Schleich is a German producer of hand painted toy figurines and accessories. The company is headquartered in Schwäbisch Gmünd , Germany . In 2020, the group employed 440 people and generated sales of 188.7 million euros. Half of the sales are generated outside of the German domestic market, and Schleich branded play figurines and playsets are sold in over 60 countries. In 2022, the company sold a total of approximately 40 million figurines.
93-463: In 1935, Friedrich Schleich (1900–1978) founded Schleich in Stuttgart as a supplier of plastic parts. In the 1950s, the company became known as Schleich Figuren, producing bendable plastic figurines for the first time. In the 1960s, the company focused on producing licensed toy figurines ( merchandising ). This included the development, production and marketing of comic figurines such as Snoopy , Maya
186-604: A Latin-speaking Christian Berber society to a Muslim and mostly Arabic-speaking society took over 400 years (the equivalent process in Egypt and the Fertile Crescent took 600 years) and resulted in the final disappearance of Christianity and Latin in the 12th or 13th century. The majority of the population were not Muslim until quite late in the 9th century; a vast majority were during the 10th. Also, some Tunisian Christians emigrated; some richer members of society did so after
279-681: A completely unrelated item can sell that item. An example is Harley-Davidson branded clothing. Idol goods or idol merchandise are various types of merchandise related to celebrities ("idols"). Consumption of idol goods is a significant part of the idol fandom. Such goods create and reinforce a more physical connection between fans and celebrities. Examples of common idol goods include stationery items, compact discs , photo albums , calendars, telephone cards, T-shirts (see also concert T-shirt ), key chains, lapel pins, and various other goods. Virtual idols can be considered an idol good themselves as they can be bought and sold. An idol can have
372-458: A creative way that entices customers to purchase more items or products. In retail commerce, visual display merchandising means merchandise sales using product design , selection, packaging , pricing , and display that stimulates consumers to spend more. This includes disciplines and discounting , physical presentation of products and displays, and the decisions about which products should be presented to which customers at what time. Often in
465-600: A governor, usually a near relative of the Caliph. Despite the prestige of the new masters, the country was still unruly, with continuous rioting and fighting between the townsfolk and wandering Arabs and Turks, the latter being subjects of the Muslim Armenian adventurer Karakush. Also, Tunisia was occupied by Ayyubids between 1182 and 1183 and again between 1184 and 1187. The greatest threat to Almohad rule in Tunisia
558-401: A larger portion of companies' annual budgets, its appearance in the hands of unintended recipients increases. However, this has been found to generate a positive outcome for companies without any additional effort after producing the merchandise because of the concept of silent persuasion . The concept theorizes that even without the acknowledgement of the brand being promoted on the merchandise,
651-424: A number of organizations that supply merchandising services to support retail outlets with general stock replenishment and merchandising support in new stores. By doing this, retail stores have been able to substantially reduce the number of employees needed to run the store. While stocking shelves and building displays is often done when the product is delivered, it is increasingly a separate activity from delivering
744-523: A pantheon of Middle Eastern gods including Baal and Tanit . Tanit's symbol, a simple female figure with extended arms and long dress, is a popular icon found in ancient sites. The founders of Carthage also established a Tophet , which was altered in Roman times. A Carthaginian invasion of Italy led by Hannibal during the Second Punic War , one of a series of wars with Rome , nearly crippled
837-407: A retail setting, creatively tying in related products or accessories is a great way to entice consumers to purchase more. Merchandising helps to understand the ordinary dating notation for the terms of payment of an invoice. Codified discounting solves pricing problems including markups and markdowns. It helps to find the net price of an item after single or multiple trade discounts and can calculate
930-544: A single discount rate that is equivalent to a series of multiple discounts. Further, it helps to calculate the amount of cash discount for which a payment qualifies. The annual cycle of merchandising differs between countries and even within them, particularly relating to cultural customs like holidays, and seasonal issues like climate and local sporting and recreation. Events such as Chinese festivals and Japanese festivals are incorporated in an annual cycle of shop decorations and merchandise promotion. As just one example, in
1023-496: A tremendous effect on sales of merchandise, an example being David Beckham upon his arrival at Real Madrid in 2003, with an Adidas spokesman stating, "Put Beckham's name on any product and Real Madrid didn't stop selling". In the 1960s The Beatles were pioneers in conventional retailing in music, setting up their own retail store in London, Apple Boutique, that sold Beatles merchandise. Tunisia Tunisia , officially
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#17327919070171116-445: Is Arab and Muslim . Vernacular Tunisian Arabic is the most spoken, and French also serves as an administrative and educational language in some contexts, but it has no official status. Beginning in early antiquity, Tunisia was inhabited by the indigenous Berbers . The Phoenicians , a Semitic people , began to arrive in the 12th century BC, settling on the coast and establishing several settlements , of which Carthage emerged as
1209-578: Is arable land . Its 1,300 km (810 mi) of coastline includes the African conjunction of the western and eastern parts of the Mediterranean Basin . Tunisia is home to Africa's northernmost point, Cape Angela . Located on the northeastern coast, Tunis is the capital and largest city of the country, which is itself named after Tunis. The official language of Tunisia is Modern Standard Arabic . The vast majority of Tunisia's population
1302-486: Is Nomad and indeed the people were semi-nomadic until the reign of Masinissa of the Massyli tribe. At the beginning of recorded history, Tunisia was inhabited by Berber tribes. Its coast was settled by Phoenicians starting as early as the 12th century BC ( Bizerte , Utica ). The city of Carthage was founded in the 9th century BC by Phoenicians. Legend says that Dido from Tyre, now in modern-day Lebanon, founded
1395-542: Is also promoted). Mother's Day and Father's Day are next, with graduation gifts (typically small consumer electronics like digital cameras ) often being marketed as "dads and grads" in June (though most college semesters end in May; the grads portion usually refers to high school graduation, which occurs one to two weeks after Father's Day in many U.S. states). Summer merchandise is next, including patriotic-themed products with
1488-594: Is celebrated annually as Tunisian Independence Day. A year later, Tunisia was declared a republic, with Bourguiba as the first President . From independence in 1956 until the 2011 revolution, the government and the Constitutional Democratic Rally (RCD), formerly Neo Destour and the Socialist Destourian Party , were effectively one. Following a report by Amnesty International , The Guardian called Tunisia "one of
1581-479: Is common especially with the science fiction and horror genres . Occasionally, shows which were intended more for children find a following among adults (for example, Gundam model kits ). An early example of this phenomenon was the cartoon character Little Lulu, who became licensed to products for adults, such as Kleenex facial tissue. Sometimes a brand of non-media products can achieve enough recognition and respect that simply putting its name or images on
1674-612: Is especially prevalent in is clothing or fashion retail in which potential sizing issues can be a large factor in a customer refraining from purchasing an item online. Moreover, accurately portraying the texture and quality of a product in all areas of retail, not limited to fashion, remains a challenge in the field of online merchandising as the lack thereof has been proven to result in more indecision for consumers. Because of this, many companies look for ways to improve their online shopping options to make browsing merchandise as similar to an in-store experience as possible while keeping up with
1767-968: Is headquartered in Schwäbisch Gmünd , Germany. In 2020, the group employed 440 people and generated sales of 188.7 million euros. Half of sales are generated outside of the German domestic market, and Schleich branded play figurines and playsets are sold in over 60 countries. In 2022, the company sold a total of approximately 40 million figurines. Schleich GmbH is the seventh largest toy supplier in Germany, behind Lego , Playmobil , Hasbro , Mattel , Simba-Dickie , and Ravensburger . Source : Bundesanzeiger Schleich produces lifelike and authentic figurines from various types of plastic using injection moulding. Starting in 2003, Schleich expanded its products to include playsets and other accessories, such as fantasy figurines. The toys and playsets are marketed with
1860-581: Is on final closeout and overstock of school supplies is marked-down some as well, and Halloween (and often even more of the Christmas) merchandise is appearing. As the Halloween decorations and costumes dwindle in October, Christmas is already being pushed on consumers, and by the day after Halloween retailers are going full-force with advertising, even though the "official" season does not start until
1953-799: Is rated a hybrid regime . It is one of the few countries in Africa ranking high on the Human Development Index , with one of the highest per capita incomes on the continent, ranking 129th in GDP per capita income. Tunisia is well integrated into the international community. It is a member of the United Nations , Organisation internationale de la Francophonie , the Arab League , the Organisation of Islamic Cooperation ,
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#17327919070172046-512: Is sometimes also associated with the Carthage goddess Tanith (or Tunit), and the ancient city of Tynes. The French derivative Tunisie was adopted in some European languages with slight modifications, introducing a distinctive name to designate the country. Other languages have left the name untouched, such as the Russian Туни́с ( Tunís ) and Spanish Túnez . In this case,
2139-612: Is up for debate. In 1945 after escaping French surveillance, Tunisian nationalist Habib Bourguiba arrived in Cairo . While there, he was able to make contact with the Arab League . Later in 1946, after traveling to other Middle Eastern countries, he made his way to the United States to speak to both the United Nations at their headquarters at Lake Success and U.S. State Department officials in Washington D.C. , pleading
2232-810: The African Union , the Common Market for Eastern and Southern Africa , the Non-Aligned Movement , the International Criminal Court , the Group of 77 , among others. It maintains close economic and political relations with some European countries, particularly with France and Italy , due to their geographical proximity. Tunisia also has an association agreement with the European Union and has attained
2325-575: The Ottoman Porte appointed directly for Tunis a governor called the Pasha supported by janissary forces. Before long, however, Tunisia became in effect an autonomous province, under the local bey . Under its Turkish governors, the beys, Tunisia attained virtual independence. The Hussein dynasty of beys, established in 1705, lasted until 1957. This evolution of status was from time to time challenged without success by Algiers. During this era,
2418-489: The Patent Office in London, making Peter the oldest licensed fictional character. Erica Wagner of The Times states, "Beatrix Potter was the first to recognise that content—as we now call the stuff that makes up a book or a film—was only the beginning. In 1903, Peter hopped outside his pages to become a patented soft toy, which gave him the distinction of being not only Mr. McGregor‘s mortal enemy, but also becoming
2511-628: The Republic of Tunisia , is the northernmost country in Africa . It is a part of the Maghreb region of North Africa , bordered by Algeria to the west and southwest, Libya to the southeast, and the Mediterranean Sea to the north and east. Tunisia also shares maritime borders with Italy through the islands of Sicily and Sardinia to the north and Malta to the east. It features
2604-899: The Second World War , the protectorate of Tunisia was controlled by the collaborationist Vichy government in Metropolitan France. The antisemitic Statute on Jews enacted by the Vichy government was also implemented in Vichy-controlled Northwest Africa and other overseas French territories. Thus, the persecution and murder of the Jews from 1940 to 1943 was part of the Holocaust in France. From November 1942 until May 1943, Vichy-controlled Tunisia
2697-634: The Tunisian constitution . The anniversary of Ben Ali's succession, 7 November, was celebrated as a national holiday. He was consistently re-elected with enormous majorities every five years (well over 80 percent of the vote), the last being 25 October 2009, until he fled the country amid popular unrest in January 2011. Ben Ali and his family were accused of corruption and plundering the country's money. Economic liberalisation provided further opportunities for financial mismanagement, while corrupt members of
2790-480: The supply chain , merchandising is the practice of making products in retail outlets available to consumers, primarily by stocking shelves and displays. While this used to be done exclusively by the stores' employees, many retailers have found substantial savings in requiring it to be done by the manufacturer, vendor, or wholesaler that provides the products to the retail store. In the United Kingdom, there are
2883-662: The 19th century, the rulers of Tunisia became aware of the ongoing efforts at political and social reform in the Ottoman capital . The Bey of Tunis then, by his own lights but informed by the Turkish example, attempted to effect a modernizing reform of institutions and the economy. Tunisian international debt grew unmanageable. This was the reason or pretext for French forces to establish a protectorate in 1881. In 1869, Tunisia declared itself bankrupt and an international financial commission took control over its economy. In 1881, using
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2976-401: The 2nd century, olive oil rivaled cereals as an export item. In addition to the cultivations and the capture and transporting of exotic wild animals from the western mountains, the principal production and exports included textiles, marble, wine, timber, livestock, pottery such as African Red Slip , and wool. There was even a huge production of mosaics and ceramics, exported mainly to Italy, in
3069-401: The 7th century AD, Arab Muslims conquered all of Tunisia (finally succeeding in 697 after several attempts starting in 647) and settled with their tribes and families , bringing Islam and Arab culture to the local inhabitants. A later large-scale Arab migration of Banu Hilal and Banu Sulaym tribes in the 11th-12th centuries rapidly accelerated this process. By around the 15th century,
3162-666: The American flag, placed on the market by Memorial Day in preparation for Independence Day (with Flag Day in between). By July, back-to-school is on the shelves and autumn merchandise is already arriving, and at some arts and crafts stores, Christmas decorations . (Often, a Christmas in July celebration is held around this time.) The back-to-school market is promoted heavily in August, when there are no holidays to promote. By September, particularly after Labor Day , summer merchandise
3255-576: The Bee , Mickey Mouse and the Smurfs . Especially with their Smurfs figurines, the company became widely recognised as a toy supplier. In 1977, Friedrich Schleich sold the company. Until the end of 2006, Franz-Ulrich Köster, Klaus Schwarz and Paul Kraut senior were shareholders of the company. In the 1980s, Schleich shifted its focus from comic figurines to produce more detailed true to life animal figurines, but also started to produce Muppet characters . When
3348-475: The French State prosecutor of having stolen two mega-yachts from a French marina. According to Le Monde , Ben Ali's son-in-law was being primed to eventually take over the country. Independent human rights groups, such as Amnesty International , Freedom House , and Protection International, documented that basic human and political rights were not respected. The regime obstructed in any way possible
3441-697: The Roman historian Sallust , the demigod Hercules died in Spain and his polyglot eastern army was left to settle the land, with some migrating to Africa. Persians went to the West and intermarried with the Gaetulians and became the Numidians. The Medes settled and were known as Mauri, later Moors. The Numidians and Moors belonged to the race from which the Berbers are descended. The translated meaning of Numidian
3534-568: The Roman period, the area of what is now Tunisia enjoyed a huge development. The economy, mainly during the Empire, boomed: the prosperity of the area depended on agriculture. Called the Granary of the Empire , the area of actual Tunisia and coastal Tripolitania , according to one estimate, produced one million tons of cereals each year, one quarter of which was exported to the Empire. Additional crops included beans, figs, grapes, and other fruits. By
3627-556: The Trabelsi family, most notably in the cases of Imed Trabelsi and Belhassen Trabelsi , controlled much of the business sector in the country. The First Lady Leila Ben Ali was described as an "unabashed shopaholic " who used the state airplane to make frequent unofficial trips to Europe's fashion capitals. Tunisia refused a French request for the extradition of two of the President's nephews, from Leila's side, who were accused by
3720-518: The US feared political change in North Africa due to the looming presence of possible Soviet Union communist expansion. Bourguiba continued to plead to foreign leaders when he traveled to Italy on 6 November 1951. His contacts included Alberto Mellini Ponce De León , Mario Toscano , and Licinio Vestri . De León was an old friend of Bourguiba who had helped free him from German captivity, Toscano
3813-490: The United States the basic retail cycle begins in early January with merchandise for Valentine's Day , which is not until mid-February. Presidents' Day sales are held shortly thereafter. Following this, Easter is the major holiday, while springtime clothing and garden-related merchandise is already arriving at stores, often as early as mid-winter (toward the beginning of this section, St. Patrick's Day merchandise, including green items and products pertaining to Irish culture,
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3906-475: The United States, creating in-store Schleich flagship stores. The first of these were in Beverly Hills and San Mateo ( California ), and Kingston (Massachusetts) . Merchandising Merchandising is any practice which contributes to the sale of products (" merch " colloquially) to a retail consumer . At a retail in-store level, merchandising refers to displaying products that are for sale in
3999-580: The archaeological sites of Carthage dating back to the 9th century BC, as well as the Great Mosque of Kairouan . Known for its ancient architecture, souks , and blue coasts, it covers 163,610 km (63,170 sq mi), and has a population of 12.1 million. It contains the eastern end of the Atlas Mountains and the northern reaches of the Sahara desert; much of its remaining territory
4092-414: The beverage and baked goods industries, their merchandisers are often the single largest employee group within the company. For nationwide branded goods manufacturers such as The Coca-Cola Company and PepsiCo , their respective merchandiser work forces number in the thousands. This concept can be linked to marketing channels which bring products from the possession of the producer into the possession of
4185-537: The broader Arab Spring movement across the region. Free multiparty parliamentary elections were held shortly thereafter; the country again voted for parliament on 26 October 2014, and for president on 23 November 2014. From 2014 to 2020, it was considered the only democratic state in the Arab world , according to the The Economist Democracy Index . After a democratic backsliding , Tunisia
4278-712: The case of the Tunisian nationalists. As part of postwar Tunisia, a new all-Tunisian labor organization was formed, the Union Générale des Travailleurs (UGTT) . This was one of the stronger components of the nationalist group Neo-Destour . Habib Bourguiba made his way to the United States on 13 September 1949. He attended the American Federation of Labor meeting in San Francisco , California. The French were opposed to his presence there, and
4371-670: The central area of El Djem (where there was the second biggest amphitheater in the Roman Empire). Berber bishop Donatus Magnus was the founder of a Christian group known as the Donatists . During the 5th and 6th centuries (from 430 to 533 AD), the Germanic Vandals invaded and ruled over a kingdom in Northwest Africa that included present-day Tripoli. The region was easily reconquered in 533–534 AD, during
4464-544: The city in 814 BC, as retold by the Greek writer Timaeus of Tauromenium . The settlers of Carthage brought their culture and religion from Phoenicia, now present-day Lebanon and adjacent areas. After the series of wars with Greek city-states of Sicily in the 5th century BC, Carthage rose to power and eventually became the dominant civilization in the Western Mediterranean . The people of Carthage worshipped
4557-821: The command of Barbarossa Hayreddin Pasha , the younger brother of Oruç Reis, who was the Kapudan Pasha of the Ottoman Fleet during the reign of Suleiman the Magnificent . However, it was not until the final Ottoman reconquest of Tunis from Spain in 1574 under Kapudan Pasha Uluç Ali Reis that the Ottomans permanently acquired the former Hafsid Tunisia , retaining it until the French conquest of Tunisia in 1881. Initially under Turkish rule from Algiers, soon
4650-415: The company's annual sales doubled from 2015 to 2020. The reason for this was, among other things, the expansion abroad. By 2015, around 80% of sales were generated in Germany; by 2020, that figure was just under 50%. The company grew primarily in the U.S., France, and the U.K. In 2014, French investment company Ardian acquired Schleich for a price of 220 million euros. In 2016, to tap the American market,
4743-641: The conquest in 698 and others were welcomed by Norman rulers to Sicily or Italy in the 11th and 12th centuries – the logical destination because of the 1200 year close connection between the two regions. The Arab governors of Tunis founded the Aghlabid dynasty , which ruled Tunisia, Tripolitania and eastern Algeria from 800 to 909. Tunisia flourished under Arab rule when extensive systems were constructed to supply towns with water for household use and irrigation that promoted agriculture (especially olive production). This prosperity permitted luxurious court life and
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#17327919070174836-471: The consumer. In recent decades, these methods utilized by companies to provide merchandise have expanded from in-person only, to online-only for some stores during the COVID-19 pandemic , to a mixture of both, sometimes referred to as omnichannel retailing . The combination of both options for consumers provides a favorable encounter with retailers that makes them more likely to purchase products and return to
4929-586: The creation of tooling is mostly in-house. Production is at the German headquarters and in production facilities in foreign countries. When a figurine is manufactured, a digital model is first made on the computer, followed by a resin prototype. From this, a mould is made for the injection moulding machine. The figurines are then cast and hand painted at various locations in China, Germany , Spain , Portugal , Tunisia , Bosnia , and Romania . Schleich toys are made of different plastics, like polyvinyl chloride , so that
5022-485: The day after Thanksgiving . Christmas clearance sales begin even before Christmas at many retailers, though others begin on the day after Christmas and continue on at least until New Year's Day but sometimes as far out as February. The trend of stocking stores with merchandise many weeks prior to the actual event targeted and the period of consumption can be described by the term advance selling. Although it may seem disadvantageous for sellers, advance selling can have
5115-409: The end of the war in Africa. After the liberation of Tunisia from the Germans, the French regained control over the government and made participation in a nationalist party illegal once more. Moncef Bey , who was popular amongst Tunisians, was deposed by the French. The French claimed that his removal was due to him being sympathetic to the Axis countries during German occupation, but the real reason
5208-436: The first licensed character". Merchandising for children is most prominently seen in connection with films and videogames , usually those in current release and with television shows oriented towards children. Merchandising, especially in connection with child-oriented films, TV shows and literature, often consists of toys made in the likeness of the show or book's characters (action figures) or items which they use. This
5301-471: The governing councils controlling Tunisia remained largely composed of a foreign elite who continued to conduct state business in the Turkish language . Attacks on European shipping were made by corsairs , primarily from Algiers, but also from Tunis and Tripoli , yet after a long period of declining raids the growing power of the European states finally forced its termination. The plague epidemics ravaged Tunisia in 1784–1785, 1796–1797 and 1818–1820. In
5394-405: The growing online market. In marketing , one of the definitions of merchandising is the practice in which the brand or image from one product or service is used to sell another. Trademarked brand names, logos, or character images are licensed to manufacturers of products such as toys or clothing, which then make items in or emblazoned with the image of the license, hoping they'll sell better than
5487-429: The help of activists such as Chedly Kallala, Farhat Hached , and Salah Ben Youssef . Today, Tunisia's culture and identity are rooted in this centuries-long intersection of different cultures and ethnicities. In 2011, the Tunisian Revolution , which was triggered by dissatisfaction with the lack of freedom and democracy under the 24-year rule of President Zine El Abidine Ben Ali , overthrew his regime and catalyzed
5580-624: The help of play scenarios. In the past, Schleich has licensed brands including Marvel , DC , Disney and Peanuts . The first major success for Schleich was JOPO, which were bendy figurines with long legs. From there, they met success with their first launch of smurf figurines. Since then, they have worked with different brands to portray characters as figurines. The line of figurines includes nine major brands owned by Schleich (as of 2023) and other figurines: Wild Life, Farm World, Horse Club, Sofie's Beauties, Dinosaurs, Bayala, Eldrador Creatures, The Smurfs and Harry Potter. The design of products and
5673-464: The individual utilizing it is affected in their future actions as a consumer. Furthermore, a 2019 study found that the tactile usage of the products produced a greater response in consumers than a solely visual interaction with a product such as posters. This study concluded that considering allotting a greater sum of money to smaller pieces of merchandising that promote a brand would benefit newer companies that have yet to become quickly recognizable. In
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#17327919070175766-421: The interests of the French and French citizens in Tunisia, at the Cercle Republicain d'outre Mer in Paris. The Neo-Destour group was not in favor of these reforms if they themselves were not involved in their creation. They also demanded the freedom of Bourguiba who was imprisoned on the Isle of Galete. Tunisia achieved independence from France on 20 March 1956 with Habib Bourguiba as Prime Minister. 20 March
5859-450: The lands ravaged by Banu Hilal invaders had become completely arid desert. The main Tunisian cities were conquered by the Normans of Sicily under the Kingdom of Africa in the 12th century, but following the conquest of Tunisia in 1159–1160 by the Almohads the Normans were evacuated to Sicily. Communities of Tunisian Christians would still exist in Nefzaoua up to the 14th century. The Almohads initially ruled over Tunisia through
5952-438: The most modern but repressive countries in the Arab world". On 12 May 1964, Tunisia nationalized foreign farmlands. Immediately after, France canceled all financial assistance for the country, which was to amount to more than $ 40 million. This led to the Tunisian National Assembly passing a bill that required all residents of the country to subscribe to a "popular loan" in proportion to their income. From 1977 until 2005, Tunisia
6045-429: The most powerful by the 7th century BC. The descendants of the Phoenician settlers came to be known as the Punic people . Ancient Carthage was a major mercantile empire and a military rival to the Roman Republic until 146 BC when it was defeated by the Romans who occupied Tunisia for most of the next 800 years. The Romans introduced Christianity and left architectural legacies like the Amphitheatre of El Jem . In
6138-622: The opposite effect. For example, this practice works to counteract a lack of abundant capacity in stores during prime seasons and a lack of value in premature products. Merchandising also varies within retail chains , where stores in places like Buffalo might carry snow blowers , while stores in Florida and southern California might instead carry beach clothing and barbecue grills all year. Coastal-area stores might carry water skiing equipment, while ones near mountain ranges would likely have snow skiing and snowboarding gear if there are ski areas nearby. As promotional merchandise acquires
6231-489: The original show, even lasting decades after the show has largely disappeared from popularity. In other cases, large amounts of merchandise can be generated from a pitifully small amount of source material ( Mashimaro ). The most common adult-oriented merchandising is that related to professional sports teams (and their players). A smaller niche in merchandising is the marketing of more adult-oriented products in connection with similarly adult-oriented films and TV shows. This
6324-513: The pretext of a Tunisian incursion into Algeria , the French invaded with an army of about 36,000 and forced the Bey of Tunis, Muhammad III as-Sadiq , to agree to the terms of the 1881 Treaty of Bardo . With this treaty, Tunisia was officially made a French protectorate , over the objections of Italy. European settlements in the country were actively encouraged; the number of French colonists grew from 34,000 in 1906 to 144,000 in 1945. In 1910 there were also 105,000 Italians in Tunisia . During
6417-441: The previous adjectival form was "Tunisine". Farming methods reached the Nile Valley from the Fertile Crescent region about 5000 BC, and spread to the Maghreb by about 4000 BC. Agricultural communities in the humid coastal plains of central Tunisia then were ancestors of today's Berber tribes. It was believed in ancient times that Africa was originally populated by Gaetulians and Libyans, both nomadic peoples. According to
6510-450: The product. In grocery stores, for example, almost all products delivered directly to the store from a manufacturer or wholesaler will be stocked by the manufacturer's/wholesaler's employee who is a full-time merchandiser. Product categories where this is common are Beverage (all types, alcoholic and non-alcoholic), packaged baked goods (bread and pastries), magazines and books, and health and beauty products. For major food manufacturers in
6603-439: The products are bite-, scratch- and saliva-resistant. They also add a softener developed by BASF called Hexamoll DINCH . These materials comply with the European Toy Directive 2009/48/EC and DIN EN 71. All of Schleich's products and packaging are being optimised and certified according to the principles of the cradle-to-cradle circular economy . Further, since 2023 consumers have been able to return their Schleich figurines to
6696-660: The protests. The protests inspired the Arab Spring , a wave of similar actions throughout the Arab world. The catalyst for mass demonstrations was the death of Mohamed Bouazizi , a 26-year-old Tunisian street vendor, who set himself afire on 17 December 2010 in protest at the confiscation of his wares and the humiliation inflicted on him by a municipal official named Faida Hamdy . Anger and violence intensified following Bouazizi's death on 4 January 2011, ultimately leading longtime President Zine El Abidine Ben Ali to resign and flee
6789-535: The region of modern-day Tunisia had already been almost completely Arabized , establishing Arabs as the demographic majority of the population. Then, in 1546, the Ottoman Empire established control there, holding sway for over 300 years, until 1881, when the French conquered Tunisia . In 1956, Tunisia gained independence as the Tunisian Republic under the leadership of Habib Bourguiba with
6882-700: The rise of Roman power. From the conclusion of the Second Punic War in 202 BC, Carthage functioned as a client state of the Roman Republic for another 50 years. Following the Battle of Carthage which began in 149 BC during the Third Punic War , Carthage was conquered by Rome in 146 BC. Following its conquest, the Romans renamed Carthage to Africa , incorporating it as a province. During
6975-543: The rule of Emperor Justinian I , by the Eastern Romans led by General Belisarius , preluding a 165-year era of Byzantine rule . Sometime between the second half of the 7th century and the early part of the 8th century, Arab Muslim conquest occurred in the region . They founded the first Islamic city in Northwest Africa, Kairouan . It was there in 670 AD that the Mosque of Uqba , or the Great Mosque of Kairouan,
7068-497: The same item with no such image. For the owners of the IP ( intellectual property ) in question, merchandising is a very popular source of revenue, due to the low cost of letting a third party manufacture the merchandise, while the IP owners collect the merchandising (royalty) fees. In 1903, a year after publishing The Tale of Peter Rabbit , English author Beatrix Potter created the first Peter Rabbit soft toy and registered him at
7161-510: The same name is used for both country and city, as with the Arabic تونس , and only by context can one tell the difference. In English, Tunisia before independence was also often called simply "Tunis", a name that persisted until the 1940s; under French influence, the neologism "Tunisia", adapted from Tunisie , gradually took hold. The adjective "Tunisian" first appeared in English in 1825;
7254-404: The seller again at a future date. However, these strategies can be difficult for sellers to maintain as it can require many more physical and technical resources that may not be currently available to them. A challenge that online retailers face in comparison to the traditional in-store shopping experience is the sensory exploration that isn't available to consumers through a screen. An area this
7347-533: The son of Abu Hafs declared himself independent. During the reign of the Hafsid dynasty from their capital Tunis, fruitful commercial relationships were established with several Christian Mediterranean states. In the late 16th century the coast became a pirate stronghold. In the last years of the Hafsid dynasty , Spain seized many of the coastal cities, but these were recovered by the Ottoman Empire . The first Ottoman conquest of Tunis took place in 1534 under
7440-513: The status of a major non-NATO ally of the United States . The word Tunisia is derived from Tunis ; a central urban hub and the capital of modern-day Tunisia. The present form of the name, with its Latinate suffix -ia , evolved from French Tunisie , in turn generally associated with the Berber root ⵜⵏⵙ , transcribed tns , which means "to lay down" or "encampment". It
7533-456: The three shareholders retired in 2006, Paul Kraut junior took over the management of the company, while the British investment company HG Capital invested 165 million euros and acquired 80% of the shares of the company. In 2013, Thomas van Kaldenkerken followed Kraut as CEO. After restructuring the company, van Kaldenkerken handed over the management in 2015 to Dirk Engehausen. Upon his arrival,
7626-527: The toy maker acquired licenses to produce Peanuts as well as Justice League heroes such as Superman and Batman . Since mid-2019, the company belongs to Swiss based Partners Group . During the Covid-19 pandemic , Schleich continued to increase its sales despite difficulties in its global supply chains. In 2023, Schleich introduced figurines for the Harry Potter book and film series. Schleich
7719-985: The toy manufacturer for recycling. So far, only a few figurines have been returned. According to a survey conducted by Schleich in February 2023, the reason for this is that the figurines are rather passed on to friends, neighbours or the next generation. Schleich produces its figurines and playsets in Germany , Portugal , Romania , Moldova , Vietnam , Tunisia and China . In addition to its headquarters in Schwäbisch Gmünd, Schleich has locations in Munich , Amsterdam ( Netherlands ), Lyon ( France ), Milan ( Italy ), London ( United Kingdom ), Prague ( Czechia ), Charlotte ( United States ) and Tokyo ( Japan ). After previous success, in 2019 Schleich began partnerships with major toy retailers in various locations in
7812-419: The work of local human rights organizations. In 2008, in terms of press freedom , Tunisia was ranked 143rd out of 173. The Tunisian Revolution was an intensive campaign of civil resistance that was precipitated by high unemployment , food inflation , corruption , a lack of freedom of speech and other political freedoms and poor living conditions . Labour unions were said to be an integral part of
7905-563: Was a shooting location for five films of the Star Wars film franchise. In 1982, Tunisia became the center of the Palestinian Liberation Organization , a militant and political organization based in the capital Tunis. In November 1987, doctors declared Bourguiba unfit to rule and, in a bloodless coup d'état, Prime Minister Zine El Abidine Ben Ali assumed the presidency in accordance with Article 57 of
7998-593: Was connected to the decline of Tunisian trade and agriculture. The depredation of the Tunisian campaigns by the Banu Hilal , a warlike Arab tribe encouraged by the Fatimids of Egypt to seize Northwest Africa, sent the region's rural and urban economic life into further decline. Consequently, the region underwent rapid urbanisation as famines depopulated the countryside and industry shifted from agriculture to manufactures. The Arab historian Ibn Khaldun wrote that
8091-609: Was constructed. This mosque is the oldest and most prestigious sanctuary in the Muslim West with the oldest standing minaret in the world; it is also considered a masterpiece of Islamic art and architecture. The Arab migration to the Maghreb began during this time. The region in its entirety was taken in 695, retaken by the Byzantine Eastern Romans in 697, but lost permanently in 698. The transition from
8184-539: Was first seen with the Peter Rabbit soft toy in 1903, with the Smithsonian magazine stating Beatrix Potter "created a system that continues to benefit all licensed characters, from Mickey Mouse to Harry Potter ." However, sometimes it can be the other way around, with the show written to include the toys, as advertising for the merchandise. Sometimes merchandising from a television show can grow far beyond
8277-472: Was marked by the construction of new palace cities such as al-Abbasiya (809) and Raq Adda (877). After conquering Cairo , the Fatimids abandoned Tunisia and parts of Eastern Algeria to the local Zirids (972–1148). Zirid Tunisia flourished in many areas: agriculture, industry, trade, and religious and secular learning. Management by the later Zirid emirs was neglectful though, and political instability
8370-662: Was occupied by Germany. SS Commander Walter Rauff continued to implement the "Final Solution" there. From 1942 to 1943, Tunisia was the scene of the Tunisia Campaign , a series of battles between the Axis and Allied forces. The battle opened with initial success by the German and Italian forces, but the massive supply and numerical superiority of the Allies led to the Axis surrender on 13 May 1943. The six-month campaign of Tunisia's liberation from Axis occupation signalled
8463-688: Was replaced by Pierre Voizard . Voizard had previously been the French Minister to Monaco . A month after his arrival in Tunis on 26 September 1953, Voizard made many changes to ease tensions in Tunisia. He lifted press censorship and freed several political prisoners. He also restored the full powers of civil authorities and raised the state of siege in the Sahel . On 26 January 1954, Voizard announced that there would soon be new reforms in favor of granting more sovereignty to Tunisians while insuring
8556-696: Was the Banu Ghaniya , relatives of the Almoravids , who from their base in Mallorca tried to restore Almoravid rule over the Maghreb. Around 1200 they succeeded in extending their rule over the whole of Tunisia until they were crushed by Almohad troops in 1207. After this success, the Almohads installed Walid Abu Hafs as the governor of Tunisia. Tunisia remained part of the Almohad state, until 1230 when
8649-760: Was the head of the Ufficio Studi e Documentazione in the Ministry of Foreign Affairs , and Vestri was an Africanist scholar. Despite his best efforts, the Italians remained neutral as they did not want to ruin relations with NATO ally France, nor did they want to hamper any possibility of future relations with Tunisia as it served as a key part of the Mediterranean . The French Resident General in Tunisia, Jean de Hautecloque [ de ; fr ] left Tunis to go to Paris on 25 August 1953, when he
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