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188-470: Electronic Arts (EA) founder Trip Hawkins conceived the series and approached Madden in 1984 for his endorsement and expertise. Because of Madden's insistence that the game be as realistic as possible, the first version of John Madden Football did not appear until 1988. EA has released annual versions since 1990, and the series' name changed to Madden NFL in 1993 after EA acquired the rights to use NFL teams and players. Although Madden passed away in 2021,

376-434: A Fortune 500 company with over one thousand employees. In February 1982, Hawkins arranged a meeting with Don Valentine of Sequoia Capital to discuss financing his new venture, Amazin' Software. Valentine encouraged Hawkins to leave Apple, where the latter served as Director of Product Marketing, and allowed Hawkins to use Sequoia Capital's spare office space to start the company. Trip Hawkins incorporated and established

564-668: A home appliance than a piece of electronic equipment, and the case can be opened without the use of tools. All models in the Apple II series have a built-in keyboard, with the exception of the II GS which has a separate keyboard. Apple IIs have color and high-resolution graphics modes , sound capabilities and a built-in BASIC programming language. The motherboard holds eight expansion slots and an array of random access memory (RAM) sockets that can hold up to 48  kilobytes . Over

752-517: A 49-round fantasy draft of all active NFL players. Players can also upload created teams for use in the game. Once in game, players run training camp (individual drills for improving players' attributes), play in preseason games and compete in a regular 16-game NFL season, including playoffs and the Super Bowl. The player has the option to play any game in the simulation, including those involving other teams if they so desire, or may simulate through

940-494: A BASIC variant called Integer BASIC . Apple eventually released Applesoft BASIC , a more advanced variant of the language which users can run instead of Integer BASIC. The Apple II series eventually supported over 1,500 software programs. When the Disk II floppy disk drive was released in 1978, a new operating system, Apple DOS , was commissioned from Shepardson Microsystems and developed by Paul Laughton, adding support for

1128-555: A DOS, and with Wozniak inexperienced in operating system design, Jobs approached Shepardson Microsystems with the project. On April 10, 1978, Apple signed a contract for $ 13,000 with Shepardson to develop the DOS. Even after disk drives made the cassette tape interfaces obsolete they were still used by enthusiasts as simple one-bit audio input-output ports. Ham radio operators used the cassette input to receive slow scan TV (single frame images). A commercial speech recognition Blackjack program

1316-661: A Madden IQ. The Madden IQ is used to automatically gauge your skills through a series of mini-games consisting of run offense, pass offense, run defense, and pass defense. At the end of each of the drills, the player receives a score ranging from rookie to all-Madden. The final Madden IQ is a mixture of those scores which is used to control the game's difficulty. Madden NFL 10 was released on August 14, 2009. It features Arizona Cardinals wide receiver Larry Fitzgerald and Pittsburgh Steelers strong safety Troy Polamalu . Compared to previous iterations, Madden NFL 10 has been extremely transparent with its development efforts, maintaining

1504-468: A Stanford MBA classmate, Jeff Burton from Atari for international business development. The business plan was again refined in September and reissued on October 8, 1982. By November, the employee headcount rose to 11, including Tim Mott, Bing Gordon , David Maynard, and Steve Hayes. Having outgrown the office space provided by Sequoia Capital, the company relocated to a San Mateo office that overlooked

1692-507: A bigger company, albeit with Viacom as the potential bidder. In May 2008, EA announced that it would purchase the assets of Hands-On Mobile Korea, a South Korean mobile game developer and publisher. The company became EA Mobile Korea. In September 2008, EA dropped its buyout offer of Take-Two. No reason was given. As of November 6, 2008, it was confirmed that Electronic Arts is closing their Casual Label & merging it with their Hasbro partnership with The Sims Label. EA also confirmed

1880-539: A black & white animation tool called Studio/1, and a series of Paint titles called Studio/8 and Studio/32 (1990). Relationships between Electronic Arts and their external developers often became difficult when the latter missed deadlines or diverged from the former's creative directions. In 1987, EA released Skate or Die! , their first internally developed game. EA continued publishing their external developers' games while experimenting with their internal development strategy. This led to EA's decision of purchasing out

2068-574: A breakout cable which connected to the back of the card, the user could attach up to two UniDisk or Apple 5.25 Drives , up to one UniDisk 3.5 drive , and a DE-9 Apple II joystick. Many of the LC's built-in Macintosh peripherals could also be "borrowed" by the card when in Apple II mode, including extra RAM, the Mac's internal 3.5-inch floppy drives, AppleTalk networking, any ProDOS-formatted hard disk partitions,

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2256-563: A built-in disk controller that could control external drives, composite video (NTSC or PAL), serial interfaces for modem and printer, and a port usable by either a joystick or mouse. Unlike previous Apple II models, the IIc had no internal expansion slots at all. Two different monochrome LC displays were sold for use with the IIc's video expansion port, although both were short-lived due to high cost and poor legibility. The IIc had an external power supply that converted AC power to 15 V DC, though

2444-446: A built-in music synthesizer that far exceeded any other home computer. The Apple II GS evolved the platform while still maintaining near-complete backward compatibility. Its Mega II chip contains the functional equivalent of an entire Apple IIe computer (sans processor). This, combined with the 65816's ability to execute 65C02 code directly, provides full support for legacy software, while also supporting 16-bit software running under

2632-583: A class at the University of California, Berkeley , called "Football for Fans", and envisioned the program as a tool for teaching and testing plays. (Madden would continue to see the game as an educational tool. When asked in 2012 to describe Madden NFL , he called it "a way for people to learn the game and participate in the game at a pretty sophisticated level".) Hawkins and Ybarra during the train trip learned football plays and strategies from Madden from sunrise to midnight. EA likely expected Madden to endorse

2820-547: A click through a built-in speaker; all other sounds (including two, three and, eventually, four-voice music and playback of audio samples and speech synthesis) were generated entirely by software that clicked the speaker at just the right times. The Apple II's multiple expansion slots permitted a wide variety of third-party devices, including Apple II peripheral cards such as serial controllers , display controllers, memory boards, hard disks, networking components, and real-time clocks . There were plug-in expansion cards – such as

3008-505: A completely overhauled rating system for players, featuring new categories such as throw on the run and specific ratings for short, medium, and deep passes. The game's soundtrack features rap, alternative rock, rap metal and hard rock bands such as Nirvana , Pantera , System of a Down , and Kid Rock . Madden NFL 11 was released on July 27, 2010 (moved up from its original release date of August 10, 2010 for promotional reasons), and features New Orleans Saints quarterback Drew Brees on

3196-417: A conference call with reporters, stated that their poor performance in the fourth quarter was not due entirely to the poor economy, but also to the fact that they did not release any blockbuster titles in the quarter. In the quarter ending December 31, 2008, the company lost US$ 641 million . On February 2, 2009, Ludlum Entertainment had signed a deal with Electronic Arts to grant exclusive rights to bring

3384-461: A direct competitor to Valve 's Steam and Epic Games ' Store . EA also owns and operates major gaming studios such as DICE , Motive Studio , BioWare , and Respawn Entertainment . Trip Hawkins had been an Apple Inc. employee since 1978, at a time when the firm had only about fifty employees. Over the next four years, the market for home personal computers skyrocketed. By 1982, Apple had completed its initial public offering (IPO) and become

3572-463: A fan vote for the cover of Madden 16 . It was released on August 25, 2015. Madden NFL 17 was released on August 23, 2016. The features in the game include an upgrade of the Ground Game, a redesigned and better Franchise Mode, "Madden 365", new Ball Carrier UI Prompts, the new Path Assist and more. New England Patriots tight end Rob Gronkowski serves as the cover athlete. Madden NFL 18

3760-722: A final deal that would have had NBCUniversal spun out from Comcast before bringing EA within it. Amazon was also mentioned as a possible customer for EA; CNBC reported in late August that Amazon was no longer interested in a takeover. In January 2023, EA cancelled development on Apex Legends Mobile and Battlefield Mobile, leading to the shutdown of developer Industrial Toys . On February 28, 2023, EA eliminated 200 QA testers from its Baton Rouge, Louisiana office. The testers predominantly worked on Respawn Entertainment 's Apex Legends battle royale game. On March 29, EA announced it would lay off 6% of its workforce, or 775 employees. In June 2023, EA announced an internal reorganization of

3948-493: A gradual increase in stock value. In July 2015, Electronic Arts reached an all-time high with a stock value of US$ 71.63, surpassing the previous February 2005 record of $ 68.12. This is also up 54% from $ 46.57 in early January 2015. The surge was partly attributed to EA's then-highly anticipated Star Wars Battlefront reboot, which released one month before Star Wars: The Force Awakens , also highly anticipated. During E3 2015 , EA vice-president Patrick Söderlund announced that

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4136-536: A group that will complement their objectives." This statement comes a week after EA announced it was laying off 6% about 600 of their staff positions and had a US$ 310 million net loss for the quarter. Due to the 2008 economic crisis , Electronic Arts had a poorer than expected 2008 holiday season, moving it in February 2009 to cut approximately 1,100 jobs, which it said represented about 11% of its workforce. It also closed 12 of their facilities. Riccitiello, in

4324-574: A licensing agreement to develop and release EA's titles, like John Madden Football , FIFA International Soccer , Shaq Fu , Jungle Strike and Urban Strike for various consoles. In 1995, Electronic Arts won the European Computer Trade Show award for best software publisher of the year. As the company was still expanding, they opted to purchase space in Redwood Shores, California in 1995 for construction of

4512-546: A lower quality of the 3DO's software library as a backfiring of its liberal license policy, it fell further behind and lost competition. Electronic Arts dropped its support for 3DO in favor of the PlayStation, 3DO's production ceased in 1996 and, for the remainder of the company's lifetime, 3DO developed video games for other consoles and the IBM PC until it folded in 2003. In 1994, Electronic Arts and THQ signed

4700-523: A mistake, often stripping smaller studios of its creative talent. Riccitiello said that the city-state model allows independent developers to remain autonomous to a large extent, and cited Maxis and BioWare as examples of studios thriving under the new structure. During 2007, EA announced that it would be bringing some of its major titles to the Mac . EA also released Battlefield 2142 , Command & Conquer 3: Tiberium Wars , Crysis , Harry Potter and

4888-541: A multi-year pact to broadcast Madden NFL competitive matches across the world through its Competitive Gaming Division arm. On August 14, 2018, Patrick Söderlund announced his departure from EA as its vice-president and chief design officer, after serving twelve years with the company. With Söderlund's departure, the SEED group was moved as part of EA's studios, while the EA Originals and EA Partners teams were moved under

5076-791: A new OS. The OS eventually included a Macintosh-like graphical Finder for managing disks and files and opening documents and applications, along with desk accessories . Later, the II GS gained the ability to read and write Macintosh disks and, through third-party software, a multitasking Unix-like shell and TrueType font support. The GS includes a 32-voice Ensoniq 5503 DOC sample-based sound synthesizer chip with 64 KB dedicated RAM, 256 KB (or later 1.125 MB) of standard RAM, built-in peripheral ports (switchable between IIe-style card slots and IIc-style onboard controllers for disk drives, mouse, RGB video, and serial devices) and, built-in AppleTalk networking. The final Apple II model

5264-465: A new Sims and Casual Label, where there is a deep compatibility in the product design, marketing and demographics. ... In the days and weeks ahead, we will make further announcements on the reporting structure for the other businesses in the Casual Label including EA Mobile, Pogo, Media Sales and Online Casual Initiatives. Those businesses remain growth priorities for EA and deserve strong support in

5452-492: A new headquarters, which was completed in 1998. Early in 1997, Next Generation identified Electronic Arts as the only company to regularly profit from video games over the past five years, and noted it had "a critical track record second to none". In 1999, EA replaced their long-running Shapes logo with one based on the EA Sports logo used at the time. EA also started to use a brand-specific structure around this time, with

5640-547: A new packaged version of Crysis 2 that included all the downloadable content without the storefront features, EA did not publish any additional games on Steam until 2019, instead selling all personal computer versions of games through Origin. In July 2011, EA announced that it had acquired PopCap Games , the company behind games such as Plants vs. Zombies , Peggle and Bejeweled . EA continued its shift toward digital goods in 2012, folding its mobile-focused EA Interactive (EAi) division "into other organizations throughout

5828-531: A partnership in which EA becomes an exclusive major supplier of mobile games to Nokia mobile devices through the Nokia Content Discoverer. In the beginning, Nokia customers were able to download seven EA titles ( Tetris , Tetris Mania , The Sims 2 , Doom , FIFA 06 , Tiger Woods PGA Tour 06 and FIFA Street 2 ) on the holiday season in 2006. Rick Simonson is the executive vice-president and director of Nokia and starting from 2006

Madden NFL - Misplaced Pages Continue

6016-692: A release video with NFL linebacker and 2013 Defensive Player of the Year Luke Kuechly . The game was released August 26 in North America and on August 29 in the EU for Xbox One, PlayStation 4, Xbox 360 and the PlayStation 3. The game featured "dramatic all-new camera angles, as well as dynamic pre-game and halftime features." During the Detroit Lions 10th pick of the 2014 NFL draft , Barry Sanders announced fans again would be able to vote for

6204-676: A remaining 14.8% stake in it in 2010. Since June 2023, the company is organized in two main divisions: EA Entertainment Technology & Central Development (EA Entertainment for short, formerly EA Games) and EA Sports. First introduced in 1991 as the Electronic Arts Sports Network, before being renamed due to a trademark dispute with ESPN, EA Sports publishes all the sports games from EA, including FC , Madden NFL , Fight Night , NBA Live , NCAA Football , Cricket , NCAA March Madness , Tiger Woods PGA Tour , NHL , NASCAR and Rugby . FIFA

6392-659: A revamped story mode titled Face of the Franchise: QB1 . Madden NFL 21 was announced with Baltimore Ravens quarterback Lamar Jackson as the cover athlete. It was released on August 28, 2020. Introduced that year was a new, backyard-football inspired online mode called The Yard, similar to NBA 2k's MyPark. Due to the Washington Redskins announcing the retirement of the team's controversial moniker on July 13, 2020, EA announced on July 17 that it would be doing an update on Madden NFL 21 to remove

6580-564: A rookie and progress through his career. This includes an IQ test, interviews, workouts, the NFL Draft, hiring an agent, and other aspects of a superstar's life. Philadelphia Eagles quarterback Donovan McNabb is the cover athlete. EA also introduced the QB Vision feature in the 2006 installment. With this feature, a cone of spotlight emits from the quarterback during passing plays, simulating his field of vision. To make an accurate pass,

6768-456: A run play up the middle out of a goal line formation, you could then call a formation shift and make your players spread out into a four wide receiver formation while still in the same running play. The problem with this new function was that EA also added a fatigue penalty for the defense causing defensive players to get more tired each time there was a formation shift. This led to players on offense calling multiple formation shifts each play making

6956-462: A segment called "Great Games" where one would be put in a situation where they control one team and would have to win the game with a set amount of time. If the player wins, they unlock either a new team or a stadium. Overall, there were more than 60 teams and over 80 stadiums in Madden NFL 2001 . Tennessee Titans running back Eddie George is the cover athlete. Madden NFL 2002 featured for

7144-469: A series of companies they identify as successful, as well as the decision to release annualized franchises to cut budget costs. Because of Trip Hawkins' obsession of simulating a sports game, he signed a contract with football coach John Madden that led to EA's developing and releasing annual Madden NFL games. In 1988, EA published a flight simulator game exclusively for Amiga, F/A-18 Interceptor , with filled-polygon graphics that were advanced for

7332-475: A sliver of the field. This feature also allows for bigger plays and more interceptions. Also, EA sports added the Smart Route . This means that when pressing a hot route to the corresponding receiver, you put the analog stick down and the receiver will run to the first down, and you can throw him the ball. While current gen Madden remained the same with the exception of a "Smart Route" and "QB Vision", this

7520-564: A subsidiary of EA. Wilson stated that "the franchises in our combined portfolio will enable us to create innovative new experiences and bring more players into the excitement of cars and motorsport". In January 2021, Disney announced it had revived the Lucasfilm Games label for its licensed video game properties and announced new games including a new Star Wars game that would be developed by Ubisoft aimed for release in 2023, indicating that EA's ten-year exclusive license in 2013 to

7708-527: A takeover bid for rival game company Take-Two Interactive . After its initial offer of US$ 25 per share, all cash stock transaction offer was rejected by the Take-Two board, EA revised it to US$ 26 per share, a 64% premium over the previous day's closing price and made the offer known to the public. Rumours had been floating around the Internet prior to the offer about Take-Two possibly being bought over by

Madden NFL - Misplaced Pages Continue

7896-704: A teenager. The game was unsuccessful due to its complexity, and he hoped to one day delegate its rules to a computer. At Harvard College , where Hawkins played football for the Crimson , he wrote a football simulation for the PDP-11 minicomputer which, he later said, predicted that the Miami Dolphins would defeat the Minnesota Vikings 23–6 (actually 24–7) in the 1974 Super Bowl . After founding Electronic Arts in 1982—"The real reason that I founded [it]

8084-508: A time, by turning them over and notching a hole for the write protect sensor. The first disk operating systems for the Apple II were DOS 3.1 and DOS 3.2, which stored 113.75 KB on each disk, organized into 35 tracks of 13 256-byte sectors each. After about two years, DOS 3.3 was introduced, storing 140 KB thanks to a minor firmware change on the disk controller that allowed it to store 16 sectors per track. (This upgrade

8272-521: A weekly blog updates as well as a constant presence on various message boards. A new design team has also taken over the game, including members from NFL Head Coach 09. The direction of Madden NFL 10 has been shifted to much more of a realistic and simulation focus, with info already released including Procedural Awareness (a robust head tracking system), a new philosophy on player ratings, and big improvements to realism in QB play, WR/DB play, and other areas across

8460-410: A year Bethesda stopped working on Madden and sued EA over EA's failure to publish new versions of Bethesda's Gridiron! football game. This added to the delay. After a final development push, John Madden Football debuted in 1988 for the Apple II computers. Hawkins and an exhausted Ybarra ("All my memories are of pain") could move on to other projects. Contracted to provide plays, Madden gave EA

8648-447: Is a Go-To-Guy, allowing him to make amazing one-handed grabs. Peyton Manning is a Franchise QB. It also includes new skill drills, Hit Stick 2.0, and Ring of a Champion features. Tennessee Titans quarterback Vince Young is on the cover. Madden NFL 08 was also the last Madden game released for macOS and the last GameCube game ever released. It was also the last to appear on Windows until Madden NFL 19 in 2018. Madden NFL 09

8836-469: Is a discounted series of EA Sports. In 2011, Forbes ranked EA Sports eighth on their list of most valuable sports brands, with a value of $ 625 million . EA All Play is a mobile-oriented label that, since 2012, publishes digital titles like The Simpsons ' , Tetris , and Battlefield , as well as Hasbro board games like Scrabble . The EA Competitive Gaming Division (CGD), founded in 2015 by Peter Moore and currently headed by Todd Sitrin,

9024-635: Is affiliated with John Riccitiello and are partners. In February 2007, Probst stepped down from the CEO job while remaining on the board of directors. His handpicked successor is John Riccitiello , who had worked at EA for several years previously, departed for a while, and then returned. Riccitiello previously worked for Elevation Partners , Sara Lee and PepsiCo . In June 2007, new CEO John Riccitiello announced that EA would reorganize itself into four labels, each with responsibility for its own product development and publishing (the city-state model). The goal of

9212-528: Is due to its strategy of platform-agnostic development and the creation of strong multi-year franchises. EA was the first publisher to release yearly updates of its sports franchises— Madden , FIFA , NHL , NBA Live , Tiger Woods , etc.—with updated player rosters and small graphical and gameplay tweaks. Recognizing the risk of franchise fatigue among consumers, EA announced in 2006 that it would concentrate more of its effort on creating new original intellectual property. In September 2006, Nokia and EA announced

9400-582: Is located in Stockholm and Vancouver . EA announced the closure of Visceral Games in October 2017. Prior, Visceral had been supporting EA's other games but was also working on a Star Wars title named Project Ragtag since EA's acquisition of the Star Wars license, even hiring Amy Hennig to direct the project. While EA did not formally give a reason for the closure, industry pundits believed that EA

9588-581: Is the cover athlete. Also, starting with Madden NFL 2004 , EA Sports created the new Playmaker tool, using the right analog joystick found on each of the adjustments previously unavailable in prior installments of the franchise. One such adjustment includes the ability to switch which direction a running play was going without changing the formation. Prior to the Playmaker tool, the Player could only call one of four available "hot routes." With Playmaker and

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9776-501: Is the cover athlete. There are multiple modes of game play, from a quick head-to-head game to running a team for a whole season or even multiple seasons. Online play, which was a new feature for Madden NFL 2003 (in this version there are also mini-camp challenges) was only available for users of the PlayStation 2 console, Xbox console, or a Microsoft Windows PC until early 2004 . St. Louis Rams running back Marshall Faulk

9964-596: Is the cover athlete. This game is the sequel to EA Sports Madden NFL Football. Like the original, it was also developed by Global VR . It was released in 2006 only in arcades. This version adds QB Vision, the Hit Stick, and the Truck Stick. The rosters are also updated for the 2006–2007 season. In Madden NFL 08 , the Weapons feature was added, allowing superstar players to be noticed. Randy Moss , for example,

10152-630: Is the group dedicated on enabling global eSports competitions on EA's biggest franchises including FIFA , Madden NFL , Battlefield and more. The Search for Extraordinary Experiences Division (SEED) was revealed at the 2017 Electronic Entertainment Expo as a technology research division and incubator, using tools like deep learning and neural networks to bring in player experiences and other external factors to help them develop more immersive narratives and games. SEED has offices in Los Angeles and Stockholm. EA Partners co-publishing program

10340-606: The James Bond property, DreamWorks Interactive , and eventually DICE ; in the latter two cases, these studios were acquired by EA as part of the EA DICE family. In 2003, EA's president John Riccitiello pushed for a renaming of the EA Distribution label, seeing the potential to bring in more independent developers and additional revenue streams. While they rebranded the label as EA Partners in 2003, Riccitiello left EA

10528-504: The 1980 Raiders playbook, and EA hired San Francisco Examiner writer Frank Cooney, who had designed his own figurine football game with numerical skill ratings. Those skill ratings, also utilized in a spreadsheet based game called Grid Grade, were a precursor to player ratings in Madden Football. Although the company could not yet legally use NFL teams' or players' names, Cooney obtained real plays from NFL teams. The back of

10716-607: The Apple II J-Plus (Japan). In these models, Apple made the necessary hardware, software and firmware changes in order to comply to standards outside of the US. The Apple II Plus was followed in 1983 by the Apple IIe, a cost-reduced yet more powerful machine that used newer chips to reduce the component count and add new features, such as the display of upper and lowercase letters and a standard 64 KB of RAM. The IIe RAM

10904-429: The Disk II , attached via a controller card that plugged into one of the computer's expansion slots (usually slot 6), was used for data storage and retrieval to replace cassettes. The Disk II interface, created by Steve Wozniak , was regarded as an engineering masterpiece for its economy of electronic components. Rather than having a dedicated sound-synthesis chip, the Apple II had a toggle circuit that could only emit

11092-567: The Dreamcast in 1999 contributed to the console's lack of success and Sega's exit from the hardware market. By 1996, Madden was the best-selling sports video game franchise, with more than eight million units sold up until then. In 1998, Electronic Arts added "Franchise Mode" to Madden Football , giving players the ability to play multiple seasons, make off-season draft picks, and trade players. Within Franchise Mode, players take on

11280-513: The Integer BASIC programming language built into the ROMs . The video controller displayed 40 columns by 24 lines of monochrome, upper-case-only (the original character set matches ASCII characters 0x20 to 0x5F) text on the screen, with NTSC composite video output suitable for display on a TV monitor, or on a regular TV set by way of a separate RF modulator . The original retail price of

11468-660: The NCAA , EA announced in February 2021 that it was returning to college sports with a planned EA Sports College Football title to likely be released in 2023. The company announced its plans to extend its mobile commitment in February 2021 by acquiring Glu Mobile in an deal estimated worth $ 2.1 billion . The acquisition was completed by the end of April 2021. The Public Investment Fund of Saudi Arabia acquired 7.4 million shares of EA, valued at $ 1.1 billion , in February 2021. Former CEO and current chairman Probst stated in May 2021 he

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11656-479: The PlayStation 2 launch title X-Squad . The second; Square Electronic Arts L.L.C., would publish Square's titles in North America. The venture was described as a success by Square, as it allowed the company to release more of their titles in the North American market. In February 2003, with the preparation of Square and Enix's merger into Square Enix ; both partnerships were announced to be dissolved at

11844-617: The San Francisco Airport landing path. When he incorporated the company, Hawkins originally chose Amazin' Software as their company name, but his other early employees of the company universally disliked the name; as a result, the company changed its name to Electronic Arts in November 1982. He scheduled an off-site meeting in the Pajaro Dunes , where the company once held such off-site meetings. Hawkins had developed

12032-445: The Star Wars property was likely not extended. EA still maintained a non-exclusive license to Star Wars games, affirming more titles would be coming following this announcement. As of February 2021, EA's Star Wars games had sold more than 52 million copies and brought in more than $ 3 billion in revenue. After a six-year absence from producing college sports-based game due to legal issues related to student athlete likenesses with

12220-777: The Z-80 SoftCard – that permitted the Apple to use the Z80 processor and run a multitude of programs developed under the CP/M operating system, including the dBase II database and the WordStar word processor. There was also a third-party 6809 card that would allow OS-9 Level One to be run. Third-party sound cards greatly improved audio capabilities, allowing simple music synthesis and text-to-speech functions. Eventually, Apple II accelerator cards were created to double or quadruple

12408-514: The 1983 IIe being the most popular. The name is trademarked with square brackets as Apple ][ , then, beginning with the IIe, as Apple // . The Apple II was a major advancement over its predecessor, the Apple I , in terms of ease of use, features, and expandability. It became one of several recognizable and successful computers during the 1980s and early 1990s, although this was mainly limited to

12596-725: The 2004 holiday season, EA responded by making several large sports licensing deals which include an exclusive agreement with the NFL , and in January 2005, a 15-year deal with ESPN . The ESPN deal gave EA exclusive first rights to all ESPN content for sports simulation games. On April 11, 2005, EA announced a similar, 6-year licensing deal with the Collegiate Licensing Company (CLC) for exclusive rights to college football content. Much of EA's success, both in terms of sales and with regards to its stock market valuation,

12784-739: The 2004–2005 season. In Madden NFL 07 , EA introduced Lead Blocker Controls which allow users to control blockers during running plays. In addition, EA redefined the Truck Stick into the Highlight Stick . With the Highlight Stick, users can have their running backs perform different running moves and combos, instead of just bowling over defenders. Truck Stick features still exist for bigger backs, but not for smaller backs who would never realistically use them anyway. Instead, more agile backs perform acrobatic ducks and dodges to avoid tackles. Seattle Seahawks running back Shaun Alexander

12972-584: The 21st century, EA develops and publishes games of established franchises, including Battlefield , Need for Speed , The Sims , Medal of Honor , Command & Conquer , Dead Space , Mass Effect , Dragon Age , Army of Two , Apex Legends , and Star Wars , as well as the EA Sports titles FC , FIFA , Madden NFL , NBA Live , NHL , PGA , and UFC . Since 2022, their desktop titles appear on self-developed EA App , an online gaming digital distribution platform for PCs and

13160-685: The Amiga will blow your socks off. We think the Amiga, with its incomparable power, sound and graphics, will give Electronic Arts and the entire industry a very bright future. –Trip Hawkins, 1985 Amiga advertisement In the mid-1980s, Electronic Arts aggressively marketed products for the Amiga , a home computer introduced in 1985. Commodore had given EA development tools and prototype machines before Amiga's actual launch. For Amiga EA published some notable non-game titles. A drawing program Deluxe Paint (1985) and its subsequent versions became perhaps

13348-688: The Apple II GS in 1986, the platform took on the look of the Macintosh user interface, including a mouse. Much commercial Apple II software shipped on self-booting disks and does not use standard DOS disk formats. This discouraged the copying or modifying of the software on the disks, and improved loading speed. The first Apple II computers went on sale on June 10, 1977 with a MOS Technology 6502 (later Synertek ) microprocessor running at 1.023  MHz , 4 KB of RAM , an audio cassette interface for loading programs and storing data, and

13536-638: The Apple II series looked similar, featuring much clean white space and showing the Apple rainbow logo prominently. For several years up until the late 1980s, Apple used the Motter Tektura font for packaging, until changing to the Apple Garamond font. Apple ran the first advertisement for the Apple II, a two-page spread ad titled "Introducing Apple II", in BYTE in July 1977. The first brochure,

13724-424: The Apple II was sold as a finished consumer appliance rather than as a kit (unassembled or preassembled). Apple marketed the Apple II as a durable product, including a 1981 ad in which an Apple II survived a fire started when a cat belonging to one early user knocked over a lamp. All the machines in the series, except the IIc, share similar overall design elements. The plastic case was designed to look more like

13912-524: The Disk II became available in 1978, tape-based Apple II software essentially disappeared from the market. The initial price of the Disk II drive and controller was US$ 595, although a $ 100 off coupon was available through the Apple newsletter "Contact". The controller could handle two drives and a second drive (without controller) retailed for $ 495. The Disk II single-sided floppy drive used 5.25-inch floppy disks ; double-sided disks could be used, one side at

14100-565: The Genesis, however, became both the first hugely successful Madden game—selling 400,000 copies when the company expected 75,000—and the first killer app for EA and Sega, helping the console gain market share against the Super NES . From 1992 to 1994, Mega placed the game at #1 in their monthly Top 100 Mega Drive Games of All Time. In 1990, EA producer Richard Hilleman brought in veteran sports game designer Scott Orr , who had founded

14288-595: The II GS has more in common with mid-1980s systems like the Atari ST , Amiga , and Acorn Archimedes . Despite the introduction of the Motorola 68000 -based Macintosh in 1984, the Apple II series still reportedly accounted for 85% of the company's hardware sales in the first quarter of fiscal 1985. Apple continued to sell Apple II systems alongside the Macintosh until terminating the II GS in December 1992 and

14476-658: The IIc itself will accept between 12 V and 17 V DC, allowing third parties to offer battery packs and automobile power adapters that connected in place of the supplied AC adapter. The Apple II GS , released on September 15, 1986, is the penultimate and most advanced model in the Apple II series, and a radical departure from prior models. It uses a 16-bit microprocessor, the 65C816 operating at 2.8 MHz with 24-bit addressing, allowing expansion up to 8 MB of RAM. The graphics are significantly improved, with 4096 colors and new modes with resolutions of 320×200 and 640×400. The audio capabilities are vastly improved, with

14664-524: The IIe in November 1993. The last II-series Apple in production, the IIe card for Macintoshes , was discontinued on October 15, 1993; having been one of the longest running mass-produced home computer series, the total Apple II sales of all of its models during its 16-year production run were about 6 million units (including about 1.25 million Apple II GS models) with the peak occurring in 1983 when 1 million were sold. Unlike preceding home microcomputers,

14852-548: The November 2019 release of Star Wars: Jedi Fallen Order , as well as bringing the EA Access subscription service to Steam. While EA plans to continue to sell games on Origin, the move to add Steam releases was to help get more consumers to see their offerings. Due to COVID-19 lockdowns and growing demand for online games, EA's revenue grew to $ 1.4bn in the first quarter of 2020. EA rebranded both EA Access and Origin to EA Play on August 18, 2020, but otherwise without changing

15040-583: The Offensive player. Atlanta Falcons quarterback Michael Vick is the cover athlete. In Madden NFL 2005 , EA Sports ran a campaign with the Theme "Fear the D" emphasising their improvements on the "other side of the ball." In an attempt to re-balance the players experience, EA gave a Playmaker Tool to the defense. Similar to the offensive Playmaker Tool, the defensive Playmaker allows the player to make pre-snap defensive adjustments. EA Sports further utilized

15228-531: The Order of the Phoenix , Madden NFL 08 , Need for Speed: Carbon , and Spore for the Mac. All of the new games have been developed for the Macintosh using Cider, a technology developed by TransGaming that enables Intel -based Macs to run Windows games inside a translation layer running on Mac OS X. They are not playable on PowerPC-based Macs. In February 2008, it was revealed that Electronic Arts had made

15416-710: The Platinum IIe and II GS . Unlike the IIe IIc and II GS , the IIc Plus came only in one version (American) and was not officially sold anywhere outside the US. The Apple IIc Plus ceased production in 1990, with its two-year production run being the shortest of all the Apple II computers. Although not an extension of the Apple II line, in 1990 the Apple IIe Card, an expansion card for the Macintosh LC ,

15604-622: The U.S., five in the United Kingdom, six in Continental Europe , and eight elsewhere. The majority of these companies and studios are now defunct , with some having been merged into other entities. Of the six companies which EA purchased a stake in, two remaining companies are based in the U.S., while three other U.S. companies are defunct. After acquiring a 19.9% stake in France-based Ubisoft in 2004, EA sold

15792-455: The US. It was aggressively marketed through volume discounts and manufacturing arrangements to educational institutions, which made it the first computer in widespread use in American secondary schools, displacing the early leader Commodore PET . The effort to develop educational and business software for the Apple II, including the 1979 release of the popular VisiCalc spreadsheet , made

15980-611: The ability to trade draft picks, a salary cap, and up to 30 seasons worth of gameplay. In early 2013, EA Sports announced that the next installment of the Madden series would be released on August 27, 2013. As this installment is the 25th anniversary of the series, the game is called Madden NFL 25 , instead of Madden NFL 14 with the year like the previous versions. The cover vote consisted of two brackets containing past players ("Old School") and active players ("New School"). "Old School" player and Pro Football Hall of Famer Barry Sanders

16168-557: The agreement saved EA $ 35 million over the next three years. As its own Joe Montana-endorsed football game would miss the 1990 Christmas shopping season , Sega asked EA to let it sell Madden with the Montana name. EA refused, but offered an inferior alternative that lacked Madden' s 3D graphics and most of its 113 plays. Joe Montana Football sold well despite shipping after Christmas 1990, and it remained popular after BlueSky Software took over development. John Madden Football for

16356-499: The ambulance which would run over any players in its path. After Visual Concepts failed to deliver Madden NFL '96 for the new PlayStation in 1995, EA hired Tiburon Entertainment for Madden NFL '97 and later acquired the company, centralizing development in-house. It planned to release John Madden Football as its first sports-based arcade game , but the game was cancelled due to unenthusiastic reactions from play testers . EA's refusal to release Madden and other sports titles for

16544-439: The box called the game "The First Real Football Simulation" and quoted Madden: "Hey, if there aren't 11 players, it isn't real football." Documentation included diagrams of dozens of offensive and defensive plays with Madden's commentary on coaching strategies and philosophy. In addition to submitting plays, Cooney worked with programmers and producers to create numerical ratings for every player so they would perform appropriately in

16732-516: The cancellation of a first-person shooter set in the Star Wars universe, and that the company would be moving away from licensed IP in favor of EA-owned franchises. In July 2024, actor labor union Screen Actors Guild-American Federation of Television and Radio Artists (SAG-AFTRA), which also has numerous video game voice actors as members, would initiate a labor strike against a number of video publisher, including EA, over concerns about lack of A.I. protections not only video game actors, but also

16920-508: The company leveraged to leapfrog its early competitors. Promoting its developers was a trademark of EA's early days. Games were sold in square packages modeled after album covers (such as those for 1983's M.U.L.E. and Pinball Construction Set ). Hawkins thought the packaging would both save costs and convey an artistic feeling. EA routinely referred to their developers as "artists" and gave them photo credits in their games and full-page magazine ads. Their first such ad, accompanied by

17108-556: The company said that current CFO and COO Blake Jorgensen would be stepping down by mid-2022. The company's COO role was taken over by Chief Studios Officer Laura Miele , while a search for a new CFO was launched. Longtime Microsoft executive Chris Suh was later appointed as CFO in March 2022. Industry reports around May 2022 asserted that EA had been looking to be acquired by larger media firms, including Disney, Apple, and Comcast / NBCUniversal . These reports said that EA had been nearing

17296-617: The company with a personal investment of an estimated US$ 200,000 on May 27, 1982. For more than seven months, Hawkins refined his Electronic Arts business plan . With aid from his first employee (with whom he worked in marketing at Apple), Rich Melmon, the original plan was written, mostly by Hawkins, on an Apple II in Sequoia Capital's office in August 1982. During that time, Hawkins also employed two of his former staff from Apple, Dave Evans and Pat Marriott, as producers , and

17484-567: The company would start investing more on smaller titles such as Unravel so as to broaden the company's portfolio. On December 10, 2015, EA announced a new division called Competitive Gaming Division, which focuses on creating competitive game experience and organizing ESports events. It was once headed by Peter Moore . In May 2016, Electronic Arts announced that they had formed a new internal division called Frostbite Labs. The new department specializes in creating new projects for virtual reality platforms, and "virtual humans". The new department

17672-457: The company's Strategic Growth group. On February 6, 2019, Electronic Arts' stock value was hit by a decline of 13.3%, the worst decline since Halloween 2008. This was largely due to the marketing of their anticipated title Battlefield V , which was released after the holiday season of October 2018. Stocks were already declining since late August, when EA announced that Battlefield V ' s release would be delayed until November. Upon release,

17860-433: The company's chief marketing officer. On August 23, EA announced it was eliminating 50 roles at BioWare , or 20% of its workforce. A group of former employees later sued EA, seeking better severance following their layoffs. In December 2023, EA laid off an unknown number of Codemasters employees. In February 2024, EA announced that it would lay off 670 employees, or 5% of its global workforce. The cuts came with

18048-456: The company, specifically those divisions led by EA Labels president Frank Gibeau, COO Peter Moore, and CTO Rajat Taneja, and EVP of digital Kristian Segerstrale." On March 18, 2013, John Riccitiello announced that he would be stepping down as CEO and a member of the Board of Directors on March 30, 2013. Larry Probst was also appointed executive chairman on the same day. Andrew Wilson was named as

18236-499: The company. In June 2011, EA launched Origin , an online service to sell downloadable games for personal computers directly to consumers. Around this time, Valve , which runs Steam in direct competition with Origin, announced changes to storefront policy disallowing games that used in-game purchases that were not tied to Steam's purchasing process, and removed several of EA's games, including Crysis 2 , Dragon Age II , and Alice: Madness Returns in 2012. Although it released

18424-525: The company. CEO Andrew Wilson announced a realignment of the company into two organizations – EA Sports and EA Entertainment – both of which would report directly to him, having Laura Miele, previously Chief Studios Officer and COO, as the president of EA Entertainment, and Cam Weber, formerly EVP and group General Manager of EA Sports as president of EA Sports. Vince Zampella , Samantha Ryan, and Jeff Karp continued on EA Entertainment, leading and overseeing specific studios under EA Entertainment. Also announced in

18612-498: The computer especially popular with business users and families. The Apple II computers are based on the 6502 8-bit processor and can display text and two resolutions of color graphics. A software-controlled speaker provides one channel of low-fidelity audio. A model with more advanced graphics and sound and a 16-bit processor, the Apple II GS , was added in 1986. It remained compatible with earlier Apple II models, but

18800-552: The computer version's focus on exact simulation. Impressed with Park Place's work, EA chose it for the Genesis Madden instead of completing an in-house version by Antonick. EA reverse engineered the console to sell the game without paying the standard $ 8 to $ 10 license fee per cartridge to Sega, then proposed a compromise of $ 2 per cartridge and a $ 2 million cap on the fee. The console maker agreed, afraid that EA would sell its reverse-engineered knowledge to other companies;

18988-749: The computer was US$ 1,298 (equivalent to $ 6,500 in 2023) (with 4 KB of RAM) and US$ 2,638 (equivalent to $ 13,300 in 2023) (with the maximum 48 KB of RAM). To reflect the computer's color graphics capability, the Apple logo on the casing was represented using rainbow stripes, which remained a part of Apple's corporate logo until early 1998. The earliest Apple IIs were assembled in Silicon Valley , and later in Texas; printed circuit boards were manufactured in Ireland and Singapore . An external 5 + 1 ⁄ 4 -inch floppy disk drive,

19176-716: The computer's speed. Rod Holt designed the Apple II's power supply. He employed a switched-mode power supply design, which was far smaller and generated less unwanted heat than the linear power supply some other home computers used. The original Apple II was discontinued at the start of 1981, superseded by the Apple II+ . The Apple II Plus, introduced in June 1979, included the Applesoft BASIC programming language in ROM. This Microsoft -authored dialect of BASIC, which

19364-526: The costs of these elements in anticipation of the game's full November 2017 launch, but they were reportedly told by Disney to disable all microtransactions until they could come up with a fairer monetization scheme. By March 2018, EA had developed a fairer system that eliminated the pay to win elements and drastically reduced costs for unlocking characters. The controversy over Battlefront II 's loot boxes led to an 8.5% drop in stock value in one month—about $ 3.1 billion and impacted EA's financial results for

19552-402: The course of the Apple II series' life, an enormous amount of first- and third-party hardware was made available to extend the capabilities of the machine. The IIc was designed as a compact, portable unit, not intended to be disassembled, and cannot use most of the expansion hardware sold for the other machines in the series. The original Apple II has the operating system in ROM along with

19740-480: The cover athlete. Madden NFL 13 is the first Madden game to be released on the PlayStation Vita , and it is also the first game in the series to have Kinect support as well as a new physics engine promoting real in game physics. Madden NFL 13 included a complete revamp to online franchise mode which became known as Connected Careers Mode (CCM). Some of the new CCM features included player contracts,

19928-716: The cover athlete. On June 6, Seattle Seahawks cornerback Richard Sherman was announced as the cover athlete. EA decided not to have players vote for the cover athlete through a traditional bracket, but rather through collectible cards in Madden NFL Mobile , or through Ultimate Team on the console devices. On May 4, 2015, the four finalists were announced for the 2016 game cover: New England Patriots tight end Rob Gronkowski , Arizona Cardinals cornerback Patrick Peterson , New York Giants wide receiver Odell Beckham Jr. and Pittsburgh Steelers wide receiver Antonio Brown . On May 13, Beckham Jr. beat out Gronkowski in

20116-454: The cover. It features several new additions to the franchise, such as Online Team Play, Online Scouting and online attribute boosts for co-op play. Along with these new game additions is a new rating (sponsored by Old Spice) known as Swagger. Although early speculation was that this new rating would be reflective of "confidence" or "composure," it was quickly confirmed to be directly tied to a player's personality for celebrations. Madden NFL 12

20304-474: The data to public forums and threatening to release more if their demands were not met. EA acquired mobile game developer Playdemic Studios in Manchester, England from Warner Bros. Interactive Entertainment in June 2021 for $ 1.4 billion , following the merger of Discovery, Inc. with WarnerMedia . As of June 2021, the acquisition was expected to complete by 2022. In their SEC filings in September 2021,

20492-527: The deal did not include those properties, so Cut the Rope became published by ZeptoLab , and Angry Birds became published by Rovio Entertainment . On May 4, 2011, EA reported $ 3.8 billion in revenues for the fiscal year ending March 2011, and on January 13, 2012, EA announced that it had exceeded $ 1 billion in digital revenue during the previous calendar year. In a note to employees, EA CEO John Riccitiello called this "an incredibly important milestone" for

20680-455: The defensive players too exhausted to keep up and force them to substitute out of the game until they are fully rested. This led to more imbalance that could only be fixed by turning off fatigue. Baltimore Ravens linebacker Ray Lewis is the cover athlete. 2005 also added "EA Sports Radio", a fictional show that plays during the menu screen of Franchise mode to provide a greater sense of a storyline during gameplay. It features Tony Bruno as

20868-642: The departure of Kathy Vrabeck, who was given the position as former president of the EA Casual Division in May 2007. EA made this statement about the merger: "We've learned a lot about casual entertainment in the past two years, and found that casual gaming defies a single genre and demographic. With the retirement and departure of Kathy Vrabeck, EA is reorganizing to integrate casual games—development and marketing—into other divisions of our business. We are merging our Casual Studios, Hasbro partnership, and Casual marketing organization with The Sims Label to be

21056-399: The designers and programmers responsible for its games as "software artists". EA published numerous games and some productivity software for personal computers, all of which were developed by external individuals or groups until 1987's Skate or Die! The company shifted toward internal game studios, often through acquisitions, such as Distinctive Software becoming EA Canada in 1991. Into

21244-415: The disk drive. The final and most popular version of this software was Apple DOS 3.3. Apple DOS was superseded by ProDOS , which supported a hierarchical file-system and larger storage devices. With an optional third-party Z80 -based expansion card , the Apple II could boot into the CP/M operating system and run WordStar , dBase II , and other CP/M software. With the release of MousePaint in 1984 and

21432-869: The end of March with each partner buying the other's shares. Electronic Arts Square was renamed as Electronic Arts K.K. and began self-publishing EA's titles in Japan from then on while Square Electronic Arts was folded under Square Enix's North American operations. In 2004, EA made a multimillion-dollar donation to fund the development of game production curriculum at the University of Southern California's Interactive Media Division . On February 1, 2006, Electronic Arts announced that it would cut worldwide staff by 5 percent. On June 20, 2006, EA purchased Mythic Entertainment , who are finished making Warhammer Online . After Sega's ESPN NFL 2K5 successfully grabbed market share away from EA's dominant Madden NFL series during

21620-469: The end of Week 5, 11, and 17 the game would use a program to "progress" players based on their performance in addition to end of season progression. In Madden NFL 06 , the "Truck Stick" was introduced. This feature allows the offensive player to lower his shoulder and break a tackle, or back juke to avoid one. Another new feature is the Superstar Mode , which allows the player to take control of

21808-416: The end of its financial quarter ending March 31, 2019, Wilson announced they were cutting about 350 jobs, or about 4% of its workforce, primarily from their marketing, publishing, and operations divisions. Wilson stated the layoffs were necessary to "address our challenges and prepare for the opportunities ahead". EA announced in October 2019 that it would be returning to release games on Steam, starting with

21996-504: The end of the rail – and read and execute code from sector 0. The code contained in there would then pull in the rest of the operating system. DOS stored the disk's directory on track 17, smack in the middle of the 35-track disks, in order to reduce the average seek time to the frequently used directory track. The directory was fixed in size and could hold a maximum of 105 files. Subdirectories were not supported. Most game publishers did not include DOS on their floppy disks, since they needed

22184-526: The feature drew acclaim for adding content to the Franchise menu. Also added was the Newspaper where the player could look at National News from licensed USA Today and Licensed Local papers for almost each of the 32 NFL teams. Lastly, 2005 also saw the introduction of multiple progressions during franchise mode. Previously NFL players in Madden would only progress or regress at the end of each season. Now at

22372-675: The features of the later model Apple IIc ) and the Apple IIe Platinum (a modernized case color to match other Apple products of the era, along with the addition of a numeric keypad ). Some of the feature of the IIe were carried over from the less successful Apple III , among them the ProDOS operating system. The Apple IIc was released in April 1984, billed as a portable Apple II because it could be easily carried due to its size and carrying handle, which could be flipped down to prop

22560-419: The film company United Artists , Steve Hayes opposed, saying, "We're not the artists, they [the developers] are..." This statement from Hayes immediately tilted sentiment towards Electronic Arts and the name was unanimously endorsed and adopted later in 1982. He recruited his original employees from Apple, Atari, Xerox PARC, and VisiCorp, and got Steve Wozniak to agree to sit on the board of directors. Hawkins

22748-449: The first time Create-A-Team where one would make a team and play with that team in either Play Now or Franchise mode. It also featured Create-A-League mode but it never caught on. Create-A-Team was not featured in Madden NFL 13 and moving teams was first featured in Madden NFL 2004 called "Stadium" in the Franchise mode of the game. Madden NFL 2002 was the 2nd highest selling game in 2002. Minnesota Vikings quarterback Daunte Culpepper

22936-420: The following quarters. Furthermore, the visibility of this controversy led to debate at government levels around the world to determine if loot boxes were a form of gambling and if they should be regulated. In January 2018, EA announced eMLS, a new competitive league for EA Sports' FIFA 18 through its Competitive Gaming Division (CGD) and MLS . That same month, EA teamed up with ESPN and Disney XD in

23124-530: The following year, which disrupted the direction the label had been aiming to go. Apple II Apple II ("apple two ") is a series of microcomputers manufactured by Apple Computer, Inc. from 1977 to 1993. The first Apple II model , that gave the series its name, was designed by Steve Wozniak , and was first sold on June 10, 1977. Its success led to it being followed by the Apple II Plus , Apple IIe , Apple IIc , and Apple IIc Plus , with

23312-506: The game continues to bear his name as a result of a 2005 agreement which gives EA the right to use his name and likeness in perpetuity. Madden's estate continues to receive royalties pursuant to this agreement. The real reason that I founded Electronic Arts was because I wanted to make computerized versions of games like Strat-O-Matic. Trip Hawkins created a clone of the Strat-O-Matic paper and dice-based football simulation game as

23500-493: The game was met with a mixed reception, and EA sold one million fewer copies than their expected figure of 7.3 million. Also attributed to the stock plunge was the game's lack of the game mode Battle Royale , popularized by PlayerUnknown's Battlegrounds and then Fortnite . Stocks then surged 9.6% with the surprise release of Apex Legends , which garnered 25 million players in just one week, smashing Fortnite ' s record of 10 million players in two weeks. In advance of

23688-598: The game without participating in its design. Early plans envisioned six or seven players per team because of technical limitations but Madden insisted on having 11 players, stating "I'm not putting my name on it if it's not real". Ybarra, who had played chess , not football, in high school, became an expert on the subject through his work, but found that 11 players overwhelmed contemporary home computers. Most projects that are as delayed as Madden are canceled; Ybarra and developer Robin Antonick needed three years, more than twice

23876-410: The game, especially in man-to-man situations. In the beginning there were eight to 12 traits that were graded for each player. That number would grow to more than 200 as the game became more sophisticated. The game sold moderately well but given the sophisticated playbook its interface was complex, and Madden's insistence on 11 players caused the game to run slowly. During this period, Madden turned down

24064-459: The game. Madden 10 has several new features including the PRO-TAK animation technology, which allows up to nine man gang tackles and fumble pile-ups to help players 'fight for every yard', in this year's tagline. Madden 10 also features an in-game weekly recap show called The Extra Point. Madden 10 offers a series of multiple play packages. This allows for more options to score. This version features

24252-494: The games as they choose. Most versions of Madden give a player 30 years with their franchise, sometimes with an opportunity to apply for the Hall of Fame at the end of the simulation. Throughout the history of Franchise Mode, there have been many issues and glitches including data corruption, gameplay bugs, and developer mistakes. Franchise Mode is one of Madden's most consistently criticized game modes each year. Madden NFL 2000

24440-453: The host, who often interviews players and coaches about how the season is going and also has quiz questions in which fake listeners call in to make attempts at answering football-related questions. It included mock interviews of famous NFL players and coaches throughout the in-game season. Some fans have criticized EA Sports for not including new features to the 'programming' as the radio became stale after only two seasons in franchise mode, but

24628-439: The ideas of treating software as an art form and calling the developers "software artists". Hence, the latest version of the business plan suggested the name "SoftArt". Hawkins and Melmon knew the founders of Software Arts , the creators of VisiCalc , and thought their permission should be obtained. Dan Bricklin did not want the name used because it sounded too similar (perhaps " confusingly similar ") to Software Arts ; however,

24816-497: The length of the average development process. The project became known within the company as "Trip's Folly", and Madden—who had received $ 100,000 advance against royalties that EA's outside auditors advised to write-off because it would never be recouped—believed at times that EA had given up. The company hired Bethesda Softworks to finish the game, but this only got them partway to their goal. While EA used many of its designs, including contributions to their physics engine, within

25004-571: The lines of the Commodore Datasette was never produced; Apple recommended using the Panasonic RQ309 in some of its early printed documentation. The uses of common consumer cassette recorders and a standard video monitor or television set (with a third-party RF modulator ) made the total cost of owning an Apple II less expensive and helped contribute to the Apple II's success. Cassette storage may have been inexpensive, but it

25192-490: The machine up into a typing position. Unlike modern portables , it lacked a built-in display and battery. It was the first of three Apple II models to be made in the Snow White design language , and the only one that used its unique creamy off-white color. The Apple IIc was the first Apple II to use the 65C02 low-power variant of the 6502 processor, and featured a built-in 5.25-inch floppy drive and 128 KB RAM, with

25380-403: The main publishing side of the company rebranding to EA Games. The EA Sports brand was retained for major sports titles, the new EA Sports Big label would be used for casual sports titles with an arcade twist, and the full Electronic Arts name would be used for co-published and distributed titles. EA began to move toward direct distribution of digital games and services with the acquisition of

25568-405: The mid-1980s Commodore 64 game publisher GameStar and led the design of their best-selling sports games. The team of Orr and Hilleman designed and led the development of what is today still recognizable as the modern Madden . Early versions of Madden were created by external development studios such as Bethesda, Visual Concepts , and Stormfront Studios . John Madden Football '92 also featured

25756-672: The most famous piece of software available for Amiga platform. In addition, EA's Jerry Morrison conceived the idea of a file format that could store images, animations, sounds, and documents simultaneously, and would be compatible with third-party software. He wrote and released to the public the Interchange File Format , which soon became an Amiga standard. Other Amiga programs released by EA included Deluxe Music Construction Set , Instant Music and Deluxe Paint Animation . Some of them, most notably Deluxe Paint , were ported to other platforms. For Macintosh EA released

25944-475: The name concept was liked by all the attendees. Hawkins had also recently read a bestselling book about the film studio United Artists and liked the reputation that the company had created. Hawkins said everyone had a vote, but they would lose it if they went to sleep. Hawkins liked the word "electronic", and various employees had considered the phrases "Electronic Artists" and "Electronic Arts". When Gordon and others pushed for "Electronic Artists", in tribute to

26132-1175: The new CEO of EA by September 2013. In April 2013, EA announced a reorganization which was to include dismissal of 10% of their workforce, consolidation of marketing functions which were distributed among the five label organizations, and subsumption of Origin operational leadership under the President of Labels. EA acquired the lucrative exclusive license to develop games within the Star Wars universe from Disney in May 2013, shortly after Disney's closure of its internal LucasArts game development in 2013. EA secured its license from 2013 through 2023, and began to assign new Star Wars projects across several of its internal studios, including BioWare , DICE , Visceral Games , Motive Studios , Capital Games and external developer Respawn Entertainment . In April 2015, EA announced that it would be shutting down various free-to-play games in July of that year, including Battlefield Heroes , Battlefield Play4Free , Need for Speed: World , and FIFA World . The reorganization and revised marketing strategy lead to

26320-477: The new entity. By fall 2012, both Muzyka and Zeschuk had chosen to depart the merged entity in a joint retirement announcement. On November 9, 2009, EA announced layoffs of 1,500 employees, representing 17% of its workforce, across a number of studios including EA Tiburon, Visceral Games , Mythic and EA Black Box . Also affected were "projects and support activities" that, according to Chief Financial Officer Eric Brown "don't make economic sense", resulting in

26508-508: The opportunity to buy an "unlimited" number of options for EA stock in its initial public offering , a decision he later called "the dumbest thing I ever did in my life". In early 1990, EA hired Park Place Productions to develop Madden for the Sega Genesis video game console . Park Place had developed ABC Monday Night Football with "arcade-style, action-heavy" game play, and its Madden also emphasized hyperreality compared to

26696-629: The original II in terms of electronic functionality. There were small differences in the physical appearance and keyboard. RAM prices fell during 1980–81 and all II+ machines came from the factory with a full 48 KB of memory already installed. After the success of the first Apple II in the United States, Apple expanded its market to include Europe, Australia and the Far East in 1979, with the Apple II Europlus (Europe, Australia) and

26884-587: The popular online gaming site Pogo.com in 2001. In 2009, EA acquired the London-based social gaming startup Playfish . In December 1997, Electronic Arts ended their Japanese publishing joint-venture with Victor Entertainment , entitled Electronic Arts Victor , and purchased out Victor's 35% stake in the venture. On May 1, 1998, Electronic Arts announced the formation of two joint-ventures with Square . The first; Electronic Arts Square K.K., would publish Electronic Arts' titles in Japan and also developed

27072-415: The quarterback must have his intended receiver in his field of vision. Passing to a receiver not in the cone reduces pass accuracy significantly. The size of the quarterback's vision cone is directly correlated to his Awareness and Passer Accuracy rating; Brett Favre and Peyton Manning see nearly the entire field at once, whereas an inexperienced quarterback such as J. P. Losman or Kyle Boller sees only

27260-497: The reorganization was to empower the labels to operate more autonomously, streamline decision-making, increase creativity and quality, and get games into the market faster. This reorganization came after years of consolidation and acquisition by EA of smaller studios, which some in the industry blamed for a decrease in quality of EA titles. In 2008, at the DICE Summit, Riccitiello called the earlier approach of "buy and assimilate"

27448-425: The right analog joystick on defense by creating the "Hit Stick", an option on defense that allows the controlled player to make big hits, with a simple flick, that increases the chances the ball carrier will fumble. Also introduced for the first time is the "Formation Shift." This new feature allowed players to shift their formation in the pre-snap audible menu without actually changing the play. For example, if you call

27636-563: The role of general manager and manage all personnel matters, including contracts, free agency, draft picks, and hiring and firing coaches. The player also acts as a head coach-like character (although there is a head coach figure in-game), choosing which players to play, making substitutions, running practices, practicing gameplans, etc. Players may play with any of the NFL's 32 franchises; they can choose whether or not to have trade deadlines and salary caps and if they want to start their franchise with

27824-464: The rounded "a" of the logotype echoed the "bite" in the logo. This logo was developed simultaneously with an advertisement and a brochure; the latter being produced for distribution initially at the first West Coast Computer Faire . Since the original Apple II, Apple has paid high attention to its quality of packaging, partly because of Steve Jobs ' personal preferences and opinions on packaging and final product appearance. All of Apple's packaging for

28012-447: The same day, CFO Chris Suh and chief experience officer Chris Bruzzo would be leaving the company at the end of the month, with the first leaving for another company while the other going to retire. In place of Suh as CFO came Stuart Canfield, a 20-year veteran of the company who had most recently been serving as SVP of enterprise finance and investor relations, while the company's new chief experiences officer became David Tinson, previously

28200-526: The serial ports, mouse, and real-time clock. The IIe card could not, however, run software intended for the 16-bit Apple II GS . Mike Markkula , a retired Intel marketing manager, provided the early critical funding for Apple Computer. From 1977 to 1981, Apple used the Regis McKenna agency for its advertisements and marketing. In 1981, Chiat-Day acquired Regis McKenna's advertising operations and Apple used Chiat-Day. At Regis McKenna Advertising,

28388-473: The shutdown of popular communities such as Battlefield News and the EA Community Team. These layoffs also led to the complete shutdown of Pandemic Studios . In October 2010, EA announced the acquisition of England-based iPhone and iPad games publisher Chillingo for US$ 20 million in cash. Chillingo published the popular Angry Birds for iOS and Cut the Rope for all platforms, but

28576-440: The slogan "We see farther," was the first video game advertisement to feature software designers. EA shared lavish profits with their developers, which added to their industry appeal. The Amiga will revolutionize the home computer industry. It's the first home machine that has everything you want and need for all the major uses of a home computer, including entertainment, education and productivity. The software we're developing for

28764-409: The subscription price or services offered as part of a streamlining effort. In December 2020, EA placed a bid to buy Codemasters , a British developer of racing games, in a deal worth $ 1.2 billion, outbidding an earlier offer placed by Take-Two Interactive . The acquisition, agreed to by Codemasters, was completed by February 18, 2021, with all shares of Codemasters transferred to Codex Games Limited,

28952-458: The summer and was traded to the Jets. Madden NFL 09 was the first of the series to offer online, league game play, allowing up to 32 players to compete in an online, simulated NFL season. EA Sports Senior Producer Phil Frazier, up to 32 players were able to participate in competitive games, the NFL Draft and conduct trades between their teams. The game was also the first of the series to incorporate

29140-462: The team assigned to launch the Apple II consisted of Rob Janoff , art director, Chip Schafer, copywriter and Bill Kelley, account executive. Janoff came up with the Apple logo with a bite out of it. The design was originally an olive green with matching company logotype all in lowercase. Steve Jobs insisted on promoting the color capability of the Apple II by putting rainbow stripes on the Apple logo. In its letterhead and business card implementation,

29328-460: The team's logo and name and replacing them with a generic Washington logo and name pending further developments. Electronic Arts Electronic Arts Inc. ( EA ) is an American video game company headquartered in Redwood City, California . Founded in May 1982 by former Apple employee Trip Hawkins , the company was a pioneer of the early home computer game industry and promoted

29516-576: The time. Another significant Amiga release (also initially available for Atari ST, later converted for other platforms) was Populous (1989) developed by Bullfrog Productions . It was a pioneering title in the genre that was later called " god games ". In 1990, Electronic Arts began producing console games for the Nintendo Entertainment System , after previously licensing its computer games to other console-game publishers. In 1991, Trip Hawkins stepped down as EA's CEO and

29704-445: The use of A.I to replicate an actor’s voice, or create a digital replica of their likeness. Since 1983 and the 1987 release of its Skate or Die! , Electronic Arts has respectively published and developed games, bundles, as well as a handful of earlier productivity software. As of April 2021, Electronic Arts' largest acquisition is the purchase of Glu Mobile , for $ 2.4 billion. Of the 39 companies acquired by EA, 20 are based in

29892-465: The use of the right thumb stick, the player is given 4 additional Hot Route options. When the quarterback has the ball the Playmaker Tool can be used to make receivers alter their routes mid-play. When running the ball on offense, the runner can control the direction in which the blocker is going. Defensive alignment adjustments, however, were not available leading to obvious imbalance in favor of

30080-426: The work of Robert Ludlum into video gaming. As of early May 2009, the subsidiary studio EA Redwood Shores was known as Visceral Games. On June 24, 2009, EA announced it would merge two of its development studios, BioWare and Mythic into one single role-playing video game and MMO development powerhouse. The move placed Mythic under control of BioWare as Ray Muzyka and Greg Zeschuk went in direct control of

30268-482: Was also announced. Madden NFL 19 was announced with Pittsburgh Steelers wide receiver Antonio Brown as the cover athlete. It was released on August 10, 2018. This is the first entry since Madden NFL 08 in 2007 to receive a Windows release. Madden NFL 20 was announced with Kansas City Chiefs quarterback Patrick Mahomes as the cover athlete. It was released on August 2, 2019. This game features an online eliminator mode called Superstar K.O. , as well as

30456-509: Was also slow and unreliable. The Apple II's lack of a disk drive was "a glaring weakness" in what was otherwise intended to be a polished, professional product. Recognizing that the II needed a disk drive to be taken seriously, Apple set out to develop a disk drive and a DOS to run it. Wozniak spent the 1977 Christmas holidays designing a disk controller that reduced the number of chips used by a factor of 10 compared to existing controllers. Still lacking

30644-438: Was also the first year Madden was released on the next-gen Xbox 360. It was completely stripped down, almost every change made in the previous gen was wiped away. This is an arcade game developed by Global VR and released in 2005. The game comes in standard and deluxe cabinets. It can be played with up to four players and includes five game modes: Exhibition, Training, Tournament, Competition, and Career. It features rosters from

30832-508: Was available, after some user-specific voice training it would recognize simple commands (Hit, stand). Bob Bishop's "Music Kaleidoscope" was a simple program that monitored the cassette input port and based on zero-crossings created color patterns on the screen, a predecessor to current audio visualization plug-ins for media players. Music Kaleidoscope was especially popular on projection TV sets in dance halls. Apple and many third-party developers made software available on tape at first, but after

31020-423: Was because I wanted to make computerized versions of games like Strat-O-Matic", Hawkins later said—the company began designing a microcomputer football game. Hawkins first approached his favorite player Joe Montana to endorse the proposed game but the quarterback already had an endorsement deal with Atari, Inc. , and his second choice, Cal coach Joe Kapp , demanded up-front royalties far in excess of what Hawkins

31208-410: Was chosen as the cover athlete for Madden NFL 25 on the April 24, 2013, episode of ESPN 's SportsNation . The "New School" finalist was Adrian Peterson . On March 13, 2014 EA Sports posted on its website that user would be able to design and submit uniforms for Connected Careers by March 17, 2014, for "the next Madden NFL." On April 28, 2014, EA announced the release of Madden 15 pre-ordering in

31396-775: Was concerned about the principally single-player game which would be difficult to monetize, as well as the slow pace of development. EA's original approach to the microtransactions in Star Wars Battlefront II sparked an industry-wide debate on the use of random-content loot boxes . While other games had used loot boxes, EA's original approach within Battlefront II from its early October 2017 launch included using such mechanics for pay to win gameplay elements, as well as locking various Star Wars characters behind expensive paywalls, leading several gaming journalists and players to complain. EA modified some of

31584-431: Was configured as if it were a 48 KB Apple II Plus with a language card. The machine had no slot 0, but instead had an auxiliary slot that could accept a 1 KB memory card to enable the 80-column display. This card contained only RAM; the hardware and firmware for the 80-column display was built into the Apple IIe. An "extended 80-column card" with more memory increased the machine's RAM to 128 KB. The Apple IIe

31772-407: Was dedicated to publishing and distributing games developed by third-party developers. EA Partners began as EA Distribution, formed in 1997 and led by Tom Frisina, a former executive from Accolade and Three-Sixty who helped both companies find third-party developers as to provide publishing support for them. Frisina's early partners included Looking Glass Studios , MGM Interactive for the rights to

31960-451: Was determined to sell directly to buyers. Combined with the fact that Hawkins was pioneering new game brands, this made sales growth more challenging. Retailers wanted to buy known brands from existing distribution partners. Former CEO Larry Probst arrived as VP of Sales in late 1984 and helped expand the already successful company. This policy of dealing directly with retailers gave EA higher margins and better market awareness, key advantages

32148-434: Was entitled "Simplicity" and the copy in both the ad and brochure pioneered "demystifying" language intended to make the new idea of a home computer more "personal." The Apple II introduction ad was later run in the September 1977 issue of Scientific American . Apple later aired eight television commercials for the Apple II GS , emphasizing its benefits to education and students, along with some print ads. The Apple II

32336-527: Was frequently cloned, both in the United States and abroad, in a similar way to the IBM PC. According to some sources (see below), more than 190 different models of Apple II clones were manufactured. Most could not be legally imported into the United States. Apple sued and sought criminal charges against clone makers in more than a dozen countries. Originally the Apple II used Compact Cassette tapes for program and data storage. A dedicated tape recorder along

32524-463: Was intended to appeal to the PC market. Electronic Arts was The 3DO Company's primary partner in sponsoring their console, showcasing on it their latest games. With a retail price of US$ 700 (equivalent to $ 1,476.43 in 2023) compared to its competitors' $ 100, the console lagged in sales, and with the 1995 arrival to North America of Sony's PlayStation , a cheaper and more powerful alternative, combined with

32712-473: Was possible for software developers to create a DOS 3.2 disk which would also boot on a system with DOS 3.3 firmware. Later, double-sided drives, with heads to read both sides of the disk, became available from third-party companies. (Apple only produced double-sided 5.25-inch disks for the Lisa 1 computer). On a DOS 3.x disk, tracks 0, 1, and most of track 2 were reserved to store the operating system. (It

32900-420: Was possible, with a special utility, to reclaim most of this space for data if a disk did not need to be bootable.) A short ROM program on the disk controller had the ability to seek to track zero – which it did without regard for the read/write head's current position, resulting in the characteristic "chattering" sound of a Disk II boot, which was the read/write head hitting the rubber stop block at

33088-502: Was previously available as an upgrade, supported floating-point arithmetic, and became the standard BASIC dialect on the Apple II series (though it ran at a noticeably slower speed than Steve Wozniak's Integer BASIC). Except for improved graphics and disk-booting support in the ROM, and the removal of the 2k 6502 assembler to make room for the floating point BASIC, the II+ was otherwise identical to

33276-464: Was released on August 12, 2008. Citing business concerns, EA chose not to release the game on PC platforms. The game features quarterback Brett Favre on the front cover, initially in a Green Bay Packers uniform, but also with a downloadable cover featuring Favre in a New York Jets uniform. Favre had retired before the start of the season as a member of the Packers, but came out of retirement late in

33464-457: Was released on August 25, 2011. The release was delayed by two weeks due to the NFL lockout , and features Cleveland Browns running back Peyton Hillis on the cover. However, there is a limited edition in which the cover features St. Louis Rams running back Marshall Faulk . Madden NFL 13 was released on August 28, 2012, and features Detroit Lions wide receiver Calvin Johnson as

33652-528: Was released on August 25, 2017. The game is the first in the series to be developed in the Frostbite Engine , and it incorporates a story mode titled Longshot Mode, akin to The Journey in FIFA 17 . It was announced that New England Patriots quarterback Tom Brady would be on the cover, marking the second consecutive year where a Patriot will be on the cover. Furthermore, an enhanced G.O.A.T. edition

33840-477: Was released. Essentially a miniaturized Apple IIe computer on a card (using the Mega II chip from the Apple II GS ), it allowed the Macintosh to run 8-bit Apple IIe software through hardware emulation , with an option to run at roughly double the speed of the original IIe (about 1.8 MHz). However, the video output was emulated in software, and, depending on how much of the screen the currently running program

34028-561: Was retiring from the company. Current EA CEO Wilson took over as chairman. In June 2021, EA confirmed that they had suffered a data breach, with game and engine source code taken from their servers, including the source for the Frostbite Engine and FIFA 21 ; EA assured no player or user data had been obtained. Hackers that had taken the code had started selling it around on the dark web . The perpetuators of this breach began to extort EA for money in July, releasing small portions of

34216-407: Was succeeded by Larry Probst. Hawkins went on to found the now-defunct 3DO Company , but still remained EA's chair until July 1994. In October 1993, 3DO developed the 3DO Interactive Multiplayer , which at the time was the most powerful game console. Once a critic of game consoles, Hawkins had conceived a console that unlike its competitors would not require a first-party license to be marketed, and

34404-491: Was the Apple IIc Plus introduced in 1988. It was the same size and shape as the IIc that came before it, but the 5.25-inch floppy drive had been replaced with a 3 + 1 ⁄ 2 -inch drive, the power supply was moved inside the case, and the processor was a fast 4 MHz 65C02 processor that actually ran 8-bit Apple II software faster than the II GS . The IIc Plus also featured a new keyboard layout that matched

34592-503: Was the first Madden to have a play editor, arcade mode, and the Madden Challenge. The game was released on August 31, 1999, for Microsoft Windows, PlayStation, Game Boy, Nintendo 64, and Classic Mac OS. The cover athletes were former Raiders Coach John Madden and the Detroit Lions running back Barry Sanders in the background. This was the second Madden to have someone besides John Madden on the cover. Madden NFL 2001 featured

34780-486: Was the most popular machine in the Apple II series. It has the distinction of being the longest-lived Apple computer of all time—it was manufactured and sold with only minor changes for nearly 11 years. The IIe was the last Apple II model to be sold, and was discontinued in November 1993. During its lifespan two variations were introduced: the Apple IIe Enhanced (four replacement chips to give it some of

34968-524: Was trying to update in a single frame, performance could be much slower compared to a real IIe. This is due to the fact that writes from the 65C02 on the IIe Card to video memory were caught by the additional hardware on the card, so the video emulation software running on the Macintosh side could process that write and update the video display. But, while the Macintosh was processing video updates, execution of Apple II code would be temporarily halted. With

35156-470: Was user-installable as two PROMs on older controllers.) After the release of DOS 3.3, the user community discontinued use of DOS 3.2 except for running legacy software. Programs that required DOS 3.2 were fairly rare; however, as DOS 3.3 was not a major architectural change aside from the number of sectors per track, a program called MUFFIN was provided with DOS 3.3 to allow users to copy files from DOS 3.2 disks to DOS 3.3 disks. It

35344-489: Was willing to pay. In 1984, Hawkins approached Madden. He and game producer Joe Ybarra arranged a follow-up meeting with the broadcaster during an Amtrak train trip over two days because of Madden's fear of flying . The EA executives promised that the proposed game would be a sophisticated football simulation and they asked the retired Oakland Raiders coach for his endorsement and expertise. Madden knew nothing about computers beyond his telestrator but agreed; he had taught

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