or party was hyped-up, i.e. energetic – "cranked" or "cranked up" – it was said to be "crunk". In publications, "crunk" can be traced back to 1972 in the Dr. Seuss book Marvin K. Mooney Will You Please Go Now! . He uses
2212-495: The "King of Crunk", Lil Jon went on to make collaborations with many rappers such as Snoop Dogg , Ice Cube , Ludacris and pop singer Britney Spears . Nevertheless, crunk was not exclusively associated with Lil Jon and Three 6 Mafia. In its early stages, soloists and groups such as Ying Yang Twins , White Dawg , Bone Crusher , Lil Scrappy , Trillville , YoungBloodZ and Pastor Troy from Atlanta, and David Banner from Mississippi also helped to popularize crunk music. By
2291-787: The American remake of the South Korean film Volcano High , broadcast on MTV. After he was famously parodied by comedian Dave Chappelle , he would go on to make numerous appearances on the Comedy Central series Chappelle's Show . He has since appeared on various TV shows including André 3000 's animated series Class of 3000 , Crank Yankers , Robotomy , Hell's Kitchen , Tiny House Nation , Hollywood Puppet Show , American Idol , About A Boy , Celebrity Apprentice , and All-Star Celebrity Apprentice , Bar Rescue , The Bachelorette , Hip Hop Squares , and
2370-422: The Billboard Hot 100 chart, which has since remained as E-40's highest-charting single as a lead artist to date with the song eventually garnering platinum certification for exceeding 1 million in certified sales by March 2016. Atlanta-based R&B girl group Cherish also gained national prominence with their summer 2006 hit single " Do It to It " where the song debuted at number 86 on the Billboard Hot 100 for
2449-510: The Dream , and Playa Poncho with others to create the compilation album series, So So Def Bass All Stars as his first project. Released on May 12, 1996, the album was a success, selling over 500,000 units and was certified gold by the RIAA on September 19, 1996, four months after its initial release. The album, executive produced by Lil Jon, included the hit single " My Boo " by Ghost Town DJ's . It
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2528-517: The Gangs" In August 1989, when the brand was owned by Pabst and targeted by the brewer towards the "urban contemporary market", a coalition of "22 public interest groups involved in minority issues" criticized the marketing of Olde English ﹘which as a malt liquor has a higher alcohol content than most beers﹘ or what they characterized as an "emphasis on Black and Hispanic consumers." In 1991, 1992, 1994, and 1995, while still owned by Pabst, Olde English
2607-602: The Las Vegas teams, claiming that being in the city during the 2017 Las Vegas shooting and seeing the community response made him want to support what he calls his second home. His support for the Vegas Golden Knights led to him appearing in the team 2019 documentary Valiant , and being given a Stanley Cup ring after their 2023 title , which he wore during the Super Bowl LVIII halftime show . He
2686-543: The RIAA in June 2002. In 2002, the group released their sophomore studio album under the label Kings of Crunk with the song "I Don't Give a Fuck" as the first single. The song featured former No Limit Records artist Mystikal and former Ruthless Records artist, Krayzie Bone . It peaked at No. 50 on the Billboard R&B chart. The group's next single, " Get Low " featured fellow Atlanta hip hop group Ying Yang Twins and became popular in nightclubs nationwide; it reached
2765-470: The South in the 1970s. In 2004, Lil Jon married Nicole and together they have a son, Nathan (known as DJ Young Slade). Lil Jon has stated that one of his greatest joys is seeing everything come full circle with his son, who has been DJing since the age of 11. He is an avid fan of all of Atlanta's sports teams which included the NHL 's Atlanta Thrashers until they relocated to Winnipeg in 2011. He also follows
2844-490: The US Billboard Hot 100 . In its second week, the song rose to number 85; in its third week, it rose 61 places to number 24. The single featured archetypal crunk elements with the song eventually peaking at number 7 on the US Billboard Hot 100 . Rapper Baby Bash released his hit crunk single Cyclone , which debuted at number 65 on the Billboard Hot 100 chart in early August 2007. The song would then reach
2923-657: The United Nations and Mayor of Atlanta Andrew Young , rappers Big Boi and Killer Mike , singer Rozonda Thomas (Chilli of TLC ), comedian Jeff Foxworthy , and television personality Ryan Seacrest . Organized by musician Jermaine Dupri, a host of Atlanta area high school drummers, local brass musicians and the Atlanta Symphony Orchestra also appeared and supplied the underlying music. Lil Jon also appeared in CBS Sports ' official open of
3002-451: The United States had previously shown reluctance in aligning themselves with being linked to the emerging Southern hip hop scene during the early 21st-century. However, this narrative began to shift when both Busta Rhymes , an East coast rapper, and Nelly , a mid-west rap soloist from St. Louis, agreed to collaborate and contribute their talents to remixes of the song "Get Low". In 2004, the independent record label Crunk Incorporated signed
3081-441: The age of 15, Smith taught himself how to DJ , and although his parents were strict, they gave him a chance to work on his DJ skills by allowing him to have house parties in the basement of the family home, citing that they would rather have him under their watch than for him to "be in the street somewhere". The parties, hosted by Smith and Searcy " Old E and Chicken Parties", became popular with local teens. In addition to working at
3160-564: The album. The album single "Some Cut" has been a favorite of samplers over the years. The label entered the San Francisco Bay Area hyphy music scene with Bay Area rapper E-40 , releasing the album, My Ghetto Report Card (2006) with the Lil Jon-produced single " Tell Me When to Go ". The label released the album Bred 2 Die, Born 2 Live (2006) by Lil Scrappy. In 2003, Lil Jon was the voice of Jang Ryang in
3239-401: The albums to the label. The group released the album Put Yo Hood Up , which combined previously released tracks with new ones. " Bia' Bia' ", which featured Ludacris , Too Short , Big Kap , and Chyna Whyte was the group's first single to be played nationally. "Bia' Bia'" peaked at No. 97 on the Billboard Hot 100 and No. 47 on the Billboard R&B chart. The album was certified gold by
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3318-453: The charity's annual gala. In 2018, a 16-year-old student of Douglass High School reached out to rapper and alumnus Killer Mike via Instagram in a last-chance attempt to raise money to cover expenses for the school marching band to travel to New Orleans to march in the annual Mardi Gras parade. To his surprise, Killer Mike not only responded positively, but also enlisted the help of fellow alumni Lil Jon and T.I. . They and donors covered
3397-411: The chart. Throughout 2005 to 2006, crunk and crunk&B continued its conquest of the Billboard Hot 100, hip hop, and R&B charts (and other charts specializing in music with rapping ) while replacing older styles of hip hop and contemporary R&B. On February 1, 2006, San Francisco–based rapper E-40 released his crunk song, " Tell Me When to Go ." The song was one of the first singles to kick off
3476-679: The city. He also appears on the Jumbotron at Mercedes-Benz Stadium during Atlanta Falcons and Atlanta United games. During Super Bowl LIII held in Atlanta in 2019, Lil Jon appeared in the NFL 's "This Is Atlanta" promotional video to welcome incoming visitors to the city, alongside fellow Atlanta residents, former Atlanta Hawks basketball player Dominique Wilkins , former Atlanta Braves baseball player Chipper Jones , civil right icons Congressman John Lewis and former congressman, Ambassador to
3555-619: The conventional crunk sound is characterized by its extensive utilization of multilayered synthesizers orchestrated in a recurrent arrangement that seamlessly transitions from a lower to a higher pitch to augment the sound's harmonious and melodic qualities. Furthermore, a crunk composition is also complemented by the presence of resonant 808 bass kick drums, textured with crisp 808 dance-oriented hand claps, and adorned with modulated snare rolls. Looped, stripped-down drum machine dance claps and snare rolls coupled with heavy 808 bassline drum rhythms are usually used. The Roland TR-808 and 909 are among
3634-457: The early 2010s. The growing interest in crunk music among record producers outside the Southern hip hop music scene led to the development of various subgenres of crunk, including Eurocrunk, crunkcore , crunkczar, aquacrunk , acid crunk and trap , which gained mainstream music popularity throughout the 2010s. The mainstream popular music scene did not witness a minor resurgence of crunk until
3713-460: The early to mid-2000s, some crunk music hits such as " Damn! ", " Salt Shaker ", " Get Low ", " Goodies ", " Yeah! " and " Freek-a-Leek " produced by Lil Jon climbed to the top 10 of the Billboard Hot 100 charts. Other hits produced by Lil Jon included " Shorty Wanna Ride ", " Presidential ", " Lovers and Friends ", " Okay ", " Come Get Some ", " Tell Me When to Go ", " Cyclone ", " Girlfight ", " U and Dat ", and " Touch ". "Yeah!" and "Goodies" were
3792-442: The east coast market, Miller has resumed selling Olde English in glass 40 oz bottles after nearly a decade of selling the beer in 40 oz plastic containers. As of 2010, Olde English 800 is brewed in several versions which vary in alcohol by volume (ABV): Currently it is available in a 16-ounce [473 ml] pint can, 24-ounce [710 ml] "tallboy" can, a 22-ounce [651 ml], 40-ounce [1.183 litre] or 42-ounce [1.242 litre] plastic bottle, or
3871-474: The emergence of the crunk style" in the mid-to-late 1990s. Two mixtape DJs from Memphis, DJ Paul and Juicy J , started making their original music, which was distinctive with its "spare, low-BPM rhythms, simplistic chants... and narcotically repetitive, slasher-flick textures". This duo soon became known as Three 6 Mafia. Frequently featuring rappers such as Project Pat , Lord Infamous , Gangsta Boo , and La Chat on their releases, they became instrumental in
3950-410: The end of 2009, crunk had experienced a significant decrease in visibility within the American mainstream music scene after the conclusion of the 2000s, evident by the changes that took place when the genre was eventually superseded by surging popularity of the trap and drill music subgenres as well as the upsurge in the growth of electropop , electrohop , electro-soul and electronic dance music by
4029-425: The film Step Up Revolution and on the film's soundtrack . He would go on to perform one of the songs from the film, " Goin' In " with Jennifer Lopez on the season finale of television series American Idol . In 2013, Lil Jon collaborated with DJ Snake and released " Turn Down for What " on Columbia Records . The song reached No. 1 on Billboard' s Rhythmic and Hot Dance/Electronic Songs charts, No. 2 on
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#17327900657854108-518: The first artist to use the term in mainstream music, in the 1993 track " Player's Ball ". A seminal year for the genre was 1996, with the releases of Three 6 Mafia album Chapter 1: The End (featuring "Gette'm Crunk"), and Memphis-based underground hip hop artist Tommy Wright III 's album On the Run , which featured the Project Pimp track "Getting Crunk". Rapper and record producer Lil Jon
4187-492: The first tracks to introduce the fusion substyle of crunk music and contemporary R&B , called crunk&B to the mainstream popular music landscape. Those two tracks (performed by Usher and Ciara , respectively) were the mainstream crunk hits of 2004. The 2003 crunk song " Get Low " (2003), performed by Lil Jon & the East Side Boyz with the Ying Yang Twins, is credited as the track which put crunk music into
4266-568: The formation of crunk music. In 1997, in Atlanta , Lil Jon, with his group the East Side Boyz, released their first album titled Get Crunk, Who U Wit . These were the first of six albums released by Lil Jon and the East Side Boyz. The New York Times denied that Get Crunk, Who Are You With was the first crunk album ever. He was one of the key figures in popularizing crunk during 1998 and 1999, and produced two gold records independently, before signing to TVT Records in 2001. After being named
4345-506: The group disbanded. In 2006, Lil Jon, in an attempt to fulfill his obligations to TVT released the single " Snap Yo Fingers ". The song was produced by Lil Jon and features BME Recordings artist E-40 and Sean P . The song peaked at No. 7 on the Billboard Hot 100 and was certified platinum on November 22, 2006. After the song was released, Lil Jon vowed to never to record for TVT Records again. In 2008, TVT Records, embroiled in legal battles, filed for Chapter 11 bankruptcy. In 2009, Lil Jon
4424-544: The last crunk compositions to achieve significant mainstream success on the US Billboard 100 as the decade came to a conclusion. Olde English 800 Olde English 800 is a brand of American malt liquor brewed by the Miller Brewing Company . It was introduced in 1964, and has been produced by the company since 1999. It is available in a variety of serving sizes including, since the late 1980s,
4503-678: The mid-2010s, when the American R&B singer Tinashe incorporated crunk and snap elements in her 2015 single " All Hands on Deck " featuring Australian rapper Iggy Azalea . The song contained themes of girl power , rebound dating , and self empowerment . The secondary revival of crunk in the realm of mainstream popular music did not occur until the end of the 2010s, when the San Francisco–based female rapper Saweetie sampled Petey Pablo 's 2004 crunk hit " Freek-a-Leek " for her 2019 hit single " My Type ." The song marked as one of
4582-576: The most popular instruments to create crunk compositions with. The drum machines are usually accompanied by simple, repeated synthesizer melodies in the form of ostinato , to create a hypnotic effect, and heavy 808 bass stabs. The tempo of Lil Jon 's "Get Crunk" is 78 BPM. The focal point of crunk is more often emphasized on the beat structure rather than the lyrical content therein. Nevertheless, artists like Lil Jon often convey their lyrics through vigorous vocalization, encompassing chanting, shouting, and screaming. This unconventional approach yields
4661-408: The national spotlight within the mainstream popular music landscape. "Get Low" reached the number two position on the Billboard Hot 100 music chart; overall, it spent more than 21 weeks in the charts. Lil Jon's album, titled Kings of Crunk , which contained "Get Low", earned a double platinum certification from the RIAA . In the past, rappers who did not originate from the Southern regions of
4740-702: The network's coverage of the game. In 2024, Lil Jon converted to Islam . Lil Jon has worked to help children in underdeveloped countries gain access to a proper education. He has helped to fund two schools in the village of Mafi Atitekpo in Ghana , in partnership with the charity Pencils of Promise . The first, Abomayaw D.A. Kindergarten, opened in October 2017. The second school, Mafi Atitekpo DA Primary School, broke ground in January 2018 and will enroll 313 children. In 2019, Pencils of Promise honored both Lil Jon and Trevor Noah in recognition of their charitable efforts at
4819-428: The now defunct New York based label TVT Records , heard about the group and attended their Atlanta show. He was blown away by the group's immense energy. Leach told HitQuarters : "It was like early Beastie Boys, when they had the energy of a rock group but they were rapping, and that energy is what crunk music is all about." By 2002, Leach signed Lil Jon & the East Side Boyz to TVT Records with Black Market delivering
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#17327900657854898-530: The potent alcoholic cocktail by that name. This use of "crunk" became synonymous with the meaning "crazy drunk". Non-alcoholic drinks, to which alcohol could be added, were manufactured and marketed under the Crunk brand name, with Lil Jon as spokesman. The term has continued to evolve, taking on a negative stigma with police, parents and the media. In 2011, the company which manufactured "Crunk" drink brought out an alcoholic version named "Crunk Juice". This drink
4977-456: The skate shop, Smith also began spinning at house parties and working in local dance clubs as a DJ. Eventually Smith became an in house DJ at Phoenix, a popular Atlanta nightclub at the time. It was there he would meet established music artists such as Jermaine Dupri , TLC , the Notorious B.I.G. , Craig Mack and Mary J. Blige . After graduating high school, Lil Jon continued to work as
5056-440: The term "Crunk-Car" without any given definition. The term has also been traced to usage in the 1980s coming out of Atlanta, Georgia nightclubs and meaning being "full of energy" or "hyped". In the mid-1990s, crunk was variously defined either as "hype", "phat", or "pumped up". Rolling Stone magazine published "glossary of Dirty South slang", where to crunk was defined as "to get excited". Outkast has been attributed as
5135-510: The time Blitz-Weinhard was sold to the Pabst Brewing Company in 1979, Olde English Malt Liquor had become their top brand. Michael Hagan's idea of a good time is to guzzle a few bottles of Olde English "800" Malt Liquor and smoke PCP with his fellow gang members in the slums of south central Los Angeles . There is no telling what might happen. - The first line of an August 1987 Time magazine story called "Life And Death With
5214-506: The top 40 at number 33 on September 15, 2007, and peaked at number 7 by November 3, 2007, for two weeks before being certified double platinum by the RIAA. Houston-based rapper Dorrough 's 2009 hit single " Ice Cream Paint Job " marked as one of the last crunk tracks to top the Hot 100, alongside various other crunk compositions that had infiltrated the Billboard charts throughout the 2000s. By
5293-626: The top ten on the Billboard Hot 100. The album was certified multi-platinum by the RIAA in August 2004. The song was also featured in Need for Speed: Underground , which plays in the main menu as well as gameplay. In 2003, the group released Part II , a remix album of previously released singles with a two new songs. In 2004, Lil Jon & the East Side Boyz released what would be the group's last studio album, Crunk Juice . The lead single " What U Gon' Do " (featuring Lil' Scrappy ) peaked at No. 22 on
5372-895: The trip for the students. With the East Side Boyz With Kabir Sehgal The American Music Awards is an annual awards ceremony created by Dick Clark in 1973. Lil Jon & the East Side Boyz has received two nominations, winning one for Favorite Rap/Hip-Hop Band/Duo/Group. Broadcast Music, Inc. awards held in London to honor songwriters for their accomplishments in Europe. Broadcast Music, Inc. awards honor songwriters for their accomplishments in pop music . Broadcast Music Inc. awards honor songwriters and publishers for their accomplishments in R&B and Hip-Hop music. The award
5451-522: The week of May 20, 2006, later peaking at number 12 for the week of September 2, 2006, and staying on the charts for 21 weeks. On September 12, 2006, disc jockey DJ Webstar and rapper Young B released their crunk song, " Chicken Noodle Soup ." The song reached number 45 on the Billboard Hot 100 by October 21, 2006 and eventually garnered a gold certification from the RIAA. On April 10, 2007, Louisiana-based rapper Hurricane Chris released his hit debut single " A Bay Bay ", which debuted at number 95 on
5530-563: Was allegedly marketed towards 19- to 21-year-olds – those under the US legal drinking age – resulting in Crunk Juice drinking being blamed as a cause of crime or becoming a victim of crime. The mainstream media began publishing stories in which the term "crunk" was used to refer to "crazy and drunk" criminals. Musically, crunk is heavily influenced by Miami bass , Eurodance , and 1980s-era call-and-response hip hop. The distinguishing feature of
5609-692: Was awarded a gold medal in the American Malt Liquor category at the Great American Beer Festival . In 1992, Pabst introduced Old English 800 Draft , a cold-filtered instead of pasteurized "draft-style" malt liquor. Olde English received the gold medal in the American Style Specialty Lager category in 1997. The 1999 acquisition of Olde English 800 by Miller meant its share of the U.S. malt liquor business grew to 36 percent; it also led to
5688-544: Was born in Atlanta , Georgia , and raised in a middle-class neighborhood located in Southwest Atlanta . He is the oldest of five children born to his father, an aerospace engineer with former military service, and his mother, with a medical career within the military. Three of his siblings would later follow their parents' lead and also serve in the United States military. Smith attended Beecher Hills Elementary School and Southwest Middle School, both located within
5767-779: Was certified octuple platinum by the Recording Industry Association of America (RIAA). The song went on to win the Billboard Music Award for Top Dance/Electronic Song . The accompanying music video was nominated for a Grammy Award for Best Music Video , and passed the milestone of 1 billion views on YouTube seven years after it was released. Listed as one of the Top Billboard Music Award Winners of All Time in 2016, Lil Jon has amassed his eight number one singles on Billboard ' s Rhythmic chart. Smith
5846-523: Was featured in the two part series finale of the NBC television series Parks and Recreation . " Take It Off " (featuring Yandel and Becky G ) was released on July 22, 2016, and the single "Alive" (featuring Offset and 2 Chainz ) was released in 2018 on Geffen Records . In December 2018, Lil Jon released the Christmas single "All I Really Want for Christmas" (featuring Kool-Aid Man ) in cooperation with
5925-590: Was featured on Jay Sean 's double platinum single " Do You Remember " that was featured in the film remake of The Karate Kid . On February 16, 2010, Lil Jon released a song with Pitbull 's artist Jamie Drastik called "How Many Girls" which is as a track to Jamie Drastik's mixtape, The Magnet. On June 8, 2010, Lil Jon release his first solo album, Crunk Rock , through Universal Republic Records . It featured artists such as LMFAO , Ying Yang Twins , Pitbull , 3OH!3 , Ice Cube , Waka Flocka Flame , Stephen Marley , Damian Marley and more. The album peaked at No. 8 on
6004-444: Was instrumental in bringing the term further into the mainstream music scene with his 1997 album titled Get Crunk, Who U Wit: Da Album . He later released other songs and albums using the term, and has been credited by other artists and musicians as galvanizing use of the term as well as mainstreaming the music genre itself. Lil Jon further popularized the word with his 2004 album Crunk Juice , and has been credited with inventing
6083-529: Was previously named BMI Urban Award. A Grammy Award (stylized as GRAMMY) is an award presented by the Recording Academy to recognize achievement in the music industry. An MTV Video Music Award (abbreviated as a VMA) is an award presented by the cable channel MTV to honor the best in the music video medium. Crunk The term has been attributed mainly to African-American slang, in which it holds various meanings. It most commonly refers to
6162-491: Was sampled by Ciara in her 2013 hit " Body Party ". In 2016, 20 years after its initial release, the song re-entered the Billboard Hot 100 chart at No. 29 due to a viral dance video. Lil Jon completed the series, releasing So So Def Bass All-Stars Vol. II (1997) and So So Def Bass All-Stars Vol. III (1998). Apart from his label commitments, Lil Jon was a radio personality and DJ on Atlanta radio station, V-103 , continued to produce music for outside music artists, and
6241-451: Was still working as a DJ at popular clubs around the city. In 1995, Lil Jon collaborated with Big Sam and Lil' Bo to form a musical rap group: the East Side Boyz. In 1996, the group released their debut single, "Who U Wit?". The song is credited as bringing the term " crunk " into hip-hop currency. In 1997, the group released their debut album Get Crunk, Who U Wit: Da Album . The singles "Who U Wit?", produced by Lil Jon, and "Shawty Freak
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